Episodes
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Join us for a candid conversation with Adam and Sahra Linnemann of The Green Executive as we dive deep into the current state of the green industry. We discuss the challenges landscapers are facing this year, from unpredictable sales cycles and rising costs to the impact of major events on the economy.
Adam and Sahra share their insights on:
Staying profitable in a fluctuating market: Learn how to proactively manage your cash flow and adjust your pricing strategies to maintain profitability.The importance of data-driven decisions: Discover why implementing business management software like LMN is crucial for tracking trends and making informed decisions.Adapting to industry changes: Hear about the latest trends in landscaping, including battery-powered equipment and the rise of permanent holiday lighting, and how to stay ahead of the curve.Tune in to gain valuable perspectives and actionable strategies for navigating the Green Dream even in times of uncertainty.
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In landscaping, it's easy to get caught up in pursuing bigger numbers – more revenue, crews, and clients. But are those numbers truly reflective of success? In this episode of The Green Dream, we sit with industry veteran Steven, Owner of BCLS, to explore the often-overlooked aspects of building a thriving landscaping business.
Tune in to learn:
Why financial literacy is crucial, even for small businessesHow to define your personal and business goals to achieve true fulfillmentThe importance of building a strong foundation for sustainable growthStrategies for overcoming "mind trash" and making clear decisionsWhether you're at $500k or $5 million, this episode will challenge your assumptions and provide actionable insights to help you build a landscaping business that supports your ideal life.
Website : bclslandscape.com
#landscaping #lawncare #businessgrowth #entrepreneurship
#smallbusiness #landscapingbusiness #greenindustry
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Missing episodes?
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In this episode of The Green Dream, Luke Truetken dives into the landscaping industry's current challenges and how to overcome them with effective marketing strategies. With the recent economic slowdown, competition is fiercer than ever. Luke shares five essential marketing strategies to help you achieve your 2025 goals even in this challenging market. Learn how to attract new clients, build brand awareness, and convert leads into paying customers.
Actionable items discussed in the episode:
Build a good, mobile-friendly website: Your website is often the first impression potential clients have of your business. Ensure it's easy to navigate, loads quickly, and conveys your services and location.Invest in search engine optimization (SEO): SEO helps your website rank higher in search results, making it easier for people to find you when looking for landscaping services.Consider using Google Ads: Google Ads can help reach people actively searching for landscaping services in your area.Utilize Facebook and Nextdoor: Facebook and Nextdoor are effective platforms for building brand awareness and reaching potential clients in specific neighborhoods.Create engaging organic social media posts: Share content your audience wants to see, including project updates, video testimonials, and helpful tips.Luke also emphasizes the importance of following up with leads promptly and effectively. Learn how to use text messages, voicemails, emails, and even selfie videos to increase your chances of converting leads into customers.
Now more than ever, getting your digital marketing and marketing right is crucial. Tune in to this episode for valuable insights and actionable strategies to help your landscaping business survive and thrive in 2025!
Landscapeseo.com
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Ready to Light Up Your Holiday Profits?
In this episode, we dive deep into the world of Christmas light installation marketing with a special guest, Luke, a seasoned entrepreneur who scaled his service business from humble beginnings to a multi-million dollar operation.
Whether you're a newbie or a veteran in the holiday lighting industry, this episode is packed with actionable strategies to attract more clients and boost your bottom line. Luke shares his proven tactics for leveraging your existing network, conquering community groups, creating captivating content, mastering paid advertising, and harnessing the power of SEO.
We'll also tackle common questions like:
How to get started with marketing if you're new to the businessWhy Facebook ads might not be working for you (and how to fix it)The importance of SEO for long-term growthThe best ways to follow up with leads and convert them into paying clientsHow to stand out from the competition in a crowded marketGet ready to illuminate your path to success this holiday season and beyond!
Tune in now and discover how to make your Christmas light installation business shine brighter than ever!
Keywords: Christmas lights, holiday lighting, marketing, small business, SEO, Facebook ads, Google Ads, lead generation, customer conversion
Website:
https://landscapeseo.com/blog/marketing-mastery-for-your-christmas-light-installation-business/
#ChristmasLights #HolidayLighting #ChristmasLightInstallation #HolidayLightInstallation #SmallBusinessMarketing #MarketingTips #BusinessGrowth
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Join us on The Green Dream as we sit down with Quinton, a partner at Q&A Landscaping, to discuss their remarkable journey from humble beginnings mowing lawns to becoming a thriving project-based landscaping company. Quinton shares invaluable insights on their pivotal decision to transition out of lawn care, the marketing strategies that have fueled their growth, and their unique approach to hiring and retaining top talent. Discover how Q&A Landscaping's commitment to continuous improvement, financial understanding, and a long-term marketing vision has set them apart in a competitive industry. This episode is packed with actionable advice for aspiring landscapers and seasoned professionals, emphasizing the importance of building a solid brand, embracing digital marketing, and prioritizing the customer experience. Don't miss this inspiring story of entrepreneurship and resilience in landscaping!
Q&A Landscaping Website:
https://www.qalandscaping.com/
Instagram:
https://www.instagram.com/qalandscaping/?hl=en
Facebook:
https://www.facebook.com/qalandscaping412
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I recorded this show a few weeks ago but did not upload it. But I think this is a conversation that needs to be had. Where are you right now in making your business recession-proof? In this episode, we discuss the vital things you should look at in today's environment.
Youtube:
https://www.youtube.com/@landscapeseo
Website:
https://landscapeseo.com/advertising/
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In this episode, we discuss all the stuff nobody wants to talk about when it comes to hiring and firing people. It is based on a real story that just happened to me.
https://landscapeseo.com/social-media/
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In this episode of The Green Dream for Landscape Contractors, we sit down with Steven Cohen, the owner of BCLS, to explore the benefits of hiring talent from outside the landscape industry. Steven shares his insights on how bringing in fresh perspectives and diverse skill sets can lead to innovation and growth within your business. Whether you're looking to strengthen your team or curious about unconventional hiring strategies, this episode is packed with valuable advice for any landscape business owner.
Website:
https://bclslandscape.com/
Facebook:
https://www.facebook.com/BCLSLandscapeServices
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A lot of things have changed in the last six months.
Landscape Titan Trailer:
From Rags to Riches: The Salcido Story to 100 Million
https://youtu.be/-kgF6-5ap3A
Book a call with us!
https://landscapeseo.com/
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In this episode, we sit down with John Ross a 50-year veteran in the Green industry. He just sold his business and we talked all about how to build a successful business that can be sold. You won't want to miss this.
LandscapeSEO.com
https://www.facebook.com/profile.php?id=100078173252261
https://www.youtube.com/@landscapeseo
https://www.instagram.com/thegreendreamshow/
https://www.tiktok.com/@thegreendreamshow
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Join us on "The Green Dream for Landscape Contractors" as we dive into an enlightening conversation with Steven Cohen, BCLS's owner, and distinguished landscaping industry leader. This episode, titled "True Ownership with Steven Cohen: Redefining Leadership in Landscaping," explores the essence of being a valid business owner in landscape contracting. Steven shares his invaluable insights on leadership, the hurdles of ownership, and the innovative practices that can lead to sustainable growth and community impact. Whether you're a seasoned contractor or just starting, this episode offers a wealth of knowledge and inspiration to help you redefine your approach to business and leadership in landscaping.
https://bclslandscape.com/
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That's a wrap. Q1 is over. Did you hit the goals you set? Are you where you want to be?
In this episode, we talk about what we are seeing in the US with different companies we are working with. I want to hear from you. Are you feeling the pains of the financial market?
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In this episode, we break down riches and niches with our special guest, Jason Dyler. But you know him as the Sod Father. This is an episode you won't want to miss. I promise you, he answers all the questions that are in your mind right now. Tune in because this is one you won't want to miss.
Sod Father Website:
https://www.sodfatheryyc.com/
Facebook:
https://www.facebook.com/sodfatheryyc
Instagram:
https://www.instagram.com/sodfatheryyc
Tiktok:
https://www.tiktok.com/@sodfatherinc
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In this episode of "The Green Dream," we take you on a journey through the growth and success of Larry Ryan, the pioneering spirit behind Ryan Lawn and Tree, established in 1987. With a background in forestry from the University of Montana, Larry's passion for the great outdoors is evident in every project and initiative his company undertakes.
This episode sheds light on Larry's dedication to making Ryan Lawn and Tree a fantastic place to work, emphasizing career growth, teamwork, and the fulfillment that comes from enhancing our natural surroundings.
Tune in to "The Blueprint of Success with Larry Ryan" on "The Green Dream" podcast. This episode offers valuable insights into growing a successful lawn and landscape company while making a positive impact on the world around us.
https://ryanlawn.com/
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Next time you get a call like this just say no.
I hope this helps
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In this episode, we sit down with Jeff Gabris, owner of Gabris Landscaping. He walks us through his experience using the HB-2 visa program and what you need to know if you are looking to start in this program. This is an episode you won't want to miss.
Website:
gabrislandscaping.com
Facebook: https://www.facebook.com/GabrisLandscaping/
TikTok: https://www.tiktok.com/@gabrislandscaping
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In this episode, we talk with Jeff Gabris, a lawn and landscape business owner from Springfield, MO.
We talk about one of the number one questions I hear from New and young people getting into the green industry. Is college important for this field? We also talk about hiring, recruiting, marketing, and so much more. This is an episode you won't want to miss.
Gabris Landscaping:
https://www.gabrislandscaping.com/
TikTok:
https://www.tiktok.com/@gabrislandscaping
Facebook:
https://www.facebook.com/GabrisLandscaping/
If you would like to learn more about our services and how we can help you, check out our website
https://landscapeseo.com/
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Join us in this enlightening episode of The Green Dream as we sit down with Keith Kalfas, a renowned entrepreneur, motivational speaker, and social media influencer. Known for his transformative insights in landscaping and window cleaning businesses, Keith shares his journey from humble beginnings to becoming a pivotal figure in the service industry. In this episode: Cultivating Growth in Business and Life,' we delve into the rich tapestry of experiences that shaped his entrepreneurial spirit, his philosophy on balancing personal development with professional growth, and his unique approach to overcoming challenges. Whether you're an aspiring entrepreneur, a seasoned business owner, or someone seeking personal growth, Keith's stories and advice are bound to inspire and inform. Tune in to discover how to cultivate your own path to success and fulfillment, both in business and life.
https://www.keithkalfas.com/
https://www.keithkalfas.com/resources
https://www.youtube.com/@keith-kalfas?themeRefresh=1
https://www.instagram.com/keithkalfas/?hl=en
https://www.facebook.com/thelandscapingemployeetrap/
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In today's show, we go through how to set your marketing goals in 2024. The proper steps on how to set goals and the platforms you should be on this year. This is a great episode. I hope you enjoy
Landscapeseo.com
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