Episodios
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EOSÂŽ, the Entrepreneurial Operating SystemÂŽ, was developed by a Strategic CoachÂŽ member who envisioned an extension of the Coach Program. Now, EOS and Strategic Coach are on parallel tracks in helping entrepreneurs live their best lives. In this episode, Strategic Coach business coaches Dan Sullivan and Shannon Waller are joined by EOS Worldwideâs leadership duo, Kelly Knight and Mark OâDonnell, to discuss all the ways entrepreneurs can benefit by taking advantage of both EOS and Coach.
Hereâs some of what youâll learn in this episode:
¡ How Mark and Kelly each became involved in EOS.
¡ What led to EOS being implemented in Strategic Coach.
¡ How Strategic Coach was pivotal in the development of EOS.
¡ Whatâs allowed EOS to scale enormously over the past few years.
¡ The strategic by-products that came from EOS becoming a franchiser.
Show Notes:
Roughly 30% of the EOS community is in The Strategic CoachÂŽ Program.
There is no point in competing in the marketplace.
Benefiting from EOS was a very profound shift for Strategic Coach.
Being able to conduct sessions virtually has opened up a tremendous opportunity for EOS ImplementersÂŽ.
Today, EOS has over 850 Implementers doing business in 40 countries, and there are quite a few virtual-only EOS Implementers.
To get the most out of EOS, everybody at the company has to be using it.
Strategic Coach is very much a mindset program.
Team members donât always know that they need to have an entrepreneurial attitude.
To connect teamwork and technology, you need coaching.
Coaching is to the 21st century what management was to the 20th century.
Resources:
Traction by Gino Wickman
CliftonStrengthsÂŽ
Who Not How by Dan Sullivan with Dr. Benjamin Hardy
Strategic Coach Team Programs
The Experience TransformerÂŽ: âTransforming Experiences Into Multipliersâ
The Team Success Handbook by Shannon Waller
The Impact Filterâ˘
Unique AbilityÂŽ
Kolbe
Casting Not Hiring by Dan Sullivan and Jeffrey Madoff
Same as Ever: A Guide to What Never Changes by Morgan Housel
The Self-Managing Company by Dan Sullivan
Your Life As A Strategy Circle by Dan Sullivan
The DIKW Pyramid
The Positive FocusÂŽ
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AndrĂŠ Brisson was working as a structural engineer when he decided to start his own engineering company. Like a great many entrepreneurs, AndrĂŠ knew he needed to be able to do things his way. In this episode, AndrĂŠ shares with business coaches Dan Sullivan and Shannon Waller how heâs found freedom and business success on his entrepreneurial journey.
Hereâs some of what youâll learn in this episode:
How the company AndrĂŠ worked for became a toxic environment for him.What helped AndrĂŠ realize that he doesnât need anyoneâs permission.Why AndrĂŠâs opinions arenât popular in bureaucracies or in politics.AndrĂŠâs biggest challenges in the construction site field.An incredible resource available for entrepreneurs with ADHD.Show Notes:
If you want to do things differently, you have to find ways of negotiating with people who oppose you.
Entrepreneurial thinking can put other people off because itâs unconventional.
Non-entrepreneurs can only rationalize entrepreneurism.
Entrepreneurism is about freedom, and money is one of the tools you have to have to gain more freedom.
The two types of entrepreneurial freedom are freedom from and freedom to.
Personality and behavioral profiles provide a common language.
Itâs useful for people who are different to recognize that the world wasnât made with them in mind.
Just because somethingâs been done for a hundred years doesnât mean itâs applicable right now.
Instead of competing with what someone else is doing, innovate something new.
People will show up if your message is about them.
Itâs the check writer who determines whether youâre correct.
If you want to find people who are like you, you have to really know who you are.
Resources:
Unique AbilityÂŽ
Casting Not Hiring by Dan Sullivan and Jeffrey Madoff
The Unique EDGEÂŽ Workshops for young adults
The Impulsive Thinkerâ˘
The Impulsive Thinker Podcast
ADHD: A Hunter in a Farmerâs World by Thom Hartmann
The Positive FocusÂŽ
The Impact Filterâ˘
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What if the key to unlocking your entrepreneurial potential lies in embracing discomfort? In this episode, Associate Coach David Braithwaite shares his inspiring journey from a "rubbish" student to a thriving entrepreneur and coach. Discover how embracing risk, fostering genuine connections, and prioritizing personal growth can transform your business and life.
Hereâs some of what youâll learn in this episode:
Why David never saw the point of school.How David got into financial planning.What prevents people from becoming incredible entrepreneurs.Why David considers products secondary in his work.What entrepreneurs have the freedom to do that others donât.What people will remember you for.Why David wishes heâd joined Strategic CoachÂŽ sooner.Show Notes:
Davidâs entrepreneurial spirit emerged early, with multiple jobs during school despite struggling academically.Traditional education often overlooks the relevance of real-world skills, leaving many feeling disconnected.Risk-taking is essential for entrepreneurial success, yet many entrepreneurs donât take enough risks.Being an entrepreneur is a career path for people who donât fit the typical mold.Your interest determines how much effort youâre willing to put into something.Embracing experimentation can lead to valuable insights and breakthroughs in business. Genuine client relationships are built on trust and honesty rather than just selling products.David's Unique AbilityÂŽ is communicating complex ideas with empathy and clarity.The definition of community is a group of people who agree to grow together, and community plays a vital role in entrepreneurial success.At Strategic Coach, youâre in a room filled with people who are just like you.Imposter syndrome can indicate youâre in the right environment for growth and learning.Growth and discomfort go hand in hand.People want to learn from other people's mistakes rather than make their own.Every coach at Strategic Coach is also a client.With business growth comes complexity.When you have the right mindsets, the right behaviors follow.Resources:
Learn more about David Braithwaite
Unique AbilityÂŽ
Podcast: Shannon Wallerâs Team Success
Podcast: Inside Strategic Coach
Poem: "The Dash" by Linda Ellis
Book: The Gap And The Gain by Dan Sullivan and Dr. Benjamin Hardy
Blog: What Is a Self-Managing CompanyÂŽ?
Book: The 4 Câs Formula by Dan Sullivan
Blog: The 4 Freedoms That Motivate Successful Entrepreneurs
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Whatâs the difference between being in charge and being in control? In this episode, Dan Sullivan shares his surprising insights on managing teams and creating a productive work environment, offering practical strategies for empowering team members, fostering independence, and creating a thriving organizational culture. Tune in to discover Dan's proven approach to entrepreneurial leadership!
Hereâs some of what youâll learn in this episode:
Why self-managing has to be built in from the very beginning.What gives Dan confidence in his concepts and tools.What people rely on entrepreneurs for as leaders.Why Dan doesnât intervene when a team member might fail on a project.The difference between leadership and managementâand being in charge versus being in control.How Strategic CoachÂŽ makes sure their team members donât get burned out.Why Dan doesnât even think about anyone who might be competing with Strategic Coach.Show Notes:
The number one skill for having a Self-Managing CompanyÂŽ is profound ignorance. The number one structure is Unique Ability TeamworkÂŽ.If you donât get everyoneâs roles right, you wonât get anything else right.Itâs hard to correct a mistake youâve made from the beginning.Confidence in your concepts and team is more crucial than trust.Confidence can come from knowing that youâll always transform when you fail.A truly Self-Managing Company operates successfully independent of your constant oversight.Giving your team members the freedom to innovate, contribute, and pursue their Unique AbilityÂŽ is essential to long-term business growth and success.Many entrepreneurs pride themselves on being hands-on with everything that happens at their company, but itâs important to resist the urge to rescue struggling teams.Being hands-off means allowing your team to learn from failures and trusting that theyâll develop problem-solving skills.Trust means that youâre taking a risk, and entrepreneurship is founded on risk.Everything that Strategic Coach needs to be is organized on teamwork.Strategic Coach has great institutional habits and institutional wisdom.In science, the experiment cannot depend upon the experimenter. The same applies to business.Being in control is management; being in charge is leadership.Make sure the little things that have to be there every day are rightâthe freedoms and supports that allow team members to thriveâand everything else will fall into place.Resources:
Unique AbilityÂŽ
Blog: What Is A Self-Managing CompanyÂŽ?
Blog: Your Business Is A Theater Production: Your Back Stage Shouldnât Show On The Front Stage
Blog: Time Management Strategies For Entrepreneurs (Effective Strategies Only)
Blog: Transforming Experiences Into Multipliers
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A Free Day⢠is a 24-hour period with no work-related activity whatsoever. A great many entrepreneurs struggle with taking true Free Daysâ˘. In this episode, business coaches Dan Sullivan and Shannon Waller talk about The Entrepreneurial Time SystemÂŽâwhich consists of Free Days, Focus Daysâ˘, and Buffer Daysâ˘âand why itâs essential for you to provide structure to your Free Days if you want the greatest business success.
Hereâs some of what youâll learn in this episode:
The purpose of each of the three types of days in The Entrepreneurial Time System.Some non-work activities you can use to structure your days.Why it can be much easier to work than to take a day off.Why entrepreneurs are so resistant to taking days off entirely without work.Why you shouldnât have an unplanned Free Day.Show Notes:
You gravitate to the part of your life that has the most structure.
Taking a day as if it were a Free Day, but structuring it with activities that are business activities, means that you're not going to be rejuvenated by the day.
You can have a lot of structure to your days even when youâre not working.
You can do activities on Free Days that you would never touch on a workday.
Structure means that youâll be supported by things that are already planned.
If you have an idea on a Free Day, wait to see if it sticks with you until a workday.
Itâs a lot easier to set out to write 100 books than to set out to write only one book.
An idea that is really great bothers you because it wants to be born into the world.
You can still use all your strengths when youâre on a Free Day.
Profitability means youâre not only making money, youâre keeping money.
Your plans regarding retirement affect how you take your Free Days.
Resources:
Article: What Free Days Are, And How To Know When You Need Them
Perplexity app
Article: Your Business Is A Theater Production: Your Back Stage Shouldnât Show On The Front Stage
The Impact Filterâ˘
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In this episode, Shannon Waller interviews Associate Coach Ben Laws, exploring his entrepreneurial journey and insights on self-discovery. Ben shares how intentional structures and relationships have fueled his success across multiple businesses and offers a unique perspective on business, life, and family. Tune in to uncover the mindset that drives impactful entrepreneurship and personal growth!
Hereâs some of what youâll learn in this episode:
¡ How Strategic CoachÂŽhas influenced much of how Benâs personal life functions.
¡ What Ben considers to be the ultimate freedom.
¡ How Ben demonstrated an entrepreneurial attitude at just four years old.
¡ The key to Benâs exponential growth.
¡ Why setting out as an entrepreneur didnât seem that risky to Ben.
¡ What to do if youâre considering becoming part of the Strategic Coach community.
Show Notes
Our eyes only see and our ears only hear what our brain is looking for.
Forming connections and helping people solve problems are entrepreneurial social skills.
Entrepreneurs seek to innovate and drive change. Business owners try to maintain the status quo.
If you name the game, you own the game.
The further your company gets from where you started, the greater the risk of diluting what made your company great.
Experience is the one thing that canât be commoditized.
Entrepreneurs are always discovering who they want to be.
There's no greater call to loving your neighbor than being an entrepreneur.
Entrepreneurs are always being challenged.
Entrepreneurs are exponentially more self-aware than other people.
People often think that life is happening to them rather than for them.
As an entrepreneur, your number one job is to protect your confidence.
Resources:
Learn more about Ben Laws
Unique AbilityÂŽ
Book: The Team Success Handbook by Shannon Waller
Book: Who Not How by Dan Sullivan and Dr. Benjamin Hardy
Book: The Wealth Of Nations by Adam Smith
Perplexity
Blog: Time Management Strategies For Entrepreneurs
Blog: The 4 Freedoms That Motivate Successful Entrepreneurs
Blog: What Is A Self-Managing CompanyÂŽ?
The Six Ds Of Exponentials
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In this episode, Dan Sullivan and Shannon Waller discuss the philosophical and moral foundations of entrepreneurism, tracing its roots from Adam Smith's theories to present-day insights. They explore the correlation between creating value, self-interest, and moral philosophy, providing valuable insights for entrepreneurs today and proving that entrepreneurship lies at the foundation of a prosperous world.
Hereâs some of what youâll learn in this episode:
The rewardsâfinancial and otherwiseâfor being an entrepreneur.The prevalent attitudes in higher education that often stand in opposition to entrepreneurialism.How Dan has used setbacks on his entrepreneurial journey to his advantage.The type of organization you can create when you embrace the entrepreneurial way of thinking.Why bureaucratic environments stifle creativity and limit money-making opportunities.Show Notes:
Being an entrepreneur is a very intelligent way of planning out and living your economic life.
Many successful individuals are often perceived to be driven by past traumas, but entrepreneurship can simply be a means to pursue your passions and get paid for it.
When people within a company feel they canât be themselves, politicking and bureaucracy take over.
When you work with entrepreneurs, you know when theyâre happy and you know when theyâre not.
Entrepreneurial instincts can only take you so far. You also need hard, bankable skills in order to be successful.
Entrepreneurism is the only economic forum where you have a direct, interactive relationship with the actual marketplace.
The closer you are to understanding why someone is willing to pay for the results your skills produce, the more knowledgeable, capable, and confident you will become.
When you use your capabilities to continually create increasing value for others, theyâll continually write you bigger and bigger checks.
Every corporation that exists today began with an entrepreneur having a direct relationship with the marketplace.
Dan defines two universal entrepreneurial laws: You must depend upon your own capabilities for your financial security and you should not expect any reward unless you've first created value.
Resources:
Unique AbilityÂŽ
Blog: Time Management Strategies For Entrepreneurs (Effective Strategies Only)
Book: The Wealth Of Nations by Adam Smith
Book: The Theory Of Moral Sentiments by Adam Smith
Book: The Decline And Fall Of The Roman Empire by Edward Gibbon
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In this episode, Dan Sullivan reveals his secret weapon for entrepreneurial success: The Impact Filterâ˘. Learn how this powerful tool can boost your confidence, sharpen your focus, and dramatically increase your productivity. Also, discover how Dan uses it to clarify his thoughts, set intentions, and make decisions rapidlyâall while reducing meetings by two-thirds!
Hereâs some of what youâll learn in this episode:
How Dan Sullivan uses Fast Filters (the âsprintâ version of The Impact Filter) to have focused conversations with himself before important events.The importance of being in teamwork with yourself first to enhance collaboration and productivity with others.How the Fast Filter can help you decide which ideas are worth pursuing (and which arenât).The value of clarifying your thoughts and setting context before meetings, leading to more efficient and productive interactions.Dan's practice of reviewing five major life goals daily and aligning his actions to support these long-term objectives.Show Notes:
Dan uses Fast Filters to have focused conversations with himself before important events, boosting his confidence and intentionality.Engaging in self-conversations can also improve focus and productivity. By defining goals and action steps, you can prioritize tasks, eliminate distractions, and make progress toward your goals.Being in teamwork with yourself leads to better collaboration and productivity with others.It can also lead to more intentional decision making in entrepreneurship. By aligning your thoughts, actions, and goals, you can make informed choices that support your long-term vision.Fast Filters provide mental focus and energy and help you decide which ideas are worth scheduling meetings for.Clarifying thoughts and setting context before meetings leads to more efficient and productive interactionsâand reduces the number of meetings you end up having!Danâs approach has reduced his meetings by two-thirds over the past 10 years.Thereâs a difference between your "thinking brain" and your "acting brain," and Coach tools help you get them in teamwork with each other.Focused thinking time directly impacts entrepreneurial success.Fixating on an unpredictable future limits your productivity in the present, similar to being trapped in the past.Resources:
Perplexity
The Kolbe A⢠Index
The Impact Filter⢠-
In this episode of Inside Strategic Coach, Shannon and Dan discuss the profound impact of setting context over focusing on content. Renowned for his ability to create powerful contexts in coaching, Dan shares insights on how this approach shapes thinking and decision making among entrepreneurs. Through real-life examples and coaching strategies, they explore how clarity of context not only simplifies complexities but also enhances community building, personal growth, and self-confidence.
Hereâs some of what youâll learn in this episode:
The distinction between context and content in coaching and communication.How setting a clear context enhances decision making and clarity.Examples of powerful contextual frameworks in history and technology.The impact of context on community building and personal growth.Practical applications of context-setting in everyday communication.Show Notes:
Setting context empowers people to think independently.Context allows you to focus on what's most important to you rather than conforming to external influences.Content is what is discussed or shared, while context defines why it matters and how it relates to personal experience.Dan offers the example of Steve Jobs, whose ability to redefine contexts, such as with iTunes, simplified music consumption.Context also simplifies decision making and reduces mental clutter by providing a clear framework for action.Context ensures clarity in communication by explaining the purpose or relevance of information.Community building and productive conversations are a natural result of context-setting.Macro contexts, like demographic shifts and geopolitical factors, significantly impact daily experiences, such as economic decisions made at grocery stores or reactions to political messaging.Demographic shifts, such as the retirement of the Baby Boomer generation, are altering economic landscapes globally, and understanding demographic changes can help anticipate shifts in consumer behavior, workforce dynamics, and economic policies.Understanding both these contexts helps individuals and businesses navigate uncertainties and make informed decisions that align with broader trends and changes.Thinking about your thinking and focusing on context leads to more confidence and independence in all areas of your life.Contextual understanding also empowers people to resist manipulation and make informed decisions.Resources:
Unique AbilityÂŽ
The Strategy CircleÂŽ
The CliftonStrengthsÂŽ Assessment
The Entrepreneurâs Guide To Time Management
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In this episode of Inside Strategic Coach, Shannon Waller interviews Colleen Bowler, a Strategic Coach Associate Coach with over 20 years of experience. Colleen shares her journey from an early entrepreneurial mindset, influenced by her family, to becoming a leader in the financial planning industry. They discuss Colleen's current company, C&J Innovations, and her leadership in the industry, as well as her passion project, Generous Kids. Tune in to learn how Colleen's early entrepreneurial mindset shaped her career and the impact of Strategic Coach on her journey.
Hereâs some of what youâll learn in this episode:
The power of collaboration and identifying individual strengths in an entrepreneurial journey.
Strategies for personal and professional growth, emphasizing continuous learning and development.
Insight into building successful firms and the impact of empowering others.
Practical examples and applications of concepts such as Unique AbilityÂŽ and strategic growth.
The importance of quick assessments in empowering individuals and advisors for success.
Show Notes:
Colleen shares her journey and early exposure to an entrepreneurial mindset, emphasizing the value of hard work, earning opportunities, and the importance of translating this mindset two her own parenting.She also highlights the importance of systematizing the predictable to focus on connecting with clientsâa key strength for entrepreneurs. Colleen explains how she built a top financial planning firm by empowering her team and avoiding the "I" mentality, instead using "we" to serve clients.Colleen talks about how Strategic CoachÂŽ helped her achieve real work-life balance, going from not taking any time off to taking a week's vacation within two years.Colleen referred 10 people to Strategic Coach before even qualifying herself because she saw how the Program helped people achieve an extraordinary quality of life.One thing that makes Strategic Coach workshops so valuable is that theyâre led by other entrepreneurs who understand firsthand the challenges members face.Colleen highlights the value of being around like-minded people and getting her "butt in the chair" every quarter for creativity and growth.Colleen talks about selling her firm and starting her new venture, C&J Innovations, where she creates assessments for financial advisors.These assessments help advisors align with clients' future goals and mindsets for better relationships and growth.She also promotes her passion project Generous Kids, teaching the habit of giving to children.Resources:
Learn More about Colleen Bowler
The Experience TransformerÂŽ
More about Colleen
C&J Innovations
Unique AbilityÂŽ
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For 35 years now, The Strategic CoachÂŽ Program has been helping entrepreneurs to achieve business success and business growth while living happy lives. But Dan Sullivan didnât set out to create a program for entrepreneurs. He set out to create a thinking program, and entrepreneurs are the ones who took to it the most. In this episode, Dan talks with fellow business coach Shannon Waller about the genesis of Strategic CoachÂŽ and why it works so well for entrepreneurs.
Hereâs some of what youâll learn in this episode:
The learning experience created by others thatâs had the most influence on Danâs thinking today.The ways of thinking on which Dan based The Strategic Coach Program.How constantly growing in capability and confidence protects you from worrying about the future.What lets Dan know heâs created a timeless thinking tool.Where all Strategic Coach thinking tools come from.Show Notes:
The entrepreneurial game will continue for as long as youâre up to it.
Each person can take the actual experiences of their daily life and develop them into knowledge.
The challenges you face each day are sufficient to create a lifetime learning program.
It's easier to get things created and produced these days than it was in the old days.
Entrepreneurs have to be learning on a daily basis, while many non-entrepreneurs donât have to do much learning after they get the job.
Some non-entrepreneurs view having to learn new things as a chore, while entrepreneurs see it as an advantage.
The bigger the problem and the faster the solution, the bigger the check for the entrepreneur.
Strategic Coach clients are never told what they should learn from using a Coach thinking tool.
Itâs dangerous for an entrepreneur to get bored.
Entrepreneurs get punished most heavily for not changing their minds.
Entrepreneurs can make greater progress from thinking than people in most other lines of work.
As a group, Strategic Coach clients are uniquely confident and feel a unique sense of capability and confidence about the future.
Strategic Coach clients make more money and take more free time than a comparable group of entrepreneurs.
Entrepreneurs are the only people whose success depends upon being transformative.
Strategic Coach clients have a shared language thanks to the Programâs thinking tools.
The cause of most entrepreneurial problems is loneliness.
Resources:
The 4 Freedoms That Motivate Successful Entrepreneurs [Article]
Unique AbilityÂŽ
Who Not How by Dan Sullivan and Dr. Benjamin Hardy
The Entrepreneurial Time SystemÂŽâThe Entrepreneurâs Guide To Time Management
The Experience TransformerÂŽâTransforming Experiences Into Multipliers [Article]
The Impact Filterâ˘
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Everyone knows that AI is going to be an increasing factor in business success and business growth, and itâs essential that entrepreneurs are aware of the technologyâs limitations as well as its potential. In this episode, business coaches Dan Sullivan and Shannon Waller speak with special guest, AI expert Evan Ryan, about whatâs holding back the productive application of AI and what you can do instead to best take advantage of AI in your organization.
Hereâs some of what youâll learn in this episode:
How to use AI, an intangible, to achieve measurable goals.Where Evan has seen the most success in companiesâ use of AI.The first question every executive asks Evan.Ways of thinking that make AI more accessible.Why many people are hesitating to adopt AI in their businesses.Examples of where hesitation to use AI has prevented business growth.Entrepreneur ideas supporting making the change to AI.How to convince people to take a big leap using AI.The way AI disrupts established thinking about budgets.Why the successful use of AI requires a growth mindset.Show Notes:
No matter how fast the technology itself moves, it's as slow as the humans that are adopting it.
If a solution works for one person, you know 50% of what it would take to work for 10 people.
Humans don't naturally think in terms of exponentials because nothing in our world really operates exponentially.
If you experience sudden growth, and itâs behind you, you can do your own exponentials going forward.
If you don't know where the leadership is, you don't know where the rest of the organization is.
It's hard for people to grasp intangibles unless they're conceptually prone, so you need tangible proof of selling an intangible.
If software is magic, AI is magic times a million.
Something thatâs inherently unclear and inherently vague is inherently a little scary.
Technology doesn't become normal until it becomes boring.
We have to normalize our way into the future. And that means that you have to start small and get used to it.
San Francisco, Silicon Valley, and the media talk about AI like it's the end times.
A lot of what goes on in Silicon Valley is getting people to bet on the bet. They're not actually betting on the technology.
One new capability always introduces new capabilities. That's a feature of technology.
The problems we want to solve are the same. We just keep getting better technology with which to solve them.
To grasp future jumps, people need to grasp past jumps.
Technology is automated teamwork.
AI won't necessarily replace people, but people who know AI will replace people who don't.
Resources:
AI As Your Teammate by Evan Ryan
TeammateAI.com
The Gap And The Gain by Dan Sullivan and Dr. Benjamin Hardy
Your Life As A Strategy Circle by Dan Sullivan
ChatGPT
Perplexity.ai
Unique AbilityÂŽ
Who Not How by Dan Sullivan and Dr. Benjamin Hardy
The Self-Managing Company by Dan Sullivan
Article about The Experience TransformerÂŽ: âTransforming Experiences Into Multipliersâ
Article: âWhat Free Days Are, And How To Know When You Need Themâ
Deep D.O.S. Innovation by Dan Sullivan
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Do you give yourself time to think? Many people donât. And for entrepreneurs, the stakes are higher because theyâre in the marketplace independently. In this episode, business coaches Dan Sullivan and Shannon Waller talk about why thinking time is so important for business success and how entrepreneurs can get the highest quality thinking time through The Strategic CoachÂŽ Program.
Hereâs some of what youâll learn in this episode:
¡ Why deep thinking is scary.
¡ The question that The Strategic Coach Program was based on from the start.
¡ Why itâs easier to get entrepreneurs thinking about their thinking than most people.
¡ Why thinking about your thinking is something that has to be consciously learned.
Show Notes:
Most people only do the kind of thinking done in Strategic CoachÂŽ in extreme emergency.
Most people engage in three levels of thinking: thinking about things, thinking about other people, and thinking about other peopleâs thoughts. But there is a fourth level: thinking about your thinking.
Higher education is almost entirely based on people who spent their whole lives thinking about somebody else's thoughts.
In any sale, the first thing that people buy is a relationship.
Thereâs only one expert on what progress is going to make a client happy, and that's the client.
Some people donât think about their thinking because theyâre afraid of their thinking.
For most people, itâs an unnatural act to think about their thinking.
The Strategic Coach Program is about the clients, not the coaches.
Instead of thinking about their thinking, most people just engage with whatever the world throws at them during the day, and then watch TV in the evening.
Thinking about your thinking means taking agency over what actually goes on in your mind.
The more you think about your thinking, the more normal it becomes.
The problem is never the problem; the problem is not knowing how to think about the problem.
Tightly scheduled entrepreneurs cannot transform themselves.
Resources:
Thinking About Your Thinking by Dan Sullivan
The Dan Sullivan Question by Dan Sullivan
Who Not How by Dan Sullivan and Dr. Benjamin Hardy
Your Life As A Strategy Circle by Dan Sullivan
The Impact Filterâ˘
Article: The 4 Freedoms That Motivate Successful Entrepreneurs
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Podcasting is the future of content. Are you ready to master it? Join Dan Sullivan, Shannon Waller, and industry veteran Paul Colligan as they dive into the business of podcasting, from where it was to where itâs going. With over 20 years of trailblazing experience, Paul shares secrets to podcasting success and the mindsets that separate the amateurs from the pros. Learn how to create a hit show and leverage this booming medium to skyrocket your business influence and growth.
Here's some of what you'll learn in this episode
What it was like in the early days of podcasting.The factors that led to podcasting becoming what it is today.What entrepreneurs love about podcasting.Dan and Shannonâs early experiences with podcasting.How podcasts let you find people who share your mindset and values.The type of people who are plugged into podcasting.Predictions on the future of podcasts.Show Notes:
It takes less than five minutes to submit your podcast to Audible for free. And youâre in the directory less than 10 minutes later.
It's always mindset that stops people from trying something new.
The value of the content needs to be understood as greater than its packaging.
The best thing about podcasting is the speed of creation.
Itâs easy to tell when a podcaster is following a script.
In a good podcast, you don't know what the second question will be until you've asked the first question.
If you try to control the experience of a podcast, you lose the authenticity of the end product.
Listeners feel like they have a personal relationship with podcasters.
Podcasting has had a profound impact on how politicians speak.
People now use the podcast standard for judging all public speaking.
Podcasts are only popular in countries where they have cell phones.
The only problem with new media is when you treat it like old media.
Resources:
The Gap and the Gain by Dan Sullivan and Ben Hardy
Podcast: Podcast Payoffs with Dan Sullivan and Gord Vickman
Podcast: 10xTalk with Dan Sullivan and Joe Polish
Podcast: Shannon Wallerâs Team Success
The Team Success Handbook by Shannon Waller
AI As Your Teammate by Evan Ryan
Who Not How by Dan Sullivan and Ben Hardy
descript.com
Article: âScary Timesâ Success Manual: How To Be A Leader When Times Get Tough
Article: Your Business Is A Theater Production: Your Back Stage Shouldnât Show On The Front Stage
The Positive FocusÂŽ
Once Youâre Lucky, Twice Youâre Good by Sarah Lacy
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Employment opportunities for people with blue collar skills are going to keep growing. In this episode, business coaches Dan Sullivan and Shannon Waller talk to Kenny Chapman, CEO of The Blue Collar Success Group, about his entrepreneurial path and how skilled blue-collar work is going to be much more crucial, popular, and needed going forward.
Hereâs some of what youâll learn in this episode:
How Kennyâs experience in the military led him to becoming an entrepreneur.What The Blue Collar Success Group helps with.How Kenny âleveled upâ his self-esteem.The biggest benefits he gets from being in The Strategic CoachÂŽ Program.How Kenny used his growth mindset to expand his business and then branch out.Show Notes:
In the 1940s, being a plumber was a valued career.
Blue-trade industry covers hundreds of different specialized skills.
It takes good leadership to have a good company.
If you don't operate an effective, good model, you're not going to have what you need in order to pay people top of market and above.
Mindset drives everything, and clarity drives direction.
Identity limits us a lot.
You're much more valuable the more you learn and the more you see.
When we hear the word âeducation,â we've automatically trained our brains to think âhigher education.â
Like colleges, skilled trades are not created equal.
Customers complain about price no matter how much it is. So you might as well get customer complaints at a profitable number.
Resources:
The Blue Collar Success Group
Blue Collar Success Laws by Kenny Chapman
The Six Dimensions of C.H.A.N.G.E. by Kenny Chapman
Visual Thinking by Temple Grandin
Kolbe
CliftonStrengthsÂŽ
GravyStack
The 4 Câs Formula by Dan Sullivan
The Impact Filterâ˘
Who Not How by Dan Sullivan and Dr. Benjamin Hardy
Unique AbilityÂŽ
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Every great entrepreneur wants (and deserves) to have a dependable team around them so they can be freed up to develop new ideas and focus on growing their business. But how do you get one? After all, the first question most entrepreneurs ask when they join The Strategicâ Program is, âWhere do you find such great team members?â In this episode of Inside Strategic Coach, Dan Sullivan and Shannon Waller finally answer this question in-depth. From identifying and nurturing your teamâs areas of Unique Abilityâ and creating a positive and collaborative work culture to investing in team membersâ growth, Dan and Shannon share everything that makes Strategic Coachâ a magnet for skilled and passionate talentâand how your business can become one too.
Hereâs some of what youâll learn in this episode:
The number one tool necessary for building and maintaining a great team. How to determine if an activity is right for an individual. Why Strategic Coach team members donât really need to be managed, monitored, or motivated.How Strategic Coach creates an incredible sense of safety for its team members.The two things that team members are looking for.Why you should think of hiring someone as an investment, not a cost.Show Notes:
At Strategic Coach, youâre always either winning or learning.
There are a lot of Coach tools that support having a great team.
Everybody's on their own unique growth path in terms of who they are and the kind of work theyâre most likely to enjoy and excel at.
Strategic Coach team members can continually focus their time at work on doing what theyâre excited about.
The moment someone is hired, Coach invests in learning about who that person is and how they can grow their skills.
At Strategic Coach, if something doesnât work, the system gets blamed, not the individual.
The four core values of Strategic Coach (PAGE) are: positive and collaborative teamwork; being alert, curious, responsive, and resourceful; getting results; and providing an excellent first-class experience.
Strategic Coach has uniformly very helpful and very positive team members.
Some Coach clients have been with the company for 15, 20, 25 years, and so have some team members.
The educational system generally disparages successful business people.
Almost all Coach team members are directly in contact on a person-to-person level with the companyâs clients.
A team member canât be at their best if they donât feel safe.
If you want great team members, you have to be a great entrepreneur. And that also includes being a great person.
Great team members who want a bigger future aren't interested in being with someone who doesn't have any future.
If you're going to be able to attract and retain the best people out there, you canât have an entitled attitude.
Resources:
Unique Abilityâ
Article: Your Business Is a Theater Production: Your Back Stage Shouldnât Show On The Front Stage
The Team Success Handbook by Shannon Waller
Everyone And Everything Grows by Dan Sullivan
Who Not How by Dan Sullivan and Dr. Benjamin Hardy
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When things need to get done, it doesnât mean that you, as the entrepreneur, need to do them yourself. In fact, for the best kinds of business growth and business success, you need to do as little as possible. In this episode, business coaches Dan Sullivan and Shannon Waller share the three rules for having a friction-free future.
Hereâs some of what youâll learn in this episode:
The way to achieve more by actually doing less.Why you need to be clear about what you want to be doing.How to determine the minimum you need to do for a goal to be achieved.Why things getting done without your doing them yourself means youâre growing.Show Notes:
Strategic Coach has a lot of tools for creating teamwork where other people do work that you don't like doing.
For every task, thereâs someone whoâs great at it, loves doing it, and finds it energizing to do.
There are times in your past where youâve done a lot, but someone else would have done it if youâd done nothing.
Friction is where youâre moving, but youâre being resisted by forces.
When a new thing has to be done, ask yourself three questions: Is there any way this can be achieved by me doing nothing? Whatâs the minimum I have to do for this to be achieved? Is there anyone else who can do my minimum?
The more you stick to the three rules, the more gets achieved by things you instigate.
Rather than having pride about the things that get done, some entrepreneurs have pride about doing the things that get things done.
An entrepreneur is only required for the activities they love doing.
Resources:
Who Not How by Dan Sullivan and Dr. Benjamin Hardy
The Impact Filterâ˘
Unique AbilityÂŽ
Article: Your Productivity At Its Best With This Guaranteed Hack
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Everything that humans create is done with tools. But the skill level people have for using tools varies drastically. In this episode, business coaches Dan Sullivan and Shannon Waller discuss why itâs essential to be good at using the tool of language for both thinking and communicating, and share the thinking tools that all entrepreneurs can use for both business success and business growth.
Hereâs some of what youâll learn in this episode:
Why Dan vowed years ago to never again operate his business with receivables.Why youâre never starting from zero.How entrepreneurs can learn what to do in the future by looking at their past.How Strategic CoachÂŽ thinking tools improve clientsâ lives.Danâs process for developing and introducing new Strategic Coach thinking tools.Show Notes:
One of the reasons to get really good at language is because it gives you the tools for thinking and communicating.
If you donât have the language to think about things, youâre trapped by your emotions.
If your language skills arenât good enough, people can only respond to your emotions.
A lot of small businesses stay small because they never really comprehended what entrepreneurship really was.
Some things that are impossible can become possible if you change your thinking.
Strategic Coach currently has roughly 250 thinking tools in the companyâs 35th year.
Every quarter, Dan creates three or four new thinking tools.
New thinking tools address new things that are happening to entrepreneurs where there isn't a structure for thinking about it.
Questions about the future are tools for instigating a thinking process.
You always have to have a bigger and better future to bounce your present off of.
In todayâs world, ideas and processes have tremendous value.
Resources:
Total Cash Confidence by Dan Sullivan
Article: This Tool Will Help You Make Sense Of The Past AND Take Charge Of Your Future
The Impact Filterâ˘
Your Life As A Strategy Circle by Dan Sullivan
The Transformation Trilogy by Dan Sullivan and Ben Hardy
Article: The Four Freedoms That Motivate Successful Entrepreneurs
Everyone And Everything Grows by Dan Sullivan
The Positive FocusÂŽ
The Entrepreneurâs Guide To Time Management
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Description:
Since 1989, Strategic CoachÂŽ has been helping entrepreneurs find greater happiness and business success. In this episode, Gord Vickman and business coach Dan Sullivan talk about how the company has grown over nearly 35 years and how theyâre catering to the needs of successful, collaborative entrepreneurs with growth mindsets.
Here's some of what you'll learn in this episode
What entrepreneurs get out of each of the three Strategic Coach program levels.Why additional program levels were created Why thereâs no competition for entrepreneurs in the âFree Zone.âWhy Dan considers himself only 50% of the creative team when it comes to innovating new thinking tools.How entrepreneurism is like jazz music. The future of The Free Zone FrontierÂŽ Program.Show Notes:
Thinking tools enable structured thinking.
Strategic Coach thinking tools are all about entrepreneurs thinking about their thinking.
Strategic Coach has 240 trademarked thinking tools. And by this time next year, theyâll have 50 patents.
A Self-Managing CompanyÂŽ is one where team members manage what already exists, and the entrepreneur creates what's higher, better, and bigger.
A Self-Multiplying Company⢠is where individual team members create new productivity, creativity, and profitability in the world.
For entrepreneurs in the âFree Zone,â their competition wants to be their customers.
Sometimes, your mistakes are your biggest breakthroughs.
Strategic Coachâs ideas come from ongoing experimentation with entrepreneurs.
All entrepreneurs are outliers.
The more thinking tools you have, the more flexible an entrepreneur you are.
Intellectual propertyâcopyrights, trademarks, and patentsâis backed up by major governments.
Resources:
The Self-Managing Company by Dan Sullivan
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Exciting advances are being made in the area of life extension. Business coach Dan Sullivan, having set a goal for himself in 1987 to live to the age of 156, has been keeping close track of the trends. In this episode, he and Shannon Waller talk about what people should know if theyâre interested in living a great life as long as possible.
Hereâs some of what youâll learn in this episode:
Why Dan chose age 156 as his goal.The profound impact Danâs growth mindset has had on his thinking.The simple thinking exercise that can add decades to your life.Major breakthroughs that have happened in the longevity field.Why longevity is going to be an area of great inequality.Show Notes:
The body really pays attention to what your mind is thinking.
The majority of Strategic CoachÂŽ clients are planning to live to at least 100.
Human progress is created out of human aspiration.
Peopleâs longevity goals are having an impact on medicine, science, and technology.
All the longevity breakthroughs have happened within the last ten years.
All of our cells are specialized cells, but they all come from a kind of universal cell.
AI can turn one kind of information into another kind of information.
There's a profound mindset change going on in medicine, that all disease is just an aspect of aging.
Your chronological age and your biological age can be different.
Regeneration is taking what's healthy and keeping it healthy. Repair is taking what's damaged and making it healthy again.
If enough people want to live longer, as a whole, weâre going to live longer.
Resources:
My Plan For Living To 156 by Dan Sullivan
Unique AbilityÂŽ
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