Episodios
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There's one thing that successful surface pattern design business owners have that unsuccessful ones who give up trying to succeed almost ALWAYS have: a 'WHY.''
In this episode of the Design & Shine podcast, I talk about why having a 'why' you choose to have a business at all is so critical to your ability to succeed.
I share my personal 'why' and a habit that I have that helps me keep going despite disappointment or setbacks in my business.
I also give you some critical questions to ask yourself to help you gain some clarity on your 'why' if you're not sure about what it may be!
Ready to get started on your surface pattern design business?
Sign up to my FREE WORKSHOP to learn my simple process to turn your art from a hobby into a profit here! 👇
https://my.patternanddesign.com/passion-profit-org
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If you've ever wondered how to become a successfully self-employed surface pattern designer and course creator, this episode of the Design & Shine podcast is for you!
I share my personal journey on how I got started as an employee to becoming a university teacher, and then on to self-employment as an online course creator.
Listen to this episode to learn:
What it's like to work as a professional employee in the surface pattern design industry The advantages and disadvantages of employment and why I decided to transition to freelance designer The pros and cons of putting yourself out there when you are a freelance designer (especially when you're an introvert like me!) Tips for creating your own surface pattern design course, including how long it took to create my Pattern to Product comprehensive course key skills you'll need to develop to be successfully self-employed, including tips on business systems and email marketing!I also share how I experienced many of the same struggles that you might be experiencing if you are aiming to become self-employed, from trying to figure out what I liked to do to knowing where and how to get started!
Don't miss this episode if you dream of becoming a professional surface pattern designer and course creator as I have!
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If you're struggling to make your color palettes work, this episode is for YOU!
In this episode of the Design & Shine Podcast, I’m breaking down the BIGGEST mistakes designers make with color and sharing my top tips to help you create stunning, cohesive palettes that POP!
Listen to this episode to learn:
The importance of colour in design and the primary reasons consumers are drawn to or repelled by the colours in a design. The 3 most common mistakes new designers make in creating a cohesive colour palette How to improve your use of colour including how to experiment with tone, balance saturation, and design with the end consumer in mindI'll also share some practical exercises that you can use to improve your use of colour right away!
Don't miss this episode if you're ready to uplevel your use of colour in your designs to improve your sales today!
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Last year I came very close to experiencing burnout in my surface pattern design business...
I'd got to the point where things had begun to feel too heavy, hard, and demanding.
Everything seemed to be taking me further and further away from the things that mattered the most to me, from my daily art practice to time with my family.
When I started to become resentful of my business, that is when I knew I had to take a step back.
And so I did - and what an amazing decision that was!
I'm excited to be back now for Season 3 of the podcast and am kicking things off by sharing what I've been experiencing over the past year.
Just a few things I cover in this all-new episode are:
The biggest lessons I learned over the past year, including low points and highlights Finding healthy boundaries between business and life, and what that can look like Why working 'seasonally' in business is better than a non-stop grind Finding space for more time to do what you love most - your art! How I not only avoided burnout, I renewed the joy and MAGIC in my business!Join me for this brand-new season of the Design & Shine podcast if you want to learn how to grow and thrive in your surface pattern design business!
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As 2023 comes to a close, I reflect back on the huge changes that I made in my business this year in this final podcast episode before I take an extended summer break at the beach with my family and new puppy.
I share my process of looking back to assess my goals, how I question my progress, and why I believe it's so important to take time to do this reflection work when you run a creative business.
A few questions that I ask myself that may be as important to you as they are to me are:
Did I create more space in my life for practicing my art? Did I streamline and simplify my business to remove overcomplicated processes? Does my business align with my creative and lifestyle goals? How did this year's goals compare to the previous year's goals? Did I create less or more hustle in my life this past year? What will next year's goals be and how will I go about achieving them?Listen to this episode of the Design & Shine podcast to hear my personal answers to these questions and more!
And I'd love to hear how you went with your 2023 goals too!
Did you achieve your goals? Why or why not?
What are your 2024 goals?
Come let me know on my Facebook or Instagram accounts where I'll be checking in over the holidays before Season 3 of the podcast begins next year!
Until then, have a wonderful holiday season and a Happy New Year!
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When I left full-time employment as a surface pattern designer, I could not understand why I found it so incredibly difficult to design with the same confidence and ease as I did for my clients...
Despite years of design experience and confidence working to a design brief, when I decided to work for myself I immediately fell into a ''surviving creative'' mentality, and everything began to feel so. much. harder!
It took a massive shift in how I thought about myself and my ability to design before I was able to grow a successful surface pattern design business. ⚡️
But once I did the deeper work of changing my ''surviving identity'' beliefs, I was able to quickly grow my business to my first $100k and have not looked back since! 💃
So in this week's episode of the Design & Shine podcast, I share my story of how I overcame my lack of confidence and fears about my design abilities to finally get momentum in my creative business.
It's an important step that I believe every creative person needs to make to shift out of a ''surviving identity'' into a ''thriving identity.''
I hope you enjoy it! -
Recently, my family and I invited a new member into the family - a PUPPY!!!
His name is Juno.
And while it's been a LOT of fun these last few weeks getting to know him, it hasn't been as much fun training him not to wee in the house! 😅
But it has been interesting to watch him learn.
It's made me reflect on how - with anything new we learn - our brains need to be 'trained' just like my Juno's.
I know mine did when I first started my creative business years ago...
I had to 'train' my brain to overcome my self-doubt about whether or not I could reach success as a surface pattern designer and artist.
That self-doubt, self-sabotage, and lack of confidence come from hidden, subconscious beliefs that we're often not even aware of until we do the deeper work of looking for them and examining them.
These are our limiting beliefs, and if you've ever felt stuck, frustrated with your lack of progress, or filled with doubt that you could ever make it as a creative (which ALL of us have, of course!) then you know exactly what it feels like to have them!
So in this week's episode of the Design & Shine podcast, I explore what limiting beliefs are and how they might be holding you back from the creative success you desire - and how to get started overcoming them!🎤🎧 -
While our creativity is a beautiful expression of our own personal unique gifts and ideas, it can also carry with it a lot of things that can end up hindering our progress...
I share my thoughts on:
Things like criticism, self-doubt, and perfectionism.
So in this week's Design & Shine podcast episode, I explore why it's important to cultivate and nurture self-compassion.
What having self-compassion as a creative means Why it can help us progress in our creative practice How not having it can hurt us and keep us stuck What having self-compassion requires and how to nurture it! So listen to this episode and start nurturing your self-compassion so that you can continue to grow and thrive as an artist today! 🎤🎧 -
If you love what you're creating but you're facing a lot of failures, rejections, resistance, and you're hearing ''no thank-you'' so often, you may start to wonder how you're going to keep going...
How are you going to stay persistent if you're constantly facing obstacles?
This is what I want to explore with you in this episode:
The power of staying persistent and how you can learn some practical strategies that will help you keep at it!
I'll share tips on:
How to maintain a positive mindset about failure and rejection How to turn a ''no'' into an opportunity to improve and grow When to seek feedback or help from others How to stay committed to your goal yet also stay adaptable to change How to keep moving forward when you're feeling defeated!So listen to this episode to get your mind back on track if you've been feeling like giving up on your art recently!
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I believe many creatives underestimate how helpful gratitude can be toward helping them reach success...
It's a simple mindset shift that can make a BIG difference - if you know how to use it in how you approach your creative work.
I share several ways you can start practicing gratitude in your creative business in this week's Design & Shine podcast episode, including:
How to use gratitude to increase your daily inspiration, creative ideas, and new possibilities Ways that gratitude can help you overcome setbacks and failures in your business Why gratitude can help you grow into a thriving, successful creative artist with an authentic voice and style How it can also help you better connect with your audience and respond to their interest and feedback in a way that helps you, rather than letting it get you down!Listen to this episode and start practicing more gratitude in your creative business today!
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Are you a Visual, Auditory, or Kinesthetic learner?
Not sure what those are?
Listen to this episode of The Design & Shine podcast to find out!
I dive into what these 3 different learning styles mean and share how to tell which one you may be.
Knowing which one is your predominant learning style may help you get better outcomes with your creative work, including how you absorb, process, and understand what you are learning.
You'll finally understand why some people can't read maps, listen to directions, or need to DO something before they can understand it!
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I used to struggle to show up online in the way that I knew I needed to for my business...
I consciously knew I needed to create videos, take selfies, and be visible to my audience...
But subconsciously, the idea of showing up online made me feel vulnerable, exposed, and unsafe.
And I wasn't even aware that this was the case until I started to address the hidden subconscious beliefs that were holding me back!
So in this episode of Design & Shine podcast, I share how powerful it can be to address the underlying subconscious beliefs that may be hiding from your conscious awareness, keeping you safe by playing small.
I also share how it's possible to reprogram these beliefs so that you can do the things that you consciously have always wanted to do - but couldn't!
And why doing that can be one of the keys to helping become a thriving creative! ️ -
Do you worry that your creative work is just not all that unique?
And do you worry that it'll never stand out and allow you to have the thriving creative career that you dream about?😣
It's a challenging belief, but what I've noticed lately is that it's the most common limiting belief among creative entrepreneurs.
So in this episode of the Design & Shine Podcast, I share some strategies you can use that may help you SHIFT this belief.
Get my FREE quiz to help you identify your #1 limiting belief here:
https://patternanddesign.com/quiz
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Are you putting a lot of pressure on yourself to make things PERFECT?
Many creatives I know get stuck on trying to make even the smallest design details perfect.
It slows down their progress as a creative designer and as a business owner.
So in this Design & Shine podcast episode, I share a few tips on how to overcome perfectionism including:
Launching a new website Making mistakes and flaws in the creative process Overcoming fear of judgment Taking faster and more frequent action in your work and in your creative businessPlus many more tips and strategies to help you have a better way of thinking about your work and your creative business so that you can get closer to your goals with realistic expectations you can work toward. 🌟
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In this episode, we unravel what procrastination really is, revealing its surprising connection to fear.
I'll explain how procrastination might be rooted in your apprehensions about failure, judgment, or even success.
I share practical strategies to conquer procrastination: break tasks into bite-sized chunks to tackle overwhelm and embrace imperfection as a stepping stone to growth.
And I'll explain why my mantra, "Done is better than perfect," can help you challenge the pursuit of flawlessness and help you take action!
This episode will guide you to recognize fear-driven procrastination, shift your perspective on what it means, and help your creative growth.
Tune in to this episode of the Design and Shine podcast to transform your creative process and build the thriving creative business you've been dreaming of!
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If you'd like to unlock your true creative potential and build a thriving creative business, you may be surprised to learn just how important it is to develop compassion and resilience.
As creatives, we're often quite sensitive people, so expressing ourselves through our art can be quite a vulnerable thing to do when we begin to put ourselves out into the world with our creative businesses.
So in this episode of The Design & Shine podcast, I cover the importance of self-compassion and resilience in your creative journey.
Key takeaways you'll learn from this episode include how to:
Embrace imperfection and let go of the pressure for everything to be perfect. Overcome self-criticism and negative thought patterns that hinder your creative flow. Build a strong sense of self-worth independent of external validation. Develop a growth mindset to view setbacks as opportunities for learning and growth. Cultivate perseverance and inner strength on your creative path.Tune in to the full episode for invaluable insights and tips to transform your creative life!
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If you want true and lasting change in your life, it's not enough just to know what your limiting beliefs are...
You also need to how to change them so that you make the changes in your life that you want to see!
So in this episode of The Design & Shine Podcast, I share:
What limiting beliefs are and how they hold us back, influence us, and shape our realities Where limiting beliefs reside in our minds and why you may not even know you have them One crazy thing about limiting beliefs that will help you change them into new and empowering beliefsListen to this episode to find out what it takes to begin to change your limiting beliefs and learn how to make true and lasting changes in your life!
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Recently a student of mine came to me and said she was feeling uninspired and having a hard time knowing how to get started designing.
It wasn't that she didn't want to do the work, but that when she sat down to do it, nothing would come from it.
I've felt this way many times myself, and if you're a creative artist of any kind, you've probably felt uninspired from time to time as well.
So in this episode of The Design & Shine podcast, I share my best tips on how to get inspired to get into a creative flow when you're just not feeling it happening for you.
I talk about why it's so important to calm your parasympathetic nervous system down and how to do that through specific techniques that I've personally practiced and find extremely helpful when I'm feeling stuck.
And how sometimes, there's a strange paradox in that the more you may want to do creative work, the less creative you may be feeling!
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Imagine if you could STOP overthinking your creative design work...
No more being critical of your work...
No more stopping and starting over...
Just intuitive creativity that makes time feel like it has stopped and your artistic output flow...
Sounds good, right?
This is what's known as a creative flow state, and in creative work like surface pattern design, getting into it comes with some amazing advantages for your design work and business.
So in this episode, I focus on what happens when we get into a creative flow state and why it feels so good!
Plus, I share some of the rituals and tips that I personally use to help myself get into a creative flow state so that you can try them out yourself.
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There's a specific difference in thinking between surface pattern designers who get stuck and those who thrive...
One way of thinking will keep you playing small, while the other will help you to grow as an artist, elevate your design process, and earn more from your business in the long term.
Find out what that difference is in this episode of the Design & Shine podcast and learn how you can start to shift your thinking to help you begin to thrive as a surface pattern designer.
And if you're ready to make this shift and elevate your creative process, come and join my new Elevation Program!
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