Episodios
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It’s time to debrief!
In this episode, I talk about the launch of my Sales Spice program AKA my first EVER 6 figure launch. I’ve had 28 clients sign on to work with me for a year (!) in this high-touch, £5k group program.
And I want to chat all about it with you, how I made it happen and why this was my biggest surprise of a launch so far.
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Case Studies Expert - Jocelyn Montemarano - Scale Your Resonance
Ops Expert - Debbie - Debbie Does Co
Join Sales Spice HERE
In this episode of Rave Results, I’m diving into the four essential levers that can make or break your evergreen sales strategy. Whether you’re setting up your evergreen offer for the first time or fine-tuning it for better results, these four areas are your keys to success. Here’s what we’ll cover:
- **00:00** Kicking things off with a quick update
- **01:37** Breaking down the four vital levers of evergreen sales
- **01:59** *Lever 1: Showcasing Results* – Why you need social proof and tangible success stories to build trust and drive action
- **05:53** *Lever 2: Building a World Around Your Offer* – How to create an engaging, immersive experience that pulls people into your brand
- **13:06** *Lever 3: Crafting Clear and Compelling Messaging* – Tips for making your message speak directly to what your audience needs
- **21:12** *Lever 4: Creating an In-Demand Offer* – Aligning your offer with real client demands so it’s exactly what they’re looking for
- **28:51** Wrapping up and an invite to *Sales Spice* for more support on evergreen strategies
If you’re looking to maximise your evergreen sales and want everything working together seamlessly, join me for a closer look into each of these levers—and don’t miss the details on *Sales Spice* at the end!
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In this bonus episode, I’m sitting down with the amazing Olivia Bossert—a talented fashion photographer and educator who’s been part of our mastermind since 2023. Olivia's here to spill all about her journey scaling her online fashion photography education business, achieving those powerful course launches, and building a steady stream of evergreen sales. Here’s what you’ll get:
- **00:00** A warm intro and welcome to the podcast
- **00:04** Meet Olivia and get a glimpse into her world as a fashion photographer turned educator
- **01:09** Olivia breaks down her four main courses and how they’ve evolved
- **02:30** How the mastermind has helped her transform her courses and approach
- **03:48** Olivia’s drive for time freedom and making an impact through education
- **05:27** Why messaging is everything—and how it’s helped her go viral
- **09:58** Scaling her business with Facebook ads to grow her email list and reach
- **12:56** The power of evergreen sales in creating business stability
- **18:01** A peek into her successful launch of the *Profitable Fashion Photographer* course
- **22:36** Highlights from our mastermind retreat and her record-breaking launch
- **28:47** Reflecting on her wins and where she’s headed next
- **33:48** Wrapping up with final thoughts and where to connect with Olivia
If you’re keen on scaling your education business or interested in how an evergreen sales strategy can bring freedom and stability, tune in to hear all of Olivia’s insights and advice!
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In this episode of the Rave Results podcast, I’m breaking down a biggie: why focusing on **results** rather than just processes is the key to a successful group program. Here’s what you’ll hear:
- **00:00** A warm welcome and a little about what’s in store for this episode!
- **00:29** I go over why regular curriculum and offer reviews are crucial.
- **01:16** We dive into why outcomes and real results matter more than just listing skills or steps.
- **01:44** I highlight common design mistakes that can actually make programs feel less impactful.
- **04:23** We talk about how to go beyond the basics and bring in more tangible benefits for clients.
- **06:59** Tips on how to keep motivation high and engagement going strong.
- **08:36** I announce a free micro-class and offer program audits—perfect if you’re ready for a closer look at what’s working (and what’s not!).
- **10:05** Wrapping up with final thoughts and an invite to join the Rave Results community.
If you’re looking to ensure that your clients don’t just learn but actually see the results they’re hoping for, tune in for all the insights!
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In this episode of the Rave Results podcast, I'm joined by my client Ceels Lockley who has been in my Mastermind since April and has had her best year of business to date since we started working together in Q4 2023
Ceels shares the exact changes she made in her business to attract more dream clients and have sell out programs when others in the industry are struggling to sell or making big changes
Check out Ceels' website here and follow her on Instagram here!
My high touch program 'Sales Spice' is re-opening and we kick off a new cohort on November 4th 2024, head here to check it out
I'm hosting a free masterclass on Wednesday October 23rd at 8pm BST called '125k Group Program' where I share the strategies me and my clients are using to fill our group programs in 2024 - register for your seat here.
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Check out my new high level program Sales Spice: The Studio which is currently open for enrolment
And head to the same link to sign up for my new free training, taking place live on Wednesday 23rd October at 8pm BST!
In this episode of the Rave Results podcast, I’m taking you behind the scenes of how I transformed my traditional mastermind into a fresh, collaborative studio program called Sales Spice. This change was totally inspired by feedback from my amazing members, who were craving a more dynamic and hands-on learning experience. Sales Spice is all about bringing in some 90s nostalgia (yes, think Spice Girls vibes!) while combining strategic guidance, practical implementation, and community support to help businesses seriously level up.
Here’s a peek at what we’ll cover in this episode:
- **00:00** Welcome to the Rave Results Podcast
- **00:30** What the new Studio Program is all about
- **02:00** How feedback shaped the evolution from mastermind to studio
- **03:51** Why collaborative learning and skill-sharing are the future
- **06:14** Rethinking how masterminds are structured
- **09:21** A closer look at the Atelier model
- **11:34** The innovative concept behind Sales Spice
- **12:17** What makes the Studio Program different
- **13:54** Sales Spice: my new high-level program
- **14:44** Building community and fostering collaboration
- **15:46** Bringing that Spice Girls theme to life
- **16:09** How we’re building a phenomenon
- **16:31** All the details on the Studio Program
- **17:26** Announcing the free masterclass
- **18:10** Strategies to help you succeed
- **19:08** Wrapping up with final thoughts
Can’t wait for you to hear all about how Sales Spice is going to change the game—and how you can get involved!
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The doors to Rave Results are OPEN, click here to learn more.
My mastermind is enrolling soon, click here to learn more.
In this final episode of the 100k Group Program mini-series, I’m sharing why raving results, referrals, and client retention are the secret ingredients to scaling your group program. As I reflect on the success of Rave Results, which hit $100k in just seven months, I’ll explain why having a measurable promise, tracking client milestones, and gathering testimonials are essential for growth.
I’ll also dive into the importance of client lifetime value, showing how happy clients lead to more referrals and how word-of-mouth marketing can seriously transform your business. From personal experiences to real-life examples, I’ll show you how creating a rave-worthy program can boost your retention, referrals, and ultimately, your revenue.
00:00 Welcome to the Final Episode
00:05 Why Raving Results Matter
00:43 The Power of Proven Results and Testimonials
01:39 Case Study: Course Creation Revolution
02:24 What My Retention and Referrals Data Show
03:30 Scaling by Focusing on Client Retention
03:51 The Impact of Word-of-Mouth Marketing
06:13 How to Design a Rave-Worthy Program
08:13 Final Thoughts and What’s Next
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The doors to Rave Results are OPEN, click here to learn more.
My mastermind is enrolling soon, click here to learn more.
In this episode of my 100k Group Program Mini-Series, I’m sharing how my expertise in transformative curriculum design and effective coaching structures played a huge role in building a successful group program. I’ll be giving you all the details on my new evergreen funnel strategy, which includes a pre-recorded mini masterclass, a private podcast mini course, and a super-effective email funnel.
I’ll talk about why I love asynchronous content (it’s a game-changer!), the high conversion rates these strategies have been getting, and how adding a done-for-you audit option has skyrocketed enrollments. Plus, stick around because in the next episode, I’ll be diving into the power of rave reviews and referrals.
**00:00** Welcome to the Mini Series
**00:09** A Bit About Me—Vix Meldrew
**01:12** Program Success and Sales Milestones
**01:27** My Evergreen Funnel Strategy Explained
**02:30** Experimenting with Different Funnels
**03:39** The Results and Fine-Tuning the Process
**06:48** New Elements That Boosted Conversions
**09:46** Wrap-Up and What’s Coming Next
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The doors to Rave Results are OPEN, click here to learn more.
My mastermind is enrolling soon, click here to learn more.
In this episode of my 100K Group Program Mini-Series, I’m diving into how email marketing was a huge factor in hitting $100,000 in sales for my group program in just seven months. Over that time, I sent more than 130 emails—yep, that’s about five emails a week! I know that might sound like a lot, but I’m here to explain why more frequent emails actually help guide potential clients by giving them all the info they need to make confident buying decisions.
I’ll also talk about how sending so many emails not only improved my sales skills but also helped me better understand my audience, which led to a revenue boost. Plus, I’ll touch on the importance of keeping your messaging consistent across platforms. If you’re curious to learn more about my email strategy, stay tuned for my mastermind program and upcoming episodes.
00:00 Introduction to the 100k Group Program
00:54 Why Frequent Emails Are Powerful
02:19 Building Trust and Strengthening Your Sales Game
04:00 What I Learned from Analyzing Email Performance
07:54 How I Keep My Email Writing Routine Efficient
09:30 Using Multiple Platforms to Support Email Marketing
10:30 Final Encouragement and Thoughts
11:59 Invitation to Join My Programs
12:06 Wrap-Up and Sneak Peek at the Next Episode
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In this episode of my 100k Group Program mini-series, I’m sharing how focusing on just one signature offer—Rave Results—became the game-changer for my business. By concentrating all my marketing and sales energy on this one program, I was able to really nail down my messaging, strengthen my branding, and get valuable feedback from clients, which ultimately led to better results across the board.
I’ll be talking through my personal experience of how having a singular focus made everything simpler and more effective—and how you can apply this strategy to your own business to make your signature offer a huge success. Plus, I’ll give you a sneak peek into upcoming topics like email marketing and building funnels. Let’s dive into why doing less, but with more focus, can actually give you deeper results and transform your business!
00:00 Welcome to the 100k in Seven Months Series
00:27 The Power of a Signature Offer
00:58 My Personal Experience with Focusing on One Offer
02:39 The Role of Messaging and Sales Content
04:06 Building Stronger Client Relationships and Getting Feedback
06:34 Becoming Known for One Program
07:22 Scaling and Future Plans
08:04 Invitation to Join Rave Results
09:15 Preview of Upcoming Episodes
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The doors to Rave Results are OPEN, click here to learn more.
My mastermind is enrolling soon, click here to learn more.
In this first episode of the 100k Group Program Mini Series, I’m taking you behind the scenes of how I launched my signature group program, Rave Results, back in February 2024—and how it generated over $100k in sales in just seven months!
I’m diving deep into the enrollment numbers, the marketing strategies I used, and some personal milestones along the way. Spoiler alert: you don’t need a massive social media following to make it happen. I’m going to bust that myth right here and show you how focusing on context, strategy, and retention made all the difference. Plus, I’ll share exactly where my clients came from—hint, they came from a variety of places!
So stick around if you want the real story behind the numbers and the strategies that fueled this amazing growth.
00:00 Welcome to the 100k Group Program Mini Series
01:21 My Journey to $100k in Sales
03:01 Busting the Myth: Audience Size Doesn’t Matter
05:40 The Numbers and Strategies Broken Down
08:49 Personal Reflections and Celebrations
09:50 Wrapping Up and Next Steps
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Doors are opening to Rave Results on Wednesday!
In this episode of the Rave Results podcast, I’m gearing up for the big reopening of Rave Results on September 18th! If you're a group program leader looking to boost your enrollments and help your clients see even better results, then this episode is for you.
I’ll be walking you through what Rave Results is all about, from the 90-day timeline to the personalised feedback, curriculum design, and the various support systems we’ve got in place to help you succeed. Plus, I’ll be sharing some amazing success stories from current members who’ve seen real transformations thanks to the program, along with strategies for keeping clients engaged and ensuring they stick around.
If you’re thinking about joining, I’ve got some exciting early sign-up incentives to share, so make sure to tune in!
Here’s what you can expect in this episode:
- **00:00** Welcome to the podcast!
- **00:45** What Rave Results is all about
- **03:10** Who will get the most out of this program?
- **04:55** The transformative learning experience we offer
- **09:46** Why I’m the mentor you want to guide you
- **11:45** Inspiring success stories and testimonials from current members
- **16:13** Key concepts and features that set Rave Results apart
- **23:14** How personalised support and a solid plan make all the difference
- **25:19** Investment details and how to enroll
- **27:05** Wrapping it up with final thoughts and how to get in touch
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In this episode of the Rave Results podcast, things are about to get spicy! I’m diving into a common trap we all fall into—assuming certain things are results in our programs when they’re really not.
I’ll break down what *real* results actually look like and, more importantly, how you can start tracking and recording them properly. Whether you're running a group program or working one-on-one with clients, understanding true results will help you better measure success and show your clients the progress they’re making.
Get ready to rethink how you define and record results in your business!
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In this episode of the Rave Results podcast, I’m diving into my own personal journey of balancing first-time motherhood while growing my business. It's been a wild ride, but I’m excited to share how I managed my maternity leave, kept my business on track with recurring revenue strategies, and why having a solid, predictable business framework made all the difference.
I also open up about the challenges I faced as a new mom, my emotional journey with IVF, and how I’ve been working to find that elusive work-life balance with the help of a strong support system. I'm being really candid here, and my hope is to inspire and offer some practical advice to other moms who are navigating similar paths.
Here’s how the episode breaks down:
- **00:00** Intro and overview
- **01:36** Balancing motherhood and running a business
- **02:21** How I planned my maternity leave and the revenue strategies that helped
- **08:02** Launching my Mastermind and focusing on recurring revenue
- **12:03** Keeping the business momentum going while on leave
- **21:25** The ups and downs of early motherhood while managing a business
- **32:10** Wrapping up with lessons learned and final thoughts
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In episode 25 of the Rave Results podcast, I’m diving into how you might be standing in the way of your own group program’s growth—without even realising it! We’ll talk about how self-imposed beliefs around delivery, launch strategy, and curriculum can actually hold you back.
I’ll break down three key areas where we tend to overcomplicate things: stuffing too much content into the program, overpromising individual support, and creating confusing curricula. These habits can make it harder to scale without compromising the results you’re delivering. But don’t worry—I’m sharing practical strategies to help you design a group program that supports growth and keeps delivering great outcomes!
And stay tuned, because I’m also teasing an upcoming episode on balancing business and motherhood.
Here’s the breakdown of this episode:
- **00:00** Welcome to episode 25!
- **00:19** How you might be your own group program’s worst enemy
- **01:25** Unpacking beliefs about delivery
- **12:27** Misconceptions around launch strategies
- **15:12** Curriculum strategy pitfalls to avoid
- **20:16** Wrapping up and a sneak peek of what’s next
Let’s work through these obstacles together!
In episode 25 of the Rave Results podcast, I’m diving into how you might be standing in the way of your own group program’s growth—without even realising it! We’ll talk about how self-imposed beliefs around delivery, launch strategy, and curriculum can actually hold you back.
I’ll break down three key areas where we tend to overcomplicate things: stuffing too much content into the program, overpromising individual support, and creating confusing curricula. These habits can make it harder to scale without compromising the results you’re delivering. But don’t worry—I’m sharing practical strategies to help you design a group program that supports growth and keeps delivering great outcomes!
And stay tuned, because I’m also teasing an upcoming episode on balancing business and motherhood.
Here’s the breakdown of this episode:
- **00:00** Welcome to episode 25!
- **00:19** How you might be your own group program’s worst enemy
- **01:25** Unpacking beliefs about delivery
- **12:27** Misconceptions around launch strategies
- **15:12** Curriculum strategy pitfalls to avoid
- **20:16** Wrapping up and a sneak peek of what’s next
Let’s work through these obstacles together!
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In this episode of the Rave Results podcast, I’m tackling the fears and challenges that come with scaling your group programs. If you’ve ever felt nervous about growing your cohort size or worried about how to maintain quality with more clients, this one's for you.
I’ll break down why people often cap their program sizes and show you how to build a curriculum and delivery system that can handle up to 100 clients without sacrificing quality or client satisfaction. We’ll also dive into some key mindset shifts—like overcoming fears around onboarding, tech issues, and handling high-demand clients—that are essential for scaling successfully.
Plus, I’m sharing practical strategies for making your program scalable, and I’ve got a special invite to a free training session where we’ll go even deeper into this topic!
Here’s what you can expect:
- **00:00** Introduction and a personal story
- **01:05** The challenge of scaling group programs
- **02:37** Common fears and misconceptions about growth
- **06:35** Strategies for designing a scalable program
- **09:48** Wrapping up and an invitation to free training
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In this episode of the Rave Results podcast, I’m diving into how to breathe new life into your group program before it hits burnout. We’ll talk about the telltale signs of program decline—like dropping engagement, incomplete curricula, and a negative vibe within the community—that can sneak up on you.
I’m sharing actionable strategies to keep your group program thriving, from designing a stronger curriculum and hosting valuable calls to fostering meaningful community interaction and creating feedback loops that actually work. Instead of making drastic overhauls, I’m all about continuous iteration to keep your program fresh, engaging, and full of life.
Here’s the breakdown:
- **00:00** Welcome back to the Rave Results podcast!
- **00:49** How to unintentionally kill your group program
- **02:56** Signs your program might be dying
- **05:59** Common pitfalls to watch out for
- **11:07** Should you revamp or just kill your program?
- **15:22** How to design a thriving, burnout-proof program
- **20:41** Wrapping up with final thoughts and encouragement
Let’s revitalize your group program and keep it growing strong!
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Want to see the results of the Group Offers survey? HEAD HERE - vixmeldrew.com/survey
In episode 22 of the Rave Results podcast, I’m digging into the pros, cons, and strategies around capping enrollments for group programs. If you’ve ever wondered whether keeping your cohort sizes small—like around 10 students—is the right move, I’ve got you covered. I’ll be sharing insights from my group offers survey, where I gathered feedback on average enrollment sizes, plus my own experiences running both capped and uncapped programs.
We’ll explore the benefits and drawbacks of smaller cohorts, tackle common fears about larger groups, and I’ll share how to structure live calls and offer high-touch support without burning out. You’ll also learn how to scale your program while still providing a high-quality experience for every participant.
Here’s how the episode breaks down:
- **00:00** Introduction to episode 22
- **00:07** Understanding cohort sizes
- **00:42** Feedback and research insights from my survey
- **01:49** Why you might want to cap enrollments
- **02:06** Capped vs. uncapped models explained
- **02:28** My personal experiences with capping
- **03:47** Challenges of running small cohorts
- **09:58** Proving the effectiveness of your curriculum
- **10:59** Structuring live calls for maximum value
- **12:08** Community dynamics in smaller groups
- **13:25** Weighing the pros and cons of capped groups
- **14:52** Balancing high-touch support vs. one-to-one time
- **15:19** Scalability and growth considerations
- **20:11** Addressing fears around uncapped cohorts
- **21:35** Summary and final thoughts
- **23:08** Join Rave Results
Let’s find the right strategy for your group program’s enrollment and growth!
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Want to see the results of the Group Offers survey? HEAD HERE - vixmeldrew.com/survey
In episode 21 of the Rave Results podcast, I’m diving into the intriguing concept of Offer Energetics and how to avoid 'Stinky Money' in your group programs. Based on survey feedback and my own experiences, I’ll be discussing why higher-ticket offers often lead to better engagement and how important it is to have an energetic alignment between you and your clients.
We’ll cover how to balance the effort and support you provide at different price points and why setting clear boundaries is key to maintaining sustainability. I’ll also share strategies for pricing your offers in a way that prevents burnout, resentment, and people-pleasing tendencies—so you don’t end up with that dreaded 'stinky money.'
Here’s what you can expect in this episode:
- **00:00** Introduction to Offer Energetics and 'Stinky Money'
- **00:43** Why higher-ticket offers lead to better engagement
- **01:43** My personal experiences with different offer levels
- **03:00** How to find an energetic match with your clients
- **03:24** What 'Stinky Money' really means
- **04:41** Balancing effort vs. touch in your program delivery
- **07:48** Avoiding burnout and resentment in your offers
- **12:23** Setting boundaries and managing client expectations
- **17:32** Pricing strategies to steer clear of 'stinky money'
- **21:54** Wrapping up with final thoughts
Let’s dig into how to create energetically aligned offers that feel good for you and your clients!
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Want to see the results of the Group Offers survey? HEAD HERE - vixmeldrew.com/survey
In this episode of the Rave Results Podcast, I’m sharing some exciting findings from my state of group offer surveys! I’ll walk you through the purpose of the survey, how it was conducted, and the 11 key insights I gathered from the data.
We’ll cover everything from which types of group offers are the most popular and effective to why tracking client results is so crucial. I’ll also dive into how engagement impacts outcomes, the role of community in boosting client retention, and what group offer leaders can do to improve their programs for even better results.
Here’s how the episode breaks down:
- **00:00** Welcome to the Rave Results Podcast
- **01:01** What the group offer surveys are all about
- **02:18** Why I conducted these surveys and how they were done
- **05:28** Key findings from the data
- **07:28** A closer look at the most significant insights
- **09:10** How engagement affects client results
- **10:24** The connection between revenue and client retention
- **13:39** The power of community in group offers
- **14:43** The importance of client communication and feedback
- **15:40** Different client approaches and investment levels
- **17:51** Conclusion and next steps
For a detailed report, make sure to visit vixmeldrew.com/survey. Let’s dive into the data and find out how you can use these insights to level up your group offers!
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