Episodes
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Maybe you’re brand new to the web design world. Or maybe you’re a seasoned pro looking to attract a new kind of client. Either way, it’s time to give your portfolio a refresh. No experience or clients required.
Here’s how to get started:
Create your dream client. Imagine the exact kind of client you want to attract. What do they offer? Who do they serve? What’s their vibe? Hop into Canva and create a mood board for this fictional brand. ****
Mock up their website. Use Canva or your website designer to mock up a fictional website. Treat it like a real project, and work through your client process while you go.
Show it off! Use this mockup on your portfolio, on social media, everywhere!
Grab the full show notes and transcript here: https://localcreative.co/blog/web-design-portfolio-from-scratch/
Links mentioned in this video:
Unsplash: http://unsplash.com/
Fontjoy: http://fontjoy.com/
Figma: https://www.figma.com/
Fonts: https://fonts.google.com/
GoFullPage: https://chrome.google.com/webstore/detail/gofullpage-full-page-scre/fdpohaocaechififmbbbbbknoalclacl?hl=en
Adobe XD: https://www.adobe.com/products/xd/learn/get-started/what-is-adobe-xd-used-for.html
If you enjoyed this show, take a screenshot and tag me on Instagram @localcreative.co. I'd love to connect with you and learn more about your business. Check out the courses we have available on our website at https://localcreative.co/courses or join our membership, the Creator Club at https://localcreative.co/club.
Music from Uppbeat (free for Creators!):
https://uppbeat.io/t/walz/name
License code: 7GUDLDHRJYC6QT2C
Would you like to deliver your own private podcast feed to your audience? Sign up for a free trial today at Hello Audio.
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It’s true that it can be difficult to scale as a service provider. You’re only one person, after all. But there are still plenty of options for solopreneurs and service providers who want to scale their income without building a team.
One of the best ways for web designers and other service providers to increase their income without taking on more clients is to create passive income streams. Here’s how you can create your own passive income streams as a service provider.
Grab the full show notes and transcript here: https://www.localcreative.co/blog/make-passive-income-web-designer/
Links mentioned in this video:
Podia for Selling Digital Products & Courses: https://localcreative.co/podia
HoneyBook for Client Management (50% Off): https://localcreative.co/honeybook
If you enjoyed this show, take a screenshot and tag me on Instagram @localcreative.co. I'd love to connect with you and learn more about your business. Check out the courses we have available on our website at https://localcreative.co/courses or join our membership, the Creator Club at https://localcreative.co/club.
Music from Uppbeat (free for Creators!): https://uppbeat.io/t/walz/name
License code: 7GUDLDHRJYC6QT2C
Would you like to deliver your own private podcast feed to your audience? Sign up for a free trial today at Hello Audio.
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Missing episodes?
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Every business comes with expenses, and web design is no different! Just because I don’t need to rent an office space, hire an on-site team, or buy physical supplies doesn’t mean I don’t invest in tools to help me run my business.
(And because I’m a bit of a tech addict, I invest in a lot of tools...)
Over the years, I’ve whittled my expenses down to only my absolute favorite and most-used apps. These are the ones that help me attract, convert, and manage all my web design clients.
Now, I want to share these tools with you in today’s podcast episode.
Grab the full show notes and transcript as well as all the links mentioned in this video here: https://localcreative.co/blog/web-design-expenses/
If you enjoyed this show, take a screenshot and tag me on Instagram @localcreative.co. I'd love to connect with you and learn more about your business. Check out the courses we have available on our website at https://localcreative.co/courses or join our membership, the Creator Club at https://localcreative.co/club.
Music from Uppbeat (free for Creators!):
https://uppbeat.io/t/walz/name
License code: 7GUDLDHRJYC6QT2C
Would you like to deliver your own private podcast feed to your audience? Sign up for a free trial today at Hello Audio.
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This is often a hot topic in the web design world and I'm excited to share my thoughts today.
If you're a web designer who wants to scale your business without the constant client hustle, check out my free workshop about how to work less and make more: https://localcreative.co/designer
Read the full show notes here: https://localcreative.co/blog/do-web-designers-need-to-know-code
Also thanks to SquareKicker for supporting the show! Go check out their powerful design and animation extension for Squarespace 7.1.
If you enjoyed this show, take a screenshot and tag me on Instagram @localcreative.co.
I'd love to connect with you and learn more about your business. Check out the courses we have available on our website at https://localcreative.co/courses or join our membership, the Creator Club at https://localcreative.co/club.
Music from Uppbeat (free for Creators!): https://uppbeat.io/t/walz/name License code: 7GUDLDHRJYC6QT2C
Would you like to deliver your own private podcast feed to your audience? Sign up for a free trial today at Hello Audio.
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Listen in to my conversation with Paige Brunton all about building a web design business from scratch and using content marketing to attract dream clients. To learn more about Paige and her courses for designers, check out https://paigebrunton.com.
If you're a web designer who wants to scale your business without the constant client hustle, check out my free workshop about how to work less and make more: https://localcreative.co/designer
Also thanks to SquareKicker for supporting the show! Go check out their powerful design and animation extension for Squarespace 7.1.
If you enjoyed this show, take a screenshot and tag me on Instagram @localcreative.co.
I'd love to connect with you and learn more about your business. Check out the courses we have available on our website at https://localcreative.co/courses or join our membership, the Creator Club at https://localcreative.co/club.
Would you like to deliver your own private podcast feed to your audience? Sign up for a free trial today at Hello Audio.
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Do sales calls give you the heebie-jeebies? You’re not alone! As a lifelong introvert, I used to get unbearably nervous about sales calls. But over time, I learned how to confidently crush a sales call, and I want to teach you to do the same!
Sign up for our free workshop about how to work less and make more as a web designer: https://localcreative.co/designer
Read the full show notes & watch the video here: https://localcreative.co/blog/confidently-crush-sales-calls/
If you enjoyed this show, take a screenshot and tag me on Instagram @localcreative.co. I'd love to connect with you and learn more about your business. Check out the courses we have available on our website at https://localcreative.co/courses or join our membership, the Creator Club at https://localcreative.co/club.
Would you like to deliver your own private podcast feed to your audience? Sign up for a free trial today at Hello Audio.
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Today's episode on the Intentional Creative podcast features Courtney Fanning from Big Picture Branding. Courtney was one of our Square Summit speakers and she is all about brand strategy and copywriting.
If coming up with the words to put on your website, stresses you out, you are going to love this episode. She shares so many great tips. Whether you want to DIY your website copy, or you're thinking of outsourcing.
Read the full show notes here: https://localcreative.co/blog/website-wording
If you enjoyed this show, take a screenshot and tag us both on Instagram @localcreative.co and @bigpicturebranding. We'd like to connect with you, tag us in your story, send us a DM and let us know what your biggest takeaway was.
If you missed Square Summit and want to learn to DIY your own Squarespace website, registration is open here: https://squaresummit.co/vip. Check out the courses we have available on our website at https://localcreative.co/courses or join our membership, the Creator Club at https://localcreative.co/club.
Would you like to deliver your own private podcast feed to your audience? Sign up for a free trial today at Hello Audio.
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Breaking the rules and doing it her way is what Nikita Williams found as her secret sauce when building a successful business. By helping empower other women, Nikita found her true calling as a business coach and the host of her own podcast, She's Crafted to Thrive.
On this week's episode of the Intentional Creative Podcast, learn how our guest, Nikita Williams of Crafted to Thrive, has pivoted in her business and helped other women get confident in their actions.Read the full show notes here: https://localcreative.co/blog/pivot-with-right-mindset
If you enjoyed this show, take a screenshot and tag us both on Instagram @localcreative.co and @thrivewithnikita. We'd love to connect with you and learn more about your business.
If you want to learn to DIY your own Squarespace website, register for this year's Square Summit here: https://squaresummit.co. Check out the courses we have available on our website at https://localcreative.co/courses or join our membership, the Creator Club at https://localcreative.co/club.
Would you like to deliver your own private podcast feed to your audience? Sign up for a free trial today at Hello Audio.
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Shifting away from one-on-one client work to being a full-time content creator was a HUGE moment in LaShonda Brown's career. It felt like a natural transition after a decade in business for her but it was still super scary to own her role as a YouTuber and Tech Educator.On this week's episode of the Intentional Creative Podcast, learn how creating video content has changed the way that our guest, LaShonda Brown of Bootstrap Biz Advice on YouTube, has pivoted in her business.
Read the full show notes here: https://www.localcreative.co/blog/create-video-content-attracts-clients
If you enjoyed this show, take a screenshot and tag us both on Instagram @localcreative.co and @lashondambrown. We'd love to connect with you and learn more about your business.
If you wanted to learn more about Descript, check it out here: https://localcreative.co/edit.
If you want to learn to DIY your own Squarespace website, register for this year's Square Summit here: https://squaresummit.co. Check out the courses we have available on our website at https://localcreative.co/courses or join our membership, the Creator Club at https://localcreative.co/club.
Would you like to deliver your own private podcast feed to your audience? Sign up for a free trial today at Hello Audio.
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When I first started my business, I registered as an LLC and immediately started looking for clients. I was so eager to make those first few bucks that I didn't think much about planning for my future success. While it all worked out in the end, I wish I would have spent some time and energy at the beginning establishing my systems and creating a business that afforded me the life I wanted.
On this week's episode of the Intentional Creative Podcast, learn from my mistakes and do these three things before staring your web design business.
Read the full show notes here: https://www.localcreative.co/blog/before-starting-web-design-business
If you enjoyed this show, take a screenshot and tag me on Instagram @localcreative.co. I'd love to connect with you and learn more about your business.
If you want to learn to DIY your own Squarespace website, register for this year's Square Summit here: https://squaresummit.co. Check out the courses we have available on our website at https://localcreative.co/coursesor join our membership, the Creator Club at https://localcreative.co/club.
Would you like to deliver your own private podcast feed to your audience? Sign up for a free trial today at Hello Audio.
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Oh, the dreaded "code" word. While many Squarespace users shy away from custom CSS, Becca of Inside the Square was hooked after her very first adventure into coding. Who knew coding a single button would change the course of her entire career?
What started as a simple tweak turned into a bustling business teaching fellow entrepreneurs how to customize their own Squarespace websites through simple, comprehensive tutorials and courses.
I had so much fun with Becca at last year's Square Summit, and I'm so glad we got her on this weeks episode of the Intentional Creative Podcast.
If you want to learn to DIY your own Squarespace website, register for this year's Square Summit here: https://squaresummit.co
Becca's Bio: Becca Harpain is a self-proclaimed "super nerd" who teaches Squarespace users how to utilize custom CSS to create beautiful, functional websites. She runs on copious amounts of coffee and peanut butter, and when she's not coding away in the bat cave, she's running, hiking, and backpacking her way across the Pacific Northwest.
Grab the full show notes and transcript here: https://localcreative.co/blog/diy-squarespace-website-with-css/
Follow Becca on Instagram: https://www.instagram.com/thinkinsidethesquare/
Follow Becca on the web: https://insidethesquare.co
Follow Local Creative on Instagram: https://www.instagram.com/localcreative.co
Would you like to deliver your own private podcast feed to your audience? Sign up for a free trial today at Hello Audio.
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When she first started her business, Chelsea was just a college senior looking for a fun, money-making hobby. In the years that followed, her little Etsy shop evolved into a custom website design business and booming template shop, all of which she runs while working full-time corporate job.
In this episode of the Intentional Creative Podcast, Chelsea and I chat about how she found her unique selling point, niched down her offerings, and created a bustling passive income stream - all without sacrificing the brand that makes her special.
Chelsea's Bio: Hi, I’m Chelsea! I run my small business 23&9 Creative where I create custom website designs and easy-to-use templates. My mission is to be a resource, helping hand, friend and website whisperer to get your business the online home it deserves. Ready to website with me?
Grab the full show notes and transcript here: https://localcreative.co/blog/stand-out-as-a-web-designer
Follow Chelsea on Instagram: https://www.instagram.com/23and9creative/
Follow Chelsea on the web: http://www.23and9creative.com/
Follow Local Creative on Instagram: https://www.instagram.com/localcreative.co
Would you like to deliver your own private podcast feed to your audience? Sign up for a free trial today at Hello Audio.
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Fellow small business owners, you know the feeling. In the early days, you take on every client that comes your way, say "yes" to projects that don't excite you, and take on way more than you can handle. It's a rite of passage that seemingly every creative entrepreneur goes through, myself included.
After a couple years, I realized something had to change. I was burnt out, bored with my work, and dreading taking on new clients. I honed in on what I wanted and made a commitment to building a business that felt good. It's been all uphill from there!
On this week's episode of the Intentional Creative Podcast, I'm sharing my story of quitting client work and how I eventually fell back in love with it.
Read the full show notes here: https://localcreative.co/blog/double-your-profit
If you enjoyed this show, take a screenshot and tag me on Instagram @localcreative.co. I'd love to connect with you and learn more about your business. Check out the courses we have available on our website at https://localcreative.co/courses or join our membership, the Creator Club at https://localcreative.co/club.
Would you like to deliver your own private podcast feed to your audience? Sign up for a free trial today at Hello Audio.
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This week on the podcast, I'm chatting with Claire Clausing of Blooming Design Co. After moving to Tampa for her first job after college, Claire found herself alone in a new city with no network to speak of. Then, she took a chance, quit her corporate job, and started her own web design and branding business, Blooming Design Co.
New town, new business, and absolutely no connections. What's an introvert to do?!
Claire happened upon her first client in a coffee shop, and that single client became her top referral source to this day. Since then, Claire has established herself as a true expert in the web design space, and Blooming Design Co. has proven itself to be a reliable, sustainable business. Listen to us chat about starting a web design business, networking, and landing your first client in this week's episode
Grab the full show notes and transcript here: https://localcreative.co/blog/connect-your-way-to-success
Follow Claire on Instagram: https://www.instagram.com/bloomingdesign.co/
Follow Local Creative on Instagram: https://www.instagram.com/localcreative.co
Would you like to deliver your own private podcast feed to your audience? Sign up for a free trial today at Hello Audio.
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When I first started my business, I really struggled to tick off all my to-do list items throughout the week. I'd end up moving tasks to the next week, then the next, and then letting them fall off the list altogether. In the past few years, though, I've developed a system that keeps me productive and eliminates the stress of an ever-growing to-do list.
This is my process for organizing your to-do list for maximum productivity and minimal stress. Take a listen, and check out the blog for a step-by-step breakdown.
Read the full show notes here: https://localcreative.co/blog/organize-your-to-do-list
If you enjoyed this show, take a screenshot and tag me on Instagram @localcreative.co. I'd love to connect with you and learn more about your business. Check out the courses we have available on our website at https://localcreative.co/courses or join our membership, the Creator Club at https://localcreative.co/club.
Would you like to deliver your own private podcast feed to your audience? Sign up for a free trial today at Hello Audio.
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This week on the podcast, I'm chatting with Natasha Samuel of Shine With Natasha, a strategist and educator helping small businesses grow their communities through Instagram. Pretty early in her career, Natasha niched down and established herself as the go-to expert for Instagram videos. Since then, she's helped hundreds of business owners tell their stories through video, all while still practicing fearless experimentation in her own business. On the podcast, we talked about found her niche, landed her first client, and continues to grow her business on Instagram. Take a listen!
Grab the full show notes and transcript here: https://localcreative.co/blog/grow-on-instagram
Follow Natasha on Instagram: https://www.instagram.com/shinewithnatasha/
Follow Local Creative on Instagram: https://www.instagram.com/localcreative.co
Listen to The Shine Online Podcast: https://link.chtbl.com/shineonline
Would you like to deliver your own private podcast feed to your audience? Sign up for a free trial today at Hello Audio.
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Do you struggle with analysis paralysis?
I used to spend months researching, planning, and preparing to make moves in my business. But when it actually came time to act, I froze. What if I'm not ready? What if I haven't done enough research? What if this isn't the right move?
Over the years, I've learned that there's only one way to find out if a decision is the right one: make it and see. There's always a chance it won't work out, but how will you ever know if you don't try?
This week on the podcast, I'm talking about my own experiences with analysis paralysis and how I finally stopped over-planning and started doing. Click below to listen!
Grab the full show notes and transcript here: https://localcreative.co/blog/overcome-analysis-paralysis
Links mentioned in this video:
Honeybook, my CRM of choice. Get 50% off! (http://share.honeybook.com/galenmooney)
If you enjoyed this show, take a screenshot and tag me on Instagram @localcreative.co. I'd love to connect with you and learn more about your business. Check out the courses we have available on our website at https://localcreative.co/courses or join our membership, the Creator Club at https://localcreative.co/club.
Would you like to deliver your own private podcast feed to your audience? Sign up for a free trial today at Hello Audio.
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This week on the podcast, I'm sitting down with my friend and fellow creative, Christy. She's been a wedding photographer for over 12 years, and now she's a mentor and coach for fellow heart-centered business owners. We talked about how she got started, her process for educating herself, and making the tough choice to pivot her business about receiving her cancer diagnosis.
Grab the full show notes and transcript here: https://localcreative.co/blog/build-community-attract-clients
Links mentioned in this video:
Get 50% off Honeybook (http://share.honeybook.com/galenmooney)
If you enjoyed this show, take a screenshot and tag me on Instagram @localcreative.co. I'd love to connect with you and learn more about your business. Check out the courses we have available on our website at https://localcreative.co/courses or join our membership, the Creator Club at https://localcreative.co/club.
Would you like to deliver your own private podcast feed to your audience? Sign up for a free trial today at Hello Audio.
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While I'll be talking a lot about productivity, systems and workflows on this podcast, today I want to talk about one strategy in particular that's made a huge difference in my ability to connect with potential clients around the clock, even when I'm not sitting behind my desk.
That strategy is email marketing.
There are so many different areas to cover around the topic of email marketing. We could talk about growing your list. We could talk about creating opt-in forms and where to place your email opt-ins on your website. It's seriously limitless.
In this episode, I specifically want to talk to you about one way you can use email marketing to save yourself a ton of time, and that is email marketing automation or workflows.
So what actually is email marketing automation? What does that look like for your business? Listen now to find out.
If you enjoyed this show, take a screenshot and tag me on Instagram @localcreative.co. I'd love to connect with you and learn more about your business. Check out the courses we have available on our website at https://localcreative.co/courses or join our membership, the Creator Club at https://localcreative.co/club.
Would you like to deliver your own private podcast feed to your audience? Sign up for a free trial today at Hello Audio.
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Ever feel like you're posting 'just because?'
Like you're writing blog posts and Instagram captions with no real goal in mind?
If so, you're wasting your time.
It's a lot of work to brainstorm, write, edit, and optimize each blog post. Save that energy for content that serves a genuine purpose to your audience.
Answer their questions. Solve their problems. Provide inspiration. That's how you build trust.
If you're sick of running the content creation hamster wheel, you're in luck! This week on the Intentional Creative Podcast, I'm sharing 11 ways (yes, 11!) to create a more sustainable content strategy that delivers value to your audience and keeps you sane.
Read the full show notes here: https://localcreative.co/blog/lessons-content-strategy
If you enjoyed this show, take a screenshot and tag me on Instagram @localcreative.co. I'd love to connect with you and learn more about your business. Check out the courses we have available on our website at https://localcreative.co/courses or join our membership, the Creator Club at https://localcreative.co/club.
Would you like to deliver your own private podcast feed to your audience? Sign up for a free trial today at Hello Audio.
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