Jeff burton is a founding member of Electronic Arts but that is not all. He is a strategic advisor to a number of startup companies revolving around blockchain technology and virtual reality.
He was also executive director at Skydeck, UC Berkeley's startup accelerator and incubator.
In this interview we follow Jeff's versatile and fascinating career path, we discover the reason he got into business (after studying anthropology) and we look at how the hardware industry has changed over the years.
We also discuss, as an investor/advisor what characteristics Jeff looks for in startups and finally whether Silicon Valley is still the place to go for those passionate about entrepreneurship and technology.
This is the final interview in season 1 of Incrementum (*insert sad face emoji).
However, we will be back with some amazing guests and incredible value come October!!
See you then!
Today I speak to Col Skinner. Col is a Digital Advertising Expert, providing services such as paid media audits and Youtube, Instagram, Facebook advertising consultancy.
He is the founder of the Digital Consultancy Profoundry
And the E-commerce website, Graft.
In this interview we discuss the growing Gig Economy and what this means for current Freelancers. How you can stand out from the crowd as a freelancer and how you should prepare thoroughly before diving into the world of working for yourself.
Sit back and listen and perhaps you will have an A-ha moment where you realise you too could be your own boss and live that lifestyle you have always wanted.
Welcome back to another episode! Today we have Brandon Mendelson on the show. Brandon is a renowned speaker on topics such as the internet and social media. He is a published author, having written Social Media is Bullsh*t and Privacy: And How to Get it Back.
As you can tell from the title of the book, Brandon is not afraid to speak his mind and go against popular opinion on social media and it's benefits. We therefore discuss his thoughts on various platforms, his opinions on new "personal brand" experts eg. Gary Vaynerchuck, where he thinks social media will go in the future and how you can find your ideal audience.
We then move on to discuss his book on internet privacy and his self-help new comic book.
Check out Brandon's website: https://bjmendelson.com/
Text Brandon to receive a PDF copy of Social Media is Bullsh*t.
This week we have Benjamin Dell on the show. Benjamin is the founder and CEO at Missing Lettr. Missing Lettr is a social marketing automation company that automatically creates 12 months worth of social content for each blog post you publish.
In this interview we discuss how including automation in your content marketing strategy can help boost your reach and therefore increase sales for your business. We also look at when automation becomes too much automation and you lose that personal touch.
Finally, we discuss Missing Lettr in depth. It is a tool I have personally used myself and from my discussions with Benjamin, Missing Lettr is listening clearly to the demands of the consumer and adapting their technology accordingly. It is set to revolutionise the way podcasters, vloggers and the like promote their content.
Wes Schaeffer is a keynote speaker, author and sales coach. He is CEO of The Sales Whisperer and he is dedicated to helping small businesses develop their sales techniques and increase their sales.
In this interview, Wes gives heaps of value on how to upsell your customers, how to overcome hurdles that prevent businesses from making sales and how to disqualify prospects.
Check out Wes' website and services here: https://www.thesaleswhisperer.com/
Incrementum brings you a very powerful message for episode number 28. John Israel, otherwise known as Mr.Thank You, is on a mission to increase the world's gratitude.
On October 10th 2016, he started the journey of writing 5 Thank you cards per day, every day, for 365 days. In total, it added up to 1825 handwritten notes in a year.
He set out to "elevate the level of gratitude on the planetÃƒÆ’Ã‚Â¢ÃƒÂ¢Ã¢â‚¬Å¡Ã‚Â¬Ãƒâ€šÃ‚Â¦by 1%ÃƒÆ’Ã‚Â¢ÃƒÂ¢Ã¢â‚¬Å¡Ã‚Â¬Ãƒâ€šÃ‚Â. 1% of 7.4 Billion people is 74 million.
Tune in to the episode to find out what being more appreciative and grateful has done for John, how his outlook on life has changed and why he believes we should be more grateful.
Help John finish his mission by getting involved with the project: https://mrthankyou.com/
Check out his TedTalk.
Episode 27 of Incrementum and for this edition I interview Stephanie Newport-Booth, the Co-founder of GoSweat.
In this interview we discuss a variety of different topics such as the process of finding a suitable Co-founder for your company, transitioning from the corporate world to the life of an entrepreneur and focusing on Stephanie's passion, inspiring women to pursue their dreams and become a female founder.
According to Steph the time has never been better for women. The support available and the community provides an amazing experience for anyone delving into the world of entrepreneurship.
Steph tells me that Ladies who Launch has been an incredible resource with lots of valuable insights.
A great story and interesting topic. Hopefully it will inspire some of you to focus on your dreams.
In this interview with the Productivity Problem Solver himself, we discuss how you can set up an effective morning routine, how to prioritise your tasks, the Pomodoro Technique and more.
Mark also gives us a few tools that have helped make his life easier and have allowed him to become more productive with the use of his time.
Things 3, the personal task manager:
Grant Cardone's 10X Planner: https://grantcardone.idevaffiliate.com/119-2.html
Mark's Website: https://markstruczewski.com/
A Personal Brand, everyone has one but what will you make of yours? Lauren Tickner has grown her personal brand to a following of over 170,000 through Instagram, YouTube and now through her podcast.
Lauren and I discuss how you can find your unique voice and start establishing your brand, how you can transition from one niche to another and we also discuss the growth mindset.
You can find Lauren on Instagram at @laurentickner and through her website: https://laurentickner.com/
Be sure to check out her podcast also, Business Meets Fitness
How to land yourself the perfect job. Zac Williams unfortunately found himself losing out on a job after graduating from university. After a short period of despair he recognised that many recent graduates are in fact in a similar position. They do not exactly know what it is they want to do.
So he Cofounded GradTouch.
GradTouch help great businesses communicate their employer brand in order to attract the best student and graduate talent. They allow employers to show their authentic voice which in turn allows graduates to find their ideal company.
In this interview Zac and I discuss how to get the best out of your employees, the real way you should think about your job hunt and how you should approach it.
Recent Graduates or soon to be Grads, this is the episode for you!
Follow GradTouch on Twitter: https://twitter.com/Gradtouch
In episode number 23 of Incrementum, I interview Andres Valdes. Andres is a US Diplomat, a keynote speaker, writer and author. We discuss a whole host of different topics, focusing on leadership and how to overcome adversity. We also delve into how to prioritise your time and live and lead by choice, as opposed to living by chance.
You can find out more about Andres by visiting his website: www.andresvaldes.com/about
And check out his book here, "Leader by choice: 7 decisions that spark your purpose, passion and perseverance".
In this episode of Incrementum, I am joined by Alison Edgar, The Entrepreneur's Godmother.
Alison is a sales wizard. Her mission is to teach as many people as possible to sell effectively. She is a public speaker, an author (of Amazon best seller "Secrets of Successful Sales", she was voted one of the UK's top 10 business advisors and Mentor of the year 2017 by the Bristol Post.
We discuss aspects from her book, such as how you can learn to adapt your behaviour to align with the customer you want to sell to and we also delve into the importance of mentoring.
I highly recommend reading Alison's book Secrets of Successful Sales.
Alison's website is: https://alisonedgar.com/
Connect with her on LinkedIn: https://www.linkedin.com/in/alison-edgar/
It is my pleasure to introduce Omar Samra. Omar is an adventurer, founder, motivational speaker and much more. He has achieved some simply incredible feats such as:Climbing the highest mountain in all 7 continents (including Mt.Everest) Skiing to the North & South Pole. He made the first ascent of a mountain in Antartica and named it after his family (Mount Samra) He is training to become an astronaut.
And this is just the beginning.
It was fascinating hearing Omar tell his story, discuss his adventures and his future endeavours.
Omar also gives some great insights on the way we should view and live life. We should strive for happiness!
I urge you to check out his website: http://www.omarsamra.com/
his company: http://www.wildguanabana.com/
his Instagram: @omarsamra
If you enjoy this interview, please do tell a friend and subscribe on iTunes.
Simon is the founder and creative director behind Perception Studios. Perception Studios are a an award winning visual marketing agency, specialising in creating content to help you connect emotionally with your current and future customers.
Simon and I discuss the power of live video, such as Facebook live and how important it is to repurpose your content. By this we mean, turning your blog into a video and then taking the audio and converting it into a podcast and so on.
Simon gives out tonnes of free insights in his podcast:Perception Studios
I hope you enjoy!
Today I interview Viktor SÃƒÆ’Ã†â€™Ãƒâ€šÃ‚Â¡ghy, an Intuitive Coach. Viktor's passion revolves around informing people of "true self-improvement".
In this interview, we discuss what he means by this. It is no longer looking for external or material things to make yourself feel complete. His purpose is to help people recognise that we are all innately whole.
Find out more about Viktor's views on this!
Check out his website: http://viktorsaghy.com/
Daniel and I discuss everything to do with Digital Marketing, from where we see Content Marketing going in the future, to how you can use social media to develop your personal brand and create an engaged following around your business.
Daniel is the Co-founder of KPS Digital Marketing, alongside his brother, Lloyd. In 2016, he was named the 12th most influential Digital Marketer on Twitter by Onalytica.
KPS Digital Marketing won Social Media Business of the Year 2016 at KITA Awards and so it is safe to say, Daniel knows his stuff.
Check out his website: http://kpsdigitalmarketing.co.uk/
and follow him on Twitter: https://twitter.com/dknowlton1
In this episode of Incrementum, I interview Katie Maggio. Katie is a Success Coach, host of the Level 10 Life Podcast and Founder of the Level 10 Method.
Katie strives to take you to a heightened level of expansion and to a Level 10 in all areas of your life.
We discuss how you can unlock your true potential by surrounding yourself with like-minded, driven people and stopping the endless excuses.
If you want to find out more about Katie, check out her website: http://katiemaggio.com/
Mario Rigby set off on a journey to walk 12,000km from South Africa to Egypt. Along the way he was arrested, shot at and he caught Malaria but he kept on moving forward and he kept his head up.
Mario embarked on this journey to inspire others to be brave and to get out and explore what the world has to offer. We talk about how one can overcome mental barriers and what it really means to push yourself beyond your limits.
Find out more about Mario and his expedition by visiting his website: http://www.mariorigby.com/crossing-africa.html
And make sure to check out his Instagram: @mariorigby
Incrementum has introduced 15 minute, max-value episodes. This is the first 15 minute episode to air for Incrementum.
In this episode, I am back speaking to Matt Voska (Silicon Valley Entrepreneur) and he shows me an interesting and relatively unheard of way to test an idea. He does this by have creating a website in less than 15 minutes and using Google Adwords to force traffic to the website.
You may then analyse the results.
Find out in more detail how to do this by downloading this episode!
Matt Voska Twitter: https://twitter.com/mattvoska
In this episode, I interview Alex Scoffield. Alex is an E-commerce and online marketing guru. He dropped out of university after recognising that he would get a better return on investment focusing his time on his various online ventures. These included running Kickstarter campaigns for clients and utilising Amazon for FBA practises.
In one year Alex made $250,000 using Amazon FBA and is now focusing on growing his Youtube channel where he puts out loads of free and valuable content.