Episodes
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In full transparency, I have known that I was going to record this solo episode about how I canceled my summit for a few months now. I have been putting it off because it’s been such a painful experience. But I’m doing a small series, and this will be the first part.
In this episode, I share a raw and real behind-the-scenes look at the challenges I’ve faced this year in my business and personal life. I hope the takeaway from this episode is a lesson about trusting yourself and valuing your boundaries.
In today’s episode, I cover:
How to understand that not everyone notices every single detail of what you’re doingWhy paying attention to your body when it’s telling you to slow down is crucialPreparing for every possible outcome with an event, including having an air-tight contractProtecting your business, no matter how friendly the connection with someone else might feelHow to keep momentum going in your businessThe logistical steps I took to cancel my eventHow you can’t pour from an empty cupThat you’re not alone in all the things you’re going throughConnect with Mya:
Follow on Instagram @myanicholJoin my email listCheck out my websiteNow on YouTubeMake sure to hit subscribe/follow so you never miss an episode!
Some of the links mentioned are affiliate links, which help to support this podcast at no additional cost to you.
Find the complete show notes here: https://myanichol.com/2024/11/26/i-canceled-my-summit/
Resources & Links:
Follow Rachel Kitto150 Free HooksList Building 101ManychatIG UniversityKajabi 30-day free trial + 20 free story templatesMentioned in this episode:
Join IG University!
IGU
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I’m excited to have my amazing student here in today's episode! We talk about how Scalability student Elea made $90k in 6 months.
Elea shares her background of becoming an extremely successful real estate agent at the age of 21. After four years of her career, she wanted to continue to level up by starting her own digital business and teaching real estate agents how to grow their business with leads through Instagram. She walks through what her Business of Real Estate programs entail.
In today’s episode, we cover:
The breakdown of how she grew her Instagram account from zero followers to currently 50k in about 7 monthsElea’s goals for growth in the next yearStrategies for contentWhat the Scalability program has done for her businessHow email marketing plays a huge role in her launchesWhere a majority of Elea’s sales come fromTips for staying focused and taking care of yourselfHow to sell to different personalitiesConnect with Elea:
Connect on Instagram @living.with.elea or @businessof_realestateVisit her websiteConnect with Mya:
Follow on Instagram @myanicholJoin my email listCheck out my websiteNow on YouTubeMake sure to hit subscribe/follow so you never miss an episode!
Some of the links mentioned are affiliate links, which help to support this podcast at no additional cost to you.
Find the complete show notes here: https://myanichol.com/2024/11/19/scalability-student/
Resources & Links:
Elea’s PlaybookElea’s Instagram JUMPSTART MasterclassElea’s Realtor Content VaultElea’s FREEBIE: 14-Day Lead Generation Challenge150 Free HooksList Building 101ManychatIG UniversityKajabi 30-day free trial + 20 free story templatesMentioned in this episode:
Join IG University!
IGU
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Missing episodes?
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In today’s episode, I’m excited to have one of my amazing students, who I also consider a friend, here to walk us through how to generate leads with YouTube.
Stephanie shares her background in photography and moving into the marketing and business world. She now teaches business owners how to show up online to grow their businesses using YouTube, Instagram, and email marketing.
Stephanie also talks about just getting back after maternity leave, what it looked like to prepare for her leave, and what it’s taking to get back into the swing of things.
In today’s episode, we cover:
Tips for creating content on YouTubeWhat equipment to use to start creating contentYouTube tips and tricks to drive traction from visitorsHow to ideate content Why optimizing your content based on data is importantStephanie’s top three strategies for lead generation on YouTubeSEO tips for YouTubeConnect with Stephanie:
Connect on Instagram @stephanielynnkase Follow on YouTube Visit her websiteConnect with Mya:
Follow on Instagram @myanicholJoin my email listCheck out my websiteNow on YouTubeMake sure to hit subscribe/follow so you never miss an episode!
Some of the links mentioned are affiliate links, which help to support this podcast at no additional cost to you.
Find the complete show notes here: https://myanichol.com/2024/11/12/generate-leads-with-youtube/
Resources & Links:
Online Marketing Club waitlistStephanie’s FREEBIE: Scale Your Business with YouTube in Just 4 Hours/WeekTubebuddy150 Free HooksList Building 101ManychatIG UniversityKajabi 30-day free trial + 20 free story templatesMentioned in this episode:
Join IG University!
IGU
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In today’s episode, I’m excited that the one and only Brock Johnson is here to talk about paid vs. organic content strategies, money mindset, and hiring. We also dive into so much more! Brock shares about his upbringing in an entrepreneurial family where the mindset was always “We’ll find a way.” Brock gives us full transparency on so many behind-the-scenes strategies and tactics he uses to run an incredibly successful business.
In today’s episode, we cover:
Paid vs. organic content strategies and how to integrate them to drive leadsHow finding joy in the process makes a good marketerHow to track leads and conversionsOptimizing tactics and strategies based on the digital landscape and performanceWhat freemiums Brock offers, and how many are active at one timeTips on outsourcing any tasks that give you back your timeFunnel strategy and ideasConnect with Brock:
Follow on Instagram @brock11johnsonFollow on Threads @brock11johnsonFollow on TikTok @brock11johnsonFollow on X @brock11johnsonFollow on Facebook @brock11johnsonFollow on YouTube @BuildYourTribePodcastVisit the InstaClubHub websiteListen to his podcasts: Social Media Money Makers and Build Your TribeConnect with Mya:
Follow on Instagram @myanicholJoin my email listCheck out my websiteNow on YouTubeMake sure to hit subscribe/follow so you never miss an episode!
Some of the links mentioned are affiliate links, which help to support this podcast at no additional cost to you.
Find the complete show notes here: https://myanichol.com/2024/11/05/paid-vs-organic-content-strategies/
Resources & Links:
150 Free HooksList Building 101ManychatIG UniversityKajabi 30-day free trial + 20 free story templatesMentioned in...
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In today's episode, Kelly McKenna is here to go behind the scenes of a $67k launch. Kelly shares her experience and background of becoming a therapist and how she now coaches other therapists. She recaps how she's launched her programs six times and the tactics and strategies she uses to be successful.
In today’s episode, we cover:
Marketing strategy for launchesHow to make people customers, not just followersTips for the priming phase of launchesEmail marketing tips for conversionIdeas for bonuses, including fast-action bonusesWhy the messaging in your offer is so importantTiming for launchesHow Kelly has fun in her business!Connect with Kelly:
Follow on Instagram @businessoftherapyVisit her website, Business of TherapyListen to her new podcast, Business of TherapyConnect with Mya:
Follow on Instagram @myanicholJoin my email listCheck out my websiteNow on YouTubeMake sure to hit subscribe/follow so you never miss an episode!
Some of the links mentioned are affiliate links, which help to support this podcast at no additional cost to you.
Find the complete show notes here: https://myanichol.com/2024/10/29/behind-the-scenes-of-a-67k-launch/
Resources & Links:
Kelly’s FREEBIE150 Free HooksList Building 101ManychatIG UniversityKajabi 30-day free trial + 20 free story templatesMentioned in this episode:
Join IG University!
IGU
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In today’s episode, I’m excited to have Tara Zirker here to talk about strategy and execution for running ads with a small budget. Tara shares her background in marketing and how she landed as an expert in the ad world, including how Facebook reached out to her to learn how she was outperforming competitors!
In this episode, Tara dives deep into tactical and strategic information to help you scale your business through ads. From tips for businesses just starting out to ad budgets that established companies can use, this episode has it all. Ads don’t have to be hard, and Tara shows us how to make the process easy!
In today’s episode, we cover:
Organic vs. paid marketingHow to know when to start running paid adsGood lead magnet ideas to run ads toWhat KPIs you want to look at when running paid adsThe power of copy in your ads and what to avoidThe value of A/B testingDifferent types of ad formatsWhat budgeting can look like for ads and when to scaleWhat audience building looks like nowConnect with Tara:
Follow on Instagram @tarazirkerVisit her website: Successful Ads ClubConnect with Mya:
Follow on Instagram @myanicholJoin my email listCheck out my websiteNow on YouTubeMake sure to hit subscribe/follow so you never miss an episode!
Some of the links mentioned are affiliate links, which help to support this podcast at no additional cost to you.
Find the complete show notes here: https://myanichol.com/2024/10/22/running-ads-with-a-small-budget/
Resources & Links:
Successful Ads AcceleratorTara’s FREE Workshop for Entrepreneurs150 Free HooksList Building 101ManychatIG UniversityKajabi 30-day free trial + 20 free story templatesMentioned in this episode:
Join IG University!
IGU
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On today’s episode, I’m so excited to have Michelle Pualani here to talk about how to prioritize yourself and your business. Michelle helps her clients prioritize themselves and find what work/life balance means for them.
In this episode, we talk about Michelle’s background, where she started, and how pivoting a few times in life opened doors for her. You’ll love her “jump now, and the net will appear” energy as she shares so much powerful wisdom about self-care and pushing forward.
In today’s episode, we cover:
How to push through doubt, shame, and guiltHow to pivot on a passion instead of an offer, product, or programWhat resilience can look like when things don’t go as plannedHow to find your “why factor”Why experimenting is importantLessons on why to invest in yourselfWhat work/life balance can really meanWhy it’s important not to compromise your health and well-beingResources & Links:
Fit CEO: From Hustle to Harmony programAriana Huffington: The Sleep Revolution and ThriveJamie Kern Lima: Worthy150 Free HooksList Building 101ManychatIG UniversityKajabi 30-day free trial + 20 free story templatesSome of the links mentioned are affiliate links, which help to support this podcast at no additional cost to you.
Connect with Michelle:
Follow on Instagram @her.healthy.habitsFollow on Instagram @tobehonestbevConnect with Mya:
Follow on Instagram @myanicholJoin my email listCheck out my websiteNow on YouTubeMake sure to hit subscribe/follow so you never miss an episode!
Find the complete show notes here: https://myanichol.com/2024/10/15/how-to-prioritize-yourself-and-your-business
Mentioned in this episode:
Join IG University!
IGU
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In today’s episode, I have Hannah Romero here to talk about how to have high-income months without going viral. Hannah helps women in business increase their sales by six figures with organic Instagram content, even with a small following and/or engagement.
In this episode, we talk about creating high-income months without going viral or having high engagement. It’s all about conversion, and Hannah is an expert at teaching clients how to increase their sales on Instagram.
In today’s episode, we cover:
Why you don’t need to go viral to have a high conversion rateA behind-the-scenes look at how Hannah has high-income monthsWhat automatic systems you should have in place to increase your incomeIdeas for mini funnels and master funnelsBest practices for creating a freebie that will naturally lead prospects into your sales funnelA step-by-step of what formats of freebies work well and how to measure their successWhat percentage of a conversion rate to aim forTools to create and automate funnelsThe importance of a value propositionMistakes to avoid when creating your value propositionResources & Links:
Flodesk [affiliate link]150 Free HooksList Building 101ManychatIG UniversityKajabi 30-day free trial + 20 free story templatesSome of the links mentioned are affiliate links, which help to support this podcast at no additional cost to you.
Connect with Hannah:
Follow on Instagram @hannahmarieromeroConnect with Mya:
Follow on Instagram @myanicholJoin my email listCheck out my websiteNow on YouTubeMake sure to hit subscribe/follow so you never miss an episode!
Find the complete show notes here: https://myanichol.com/2024/10/08/how-to-have-high-income-months-w-out-going-viral-w-hannahmarieromero-episode-88/
Mentioned in this episode:
Join IG University!
IGU
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In today’s episode, I talk about how asking questions can create more sales in your business. I often hear people say they’re struggling to get to know their ideal client avatar and get feedback and testimonials. I have a very simple solution: ask questions. There is so much power in asking questions. In this episode I’ll walk you through how asking your customers questions leads to useful data and information you can use to sell more.
In today’s episode, I cover:
Why asking questions is so powerfulHow you can get data and testimonials from asking questionsWhere to find opportunities to ask questionsHow to use language from the answer you receive to sell moreFour scenarios of how you could ask questions to your customersResources & Links:
150 Free HooksList Building 101ManychatIG UniversityKajabi 30 day free trial + 20 free story templatesSome of the links mentioned are affiliate links, which helps to support this podcast at no additional cost to you.
Connect with Mya:
Follow on Instagram @myanicholJoin my email listCheck out my websiteNow on YouTubeMake sure to hit subscribe/follow so you never miss an episode!
Find the complete show notes here: https://myanichol.com/2024/10/01/how-asking-questions-can-create-more-sales-in-your-business-episode-87/
Mentioned in this episode:
Join IG University!
IGU
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In today’s episode, I talk about selling the lifestyle. This is the final installment of a four-part mini Instagram selling series. If simply listing the features and benefits of your offer isn’t leading to sales that you want, it’s time for a shift in your selling approach. In this episode I share examples of how to sell the lifestyle to create a deeper, more meaningful connection with your target audience.
In today’s episode, I cover:
What selling the lifestyle meansWhy selling the lifestyle works wellWhy creating an emotional connection with your audience is critical to marketingIdeas on how to sell the lifestyle your offer promisesHow to become a representation of what you are teachingResources & Links:
30 Selling on Stories PromptsStories that Sell MasterclassStory Template Bundle150 Free HooksList Building 101ManychatIG UniversityKajabi 30 day free trial + 20 free story templatesConnect with Mya:
Follow on Instagram @myanicholJoin my email listCheck out my websiteNow on YouTubeRelated Episodes:
Episode 83: How to get into the habit of selling daily - 1/4 selling seriesEpisode 84: Taking a mundane story & turning it into a sales story - 2/4 selling seriesEpisode 85: Balancing hard vs soft selling - 3/4 selling seriesMake sure to hit subscribe/follow so you never miss an episode!
Find the complete show notes here: https://myanichol.com/2024/09/24/selling-the-lifestyle-4-4-selling-series-episode-86/
Mentioned in this episode:
Join IG University!
IGU
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In today’s episode, I share tips for balancing hard vs soft selling. This is the third installment of a four-part mini Instagram stories selling series. It’s beneficial to utilize both hard and soft selling tactics in your sales strategy. Do you know the difference between hard and soft selling? I can help!
In this episode, I cover:
What the difference is between hard and soft sellingWhy both methods of selling matterExamples of both hard and soft sellingWhat people are missing when it comes to their sales strategyHow often you should be doing hard or soft sellingHow to combine hard and soft selling What type of selling to use in the different phases of a launchListen to the next episode in this mini-series to learn about selling the lifestyle. If you want help with selling, I am linking 30 Selling on Stories Prompts, a three day masterclass, and a 160 story template bundle below.
Resources & Links:
30 Selling on Stories PromptsStories that Sell MasterclassStory Template Bundle150 Free HooksList Building 101ManychatIG UniversityKajabi 30 day free trial + 20 free story templatesConnect with Mya:
Follow on Instagram @myanicholJoin my email listCheck out my websiteNow on YouTubeRelated Episodes:
Episode 83: How to get into the habit of selling daily - 1/4 selling seriesEpisode 84: Taking a mundane story & turning it into a sales story - 2/4 selling seriesSome of the links mentioned are affiliate links, which helps to support this podcast at no additional cost to you.
Make sure to hit subscribe/follow so you never miss an episode!
Find the complete show notes here: https://myanichol.com/2024/09/17/balancing-hard-vs-soft-selling-3-4-selling-series-episode-85/
Mentioned in this episode:
Join IG University!
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In today’s episode, I share tips for taking a mundane story & turning it into a sales story. This is the second installment of a four-part mini-series on selling on Instagram. I talk about taking any story from your day-to-day life, no matter how boring or seemingly not related to your offer, and turning it into a way to sell your offer. This is one of the best (and fun!) sales skills you can have.
In this episode, I cover:
How I take regular stories and niches submitted by my Instagram community and turn them into sales storiesExamples of how to use a story to sell in an email rather than an Instagram storyHow evoking emotion can help you sellHow mundane stories are what people relate to, which means they’ll relate to your offerListen to the next episode to learn hard versus soft selling. If you want help with selling, I am linking 30 Selling on Stories Prompts, a three day masterclass, and a 160 story template bundle below.
Resources & Links:
30 Selling on Stories PromptsStories that Sell MasterclassStory Template Bundle150 Free HooksList Building 101ManychatIG UniversityKajabi 30 day free trial + 20 free story templatesSome of the links mentioned are affiliate links, which helps to support this podcast at no additional cost to you.
Connect with Mya:
Follow on Instagram @myanicholJoin my email listCheck out my websiteNow on YouTubeMake sure to hit subscribe/follow so you never miss an episode!
Find the complete show notes here: https://myanichol.com/2024/09/10/taking-a-mundane-story-turning-it-into-a-sales-story-2-4-selling-series-episode-84/
Mentioned in this episode:
Join IG University!
IGU
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In today’s episode I share how to get into the habit of selling daily. I’m kicking off a four-part mini-series on selling on Instagram. When I first started my business I struggled with sales. I had to shift my mindset from “sales is having to convince people to purchase something” to “selling is serving”. I learned that selling daily is crucial to your business.
In this episode, I cover:
What exactly I did to get into the habit of selling dailyIdeas and rationale on how to map out how you’re going to sell each day using your calendarTips such as finding the hook in your day to use for your contentHow if you don’t have a lot going on, use your direct messages, case studies, and emails to help create content The value of sharing things that are important to youListen to the next episode to learn how to turn your day-to-day stories into sales stories. If you want help with selling, I am linking 30 free selling prompts and a masterclass below.
Resources & Links:
FREEBIE: 30 Selling on Stories PromptsStories that Sell Masterclass150 Free HooksList Building 101ManychatIG UniversityKajabi 30 day free trial + 20 free story templatesConnect with Mya:
Follow on Instagram @myanicholJoin my email listCheck out my websiteNow on YouTubeMake sure to hit subscribe/follow so you never miss an episode!
Find the complete show notes here: https://myanichol.com/2024/09/03/how-to-get-into-the-habit-of-selling-daily-1-4-selling-series-episode-83/
Mentioned in this episode:
Join IG University!
IGU
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In today’s episode I share what I learned in Portugal on a retreat with Flodesk. I am truly giddy about this episode because I know you’ll walk away with several gold nuggets of information that are applicable to exactly where you are in your business journey right now. I share lessons I learned about business and even life from each of the ladies on the retreat. All the women are six and seven figure earners, smart and talented.
In this episode, I share few of the lessons I learned from the incredible women at the retreat:
Try utilizing different package deals when pitching brandsConnecting people is what it’s all aboutIt’s easy to look at everyone’s timeline and think you’re behind, focus on your own timelineYou always want to make decisions with the future of business in mindVulnerability brings people togetherThe energy is powerful when you bring people together in the same roomThe details matterListen to this episode for a deeper dive into lessons I learned including words of wisdom I received from the co-founders of Flodesk.
Resources & Links:
Flodesk [affiliate link]Radical Disruption Episode 73: How to land high paying brand partnerships from gifted products and become a pitching master w/ Kahlea @kahleanicolee150 Free HooksList Building 101Stories that SellManychatIG UniversityKajabi 30 day free trial + 20 free story templatesConnect with the women at the Flodesk retreat on Instagram:
@candice.coppola@nataliefranke@[email protected]@lashondambrown@missellenyin@myanichol@joannawaterfall@thewhimsysoul@[email protected] -
In today’s episode I share how I tried out a “pay what you want” option on an offer, here’s how it went: Earlier this year I wanted to experiment with something new in my launch strategy for a brand new offer. Kajabi has a new “pay what you want” feature that allows your customer to enter what they want to pay at checkout. There’s no set price (you can set a minimum) and it’s up to the customer to choose what the value is.
In this episode, I share what I learned from this experiment:
Using this feature can be a good way to do a/b testingIt can be a way to collect data from your customers to help set an official price pointWhen I let my target group in this experiment pay what they wanted, they chose to pay an average of $15 for the offerI ignored the average people chose to pay because I saw the actual value and I increased and set the price two different times with great resultsNew customers might not see the value in a paid offer like your current customers doPeople see the value that you assign to the offerIt’s through your marketing that you’re attaching value to the amount you’re charging for the offerPick a price you can stand behind and work on your marketing messaging to show the worthResources & Links:
The Online BlueprintStories that SellIG UniversityKajabi 30 day free trial + 20 free story templatesConnect with Mya:
Follow on Instagram @myanicholJoin my email listCheck out my websiteNow on YouTubeMake sure to hit subscribe/follow so you never miss an episode!
Find the full show notes here: https://myanichol.com/2024/08/20/i-tried-out-a-pay-what-you-want-option-on-an-offer-heres-how-it-went-episode-81/
Mentioned in this episode:
Join IG University!
IGU
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Is your offer launch not going as planned? In today’s episode I am talking all about tangible options you can do to turn it around. I’ll share my real world struggle I’m currently facing myself with my own offer and how I’m navigating that. Failed launches are inevitable and they happen to every business offer; but giving up is not an option! There’s always more things we can try.
In this episode, I cover two different scenarios and options for each to spark ideas for you to try such as:
Post reel or content that relates to the offer that you can use a CTA withTarget a specific group or segment from your email list to send content tolShare a different perspective on the offer that you haven’t shared beforeAsk people what’s holding them back from purchasing and listen to their feedbackMake small tweaks to marketing messaging to see what gets better tractionExtend deadline of launchAdd a bonus for the next X amount of people who join the offerRelaunch your offerRefine your offerFor additional guidance, check out The Launch Bundle.
Resources & Links:
The Launch BundleProfit Mavens SummitStories that SellIG UniversityKajabi 30 day free trial + 20 free story templatesConnect with Mya:
Follow on Instagram @myanicholJoin my email listCheck out my websiteNow on YouTubeMake sure to hit subscribe/follow so you never miss an episode!
Find the complete show notes here: https://myanichol.com/2024/08/13/is-your-offer-launch-not-going-as-planned-episode-80/
Mentioned in this episode:
Join IG University!
IGU
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In this episode, Brittni Schroeder is diving into expert tips on automated funnels. She covers what funnels are, effective ways to develop funnels to grow and scale your business, how to troubleshoot funnels that aren’t working, common mistakes to avoid, and so much more.
Brittni Schroeder Is a Business Coach and Marketing Strategist. She helps coaches automate their business, create systems, convert funnels, and scale to 6-figures and beyond. Brittni worked as a High School Senior Photographer for over 10 years. She also owned and operated Mozi Magazine up until 2017. Her work has been featured in The Wall Street Journal, Good Morning America and several publications. She has worked in the non-profit sector for over 15 years and recently founded her own non-profit called The Compassion Club. She currently lives in Utah.
In this episode, we cover:
Ideas for engagement such as freebies, challenges and promptsWhat a “leak in your funnel” could be fromPre and post sell funnel strategiesWhy messaging in your emails and offers is crucialHow many touchpoints are needed to build an audienceTools to help you automate funnelsBrittni is a speaker at the Profit Mavens Summit and we both hope to see you in October!
Resources & Links:
Launch: How to Sell Almost Anything Online, Build a Business You Love, and Live the Life of Your Dreams By Jeff WalkerGo for No: Yes Is The Destination. No Is How To Get There. By Richard Fenton and Andrea WaltzProfit Mavens SummitStories that SellIG UniversityKajabi 30 day free trial + 20 free story templatesAround the Clock MasterclassConnect with Brittni:
Follow on Instagram @brittni.schroederCheck out her websiteGet her FREEBIE: High Converting Sales Funnel GuideListen to her Redefine PodcastConnect with Mya:
Follow on Instagram @myanicholJoin my email listCheck out my websiteNow on YouTubeMake sure to hit subscribe/follow so you never miss an episode!
Find the complete show notes here:
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Creating a name for your business (or your products or services) takes work. Today's guest, naming strategist Katie Pannell, has built her business on this very niche topic. In this episode, Katie and I discuss the psychology of naming methods to come up with your own effective and innovative names, whether or not clear or clever offer names are better, and some of the strategies she uses with her own naming clients.
I actually hired Katie a few months ago to help me name a new business I'm starting, and she was absolutely fantabulous! This project is still under wraps, but I was blown away by the entire process and am so excited for you to hear from Katie and how she built something that is so needed in the online space.
In this episode, we cover:
Katie's entrepreneur story and how she got to where she is today The risks and rewards of choosing a clever versus clear name Balancing clarity and creativity when developing a name Naming strategy for digital products, physical products, and brands The linguistics of naming and some of the methods Katie uses Using AI, market research, and taglines
Resources & Links:
Profit Mavens Summit 150 Free Hooks List Building 101 Stories that Sell Manychat IG University Kajabi 30 day free trial + 20 free story templates
Connect with Katie:
Follow on Instagram @katiepannell Check out her website Get her free resource: Never never names
Connect with Mya:
Follow on Instagram @myanichol
Join my email list
Check out my website Now on YouTube
Make sure to hit subscribe/follow so you never miss an episode!
Find the complete show notes here: https://myanichol.com/2024/07/30/are-clear-or-clever-offer-names-better-w-katie-katiepannell-episode-78/
Mentioned in this episode:
Join IG University!
IGU
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There’s been a common theme in my DMs recently with a lot of questions along the same line of “how do you make your messaging so magnetic”.
Magnetic messaging means that people are drawn in and sold before you actually have the chance to sell to them. Are you feeling stuck to attract your ideal clients? I’ll share my movement piece, and how it embodies the values and the vision behind what I teach.
In today’s episode, I’m going to walk you through simple tips to create copy that goes from boring and predictable to exciting and relevant, ultimately creating magnetic messaging that sells.
These tips are:
Create a movement piece that embodies the overarching idea of what it is that you teach. This needs to resonate deeply with your audience and the outcome they’re searching for. Infuse your copy with effective language that speaks directly to your ideal follower or ideal client’s aspirations or challenges to drive conversion Leverage Chat GPT to help you understand your ideal client’s thoughts (I share a prompt below to use). Use the exact language your ideal client is using
Find the prompt you can use in Chat GPT here: https://myanichol.com/2024/07/23/creating-magnetic-messaging-that-sells-episode-77/
Resources & Links:
Profit Mavens Summit
150 Free Hooks List Building 101 Manychat Stories that Sell IG University Kajabi 30 day free trial + 20 free story templates Around the Clock Masterclass
Connect with Mya:
Follow on Instagram @myanichol
Join my email list
Check out my website Now on YouTube
Make sure to hit subscribe/follow so you never miss an episode!
Find the complete show notes (and the Chat GPT prompt!) here: https://myanichol.com/2024/07/23/creating-magnetic-messaging-that-sells-episode-77/
Mentioned in this episode:
Join IG University!
IGU
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I was recently listening to a training and the coach said “your greatest perceived weakness is what you need to lean into, it is actually your greatest strength.” That concept has stuck with me for weeks. In today’s episode, I will share when it finally clicked for me that your weakness is your greatest superpower. We don’t want to deny or suppress our weaknesses; we should be reframing our mindset and embracing the unique qualities that make us who we are. I encourage you to identify those areas that you think are your weaknesses and lean into them as they could be a catalyst for your transformation!
In this episode, we cover:
How this principle applies to you and your business Aspects of ourselves that we might consider our weaknesses and how they can be flipped into something useful in your business How we can see our “weaknesses” as opportunities for growth and transformation instead of barriers
Resources & Links:
Profit Mavens Summit
150 Free Hooks List Building 101 Manychat Stories that Sell IG University Kajabi 30 day free trial + 20 free story templates
Connect with Mya:
Follow on Instagram @myanichol
Join my email list
Check out my website Now on YouTube
Make sure to hit subscribe/follow so you never miss an episode!
Find the complete show notes here: https://myanichol.com/2024/07/16/your-weakness-is-your-greatest-superpower-episode-76/
Mentioned in this episode:
Join IG University!
IGU
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