Episodes
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The discussion around AI and Pinterest has not been scarce. From AI slop hitting the platform via bad actors to how Pinterest is going to combat that slop, there’s no shortage of conversation starters around this topic. In order to get everyone on the same page about AI updates I figured this would be a good podcast/video for me to record so you all know where to find resources as well as what developments have taken place. I’m also going to include help desk articles from Pinterest and some great journalism done around this topic. I’ll have them linked below in the description.
For those who are new to Pinterest marketing, this might not be where you want to put your time and energy. If you’re looking for quick videos that you can view for free on how to get your account set up on Pinterest as well as started with your marketing, you can grab our free 4-part video series by going to simplepinmedia.com/start.
Articles for reference:
AI at Pinterest (Help Center article)Gen AI labels (Help Center article)Pinterest Is Being Strangled by AI SlopThe Slop Farmers producing the contentPinterest Begins Labeling Generative AI ContentPinterest Will Now Use Your Content & Personal Info for Generative AI TrainingPinterest to Begin Training AI Models with User Data, Opting Users In AutomaticallyIntroducing Gen AI Labels: Pinterest is taking a new step in transparencySimple Pin Podcast on my feelings about AI
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Here are some helpful links from the podcast:
🗒️To get full show notes, visit Simple Pin Media and click on articles.
🗞️Make sure you grab our newsletter – Pinterest Made Simple
📌 Looking to hire the best Pinterest marketing team? Here is a list of the services we offer. Book a discovery call with our team.
🎬 New to Pinterest → get started here with 4 videos!
Other helpful links:
Simple Pin Shop
Our YouTube channel – tons of Pinterest tutorials
DM us on Instagram
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In this episode, I want to break down everything you need to know about Pinterest's powerful product tagging feature that can transform your pins into direct shopping opportunities. – Product tagging!
Learn why and how both product sellers and affiliate marketers can leverage this tool to boost sales. We'll cover the technical how-to's, best practices for seamless user experience, and share key statistics showing why Pinterest users are 2x more likely to be ready to shop compared to other platforms.
Whether you're selling your own products or monetizing through affiliate links as a creator, discover how to tap into Pinterest's highly engaged shopping audience where 83% of weekly users have made purchases based on brand content.
Before we dive in, I want to let you know this podcast has been created in partnership with Pinterest. I am an educator with the Pinterest educator team, and the team at Pinterest has been so helpful to support me with information and stats while gathering content for this podcast.
Important links shared in this episode:
Content Guidelines - https://policy.pinterest.com/en/commercial-and-branded-content-guidelines
Merchant Guidelines - https://policy.pinterest.com/merchant-guidelines
Pinterest’s help article on tagging - https://help.pinterest.com/en/article/tag-products-in-your-pins
Shop the look - https://help.pinterest.com/en/business/article/visual-search-suggestions-in-pin-closeups
Example board - https://de.pinterest.com/pinterestcreators/publisher-education/product-tagging-fashion-examples/
Youtube video - https://youtu.be/tBp8qlAG3Ik
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Here are some helpful links from the podcast:
🗒️To get full show notes, visit Simple Pin Media and click on articles.
🗞️Make sure you grab our newsletter – Pinterest Made Simple
📌 Looking to hire the best Pinterest marketing team? Here is a list of the services we offer. Book a discovery call with our team.
🎬 New to Pinterest → get started here with 4 videos!
Other helpful links:
Simple Pin Shop
Our YouTube channel – tons of Pinterest tutorials
DM us on Instagram
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Missing episodes?
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Pinterest is a search and discovery platform. It thrives on creators sharing their ideas, products, and experiences in order to support the pinners. Pinners are looking for ideas, products or experiences to enhance their lives, dream into the future, and discover something new. The hard part about that is the burden of creating content can feel overhwelming and tough.
As a creator we’re looking to leverage all of these platforms that are asking us to create content that is engaging, new, different, and so much more. If we cater to one platform will it work for the other platform? What if something works on google but doesn’t work on Pinterest?
Or maybe you know that a trend is going crazy on Pinterest but you’re not really sure your main website readers will like it. The spin and tornado swirling around content creators can feel suffocating and crush creativity before it even gets started.
This is part 3 of our 3 part series about troubleshooting your Pinterest marketing. I don’t want to fill your brain with more ideas, but I want you to just listen and take ahold of one thing. And at the end, walk away with something that feels doable and approachable.
I also want to share a recent article that Pinterest put out about creator burnout. Not only was the timing good, but it’s important that a platform driving a force for good and positivity address the issue by bringing it out into the light instead of just heaping on more responsibility.
Intro - Call to Action: Before we dive in I want to highlight a product we have that may help create a deeper connection with your audience. It’s called the Pinner Persona project. It’s a video teaching that will help you use tools to figure out how to create content and pin images that target the exact peson you hope to reach on Pinterest. Not only is this good for organic Pinterest marketing but when you’re ready to dive into Pinterest Ads this will support your efforts there as well. Simply click on the link in teh description or go to the simplepinshop.com and search pinner persona.
Pinner Persona - https://bit.ly/4krxzYh
In addition – all the helpful links I share in this podcast will be down below in your podcast app or on YouTube.
Let’s dive in.
Sign up for the creator newsletter
Create Site for general education
Pinterest Creator community
Pinterest Create blog article
Podcast with Joe Pulizzi
Sabbatical Ted Talk
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Here are some helpful links from the podcast:
🗒️To get full show notes, visit Simple Pin Media and click on articles.
🗞️Make sure you grab our newsletter – Pinterest Made Simple
📌 Looking to hire the best Pinterest marketing team? Here is a list of the services we offer. Book a discovery call with our team.
🎬 New to Pinterest → get started here with 4 videos!
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Keywords have been a part of the Pinterest ecosystem for over 10 years. It’s how pins get surfaced when pinners are searching. How pins end up in their home feed after they have previously searched for a product or topic. Without keywords we wouldn’t have Pinterest. So then as a marketer what’s the problem? Why are people struggling so much to use keywords?
I’ve convered this topic extensively in the last 9 years. I went back to look through all the posts and lost count. I’ve tried to get creative with how I’ve covered the topic and sometimes you just need to call it like you see it and say the quiet part outloud. That’s what I’m sharing in this short but sweet episode today. Stay with us.
Keyword Planning Guide
Tailwind Keyword Tool : tailwind.sjv.io/21Gz2O
Trends tool on Pinterest
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Here are some helpful links from the podcast:
🗒️To get full show notes, visit Simple Pin Media and click on articles.
🗞️Make sure you grab our newsletter – Pinterest Made Simple
📌 Looking to hire the best Pinterest marketing team? Here is a list of the services we offer. Book a discovery call with our team.
🎬 New to Pinterest → get started here with 4 videos!
Other helpful links:
Simple Pin Shop
Our YouTube channel – tons of Pinterest tutorials
DM us on Instagram
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We’re diving into a 3-part series on troubleshooting your Pinterest marketing. We’re going to take 3 aspects of marketing and provide guidance on what can be improved. The 3 topics we’re covering are – images, keywords, and content. First up, images! The flagship way users interact with your content. I believe these are where you get the most bang for your buck.
At Simple Pin Media, we have a team of designers that will not only create pins for you but can also help guide you through pin creation. Best part, you don’t have to be a current client to take advantage of that service. If you’d like us to create a batch of fresh pins for you, simply visit us here.
📌 Grab our Canva Pinterest templates and start creating today - https://bit.ly/3SV7Rje
📌 Taliwind study on images - https://www.tailwindapp.com/pinterest-marketing/research/2025-benchmark-study-part-1
📌 Pinner Persona Project - https://bit.ly/4myNVQT—-------
Here are some helpful links from the podcast:
🗒️To get full show notes, visit Simple Pin Media and click on articles.
🗞️Make sure you grab our newsletter – Pinterest Made Simple
📌 Looking to hire the best Pinterest marketing team? Here is a list of the services we offer. Book a discovery call with our team.
🎬 New to Pinterest → get started here with 4 videos!
Other helpful links:
Simple Pin Shop
Our YouTube channel – tons of Pinterest tutorials
DM us on Instagram
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Let’s talk about volume vs. conversion and how that relates to your Pinterest marketing strategy. There are two camps of people in my community – those who want more traffic and those who want more sales. There are some that have both but more often than not one of those goals wins out. Add to it the frustration of the internet changing and you have a lot of confused, overwhelmed, and frustrated people. But I would argue the frustration isn’t always about what’s happening TO us but it’s the lack of a clear understanding of our business model and what our ultimate goal is. So the question I’m asking today is what’s the difference between volume and conversion goals in online business and can you achieve both, especially with Pinterest marketing.
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Here are some helpful links from the podcast:
🗒️To get full show notes, visit Simple Pin Media and click on articles.
🗞️Make sure you grab our newsletter – Pinterest Made Simple
📌 Looking to hire the best Pinterest marketing team? Here is a list of the services we offer. Book a discovery call with our team.
🎬 New to Pinterest → get started here with 4 videos!
Other helpful links:
Simple Pin Shop
Our YouTube channel – tons of Pinterest tutorials
DM us on Instagram
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What are Pinterest board sections and how do you use them in your Pinterest marketing? That’s the question we’re answering today in this latest guidance from Pinterest about Pinterest Board sections.
Intro - Call to Action: After you listen to this episode, you may feel a little overwhelmed with where to start in regard to cleaning up your account or updating your boards. Our team has been briefed on all of these changes, and we have come up with a plan to support our clients in building out optimized boards. If you’re looking for someone to clean up your account, simply reach out to us at simplepinmedia.com/services.
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Here are some helpful links from the podcast:
🗒️To get full show notes, visit Simple Pin Media and click on articles.
🗞️Make sure you grab our newsletter – Pinterest Made Simple
📌 Looking to hire the best Pinterest marketing team? Here is a list of the services we offer. Book a discovery call with our team.
🎬 New to Pinterest → get started here with 4 videos!
Other helpful links:
Simple Pin Shop
Our YouTube channel – tons of Pinterest tutorials
DM us on Instagram
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To say the discussion around using AI images on Pinterest has been expansive would be an understatement. I can’t open an app without people talking about it. As I’ve said in a recent podcast, there is a way to do this ethically and I think Jeff Sieh has come up with a way to stick to your creative roots and serve your users.
Previous podcast on AI images
Follow Jeff Sieh
This is for my eCommerce listeners. If you’re looking to kickstart your Pinterest marketing we have a specific package just for you – our eCommerce Kickstart. We assess your Pinterest account, clean up and build up your boards, supply you with custom Pinterest templates and support your with a strategy call to detail your marketing plan and answer any questions.
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Here are some helpful links from the podcast:
🗒️To get full show notes, visit Simple Pin Media and click on articles.
🗞️Make sure you grab our newsletter – Pinterest Made Simple
📌 Looking to hire the best Pinterest marketing team? Here is a list of the services we offer. Book a discovery call with our team.
🎬 New to Pinterest → get started here with 4 videos!
Other helpful links:
Simple Pin Shop
Our YouTube channel – tons of Pinterest tutorials
DM us on Instagram
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Pinterest isn’t just about pinning pretty pictures; it’s a powerful marketing tool that can drive long-term traffic and conversions. But to make the most of it, you need to have clear, actionable goals. So, let’s dive into how you can set smart Pinterest marketing goals that actually move the needle in your business.
Intro - Call to Action: Pinterest is growing right now. Just last quarter they reported 553 million active users. And the growth isn’t stopping. From making sales to getting more leads on their email lists, businesses are seeing that Pinterest is making a difference.
We know that you’ve listened to our podcast, you’re taking in all the tips, but there’s something stopping you from really reaching your goals. If you need support through monthly organic management, support to start your Pinterest Ads or just someone to clean up your account, we have you covered. Visit simplepinmedia.com/services.
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Here are some helpful links from the podcast:
🗒️To get full show notes, visit Simple Pin Media and click on articles.
🗞️Make sure you grab our newsletter – Pinterest Made Simple
📌 Looking to hire the best Pinterest marketing team? Here is a list of the services we offer. Book a discovery call with our team.
🎬 New to Pinterest → get started here with 4 videos!
Other helpful links:
Simple Pin Shop
Our YouTube channel – tons of Pinterest tutorials
DM us on Instagram
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You can drive traffic from Pinterest all day, every day, but converting them to long-term buyers is a little more difficult. In this episode we’re going to dive into some simple, practical ways to make sure whatever you’re doing on Pinterest is optimized for sales.
Follow Kelsey - https://kelseysilver.com/metrics
Intro - Call to Action: Inner Circle promo doors close on April 18, 2025. The group starts the following Monday, April 21. To sign up go to simplepinmedia.com/ic
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Here are some helpful links from the podcast:
🗒️To get full show notes, visit Simple Pin Media and click on articles.
🗞️Make sure you grab our newsletter – Pinterest Made Simple
📌 Looking to hire the best Pinterest marketing team? Here is a list of the services we offer. Book a discovery call with our team.
🎬 New to Pinterest → get started here with 4 videos!
Other helpful links:
Simple Pin Shop
Our YouTube channel – tons of Pinterest tutorials
DM us on Instagram
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Let’s talk Pinterest Ads because they can be awesome. One of our clients in the wedding and fashion space 5x’d their sales with Pinterest Ads and they aren’t looking back. Let me tell you the story to get your wheels turning and see how you can leverage Pinterest Ads in your business.
If you’re interested in getting started with Pinterest Ads you can do one of two things - hire us to consult with you while you’re building them on your own OR you can hire us like this client did to manage them for you. Both links are below:
https://www.simplepinmedia.com/pinterest-ads-management/
https://www.simplepinmedia.com/pinterest-ad-strategy/
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Here are some helpful links from the podcast:
🗒️To get full show notes, visit Simple Pin Media and click on articles.
🗞️Make sure you grab our newsletter – Pinterest Made Simple
📌 Looking to hire the best Pinterest marketing team? Here is a list of the services we offer. Book a discovery call with our team.
🎬 New to Pinterest → get started here with 4 videos!
Other helpful links:
Simple Pin Shop
Our YouTube channel – tons of Pinterest tutorials
DM us on Instagram
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If you haven’t picked up on a trend from the last few episodes, we’ve been working our way through talking about conversions. It’s good to use Pinterest to drive traffic to your website but what happens when they land there? How can optimize your website for the conversions that you want. Today’s guest specializes in converting cold traffic, those who have no idea who you are or what you do.
If you’re looking to spend more time on conversions and less time on the Pinterest marketing side we’d love to support your efforts by helping to manage part or all of your Pinterest marketing. Simply book a call with our team to learn how we can serve you best with the goals that you have. Go to simplepinmedia.com/services.
Follow Dama: https://damajue.com/
https://thrivecarttemplatesop.com
https://damajue.com/about/
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Here are some helpful links from the podcast:
🗒️To get full show notes, visit Simple Pin Media and click on articles.
🗞️Make sure you grab our newsletter – Pinterest Made Simple
📌 Looking to hire the best Pinterest marketing team? Here is a list of the services we offer. Book a discovery call with our team.
🎬 New to Pinterest → get started here with 4 videos!
Other helpful links:
Simple Pin Shop
Our YouTube channel – tons of Pinterest tutorials
DM us on Instagram
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Pinterest brings a lot of traffic to websites, but if we don’t have our conversion funnels set up or a pathway for them to connect with us, we’re missing out on valuable connections. I’m exploring different ways that website owners can increase conversions on their Pinterest traffic by interviewing experts who specialize in a diverse range of conversion optimization. Mariana Heninger does this through video and has an Emmy as well.
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Here are some helpful links from the podcast:
🗒️To get full show notes, visit Simple Pin Media and click on articles.
🗞️Make sure you grab our newsletter – Pinterest Made Simple
📌 Looking to hire the best Pinterest marketing team? Here is a list of the services we offer. Book a discovery call with our team.
🎬 New to Pinterest → get started here with 4 videos!
Other helpful links:
Simple Pin Shop
Our YouTube channel – tons of Pinterest tutorials
DM us on Instagram
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It’s no secret that Pinterest users are cold. Meaning they don’t know you or what you do. So getting them on your email list might be tough. But we’re going to talk today about how you can get them to say yes to your email offer and then how you can convert them to sales when they get on your list.
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Here are some helpful links from the podcast:
🗒️To get full show notes, visit Simple Pin Media and click on articles.
🗞️Make sure you grab our newsletter – Pinterest Made Simple
📌 Looking to hire the best Pinterest marketing team? Here is a list of the services we offer. Book a discovery call with our team.
🎬 New to Pinterest → get started here with 4 videos!
Other helpful links:
Simple Pin Shop
Our YouTube channel – tons of Pinterest tutorials
DM us on Instagram
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On a previous episode with Cookie Finance, the sponsor of today’s podcast, we interviewed their owner and CEO about a few things creators should watch for when selecting their accountants. We’re following up on that episode with some accounting myths creators should also be aware of.
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Here are some helpful links from the podcast:
🗒️To get full show notes, visit Simple Pin Media and click on articles.
🗞️Make sure you grab our newsletter – Pinterest Made Simple
📌 Looking to hire the best Pinterest marketing team? Here is a list of the services we offer. Book a discovery call with our team.
🎬 New to Pinterest → get started here with 4 videos!
Other helpful links:
Simple Pin Shop
Our YouTube channel – tons of Pinterest tutorials
DM us on Instagram
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We have a real treat for you all today. Malik Duchard, Chief Content Officer at Pinterest, is talking all about how Pinterest views creators and their partnership with the Pinterest platform.
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Here are some helpful links from the podcast:
🗒️To get full show notes, visit Simple Pin Media and click on articles.
🗞️Make sure you grab our newsletter – Pinterest Made Simple
📌 Looking to hire the best Pinterest marketing team? Here is a list of the services we offer. Book a discovery call with our team.
🎬 New to Pinterest → get started here with 4 videos!
Other helpful links:
Simple Pin Shop
Our YouTube channel – tons of Pinterest tutorials
DM us on Instagram
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Description: Kate Kordsmeier ditched the social media grind, let go of most of her team and started to use a new business model. Has it worked? She’s here to tell her story and why she might not include Pinterest in her efforts to ditch social media.
Intro - Call to Action: If you walk away from this episode inspired to learn more about Pinterest marketing OR hand off your Pinterest marketing to the experts, you can learn more by visiting simplepinmedia.com to learn about our educational offers as well as our management services. From one-time to ongoing management of paid and non-paid advertising on Pinterest.
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Here are some helpful links from the podcast:
🗒️To get full show notes, visit Simple Pin Media and click on articles.
🗞️Make sure you grab our newsletter – Pinterest Made Simple
📌 Looking to hire the best Pinterest marketing team? Here is a list of the services we offer. Book a discovery call with our team.
🎬 New to Pinterest → get started here with 4 videos!
Other helpful links:
Simple Pin Shop
Our YouTube channel – tons of Pinterest tutorials
DM us on Instagram
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Just like all other social platforms, Pinterest has a unique algorithm that determines which content gets prioritized to appear in feeds and search results. This distribution method not only improves user experience but also helps businesses capture leads during key moments of inspiration and purchase intent. While growing your reach can feel challenging at times, understanding the algorithm makes a big difference.
Intro - Call to Action: Our number one goal is to set businesses up for success using Pinterest marketing. Whether that is paid or non-paid marketing, we have you covered. From images, to strategy, to analytics and audits. Whatever you need, when it comes to Pinterest, we can help. With over 11 years of experience, we’re ready to tackle any Pinterest goal you have for 2025. If you’re ready to hire us book a call with our team to discuss the options. Go to simplepinmedia.com/services to learn more about our offers.
Rich Pins article
Shopify’s recent breakdown of how Pins are distributed.
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Here are some helpful links from the podcast:
🗒️To get full show notes, visit Simple Pin Media and click on articles.
🗞️Make sure you grab our newsletter – Pinterest Made Simple
📌 Looking to hire the best Pinterest marketing team? Here is a list of the services we offer. Book a discovery call with our team.
🎬 New to Pinterest → get started here with 4 videos!
Other helpful links:
Simple Pin Shop
Our YouTube channel – tons of Pinterest tutorials
DM us on Instagram
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Let’s talk about paid and non-paid marketing on Pinterest. Who should use paid ads, who shouldn’t, what should your goals be, and when should you use them together?
Intro - Call to Action: After listening to this episode, if you’re inspired to dive into paid Pinterest ads we would love to support you. Whether through full management or a few strategic consultations, our team is ready to help you generate conversions. Go to simpelpinmedia.com/ads
Grab the Pinterest Ads checklist → simplepinmedia.com/ads
—-------Here are some helpful links from the podcast:
🗒️To get full show notes, visit Simple Pin Media and click on articles.
🗞️Make sure you grab our newsletter – Pinterest Made Simple
📌 Looking to hire the best Pinterest marketing team? Here is a list of the services we offer. Book a discovery call with our team.
🎬 New to Pinterest → get started here with 4 videos!
Other helpful links:
Simple Pin Shop
Our YouTube channel – tons of Pinterest tutorials
DM us on Instagram
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I’ve been asking about AI images on Pinterest for that last 6 months. I’ve watched some videos, seen people’s take on it, and even interviewed some people who are leveraging them for their business. But after spending a few hours the other evening diving into what is being taught regarding making money on Pinterest using AI I figured it was time for me to tackle the subject.
If you would like to work with the Simple Pin team in 2025 on your Pinterest marketing, whether it’s images, management, or paid ads, we would love to support you. Simply click on the link in the show notes to book a call with us and we can help you determine the next best step.eMyth Book
New York Times Test Kitchen Chat GPT video
Here are some helpful links from the podcast:🗒️To get full show notes, visit Simple Pin Media and click on articles.
🗞️Make sure you grab our newsletter – Pinterest Made Simple
📌 Looking to hire the best Pinterest marketing team? Here is a list of the services we offer. Book a discovery call with our team.
🎬 New to Pinterest → get started here with 4 videos!
Other helpful links:
Simple Pin Shop
Our YouTube channel – tons of Pinterest tutorials
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