Episodes

  • Tom Peters first burst onto the management and thought leadership scene way back in 1982 with the groundbreaking and massively influential management book he co-authored, In Search of Excellence. His prolific output hasn’t slowed since, and now he’s back with yet another book: Tom Peters’ Compact Guide to Excellence, a collection of quotes he developed in collaboration with iconic designer Nancye Green. Albeit different from his previous releases, this book upholds Tom’s inherent and core belief that treating one another humanely is the best path forward.

    In this episode, Tom explains the story behind the book, his reasons for creating it, and one particular quote he wishes he had included. And, as always, we veer off into plenty of other avenues, covering everything from why Tom is so apprehensive of “managing by text,” a famous football coach who was once his neighbor, and what he means when he says, “if you piss away your work life, you piss away your entire life.”

  • Second Life is widely credited for mainstreaming the concept of the metaverse as a virtual social platform—and today’s guest, James Au, invites us in to hear the inside scoop on how this platform foreshadowed today’s social media and virtual worlds, both in promise and in pitfalls.

    A freelance tech journalist at the time, James was hired to report on the Second Life metaverse shortly after its launch in 2003. He created an avatar and focused on the real-life stories that could get both inspiring and wild, ranging from users who were homeless in real life building virtual mansions to real-life private detectives hired to determine if someone was virtually cheating on their virtual significant other.

    Author of "The Making of Second Life,” James describes what the platform was originally conceived to be like and explains what he means when he calls Second Life “the biggest mystery in Silicon Valley.” And you don’t even need an avatar to listen.

    Links Mentioned in This Episode:

    Second Life and Linden Lab ​​James’s HarperCollins Author Page James’s stories for Wired New World Notes - James’s long-running blog devoted to all things Second Life and VR James’s book - The Making of Second Life James’s book - Game Design Secrets How to Change Your Mind by Michael Pollan Oculus Quest Sine Wave Entertainment NetHack - an open-source single-player game Salon once described as “one of the finest gaming experiences the computing world has to offer.”
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  • This podcast typically focuses on the history of tech and where it is today, so what better guest to have on than a woman who learned to code when floppy discs were still a thing, became one of the first tech industry analysts to write about companies like VMware and Cloudera, and has since served as an advisor to some of the most innovative tech platforms in the world? These all describe Rachel Chalmers, a tech industry analyst, investor, and advisor for well over 20 years.

    A native Australian whose love for tech was cultivated at an early age, Rachel left her home country to earn a master’s degree from a university in Ireland before eventually making her way to Silicon Valley, where she’s now been for the past 25+ years. And she’s learned some things.

    In our ninth episode of season four, you’ll enjoy some truly brilliant metaphors and unique anecdotes, followed by an honest assessment of the ingrained cultural problems that are far from being rectified in an industry that has always struggled with inclusion and discrimination.

    Rachel also talks about the need for “human-centered innovation,” how to address burnout when it inevitably arises, what tech CEO she refers to as a “monster” (but in an endearing way), and why life is not really about trying to fit in where you are, but more about finding others who are like you.

    LINKS MENTIONED IN THIS EPISODE:

    Feminist Survival Project—hosted by Emily and Amelia Nagoski, authors of BURNOUT: the Secret to Unlocking the Stress Cycle. Faces of COVID—NPR piece about the Twitter account that tells the stories of those who have died of COVID-19 Project Include—Non-profit devoted to giving everyone a fair chance to succeed in tech by using data and advocacy to accelerate diversity and inclusion solutions in the tech industry. Usenet—A worldwide distributed discussion system used via dial-up modems in the 1980s Osborne 1—Article on the history of the Osborne 1, the first commercially successful portable computer. AWA Building—The famous Sydney building Rachel’s father worked in, now included in the New South Wales State Heritage Register Keep Calm and Log On—Book by Gus Andrews She was demoted, doubted and rejected. Now, her work is the basis of the Covid-19 vaccine”—Leah Asmelash and AJ Willingham, CNN AlchemistX: Innovators Inside—Rachel’s podcast featuring interviews with thought leaders and high achievers in Corporate Innovation.

    MUSICAL INSPIRATION FOR THIS EPISODE ON SPOTIFY:

    ”Three Horses,” by Joan Baez

    ABOUT THIS PODCAST

    Stayin' Alive in Tech is an oral history of Silicon Valley and technology. Melinda Byerley, the host, is a 20-year veteran of Silicon Valley and the founder of Fiddlehead, a digital marketing intelligence firm based in San Francisco.

    We really appreciate your reviews, shares on social media, and your recommendations for future guests. And check out our Spotify playlist for all the songs we refer to on our show.

  • During part one of our conversation with Shireen Mitchell, you heard what it was like for a young Black girl from the projects of New York to get into computers, gaming, and coding during the 1980s. Shireen recounted her time attending an HBCU and her career experiences in Washington D.C. that gave her eye-opening looks into the issues minority women were (and still are) facing within the tech realm. If you missed part one, please make sure to give that one a listen first.

    In part two with Shireen, she tells us about founding Stop Online Violence Against Women, and we have a candid talk about the constant slew of threats, harassment, and sexism women of color face in online spaces—and how social media platforms tend to have it backward in their approach to policing abuse directed at minorities.

    Very fitting for right now, we also discuss what it really means when conversations about racism and sexism are labeled as “getting political”—and how this has led social media platforms to enact special protections for politicians that typically don’t extend to ordinary citizens.

    Towards the end, you’ll hear Shireen’s thoughts on the problems with hiring practices regarding diversity and inclusivity and why so many still can’t seem to find the right approach. You’ll also hear her views on what true allyship looks like in practice and some closing thoughts on voter suppression and the weaponized disinformation. Don’t miss this episode!

    LINKS MENTIONED IN THIS EPISODE:

    Stop Online Violence Against Women - A nonprofit that addresses inadequate laws and policies that lack protections for women, in particular women of color An explainer on Donglegate, widely viewed as the precursor to Gamergate Gamergate—An online harassment campaign that centered on issues of sexism and anti-progressivism in video game culture ​​Kansas Cop Fired After Threatening 5-Year-Old Girl On FacebookHuffington Post Twitter Blocks 'Uncle Tim' From Trends After Racist Phrase Goes Viral in Response to Tim Scott's SpeechNewsweek The Central Park Five (referred to in the episode by Shireen as the “Exonerated Five”)—Five black and Latino youths wrongly convicted of assaulting a NY woman in 1989 Amadou Diallo—The unarmed 23-year-old Guinean immigrant killed by plainclothes NY policemen in 1999 after reaching for his ID Stop Digital Voter Suppression—Shireen’s grassroots reporting movement that supplements existing data collection efforts with real-life experiences The First Amendment—(at Shireen’s request—we could all use a brushing up from time to time) SOVAW Reports—Shireen’s reports on Russian disinformation targeting black voters Russian Influence Operation - Targeted specifically Black users across social media in 2016
  • As a proud product of 1980s Harlem, Shireen Mitchell is an award-winning woman of color in tech with many talents: founder, author, speaker, social entrepreneur, nonprofit leader, advocate, diversity analyst, and strategist in the political, digital, and social realms.

    Growing up, Shireen developed a love for computers while beating the neighborhood boys at games like Frogger and Galaga. Her mother responded by buying her an Atari and Commodore 64. She saw it as an investment—and she was right.

    Shireen quickly learned as she got older that the world of tech was mainly reserved for men. This moment of truth became even more clear when she went to college. By the time she was building some of the first BBS boards and experimenting with the Gopher protocol, Shireen knew she needed to help other women learn to code. And this was about 30 years ago.

    Shireen’s motivation to bring women (especially women of color) into the tech and computer realm quickly shifted to a different form of advocacy: she realized these same women needed protection from the vileness, sexism, racism, and threats that were already taking shape in the early days of the consumerized internet.

    Our candid talk with Shireen is a profound teaching moment. And it’s so good we couldn’t cut too much of it, so we’ve broken it up into two episodes. In our seventh episode of season four, Shireen outlines the ongoing struggles Black women have in tech while offering up some blunt and insightful advice to young Black women looking to get a foot in the door. You’ll also hear why it was a problem for Shireen to have a high reading level at a young age, how Pac-man was actually made to attract women gamers, her surprising experiences attending an HBCU, and why men were begging to attend her women’s coding classes in D.C. in the early 90s.

    LINKS MENTIONED IN THIS EPISODE:

    Stop Online Violence Against Women - A nonprofit that addresses inadequate laws and policies that lack protections for women in particular women of color The History of Pac-Man - The clip Shireen mentioned that discusses how Pac-Man was created to appeal to girls Facebook cracked down ahead of the Chauvin verdict. Why not always? - LA TImes article featuring thoughts from Shireen Timnit Gebru - A widely respected leader in AI ethics research known for co-authoring a groundbreaking paper that showed facial recognition to be less accurate at identifying women and people of color

    MUSICAL INSPIRATION FOR THIS EPISODE ON SPOTIFY:

    “You Can’t Stop the Girl” by Bebe Rexha

    ABOUT THIS PODCAST

    Stayin' Alive in Tech is an oral history of Silicon Valley and technology. Melinda Byerley, the host, is a 20-year veteran of Silicon Valley and the founder of Fiddlehead, a digital marketing intelligence firm based in San Francisco.

    We really appreciate your reviews, shares on social media, and your recommendations for future guests. And check out our Spotify playlist for all the songs we refer to on our show.

  • Hint Water founder and CEO Kara Goldin certainly knows a thing or two about entrepreneurship at this point, but that’s not where she got her start. During the 1990s, Kara was immersed in the world of Silicon Valley, working on products like Steve Job’s 2Market and AOL when it was at its peak. However, by the time the 2000s rolled around, Kara decided it was time to focus on raising her kids.

    But her next (and biggest) chapter was just around the corner. After initially noticing a personal need for healthy beverages that weren’t bogged down by sugars and artificial sweeteners, Kara launched Hint Water from her home just a few years later, despite having absolutely zero beverage industry experience.

    In our sixth episode of season four, Kara explains what drives her to take the same risks that many others simply choose to avoid. You’ll hear how a simple reply to a letter she sent just out of college emboldened her to move halfway across the country to NYC and will herself into her first position on a whim. You’ll also hear Kara expound on the virtues of remaining curious and how she used the hard lessons learned during the 2008-09 financial crisis to raise additional capital for her company to survive the economic climate triggered by the pandemic.

    LINKS MENTIONED IN THIS EPISODE:

    Hint Water Kara’s book Undaunted: Overcoming Doubts and Doubters The Kara Goldin Show “It’s important to bring your personal story into the brand identity.”—a profile on Kara from Forbes Sliding Doors, the 1998 film with Gwenyth Paltrow

    MUSICAL INSPIRATION FOR THIS EPISODE ON SPOTIFY:

    “I Won’t Back Down” by Tom Petty

    ABOUT THIS PODCAST

    Stayin' Alive in Tech is an oral history of Silicon Valley and technology. Melinda Byerley, the host, is a 20-year veteran of Silicon Valley and the founder of Fiddlehead, a digital marketing intelligence firm based in San Francisco.

    We really appreciate your reviews, shares on social media, and your recommendations for future guests. And check out our Spotify playlist for all the songs we refer to on our show.

  • In the mid-1990s, when Heidi Williams got her first job in Silicon Valley coding and developing software, she was not unlike most anyone else starting their career: she simply wanted to put her skills to work. But this is the world of tech, where evolution is rapid and industry-shifting changes can occur in the middle of your lunch hour.

    As you’ll hear, Heidi would end up “riding the wave from CD-ROMs to the web, to mobile, and to live video streaming” while working at some of the biggest and most prolific tech companies in the world.

    This journey has given Heidi a profound experience with shifting sands after years of stability—whether it’s your company being acquired by a competitor, foundational technology behind most of your company’s products suddenly rendered obsolete, or dealing with the complexities of a company going from 500 employees to over 5,000 practically overnight.

    LINKS MENTIONED IN THIS EPISODE:

    MUSICAL INSPIRATION FOR THIS EPISODE ON SPOTIFY:

    History Repeating” by Shirley Bassey

    ABOUT THIS PODCAST

    Stayin' Alive in Tech is an oral history of Silicon Valley and technology. Melinda Byerley, the host, is a 20-year veteran of Silicon Valley and the founder of Fiddlehead, a digital marketing intelligence firm based in San Francisco.

    We really appreciate your reviews, shares on social media, and your recommendations for future guests. And check out our Spotify playlist for all the songs we refer to on our show.

  • In our first episode with Bob Alberti, we heard what it was like to be at the forefront of the new world of computers and early internet of the 1970s, along with all the innovations he had a key role in during the decades that followed. Do you play games like World of Warcraft? Thank Bob for that. Ever search for something on the internet? He helped develop that, too. (If you missed the first episode, give it a listen, too.)

    While Bob was certainly excited to see the primitive internet of the 1970s and 80s develop into what we use now, the rapid advances in speed, usage, and capabilities presented a whole new set of problems—many of which he was already sounding the alarm on in the mid-90s. What do we do about data security and the massive potential disinformation that practically anyone can put out there? There wasn’t an easy answer then, and there definitely isn’t one now.

    In this second of two episodes with Bob, you’ll hear him discuss why the creation of the internet is just as significant as the invention of the first printing press, and the unintended consequences that come with being able to send information from one corner of the world to the next in a matter of seconds. He also reflects on the new world we find ourselves in since the pandemic began and how, if it weren’t for the newfound need to work from home, many of us may have been unnecessarily bound to cubicles for the next few decades.

    Ultimately, Bob closes his time with us by offering some simple advice on determining what your life and career path should be—advice that comes from a man who’s tried his hand at more than a few things in life, including his more newfound passion: improv.

    LINKS MENTIONED IN THIS EPISODE:

    GamBit Multisystems—Bob’s company credited with developing the world’s first MMORPG, along with other commercial email, chat, and interactive games. Sdf.org—A real, living, working example of a Gopher server you can still use today “After 32 years, dad is now grad,” article featuring Bob in the Minneapolis Star Tribune “Sorting through electronic keepsakes: Sentimentality has turned many of our computers into ‘the new attic.’" from the Star Tribune

    ABOUT THIS PODCAST

    Stayin' Alive in Tech is an oral history of Silicon Valley and technology. Melinda Byerley, the host, is a 20-year veteran of Silicon Valley and the founder of Fiddlehead, a digital marketing intelligence firm, based in San Francisco.

    We really appreciate your reviews, shares on social media, and your recommendations for future guests. And check out our Spotify playlist for all the songs we refer to on our show.

  • Bob Alberti epitomizes what this podcast is all about: stayin’ alive in the often unforgiving world of technology. In the backdrop of Minnesota, which Bob calls the “Silicon Valley before there was Silicon Valley,” he started (and lost) two separate tech companies, developed the world’s first massively multiplayer online role-playing game (MMOPRPG), and helped create a foundational internet search program that paved the way for the ones we use today.

    While that sounds exciting, those milestones were not without plenty of losses and hardships along the way. In this first of two episodes with him, Bob is candid about what it’s like to be one of the builders of the internet we use today, why developing cutting-edge tech innovations is not always guaranteed to make you rich, and how Al Gore really did play a big role in creating the World Wide Web.

    You’ll also hear Bob recall what it was like using chat rooms, email, and multiplayer network games in the 1970s, and how things really aren’t that different 50 years later.

    LINKS MENTIONED IN THIS EPISODE:

    GamBit Multisystems Solid State: Minnesota's High-tech History—A program from Twin Cities PBS documenting how Minnesota was once the global epicenter of computing. It’s free to watch! Sdf.org — A real, living, working example of a Gopher server you can still use today The generation you may have never heard of, Generation Jones Ringworld, by Larry Niven “After 32 years, dad is now grad,” article featuring Bob in the Minneapolis Star Tribune “Sorting through electronic keepsakes: Sentimentality has turned many of our computers into ‘the new attic.’" from the Star Tribune

    MUSICAL INSPIRATION FOR THIS EPISODE ON SPOTIFY:

    Go Your Own Way by Fleetwood Mac

    ABOUT THIS PODCAST

    Stayin' Alive in Tech is an oral history of Silicon Valley and technology. Melinda Byerley, the host, is a 20-year veteran of Silicon Valley and the founder of Fiddlehead®, a digital marketing intelligence firm, based in San Francisco.

    We really appreciate your reviews, shares on social media, and your recommendations for future guests. And check out our Spotify playlist for all the songs we refer to on our show.

  • Michigan-based entrepreneur and marketer Jenifer Daniels was frustrated with the lack of diversity and inclusivity in the world of stock photography. In 2015, she launched Colorstock, a valuable database of original stock photos featuring people of color, intended to fill a massive void that companies like Adobe and Shutterstock were largely ignoring. As she puts it: “Colorstock was born from a pain point in marketing communications.”

    Colorstock was successful from the start, but this actually ended up being an eventual problem for Jenifer: The major players in the stock photo industry were now fully aware of what they were missing out on. The prominence of Colorstock created a situation Jenifer hadn’t foreseen, which led her to make a difficult choice about its future.

    In this episode, we talk to Jenifer about how she launched her marketing career working for a minor league hockey team and how her mother significantly influenced her mindset from a young age. You’ll learn how she bootstrapped Colorstock, the lessons she learned from its success, and hear some crucial advice to people of color looking to enter an industry that is still struggling to be more authentically inclusive. You’ll also hear why it’s always a good idea to keep an updated resume handy at all times, even when attending college classes.

    LINKS MENTIONED IN THIS EPISODE:

    JeniferDaniels.com Detroit Human Capital Wayne State Innovation Studio Wayne State Carer Services Jenifer’s open letter on Colorstock’s closing The PLUG

    MUSICAL INSPIRATION FOR THIS EPISODE ON SPOTIFY:

    Hustle” by Pink

    ABOUT THIS PODCAST

    Stayin' Alive in Tech is an oral history of Silicon Valley and technology. Melinda Byerley, the host, is a 20-year veteran of Silicon Valley and the founder of Timeshare CMO, a digital marketing intelligence firm, based in San Francisco.

    We really appreciate your reviews, shares on social media, and your recommendations for future guests. And check out our Spotify playlist for all the songs we refer to on our show.

  • In this Season 4 opening episode, we welcome back Rand Fishkin, founder of Moz and co-founder of the new SparkToro, to explore how Rand found innovative ways to not only launch a new (very cool) product during 2020 but also help people and other businesses on a variety of levels in the process.

    In this episode, you’ll hear Melinda and Rand discuss the three things that marketers should be doing during a crisis, the difficulty and necessity of changing your brand’s messaging to reflect the times, and how to keep your business and your team surviving during a time when entire industries have been turned upside down.

    You’ll also hear some of the innovative ways Rand and his team adjusted the launch plan of SparkToro to account for decreased budgets, shifting revenues, and a general malaise. Oh, and he also figured out a way to donate money during it all. Listen to our show to find out how.

    LINKS MENTIONED IN THIS EPISODE:

    SparkToro and SparkToro’s blog where Rand writes posts several times a month GiveDirectly.org: allows donors to send money directly to the poor with no strings HeyElevate.com: helping SaaS companies identify & act on high ROI opportunities Rand’s book: Lost and Founder: A Painfully Honest Field Guide to the Startup World Geraldine’s book: All Over the Place: Adventures in Travel, True Love, and Petty Theft

    MUSICAL INSPIRATION FOR THIS EPISODE ON SPOTIFY:

    “Start Me Up” by The Rolling Stones

    ABOUT THIS PODCAST

    Stayin' Alive in Tech is an oral history of Silicon Valley and technology. Melinda Byerley, the host, is a 20-year veteran of Silicon Valley and the founder of Timeshare CMO, a digital marketing intelligence firm, based in San Francisco.

    We really appreciate your reviews, shares on social media, and your recommendations for future guests. And check out our Spotify playlist for all the songs we refer to on our show.

  • We’re normally all about the history of tech, but the coronavirus pandemic is history in the making. This episode welcomes back best-selling business author and speaker Tom Peters to discuss how managers should handle the tough decisions they’re facing right now. Tom describes himself as an “Extreme Humanist” and he has bold words for those who aren’t prioritizing empathy and people in this moment unlike any other.

    LINKS MENTIONED IN THIS EPISODE (FOR FULL LIST OF LINKS, SEE OUR FULL WEBPAGE):

    Tom Peters’ 2019 episode: “Don’t Stop Me Now” Washington Post: The surprising thing Google learned about its employees — and what it means for today’s students Managing By Walking Around: Tom’s YouTube clip describing MBWA The Heart of MBWA TomPeters.com

    MUSICAL INSPIRATION FOR THIS EPISODE ON SPOTIFY:

    "Til a Tear Becomes a Rose” by John Prine

    ABOUT THIS PODCAST

    Stayin' Alive in Tech is an oral history of Silicon Valley and technology. Melinda Byerley, the host, is a 20-year veteran of Silicon Valley and the founder of Timeshare CMO, a digital marketing intelligence firm, based in San Francisco.

    We really appreciate your reviews, shares on social media, and your recommendations for future guests. And check out our Spotify playlist for all the songs we refer to on our show.

  • We’re normally all about the history of tech. But today we invited our friend Howard Rheingold back onto the podcast to get his unique perspective on the coronavirus pandemic—an historical moment in itself. As the man who coined the term “virtual community” long ago, he shares his thoughts on online socializing and learning, and predicts how this virus might change the future of work and learning for good.

    LINKS MENTIONED IN THIS EPISODE (FOR FULL LIST OF LINKS, SEE OUR FULL WEBPAGE):

    Howard’s first appearance on Stayin’ Alive in Tech, named “People Got To Be Free” Petr Kropotkin’s work Mutual Aid: A Factor of Evolution Howard’s article Mutual Aid & Social Capital: The Power of Communities, Networks Wikipedia article for the organization theory Mutual Aid Peeragogy Handbook Howard’s Patreon profile Connected Learning Alliance Howard’s book The Virtual Community (1993)

    MUSICAL INSPIRATION FOR THIS EPISODE ON SPOTIFY:

    "Changes” by David Bowie

    ABOUT THIS PODCAST

    Stayin' Alive in Tech is an oral history of Silicon Valley and technology. Melinda Byerley, the host, is a 20-year veteran of Silicon Valley and the founder of Timeshare CMO, a digital marketing intelligence firm, based in San Francisco.

    We really appreciate your reviews, shares on social media, and your recommendations for future guests. And check out our Spotify playlist for all the songs we refer to on our show.

  • With all that is going on in the world this month—the uncertainty, the fear—we still want to take a moment to celebrate Women’s History Month this March. Because it is worth taking a moment to listen to inspiring stories. It’s important to sow uplifting, interesting, and even funny moments in times like these. This episode features some of our favorite clips from 9 of our women and non-binary guests, following two themes.

    We focus in on these two ideas: first, the vast differences in experience between those coming into this field in different times in history, and second, the bias that some women have encountered (but not all) and their suggestions for fighting that bias.

    These women, and indeed the women around all of us right now, are worth celebrating and hearing from. Enjoy this celebration of Women’s History Month.

    HERE ARE SOME OF OUR FAVORITE MOMENTS with Jacqueline Harper, Ellen Petry Leanse, Sherry Wei, April Wensel, Laura Yecies, Coraline Ada Ehmke, Linda Popky, Mar Hicks, and Paula Buchanan.

  • Dr. Kate Miltner is a technology and society researcher examining the ways that technology, identity, and structural power intersect. Coming from a background in tech and advertising, Dr. Miltner conducts ethnographic research that digs into things we’re so close to, we may not even take notice. She’s taken a closer look at memes as cultural artifacts, in particular those cute but spelling-optional Lolcat memes, and is now examining coding boot camps and the “learn to code” movement and whether the hype around learning to code is really the solution many think it is.

    LINKS MENTIONED IN THIS EPISODE:

    Status Update: Celebrity, Publicity, and Branding in the Social Media Age by Alice E. Marwick Cheez Town Crier, the hub for Lolcats fans This Woman Getting a Master's Degree In LolCats Will Be Richer Than You by Adrian Chen, Gawker (with the Princess Bride-esque final line: “Meme culture is serious business these days. Anyone who tries to convince you otherwise wants to sell you something.” The World Made Meme: Public Conversations and Participatory Media, by Ryan Milner “One part politics, one part technology, one part history”: Racial representation in the Unicode 7.0 emoji set” - Kate’s article in New Media and Society Mar Hicks’s episode on Stayin’ Alive in Tech: “We Belong” April Wensel’s episode on Stayin’ Alive in Tech: “Better People” Nathan Ensmenger's book: The Computer Boys Take Over: Computers, Programmers, and the Politics of Technical Expertise (History of Computing)

    MUSICAL INSPIRATION FOR THIS EPISODE ON SPOTIFY:

    "School's Out" by Alice Cooper

    ABOUT THIS PODCAST

    Stayin' Alive in Tech is an oral history of Silicon Valley and technology. Melinda Byerley, the host, is a 20-year veteran of Silicon Valley and the founder of Timeshare CMO, a digital marketing intelligence firm, based in San Francisco.

    We really appreciate your reviews, shares on social media, and your recommendations for future guests. And check out our Spotify playlist for all the songs we refer to on our show.

  • We celebrate the stories of five brilliant black women in tech who have been guests on the Stayin’ Alive in Tech podcast. We have welcomed scientists, developers, founders, and authors; a designer and venture capitalist, a data analyst, a CEO, a woman who was one of the first black female programmers at IBM, and a woman on the forefront of an emerging industry, biomedical informatics. Hear choice clips from Jacqueline Harper, Sian Morson, Dr. Tiffani Bright, Paula Buchanan, and Dr. Roshawnna Novellus.

    LINKS MENTIONED IN THIS EPISODE:

    Jacqueline Harper’s episode: “Shining Star” Sian Morson’s episode: “The Story” Tiffani Bright’s episode: “Girl on Fire” Paula Buchanan’s episode: “American Girl” Roshawnna Novellus’s episode: “Run the World (Girls)”

    ABOUT THIS PODCAST

    Stayin' Alive in Tech is an oral history of Silicon Valley and technology. Melinda Byerley, the host, is a 20-year veteran of Silicon Valley and the founder of Timeshare CMO, a digital marketing intelligence firm, based in San Francisco.

    We really appreciate your reviews, shares on social media, and your recommendations for future guests. And check out our Spotify playlist for all the songs we refer to on our show.

  • April Wensel has a powerful message for engineers about how to improve your own lives as well as the lives of your coworkers and the users you serve. April is the founder of Compassionate Coding, an organization that teaches emotional intelligence to software dev teams. If you’re already nodding, you’ll love this episode. If you don’t think it’s a problem, just listen to April’s perspective. She tells us two reasons why people resist becoming more compassionate—and one thing she sees that gives her hope.

    LINKS MENTIONED IN THIS EPISODE:

    Pair Programming and Mob Programming Start Where You Are by Meera Lee Patel Ignore Everybody: and 39 Other Keys to Creativity by Hugh MacLeod It’s Time to Retire “RTFM", from the Compassionate Coding blog

    MUSICAL INSPIRATION FOR THIS EPISODE ON SPOTIFY:

    “Better People” by India Arie

    ABOUT THIS PODCAST

    Stayin' Alive in Tech is an oral history of Silicon Valley and technology. Melinda Byerley, the host, is a 20-year veteran of Silicon Valley and the founder of Timeshare CMO, a digital marketing intelligence firm, based in San Francisco.

    We really appreciate your reviews, shares on social media, and your recommendations for future guests. And check out our Spotify playlist for all the songs we refer to on our show.

  • Dr. Roshawnna Novellus is the founder and CEO of EnrichHER, a platform that allows investors to lend directly to any woman-led business across the country. EnrichHER’s thriving ecosystem is built from Roshawnna’s desire to equip women with the financing, confidence, and community support they need as business-owners. Hear how Roshawnna fights the biases that surround women, whether they’re the challenges she faced as a female engineering student or the idea that women should “keep studying” to get ahead instead of seeking investment.

    LINKS MENTIONED IN THIS EPISODE:

    Mogul Watch: How Dr. Roshawnna Novellus Is Changing The Stats On Funding For Black Women Founders At EnrichHER How More Women Can Break the $1 Million Mark article from Forbes In 2018, 1,821 net new women-owned businesses were launched every day. More stats from the Women’s Business Enterprise National Council article: Behind the Numbers: The State of Women-Owned Businesses in 2018

    MUSICAL INSPIRATION FOR THIS EPISODE ON SPOTIFY:

    “Run the World (Girls)” by Beyonce

    ABOUT THIS PODCAST

    Stayin' Alive in Tech is an oral history of Silicon Valley and technology. Melinda Byerley, the host, is a 20-year veteran of Silicon Valley and the founder of Timeshare CMO, a digital marketing intelligence firm, based in San Francisco.

    We really appreciate your reviews, shares on social media, and your recommendations for future guests. And check out our Spotify playlist for all the songs we refer to on our show.

  • John Levisay joins us as CEO of Bluprint, the “Maker’s subscription service,” an educational library for the world of crafters, artists, and hobbyists of all kinds. His own career has been a creative journey in itself, from GE and eBay, to founding and eventually selling Craftsy, to continuing on as CEO of its current iteration, Bluprint. He shares about the flourishing startup scene in Denver, describes going through an acquisition, and tells us how to create a culture of creativity and safety that brings out the brightest ideas from your team.

    LINKS MENTIONED IN THIS EPISODE:

    Bluprint John Levisay on LinkedIn Melinda’s book that she read in preparation for interviewing with eBay: The Perfect Store: Inside eBay by Adam Cohen

    MUSICAL INSPIRATION FOR THIS EPISODE ON SPOTIFY:

    “Johnny99” by Bruce Springsteen

    ABOUT THIS PODCAST

    Stayin' Alive in Tech is an oral history of Silicon Valley and technology. Melinda Byerley, the host, is a 20-year veteran of Silicon Valley and the founder of Timeshare CMO, a digital marketing intelligence firm, based in San Francisco.

    We really appreciate your reviews, shares on social media, and your recommendations for future guests. And check out our Spotify playlist for all the songs we refer to on our show.

  • As one of the co-founders of BlogHer, Elisa Camahort Page had a guiding hand in the evolution of social influence and blogging. At the forefront of social web revolution, BlogHer was, in effect, one of the first groups to build value for women online through community, blogging, conferences, and commerce.

    Elisa describes the moment in 2005 when she and her co-founders decided to create a conference solely for womenin a time when social media wasn’t around, but online discussions and influence definitely were. This conference evolved into a massive women’s media company, and BlogHer was later acquired in 2014 by SheKnows Media.

    In this episode, Elisa makes the case that having women in leadership at a social media platform keeps the toxicity down, and how tapping into the women and mom population helped to make blogging explode as a medium. Listen in as she describes why three co-founders is the ideal number for a new company, what it really feels like to be acquired, and how to approach your next request for funding or a promotion.

    LINKS MENTIONED IN THIS EPISODE:

    BlogHer Elisa’s 2018 book Road Map for Revolutionaries: Resistance, Activism, and Advocacy for All Blogger/Author Heather Armstrong from Dooce.com Author Alice Bradley, aka Finslippy Sister Mary Ignatius Explains It All to You by Christopher Durang

    MUSICAL INSPIRATION FOR THIS EPISODE ON SPOTIFY:

    "Just A Girl" by No Doubt

    ABOUT THIS PODCAST

    Stayin' Alive in Tech is an oral history of Silicon Valley and technology. Melinda Byerley, the host, is a 20-year veteran of Silicon Valley and the founder of Timeshare CMO, a digital marketing intelligence firm, based in San Francisco.

    We really appreciate your reviews, shares on social media, and your recommendations for future guests. And check out our Spotify playlist for all the songs we refer to on our show.