Episodios
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Do you or your team members work remotely?
*** Wish someone could look at your business & tell you how to fix it? Mechanics do a tune-up... Doctors give a check-up...Doesn't your business deserve a fix-up? Well, this Sales Fix is for you! Find the link below to learn more! https://smartcookie.thrivecart.com/sales-fast-fix/ ***
Meet Sean Campbell. He is the founder of Cascade Insights. His team helps organizations seize opportunities in the B2B tech sector via a variety of market research & marketing services — and they do it all remotely. In fact, Sean has been doing remote work before it was 'cool' and he believes that remote work can help families be more present. Grab a pen and paper, because he gives us his best tips on how to successfully work remote.
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Visit: Cascade Insights
Email Sean: [email protected]
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How many marketing channels do you use in your business? Print? Digital? Community-based?
This show is brought to you by SmartCookie Media where we provide end-to-end podcast production and VIP Day marketing services. Book a complimentary content session and ask for our free podcast checklist here.
Alex Nocifera is the Founder and CEO of LOMA, a software-enabled marketplace of community ambassadors that provides brands with the data, tools, and last-mile talent resources needed to activate local demand anywhere, anytime in the US.
With a background in venture-backed companies, Alex shares insights on how LOMA helps franchises market better to their local communities and discusses the unique challenges and strategies in the franchise industry.
***Wish someone could look at your business & tell you how to fix it? Mechanics do a tune-up... Doctors give a check-up...Doesn't your business deserve a fix-up? Well, this Sales Fix is for you! Find the link below to learn more!
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Connect with Nicole: Nicole Schmied Linkedin; @Nicole Schmied
Get Your Data-Driven Marketing Strategy: SmartCookie Media
FREE: Content Strategy Session
Visit: LOMA
Email Alex: [email protected]
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¿Faltan episodios?
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Do you know how to protect yourself and business from an online scam?
This show is brought to you by SmartCookie Media where we provide end-to-end podcast production and VIP Day marketing services. Book a complimentary content session and ask for our free podcast checklist here.
Meet Ron Zochalski, CTO and CISO of Lake County, IN Government. He is also an instructor at Indiana University NW — where Nicole, Matt, and even our editor have attended. Ron believes data security is as important as physical security and he’s here to give some quick tips on how to do that!
***Wish someone could look at your business & tell you how to fix it? Mechanics do a tune-up... Doctors give a check-up...Doesn't your business deserve a fix-up? Well, this Sales Fix is for you! Find the link below to learn more!
Get Weekly Tools to Build Your Business (for free!): The Entrepreneur's Toolkit
Connect with Nicole: Nicole Schmied Linkedin; @Nicole Schmied
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FREE: Content Strategy Session
Connect with Ron: LinkedIn
Visit: The Struggle of Secrecy, Safety, and Security
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Wondering how to find sponsors for your podcast (even if it isn't a popular true crime show)? Same.
This show is brought to you by SmartCookie Media where we provide end-to-end podcast production and VIP Day marketing services. Book a complimentary content session and ask for our free podcast checklist here.
Meet Brandy Whalen. She is a shiny object chaser, a mom, and co-founder of a couple of businesses. Including two of our favorites, Kitcaster and Wildcast.
Kitcaster is a podcast agency where they book entrepreneurs on top ranking podcasts (ahem, they regularly send us guests!). The other is Wildcast where they pair podcasters with sponsors with advertisement opportunities for their niche audience.
In this episode, Brandy talks about how she manages both companies, how podcasting is a great way to bring brand awareness, and how Taylor Swift has inspired her latest idea!
***Wish someone could look at your business & tell you how to fix it? Mechanics do a tune-up...
Doctors give a check-up...Doesn't your business deserve a fix-up? Well, this Sales Fix is for you!Get Weekly Tools to Build Your Business (for free!): The Entrepreneur's Toolkit
Connect with Nicole: Nicole Schmied Linkedin; @Nicole Schmied
Get Your Data-Driven Marketing Strategy: SmartCookie Media
FREE: Content Strategy Session
Email Dear Brandy: [email protected]
Monetize Your Podcast: Wildcast
Get Booked on Podcasts: Kitcaster
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Did you know nearly every business in North America is using a 100+ year old, outdated energy system …every time you walk-in, open up, or flip on a light switch??
This show is brought to you by SmartCookie Media where we provide end-to-end podcast production and VIP Day marketing services. Book a complimentary content session and ask for our free podcast checklist here.
While assessing liabilities for U.S. oil and gas companies in Iraq during the Gulf War, Gareth and his team faced nightly mortar attacks. And when a recording was found from an attacker who just wanted to be with his family, it made Gareth realize that "energy is the lifeblood of everything and without it, our lives, business, and economy suffer."
Today, Gareth is the co-founder of VECKTA. They help businesses discover the optimal mix of onsite energy and grid power to lower energy costs while also implementing a more reliable power source. And even reduce your company's emissions. Their platform can hep you access capital, services, and the equipment you need to finance and deploy onsite power.
Wish someone could look at your business & tell you how to fix it? Mechanics do a tune-up...
Doctors give a check-up...Doesn't your business deserve a fix-up? Well, this Sales Fix is for you!Get Weekly Tools to Build Your Business (for free!): The Entrepreneur's Toolkit
Connect with Nicole: Nicole Schmied Linkedin; @Nicole Schmied
Get Your Data-Driven Marketing Strategy: SmartCookie Media
FREE: Content Strategy Session
Visit: VECKTA
Gareth's Podcast: Renewable Rides
Connect with Gareth: LinkedIn
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Can you ever get a straight answer from an attorney? Good news: The lawyers in the room today share more than the words “it depends.” Especially when it comes to life planning and real estate.
This show is brought to you by SmartCookie Media where we provide end-to-end podcast production and VIP Day marketing services. Book a complimentary content session and ask for our free podcast checklist here.
Meet Taylor Willingham, serial entrepreneur and an estate planning and probate attorney located in Texas. He owns WG Title, a Commercial Title Company which closes multi-million dollar projects all over the United States.
Taylor helps his clients in a variety of different ways, including legally reducing their tax payments to a minimum. He helps his clients properly structure their business and pursue every opportunity to reduce their tax obligations.
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Connect with Nicole: Nicole Schmied Linkedin; @Nicole Schmied
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Visit: Taylor Willingham
Taylor's Book: Will Trust: Do I Need a Will or a Trust?
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Did you know man’s best friend can detect diseases in urine?
This show is brought to you by SmartCookie Media where we provide end-to-end podcast production and VIP Day marketing services. Book a complimentary content session and ask for our free podcast checklist here.
After a day of skiing and watching TV, Dejan and his co-founder learned a dog detected cancer in a patient — just by smelling a urine sample. So they set out to replicate and scale what dogs can do with their noses via AI.
Dejan Nenov is co-founder of Luventix. They believe their unique urine-based technology will be able to diagnose multiple medical conditions from a single sample, making affordable screening and diagnostics available to people worldwide.
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Watch Video Mentioned: Luventix
Visit: Luventix; Penaton
Connect with Dejan: LinkedIn
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Struggling to get results from email marketing?
This show is brought to you by SmartCookie Media where we provide end-to-end podcast production and VIP Day marketing services. Book a complimentary content session and ask for our free podcast checklist here.
Meet Josh Kropkof, one of the brothers who founded The Email Agency in 2018. With backgrounds in Direct Response Copywriting, they discovered a gap in the e-commerce marketplace they were determined to fill. Today, these email brothers are helping store owners, marketing teams, and freelancers of all kinds revolutionize the way we email by using personality-driven email campaigns.
In this episode, Josh tells us why email is still important, what most businesses are doing wrong with their email campaigns, and what it's like to work with family and friends (and how despite a falling out still doesn't change his perspective).
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Connect with Nicole: Nicole Schmied Linkedin; @Nicole Schmied
Get Your Data-Driven Marketing Strategy: SmartCookie Media
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Visit: The Email Agency
Get Your FREE Email Audit: FREE Email Audit
Download: Email Profits Cheat Sheet
Book Mentioned: Deep Work by Cal Newport
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Could you run a business with your life partner, happily?
This show is brought to you by SmartCookie Media where we provide end-to-end podcast production and VIP Day marketing services. Book a complimentary content session and ask for our free podcast checklist here.
After catching an Oprah Winfrey show with Robert Kiyosaki, Graeme bought all of Kiyosaki's books to improve his financial literacy — and he even roped in his new girlfriend (now wife and business partner), Leanne. They quit their jobs on the same day and started their entrepreneurial journey, together.
The Carling Group invests in and partners with established businesses with growth potential in the healthcare, technology, sport, renewable energy, and real estate sectors. In this episode, Graeme and Leanne share stories of their shared upbringing, how they resolve fights, and why they left the corporate world and never looked back.
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Connect with Nicole: Nicole Schmied Linkedin; @Nicole Schmied
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FREE: Content Strategy Session
Visit: The Carling Group
Connect on LinkedIn: Graeme Carling; Leanne Carling
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What legacy are you creating for your kids?
This show is brought to you by SmartCookie Media where we provide end-to-end podcast production and VIP Day marketing services. Book a complimentary content session and ask for our free podcast checklist here.
After her husband died unexpectedly, Amanda transitioned from a corporate career to full-time parenting in 2020. Based on the financial principles introduced to her by her late husband, she dreamt up her own version of a “give-save-spend” bank. In need of a pandemic hobby, she tried selling it on Etsy. She was thrilled by her first sale — and slightly surprised when the sales kept coming — when they didn’t slow, she realized this was how she could pass down the financial legacy with her sons and with the world.
Amanda remarried in 2019, and together, she and her husband Dan are working to continue that legacy for their three sons. Small Legacies is a children’s gift brand that focuses on thoughtful, practical items enhancing a child’s development and fostering peace within parents’ homes.
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Give, Save, Spend: Small Legacies
TEDxOshkosh: In Defense of Participation Trophies
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Question: When is the best time to hire a part-time or fractional CFO? Answer: Sooner than you think.
This show is brought to you by SmartCookie Media where we provide end-to-end podcast production and VIP Day marketing services. Book a complimentary content session and ask for our free podcast checklist here.
Meet Ben Risser. Ben was an aerospace engineer at The Boeing Company. It was during this time that he discovered his passion for business, economics, and finance. He pivoted his career to real estate entrepreneurship, syndicating large multifamily real estate investments. Today he is the founder of Provident Financial Services. His team provides a concise custom financial dashboard for your organization, education that increases financial literacy, and financial perspectives that enrich financial intelligence.
In this episode, Nicole and Ben discuss when it's the right time to hire a CFO, why your business needs credible accounting, and how a genetic retinal diagnosis is helping Ben focus on what matters most — helping others overcome their financial blindness.
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Connect with Nicole: Nicole Schmied Linkedin; @Nicole Schmied
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Download Ben's article 'From Sales to Equity': What your financial statements are trying to tell you about your business
Connect with Ben: LinkedIn
Visit: Provident Financial Services
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Have you started (or stalled) on using AI in your business yet? This is the show for you — a reminder you need to start while it's early!
This show is brought to you by SmartCookie Media where we provide end-to-end podcast production and VIP Day marketing services. Book a complimentary content session and ask for our free podcast checklist here.
Meet Matt Swalley. He is co-founder at Omnekey. They are a marketing platform that leverages AI powered content to maximize your ad performance. They help a wide range of organizations, from fast-growing startups to larger enterprise companies. We have experience helping E-Commerce, FinTech, B2B, SaaS, and fundraising companies succeed in a competitive ad environment.
In this episode, our Matt — you know, the non-marketer in the room — learns that while AI makes some aspects in business easier, it still needs human touch and won't be replacing our jobs anytime soon. Nicole brings a diagram and a challenge for this episode...Can Matt find the show notes when AI writes them vs when the editor does?
So what do you think? Who wrote this one?
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Founders & CEOs: Has your team been nagging you to create content? Wondering if you should start posting those things called reels? Short clips? Maybe even TikTok?! This episode is your sign!
This show is brought to you by SmartCookie Media where we provide end-to-end podcast production and VIP Day marketing services. Book a complimentary content session and ask for our free podcast checklist here.
He started his first company when he was eight, he built a YouTube channel with 10K subscribers when he was 12, and he was Chief Marketing Officer at a company with investors like Gary V. In today's episode, you'll meet Jake Hurwitz. He is the founder of Thursday Labs. A studio that creates founder-driven content where they will distribute 700+ pieces of content across 15+ channels over a 4 month period! And all you have to do is show up to record.
In this episode, Jake dives deep into why content strategy is important for business impact and how you can leverage that to get a more valuable audience.
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Connect with Nicole: Nicole Schmied Linkedin; @Nicole Schmied
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Visit: Thursday Labs
Connect with Jake on LinkedIn: Jake Hurwitz
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Ever considered throwing in the towel and getting a “real job?” Hundreds of Founders and Startups are glad today’s guest didn’t give up.
After realizing it was hard to land a position at a venture capital firm, he decided to build his own fund...all while growing a family too.
This show is brought to you by SmartCookie Media where we provide end-to-end podcast production and VIP Day marketing services. Book a complimentary content session and ask for our free podcast checklist here.
Meet Mike Cardamone. He is CEO and Managing partner at Forum. Where they’re investing in 100 businesses this year! He focuses on developing Forum’s investment strategy with the mission to make the B2B SaaS journey easier, more accessible, and successful for early-stage founders. Working with hundreds of founders since Forum’s inception, he has helped portfolio companies navigate the fundraising process and optimize their position in the market.
In this episode, Mike shares that one time he wondered if he should get a “real job” and what it's like to grow a large family while building a business. He shares tips on balancing family life and business life and a story of how one investor reminds us all, that it really does matters who we surround ourselves with.
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Visit: Forum Ventures
Follow Mike: Twitter
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What if your smart device could improve your nutrition?
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After multiple health issues in his family, Ari knew he needed to dedicate his life's work to the health care system — or should we say 'sick care system.' Ari worked with the cellular team at Nokia when they installed the step counter to phones. So when he saw how gamifying strategies started to change the health sector and patients lives — he knew he had to get involved.
Ari Tulla is the CEO and co-founder of Elo Health. They are taking the Smart approach to nutrition that fills your nutrient gaps based on your activity data, wearables, and biomarkers for exact personalization. With the help of a science team, a medical team, and AI, Elo has over 389 million combinations and 100 active ingredients to give you precise and personalized supplements for your exact needs.
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Visit: Elo Health
LinkedIn: Ari Tulla
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Have you ever thought of building an app?
This show is brought to you by SmartCookie Media where we provide end-to-end podcast production and VIP Day marketing services. Book a complimentary content session and ask for our free podcast checklist here.
After building a medical software app for a company that sold for somewhere in the millions, John and his business partner, Jason, knew they needed to change directions. Now, they focus on helping startups bring their ideas to life, filtering through hundreds of pitches to find the ones with the most potential.
And you won't want to miss the part where he tells us about how one app solves dating problems for both Republicans and maybe even Democrats.
John Driscoll has been an entrepreneur for over 20 years with several successful ventures to his name. He is the innovative mind behind Naked Development, a cutting-edge mobile app development firm and creative agency based in Irvine, CA. Among his list of clients are Bank of America, Hyundai, Wells Fargo, the PGA of America, the American Red Cross, and many more.
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FREE: Content Strategy Session
Work with John: Naked Development
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Do all franchises operate the same way?
This show is brought to you by SmartCookie Media where we provide end-to-end podcast production and VIP Day marketing services. Book a complimentary content session and ask for our free podcast checklist here.
Most corporate owners see their franchises as cash cows, but not our guest this week. John knew Foot Solutions was a rising star full of potential. He's is determined to change the way his franchises operate. In this episode, John gives us examples of how he is changing his company's culture, a story of how failing can still be inspirational, and he tells us why custom orthotics aren't just for old people. Maybe even, Nicole.
Meet John Prothro. He calls himself a generalist and is an experienced executive with a background in Mergers and Acquisitions (M&A) and International Business Leadership. Today he is the president and CEO of Foot Solutions; a global foot wellness retailer that specializes in custom orthotics and advanced footwear.
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Find a Store Near You: Foot Solutions
Books Mentioned: Witness by Whittacker Chambers; War and Peace by Leo Tolstoy; The Idiot by Fyodor Dostoyevsky; The Last Lion by Winston Churchill
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Have you ever felt like your brand is stuck or needs a partner?
This show is brought to you by SmartCookie Media where we provide end-to-end podcast production and VIP Day marketing services. Book a complimentary content session and ask for our free podcast checklist here.
In this episode, Deevo tells us what holistic branding means, he gives us a sneak peak at how his team helps you define your brand message, and he shares how a former country music star is using collaboration of music and mentoring to get back in the game. But he can't tell us who that is just yet. At the end, Nicole takes a guess at who it might be. Who do YOU think it is?
Meet Deevo Tindall. He is a fellow podcast host, a holistic brand strategist, and the founder of Fusion Creative. They are not just a marketing agency. Fusion Creative becomes an extension of your team, crafting customized solutions tailored to your unique needs, so you can focus on what you do best while they handle the essential branding and marketing support.
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Connect with Nicole: Nicole Schmied Linkedin; @Nicole Schmied
Get Your Data-Driven Marketing Strategy: SmartCookie Media
FREE: Content Strategy Session
Visit: Fusion Creative
Follow: Deevo on Instagram
Listen: Deevo's Podcast, Unlearn Everything
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How big is your market? And how do you find your buyers?
This show is brought to you by SmartCookie Media where we provide end-to-end podcast production and VIP Day marketing services. Book a complimentary content session and ask for our free podcast checklist here.
Meet Eli Packouz. He is a serial inventor and two-time founder. He started his first company with his brother and since then they've launched eight blockbuster products. Today, Eli has partnered with Dr. Ralf Raud and Dr. Ana Mascarenhas to create the first device that automatically flosses all your teeth — in only 10 seconds. After five years of research and development, Instafloss is ready to change the world, one smile at a time.
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Connect with Nicole: Nicole Schmied Linkedin; @Nicole Schmied
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FREE: Content Strategy Session
Visit: Instafloss
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What if your next business came with a little guarantee?
This show is brought to you by SmartCookie Media where we provide end-to-end podcast production and VIP Day marketing services. Book a complimentary content session and ask for our free podcast checklist here.
Meet Tim Parmeter, fellow podcast host and founder of FranCoach. Whether you're a first time business owner or just looking for your next big idea, FranCoach is helping aspiring business owners find their perfect franchise match. They are partnered with 500+ franchisors that span nearly 60 industries and are partnered with the top funding companies in the industry, helping you from ground zero to the very first day you open your doors for business — did we mention their services are free?!
In this episode, Tim tells us what we need to know about picking the right franchise, he de-bunks some myths about them (yea, you can actually work one part time), and he takes us through how he helps his clients pick the right one...Nicole and Matt may or may not have agreed to start one this year.
Get Weekly Tools to Build Your Business (for free!): The Entrepreneur's Toolkit
Connect with Nicole: Nicole Schmied Linkedin; @Nicole Schmied
Get Your Data-Driven Marketing Strategy: SmartCookie Media
FREE: Content Strategy Session
Visit: FranCoach
Have a story to tell? Signup here: www.serialentrepreneurshow.com
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