Episodes
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Ever wondered how some entrepreneurs effortlessly attract high-paying clients? Well, you may be leaving money on the table by not optimizing your client conversations. Discover the power of the 'revenue calculator' in our latest episode, where host Deb Boulanger unveils how just three planned conversations per week could potentially skyrocket your annual earnings. Don’t miss out on learning how to turn casual chats into cash!. Learn how strategically nurturing your network can lead you to a six-figure growth without the constant hustle. As entrepreneurs, we often overlook the power of connecting in real-life scenarios, but these interactions form the bedrock of successful referral networks. Networking events, while potentially daunting for introverts, present a unique opportunity to engage in meaningful, business-altering conversations. She combines her extensive experience with actionable tips that help you stay ahead of the curve. to ensure you're not left behind in this digital transformation race!
[02:50 -09:27] Secret Strategies for Digital Entrepreneurs in Media
Emphasis on realistic work-life balance with vacations.
Melissa confirms comprehension and appreciation
Discussion on referral building with gifts
Cash for formal partners, gifts for friends
[09:28 - 21:34] Tips for Leveraging Media Exposure for Business Growth
Importance of structured conversations highlighted.
Overall plan for deeper discussion prompts
Recognizing the power of content pillars
Insight into creating and using referral playbooks
[21:35 - 31:05] Crafting a Unique Message for Effective Media Exposure
Deb advises on price adjustments and client count
Importance of converting conversations elucidated
Strategies for risk management and client retention discussed
Unveiling mental barriers and fear in entrepreneurship
[31:06 - 41:55] Crafting a Unique Message for Effective Media Exposure
Strategies for impactful networking and engagement
Content creation across various platforms discussed
Methods for making memorable, effective communications
Importance of quality over quantity in connections
Connect with Deb Boulanger
Website: thegreatdoover.com
Instagram: @deb_boulanger
LInkedIn: https://www.linkedin.com/groups/12656341/
RESOURCES MENTIONED ON THE SHOW
ScoreCard: Reliable Revenue Scorecard
The Reliable Referrals Playbook WorkBook
Pricing Calculator: How To Price Your Products (thegreatdoover.com)
June’s MasterClass “Proven Profit Path” (June 03 -07)
https://debraboulanger.lpages.co/ppp-2024/
Go to https://lifeaftercorporatepodcast.com/ for all episodes
168. The Chris Voss Method for Closing the Deal
40. Are You Surrounded By the Right People?, with Kristy Wallace, CEO of Ellevate Network
35. How I Made the Leap and Found My Purpose: My Interview with Cate Luzio on the Goaldigger Show
Tweetable Quotes:
"These are the keys to the kingdom, my friend. These are the things that will help you grow your business this year."... Deb Boulanger on effective networking strategies
"And once I realized that I could pour into my networks and get a steady stream of reliable referrals, what do you think I did? I joined more networks."...Deb Boulanger on her specific strategy
SUBSCRIBE & LEAVE A FIVE-STAR REVIEW and share this podcast to other growing entrepreneurs!
Get weekly tips on how to create more money and meaning doing work you love and be one of the many growing entrepreneurs in our community. Connect with me on LinkedIn; https://www.linkedin.com/groups/12656341/ or on Instagram or our website at www.lifeaftercorporatepodcast.com .
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Think slling isn't your cup of tea? Think again! In this episode of Life After Corporate, host Deb Boulanger tackles the challenge of how to win over new clients without the sleaze factor. If the very thought of 'selling' gives you chills, you're in for a treat. Deb shares her techniques so you can sell your services as naturally as chatting with a friend, ensuring your entrepreneurial journey is both authentic and successful. Embarking on an entrepreneurial journey requires a robust network and an effective ecosystem of opportunity. Deb says, crafting a network full of contacts who share your vision and enthusiasm will not only ease the transition but vastly increase your chances of success. So, are you ready to leverage your connections and thrive in your new venture? Then dive into the power of networks and discover how your warm contacts can significantly boost your entrepreneurial career. Get ready to redefine selling and approach it with a whole new perspective!
[00:01 07:29] Selling Without the ‘Sales Pitch’
Use a consultative method, focus on the potential clients’ needs and how you can solve their problems, rather than aggressively selling.
Encourage satisfied clients to refer others with discounts or other incentives, turning your clients into advocates.
Offer workshops or free training sessions that provide value while showing your expertise—sell through education.
Have your conversations/proposals to the individual needs of each potential client, make them feel understood and valued.
[07:30 -13:12] Leverage Warm Connections and Referral Networks
Reach out to friends, family, and colleagues to inform them about your services.
Implement a referral program that rewards individuals for introducing new clients to your business.
Take advantage of networking opportunities at
Regularly update your network on your offerings, achievements, and new services to stay top of mind.
[13:13 - 20:12] Fostering Audience Engagement and Conversion
Encourage live questions during the webinar to foster real-time engagement.
Give special deals or bonuses to webinar attendees to increase conversion rates.
Implement post-webinar communication plans to keep the dialogue going with participants.
Use webinar analytics to understand attendee behavior and refine your strategy for future talks.
Connect with Deb Boulanger
Website: thegreatdoover.com
LinkedIn: linkedin.com/in/debboulanger-thegreatdo-over
Instagram: @deb_boulanger
7 Steps to Convert More Clients Today
https://debraboulanger.lpages.co/client-conversion-guide/
Stand Out Webinars
Stand Out Webinars (debraboulanger.lpages.co)
Go to https://lifeaftercorporatepodcast.com/ for all episodes
168. The Chris Voss Method for Closing the Deal
40. Are You Surrounded By the Right People?, with Kristy Wallace, CEO of Ellevate Network
35. How I Made the Leap and Found My Purpose: with Cate Luzio on the Goaldigger Show
Tweetable Quotes:
"This journey is not the easiest path and something must have happened that caused you to notice how dissatisfied you were in your job and that it was time to do something about it."... Deb Boulanger on your entrepreneur journey
"You are developing your ecosystem of opportunity so that you have a source for connection. You have a source for referral. You have a source for content and contribution to communities that really eat up everything that you have to offer."...Deb Boulanger on developing your network
SUBSCRIBE & LEAVE A FIVE-STAR REVIEW and share this podcast to other growing entrepreneurs!
Get weekly tips on how to create more money and meaning doing work you love and be one of the many growing entrepreneurs in our community. Connect with me on LinkedIn; https://www.linkedin.com/groups/12656341/ or on Instagram or our website at www.lifeaftercorporatepodcast.com.
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Missing episodes?
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Are you ready to ditch the conventional 9-to-5 and dive into the world of entrepreneurship? In this episode of “Life After Corporate”, Host Deb Boulanger and her guest, Po-Hong Yu talk about how transforming your career path can ignite a deep journey into self-discovery and authenticity. Po-Hong, a former banker turned spiritual entrepreneur and somatic healer, recounts her liberating shift from the corporate grind to a life of genuine self-expression and healing. Learn how embracing your authentic self can transform not only your personal life but also how you conduct business, inviting unimaginable opportunities for growth and connection. Po-Hong's insightful narratives and practical advice offer listeners a blueprint for not only surviving but thriving by leveraging their unique truths. Consider this an invitation to step into your power and start your journey towards true authenticity — So, how will your story inspire the world? Get ready to uncover your authentic self and let Po-Hong guide you through the unchartered territories of your own potential.
[00:01 11:22] Transition from Banking to Spiritual Entrepreneurship
Addressing cultural identity issues from a young age
Importance of embracing true identity for personal growth
Impact of career transition on self-discovery journey
Challenges faced when moving from traditional to spiritual path
[11:23 -19:59] Entrepreneurship and Authenticity Journey
Guiding women entrepreneurs to embrace their true identity and authentic self.
Exploring the entrepreneurial journey as a spiritual path for personal transformation.
Overcoming societal and self-imposed barriers to living authentically and embracing cultural identity.
Highlighting the transformative power of embracing one's true essence and personal authenticity in entrepreneurship.
[22:00 - 29:56] Cultivating Mental Fierceness and Body Awareness
Utilizing awareness to ground oneself in the body and connect with inner sensations
Embracing the practice of releasing people-pleasing behaviors to establish strong boundaries
Engaging in boundary research to understand personal limits and needs
Connecting with the mind to cultivate heightened awareness and presence in the body
[29:57 - 38:32] Entrepreneurial Journey as a Spiritual Path
Transitioning from traditional careers to becoming spiritual entrepreneurs.
Focusing on helping midlife visionary women leaders live authentically.
Emphasizing listening to intuition and following one's spiritual path.
Transformative power of embracing cultural and personal identity in entrepreneurship
Connect with Po-Hong Yu
Website: https://www.taoofpo.com
Tao of Po Podcast: https://www.taoofpo.com/podcast
IG: https://www.instagram.com/pohong.yu/
FB: https://www.facebook.com/pohong.yu
LinkedIn: https://www.linkedin.com/in/pohongyu/
Get on the Wait List for the Mastermind Contact Po-Hong Yu — Po-Hong Yu (taoofpo.com)
5-Day Workshop (from 05/27/24 - 05/31/24) "Activate Your Authenticity" Workshop
https://pohongyu.ac-page.com/activate-your-authenticityGo to https://lifeaftercorporatepodcast.com/ for all episodes
168. The Chris Voss Method for Closing the Deal
145. The Formula for Maximizing Impact and Income
143. Beyond Positive Thinking: Reprogramming Your Subconscious Mind
Tweetable Quotes:
"And so I was ahead of the curve and my business just boomed. So this was my first step into entrepreneurship, and I was like, this is exactly what I needed."... Po-Hong Yu on turning passion into profit
"And it wasn't until I went to China for the first time as an adult at 25 when I had this huge enlightening awakening moment of being around people that just looked like me."... Po-Hong Yu on identity and acceptance
SUBSCRIBE & LEAVE A FIVE-STAR REVIEW and share this podcast to other growing entrepreneurs!
Get weekly tips on how to create more money and meaning doing work you love and be one of the many growing entrepreneurs in our community. Connect with me on LinkedIn; https://www.linkedin.com/groups/12656341/ or on Instagram or our website at www.lifeaftercorporatepodcast.com .
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In a world saturated with quick-fix solutions and success overnight promises, Deb’s guest today, Carissa Reininger, brings a refreshing dose of reality to the conversation about growing your small business. With her entrepreneurial career spanning almost two decades, Carissa debunks the myth of the 'silver bullet' and champions the slow and steady approach to sustainable business growth. Carissa and Deb deep dive into the intricate landscape of entrepreneurship, highlighting significant insights into how small businesses can flourish with the right support and mindset. Her advocacy for a deeper purpose resonates with many, reminding us that the entrepreneurial journey is far from solitary. Don’t miss the game-changing advice Carissa shares on overcoming the challenges faced by women entrepreneurs, especially when it comes to pricing and self-worth. And why starting a business isn't just about the bottom line—it's about finding your true path. Find out what a 25% pay raise you give yourself, could mean for your venture, and make sure to listen to the very end – it could be the most profitable click you'll make today!
[00:01 -11:40] Strategies for Small Business Sustainability
Stressing the need for commitment to outcomes and achievable goals
Advocating behavior-driven goals over expectations of quick results
Identifying misconceptions about business growth and sustainable practices
Addressing errors resulting from a disproportionate emphasis on marketing efforts
[11:41 -20:58] Realities of Small Business Growth
Overnight success in business is a misconception that needs dispelling.
Neglecting direct sales efforts can hinder small business growth.
Strategic thinking, not just marketing activities, drives sustainable business growth.
Setting achievable, behavior-driven goals is essential for small business sustainability.
[20:59 - 28:47] The Formula for Small Business Success
Embracing the humanness of business, both our own and the reality of who we need to be around to succeed..
Importance of embracing values and orientations as the foundation for growing businesses.
The journey of growth brings more challenges that need to be faced and overcome.
Focusing on the reality of business growth rather than just the corporate paycheck.
[28:48 - 36:45] Transitioning from Corporate to Entrepreneurship
Discussing the significance of setting achievable, outcome-based goals
Analyzing the shift towards entrepreneurship as a new feminist movement
Recognizing each success as an act of justice within broader systems change
Encouraging women entrepreneurs to persist in figuring challenges out together
Connect with Clarissa Reininger
Website: https://smallbizsilverlining.com/
LInkedIn: https://www.linkedin.com/company/silver-lining-ltd
Go to https://lifeaftercorporatepodcast.com/ for all episodes
168. The Chris Voss Method for Closing the Deal
154 Want Reliable Revenue? Here's the Roadmap You Need for Success!
143 Reprogramming Your Subconscious Mind with Rebekah Hogan
Tweetable Quotes:
"The intersection of our wellness (mental and physical) , our profit as business leaders and justice in the world...are actually not opposing forces like we've been taught, but actually they're deeply aligned."... Clarissa Reininger on Business, wellness, and justice alignment
“I'm so lucky. I genuinely get a huge, huge amount of inspiration from the small businesses that we get to work with”. …… Clarissa Reininger on her inspiring clients
SUBSCRIBE & LEAVE A FIVE-STAR REVIEW and share this podcast to other growing entrepreneurs!
Get weekly tips on how to create more money and meaning doing work you love and be one of the many growing entrepreneurs in our community. Connect with me on LinkedIn; https://www.linkedin.com/groups/12656341/ or on Instagram or our website at www.lifeaftercorporatepodcast.com .
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Think LinkedIn is just a dull job-hunting site? Think again. This is the wake-up call every aspiring entrepreneur needs to hear because with over a billion members, LinkedIn is the untapped reservoir of business opportunities that you simply can't afford to ignore any longer. In this episode of Life After Corporate, Host Deb Boulanger brings in Joe Apfelbaum, the CEO who’s coached over 1,000 companies on mastering LinkedIn for unprecedented business growth. Joe's insights today serve as a blueprint for turning digital handshakes into lasting partnerships. Polish your profile, define your strategy, give generously, and step confidently into a community eager to engage with authentic thought leaders like you. Now, if you're itching to transform your LinkedIn presence and uncap that fountain of untapped potential, you absolutely can't miss this episode. Tap on ‘Play” to unveil the insider secret to making your LinkedIn profile do the work for you.
[00:01 10:01] Unlocking the Power of Professional Networking on LinkedIn
Explore beyond the common misconception of LinkedIn as merely a job-seeking platform.
Learn about the underestimated potential of professional networking through a social lens.
Utilize LinkedIn to cultivate relationships that can propel entrepreneurial ventures forward.
Embrace the essential strategies for optimizing your LinkedIn profile to attract more clients.
[10:02 -14:38] Crafting Your LinkedIn Strategy for Business Growth
Develop a comprehensive plan that includes a business plan, a marketing plan, and a LinkedIn plan.
Leverage a LinkedIn course to learn effective networking hacks.
Understand the steps to creating a LinkedIn strategy, which helps you build your professional assets.
Draft a clear promise or value proposition to present on your LinkedIn profile to attract the right connections.
[14:39 - 20:09] Optimizing Your LinkedIn Presence
You can save profiles and add them to specific lists within Evvy AI for organized networking.
Evvy AI will summarize Key profile details to help users understand how they could potentially help connections.
Connecting with members from various professional communities is recommended for expanding your network.
LinkedIn is not just for connecting, but also for opening deeper conversations in an authentic manner.
[20:10 - 27:55] Your LinkedIn Game Plan for Entrepreneurs
Develop thought leadership by sharing valuable content and resources in your field.
Use Sales Navigator for precise prospecting and tailor your approach according to your entrepreneurial objectives.
Optimize your LinkedIn profile to establish authority and attract the right audience.
Engage actively with connections to build a professional network conducive to business opportunities.
Connect with Joe Apfelbaum
Website: Home | Joe Apfelbaum
Facebook: Facebook
Instagram: @joeapfelbaum
LInkedIn: linkedin.com/in/joeapfelbaum
Get EvyAI for LinkedIn Here
Go to https://lifeaftercorporatepodcast.com/ for all episodes
169. Lisa Durante's Strategy for Mastering Your Content Marketing Plan!
168. The Chris Voss Method for Closing the Deal
148 Using AI in Business Strategies with Lauren Capwell and Lauren Shaw
Tweetable Quotes:
"And if you're really looking to do more prospecting than networking, I would tell you use Sales Navigator because with Sales Navigator, we have an entire boot camp called the Sales Nav Bootcamp, where we do 6 hours of training on how to use Sales Navigator." … Joe Apfelbaum on maximizing LinkedIn for prospecting
"If you're not using technology to help you be able to follow-up and stay top of mind with people, then you're missing out on the ability to stay top of mind."...Joe Apfelbaum on modern networking efficiency
SUBSCRIBE & LEAVE A FIVE-STAR REVIEW and share this podcast to other growing entrepreneurs!
Get weekly tips on how to create more money and meaning doing work you love and be one of the many growing entrepreneurs in our community. Connect with me on LinkedIn; https://www.linkedin.com/groups/12656341/ or on Instagram or our website at www.lifeaftercorporatepodcast.com .
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Think you know the secrets to risk-taking in business? You might want to bet again! Unleashing the power of strategic risk-taking can transform your entrepreneurial journey from a cautious trot to a confident gallop. In this episode of Life After Corporate, we’re dealt a hand with Ellen Leikind, an entrepreneur who's turned her poker table into a teaching platform. From poker diva to business maven, Ellen illuminates how the nuanced approaches to risk we see in poker are eerily similar to navigating the entrepreneurial landscape.
You’ll hear Ellen's insights on the BOLT system: on how negotiation is both an art and a science. Ellen's expertise shines through on the topic of handling situations where clients are talking to other people as well. Whether at the poker table or sealing a deal, it's essential to build rapport, lay out a solid strategy, and know exactly when to make that pivotal move. Let this episode be your ace in the hole, equipping you with the savvy needed to turn the tables in your favor. So why leave your success to chance? Make the smartest bet of your career – hit play, soak in the wisdom, and watch your influence skyrocket. After all, your biggest jackpot may be just one episode away.
So, are you the all-in entrepreneur, or do you clutch your last fake chip with patience? Tune in as we explore the gender dynamics and calculated bravado that could redefine your approach to risk in business.
Be sure to pull up episode #168 “The Chris Voss Method for Closing the Deal”, which compliments today’s episode. You’ll find the link below.
[00:04:12-12:34] Gender Dynamics in Decision-Making and Business
Men are prone to take more significant risks, whereas women tend to exhibit caution and patience.
Women's risk aversion can affect their approach to business, investing, and handling uncertainty.
The relevance of one's mindset and self-awareness in negotiating effectively and confidently.
Acknowledging gender disparity and its influence on behavior at the poker table and in business environments.
[12:35-21:07] Mastering the BOLT System for Effective Negotiation
The BOLT system: Building relationships, Organizing a strategy, Leveraging strengths, and knowing when to fold.
Handling distractions like 'trash talk' in poker or silence in business negotiations.
The parallels between maintaining a poker face and exuding confidence in business dealings.
Advice on observing betting patterns and nonverbal cues to understand counterparts.
[21:08-33:16] From Poker Divas to Inclusive Negotiation Training
Evolution of the Poker Divas from a women-only network to an inclusive negotiation-centric program.
The importance of staying focused and adapting to different negotiation styles and environments.
Launch and application of the BOLT System, promoting better negotiation practices for professionals.
The alignment with personal goals, values, and enjoyment as pivotal to success.
[33:17-38:13] The Parallels of Poker and Entrepreneurship
How choosing the right 'table' or business environment can impact your results and growth.
The significance of reading people, taking calculated risks, stepping into discomfort, and exemplifying patience.
The psychological aspects, like self-esteem and self-worth, impacting women in leadership and negotiation contexts.
Insights into mindset hacks for negotiation, particularly catering to differences between men and women.
Connect with Ellen Liekind
Website: Team Building, Leadership and Diversity Programs - PokerDivas
Facebook: Facebook
Instagram: @pokerdivas
LInkedIn: Ellen Leikind | LinkedIn
YouTube: youtube.com
Ellen’s Book:
Poker Woman: How to Win in LOVE, LIFE, and BUSINESS Using the Principles of POKER: Leikind, Ellen: 9798218278854: Amazon.com: Books
Go to https://lifeaftercorporatepodcast.com/ for all episodes
168. The Chris Voss Method for Closing the Deal
166. The Ultimate Client-Closing Formula: Your 4-Step Master Plan
162. Insider Tips for Monetizing Media Success with Beth Nydick
Tweetable Quotes:
"And you never thought you'd be at that table and when you are, there's a confidence that just appears. It can be temporary. It can be long standing, but it definitely happens."... Ellen Leikind on the link between the poker table and the boardroom
"But you have to be selective in when you're putting on your poker face. Obviously, if you're negotiating, you need a good poker face.".... Ellen Leikind on Negotiating Strategies
SUBSCRIBE & LEAVE A FIVE-STAR REVIEW and share this podcast to other growing entrepreneurs!
Get weekly tips on how to create more money and meaning doing work you love and be one of the many growing entrepreneurs in our community. Connect with me on LinkedIn; https://www.linkedin.com/groups/12656341/ or on Instagram or our website at www.lifeaftercorporatepodcast.com
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Are you tired of networking events with no real payoff? Discover the Game-Changing Strategy That Converts Idle Chats into Income!" Say goodbye to the days of fruitless schmoozing and hello to the art of making every conversation count. In this eye-opening episode of Life After Corporate, we reveal how introverted entrepreneurs can master the craft of turning quiet exchanges into committed clients. Deb provides a roadmap for adapting to market changes, embracing digital transformation, and shifting your message to meet dynamic work environments. Deb dives deep into the power of connective networking and the art of converting conversation. Remember, it’s not just who you know, it's how you engage with them that really counts. It’s about finding common ground, addressing the hurdles that keep potential clients from achieving their goals, and guiding them on a path towards the solutions you offer. So, as you reflect on your own strategies for growth, ask yourself: Are you truly connecting, or just making contact? The Reliable Referrals Playbook might be the key you've been searching for. Be intentional, plan your outreach, and watch as those efforts translate into real, measurable growth. And remember, a simple conversation could be the catalyst for your business’s success. Listen in as Deb gives you a surprisingly simple yet overlooked method to skyrocket your referral score. You won't believe how easy it is!
[00:03:45] Accidentally Creating a Six-Figure Lead Source
Her strategy for filling up her coaching service by delivering compelling content.
The pivotal role of professional networks in generating high-value leads.
Participation in multiple networks as a cornerstone for creating multiple revenue streams.
How active engagement in communities positions you as a go-to professional for referrals.
[03:46 -15:30] Building a Reliable Referral Network
The significance of intentional, targeted outreach for connecting with potential referral partners.
Differentiating between types of referral network members: colleagues, clients, and network organizations.
The value of hosting group sessions over one-on-one coffee chats for efficiency.
Utilizing Deb's session "Reliable Referrals Playbook" as a guide to enhancing visibility and client acquisition.
[15:31- 30:00] Mastering Sales and Marketing in Uncertain Times
Deb's method of showcasing clear ROI to adapt offerings in a challenging market.
Importance of listening to clients’ challenges for high converting sales conversations.
Strategies for introverts to engage in conversations with potential buyers or partners on social media.
Utilizing Deb’s revenue calculator to set realistic revenue goals and track progress.
[30:01- 40:35] Strategies for Tailoring Referral Tactics
Understanding the differentiation between one-on-one and group sales situations.
Avoiding free coaching calls, with emphasis on webinars and workshops as alternatives.
Deb’s advice on scaling your services by adjusting pricing and package offerings.
Leveraging gifts and incentives for active referral partners to strengthen the network.
Connect with Deb Boulanger
Website: thegreatdoover.com
Instagram: @deb_boulanger
LInkedIn: https://www.linkedin.com/groups/12656341/
RESOURCES MENTIONED ON THE SHOW
ScoreCard: https://www.reliablerevenuescorecard.com/0
The WorkBook: https://swiy.co/ReliableReferralsPlaybook
Pricing Calculator: How To Price Your Products (thegreatdoover.com)
Go to https://lifeaftercorporatepodcast.com/ for all episodes
155 The Proven Profit Path Sessions: Day One - Prove Demand
156 The Proven Profit Path Sessions: Day Two: Proving Demand
157 The Proven Profit Path Sessions: Day Three: Packaging and Pricing
158 The Proven Profit Path Sessions: Day Four - Position Yourself for Profit
159 The Proven Profit Path Sessions: Day Five - The CEO Calendar
Tweetable Quotes:
"Don't have time for coffee chats, as I said, neither do I. So host group sessions where you can meet more people in 30 minutes than spending hours on 15 minute coffee chats that go nowhere."... Deb Boulanger on effective networking strategies
"And you need to start focusing on different challenges, or you need to shift your message in a different way because people are thinking about work differently."...Deb Boulanger on evolving workplace dynamics
SUBSCRIBE & LEAVE A FIVE-STAR REVIEW and share this podcast to other growing entrepreneurs!
Get weekly tips on how to create more money and meaning doing work you love and be one of the many growing entrepreneurs in our community. Connect with me on LinkedIn; https://www.linkedin.com/groups/12656341/ or on Instagram or our website at www.lifeaftercorporatepodcast.com .
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Discover the secret to unlocking your brain's full potential for productivity and profits with brain hacking expert, JJ Jank. In this episode of Life After Corporate, host Deb Boulanger sits down with JJ to dive into the world of brain-hacking strategies and tactics for entrepreneurs. The key to productivity lies in prioritizing revenue-generating activities, understanding your brain's productivity patterns, and taking regular breaks for peak performance. Reclaim your time, energy, and focus while amplifying your profits with JJ's expert insights. If you're ready to optimize your brain's function and transform the way you work, then this episode is a must-listen. Get ready to elevate your business game with brain hacking maven, JJ Janik.
[00:05:30] Understanding Productivity in the Technological Age
JJ unveils the relationship between brain function and the work environment in our tech-driven era.
Highlighting the consequences of constant notifications on our focus and cognitive abilities
The evolution of productivity from a corporate finance perspective to behavioral insights.
The balance between leveraging technology and establishing boundaries to reclaim time and energy.
[05:31 -18:15] Tackling the Multitasking Myth
Exposing the truth about multitasking: the brain's inability to handle multiple demanding tasks at once.
Understanding the 23-minute focus recovery period after an interruption, underscoring the cost of task-switching.
Cultivating an environment conducive to single-tasking for enhanced productivity.
Turning off email notifications: a simple yet powerful step toward uninterrupted work sessions.
[18:16 - 31:40] Strategies for Peak Work Performance
Discover your optimal working times with the sleep chronotype quiz and the power of understanding personal productivity rhythms.
Utilizing the Pomodoro timer technique and the Eisenhower matrix for prioritization and time management.
Setting realistic boundaries for cognitive work: focusing on 45-50 minute intense work cycles followed by meaningful breaks.
Implementing habit-based time blocking to streamline your week and enforce work-life balance.
[31:41 - 47:50] The Entrepreneur's Guide to Overcoming Common Hurdles
Combating imposter syndrome and the fear of failure through targeted productivity techniques.
Actionable steps to beat procrastination by segmenting larger goals into manageable tasks.
The significance of (ROE) return on effort: focusing on the quality and impact of work rather than just the financial return.
Importance of high performers completing tasks within a day's scope and the need to set boundaries as a business owner.
[27:32 - 29:34] Closing Segment
Connect with JJ through the links below
Follow us on social media and leave a review
Final words
Connect with JJ Jank
Website: jenniferjank.com
LInkedIn: linkedin.com/in/jenniferjank
Go to https://lifeaftercorporatepodcast.com/ for all episodes
Ep 143 Beyond Positive Thinking: Reprogramming Your Subconscious Mind
Ep 116 How to Rewire Your Brain for Success
Ep 80 The CEO Mindset with Leslie Grossman
Tweetable Quotes:
"You know, one of the things I also work out with my clients (because I'm trying to get them away from busyness) is we really work on what the priorities are as a business owner."... JJ Jank on overcoming procrastination.
"I am not going to even look at every email when it comes in. I'm going to turn off my email notifications... Just turn them off during the time that you're doing this cognitively demanding work... because you'll get through your work a lot easier because you'll be able to focus."... JJ Jank on Enhancing Focus by Managing Email Notifications
SUBSCRIBE & LEAVE A FIVE-STAR REVIEW and share this podcast to other growing entrepreneurs!
Get weekly tips on how to create more money and meaning doing work you love and be one of the many growing entrepreneurs in our community. Connect with me on LinkedIn; https://www.linkedin.com/groups/12656341/ or on Instagram or our website at www.lifeaftercorporatepodcast.com .
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Unveiling the Secrets to Highly Engaging Content: Inside Scoop from Expert Storyteller Lisa Durante! Ready to uncover the keys to capturing your audience's attention and building a deep emotional connection through your content? In this episode of Life After Corporate, we dive into the world of content creation with Lisa Durante, a seasoned storyteller and founder of Jack Communications. Listen in as Lisa shares her insights on the evolving landscape of content marketing and the crucial elements needed to stand out amidst the crowded digital space. In a world where content is king, consistency is the key to ruling the realm of digital marketing. Lisa's wisdom has shed light on the power of long-form content, the impact of emotional storytelling, and the importance of finding your tribe. As we navigate this ever-evolving landscape, remember to entertain, educate, and empower your audience. Stay true to your authentic self, share those BTS moments, and find joy in creating compelling content that resonates. Are you ready to craft content that captivates and converts? Reach out to Lisa at JACC Communications and embark on your content creation journey today!
(00:00-10:00) Content Creation Hacks from Lisa
- Stay consistent: Avoid jumping around between different content strategies too quickly
- Focus on minor tweaks: Make small adjustments before completely changing your content strategy
- Understand your audience: Dive deep into the demographic and psychographic details of your audience
- Tell personal stories: Share relatable stories to tap into the emotions of your audience
[10:00-15:00] Leveraging Long Form Content
- Embrace video: Repurpose long form content into video formats for enhanced engagement
- Blend entertainment and education: Incorporate entertaining elements into educational content
- Personal stories: Share behind-the-scenes content to entertain and engage your audience
- Invest in professional guidance: Consider hiring experts to help evaluate and optimize your content
[15:00-20:00] Hiring Content Assistance
- Know your limits: Hire content assistance when your time or expertise doesn't align with content needs
- Complementary skills: Consider hiring individuals with skills and strengths that complement your own
- Professional perspectives: Look for professionals who can offer strategic content insights
- Accountability & learning: Outsourcing content can provide opportunities for personal growth and development
[20:00-28:18] Tips for Effective Content Creation
- Consistency over variety: Concentrate efforts on a few channels consistently rather than spreading thin
- Utilize AI tools: Leverage AI as a resource to aid in creating content
- Repurposing content: Maximize the value of content by repurposing it across various channels
- Personal touch: Infuse personal stories and behind-the-scenes content to connect with the audience
Connect with Lisa Durante
Website: Jack Communications | Content marketing experts
Instagram: @jack.communications
LInkedIn:Jack Communications: Overview | LinkedIn
Go to https://lifeaftercorporatepodcast.com/ for all episodes
161. The Power of Writing a Book for Business Growth with Danielle Mendoza
118 How to Get Featured in Major Media Publications with Angel Tuccy
117 Visibility For Profits with Leilani Wells
Tweetable Quotes:
"It's still hard for me to be present. And one of the things I'm even working on now is how do I show more of my personality? Because I'm so guarded and nervous. And I'm like, okay, I just wanna give the value rather than letting more people in."... Lisa Durante on overcoming on-camera anxiety
"You have to talk to your customers so that you can get to know them. And then it's bringing a lot of that into your content."... Lisa Durante on understanding customer motivations
SUBSCRIBE & LEAVE A FIVE-STAR REVIEW and share this podcast to other growing entrepreneurs!
Get weekly tips on how to create more money and meaning doing work you love and be one of the many growing entrepreneurs in our community. Connect with me on LinkedIn; https://www.linkedin.com/groups/12656341/ or on Instagram or our website at www.lifeaftercorporatepodcast.com .
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Uncover the secret weapon in sales that you've been ignoring all this time! In this week’s episode, our host Deb Boulanger leaves no stone unturned with negotiation expert Chris Voss, author of “Never Split the Difference” who throws conventional wisdom out the window and reveals why building *rapport in sales* is not about the hard sell, but the “HEART” sell. Join Deb as she explores how Chris's insights on *emotional intelligence in negotiations* flip the script on the age-old sales playbook and how these unexpected strategies can revolutionize the way you seal the deal. Chris’ method, for improving your sales and negotiation techniques hinges not on aggression or pressure, but on the softer, more nuanced skills of emotional intelligence. This episode will teach you to navigate the subtle currents of conversation, influence, and rapport—skills essential for anyone looking to make a mark in the world after a corporate career. Apply Chris’ method to your own entrepreneurial endeavors and learn how your newfound emotional intelligence can unlock secrets to business success. Are you ready to negotiate like a pro? Then tapping on the play button is the 1st step.
[00:01-11:27] The Psychology of Influence in Business Conversations
Being coachable and proactive are key traits for success in negotiation and sales.
The exploration of what works is essential for the development of effective strategies.
Emotional intelligence plays a crucial role in understanding and guiding discussions.
Adaptability and continuous learning are important to master the art of negotiation.
[11:28 -20:49] Effective Rapport Building in Sales and Negotiations
Mirroring and labeling are psychological techniques used to establish a deeper connection during sales negotiations.
The customer's value proposition is likely known before they fully engage in a sales conversation.
A sales conversation is part of a 9 step journey that the customer undergoes, which includes thorough research and consultation about the product or service.
Utilizing rapport-building techniques can help address and understand the challenges faced by customers.
[20:50 - 29:29] Enhancing Sales Techniques with Emotional Intelligence
Utilizing phrases that imply understanding, such as "it sounds like," forges stronger connections.
Avoid stating "if I heard you correctly" to prevent diminishing the sense of rapport.
Words can impact the emotional tone of a conversation, influencing the direction of negotiation.
Changing the context in which words are used can alter their perceived positivity or negativity.
[29:30 - 34:46] Sales Strategies using the Chris Voss Method of Communication
Emphasizing tactical empathy as vital for rapport and insight.
Mirroring as a technique to bond and acquire insights.
Labeling acknowledges a counterpart's feelings and perspectives.
Avoiding unpaid consulting by reinforcing the value of the interaction.
[34:47 - 37:32] Closing
Connect with Chris Voss
Website: blackswanltd.com
Facebook: Facebook
Instagram: @thefbinegotiator
YouTube: NegotiationMastery - YouTube
X (formally Twitter) : @fbinegotiator
Masterclass: Chris Voss Teaches The Art of Negotiation (masterclass.com)
Book: Never Split the Difference (Audio)
Amazon.com: Never Split the Difference: Negotiating as if Your Life Depended on It (Audible Audio Edition): Chris Voss, Michael Kramer, HarperAudio: Audible Books & Originals
Book: Never Split the Difference (Hard Cover)
Never Split the Difference: Negotiating As If Your Life Depended On It: Voss, Chris, Raz, Tahl: 9780062407801: Amazon.com: Books
Go to https://lifeaftercorporatepodcast.com/ for all episodes
167. Elizabeth Eiss’ Hiring Hack That Will Change your Solopreneur Game
153. A 3-Step Guide to Skyrocketing Your Income
124. Entrepreneurship and The Art of Feminine Presence
Tweetable Quotes:
“First call I took, I just said, hello. This is helpline. Just like that. And afterwards, the supervisor said, wow, your voice was great. That was a great tone of voice. And I remember thinking, what did I do? I didn't even remember. And I think I lapsed into that voice for whatever reason because I was concerned and I was overly conscious of not having a negative impact”…Chris Voss on When he came to realize that the tone of your voice is key to negotiating.
"And I can remember 1 guy in particular, just with this soft, gentle tone of voice, was changing things instantly. And I said, wow, that's cool. And so that really struck with me. I'm coachable and I want to learn how to do something better. So I'd learned about tone of voice, not really realizing it was a critical part of negotiation…Chris Voss on more validation about the tone of voice and how important it is.
SUBSCRIBE & LEAVE A FIVE-STAR REVIEW and share this podcast to other growing entrepreneurs!
Get weekly tips on how to create more money and meaning doing work you love and be one of the many growing entrepreneurs in our community. Connect with me on LinkedIn; https://www.linkedin.com/groups/12656341/ or on Instagram or our website at www.lifeaftercorporatepodcast.com .
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Don't Hire Another Employee Until You Hear This! - In this week’s episode of *LifeAfterCorporate*, we dive into the game-changing strategy of outsourcing effectiveness with guest, Elizabeth Eiss, a maven in matching businesses with top-tier freelancers. For too long, solo-preneurs and growing businesses have grappled with the challenges of scaling, often overlooking the most crucial ingredient to explosive growth: process documentation and lead management. But as we unveil Elizabeth's innovative approach to the talent acquisition maze and the wonders of her talent platform, Results Resourcing, you'll discover how the subtle art of outsourcing non-core activities could revolutionize your business trajectory. You’ll hear Elizabeth talk about the significance of documenting your business processes cannot be understated. They are the blueprint for continued success and scalability. Leveraging tools like Loom to capture your methods not only ensures consistency but also empowers you to utilize freelancers effectively, transforming your business practices into efficient, well-oiled machines. Remember, it's not about filling seats with bodies; it's about finding the right minds to drive your enterprise forward. Is your business ready to harness the full potential of a streamlined process? Tune in to discover innovative strategies that elevate your business efficiency to astronomical heights!
[05:51 10:44] Embracing New Market Tools for Business Growth
The significance of all-in-one tools like Funnel Breezy for website management and lead tracking.
Crucial aspect of documenting processes to move leads effectively through the sales pipeline.
Outsourcing process documentation can improve efficiency and maintain consistency.
Leveraging freelancers to adapt rapidly to changing business needs.
Utilizing tools and techniques to reprogram the mind and shift perspectives
[10:45 -15:49] Strategic Hiring: Vetting Freelancers for Your Business
Elizabeth's business model focuses on matching skills to client needs, especially in CRM software.
The vetting process prequalifies freelancers for specific tasks ensuring a good fit.
Innovative recruitment through informal inquiry forms and a skill-matching database
The value-added consultation service Elizabeth offers to streamline the hiring process
[15:50 - 20:17] Outsourcing Essentials: Identifying Non-Core Tasks and VA Capabilities
The vast array of skills possessed by virtual assistants, from tech savviness to marketing prowess
The shift towards matching businesses with VA companies for a diverse skill set
The importance of building a business foundation with adaptable processes, tools, and the right people
Elizabeth's emphasis on the significance of process definition and documentation as crucial business assets
[20:18 - 33:23] Elizabeth's Entrepreneurial Journey and Results Resourcing's Mission
Elizabeth shares her transition from corporate life to a love for entrepreneurship through a start-up experience.
Journey of building Results Resourcing by valuing the flexibility and expertise of freelancers
Readiness to hire freelancers to focus on the core aspects of one's business calling.
Elaborating on every business's backroom tasks that can be efficiently managed by outsourced talent.
[33:24 -34:59] Closing Segment
Connect with Elizabeth through the links below
Follow us on social media and leave a review
Final words
Connect with Elizabeth Eiss
Website: ResultsResourcing - Trusted, Vetted US-Based Freelance Experts
Instagram: @resultsresourcing
LinkedIn: https://www.linkedin.com/company/resultsresourcing-llc/
ROI Calculator: Find Out the Value of Your Time | ROI Calculator (resultsresourcing.net)
Here are some other Episodes of Life After Corporate you might enjoy.
Go to https://lifeaftercorporatepodcast.com/ for all episodes
Ep 135 Trust Your Intuition: A Multi-Million Dollar Success Story
Ep 116 How to Rewire Your Brain for Success
Ep 80 The CEO Mindset with Leslie Grossman
Tweetable Quotes:
“And I think this was such a valuable conversation knowing what to outsource, how to find the right freelancer, and how do you prepare for bringing a freelancer on board”…. Elizabeth Eiss on hiring a freelancer
"So it starts with this machine and the human conversation, and it's an interview. It's a conversation about what are you trying to do with your business”.…. Elizabeth Eiss on hiring a freelancer
SUBSCRIBE & LEAVE A FIVE-STAR REVIEW and share this podcast to other growing entrepreneurs!
Get weekly tips on how to create more money and meaning doing work you love and be one of the many growing entrepreneurs in our community. Connect with me on LinkedIn; linkedin.com/in/debboulanger-thegreatdo-over or on Instagram or our website at www.lifeaftercorporatepodcast.com .
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Are you struggling to turn your connections into paying clients? In this episode of Life After Corporate, Deb Boulanger shares her proven 4-step strategy to effortlessly convert potential clients. From networking hacks to creating engaging and nurturing content, to hosting converting events and mastering the art of sales conversations, this episode is your ticket to mastering client conversion. Deb teaches us that the key to converting clients like clockwork lies in a strategic approach of connect, content, conversation, and conversion. By following these 4 steps, you can build that “rinse and repeat” action in your business that leads to consistent client conversions. Take charge of your success and transform your client acquisition game now!
**And for more actionable steps and insights don't miss out on our free ebook "7 Steps to Convert More Clients Today" which we've linked in the show notes.
[05:51 06:54] Networking Strategies for Client Acquisition
Assess and strategize your connections within professional networks you are already part of.
Ensure your online presence is solid and connects you with members of these networks.
Consistently engage with the people you meet in both physical and digital realms.
[06:55 -11:40] Crafting Converting Content for Coaches and Consultants
Leverage existing podcast content for additional platforms such as LinkedIn newsletters.
Utilize nurturing content to maintain engagement rather than immediate conversion.
Understand that content with a purpose, aimed to convert, is categorized as a conversion event.
[11:41 - 16:23] Leveraging Referrals to Boost Revenue
Identify the importance of asking for referrals in conversations.
Create referral opportunities from past and current clients, as well as colleagues.
Understand how to establish referral partnerships with professionals offering complimentary services.
[16:24 - 22:06] Mastering the Art of Sales Conversion
Develop a consistent business flow with four key steps: connect, create engaging content, converse, and convert.
Ensure your content has the dual purpose of providing value and moving clients through the conversion funnel.
Improve your skill in turning leads into clients using a systematic method.
Connect with Deb Boulanger
Website: thegreatdoover.com
LinkedIn: linkedin.com/in/debboulanger-thegreatdo-over
Instagram: @deb_boulanger
7 Steps to Convert More Clients Today
https://debraboulanger.lpages.co/client-conversion-guide/
Here are some other Episodes of Life After Corporate you might enjoy.
Go to https://lifeaftercorporatepodcast.com/ for all episodes
Ep 140 The Art of Virtual Ingenuity: How to Plan to Scale
Ep 157. The Proven Profit Path Sessions- Day Three: Packaging and Pricing
Ep 162. Insider Tips for Monetizing Media Success with Beth Nydick
Tweetable Quotes:
"Number 1 is connect. Connect. Connect with people. Are you intentional about how you are connecting with people in your audience?"...Deb Boulanger on Networking Strategies
"You're telling stories. You're identifying with the number 1 challenge that they're faced with right now, and you're showing that there is a way out of that and that you have a formula. You have a framework, a methodology that they can follow that will bring them a solution." …Deb Boulanger on Effective Communication Strategies
SUBSCRIBE & LEAVE A FIVE-STAR REVIEW and share this podcast to other growing entrepreneurs!
Get weekly tips on how to create more money and meaning doing work you love and be one of the many growing entrepreneurs in our community. Connect with me on LinkedIn; linkedin.com/in/debboulanger-thegreatdo-over or on Instagram or our website at www.lifeaftercorporatepodcast.com .
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Ever wondered what it takes to catch the eye of top-tier media outlets and shine in the limelight? Deb’s guest is Aundrea Cline-Thomas, whose journey from acclaimed media journalist to triumphant entrepreneur is nothing short of revolutionary. As Deb Boulanger leads the conversation, Aundrea shares her insider secrets to transforming your narrative into a media magnet, ensuring your story not only lands but also resonates profoundly with audiences far and wide. Uncover the strategic alchemy of storytelling that could catapult you from anonymity to center stage. Aundrea's journey from journalism to entrepreneurship underscores the potency of being true to oneself, leading to deeper connections with your audience and bolstering confidence in your message. Throughout this episode, Aundrea inspires and reminds us that the stories you share are the heartbeats of your brand, and it’s your authentic voice that will echo in the minds of your listeners. Uncover more keys to unlocking the power of your narrative. Are you ready to stand out in the media without sacrificing who you are? Don’t miss the part where Aundrea reveals the one thing you can do right now to shine effortlessly in the spotlight. Click. Listen. And transform yourself into a magnet for media attention.
[00:33- 12:21] Embracing the Journey: Transitioning from Corporate to Freedom
The diminishing value of previously standout messaging due to overuse and how to combat that.
The necessity of authenticity in today's landscape and the challenge of maintaining it.
Recognizing when content creation leads to "data dumps" and how to avoid them.
Crafting a powerful narrative that sets you apart, without relying on clichés or worn out phrases
[12:22 -20:58] Mastering Authentic Communication for Entrepreneurial Success
The diminishing value of previously standout messaging due to overuse and how to combat that.
The necessity of authenticity in today's landscape and the challenge of maintaining it.
Recognizing when content creation leads to "data dumps" and how to avoid them.
Crafting a powerful narrative that sets you apart, without relying on clichés or worn out phrases
[20:59 - 29:53] Amplifying Your Business Through Strategic Communication
Reflecting on experience shows the proven success needed for entrepreneurs aiming for growth.
Media exposure can significantly boost client growth and market reach for established businesses.
Being relatable and connecting directly are key to standing out in a competitive market.
Preparing for media means focusing on authenticity and engaging with individuals
[29:54 - 38:46] Mastering Media Preparation for Business Visibility
Highlight the importance of readiness for local media engagements as a starting point.
Emphasize the empowering transition from corporate to entrepreneurship through media presence.
Stress the significance of authenticity when discussing your entrepreneurial journey.
Focus on the power of connecting with your audience by speaking directly and genuinely.
[38:47 - 41:06] Closing Segment
Connect with Aundrea through the links below
Follow us on social media and leave a review
Final words
Connect with Aundrea Cline-Thomas
Website: aundreact.com
LInkedIn: linkedin.com/in/aundreact
YouTube: The NEXT Best Thing with Aundrea Cline-Thomas - YouTube
Tik Tok: @nextbestthingpod
Go to https://lifeaftercorporatepodcast.com/ for all episodes
Ep 146. Owning the Room: Storytelling and the Perfect Pitch
Ep 149. The Power of Branding: Creating Impact in a Crowded World
Ep 91. Insider Secrets on How to Become an In-Demand Speaker with Shannon Huffman Polson
Tweetable Quotes:
"I wasn't immune to the impact of COVID and really taking that as a moment to really reflect on where I was in my life and where I wanted to go."... Aundrea Cline-Thomas reflecting on her career and Covid
"Where it really goes left is when they're trying to be who they think they need to be or who they think other people need them to be as opposed to who they are. That's when it all it just goes downhill."... Aundrea Cline-Thomas on Authenticity in Interviews
SUBSCRIBE & LEAVE A FIVE-STAR REVIEW and share this podcast to other growing entrepreneurs!
Get weekly tips on how to create more money and meaning doing work you love and be one of the many growing entrepreneurs in our community. Connect with me on LinkedIn; https://www.linkedin.com/groups/12656341/ or on Instagram or our website at www.lifeaftercorporatepodcast.com .
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Discover the secret weapon behind skyrocketing business success. In this episode, we peel back the curtain on the transformative power of a strong referral network as Deb Boulanger talks with Rachel Erickson, the trailblazing CEO who turned her 20-year corporate experience into a thriving consulting empire.
Learn how the art of building connections can fuel your entrepreneurial journey and why your network might just be your net worth. For any service entrepreneur listening to the story of Rachel Erickson, the takeaway is clear: undervaluing oneself is a significant misstep in the path to entrepreneurial triumph.
Understanding one's worth is as crucial as the services offered, and this episode is where you'll find the encouragement and tactical advice to raise your pricing to reflect the true value of your hard work. Prices aren't just numbers; they're statements of confidence, craftsmanship, and credibility in the market. In an industry where the line between success and failure is as fine as the threads woven into the very fabrics entrepreneurs seek to sell, mastering the art of margins is non-negotiable.
Tune in and listen to unravel the mystery behind maintaining these vital percentages, and discover the strategies that can elevate your brand from barely surviving to thriving. Are you ready to move from undervaluing to understanding your true market potential? Hit play and unlock the last piece of the pricing puzzle that could revolutionize your business model and attract the wealth you truly deserve.
[00:01 10:10] Personal Growth and Resilience in the Apparel Industry
The role of referral networks and their impact on business success
The adoption of self-care practices to enhance creativity and business clarity
Mindset changes necessary for dealing with the stress of entrepreneurship
Business Apparel Education Suite, teaching industry corporate skills to entrepreneurs
[10:11 -19:04] Obstacles Encountered by Emerging Apparel Entrepreneurs
Transitioning from corporate careers to entrepreneurship and the personal growth it entails
Pricing strategies and understanding target customers for healthy profit margins
Key hurdles for clothing business owners include streamlined product development and inventory control.
Essential shifts in outlook for managing business pressure, including self-care for better creativity and focus
[19:05 - 24:31] Challenges Faced by New Apparel Entrepreneurs
Unrealistic timelines for launching an apparel line, which can lead to unsustainable business practices.
Skimpy prep leading to misread market needs and customer tastes
Overproduction and poor inventory management, leading to excessive costs and unsold inventory.
Tough shift from corporate work to running a business, learning new skills and attitudes
[24:32 - 28:41] Strategies for Overcoming Mindset Challenges in Apparel Space
Foster a growth mindset: See challenges as lessons and use setbacks to advance.
Self-awareness: Assess your strengths and weaknesses for growth, and get support or training if required.
Manage stress: Adopt self-care like exercise, meditation, or journaling for a better work-life balance.
Engage in mentorship: Network with seasoned entrepreneurs for guidance and support.
[28:42 - 30:52] Closing Segment
Connect with Rachel Erickson through the links below
Follow us on social media and leave a review
Final words
Connect with Rachel Erickson
Contact: https://www.unmarkedstreet.com/contact
Youtube: https://www.youtube.com/@unmarkedstreet/
Website: https://www.thebusinessofapparel.com
Go to https://lifeaftercorporatepodcast.com/ for all episodes
EP. #163. Joyce Marter's Financial Mindset Fix: The Key to Unlocking Your True Abundance!
EP. #114. Knowing Your Worth with Barbara Huson
Tweetable Quotes:
"I think understanding your target consumer is a big part of it and knowing what they'd be willing to spend."... Rachel Erickson on Understanding Your Target Consumer
"My true core values were something that, as a new entrepreneur, I was really encouraged to explore." … Rachel Erickson on Embracing Personal Values Post-Corporate Life
SUBSCRIBE & LEAVE A FIVE-STAR REVIEW and share this podcast to other growing entrepreneurs!
Get weekly tips on how to create more money and meaning doing work you love and be one of the many growing entrepreneurs in our community. Connect with me on LinkedIn; https://www.linkedin.com/groups/12656341/ or on Instagram or our website at www.lifeaftercorporatepodcast.com .
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In this thought-provoking episode of Life After Corporate, Joyce Marter, entrepreneur and author, opens up about her transformation from financial struggle to triumph. Join host Deb boulanger as she delves into the psychological aspects of money, entrepreneurial burnout, and the need for self-reflection to identify areas for improvement. The conversation delves into the importance of family dynamics, financial boundaries in relationships, and addressing psychological barriers to create and stick to a budget for financial stability. Their practical tips, personal anecdotes, and expert insights provide a holistic approach to personal, professional, and financial growth. By recognizing and working to overcome these barriers, we can take control of our financial well-being and rewrite our financial stories. Don't miss out on this empowering episode - tune in and transform your relationship with money today!
[00:33- 10:32] Hidden Financial Mindset Patterns
The connection between self-worth and net worth is a common theme.
Many individuals hide their financial struggles and habits.
Unresolved psychological issues impact one's relationship with money.
People often feel ashamed of their financial situation.
[10:33 -15:44] Impact of Ego on Financial Decisions
Ego often drives individuals to make impulsive and irrational financial choices.
The need for status and validation can lead to overspending and accumulating debt.
Ego-driven decision-making can hinder long-term financial growth and stability.
Fear of judgment and comparisons can influence financial decision-making.
[15:45 - 23:20] The Value of Having a Budget and Overcoming Psychological Barriers
Budgeting creates financial awareness and helps control impulsive spending habits
A budget allows for more intentional allocation of resources and prioritization of needs.
By tracking expenses, individuals can identify areas for potential savings or financial improvements.
Overcoming psychological barriers to budgeting involves shifting the mindset from scarcity to abundance and embracing the long-term benefits of financial stability.
[23:21 - 30:36] Cultivating Awareness and Compassion in Money Matters
Increasing awareness of our thoughts and behaviors around money is essential.
Practicing self-compassion helps individuals navigate their financial journey.
Recognizing blind spots allows for personal growth and avoiding self-sabotage.
Learning from others' experiences can provide valuable insights and prevent repeating mistakes.
[30:37 -33:45] Closing Segment
Connect with Joyce through the links below
Follow us on social media and leave a review
Final words
Connect with Joyce Marter
Website: joyce-marter.com
LinkedIn: linkedin.com/in/joycemarter
Facebook: Facebook
Instagram: @joyce.marter
YouTube: Joyce Marter: Top Mental Health Keynote Speaker
Clubhouse: Joyce Marter - Clubhouse
Book: The Financial Mindset Fix: A Mental Fitness Program for an Abundant Life: Marter, Joyce: 9781683647232: Amazon.com: Books
Here are some other Episodes of Life After Corporate you might enjoy.
Go to https://lifeaftercorporatepodcast.com/ for all episodes
143 Beyond Positive Thinking: Reprogramming Your Subconscious Mind
141 Embracing Fear: A Mind Magic Approach with Tracy Litt
114 Knowing Your Worth with Barbara Huson
Tweetable Quotes:
"Transparency, honesty, and clear communication are crucial for establishing financial boundaries in relationships.".. Joyce Marter
"Identifying and addressing psychological barriers is essential for achieving financial stability.".. Joyce Marter
SUBSCRIBE & LEAVE A FIVE-STAR REVIEW and share this podcast to other growing entrepreneurs!
Get weekly tips on how to create more money and meaning doing work you love and be one of the many growing entrepreneurs in our community. Connect with me on LinkedIn; https://www.linkedin.com/groups/12656341/ or on Instagram or our website at www.lifeaftercorporatepodcast.com .
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Join Host Deb Boulanger and learn How TV Producer Turned Entrepreneur and Media Maven, Beth Nydick, Mastered the Art of leveraging media exposure and building a successful business! This gripping episode unveils the pivotal moments that led Beth to master the art of leveraging media exposure for her brand and monetizing her expertise, from her early days in the TV industry to securing appearances on renowned shows like Dr. Oz. Get ready to be inspired as they delve into the significance of being intentional about media exposure, crafting impactful messages, and generating revenue from media opportunities.Beth's story is a testament to the power of unwavering belief, strategic networking, and the unyielding pursuit of success. Her journey from leveraging TV connections to securing book deals and media exposure is a masterclass in turning aspirations into reality. Aspiring entrepreneurs, take note – it's not just about being heard; it's about crafting a narrative that captivates and compels. Are you ready to harness the potential of media exposure to elevate your brand and message to new heights? Unlock the Secret Strategies to media success – your business will thank you!
[00:01 13:17] Building Relationships for Media Exposure
Identify specific journalists and forge relationships with them
Engage with journalists on social media to understand their interests.
Utilize networking groups involved in media coverage
Be vocal about intentions and seek help from personal networks.
[13:18 -20:12] Secret Strategies for Digital Entrepreneurs in Media
Highlights the transition from TV production to strategizing media exposure for entrepreneurs.
Points out the crucial role of emotional resonance in securing media coverage
Discusses strategies for creating content that connects emotionally with viewers
Suggests leveraging emotions as a central element in enhancing media strategies for business growth
[20:11 - 27:10] Tips for Leveraging Media Exposure for Business Growth
Initiate conversations and foster relationships for leveraging media exposure assets.
Utilize post-exposure leverage strategies such as going live on Instagram and writing blog posts
Create YouTube videos to capitalize on exposure for business growth
Generate revenue by leveraging media exposure assets
[27:11 - 35:05] Crafting a Unique Message for Effective Media Exposure
Define a genuine and impactful point of view for media exposure
Stand out with a unique message that helps people and aligns with business goals
Emphasize the importance of being fascinating and having an "x factor
Focus on revenue and the right audience to craft messages strategically
Connect with Beth Nydick
Website: Home - Beth Nydick
Facebook: Facebook
Instagram: @bethnydick
LInkedIn: linkedin.com/in/bethnydick
Go to https://lifeaftercorporatepodcast.com/ for all episodes
161. The Power of Writing a Book for Business Growth with Danielle Mendoza
118 How to Get Featured in Major Media Publications with Angel Tuccy
117 Visibility For Profits with Leilani Wells
Tweetable Quotes:
"My son's in business school, and he's like, mom, I didn't realize how much I learned by just listening to you while play because he used to play video games right outside my office, and I didn't realize he was listening."... Beth Nydick on how her work ethic has influenced her son.
"Asking for what you want and creating something out of a passion or creating something out of an idea."...Beth Nydick on the power of Persistence
SUBSCRIBE & LEAVE A FIVE-STAR REVIEW and share this podcast to other growing entrepreneurs!
Get weekly tips on how to create more money and meaning doing work you love and be one of the many growing entrepreneurs in our community. Connect with me on LinkedIn; https://www.linkedin.com/groups/12656341/ or on Instagram or our website at www.lifeaftercorporatepodcast.com .
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Are you ready to unleash the storytelling power within you? Discover the secret to writing a book with Impact! Join us on Life After Corporate’s latest episode, where host Deb Boulanger and her guest, Danielle Mendoza unlock the keys to leveraging a book for business growth. Uncover the transformative potential of leaving a legacy and showcasing authority through the written word. Listen to their revealing dialogue that explores the nuances of publishing for entrepreneurs. From the divine element in writing to prompting authors to capturing ideas as they come, Danielle's approach revolutionizes the book writing experience. And be sure to catch her warning about the risks associated with AI tools and the significance of mindset traps because they are an eye-opener for aspiring authors. Arm yourself with practical insights on crafting a high-quality, impactful book, and grab a sneak peek into Danielle's exclusive download for aspiring authors at confidentconcept.com. Transform your book writing journey and bring your vision to life by rewriting the book on entrepreneurial success!
[00:01 10:43] Strategic Book Writing for Entrepreneurs
There must be a clear intention behind writing a book beyond personal achievement.
For entrepreneurs, a book serves as a tool to advance business objectives and reach audiences.
The process of writing a book should align with the purpose it's meant to serve for one's business.
A well-executed book can be a legacy, reflecting an individual's knowledge and expertise.
[10:44 -21:19] Strategies for Success: Entrepreneurs' Guide to Book Writing
Creating a strong, complete outline is the first critical step when entrepreneurs begin writing a book.
Identifying the "golden thread" or theme is essential in weaving together stories and lessons for the reader.
Using voice-to-text technology can simplify the process of drafting content for busy authors.
The first round of edits can efficiently clean up the spoken content, making it a viable manuscript.
[21:20 - 29:18] Streamlining Content Creation for Entrepreneur Authors
The three-part process includes looking at the book's leverage potential first..
A three-pronged leveraging approach begins with content repurposing.
Entrepreneurs are coached on how to turn their book into a content repository for their marketing teams.
This repurposing tactic enhances the efficiency of social media content generation and distribution.
[29:19 - 31:08] Essential Lead Funnel Insights for Book Publishing Success
Danielle reveals six vital things authors must know before writing a book aimed at financial success.
A well-positioned book can significantly enhance return on effort and investment in publishing.
Strategic placement of a book in the lead funnel can transform it into a powerful business tool.
Knowing the role a book plays in your lead funnel is crucial before diving into the writing process.
[31:09 - 33:37] Closing Segment
Connect with Danielle Mendoza through the links below
Follow us on social media and leave a review
Final words
Connect with Danielle Mendoza
Website: confidentconcept.com
Facebook: Facebook
Instagram: @confident.concept
LInkedIn:linkedin.com/in/danielle-mendoza-3059788a
Go to https://lifeaftercorporatepodcast.com/ for all episodes
Ep 148 The Role of AI in Business Strategies and Market Research
Ep 138 Embracing the Little Girl Inside Every Warrior Woman
Tweetable Quotes:
"Yes, it can be helpful, But we wanna use it with caution."... Danielle Mendoza on the ethics of using AI in content generation
"It’s really an amazing tool for building that legacy. And then as you come up from the depths and you go more to the surface level, your book is a great opportunity to reach those people who need and want your service.".... Danielle Mendoza on the power of writing a book
SUBSCRIBE & LEAVE A FIVE-STAR REVIEW and share this podcast to other growing entrepreneurs!
Get weekly tips on how to create more money and meaning doing work you love and be one of the many growing entrepreneurs in our community. Connect with me on LinkedIn; https://www.linkedin.com/groups/12656341/ or on Instagram or our website at www.lifeaftercorporatepodcast.com .
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Uncover the 10 Game-Changing Innovations Every Entrepreneur Needs to Elevate Their Business in 2024! Host Deb Boulanger gives an energy-fueled episode dedicated to unraveling the secrets of innovation in business. Discover how 10 distinct areas of your entrepreneurial venture can forge a path to unparalleled success in 2024. Remember that innovation is not just a buzzword but a vital strategy for your business's sustainability and growth. Igniting these 10 steps can make all the difference in your entrepreneurial journey. Take charge, be bold, and let's make 2024 the year of innovation. Are you ready to take your business to the next level? Keep innovating, keep growing, and prepare to witness remarkable results!
[00:01 06:05] Entrepreneurial Innovation Strategies for 2024
Deb introduces the critical theme for 2024: innovation in the realm of entrepreneurship.
Innovation emphasized across various business domains such as profit models and network building ensures competitive market positioning.
The podcast host highlights the necessity of strategic creative thinking for service-based entrepreneurs seeking market distinction.
[06:06 -11:59] Innovating Product Performance for Business Growth
The episode shines a light on the importance of innovating product performance as a business differentiator.
Innovating your product performance is about enhancing both the delivery and the impact of your services.
Revealing the 'behind-the-scenes' operations can foster client trust and credibility.
[12:00 - 17:40] Tackling Client Stagnation to Improve Customer Success
Recognizing the critical juncture where clients were wasting time in the launch process hinted at the need for innovation.
Addressing the widening gap between newcomers and successful clients in the accelerator became essential.
The shift to cater to multiple buying segments is presented as a strategic move for market relevance and sustainability.
[17:41 - 22:53] Strategic Network Building for Entrepreneurial Advance
Innovating networking strategies is presented as a way to collaborate and elevate business profiles.
The focus shifts to utilizing personal and professional networks to unlock new opportunities and partnerships.
Deb discusses methods to engage with peers and industry leaders to exchange value for mutual growth.
[22:54 - 24:12] Closing Segment
Connect with Deb through the links below
Follow us on social media and leave a review
Final words
Connect with Deb Boulanger
Join Crack the Code to Reliable Revenues
Website: Debra Boulanger - The Great Do-Over (thegreatdoover.com)
Instagram: @deb_boulanger
LInkedIn: https://www.linkedin.com/groups/12656341/
Other Episodes You May Enjoy
Go to https://lifeaftercorporatepodcast.com/ for all episodes
Ep 114. Knowing Your Worth with Barbara Huson
Ep. 122. Slow Marketing for Rapid Success
Ep 127. The Blueprint for Creating an Engaged Community
Tweetable Quotes:
"Everyone knows that you paid for exposure, and it lasts a nanosecond of time online, and it's rarely worth the investment."— Deb Boulanger on the pitfalls of paid exposure
"Remember, it's about finding your unique path, leveraging your strengths, and creating a service that resonates with your clients."— Deb Boulanger on Innovating business strategies
SUBSCRIBE & LEAVE A FIVE-STAR REVIEW and share this podcast to other growing entrepreneurs!
Get weekly tips on how to create more money and meaning doing work you love and be one of the many growing entrepreneurs in our community. Connect with me on LinkedIn; https://www.linkedin.com/groups/12656341/ or on Instagram or our website at www.lifeaftercorporatepodcast.com
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Burnout, pivot, and the key to reliable revenue - these are just a few of the topics dissected in the latest episode of Life After Corporate! Join Deb as she unravels the secrets of successful entrepreneurship and the art of meticulous schedule planning. From mastering the 80/20 rule to the power of intuition, get ready to rethink your approach to business growth and time management. Buckle up as we dive into the must-listen insights from a seasoned entrepreneur and her roadmap to thriving in the marketplace. So, don't let fear or uncertainty hold you back from seizing opportunities and making bold moves in your business. As you navigate the world of social media and stand out with your unique voice, remember to share your passion, values, and thought leadership. By being authentic and bold, you'll attract your ideal clients and make a lasting impact. So, dare to embrace the road ahead, honor your intuition, and seek the support you need – your future self will thank you for it.
[00:00-13:26] Aligning Your CEO Schedule to Business Goals
Ensure your CEO tasks are directly contributing to achieving your business goals.
Implement strategies to stay focused and avoid falling prey to 'shiny object syndrome.'
Tackle resistance head-on by establishing accountability measures and deadlines.
Regularly check in on your KPIs to ensure your activities move the needle towards business growth
[13:27-25:53] Strategies for Sustained Business Growth
Identifying and tapping into new market segments
Leveraging social media for brand expansion and customer engagement
Implementing scalable systems for efficient operations
Utilizing data analytics to drive decision-making and measure success
[25:54-38:51] Embracing the Entrepreneurial SpiritExplore how personal growth parallels business success.
Integrate wellness and balance into your daily routine for increased productivity.
Trust your gut when making key business decisions.
Stay inspired and driven by reconnecting with your ‘why’ regularly.
[38:52-46:11] Building Your Brand as a Female Entrepreneur
Establish a strong personal brand by highlighting your unique insights and experiences as a woman in business.
Engage with other female entrepreneurs to build a supportive community that values collaboration over competition.
Learn to promote your achievements and milestones with confidence to increase visibility.
Gather testimonials and case studies to provide tangible proof of your expertise and build trust with potential clients.
[46:12 - 47:35] Closing Segment
Connect with Deb through the links below
Follow us on social media and leave a review
Final words
Resources Mentioned in the Episode
Get the FREE WORKBOOK
https://hi.switchy.io/TheWorkbook
Want the Videos?
Pricing Calculator
How To Price Your Products (thegreatdoover.com)
Maya Nadeem
linkedin.com/in/mayanadeem
Katie Cabanas
linkedin.com/in/katie-cabanas-a799178
Other Episodes in this series
Go to https://lifeaftercorporatepodcast.com/ for all episodes
Ep 155 The Proven Profit Path Sessions-Day One: Find Your Profit Path
Ep 156 The Proven Profit Path Sessions- Day Two: Proving Demand
Ep 157 The Proven Profit Path Sessions -Day Three: Packaging and Pricing
Ep 158 The Proven Profit Path Sessions: Day Four - Position Yourself for Profit
Tweets
"80% of revenue is gonna come from 80% of your activity needs to be revenue generating activity. So 80% of your time is on generating revenue, especially when you're first getting started."... Deb Boulanger on Generating Leads:
"Understanding where it is you're going and who it is that you are becoming is also key to aligning your body and your mind, behind the vision that you're creating."... Deb Boulanger on Visioning and Journaling
SUBSCRIBE & LEAVE A FIVE-STAR REVIEW and share this podcast to other growing entrepreneurs!
Get weekly tips on how to create more money and meaning doing work you love and be one of the many growing entrepreneurs in our community. Connect with me on LinkedIn; https://www.linkedin.com/groups/12656341/ or on Instagram or our website at www.lifeaftercorporatepodcast.com .
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Stand out, disrupt the narrative, and network with intention to elevate your entrepreneurial journey. In this episode of Life After Corporate, host Deb Boulanger delves into the profound impact of intentional networking and disrupting industry norms with a group of entrepreneurial women. Join Deb as she uncovers the strategies, success stories, and personal insights that have propelled women to stand out in their categories and excel in their entrepreneurial ventures. Embracing vulnerability, engaging with a diverse community, and finding your unique value proposition are vital steps in the entrepreneurial journey. Remember, your uniqueness is your strength, and finding the right marketing strategy for you is crucial. So, step boldly into your identity, embrace discomfort, and trust in your higher purpose to propel your business forward.
[00:01 14:21] Identifying Your Unique Market Position
Assess Your Unique Selling Proposition (USP). What differentiates you from the competition? Analyze Competitor Strategies to Understand how they’re positioning themselves. Evaluate Brand Perception by Considering how customers currently view your brand. Develop a clear positioning statement that encapsulates your place in the market.[14:22 -27:48] Making an Impact with Scroll-Stopping Content
Utilize unexpected hooks and eye-catching visuals in your posts. Experiment with interactive content formats like polls or Q&As to encourage engagement. Tell captivating stories that highlight customer experiences or transformations.Share behind-the-scenes peaks to humanize your brand and connect with your audience on a deeper level.
[27:49 - 40:37] Strategies for Time-Efficient Business Growth
Implement strict time management techniques to maximize productivity.
Consider adopting a ‘batch' approach to work on similar tasks at set times for efficiency.
Leverage automation tools for routine tasks to save time for strategic operations.
Set specific, measurable goals for desired milestones to achieve within the business timeline.
[40:38 - 49:34] The Power of Professional Diversity
Engaging with varied business owners can lead to cross-sector innovation.
Shared challenges across industries foster a supportive entrepreneurial community.
Each member's 'secret sauce' becomes a learning opportunity for the group.
Diversity in the group encourages more comprehensive problem-solving tactics.
[49:35 - 50:18] Closing Segment
Connect with Deb through the links below
Follow us on social media and leave a review
Final words
Resources Mentioned in the Episode
Get the FREE WORKBOOK
https://hi.switchy.io/TheWorkbook
Want the Videos?
Pricing Calculator
How To Price Your Products (thegreatdoover.com)
Sheila Murphy
linkedin.com/in/sheilamurphyfocusforward
Wendy Hullmark
linkedin.com/in/wendy-hultmark-acc-7741625
Other Episodes in this series
Go to https://lifeaftercorporatepodcast.com/ for all episodes
Ep 155 The Proven Profit Path Sessions-Day One: Find Your Profit Path
Ep 156 The Proven Profit Path Sessions- Day Two: Proving Demand
EP 157 The Proven Profit Path Sessions -Day Three: Packaging and Pricing
Tweets
“If you're afraid and you're anxious and you're not sure about this, I want you to borrow my confidence. I'm going to lend it to you.”... Deb Boulanger
"We wanna network, but we wanna network with intention."... Deb Boulanger
SUBSCRIBE & LEAVE A FIVE-STAR REVIEW and share this podcast to other growing entrepreneurs!
Get weekly tips on how to create more money and meaning doing work you love and be one of the many growing entrepreneurs in our community. Connect with me on LinkedIn; https://www.linkedin.com/groups/12656341/ or on Instagram or our website at www.lifeaftercorporatepodcast.com .
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