Episodios
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Matthew Pohl is the Owner, CEO, and Principal of The ReWild Group, a research and development company that has produced a transformative business growth strategy. He is also the Founder and Principal of Herculean Litigation Solutions, which provides data analytics solutions for complex commercial litigations. Matthew is the author of Organizational ReWilding Rules for Business Growth, a series of books detailing the seven stages of business growth.
In this episode:Research conducted on small and medium-sized businesses reveals that they often fail to grow because they donât follow the rules outlined in their specific growth stages. What are these growth stages, and how can you navigate them effectively?
Seasoned entrepreneur Matthew Pohl has spent decades researching business growth systems, which consist of seven stages distinguished by the number of people on your team. Each stage focuses on people, processes, and profits, which you prioritize based on your current growth level. Matthew maintains that stage three is the most pivotal since it involves building your teams to prepare for delegation. Transitioning to the next stage successfully requires completing the previous phaseâs requirements, like optimizing profits in stage two and developing a management team in stage three.
Tune in to the latest episode of Systems Simplified as Adi Klevit sits down with Matthew Pohl, the Owner, CEO, and Principal of The ReWild Group, to discuss the seven stages of growth. Matthew talks about the importance of assessing your companyâs current growth stage, how to advance to the next level, and the systems for effective delegation.
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Betsy Pepine is the Owner and a Real Estate Broker at Pepine Realty, a brokerage firm named as one of the Inc. 5000 fastest-growing companies. As a serial real estate entrepreneur, she owns several companies in addition to a real estate brokerage, including a property management firm, a title company, a short-term rental business, and a real estate school. Betsy also founded Pepine Gives, a 501(c)(3) non-profit foundation that provides families facing housing insecurity with affordable and safe homes.
In this episode:You could be at the height of your career with a burgeoning business that you built from the ground up, but without proper structures, systems, or a culture, itâs difficult to sustain long-term. How can you transform your business to make an impact on your team and achieve personal satisfaction?
When starting out, real estate powerhouse Betsy Pepine lacked business processes and a definite culture, acquiring only 1099 contractors who couldnât drive any meaningful career growth. After her valued assistant quit, Betsy realized she couldnât scale her business without structure and a sense of community. She began implementing EOS and other processes, hiring employees who aligned with her core values, and fostering relationships with her team to help them achieve their career goals. Betsy emphasizes the impact of nurturing your team beyond their professional capabilities, recognizing them for their character to gain loyalty.
Tune in to this weekâs episode of Systems Simplified as Adi Klevit welcomes Betsy Pepine, the Owner and a Real Estate Broker at Pepine Realty, to discuss how she created a powerful shift in her companyâs trajectory. Betsy talks about integrating work culture with personal fulfillment, her core principles of personal and professional success, and her recently released book.
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Eisha Armstrong is the Co-founder and Executive Chairperson at Vecteris, which helps B2B companies productize their services and solution offerings. With over 25 years of experience launching data and information service businesses, she advises executives on building cultures that foster product innovation. Eisha is also the author of the best-selling books Productize and Fearless. Committed to empowering women, she has contributed to organizations, including Women Helping Women, and is a Limited Partner at New Wave Impact, a womenâs investment firm.
In this episode:Productization has emerged as a method for marketing and selling services to clients who lack the time and resources to perform in-house functions. The process involves multiple service levels that businesses can choose based on their capabilities. How can you productize your services and determine an ideal offering?
Productization veteran Eisha Armstrong says the most common method of productizing your services involves systemizing service delivery by implementing technology and packaging and pricing your offers like products. You can also promote one-time offerings like educational courses and books or product-as-a-service offers like software that performs specific business functions. Most businesses observe significant growth after implementing the first productization process, whereas others observe opportunities to diversify by bundling products and services.
In this latest episode of Systems Simplified, Adi Klevit sits down with Eisha Armstrong, the Co-founder and Executive Chairperson of Vecteris, to discuss productizing your services. Eisha explains whether itâs profitable to bundle products and services, the premise of her books, and how to package and price services.
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Brian Drucks is the Founder and CEO of Where Trades Go, a recruiting app that matches tradespeople and subcontractors with construction jobs. He is also the President of Drucks Inc., a commercial painting firm. As a versatile professional, Brian has 40 years of experience in the painting industry and is a public speaker and trainer for various trade associations. He began his career in the music industry, working on soundtracks for films and playing on stages with recognizable names.
In this episode:Recruiting, hiring, and onboarding in the trades industry are fractured systems. Companies either provide new employees with tools and set them loose, implement sophisticated training programs for new hires, or recruit tradespeople right out of school through apprenticeship programs. How can you unify these systems to identify skilled workers?
With 40 years of trade experience starting in his familyâs business, Brian Drucks repeatedly encountered recruitment challenges. He developed a solution that eliminates the guesswork in hiring and recruiting by matching companies with skilled laborers. Once you identify a worker whose profile matches your ideal qualifications, Brian recommends implementing mentorship programs that allow veteran employees to delegate processes to newcomers, creating a scalable system that optimizes business outcomes.
In todayâs Systems Simplified episode, Adi Klevit chats with Brian Drucks, the Founder and CEO of Where Trades Go, about revolutionizing recruitment in the trades industry. Brian shares how Where Trades Go acts like a dating app for companies and workers, how to onboard new employees effectively, and how to provide educational opportunities for new tradespeople.
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Tammy Alvarez is the Founder and CEO of Career Winners Circle, a comprehensive collection of coaching and training programs that helps leaders grow their careers. With 20 years of C-suite experience on Wall Street, she understands how to coach and advise mid- to senior-level leaders on maximizing their careers. Tammy lectures on various leadership topics at Cornell University and has delivered her women in leadership program to the institutionâs Entrepreneurial Incubator program.
In this episode:Some employees and leaders radiate energy and determination, while others simply go through the motions and lack passion. What causes this disparity, and how can business owners shift the balance toward a more engaged and dynamic team?
Former C-suite executive turned career coach Tammy Alvarez notes that everyone is the CEO of their careers, so entrepreneurs should encourage their teams to treat their positions like a business. This requires positioning leaders to embrace the mindset shift and restructuring the business model to accommodate employeesâ strengths. Business owners can also identify and gauge positive behavior, provide employees and leaders with a unique purpose, and balance empowerment with accountability.
In this weekâs episode of Systems Simplified, Adi Klevit hosts Tammy Alvarez, the Founder and CEO of Career Winners Circle, to talk about how entrepreneurs can promote career fulfillment. Tammy shares how to promote teamwork and productivity, the four-step system to fostering a fulfilling culture, and the common causes of career disengagement.
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Ken Trupke is the Founder and President of Clarity Advisors, a consulting company that has developed a proven system for business growth. As an executive leader and business advisor, he helps companies refocus their teams to increase sales and scale profits. Ken is also the President of ProTrainings, a nationally recognized e-learning company, and the host of The Clarity Advisors Show.
In this episode:Most entrepreneurs have goals for their businesses, but without clear directions, they run themselves and their teams in circles when trying to execute them. How can you gain clarity and align your team to achieve your goals?
Leadership consultant and advisor Ken Trupke has developed a strategic system for identifying, executing, and achieving goals. The methodology begins with the leader defining the objective that yields the highest ROI before allowing the team to develop a process for execution. This often involves evaluating your customers and their needs and your product and service offerings. Once youâve defined your goals, Ken advises holding team members accountable by facilitating a daily or weekly standup meeting that tracks company-wide progress.
In todayâs episode of Systems Simplified, Adi Klevit sits down with Ken Trupke, the Founder and President of Clarity Advisors, to discuss developing focused and cohesive business goals. Ken shares processes for conducting daily standup meetings, the importance of narrowing down goals for maximum ROI, and how to integrate daily practices to build productive energy among team members.
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David Pollard is the Co-founder, Principal, and Creative Director of LivCo, a design and building company offering residential remodeling and additions. Since its founding, LivCo has completed over 250 renovations and custom home projects and has won numerous awards, including 20 Chicago Remodeling Excellence awards. David is a licensed architect in Illinois and North Carolina, NCARB Certified, and a LEED Accredited Professional. He has worked for several leading design firms in Chicago, including Optima and Goettsch Partners, and was the director of design for a residential developer.
In this episode:No matter your industry, systems and processes are the basis for every operational decision. Even in our personal lives, we unconsciously implement processes for time management and decision-making. How can you develop structured systems and ensure they align with your business?
In architectural design, processes are instrumental in everything from designing blueprints and executing construction plans to meeting deadlines and onboarding clients. After implementing strategic systems in his remodeling business, David Pollard observed increased team performance, client satisfaction, and revenue. Since growing his revenue by 5x, he recommends beginning with basic processes like automations and technology integrations before developing team structures with leaders who can hold team members accountable to process adherence.
Join Adi Klevit in the latest Systems Simplified episode as she welcomes David Pollard, the Co-founder, Principal, and Creative Director of LivCo, to talk about how he scaled his architectural design business using processes. David shares how to implement processes for visual project tracking, meeting agendas, and client onboarding, leading to reduced stress and saved time.
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Dave Crowell is the Principal Owner of Gateway Consulting, a consulting company that grows entrepreneurial businesses by launching new ideas and building strong teams. With over 25 years of experience in the building and home improvement industry, he served as an executive leader in sales development, during which he coached and mentored teams. Dave serves as an advisor to manufacturers, specialty dealers, and business owners, helping them grow talent and improve sales and marketing.
In this episode:In a competitive landscape where customer satisfaction can make or break a business, creating a personalized and streamlined journey is crucial. What strategies can you leverage to ensure every customer interaction leaves a lasting impression and drives business growth?
Home service leader Dave Crowell lists people, technology, and processes as the keys to company growth. Your customers are your greatest asset, so your growth strategies should include predefining fundamental touchpoints to maximize their experience. This involves training your team on customer service by implementing and documenting repeatable processes exclusive to your business and clients. You can also integrate technological efficiencies to execute these processes and streamline the customer journey.
In the latest episode of Systems Simplified, Adi Klevit speaks with Dave Crowell, the Principal Owner of Gateway Consulting, about creating specific customer-centric processes for business growth. Dave talks about aligning people, processes, and technology to enhance company performance, creating customer journeys that exceed expectations, and ensuring effective process follow-through.
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Rania Sedhom is the Managing Partner at Sedhom Law Group, a bespoke law firm for businesses. She is also the Founder of the Legal Edification Guild, where she empowers entrepreneurs and businesses with legal concepts. As an attorney, Rania helps companies grow, contract, and effectuate business using the law to support their endeavors. She also is a member of the Executive Compensation and Employee Benefits Committee and the Employment Law Section of the ABA.
In this episode:Aside from operational and financial responsibilities, legal issues are one of the most substantial hassles for entrepreneurs. Seeking regular counsel from experienced business lawyers can help you navigate contracts, employee disputes, and exits or sales. How can you select a lawyer who fits your needs?
Seasoned business attorney Rania Sedhom affirms that lawyers can help entrepreneurs attain their desired freedom by advising them on daily business decisions. Identifying a lawyer whoâs right for you requires assessing their personality, work style, and decision-making process to ensure they align with your business approach. Partnering with an attorney gives you support during crucial negotiations and allows you to focus on propelling your business forward.
In this episode of Systems Simplified, Adi Klevit sits down with Rania Sedhom, Managing Partner at Sedhom Law Group, to discuss the process of partnering with a lawyer. Rania shares how she negotiates contracts for small businesses, the benefits of establishing ongoing supportive legal partnerships, and how legal support can help you navigate business transitions.
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Dennis Yu is the Founder and CEO of BlitzMetrics, a digital marketing company that partners with schools to train young adults through courses, implementation, and consulting. From his insights managing campaigns for enterprise clients like The Golden State Warriors, Nike, and Rosetta Stone, he helps businesses grow their expertise in digital marketing.
Dennis is an internationally recognized lecturer featured in The Wall Street Journal, The New York Times, LA Times, NPR, TechCrunch, and news outlets like Fox News, CNN, and CBS Evening News. Dennis is also the CTO at ChiroRevenue and a regular contributor to various publications, including Adweek. Previously, he was a Technical Marketer at Yahoo, where he built its analytics as an early search engineer. He is also the host of The Coach Yu Show.
In this episode:Some businesses â especially those in the home service sector â approach SEO like guesswork, employing vague strategies with unclear outcomes. How can you ensure your SEO efforts yield tangible results?
Marketing thought leader Dennis Yu has developed a six-phase content factory process for ranking higher on search engines. The system involves establishing a digital presence that showcases service expertise, developing goals to evaluate performance, creating, amplifying, and optimizing content, and targeting consumers. Dennis emphasizes creating content that reflects your business objectives, developing an ideal customer profile to distribute your content, and amplifying high-performing content with strategic ad spend.
In this episode of Systems Simplified, the Founder and CEO of BlitzMetrics, Dennis Yu, joins Adi Klevit to share winning SEO strategies. He explains why you canât outsource SEO, how to generate relevant content, and key insights from his book The Definitive Guide to TikTok Advertising.
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Darcy Juarez is the Chief Business Strategist at Magnetic Marketing, a community of entrepreneurs and business owners led by Dan Kennedy. As a direct response and automation marketing expert, she helps entrepreneurs grow their businesses by implementing marketing strategies to generate conversions. Darcy has spoken at events for Infusionsoft, The Team Training Institute, and Chicagoâs Sharpest Entrepreneurs.
In this episode:When marketing to their target audiences, many businesses launch memorable brand-building campaigns but donât include a call to action. Direct response marketing solicits a specific response from audiences, generating more leads, conversions, and revenue. How can you develop a strategic direct-response marketing system for your business?
Having worked under Dan Kennedy to establish some of the most renowned direct-response marketing processes, Darcy Juarez explains that automated systems allow you to generate leads and conversions without working extra hours. To implement these systems effectively, you must first identify your ideal customer and their challenges, needs, and interests. This allows you to create highly targeted messages with specific and clear calls to action. You can also leverage referral partnerships and flagship offers to boost your efforts.
Join Adi Klevit in the latest Systems Simplified episode as she chats with Darcy Juarez, the Chief Business Strategist at Magnetic Marketing, about crafting powerful direct response marketing strategies. Darcy talks about creating targeted offers that resonate with desired clients, common referral marketing mistakes, and how she began working with Dan Kennedy.
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Stephen Martinez is the Founder and CEO of the American Dream, the largest conference for aspiring entrepreneurs. He provides practical guidance to entrepreneurs through a proprietary business formula based on some of the most successful entrepreneurs in the US. Stephen is also the author of The American Dream, which conveys insights into his journey of becoming the youngest director of sales at a top consulting company.
In this episode:Transitioning from an employee to a business owner requires adopting an entirely new skill set to keep the operation running. This includes developing financial literacy and consistent marketing techniques. What processes can you implement to turn your business into a thriving enterprise?
With a relentless work ethic, Stephen Martinez spent his whole life chasing the American Dream. He finally achieved it after a chance encounter with a renowned business owner led him to establish a roofing company. This experience taught him the value of establishing business systems and processes, especially a branding and content process unique to your business and customers. By building your enterprise with proprietary systems, you can achieve your version of the American Dream.
In this weekâs episode of Systems Simplified, Adi Klevit invites Stephen Martinez, the Founder and CEO of the American Dream, to discuss key lessons and principles of entrepreneurship. Stephen shares how he seized opportunities in his entrepreneurial journey, the unique struggles of Latino entrepreneurs, and the impact of legacy-driven entrepreneurship.
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Nicholas Loise is the Founder and Chief Sales Officer at Sales Performance Team, a company that helps small- to mid-sized businesses improve their marketing processes. As a salesperson, leader, entrepreneur, and marketing executive, he has achieved staggering sales, revenue, and EBITDA growth. Nick is the author and co-author of various books on sales and marketing, including The Ultimate Guide To Managing Your Sales Team. As a keynote speaker, he has shared the stage with notable figures like Dan Kennedy, Russell Brunson, and Joe Polish.
In this episode:Most entrepreneurs know how to sell, and some even excel at it, so when it comes time to transition from the field to business ownership, they struggle to relinquish their duties. How can you equip your salespeople with the tools to assume control of the process?
As both a salesperson and leader, Nick Loise understands that no one will sell your products or services your way. However, when delegating the process, providing your sales team with comprehensive systems and step-by-step guides allows them to follow your lead. This involves teaching your salespeople everything about your target market, including their needs, problems, and preferences, and identifying how your services fit within their reality.
In todayâs episode of Systems Simplified, Adi Klevit welcomes Nick Loise, the Founder and Chief Sales Officer at Sales Performance Team, to discuss training your team on your proprietary sales process. Nick shares insights into an effective sales training program, the importance of an organized CRM, and developing a robust follow-up system.
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James Hilovsky is the CEO of The FranDream, which matches franchise buyers with quality brands. As an investor and entrepreneurial strategist, he is passionate about matching entrepreneurs to successful franchise business opportunities. James is also a franchise broker with experience scaling new food concepts from one store to over 100 in just over three years.
In this episode:In the competitive franchising landscape, identifying an ideal franchisor, asking probing questions, and adhering to established systems can carve a path to entrepreneurship. How can you become a successful franchise owner?
With in-depth experience in the franchise business, broker James Hilovsky maintains that franchisees must be open to constructive criticism and taking direction. When evaluating franchisors, consider your career goals and your ideal job structure. Franchisors provide opportunities to grow and develop your career, so identifying a supportive franchisor who provides you with the tools and systems for success will help you in your journey.
In todayâs Systems Simplified episode, Adi Klevit sits down with James Hilovsky, the CEO of FranDream, to talk about becoming a successful franchise owner. James shares the systems and processes of effective franchises, a success story from a minor league baseball player, and how he aligns franchisees with ideal franchises.
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Kim Angeli is the Founder and CEO of Angeli International, where she focuses on cultivating gratitude in business and life. As a 23-year veteran entrepreneur, she helps businesses align with gratitude. After 15 years of owning, growing, and merging insurance agencies, Kim sold her practice and began inspiring grateful living worldwide.
In this episode:Some business owners excel at acquiring clients but struggle to retain them. This is because they often view the exchange as a transaction rather than a relationship to nurture. How can expressions of gratitude drive client loyalty and retention?
As an advocate for gratitude in personal and professional life, entrepreneur Kim Angeli has developed a process for showing appreciation to clients. This action plan system involves ranking the relationships that bring the most value to you. Since these relationships drive the highest revenue for your business, Kim suggests fostering consistent interactions through value-driven actions like gift-giving, notes, calls, and other personalized gestures.
Tune in to the latest episode of Systems Simplified as Adi Klevit hosts Kim Angeli, the Founder and CEO of Angeli International, who talks about integrating gratitude into business operations. Kim shares her definition of gratitude, how she became a champion for the process in business, and how to transition from superficial interactions to memorable encounters.
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Bob Burg is the Founder of The Go-Giver Community Network, an organization that connects private global businesses. In the past 30 years, heâs helped companies and leaders evolve their communication habits to increase sales and grow their businesses. He is also the Co-author of The Go-Giver, a book about the five laws of stratospheric success and Streetwise to Saleswise. Bob is also a member of the National Speakers Association and a Hall of Fame keynote speaker on referrals, relationship-building, and influence.
Jeff West is the President of West Marketing Group, INC, where he helps influencers and business leaders elevate their brands. He is also the best-selling author of numerous business parables, including Streetwise to Saleswise, The Unexpected Tour Guide, and Said the Lady with the Blue Hair. For over 30 years, Jeff has coached and led sales teams in multiple industries and was among the top sales performers and leaders in the nation. He is also a member of The Go-Giver Community with Bob Burg.
In this episode:Some sales professionals are so fearful of objections that it impedes their ability to close deals. How can you embrace objections and transform them into powerful fusion points that propel your business forward?
Sales dream team Bob Burg and Jeff West collaborated to develop a five-step process for navigating and embracing sales objections. The framework involves controlling your emotions, empathizing with prospects, asking probing questions, reframing your approach, and isolating the objection. Rather than reacting negatively to the objection on instinct, demonstrate an understanding of your prospectsâ situations and adopt their perspective. This allows you to refine your offering, providing solutions and social proof to influence key decision-making.
In this weekâs episode of Systems Simplified, Adi Klevit hosts duo Bob Burg and Jeff West, authors of Streetwise to Saleswise, to discuss transforming sales objections into opportunities. Together, they offer insights into the power of framing in sales conversations, how to develop a value proposition that resonates with prospects, and anecdotes from their book.
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Karen Grosz is the Owner of Canvas Creek Team Building, which hosts team-building events for various-sized teams. She is also a public speaker and the author of Whatâs Next? and Quiet Leadership. With a history of avoiding corporate Americaâs team-building events, Karen developed a method that harnesses the transformative power of creating art collaboratively.
In this episode:If youâve ever dreaded being roped into a team-building event at work, youâre not alone. The prospect of forced bonding makes many people uncomfortable. What collaborative team-building methods can companies leverage to turn this apprehension into anticipation and engage their employees?
As someone who used to call in sick on the day of a team-building event, Karen Grosz has developed a process that transforms uninspiring activities into engaging shared experiences. The approach involves collaborative art activities like painting in silence without instructions, which can reveal team dynamics and foster a cohesive culture. These methods can also strengthen adherence to systems and processes by working together to accomplish a common goal.
Tune in to the latest episode of Systems Simplified as Adi Klevit hosts Karen Grosz, the Owner of Canvas Creek Team Building, to talk about her creative and collaborative team-building process. Karen shares how collaborative art fosters playfulness and camaraderie among team members, how to facilitate effective leadership, and how her âHappy Mondayâ videos create daily inspiration.
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Aaron Schaller is the Owner of 1st Call Closers, which assists businesses in applying proven systems and processes to develop solid infrastructures. With 15 years of experience in the moving and storage industry, he also owns Redefyne Moving, where he streamlined sales and operations with systems and processes.
In this episode:Imagine starting a venture with the simple goal of paying for your education, only to find yourself mired in challenges and inefficiencies. As your business grows, the absence of proper systems and training becomes a significant hurdle to success. How can you systemize your business to catalyze growth?
After launching a moving company to help pay for college, Aaron Schaller discovered he lacked proper visibility into his numbers and reporting systems. It wasn't until he implemented sound systems and processes that he saw exponential growth, increasing booking percentages from 8-22% and revenue from three-quarters of a million to $2.4 million. To obtain a steady flow of bookings, Aaron emphasizes the importance of CRM systems, quick lead responses, and consistent communication with clients.
In this episode of Systems Simplified, Adi Klevit talks with Aaron Schaller, the Owner of 1st Call Closers, about how he simplified his business operations. Aaron discusses how to achieve freedom from daily operations, how long-term systemization promotes growth, and the importance of processes in employee training.
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Andy Neary is the Founder of Complete Game Consulting, where he helps insurance professionals turn reach and relevance into revenue. As a former baseball player turned business coach, he leverages his athletic experience to help entrepreneurs build the mindsets, habits, and rituals to elevate performance. Andy is also a two-time Ironman finisher and assists clients in boosting their visibility and market presence.
In this episode:Professional athletes often strive to outshine competitors, and the same is true in the business world. Winning requires grabbing and holding your audience's attention, which can make or break your company's growth trajectory. How can you elevate your marketing strategy to make your business stand out?
As a former professional athlete, marketing coach, and consultant, Andy Neary compares athletic performance to business success. He maintains that mastering daily rituals and processes leads to achievements in both disciplines. When it comes to differentiating your brand in the market, you must define your target audience before developing a unique value proposition that sets you apart. By creating a reliable and consistent brand story and displaying it on social media, you can increase visibility and allow prospects to feel connected to you.
In todayâs Systems Simplified episode, Andy Neary, the Founder of Complete Game Consulting, joins Adi Klevit for a discussion about the parallels between sports and marketing. Andy shares invaluable cold-calling tips, the importance of niche marketing, and the power of authentic storytelling.
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Brent Pohlman is the CEO and Executive Leader at Midwest Laboratories, a frontrunner in analytical testing across various industries. With a background in corporate leadership, he authored Leaders Look Within, which shares lessons on leading, coaching, and fostering a culture of trust and excellence. Brent serves as the President Emeritus of the Omaha Chapter of Legatus International and a member of the AMA executive advisory council.
In this episode:Growth is not just about numbers and sales; it's about creating an infrastructure that supports sustainable development and consistent output. How can you pivot from reactive chaos to strategic success?
According to executive leader Brent Pohlman, effective leadership is the foundation for healthy growth. Top-performing leaders take measures to ensure organizational longevity, such as initiating knowledge transfers to avoid losing essential information, building a culture rooted in strong core values, and documenting processes. These values and processes must be consistently updated, followed, and replicated to standardize operations and future-proof your company.
In the latest edition of Systems Simplified, Adi Klevit sits down with Brent Pohlman, the CEO and Executive Leader at Midwest Laboratories, to talk about fostering effective leadership through process documentation. Brent shares how to ensure process follow-through, his evolution through leadership with Midwest Laboratories, and the qualities of an effective leader.
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