Episodes
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This week on Social Media News Live, we’re thrilled to welcome back Lauren Gaggioli, a pro in organic content marketing and SEO, to discuss the essential tools every entrepreneur needs to thrive. Lauren breaks down the basics of building a solid business foundation, cutting through the clutter, and getting actual results without getting sidetracked by the endless options.
We explore Lauren’s “three must-have tools” for digital businesses: a reliable payment processor, an effective website, and a strong email provider. She emphasizes keeping things simple and avoiding distractions from shiny new tools. Instead, Lauren shares strategies on how to get the most out of the essentials without adding unnecessary complexity.
In this episode, Lauren also shares how SEO became the backbone of her first business and how she grew her company by focusing on strategic, high-impact actions. Her approach to SEO is about more than just tools—it’s about understanding the questions your customers are asking and delivering the right answers.
Plus, Lauren introduces us to her brand-new podcast, The Digital Entrepreneur’s Toolkit, where she provides actionable tips, real stories, and inspiration for entrepreneurs wanting to grow their businesses thoughtfully and sustainably. This episode is packed with insightful tips for streamlining your business and focusing on what really moves the needle.
Key Points:
The three essential tools every entrepreneur needs to get started and grow.How to avoid distraction from shiny new tools and focus on what matters.How Lauren used SEO to build and grow her first business.An introduction to Lauren’s new podcast, The Digital Entrepreneur’s Toolkit.Resources:
• Digital Entrepreneur’s Toolkit - www.digitalentrepreneurstoolkit.com
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Ecamm - Your go-to solution for crafting outstanding live shows and podcasts. - Get 15% off your first payment with promo code JEFF15
SocialMediaNewsLive.com - Dive into our website for comprehensive episode breakdowns.
Youtube.com - Tune in live, chat with us directly, and be part of the conversation. Or, revisit our archive of past broadcasts to stay updated.
Facebook - Stream our show live and chat with us in real time. Connect, engage, and be a part of our community.
Email - Subscribe and never miss a live show reminder.
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JeffSieh.com - Unlock the power of authentic storytelling with me! With over 20 years of marketing experience, I'm here to elevate your brand's narrative in an ever-competitive market. My expertise spans consulting, visual marketing, and
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Ever wondered how to stand out in a saturated content world? This week on Social Media News Live, we dive into the hidden secrets of content creation with Chris Stone, founder of Cast Ahead and co-host of Dealcasters. With over 28 years of experience in the music industry and a successful career helping entrepreneurs and brands navigate the world of podcasting and live streaming, Chris brings unparalleled insights into what makes a creator stand out.
From overcoming the fear of tech to using AI effectively, Chris talks about how creators can set themselves apart from the sea of AI-generated content. He shares his personal strategies for editing, producing clips, and maintaining authenticity while also highlighting the advantages of audio podcasters transitioning to video content. Throughout the conversation, Chris emphasizes the importance of doing the work that others won’t—showing up, being yourself, and standing out in the long game.
Tune in for an engaging conversation packed with actionable tips, expert advice, and a little humor along the way. If you’re a podcaster, content creator, or entrepreneur looking to elevate your brand, this episode is for you!
Key Points:
Using AI as a tool, not a crutch: How to maintain authenticity while leveraging AI for content creation.Standing out in the crowd: Chris’s top strategies for editing and producing content that shines.Transitioning from audio to video podcasting: How seasoned audio podcasters can smoothly move into video and why it’s crucial for growth.Overcoming the fear of technology: Tools and techniques to confidently produce high-quality content without feeling overwhelmed.The power of community: How cultivating a loyal audience can help you thrive in the long game.Resources:
Cast Ahead: www.castahead.netDealcasters: www.dealcasters.live----------------------
Ecamm - Your go-to solution for crafting outstanding live shows and podcasts. - Get 15% off your first payment with promo code JEFF15
SocialMediaNewsLive.com - Dive into our website for comprehensive episode breakdowns.
Youtube.com - Tune in live, chat with us directly, and be part of the conversation. Or, revisit our archive of past broadcasts to stay updated.
Facebook - Stream our show live and chat with us in real time. Connect, engage, and be a part of our community.
Email - Subscribe and never miss a live show reminder.
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JeffSieh.com - Unlock the power of authentic storytelling with me! With over 20 years of marketing experience, I'm here to elevate your brand's narrative in an ever-competitive market. My expertise spans consulting, visual marketing, and
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Missing episodes?
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Ever thought about hitting the reset button? We sure have! Join Jeff Sieh and Conor Brown as they reflect on what they’d do differently if they had to start their business from scratch. From avoiding rookie mistakes to smarter strategies, this episode is packed with wisdom earned the hard way.
Jeff and Conor dive into the top 10 things they’d change, sharing personal experiences and actionable tips. You’ll hear everything from why you should monetize sooner (yes, even before you’re ready!) to the importance of building your personal brand from day one. They’ll also cover the power of consistency, how to avoid being trapped by vanity metrics, and why collaboration is crucial in today’s creator economy.
Don’t miss this episode if you’ve ever wondered, “What would I do differently if I could start over?” Spoiler alert: It’s about showing up, staying consistent, and—surprise—monetizing sooner than you think!
Key Points:
Monetize Sooner: Don’t wait until you feel “ready”—start with affiliate links, small products, or services now.Collaborate Early: Don’t fear sharing your ideas! Collaboration can open doors you didn’t even know were there.Chase Consistency, Not Numbers: Forget the vanity metrics. Focus on showing up consistently; success will follow.Create a Product From Day One: Whether it’s a lead magnet or a small product, start building something you can offer from the get-go.Own Your Content: Invest in things you own like a website or podcast. Don’t rely solely on social media platforms.Network Like Crazy: Attend more events and connect with people outside your industry. You’ll learn tons and make lasting connections.Build Your Email List: From the beginning, nurture a community with your own email list. Social platforms come and go, but emails stay with you.Hire Help Sooner: Don’t wait until you’re overwhelmed. Hiring help will free you up to focus on what truly matters in your business.Personal Brand: Never stop working on your personal brand—it’s the one thing no one can take away from you.Start Sooner: The perfect time doesn’t exist. Start now, learn as you go, and don’t be afraid to fail.Resources:
Jeff’s Toolbox: JeffSieh.com/toolboxVacation Kingdoms: VacationKingdoms.com----------------------
Ecamm - Your go-to solution for crafting outstanding live shows and podcasts. - Get 15% off your first payment with promo code JEFF15
SocialMediaNewsLive.com - Dive into our website for comprehensive episode breakdowns.
Youtube.com - Tune in live, chat with us directly, and be part of the conversation. Or, revisit our archive of past broadcasts to stay updated.
Facebook - Stream our show live and chat with us in real time. Connect, engage, and be a part of our community.
Email - Subscribe and never miss a live show reminder.
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JP Hightek, a live video and global branding expert, shares his journey from traditional media to building a thriving brand with live video while sharing practical strategies that can transform your business.
From branding insights to the crucial role of community in live streaming, JP offers a masterclass on how to leverage live video to engage audiences, build trust, and convert leads into customers. He explains how live video fosters authenticity, creates a sense of exclusivity, and enhances your brand’s visibility.
Throughout our chat, JP highlights key tactics, including consistent content delivery, premium branding, and integrating live video into your broader marketing plans. Learn how to make your live streams stand out with professional lighting, superior audio, and dynamic branding strategies that captivate your audience.
This episode is packed with actionable advice on elevating your live video game and building a thriving community around your brand.
Key Points:
Using live video to build community and scale your businessImportance of consistency and authenticity in live streamingHow premium branding increases your perceived valuePractical strategies for integrating live video into your businessLeveraging live video to create exclusive, engaging contentResources:
JP Hightek’s Website: www.jphightek.comContent Creators University: contentcreatorsuniversity.com----------------------
Ecamm - Your go-to solution for crafting outstanding live shows and podcasts. - Get 15% off your first payment with promo code JEFF15
SocialMediaNewsLive.com - Dive into our website for comprehensive episode breakdowns.
Youtube.com - Tune in live, chat with us directly, and be part of the conversation. Or, revisit our archive of past broadcasts to stay updated.
Facebook - Stream our show live and chat with us in real time. Connect, engage, and be a part of our community.
Email - Subscribe and never miss a live show reminder.
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JeffSieh.com - Unlock the power of authentic storytelling with me! With over 20 years of marketing experience, I'm here to elevate your brand's narrative in an ever-competitive market. My expertise spans consulting, visual marketing, and producing podcasts and live videos.
Additionally, as a seasoned speaker, I'm not just about sharing knowledge--I believe in entertaining audiences and injecting humor into every presentation. I'm available to enlighten and engage audiences
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Join us for a fascinating conversation with Mike Russell, as he reveals how he’s blending the power of AI with creativity to revolutionize content creation. With over 25 years of experience in radio, podcasting, and audio and video production, Mike shares his journey of using AI tools to grow his YouTube channel Creator Magic, create engaging content, and streamline his workflow.
In this episode, Mike explains how AI fills knowledge gaps, from generating YouTube thumbnails to assisting with video ideation. While AI can be a powerful assistant, Mike stresses the importance of human input, emphasizing that creators must continue to refine their craft. He also discusses the future of AI in content creation, predicting a world where creators may develop AI avatars to engage with audiences around the clock.
Mike’s unique perspective blends practical advice with a thoughtful approach to AI’s role in the creative process, making this episode a must-listen for any creator looking to harness AI while maintaining their authentic voice.
Key Points:
How AI assists in content creation and growing a YouTube channelTools for AI-driven video ideation, thumbnail creation, and content optimizationThe balance between AI assistance and human creativityThe future of AI avatars and 24/7 audience engagementEnsuring content remains authentic in the age of AIResources:
Creator Magic YouTube Channel: Subscribe hereMusic Radio Creative: Visit here----------------------
Ecamm - Your go-to solution for crafting outstanding live shows and podcasts. - Get 15% off your first payment with promo code JEFF15
SocialMediaNewsLive.com - Dive into our website for comprehensive episode breakdowns.
Youtube.com - Tune in live, chat with us directly, and be part of the conversation. Or, revisit our archive of past broadcasts to stay updated.
Facebook - Stream our show live and chat with us in real time. Connect, engage, and be a part of our community.
Email - Subscribe and never miss a live show reminder.
----------------------
JeffSieh.com - Unlock the power of authentic storytelling with me! With over 20 years of marketing experience, I'm here to elevate your brand's narrative in an ever-competitive market. My expertise spans consulting, visual marketing, and producing podcasts and live videos.
Additionally, as a seasoned speaker, I'm not just about sharing knowledge--I believe in entertaining...
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Eden Liu is a live streamer and podcaster who has taken the content creation world by storm. Eden shares her unique journey from podcasting to becoming an in-house creator for Camo Studio, shedding light on the evolution of her career and the strategies she employs to create engaging content.
Eden’s story is a fascinating one, starting as a fan of sports podcasts and evolving into a seasoned live streamer. She opens up about her unconventional path, the challenges she faced, and the skills she developed along the way. From her early days of podcasting to her current role at Camo Studio, Eden’s experiences offer valuable insights for aspiring creators.
In this episode, we dive into the nitty-gritty of what it means to be an in-house creator. Eden discusses the importance of community engagement, the balance between personal creativity and brand alignment, and the impact of live streaming on audience interaction. She also shares her tips for handling zero-viewer streams and the significance of preparation and practice in live content creation.
Key Points:
1. Eden’s Unconventional Path:
Transition from podcast listener to live streamer.The impact of early podcasting experiences on her current approach.Learning from other creators and applying those lessons.2. In-House Creator Role:
Balancing brand guidelines with personal creativity.The importance of live streaming and real-time audience interaction.Building and maintaining a community around the brand.3. Practical Tips for Creators:
Handling zero-viewer streams with prepared topics and monologues.Importance of authenticity and building genuine connections.Leveraging AI and other tools for content creation.4. Community Engagement:
The value of offline events and in-person interactions.Creating a welcoming and inclusive atmosphere in live streams.Engaging with the audience and building a loyal following.Resources:
Camo Studio: Camo StudioFollow Eden Liu: Twitter @PikachuLiuOffice Hours Live Streams: Camo’s YouTube Channel----------------------
Ecamm - Your go-to solution for crafting outstanding live shows and podcasts. - Get 15% off your first payment with promo code JEFF15
SocialMediaNewsLive.com - Dive into our website for comprehensive episode breakdowns.
Youtube.com - Tune in live, chat with us directly, and be part of the conversation. Or, revisit our archive of past broadcasts to stay updated.
Facebook - Stream our show live and chat with us in real time. Connect, engage, and be a part of our community.
Email - Subscribe and never miss a live show reminder.
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JeffSieh.com - Unlock the power of...
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Join us for an insightful conversation on the influence of sound in branding and communication with Jodi Krangle, a Toronto-based professional voice-over artist. Jodi has lent her voice to major brands like Dell, HGTV, Nespresso, and Kraft. She shares her expertise on how sound can shape brand perception and elevate business communication.
Jodi delves into her journey from volunteering at the Canadian National Institute for the Blind to becoming a renowned voice actor. She highlights the significance of audio branding and provides practical tips on enhancing the audio quality of podcasts and videos.
Key Points:
The role of sound in shaping brand perceptionInsights from Jodi’s career in voice actingPractical tips for improving audio quality in podcasts and videosThe impact of sound on consumer behavior and marketing strategiesThe importance of consistency and emotional connection in audio brandingResources:
Jodi Krangle’s website: voiceoversandvocals.comAudio Branding Podcast: audiobrandingpodcast.com----------------------
Ecamm - Your go-to solution for crafting outstanding live shows and podcasts. - Get 15% off your first payment with promo code JEFF15
SocialMediaNewsLive.com - Dive into our website for comprehensive episode breakdowns.
Youtube.com - Tune in live, chat with us directly, and be part of the conversation. Or, revisit our archive of past broadcasts to stay updated.
Facebook - Stream our show live and chat with us in real time. Connect, engage, and be a part of our community.
Email - Subscribe and never miss a live show reminder.
----------------------
JeffSieh.com - Unlock the power of authentic storytelling with me! With over 20 years of marketing experience, I'm here to elevate your brand's narrative in an ever-competitive market. My expertise spans consulting, visual marketing, and producing podcasts and live videos.
Additionally, as a seasoned speaker, I'm not just about sharing knowledge--I believe in entertaining audiences and injecting humor into every presentation. I'm available to enlighten and engage audiences at your events, conferences, or institutions. My talks cover a diverse range of subjects, from purposeful repurposing and captivating storytelling to podcast promotion, social media strategies, visual marketing insights, the art of live video, and much more.
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This week, we’re thrilled to have the legendary Lou Mongello back with us. Lou has mastered the solopreneur journey, transforming his passion for Disney into a thriving business and now he’s sharing his secrets in his new course, “Blueprint for Solopreneur Success.”
In this episode, Lou dives into what it takes to succeed as a solopreneur. From identifying your “why” to building a sustainable business model, Lou’s course is designed to guide you every step of the way. Whether you’re just starting out or looking to refine your strategy, this episode is packed with actionable insights and practical advice.
Key Highlights:
Identifying Your “Why”: Lou emphasizes the importance of knowing your passion and what sets you apart in a crowded space. Your “why” is crucial in sustaining your motivation and driving your business forward.Building the Foundation: Learn how to lay the groundwork for your business with clear mission statements, differentiators, and strategies that align with your passion.Practical Tools and Tips: Lou shares his favorite tools and methods for staying organized and efficient. From Evernote to Ecamm, discover the resources that can help streamline your workflow.Avoiding Overwhelm: Lou’s course is designed to be accessible and manageable, with daily emails and worksheets that help you build your business step by step without feeling overwhelmed.Community and Support: The importance of surrounding yourself with supportive people and leveraging community to stay motivated and inspired.Resources:
Blueprint for Solopreneur Success: Check out Lou’s new course at loumongello.com – it’s only $7 and packed with valuable insights!Momentum Workshop: Learn more about Lou’s in-person event at loumongello.com/momentum.----------------------
Ecamm - Your go-to solution for crafting outstanding live shows and podcasts. - Get 15% off your first payment with promo code JEFF15
SocialMediaNewsLive.com - Dive into our website for comprehensive episode breakdowns.
Youtube.com - Tune in live, chat with us directly, and be part of the conversation. Or, revisit our archive of past broadcasts to stay updated.
Facebook - Stream our show live and chat with us in real time. Connect, engage, and be a part of our community.
Email - Subscribe and never miss a live show reminder.
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JeffSieh.com - Unlock the power of authentic storytelling with me! With over 20 years of marketing experience, I'm here to elevate your brand's narrative in an ever-competitive market. My expertise spans consulting, visual marketing, and
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Join us for an eye-opening chat with the dynamic Lindsay Dollinger. Lindsay has successfully balanced a full-time teaching career while growing her coaching business. She shares her journey, strategies, and actionable tips for anyone looking to turn their passion into a thriving side hustle.
We explore:
Balancing Act: Learn how Lindsay juggles teaching full-time and her business. She started small with a Facebook group, then added more as she grew confident.Time Management: Discover her secret for time-blocking and prioritizing income-generating activities. Lindsay emphasizes planning and being intentional with her time.Mindset Mastery: Hear about her mindset shift after a personal tragedy and how personal development helped her through tough times.Overcoming Challenges: Lindsay discusses the hurdles she faced, from time management to dealing with naysayers, and how she overcame them with strategic planning and mindset work.Goals and Vision: She shares her evolving goals, from teaching to fully diving into her business, while highlighting the importance of treating your side hustle with the respect it deserves.Key Takeaways:
Start Small: Focus on one core offer before expanding.Be Intentional: Prioritize tasks that bring the most results.Mindset Matters: Personal development is crucial for growth.Set Boundaries: Clear boundaries help balance work and side hustle.Consistency is Key: Show up consistently to build credibility and success.Resources:
Lindsay Dollinger's Website: lindsaydollinger.comPurpose and Pixie Dust Podcast: Available on all major platforms----------------------
Ecamm - Your go-to solution for crafting outstanding live shows and podcasts. - Get 15% off your first payment with promo code JEFF15
SocialMediaNewsLive.com - Dive into our website for comprehensive episode breakdowns.
Youtube.com - Tune in live, chat with us directly, and be part of the conversation. Or, revisit our archive of past broadcasts to stay updated.
Facebook - Stream our show live and chat with us in real time. Connect, engage, and be a part of our community.
Email - Subscribe and never miss a live show reminder.
----------------------
JeffSieh.com - Unlock the power of authentic storytelling with me! With over 20 years of marketing experience, I'm here to elevate your brand's narrative in an ever-competitive market. My expertise spans consulting, visual marketing, and producing podcasts and
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Join us for an insightful Social Media News Live episode as we explore "Essential LinkedIn Video Tips for Every Professional" with our expert guest, Louise Brogan.
During our discussion, Louise covers the importance of optimizing your LinkedIn profile, the best practices for using video, and how to create engaging content that resonates with your audience. She highlights the significance of keeping your profile updated, the value of adding video to your featured and experience sections, and the impact of LinkedIn's algorithm on your visibility.
Key Points:
Optimizing Your LinkedIn Profile: Ensure your profile is up-to-date with a professional photo, a compelling headline, and a detailed about section focused on how you can help others.Utilizing Video on LinkedIn: Add videos to your featured section and experience section to showcase your expertise and engage your audience. Embed captions to make your videos accessible and consider the format (vertical vs. horizontal) that best suits your content.Engagement and Algorithm: Encourage engagement by creating content that sparks conversation. Regularly update and repost content to maintain visibility and train the LinkedIn algorithm to show your posts to a broader audience.Live Streaming and Interaction: Leverage live streaming to connect with your audience in real-time. Schedule your live events in advance to build anticipation and gather more attendees.Resources:
Louise Brogan's Website: louisebrogan.comLinkedIn Profile Optimization: Check out Louise's YouTube channel for tutorials on optimizing your LinkedIn profile and adding video content.----------------------
Ecamm - Your go-to solution for crafting outstanding live shows and podcasts. - Get 15% off your first payment with promo code JEFF15
SocialMediaNewsLive.com - Dive into our website for comprehensive episode breakdowns.
Youtube.com - Tune in live, chat with us directly, and be part of the conversation. Or, revisit our archive of past broadcasts to stay updated.
Facebook - Stream our show live and chat with us in real time. Connect, engage, and be a part of our community.
Email - Subscribe and never miss a live show reminder.
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JeffSieh.com - Unlock the power of authentic storytelling with me! With over 20 years of marketing experience, I'm here to elevate your brand's narrative in an ever-competitive market. My expertise spans consulting, visual marketing, and producing podcasts and live...
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This week, Katie Fawkes and Natalie Burnett from The VHS Club discuss the ins and outs of starting a video podcast. These dynamic duos share their journey from childhood friends to video podcasting enthusiasts, offering a candid look at the challenges and triumphs of their creative venture.
Katie and Natalie kick off by recounting their initial hurdles, from overcoming perfectionism to managing technical aspects. Katie, a seasoned Ecamm user, discusses how familiarity with the tool eased their startup process, while Natalie, new to the scene, shares her apprehensions and how she tackled them.
Key Points:Overcoming Perfectionism: Katie and Natalie share their initial hurdles and how they overcame them to start their video podcast.Technical Setups: Recommendations for beginners on using familiar and user-friendly tools like Ecamm and YouTube.Audience Engagement: The importance of interactive elements and community feedback in growing a podcast.Consistency and Balance: Tips on maintaining a regular podcast schedule while balancing personal and professional commitments.Merchandise Store: How their Fourth Wall store has enhanced audience connection and support.
Resources:The VHS Club Podcast: thevhsclubpod.comFourth Wall: A platform for easily setting up a merch store.----------------------
Ecamm - Your go-to solution for crafting outstanding live shows and podcasts. - Get 15% off your first payment with promo code JEFF15
SocialMediaNewsLive.com - Dive into our website for comprehensive episode breakdowns.
Youtube.com - Tune in live, chat with us directly, and be part of the conversation. Or, revisit our archive of past broadcasts to stay updated.
Facebook - Stream our show live and chat with us in real time. Connect, engage, and be a part of our community.
Email - Subscribe and never miss a live show reminder.
----------------------
JeffSieh.com - Unlock the power of authentic storytelling with me! With over 20 years of marketing experience, I'm here to elevate your brand's narrative in an ever-competitive market. My expertise spans consulting, visual marketing, and producing podcasts and live videos.
Additionally, as a seasoned speaker, I'm not just about sharing knowledge--I believe in entertaining audiences and injecting humor into every presentation. I'm available to enlighten and engage audiences at your events, conferences, or institutions. My talks cover a diverse range of subjects, from...
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This week, we discuss the cutting-edge integration of Ecamm and Zoom with Doc Rock and Andy Carluccio. These experts share how this powerful collaboration transforms virtual meetings into professional broadcast-quality experiences.
Doc Rock dives into the capabilities of Ecamm's virtual camera, which allows you to bring all the features of Ecamm into Zoom, Teams, and other platforms. He explains how Zoom ISO further enhances this integration, enabling seamless audio mixing from Zoom into Ecamm.
Andy Carluccio discusses the user-friendly nature of this integration. Even those who aren't tech-savvy can easily use these tools, as everyone is familiar with Zoom. This makes it incredibly simple for guests to join and participate without any technical difficulties.
Throughout our conversation, Doc and Andy provide insights into the many applications of this integration, from enhancing live streaming and podcasting to remote production and webinars. They stress the significance of high production value in engaging your audience and delivering impactful messages.
Key Points:Ecamm and Zoom Integration: How the virtual camera and Zoom ISO enhance your virtual meetings.Ease of Use: The familiar interface of Zoom makes it simple for guests to join and participate.High-Quality Resolution: Business accounts can stream up to 1080p, ensuring clear and professional visuals.Boosting Engagement: Showcasing Zoom comments on screen can significantly increase viewer interaction.Versatile Applications: Perfect for live streaming, podcasting, remote production, and webinars.
Resources:Ecamm - Ecamm and Zoom integration is available for Pro Accounts. Save 15% on your first purchase with code JEFF15.----------------------
SocialMediaNewsLive.com - Dive into our website for comprehensive episode breakdowns.
Youtube.com - Tune in live, chat with us directly, and be part of the conversation. Or, revisit our archive of past broadcasts to stay updated.
Facebook - Stream our show live and chat with us in real time. Connect, engage, and be a part of our community.
Email - Subscribe and never miss a live show reminder.
----------------------
JeffSieh.com - Unlock the power of authentic storytelling with me! With over 20 years of marketing experience, I'm here to elevate your brand's narrative in an ever-competitive market. My expertise spans consulting, visual marketing, and producing podcasts and live videos.
Additionally, as a seasoned speaker, I'm not just about sharing knowledge--I believe in entertaining audiences and injecting humor into every presentation. I'm...
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In this episode, we unlock the secrets to supercharging your productivity with Kris Ward, founder of the "Win The Hour, Win The Day" philosophy. Kris, a leading productivity coach, shares her journey and top techniques to help you optimize your workflow and scale your business effectively.
In this episode, Kris discusses the pitfalls of traditional to-do lists and why they can actually hinder your productivity. She introduces the concept of the Signature Super Toolkit and explains how it can revolutionize your daily operations. Kris also talks about the importance of managing your calendar effectively and the impact of working at a deliberate pace.
Key Points:
Abandoning traditional to-do lists for more effective productivity strategies.Utilizing Signature Super Toolkits to streamline workflows.The significance of managing your calendar like a time bank account.Why speed can actually hinder your productivity and how to combat it.The role of a well-structured team in accelerating business growth.Resources:
Free Gift from Kris: Free Gift from KrisWin The Hour, Win The Day podcast: Win The Hour, Win The Day----------------------
Ecamm - Your go-to solution for crafting outstanding live shows and podcasts. - Get 15% off your first payment with promo code JEFF15
SocialMediaNewsLive.com - Dive into our website for comprehensive episode breakdowns.
Youtube.com - Tune in live, chat with us directly, and be part of the conversation. Or, revisit our archive of past broadcasts to stay updated.
Facebook - Stream our show live and chat with us in real time. Connect, engage, and be a part of our community.
Email - Subscribe and never miss a live show reminder.
----------------------
JeffSieh.com - Unlock the power of authentic storytelling with me! With over 20 years of marketing experience, I'm here to elevate your brand's narrative in an ever-competitive market. My expertise spans consulting, visual marketing, and producing podcasts and live videos.
Additionally, as a seasoned speaker, I'm not just about sharing knowledge--I believe in entertaining audiences and injecting humor into every presentation. I'm available to enlighten and engage audiences at your events, conferences, or institutions. My talks cover a diverse range of subjects, from purposeful repurposing and captivating storytelling to podcast promotion, social media strategies, visual marketing insights, the art of live video, and much more.
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In this episode, we dive into the world of Pinterest with Kate Ahl, founder and CEO of Simple Pin Media. If you've ever wondered how to leverage Pinterest effectively for your business, this episode is a must-listen. Kate shares her expertise on the latest changes in Pinterest, strategies for integrating organic and paid content, and the benefits of Pinterest advertising.
Key Points:Pinterest Funnel: Understanding the Pinterest funnel from awareness to conversion, including the importance of warming up your audience.Current Trends: Insights on the latest trends in Pinterest marketing, including the relevance of SEO and the shift away from video pins.Organic vs. Paid: How to balance organic and paid content on Pinterest and the advantages of each.Lead Magnets: Tips for creating effective lead magnets and why a well-crafted landing page is crucial.Board Strategies: Best practices for naming and categorizing boards to optimize for the Pinterest algorithm.
Resources:Simple Pin Media: WebsiteSimple Pin Podcast: Podcast----------------------
Ecamm - Your go-to solution for crafting outstanding live shows and podcasts. - Get 15% off your first payment with promo code JEFF15
SocialMediaNewsLive.com - Dive into our website for comprehensive episode breakdowns.
Youtube.com - Tune in live, chat with us directly, and be part of the conversation. Or, revisit our archive of past broadcasts to stay updated.
Facebook - Stream our show live and chat with us in real time. Connect, engage, and be a part of our community.
Email - Subscribe and never miss a live show reminder.
----------------------
JeffSieh.com - Unlock the power of authentic storytelling with me! With over 20 years of marketing experience, I'm here to elevate your brand's narrative in an ever-competitive market. My expertise spans consulting, visual marketing, and producing podcasts and live videos.
Additionally, as a seasoned speaker, I'm not just about sharing knowledge--I believe in entertaining audiences and injecting humor into every presentation. I'm available to enlighten and engage audiences at your events, conferences, or institutions. My talks cover a diverse range of subjects, from purposeful repurposing and captivating storytelling to podcast promotion, social media strategies, visual marketing insights, the art of live...
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Join us for an insightful conversation on Social Strategies with Tech featuring Katie Brinkley and Deirdre Tshien, discuss the intersection of AI and social media strategy. Learn how these experts leverage AI to streamline content creation while maintaining authenticity and effectiveness.
Katie Brinkley, a social media strategist with two decades of experience, introduces her innovative four-post strategy, designed to maximize engagement with minimal posting. She shares how her approach helps brands connect with their audience by creating content that converts, emphasizing quality over quantity. Katie also discusses how AI can aid in generating ideas and refining content while maintaining a human touch.
Deirdre Tshien, co-founder and CEO of CapSho, reveals the latest advancements in AI-powered content marketing. She explains how CapSho's Next Gen platform uses AI to create personalized content strategies, including Katie's four-post approach. Deirdre highlights the importance of intentional content creation and how AI can help entrepreneurs achieve their goals by enhancing efficiency without compromising authenticity.
Throughout the episode, Katie and Deirdre provide actionable tips for integrating AI into your social media strategy, ensuring your content stands out in a crowded digital landscape. Discover how to effectively use AI to elevate your social media presence and drive tangible results.
Key Points:
Introduction of Katie Brinkley's four-post strategy for effective social media engagementHow AI can streamline content creation while maintaining a human touchCapSho Next Gen: AI-powered platform for personalized content strategiesImportance of intentional content creation to avoid contributing to content overloadTips for integrating AI into your social media strategy to achieve your business goalsResources:
Katie Brinkley - www.katiebrinkley.comCapSho - www.capsho.comKatie Brinkley's Book - www.katiebrinkley.com/book----------------------
Ecamm - Your go-to solution for crafting outstanding live shows and podcasts. - Get 15% off your first payment with promo code JEFF15
SocialMediaNewsLive.com - Dive into our website for comprehensive episode breakdowns.
Youtube.com - Tune in live, chat with us directly, and be part of the conversation. Or, revisit our archive of past broadcasts to stay updated.
Facebook - Stream our show live and chat with us in real time. Connect, engage, and be a part of our community.
Email - Subscribe and never miss a live show reminder.
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JeffSieh.com - Unlock the power of authentic storytelling with me! With over 20 years of marketing experience, I'm here to elevate your brand's narrative in an ever-competitive market. My expertise spans
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Join Jeff Sieh and Conor Brown in a lively episode of Social Media News Live, where it's all about your questions! This time, Jeff and Conor take the stage, answering your questions on social media, content creation, and even their personal journeys.
Jeff and Conor share personal stories, insights, and tips from their diverse experiences. From Jeff's early days as a magician to Conor's stint in the Disney College Program, they discuss how these unique experiences shaped their approaches to marketing and entrepreneurship.
They tackle topics ranging from the importance of effective communication and storytelling to the value of mentors. Jeff highlights the influence of his father and community leaders, while Conor reflects on the lessons learned from his dad, Walt Disney, and modern-day philosopher Ryan Holiday.
The discussion also delves into content creation strategies, focusing on audience engagement over sheer numbers and the importance of email marketing. Jeff emphasizes the value of building a strong email list and using lead magnets, while Conor talks about the necessity of focusing on a specific audience to build a successful business.
Throughout the episode, Jeff and Conor engage with the audience, sharing advice on practical topics like starting with a blank page, monetizing live streams, and the importance of consistency in content creation.
Key Points:
Personal stories from Jeff and Conor's unique career pathsEffective communication and storytelling techniquesThe role of mentors in professional growthStrategies for audience engagement and content creationThe importance of email marketing and lead magnetsResources:
Jeff Sieh's Toolbox - www.jeffsieh.com/toolboxConor Brown's Vacation Planning - www.vacationkingdoms.com----------------------
Ecamm - Your go-to solution for crafting outstanding live shows and podcasts. - Get 15% off your first payment with promo code JEFF15
SocialMediaNewsLive.com - Dive into our website for comprehensive episode breakdowns.
Youtube.com - Tune in live, chat with us directly, and be part of the conversation. Or, revisit our archive of past broadcasts to stay updated.
Facebook - Stream our show live and chat with us in real time. Connect, engage, and be a part of our community.
Email - Subscribe and never miss a live show reminder.
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JeffSieh.com - Unlock the power of authentic storytelling with me! With over 20 years of marketing experience, I'm here to elevate your brand's narrative in an ever-competitive market. My expertise spans consulting, visual marketing, and producing podcasts and live...
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This week, we discuss mastering the art of podcast production with Andrew Mason, a seasoned podcast host and producer with a wealth of experience. In this episode, Andrew shares his journey and the strategies he uses to create engaging and professional podcast episodes.
Andrew explores the essential elements of a successful podcast interview, from finding and booking the right guests to crafting thoughtful and impactful questions. He emphasizes the importance of authenticity and curiosity in interviews and offers practical tips on how to make guests feel comfortable and keep the conversation flowing naturally.
Key points discussed include:
The art of selecting guests: Andrew explains his method of identifying potential guests who have fresh insights to share, including leveraging personal networks and using tools like Amazon's new release list and Apple's new and noteworthy section.Crafting compelling questions: Andrew shares his approach to developing a mix of structured and open-ended questions that allow for both informative and spontaneous responses. He highlights the importance of finding the "seed of enthusiasm" in guests to ensure engaging conversations.Maintaining high production values: Andrew provides valuable tips on balancing technical quality with guest comfort, including how to handle common technical issues and when to prioritize the guest's energy over perfect audio quality.Effective post-production techniques: Andrew discusses his editing process, including how to decide what stays and what gets cut and the benefits of using tools like Descript and Eleven Labs to enhance the final product.Repurposing content: Learn how to transform podcast episodes into short-form content for platforms like TikTok and Instagram Reels and the importance of creating engaging hooks and maintaining audience interest.Resources:
Andrew Mason's podcast: The Pro Guide - YouTube: The Pro Guide PodcastPodcast editing services: Small Pond Productions - Small Pond ProductionsSecret Bonus Code (If you know, you know): SKAAVK
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Ecamm - Your go-to solution for crafting outstanding live shows and podcasts. - Get 15% off your first payment with promo code JEFF15
SocialMediaNewsLive.com - Dive into our website for comprehensive episode breakdowns.
Youtube.com - Tune in live, chat with us directly, and be part of the conversation. Or, revisit our archive of past broadcasts to stay updated.
Facebook - Stream our show live and chat with us in real time. Connect, engage, and be a part of our community.
Email - Subscribe and never miss a live show reminder.
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JeffSieh.com - Unlock the power of authentic storytelling with me! With over 20 years of marketing experience, I'm here to elevate your brand's narrative in an ever-competitive market. My expertise spans
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In this episode, we discuss the fascinating world of video engagement with Tanya Smith, a master of video coaching and strategic online engagement. Discover her top strategies for transforming passive viewers into a vibrant community and elevating your brand's presence through compelling video content.
Tanya emphasizes the importance of genuine interaction and strategic content planning. She explains the delicate balance of engagement and content delivery, ensuring that her audience is not just watching but actively participating.
Looking forward, Tanya discusses her vision for the future of video engagement, highlighting the ongoing importance of authenticity and strategic planning in an increasingly digital landscape. She also shares valuable tips on avoiding common pitfalls in video marketing and how to seamlessly integrate video into your marketing strategy to enhance your brand's online presence.
Throughout the conversation, Tanya offers insights into her platforms, Get Noticed with Video and her podcasts, Stream Like a Boss TV, and App Therapy Club. Learn more about how these platforms help individuals and businesses amplify their online brand through video.
Key Points:
Mastering video engagement to build community and enhance brand presence.Balancing interactive engagement with content delivery.Navigating the future of digital communication with authenticity and strategic insight.Practical tips for integrating video into your marketing strategy.Resources:
Stream Like A Boss YouTube ChannelStream Like a Boss TVApp Therapy Club----------------------
Ecamm - Your go-to solution for crafting outstanding live shows and podcasts. - Get 15% off your first payment with promo code JEFF15
SocialMediaNewsLive.com - Dive into our website for comprehensive episode breakdowns.
Youtube.com - Tune in live, chat with us directly, and be part of the conversation. Or, revisit our archive of past broadcasts to stay updated.
Facebook - Stream our show live and chat with us in real time. Connect, engage, and be a part of our community.
Email - Subscribe and never miss a live show reminder.
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JeffSieh.com - Unlock the power of authentic storytelling with me! With over 20 years of marketing experience, I'm here to elevate your brand's narrative in an ever-competitive market. My expertise spans consulting, visual marketing, and producing podcasts and live...
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Join us for an informative and engaging discussion on the transformative power of SEO with Lauren Gaggioli, a seasoned digital entrepreneur and organic content marketing expert. Lauren shares her strategies for demystifying SEO, highlighting how businesses can enhance their online visibility and benefit from organic search without feeling overwhelmed.
Lauren delves into practical approaches to SEO, emphasizing the importance of quality content and focusing on human-first strategies. She sheds light on the ongoing changes in SEO practices and how businesses can adapt without chasing every minor update. Lauren’s insights are grounded in her extensive experience in leveraging SEO to grow and sell her first business, making her advice particularly valuable.
Key Points:
Embracing SEO as a powerful tool for business growth, not just a technical necessity.The significance of quality content in SEO and how it aligns with Google's algorithmic preferences.Navigating SEO updates pragmatically without getting bogged down by the minutiae.Practical strategies for enhancing online visibility through effective SEO practices.Resources:
Lauren Gaggioli.comOrganic Marketing Ecosystem Course - Learn more about Lauren's comprehensive course on organic strategy consulting.Virtual Mastermind for Online Marketing Entrepreneurs - Join Lauren’s mastermind to connect with other digital entrepreneurs.----------------------
Ecamm - Your go-to solution for crafting outstanding live shows and podcasts. - Get 15% off your first payment with promo code JEFF15
SocialMediaNewsLive.com - Dive into our website for comprehensive episode breakdowns.
Youtube.com - Tune in live, chat with us directly, and be part of the conversation. Or, revisit our archive of past broadcasts to stay updated.
Facebook - Stream our show live and chat with us in real time. Connect, engage, and be a part of our community.
Email - Subscribe and never miss a live show reminder.
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JeffSieh.com - Unlock the power of authentic storytelling with me! With over 20 years of marketing experience, I'm here to elevate your brand's narrative in an ever-competitive market. My expertise spans consulting, visual marketing, and producing podcasts and live videos.
Additionally, as a seasoned speaker,...
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Join us as we explore the art and science of podcasting with Jim Collison, a seasoned podcaster with a deep passion for utilizing personal strengths to excel in the medium. Jim shares his extensive experience, from hosting technology and community-building podcasts to employing the CliftonStrengths assessment to enhance podcasting skills.
Jim discusses practical strategies for identifying and applying one's strengths to podcasting, ensuring content remains engaging and personal. He also discusses integrating personal development tools into the creative process and offers insights on collaborative podcasting, emphasizing the importance of understanding team dynamics to produce compelling content.
Looking ahead, Jim considers potential innovations that might shape the industry, highlighting the importance of adaptability and continuous learning. He stresses the significance of authenticity and dedication in crafting a podcast that resonates with audiences.
Throughout our conversation, Jim provides excellent advice for both novice and veteran podcasters, aiming to inspire and guide them in their podcasting journeys.
Key Points:
Leveraging personal strengths and technology in podcastingPractical tips for engaging and maintaining an audienceThe future of podcasting and emerging trendsImportance of team dynamics and collaborative efforts in podcast productionResources:
Home Gadget Geeks PodcastAsk the Podcast Coach----------------------
Ecamm - Your go-to solution for crafting outstanding live shows and podcasts. - Get 15% off your first payment with promo code JEFF15
SocialMediaNewsLive.com - Dive into our website for comprehensive episode breakdowns.
Youtube.com - Tune in live, chat with us directly, and be part of the conversation. Or, revisit our archive of past broadcasts to stay updated.
Facebook - Stream our show live and chat with us in real time. Connect, engage, and be a part of our community.
Email - Subscribe and never miss a live show reminder.
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JeffSieh.com - Unlock the power of authentic storytelling with me! With over 20 years of marketing experience, I'm here to elevate your brand's narrative in an ever-competitive market. My expertise spans consulting, visual marketing, and producing podcasts and live videos.
Additionally, as a seasoned speaker, I'm not just about sharing knowledge--I believe in entertaining audiences and injecting humor into every...
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