Episodes
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Meet Sarah Noel Block, your Marketing Strategist friend. Sarah has rocked the content world for 16 years.
She's supported big shots like apartments.com and Prudential, but her heart lies with small teams. As the creator of the StrategicSpark Workshop, the StrategicStory, and Tiny Marketing Framework, she's a master at helping tiny teams achieve big results.
With an award-winning content platform under her belt and featured in Entrepreneur, Forbes, and Thrive, Sarah knows her stuff.
Catch her speaking at conferences and dazzling audiences with her wisdom. She's like that favorite teacher who makes learning fun and impactful.
Let Sarah guide your marketing journey and unlock the secrets to success :)
Connect with Sarah here:
https://www.linkedin.com/in/sarahnoelblock/
https://www.sarahnoelblock.com/
Want to work directly with myself and Nancy to help you grow and scale your business over the next 12 months?
Use this link to book a free strategy session with us:
https://scottaaron.as.me/expertauthorityconsult
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Stephen Blackburn & Stephen Johnson started their journey into online business as a way to fund their music career but as fate would have it, they ended up discovering a new talent they possessedâŠMARKETING.
They went on to scale their first E-commerce business from 0 to $209k in just 7 months, which was followed by a list of other successful online businesses.
They have now helped thousands of businesses across the world improve their marketing and automation, and make more money online.
Rich From Anywhere is the most powerful digital marketing mentorship for online coaches/consultants and ambitious entrepreneurs who have some momentum in their business but are looking to take their marketing game to a whole new level!
Connect with them here:
https://www.linkedin.com/company/rich-from-anywhere/
https://www.facebook.com/vamplivemarketing
https://www.instagram.com/richfromanywhere/
https://www.richfromanywhere.com
Interesting in working with myself and Nancy over a full year to help you scale, grow, and optimize your business operations?
Then use this link to book a call with us to learn more about joining our Expert Authority Group Coaching Mastermind:
https://scottaaron.as.me/expertauthorityconsult
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Missing episodes?
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LinkedIn's Best Kept Secret? LinkedIn Newsletters!
Unlock the power of LinkedIn Newsletters and discover how this hidden gem can elevate your professional presence!
In this episode, weâll explore the ins and outs of LinkedIn Newsletters, including:
đ What Are LinkedIn Newsletters?
Learn about this unique feature that allows you to share valuable content with your connections and beyond.đ ïž How to Create Your Own Newsletter:
Step-by-step instructions on setting up your LinkedIn Newsletter to reach your audience effectively.đ Boosting Engagement and Visibility:
Discover strategies to maximize your newsletterâs reach, ensuring your content gets seen by the right people.đ Using Newsletters for Lead Generation:
Find out how to leverage your newsletter to generate leads, capture emails, and grow your network.Join me as we dive into this game-changing tool that can help you build authority, engage your audience, and expand your professional opportunities.
Donât miss out on this essential guide to LinkedInâs best-kept secret!
You still have time to jump into our FREE 5-Day "Scale Your Business" workshop which starts today and goes until Friday, September 27th.
Join here:
https://www.thetimetogrow.com/scaleyourbusinessworkshop
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About Logan Weaver:
I aspire to be the most consistent person in the room.
Highly motivated first-time founder with a deep interest in learning how technologies work and finding ways to improve them.
I am a strong believer that nothing great is ever built alone, and am passionate about consistently evolving as a leader and team member in order to form extremely strong systems where everyone involved not only benefits, but can even create something that generates value for a broader community as well.
Always learning.About Surmount.ai:
Surmount is first of its kind automated investing platform that lets investors automate their existing brokerage accounts with automated investment strategies & smart portfolios.
Why does Surmount exist?
The project initially started as a way to provide our friends & family with the ability to access our own investment strategies, but we quickly realized that there wasnât a platform where we could offer a way to share our strategies at low cost with high accessibility - so we built Surmount!
Find out more here:
https://surmount.ai/
Don't forget to register for our FREE "Scale Your Business" workshop here:
https://www.thetimetogrow.com/scaleyourbusinessworkshop
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In this episode, Nancy and I break down some of the biggest myths surrounding sales funnels and reveal what really works in todayâs digital marketing landscape.
From misconceptions about driving traffic to the truth about automation and customization, weâll give you actionable strategies to optimize your funnel for better conversions.
Learn why more traffic doesnât always equal more sales, how to tailor your funnel to your audience, and the importance of analytics and A/B testing to drive real results.
Tune in to transform your sales funnel strategy today! đ§
Don't forget to sign up for our FREE "Scale Your Business Workshop" from September 23rd - 27th:
https://www.thetimetogrow.com/scaleyourbusinessworkshop
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About Tom Paladino:
The Scalar Light instruments have been perfected and can identify and negate the molecular intelligence of pathogens embedded in a photograph.
Currently, over 400,000 species of viruses, bacteria, fungi, and protozoan can be identified and negated by way of these custom-built Scalar Light instruments.
Thus, my Scalar Light research and practice offer humanity the prospect of excellent health.
Additionally, the Scalar Light instruments can impart the Scalar Light intelligence of micro-nutrients upon the photographic force fields of people, animals and plants. Many people attest to the benefits of the Scalar Light Nutrient Program.
The Scalar Light instruments can balance and harmonize brain waves as well as the chakras. I believe that Scalar Light will serve as a new and effective protocol for psychological and emotional conditions.
All Scalar Light sessions impart non-physical divine light upon photographs of people, animals, plants, and objects.
15 days of FREE Scalar Light sessions are available to the general public on the home page: www.scalarlight.com
Don't forget to register for our FREE "Scale Your Business" workshop here:
https://www.thetimetogrow.com/scaleyourbusinessworkshop
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Michael Forman is renowned for his exceptional communication skills and distinguished expertise in the realm of networking, and he is the author of the book âNetworking Unleashedâ, which he adeptly transforms into an engaging and financially rewarding experience. He is a leading authority in the field and is highly sought after for his captivating presentations on the subject. Through his extensive repertoire of engagements, he has consistently contributed to the substantial enhancement of corporate profitability.Beyond his professional accomplishments, Michael is a distinguished Veteran of Desert Storm, a testament to his commitment to service. While he finds great fulfillment in public speaking, his foremost devotion is to his wife and two sons, with whom he resides in Cumming, Georgia.For further insights and information, please visit www.MichaelAForman.com.
Don't forget to register for our FREE "Scale Your Business" workshop here:
https://www.thetimetogrow.com/scaleyourbusinessworkshop
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Are you using your LinkedIn profile to its full potential?
In this episode, I explain how you can transform your profile into a powerful lead magnet that generates consistent opportunities for your business. đŒđĄ
Hereâs what youâll learn:
Clickable Link in Your Profile Heading:
Make it easy for visitors to act by adding a clickable link in your profile heading. This can be a direct path to your website, lead magnet, or contact form.
LinkedIn Newsletters:
Did you know you can add a hyperlink at the end of your newsletters? Use this space to guide your readers toward your opt-in form or other valuable resources.
Featured Content Section:
Showcase your lead magnets, opt-in forms, or high-value content in your featured section. This is prime real estate for driving engagement and conversions!
If youâre ready to start converting profile visitors into leads, this podcast episode is a must-listen! âš
Don't forget to sign up for our FREE "Scale Your Business Workshop" from September 23rd - 27th here:
https://www.thetimetogrow.com/scaleyourbusinessworkshop
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About Noah:
I buy and sell used machine tools around the world specifically for the precision machining Industry.
I also consult with machining companies looking to buy or sell their businesses as ongoing operations.
I run a Website/Podcast dedicated to the Precision Machining Industry called Today's Machining World.
Specialties: Knowledge of the world machining market. Negotiating. Podcasting. Blogging, Producing Documentary Videos, Meeting Strangers.
Todayâs Machining World is a bold, creative, and unorthodox attempt to bring the drama and magic of the machining and manufacturing world to readers who appreciate something informative and fun.If you enjoy reading press releases regurgitated blandly to appease advertisers you will probably hate TMW. If you want to read provocative, juicy, well-written, and tightly edited articles that challenge your intelligence, this is an online offering worth checking out.
Over 40,000 people have the blog and other materials delivered to their email boxes each week. We think many of them even read it.
Todayâs Machining World, formerly Screw Machine World, is exclusively online since June 2011.
In 2005, I started at Todayâs Machining World, where I am an editor, writer, and podcaster.
I have been selling used machine tools (treasure hunting) for my family company, Graff-Pinkert, since 2011.
Lately, I have concerned myself most with being a semi-new dad, creating serendipity daily, and being mindful.
My favorite food - Pizza. Favorite film - Ferris Buellerâs Day Off.Connect with him here:
Email : [email protected]
Website for our blog: www.todaysmachiningworld.com
Podcast: https://todaysmachiningworld.com/swarfcast/
Website for machinery sales: www.graffpinkert.com
Website for business brokering: https://graffpinkert.com/graff-pinkert-acquisitions-and-salesDon't forget to sign up for our FREE "Scale Your Business" workshop from Sept 23rd - 27th here:
https://www.thetimetogrow.com/scaleyourbusinessworkshop
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Brian Livingston is a former police officer and the Founder of MyGuru Mentoring.
Over the last 20 years, he has helped hundreds of people create and grow their businesses, with a combined net worth well over $100 million (and growing!).
Today, his focus and passion are with first responders who need a career change but are still looking for a way out.
Connect with Brian here:
https://www.linkedin.com/in/brian-livingston-583114268/
https://www.facebook.com/profile.php?id=100089610772734
https://mymentoring.guru/
Don't forget to sign up for our FREE Scale Your Business Workshop here:
https://www.thetimetogrow.com/scaleyourbusinessworkshop
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Daniel Hauge is a #1 international bestselling author, serial entrepreneur, and performance coach from Denmark.
He helps online business owners and freelancers maximize their personal performance by optimizing their energy levels, mastering their productivity, and reducing burnout/overwhelm, so they can scale their revenues rapidly.
Connect with Dan here:
https://www.linkedin.com/in/iamdanielhauge/
https://www.facebook.com/profile.php?id=100014314711035
passion4achievement.com
Don't forget to register for our FREE Scale Your Business Workshop here:
https://www.thetimetogrow.com/scaleyourbusinessworkshop
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Heather Holmes - the founder and CEO of Publicity For Good - a purpose-driven communications firm.
Heather is also a former Miss Ohio International and has been featured in FOX, Business Insider, Create & Cultivate, and USA Today for her story of living full-time in an Airstream for 3 1/2 years while running the agency and building a 7 figure company.
Also, the mom of 2 with 1 on the way lives in the Mountains of North Carolina living off the land on their homestead.
Connect with Heather here:
https://www.linkedin.com/in/heatherdesantis/ https://www.facebook.com/heatherdesantis/ https://www.instagram.com/heatherdesantis https://publicityforgood.com/
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LinkedIn has rolled out another new feature to make the platform more engaging, more interactive, and highlight those who are creating amazing content.
It is slowly being rolled out so if you don't have it yet, don't fret...you will in time.
To check and see if you do have it, do these three things:
1. Open the LinkedIn app on your phone
2. Scroll through your newsfeed until you find a video
3. When you do, click on it and swipe up. If it takes you to the next video in the cue, you have access to the "video-only feed". If it takes you back to the original video, you don't as of yet.
What does this all mean?
Short-form content is converting better at the moment so start with 30-60 second videos.
You can also use opus.pro to click down a longer video into shorter clips.
Don't forget to register for our FREE "Scale Your Business" 5-Day Workshop from September 23rd - 27th from 1 - 2 pm EST here:
â https://www.thetimetogrow.com/scaleyourbusinessworkshopâ
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With over 25 years of business experience, Casey's leadership helps companies emphasize building relationships, not just transactional business deals.
He's a father, a husband, a coach, a podcaster, a speaker, and a business leader who is the same person in and out of work.
Over his entire career, adversity has always made him stronger. Casey always leans in on curiosity while maintaining a positive attitude! While at Kforce, Casey was the number one sales rep nationwide for ten years consecutively before becoming President of Client Strategy and partnerships.
In that role, Casey was crucial in driving a sales transformation and providing executive-level support for large customers. In March of 2019, Casey left Kforce as the firm's all-time leading salesperson in the nearly 60-year company history to begin writing his debut non-fiction book, "WIN the RELATIONSHIP â Not the DEAL."
His book has over 100 organic reviews on Amazon and is helping shape how teams build relationships with their customers and improve cultures internally for teams. As a former college Quarterback, Casey leans in on many of the lessons the game of football has taught him, mainly embracing adversity.
Casey is now the founder of Winning The Relationship, LLC, a consulting firm providing executive sales leadership and coaching.
Additionally, Casey hosts The Quarterback DadCast, a podcast that offers stories, advice, and wisdom for fathers looking to improve their leadership skills and emotional intelligence.
Casey is a passionate networker with intense energy for building genuine, long-lasting relationships. Casey loves to empower people to achieve more than they think they can ever accomplish.
He loves to laugh, serve others, and make those around him laugh; why do we go to work if we are not having fun?
He loves to read, do old man CrossFit, play golf, and, most importantly, spend time with his family.
Connect with Casey here:
Winning The Relationship â Sales & Leadership CoachAuthor, "Win The Relationship; Not the Deal" - â https://amzn.to/3ek4Rqnâ
The Quarterback Dad Cast â Podcast - â https://www.caseyjacox.com/podcast
Don't forget to register for our FREE "Scale Your Business" Workshop from Sept 23rd - Sept 27th here:
https://www.thetimetogrow.com/scaleyourbusinessworkshop
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Charlie Dice is a dog mom, podcaster and YouTuber. Sheâs also childless, and works to normalize the narrative that not every woman ends up a mom.
Her lack of kids and love of dogs led to her business helping people provide the best care and nutrition for their dog as possible through free videos, 1:1 consults and personalized nutrition plans.
When not working with clients she enjoys riding her horse Henry and helping her husband Andrew on their farm in rural Pennsylvania.
Connect with Charlie here:
https://www.linkedin.com/in/charlie-dice-6886bb148
www.beautyandtheberners.com
Don't forget to sign up for our FREE "Scale Your Business" Workshop here:
https://www.thetimetogrow.com/scaleyourbusinessworkshop
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Benjamin MorĂłne is an American entrepreneur and innovator based in Warsaw, Poland. He is the founder of Zabota, a company focused on recruiting top talent in Eastern Europe and Latin America. Previously, Benjamin was one of the first employees at a rapidly growing tech startup in the United States, where he quickly moved up the ranks.
When he's not working, Benjamin is an adventurous world traveler who has been to over 24 countries. His favorite destinations are Georgia đŹđȘ (the country not the state) and Poland đ”đ± .He has an undergraduate degree from the University of St. Thomas in entrepreneurship and is a Schulze Innovation Scholar.
Connect with Ben here:
https://www.linkedin.com/in/benjamin-mor%C3%B3ne-454009112/
www.zabota.io
Don't forget to register for our FREE "Scale Your Business" Workshop here:
https://www.thetimetogrow.com/scaleyourbusinessworkshop
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Nancy Erickson provides elite, white-glove consultancy and publishing services to visionary executives eager to share their insights, elevate their prestige, and leave a lasting legacy.
With an award-winning background as an author and the founder of Stonebrook Publishing, she stands at the forefront of the publishing industry, dedicated to elevating leaders through the power of the written word.
Erickson is the owner of two book-related businesses, The Book ProfessorÂź and Stonebrook Publishing, an award-winning nonfiction publishing house. She was awarded Book Publisher of the Year 2023-2024 by the Best of the Best International Award Program.
In 2023, she was awarded the Non-Fiction Author Coach of the Year for 2023 from New World Report(formed from the merger of US Business News and Latin America News). In 2022, she was named a Top 10 Book Coach in the US by The Coach Federation, and she has received various other awards from other organizations.
Connect with Nancy here:
https://www.linkedin.com/in/nancylerickson/
www.thebookprofessor.com
Don't forget to register for our FREE "Scale Your Business" Workshop from Sept 23rd - 27th here:
https://www.thetimetogrow.com/scaleyourbusinessworkshop
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Are you pouring your heart and soul into creating content on LinkedIn, only to feel like it's not getting the attention it deserves? đ©
If so, it might be time to shift your focus to a crucial, yet often overlooked, metric: Impressions.But why do LinkedIn impressions matter more than likes, comments, or shares? đ€In our latest podcast episode, we pull back the curtain on LinkedIn's algorithm and explain why impressions are the lifeblood of your content strategy. Hereâs a sneak peek at what youâll learn:đŻ What Are LinkedIn Impressions?Think of impressions as the first step in your contentâs journey. They represent the number of times your post appears on someone's feed. The more impressions, the greater your chances of reaching the right audience.đĄ Why Impressions Matter More Than You ThinkWhile engagement metrics like likes and comments are great, they can be misleading. Impressions tell the real story of how many people are actually seeing your content. Without a solid impression count, even the best posts can fall flat.đ Strategies to Boost Your ImpressionsLearn actionable tips to increase your visibility on LinkedIn. From optimizing your posting times to crafting attention-grabbing headlines, we cover it all. Plus, discover how to turn those impressions into genuine engagements and valuable connections.Whether youâre a LinkedIn veteran or just starting out, this episode is packed with insights that will change the way you approach your content strategy. đïžđ Ready to make every post count? Donât miss out on this essential episode. Tune in now and start mastering LinkedIn like a pro!
Don't forget to register for our FREE "Scale Your Business" Workshop from Sept 23rd - 27th here:
https://www.thetimetogrow.com/scaleyourbusinessworkshop
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Rachel B. Lee is a Branding Ladyboss and LinkedIn Top Voice. She started her career at the marketing agency, Walton Isaacson, and managed some of Unileverâs first social media-driven consumer activations including AXE One Night Only.
After landing a summer internship with Microsoft and graduating with an MBA from the University of Texas, Austin, McCombs School of Business in 2016, she entered the partner world at Microsoft.
Sheâs now Co-Owner and CMO of Standout Authority with her husband Joshua B. Lee, supporting the top 1% of business executives and owners in defining their personal brand, becoming a thought leader through content, and creating human connections online through the power of LinkedIn.
Sheâs been featured in the Washington Post and is a coveted speaker at conferences like Social Media Week. Sheâs also a University of Texas at Austin Marketing and Industry Consultant and Guest Lecturer, and mamma to Ava, stepmamma to Jayden and Skylar, and dog mamma to Frankie B. Lee.
Connect with Rachel here:
linkedin.com/in/therachelblee
https://www.instagram.com/therachelblee/
https://standoutauthority.com
Don't forget to take our FREE Business Assessment here:
https://www.thetimetogrow.com/business-assessment-2024
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Sheley Brien is a dynamic force in the world of entrepreneurship, mindset, and business ownership.
With over 18 years of diverse experience in the financial and medical industries with a remarkable journey up the corporate ladder, Sheley now stands as a leading figure in the commercial construction business landscape.
As a devoted wife and mother of two, Sheley embodies the perfect blend of passion, dedication, and resilience.
As the host of the acclaimed podcast, More Action, Sheley brings a refreshing no-nonsense approach to her audience, sharing candid personal experiences and insights from her guests to empower others in their personal and professional growth.
From her humble beginnings with a side hustle in 2012 to building a thriving commercial construction company alongside her husband, Chris, Sheley's entrepreneurial journey is nothing short of inspirational.
With a wealth of expertise and a genuine commitment to helping others succeed, Sheley is recognized as a trusted authority on mindset growth, professional development, and entrepreneurship.
Connect with Sheley here:
https://www.linkedin.com/in/sheley-brien/
https://www.facebook.com/sheley.ramrasbrien/
https://www.instagram.com/sheleybrien/
https://sheleybrien.com/
Don't forget to take our FREE Business Assessment here:
https://www.thetimetogrow.com/business-assessment-2024
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