Episodes
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An interview with David Van Daff, Vice President, Industry Development and Public Affairs at National Academy of Sports Medicine
We are consistently trying to prepare, coach and motivate our professionals to achieve success in the space. That, to me, is, is more of that professionalism, not just standard certification, but really continually be side by side education, tools and resources to help you in your career. Be an effective fitness professional. Do things with evidence based programming, safety and efficacy.David Van Daff
Health & fitness industry entrance
Industry evolution
Industry staffing and development challenges
Preparing health & fitness professionals to achieve success
Creating comprehensive programs to help people look and feel better
Contributing to the greater good
Finding the fun in physical activity
Educating health & fitness professionals
Benefits of a strategic advisory board
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An interview with Dr. Jessica Bachman, Director of Operations at Stronger U Nutrition
And so it's a really great synergy where the gym is extremely important, and what you're doing there to move towards your goals, but then we can take over and stay within our scope of practice when we're talking about health behaviors, talking about nutrition behaviors.
Dr. Jessica Bachman
Stronger U Nutrition origin story
Serving the nutrition and fitness needs of members
Intersection of nutrition and fitness with members taking obesity medications
Personalized nutrition coaching
AI and nutrition coaching
Supporting habit formation
Supporting New Year’s Resolutions
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An interview with Devin Lebrun, SVP Innovation & Strategic Partnerships, and MV Shook, Healthcare & Innovation Manager, at Orangetheory Fitness
There was no lack of care across the people that we talked to and an interest in helping their patients. What we found was there was a lack of tools and support for them to do that, a lack of understanding of how to do it, and the goal would be to help support them there and create quite a frictionless process for them to just integrate it, because there's no lack of a desire to do it, which is really, really helpful to bring this movement to life.
Devin Lebrun
With your work and with the resources you've helped us create, we're able to then help educate those providers who are already in our studios of hey, like, if you love this and you're helping treat someone and you think this might be a good solution for them, too, or you have other healthcare provider friends that are looking for that movement solution that they love, like we would love to be something that they consider for that.
MV Shook
Orangetheory Fitness Innovation Team role
Science-backed and coach-led workout
Interesting and innovative initiatives
Reaching a broader demographic with Healthcare Advantage
Healthcare Advantage program connecting the clinic and community
Raising awareness among healthcare providers
Subsidized exercise program impact
Connecting the health & fitness industry to healthcare
Reducing healthcare costs
Supporting progress reports back to the healthcare provider
Bringing the exercise as medicine movement to life
Being part of the healthcare continuum
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An interview with Dr. Cate Collings, cardiologist, executive health coach and past president of the American College of Lifestyle Medicine.
Once this education piece gets done, you can't put that genie back, that knowledge back in the bottle. Once a medical student or a resident has seen the life changing effects of using exercise and a dose intervention, using nutrition, they just can't not see it anymore.
Dr. Cate Collings
Integrating healthcare and health & fitness in career trajectory
Lifestyle medicine education models
The quintuple aim for healthcare systems
Lifestyle medicine as a first line treatment
Shared medical appointments for delivering lifestyle medicine
Reimbursement for referrals
Representing lifestyle medicine to the American Medical Associationhttps://www.movetolivemore.com/
https://www.movetolivemore.com/book
https://www.linkedin.com/company/move-to-live-more
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An interview with Brendan Kelly, Owner and CEO of The Well Being Counseling and Fitness Center and Dr. Ben Davidson, Chair of The Well Being Foundation Board of Directors and a practicing physician.
And so we work with people, kind of try to meet them where they're at and come up with a concrete plan for movement for them, which then, when it's finished, the client gets a copy of the movement plan, and the therapist gets a copy of the movement plan. And then, on an ongoing basis, the therapist will review the plan with the client. If the client is doing well with the plan, they're exercising, they're moving their bodies, then the therapist is is really saying, How do you feel?” Because that's our focus. We always want to bring the exercise back to how does it make you feel?
Brendan Kelly
Origin story of the center
Healthcare advisor role
Developing a movement treatment plan
Exercise as a first line treatment
Overcoming financial barriers to supervised exercise
Charting a path toward reimbursement
Provider exercise referral
Exercise as the best mental health medicine with the best side effects
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https://www.movetolivemore.com/book
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An interview with Taylor Walsh, Founder and Director of WholeHealthED: The Center for Whole Health Learning in K-12.
As you referred to, each one of these practice areas or domains has a movement driving, whether it's mindfulness or time in nature or nutrition and exercise. They are well entrenched, well established movements already. So we need a movement of movements, and that's what the coalition would be intended to try to pull together…”
Taylor WalshBackground and inspiration for founding WholeHealthED
Impact of five core elements on health
Implementing a whole health learning pilot
Whole health learning as upstream prevention
Creating a movement of movements
Centering child well-being
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An interview with Dr. Euan Ashley, Chair of the Department of Medicine at Stanford University.
I mean, it's really my favorite fact of any fact in the world, and it comes up because a lot of the time, and you just made this point well, that people feel they don't have time to exercise. And I get that. And there are lots of ways we can think of helping people answer that question, but, but the way I usually start, which I'm not sure what they think when I tell them this, but, but it's the way I usually start, is by telling them that you definitely have time to exercise, because data has clearly shown that one minute of exercise will buy you five minutes of extra life.
Dr. Euan Ashley
Exercise as the single most potent exercise intervention ever known
Reasons for the underprescription of exercise
Motivation for studying exercise as a medical intervention
Molecular Transducers of Physical Activity Consortium (MoTrPAC) goals
Molecular map of the body’s response to exercise
Supercharging research on exercise
Return on investment in exercise
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https://www.movetolivemore.com/book
https://www.linkedin.com/company/move-to-live-more
@MovetoLiveMore -
An interview with Simon Matthews, Director at the Global Positive Health Institute.
We know that social, social connection, close relationships, lead to pro health choices, in other words, where we're more likely to make decisions about our health that are good for us when we're socially connected. And there's all sorts of mechanisms for that, including just the idea of social influence, including the idea of role modeling or vicarious learning.
Simon Matthews
Background in psychology, fitness and coaching
Lifestyle medicine pillars
Knocking down silos in lifestyle medicine
Linking whole person health and social connection
Building strong social networks
Role modeling
Actionable tips for building social connection
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https://www.movetolivemore.com/book
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An interview with Zoya Lehrer, Co-Founder and CEO of Orgo.
So to not lose ourselves right in that runaround and to reflect our own yes, physical needs, but also mental and everything else that comes along with that definitely ties into the way that we think about overall the platform allowing to measure time accurately, and once we do, we can then start to make those better decisions for ourselves.
Zoya Lehrer
Orgo sports scheduling app inspiration
Finding a tech solution to a family sports scheduling problem
Benefits of youth sports
Parents as role models
Removing logistics barriers to keep kids in sports
Addressing the logistics gap
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An interview with Kaitlin Brennan, Chief Operating Officer at Leveling the Playing Field.
So in terms of impact, yeah, we recognize that it's more than a soccer ball. It's more than just a pair of cleats. What it really translates to is making sure that that kid has the resources he or she needs to be able to step onto the field comfortably, confidently and safely, to engage in something that could be, you know, a sport they're trying for the first time. It could be a physical education class where it's really the only opportunity they have to engage within organized play.
Kaitlin Brennan
Leveling the Playing Field mission and vision
Finding a common sense solution to a real problem
Logistics of sports equipment redistribution
Expanding to different regions
Building trusted partnerships
Removing equipment cost barriers
Project Play Communities
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https://www.movetolivemore.com/book
https://www.linkedin.com/company/move-to-live-more
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An interview with Petter Aasa, Co-Founder and CEO of Vitala.
We are being prescribed as a mobile application to the patients, which is guiding them through daily physical activity that's completely based on the users’ unique combinations of their medical diagnosis and comorbidities, functional ability and physical capabilities, musculoskeletal pain levels, their varying daily form and, of course, their own goals and preferences.
Petter Aasa
Vitala inspiration
Physical activity prescription follow-up
Physical activity prescription barriers
Healthcare provider response
Remote therapeutic monitoring
ROI for exercise
Exercise as a magic pill
Making exercise a standard of care for patients worldwide
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https://www.movetolivemore.com/book
https://www.linkedin.com/company/move-to-live-more
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An interview with Dr. Jayne Greenberg, North American Chair of the International Sport & Culture Association.
Physical education is the only equitable place where all children, children with disabilities, children from the general population, children from various cultures and communities, underserved populations. It's the only place where there's an equitable opportunity to learn every type of sport and be physically active throughout the school day.
Dr. Jayne Greenberg
Career focus on physical education
Physical education and equity
Partnering successfully
Empowering physical education teachers
Local advocacy
Collective impact
Finding school champions
Quality physical education
Promoting quality physical education
Linking physical education and healthcare costs
Collective goalhttps://www.movetolivemore.com/
https://www.movetolivemore.com/book
https://www.linkedin.com/company/move-to-live-more
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An interview with Dr. Allie Riley, Chief Program Officer at Girls on the Run.
And through that study, we saw 97% of girls develop critical life skills throughout the course of the program. A stat that I think this group of listeners will love is that girls who are least active at the beginning of the season increase their physical activity level by 40%. And they maintain that at the follow-up three months out.
Dr. Allie Riley
Girls on the Run Introduction
Volunteer coach model
Empowering girls with life skills, confidence and increased physical activity
Building confidence
Centering the voices of girls
Evidence-based program design
Evaluating program impact
Middle school curriculum
Call to actionhttps://www.movetolivemore.com/
https://www.movetolivemore.com/book
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An interview with Amy Rauworth, Chief Research and Innovation Officer at the Lakeshore Foundation.
And I think that's really important to know that it takes a collective movement, and we all have things that we can contribute. But there's times where I need to step up and step back, and I need to stop with whatever I think might be the best health intervention or the evidence-based approach. And I just listen, and like you said, always center the voices of people with disabilities.
Amy Rauworth
Lakeshore Foundation mission and vision
Focusing on disability inclusion
Centering the voices of people with disabilities
Language around disability inclusion
Creating welcoming, inclusive environments
Sport for diplomacy
Advocating for disability inclusionhttps://www.movetolivemore.com/
https://www.movetolivemore.com/book
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An interview with Mark Bayer, Founder at Bayer Strategic Consulting.
With health and fitness, most people are kind of aware generally of what the issues are, right? So leading with the ask is so important, and making, and personalizing it as well. And even asking questions, you know, so it's not a monologue, right? If you just have your speech, and you're gonna deliver that you're gonna deliver that thing. You know, it's not as engaging as if you're talking, you vary your tone a little bit, maybe you pause, you ask an open ended question, things like that. But leading with the ask is the number one.
Mark Bayer
Tips for constituents visiting policy makers on Capitol Hill
Leading with the ask in policy maker meetings
Connecting with people before discussing substance
Establishing ourselves as similar to our audience
Making information relevant for the audience
Balancing data and evidence and emotionhttps://www.movetolivemore.com/
https://www.movetolivemore.com/book
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An interview with Liz Clark, President and CEO of the Health & Fitness Association.
And it's something that again, all these lawmakers understand while they're whether they've maybe gone through something personally, or their kids have gone through something personally, or somebody they know and love. In some way, shape or form. I mean, all of us know people that are having mental health challenges. So I just think we have a tremendous opportunity as the as the Foundation Board to be doing more. More ties to that as the solution, more research to that as a solution. And to continue to just elevate that narrative, and then how we are an industry that's inclusive, we are an industry that's affordable.
Liz Clark
IHRSA to Health & Fitness Association rebrand
Business owners advocating on Capitol Hill
Messages about military readiness
Connecting the military to local health & fitness centers
Relating to youth sports
Relating to mental health
Making it fun
Working with allianceshttps://www.movetolivemore.com/
https://www.movetolivemore.com/book
https://www.linkedin.com/company/move-to-live-more
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An interview with Dr. Adel Korkor, Founder and CEO of the AB Korkor Foundation for Mental Health.
It's because we are really accustomed to caring for disease, the diabetes, the hypertension, obesity, and all of these. And our healthcare system is really more centric around finding a new treatment for obesity, finding a new drug for diabetes, finding a new drug for hypertension, and not realizing why can’t we get to the root of a problem. Why can't we get back and say okay, you know what, dedicating 15, 20, 30 minutes of physical activity a day can spare us so much more.
Dr. Adel Korkor
Discovering the linkage between movement and mental health
Starting a foundation addressing movement and mental health
Finding the root causes of disease
Five Fifty Fifty Run/Walk Series
Foundation initiatives and strategic prioritieshttps://adelbkorkorfoundation.org/2024-five-fifty-fifty-run-walk/
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An interview with Jason Sacks, President at Positive Coaching Alliance.
And so I think we need to get organizations to understand and then more specifically, to be able to hold their coaches accountable of what is this culture that you want to create that's going to provide the best possible environment for kids. And in order for kids to feel connected, they need to feel safe, they need to feel seen, heard and valued when they come to that, that practice, that game, whatever it might be.
Jason Sacks
Doing youth sports right
Fun in youth sports
Keeping kids in youth sports
Creating a positive coaching experience
Developing physical literacy
Positive youth development
Addressing sports equity gaps
Setting kids up for success with youth sports
Fostering positive coaching experiences
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https://www.movetolivemore.com/book
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An interview with Adam Zeitsiff, Chair of the National Health & Fitness Alliance.
This is a great chance for our industry folks and gyms to go out there and build partnerships and get a continual referral stream that has nothing to do with health insurance, co-pays and CPT codes. Just, hey, my doctor just prescribed this to me. He said I should really be lifting weights three or four days a week. How can you help? There’s another customer.
Adam Zeitsiff
Advocating for the health & fitness industry
Addressing the youth mental health crisis
Amplifying the voice of the industry
Technology trends supporting physical activity behavior change
Augmenting in-person fitness with AI
Anti-obesity medications as an opportunity for the industry
Prescribing strength training
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An interview with Malorie Polster, Physical Activity Advisor, and Katie Costello, ORISE Health Communications Fellow, at the U.S. Department of Health and Human Services Office of Disease Prevention and Health Promotion.
We've generally found that the main messages of Move Your Way, really promoting the social components of being active. People really do want to get active with their friends, with their family, they don't like to do it alone. And helping people find ways to be active that are really enjoyable or fit well into their lifestyles really do resonate across all of those audiences.
Malorie Polster and Katie CostelloMaking the Physical Activity Guidelines accessible
Translating the evidence for different audiences
Determining what resonates with different audiences
Positive framing to support consumer behavior change
Communities using the campaign to help community members move their way
Community Playbook resources making an impact
Making the Community Playbook even more actionable and accessiblehttps://health.gov/our-work/nutrition-physical-activity/move-your-way-community-resources
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