Episodios
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Literature, mental health and gender politics. Why we must remember that "She Wrote Too" with Nicola Morgan
Welcome to the Business of Psychology podcast. I'm joined by Nicola Morgan, who some of you may know as the co-host of the fantastic She Wrote Too podcast and Substack. As well as a podcaster, Nicola is a positive psychologist, champion of women's writers, bibliotherapist, creativity specialist, tutor and mentor. She's properly multi hyphen, having been a former lawyer and teacher in past lives. She now uses that wealth of experience and passion to help others thrive through story and psychology.
Full show notes and a transcript of this episode are available at The Business of Psychology
Links for Nicola:
She Wrote Too Podcast:
Apple Podcasts
Spotify
She Wrote Too Substack
Links for Rosie:
Substack: substack.com/@drrosie
Rosie on Instagram:
@rosiegilderthorp
@thepregnancypsychologist
Reading list from Nicola, to support the topics discussed:
Positive Psychology & Purpose
Seligman, M. E. P. (2011). Flourish: A Visionary New Understanding of Happiness and Well-being. - Introduces the PERMA model: Positive Emotion, Engagement, Relationships, Meaning, Accomplishment.Ryan, R. M., & Deci, E. L. (2000). "Self-determination theory and the facilitation of intrinsic motivation, social development, and well-being." American Psychologist, 55(1), 68â78. - Central to understanding motivation in values-led work.Wong, P. T. P. (2011). "Positive psychology 2.0: Towards a balanced interactive model of the good life." Canadian Psychology/Psychologie Canadienne, 52(2), 69â81. - Explores how suffering and meaning-making are integral to authentic well-being.Narrative Psychology & Meaning
McAdams, D. P. (1993). The Stories We Live By: Personal Myths and the Making of the Self. - Key text on how humans construct identity and meaning through narrative.Neimeyer, R. A. (2006). "Rewriting the self: History, memory, narrative." In Meaning Reconstruction and the Experience of Loss. - Relevant to your interest in grief, healing, and story.Bibliotherapy & Reading for Well-being
Brewster, L. (2011). Health & Place, 17(2), 361â368. "The public library as therapeutic landscape: A qualitative case study." - Explores the healing power of books and libraries.Billington, J. (2016). Reading and Mental Health: Bibliotherapy Revisited. Palgrave Macmillan. -Central to bibliotherapy research and your work with She Wrote Too and Learn to Thrive.Montgomery, H., & Martin, B. (2015). "Literature and empathy: A study of bibliotherapy and reading groups." Medical Humanities, 41(2), 100â104.How shared reading helps foster empathy and insight.
Kidd, D.C. & Castano, E. (2013). Reading Literary... -
Tools for effective and resilient private practice
Welcome to The Business of Psychology podcast. Today we're talking about AI tools. I wanted to update the list of helpful tools that I created a couple of years back, because AI has come in and made such a big difference to the way that most of us are running our practices. If you're not using AI tools yet, it's probably something that you've been thinking about and wanting to explore, so this podcast is an update to the podcast that I made a couple of years ago on the tools of private practice. I've handily combined both of these episodes together into a PDF ebook that you can download and get all the hyperlinks to all the tools that I recommend for every type of task in your practice.
Full show notes for this episode are available at The Business of Psychology
Links/references:
PDF eBook: Essential Private Practice Toolkit
Episode Links:
Episode 92: What tools do I need to run my practice?
Episode 158: How to find your ideal clients in 2025: SEO for psychologists and therapists with Chris Morin
Episode 162: Using AI in therapy and other legal questions with Clare Veal from Aubergine Legal
Legal Packs:
Legal Essentials: Contracts, Policies and Processes
Legal essentials for working with children and young people in independent practice
Links for Rosie:
Substack: substack.com/@drrosie
Rosie on Instagram:
@rosiegilderthorp
@thepregnancypsychologist
Evolve and Thrive MastermindAre you a psychologist or therapist with a thriving practice, but you're feeling stuck?
Do you dream of more predictable income or more time for your family and maybe the ability to make a wider impact in mental health?
I get it. You are passionate about helping people, but the business side can often feel really overwhelming.
You've probably tried it all; podcasts, books, maybe even some short term coaching.
But maybe you're still struggling with procrastination, indecision, or just not knowing how to create a passive income stream.
If that sounds like you, I've got something really exciting to share with you. I've been developing it for a while and I'm really excited about it.
It's called the Evolve and Thrive Mastermind, and it is designed specifically for psychologists and therapists like you that have a thriving private practice already, but are desperate to bring some passive or...
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Using AI in therapy and other legal questions with Clare Veal from Aubergine Legal
Welcome to The Business of Psychology podcast. Today I'm here with friend of the podcast, and the lawyer who is behind all of our amazing legal documents and legal training that we have in Psychology Business School, Clare Veal from Aubergine Legal. This episode is really a bit of an update following on from our previous podcast episode on Data Protection, and we're going to be talking a bit about AI and covering off some of those common questions that we still get asked.
Full show notes and a transcript of this episode are available at The Business of Psychology
Episode Links:
Episode 146: Data Protection for Psychologists in 2024 with Clare Veal
Packs:
Legal Essentials: Contracts, Policies and Processes
Legal essentials for working with children and young people in independent practice
The Business Growth Pack
Links for Clare:
Website: www.auberginelegal.co.uk
LinkedIn: ââClare Veal
Facebook: Aubergine Legal
Aubergine Legal: AI Compliance Checklist for Healthcare Professionals
Links for Rosie:
Substack: substack.com/@drrosie
Rosie on Instagram:
@rosiegilderthorp
@thepregnancypsychologist
The highlightsI introduce Clare and explain that this podcast will answer some of the questions that get asked of us covering AI and other legal questions 00:00We discuss the legal aspects of using AI in our practices 02:54Clare talks about whether we should trademark, and how to got about it if we do 23:18We look at what we need to do if we're using another author's work in our own online course or book or live training 31:18Clare talks us through the additional information we need to provide for working with children 41:03
Evolve and Thrive MastermindAre you a psychologist or therapist with a thriving practice, but you're feeling stuck?
Do you dream of more predictable income or more time for your family and maybe the ability to make a wider impact in mental health?
I get it. You are passionate about helping people, but the business side can often feel really overwhelming.
You've probably tried it all; podcasts, books, maybe even some short term coaching.
But maybe you're still struggling with procrastination, indecision, or just not knowing...
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How much can I earn as a psychologist or therapist in private practice?
Hello and welcome to the Business of Psychology. Today I'm talking about a subject which will probably make you feel uncomfortable. None of us really like talking about money or the fact that we want it or need it. Those things typically give us the ick, and I'm no exception to that, so expect me to sound awkward today. But the fact is that when you are starting out in any business venture, very often there is a financial gap that you need to fill and there should be a financial aspiration, something that you want to aim for, for yourself, for your family, for whatever your reasons are, for wanting a decent income, and it is nothing to be ashamed of. The fact is, earning money in your independent practice does a lot of good both for you and your personal life, but also for the world in general. But many people going into independent practice, or considering growing their practice, will be asking themselves the question, how much should I expect to earn from this business? And today I'm going to talk a bit about how we might start to answer that question.
Full show notes for this episode are available at The Business of Psychology
Episode Links:
Episode 41: How to set your fees in your psychology private practice with âpricing queenâ Sally Farrant
Episode 98: The unexpected costs of running a private practice
Episode 19: How Psychologists And Therapists Can Use An Ideal Client Avatar To Co Create And Market Their Services
Episode 158: How to find your ideal clients in 2025: SEO for psychologists and therapists with Chris Morin
Episode 134: Leadership in your Psychology Practice
Episode 61: Turning a practice into a service with Dr Melanie Lee
Episode 152: Thinking differently about your practice: A tool to put the client first
Substack: substack.com/@drrosie
Rosie on Instagram:
@rosiegilderthorp
@thepregnancypsychologist
Evolve and Thrive MastermindAre you a psychologist or therapist with a thriving practice, but you're feeling stuck?
Do you dream of more predictable income or more time for your family and maybe the ability to make a wider impact in mental health?
I get it. You are...
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A different type of insurance - Clinical Wills with Anna Bunch
Welcome to the Business of Psychology podcast. I am thrilled to be here today with my friend and colleague, Anna Bunch, from Psych VA. You might remember Anna, she's been on the podcast before talking to us about the systems and processes that we need to have in place for our independent practices. But for this season, which is all about resilience and adaptability, I just had to get Anna back on to talk about something which I know that she's really passionate about, but to be honest, wasn't at the top of my list when I started in an independent practice. And that is this concept of a clinical will, which is not the right term for it, and we're going to talk about why, but that plan that needs to be in place for if you are incapacitated and can't run your practice anymore. It's a really important area, it's one that I've avoided for the eight years I've been in independent practice, and I'm sure that many of you will also have avoided, but Anna has absolutely convinced me that it's important and something that we all need to address.
Full show notes and a transcript of this episode are available at The Business of Psychology
Links:
Links for Anna:
Website: psych-va.co.uk
Clinical Continuity Plans: psych-va.co.uk/clinical-continuity-plans
Links for Rosie:
Substack: substack.com/@drrosie
Rosie on Instagram:
@rosiegilderthorp
@thepregnancypsychologist
The highlightsAnna talks us about her business, Psych VA, and how it came about 01:23Anna tells us what a clinical will, or rather, a clinical continuity plan is, and why itâs important 04:28I ask Anna about the process of putting clinical continuity plan in place 17:10Anna talks us through the two packages she offers 18:23Anna tells us what sets Psych VA apart in offering this service 20:20
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Self care for caregivers with Dr Jenny Turner
Welcome to the Business of Psychology podcast. This week I am delighted to be bringing you an interview with Dr Jenny Turner. She is a clinical psychologist like me, and somebody I have the pleasure of knowing personally. Jenny's here today to talk to us about self-care and how to really nurture and look after ourselves as we do the difficult work often of being a mental health professional. This is something that Jenny is really passionate about, so she's a brilliant person to turn to if you find yourself feeling a bit buffeted by the storms that can come along with independent work as a psychologist or therapist, so I hope you're going to find this episode really supportive and restorative.
Full show notes and a transcript of this episode are available at The Business of Psychology
Links:
brenebrown.com
Links for Jenny:
Instagram: @drjennypsychologist
Sunstack: mindbodysoulpsychology.substack.com
Website: www.mindbodysoulpsychology.co.uk
Links for Rosie:
Substack: substack.com/@drrosie
Rosie on Instagram:
@rosiegilderthorp
@thepregnancypsychologist
The highlightsJenny talks about what she does in her independent practice 01:30I ask Jenny how her career wound up here 09:44Jenny talks about how she was blindsided by changes around pregnancy, motherhood and perimenopause 14:44Jenny tells us about the Brene Brown shame resilience training she did 25:56I ask Jenny why she thinks therapists and psychologists are reluctant to come forward for help? 34:08Jenny talks about what she thinks good support for therapists looks like and how people can work with her to improve their self-care 45:34Jenny tells us how we can find her 53:00
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How to find your ideal clients in 2025: SEO for psychologists and therapists with Chris Morin
Welcome to The Business of Psychology podcast. The first episode of this brand new season of The Business of Psychology is a recording of the free webinar that I held with Chris Morin from Moonraker. Chris is an online marketing expert with tons of experience and a particular passion for helping psychologists and therapists get found by the right clients. I chose this to be our first episode because the trends I see as most threatening to independent practice in the short term are changes to the way that search engines work. This workshop with Chris is all about the simple strategies and steps that we can take now to make sure that we are the people that get found by the people that need us, rather than the generic platforms.
Full show notes and a transcript of this episode are available at The Business of Psychology
Episode Links:
Episode 103: Why you should specialise â old gold that is still important
Episode 128: Who are you helping? Three ways to specialise your psychology or therapy practice
Links for Chris:
LinkedIn: moonraker-ai
Website: moonraker.ai
Tools mentioned by Chris:
Google Search Console
Google Analytics
Superhuman
Website Optimizer
Pathmonk
Acuity
Therasaas
Links for Rosie:
Substack: substack.com/@drrosie
This weekâs questions:
If you have a website how many enquiries do you get through it each month?If you don't have a website what stops you from creating one?Have you noticed a drop in referrals recently?If so what do you think is behind it?Rosie on Instagram:
@rosiegilderthorp
@thepregnancypsychologist
The highlightsI introduce the episode 00:00Chris introduces the Webinar 03:13Chris talks about common marketing challenges that therapists face 04:09Chris tells us a little bit about him 07:58Chris talks about traffic generation: turning strangers into people that know that we exist 11:36Chris looks at SEO, starting with the technical aspects of a website 15:34Chris talks about page optimisation 17:15Chris talks about... -
Season Intro: Resilience and Adaptability: How to thrive in 2025
Hello and welcome to the Business of Psychology. It feels like it has been a long time since I've been here behind the mic and it's lovely to be back. I'm really looking forward to settling into this season but I felt like I needed to talk a bit about why it has taken me a while to get going with this season and to think about what I'm going to bring you, because I'm very excited about what we've got up ahead, but it does feel a little bit different to what we've done before.
Full show notes for this episode are available at The Business of Psychology
Links/references:
Substack: substack.com/@drrosie
This weekâs question:
What trends have you noticed coming down the track in mental health care? Is there anything that's giving you anxiety about the future of independent practice or anything you've noticed that you're really excited about and you think could really change the way that we work?Rosie on Instagram:
@rosiegilderthorp
@thepregnancypsychologist
Shownotes Why has it taken me so long to bring this season to you?As you know, if you've been following this podcast for a while, I've been working in seasons or series for the past few years because I felt like that's the best way of curating the content and making sure that what I'm putting out there is always the quality and well researched content that I want to create for you. I just don't feel like I want to be on a hamster wheel of having to churn out content on a weekly cadence, which might not feel like my best work. So I've been dedicating time to the curation of this season, really thinking about the questions I get asked and what people need at this moment. Iâve also been spending a bit longer trying to pursue the guests I really wanted to talk to, which takes time. This season is all about resilience and adaptability, and I think these are two things which we really need to consider for our independent practices moving forward.
We've talked on this podcast before about some of the lessons that I've learnt from my MBA. The thing that I have taken away from that, which I just don't think I would have gained the perspective anywhere else, is that we always need to be thinking about the problem that we solve for people, and we have to be accepting of the fact that how we do it, the mediums we use, the methods that we use, will have to change as our customers change and their expectations and the climate that they're living in changes.
The AI RevolutionWhen I look at the history of independent practice, It has been incredibly static. The way that we do independent practice now⊠yes, we're using things like video conferencing software to talk to clients that are in a different geographical space to us, but actually, the fundamental, what we are doing day in, day out, and how we do that, hasn't really changed for a very long time, since the beginning of independent practice for mental health professionals. And now I'm not sure that that's going to continue in exactly the way that it has. What I am sure about is that there will always be a space for us and that we will always be needed. But I think we have to open our minds to moving with the next industrial revolution, the AI revolution, and working out what our useful place within quite a different work and social...
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Reflections on 2024 and intentions for 2025
Welcome to the Business of Psychology podcast. This is the last episode in this series which means that it must be very nearly Christmas. So Merry Christmas everybody! I hope that you're easing your way into the festive period this year.
This is an episode that I actually planned for last year and I chickened out of posting. When it got to January, and it was too late to post it, I did a bit of reflection on why I hadn't aired the episode that I recorded this time last year, and I realised that I wasn't living my values in the best possible way. The reason that I hadn't posted it was that I was worried that some of the stuff in the episode wouldn't be liked by everybody, that it might be controversial to some people in some ways. and ultimately, I just wasn't in a place to be particularly courageous about that. Actually, when I look back on what a year I'd had in 2023, I can completely see why I didn't want to open the door for any hostility, potentially, or any controversy at all. It makes sense. I'd had a really tough year, and although this year has also been challenging, it hasn't been as emotionally demanding as last year, and I do feel in a position now where I actually really want to engage in debates, especially professional debate around the stuff that matters to me. So what I thought we'd do in this episode is think a bit about the stuff that's going on in mental health, particularly in the UK, but globally as well, and what that might mean for us, and questions that it's planted in my mind about where we might go as a group of professionals. I'm sure you won't agree with everything that I think, and that isn't the point, the point here is just that I think we need to engage with this stuff more, and I think that we need to be less concerned about agreement, and more concerned with professional and intellectual curiosity.
I've been really enjoying this year; doing a lot more collaboration with colleagues, getting into research again. And I think it's ignited in me this desire to really interrogate some of the assumptions that we make in our work, so I wanted to talk about that. And I thought I'd also reflect a little bit on what's been going on in my life and my business over the past year and how those two things might interweave with each other and maybe set some intentions going forward for 2025 because I think that's really important for all of us to be doing right now.
Full show notes for this episode are available at The Business of Psychology
Links/references:
Episode 151: The Immune Mind - Books that make you think
Episode 153: AI and the future of mental health with Dr Rachael Skews
Episode 149: Selling mental health services to organisations with Jessica Lorimer
Episode 133: An invitation to pause and reflect before 2024
Rosie on Instagram:
@rosiegilderthorp
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Supporting NICU families: Dr Frankie Harrison and Miracle Moon
Welcome to the Business of Psychology podcast. Today I'm really delighted to be bringing you an interview with Dr Frankie Harrison. Frankie is a clinical psychologist and the founder of Miracle Moon. In the episode I'm going to let Frankie tell you a lot about her work, but it's safe to say that I think it's one of the most important independent projects that I've come across in the perinatal mental health space, and I was absolutely delighted to be a small part of Frankie's journey as she's somebody that I have worked with and supported through Psychology Business School. So it's brilliant for me to have Frankie on today to catch up and hear about all the amazing things that she's doing with Miracle Moon. But I also hope that it's going to be really interesting for you to listen to, because we talk about the highs and lows of setting up something that you're really passionate about, working with a co-founder to do that, and also Frankie's aspiration to help many more families that have been through a neonatal intensive care experience.
Full show notes and a transcript of this episode are available at The Business of Psychology
Links for Frankie:
Instagram: @miraclemoonuk
Rosie on Instagram:
@rosiegilderthorp
@thepregnancypsychologist
The highlightsFrankie tells us about who she is and her professional background 01:27Frankie talks about what Miracle Moon does and who it exists to help 04:45I ask Frankie how it has been getting Miracle Moon off the ground, and we discuss online workshops and building a community 14:13Frankie reflects on difficult moments in the journey with Miracle Moon 25:06Frankie shares how she and her business partner built a working relationship that's been successful 28:54Frankie tells us her hopes for Miracle Moon and where she sees it going 34:07Frankie tells us how we can connect with her 37:16
The Business Growth PackReady to grow your practice beyond one person and a laptop?
We are here to support you to build a thriving, impactful and profitable business.
Invest in our growth pack to confidently grow your service with associates, organisational work or passive income.
Our unique package includes strategy and marketing training from Dr Rosie Gilderthorp, Founder of Psychology Business School, and legal contracts from Clare Veal, Commercial Lawyer from Aubergine Legal.
Together, we will ensure that you have the strategy and documents you need for growth so you can expand your impact and income while maintaining your work-life balance.
Sign up now: The Business Growth Pack
Thank you so much for listening to the Business of Psychology podcast. I'd really appreciate it if you could take the time to subscribe, rate and review the show. It helps more mental health professionals just like you to find us, and it also means a lot to me personally when I read the reviews. Thank you in advance and we'll see you next week for another episode of practical strategy and inspiration to move your independent practice forward.
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Can You See Me? By Libby Scott and Rebecca Westcott: Books That Make You Think
Welcome to The Business of Psychology Podcast. I'm back with another episode of Books That Make You Think, where I'm sharing with you a book that I found really inspirational; âCan You See Me?' By Libby Scott and Rebecca Westcott.
Full show notes for this episode are available at The Business of Psychology
Links/references:
âCan You See Me?' By Libby Scott and Rebecca Westcott
Rosie on Instagram:
@rosiegilderthorp
@thepregnancypsychologist
The Business Growth PackReady to grow your practice beyond one person and a laptop?
We are here to support you to build a thriving, impactful and profitable business.
Invest in our growth pack to confidently grow your service with associates, organisational work or passive income.
Our unique package includes strategy and marketing training from Dr Rosie Gilderthorp, Founder of Psychology Business School, and legal contracts from Clare Veal, Commercial Lawyer from Aubergine Legal.
Together, we will ensure that you have the strategy and documents you need for growth so you can expand your impact and income while maintaining your work-life balance.
Sign up now: The Business Growth Pack
Thank you so much for listening to the Business of Psychology podcast. I'd really appreciate it if you could take the time to subscribe, rate and review the show. It helps more mental health professionals just like you to find us, and it also means a lot to me personally when I read the reviews. Thank you in advance and we'll see you next week for another episode of practical strategy and inspiration to move your independent practice forward.
ShownotesI was attracted to this book because one of the authors, Libby, is an autistic 11 year old and that felt like a voice I needed to listen to. The book tells the story of Tally, an 11 year old autistic girl as she navigates the transition to secondary school. Interspersed with the narrative are short autsim fact sheets from Tally explaining concepts like "pathological demand avoidance" and the reasons autistic people might engage in certain behaviours from her point of view.
I was thrilled to read a realistic depiction of autism in a girl with a pathological demand avoidance profile. I find this is a term that is not generally well understood, even amongst psychologists and the warm, engaging and, at times, heart-shaking writing encouraged the kind of empathy that autistic people do not always receive. I particularly valued the insight into what it feels like for a child who looks like they are being defiant or furious but is actually feeling terrified.
As a mum and as a professional I know this is a book that has helped me to connect more deeply and engage more fully with the autistic experience. I'd recommend it to any of you regardless of specialty. Check it out here.
PS. If you want to know more about PDA I very highly...
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AI and the future of mental health with Dr Rachael Skews
Welcome to the Business of Psychology podcast. I'm really excited to be interviewing Dr Rachael Skews, a psychologist, coach, trainer, supervisor, speaker, advisor, researcher, and author. She is an internationally recognized subject matter expert in acceptance and commitment coaching and has a really interesting background working with tech companies, including Headspace, to develop effective and ethical behaviour change initiatives. I saw Rachael giving a webinar for the International Society for Coaching Psychology, and I knew I had to ask her to be a guest on this podcast because I found her insight into how the emerging AI technology could support and enhance our work, so refreshing and so fascinating. I get kind of scared by the unbridled enthusiasm for tech that the tech community often has. But I'm also really uncomfortable with the alarmism and pessimism that the mental health world often defaults to when we're faced with new stuff. So it was really great to hear a balanced view from somebody that really understands the ethical issues and potential pitfalls, but also embraces the excitement of the new technology.
Full show notes and a transcript of this episode are available at The Business of Psychology
Links for Rachael:
LinkedIn: Rachael Skews
Website: www.cognuscoach.com
Other Links:
Reading Our Minds: The Rise of Big Data Psychiatry by Daniel Barron
Rosie on Instagram:
@rosiegilderthorp
@thepregnancypsychologist
The highlightsRachael tells us about who she is and her professional background 01:56We discuss human interaction and the role of technology in mental health 05:48I ask Rachael about working with other people from different backgrounds to psychology 19:23Rachael tells us about the opportunities she sees on the horizon for mental health professionals and AI 25:50We discuss wearable tech and using technology to get data that we wouldn't be able to get otherwise 30:43Rachael talks about managing sensitive data and GDPR 43:16We talk about the ethical considerations of using technology and AI 47:17Rachael tells us how we can find out more from her 54:12
The Business Growth PackReady to grow your practice beyond one person and a laptop?
We are here to support you to build a thriving, impactful and profitable business.
Invest in our growth pack to confidently grow your service with associates, organisational work or passive income.
Our unique package includes strategy and marketing training from Dr Rosie Gilderthorp, Founder of Psychology Business School, and legal contracts from Clare Veal, Commercial Lawyer from Aubergine Legal.
Together, we will ensure that you have the strategy and documents you need for growth so you can expand your impact and income while maintaining your work-life balance.
Sign up now: The Business Growth Pack
Thank you so much for listening to the...
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Thinking differently about your practice: A tool to put the client first
Welcome to The Business of Psychology Podcast. In this episode I want to share how we can use a value proposition to help us plan service that meets the needs of our clients.
Full show notes for this episode are available at The Business of Psychology
Links:
The Value Proposition Canvas - Strategyzer Template
Rosie on Instagram:
@rosiegilderthorp
@thepregnancypsychologist
The Business Growth PackReady to grow your practice beyond one person and a laptop?
We are here to support you to build a thriving, impactful and profitable business.
Invest in our growth pack to confidently grow your service with associates, organisational work or passive income.
Our unique package includes strategy and marketing training from Dr Rosie Gilderthorp, Founder of Psychology Business School, and legal contracts from Clare Veal, Commercial Lawyer from Aubergine Legal.
Together, we will ensure that you have the strategy and documents you need for growth so you can expand your impact and income while maintaining your work-life balance.
Sign up now: The Business Growth Pack
Thank you so much for listening to the Business of Psychology podcast. I'd really appreciate it if you could take the time to subscribe, rate and review the show. It helps more mental health professionals just like you to find us, and it also means a lot to me personally when I read the reviews. Thank you in advance and we'll see you next week for another episode of practical strategy and inspiration to move your independent practice forward.
ShownotesIn this episode I wanted to share how we can use a value proposition to help us plan service that meets the needs of our clients.
This is a great follow on from my episode talking about creating a customer persona and why that is so important. Essentially, once you deeply understand your customer, what their barriers are to engaging with support, and their real priorities then you need to move on to thinking about what your proposed product or service needs to do for them. In other words, how you add value.
There is a tool available from Strategyzer called The Value Proposition Canvas that is designed to help you do exactly that. You complete a canvas for each client group or customer segment that you are working with.
You start with the section on the right that asks you to define the pain the client is experiencing, what is keeping them up at night with worry, what are they doing that they regret, or not doing that they wish they were doing? What are they unhappy about? Then you move on to think about what they want to gain from their time with you. What are they hoping they will be able to do? What do they want to be different? How do they think their life will be enriched? Remember this is all from their perspective not yours! Then you move on to the "jobs to be done", again from the client's perspective, what does your service need to achieve for them? This can include practical things...
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The Immune Mind - Books That Make You Think
Welcome to The Business of Psychology Podcast. Today we're talking about the book âThe Immune Mindâ by Dr Monty Lyman. He has done really interesting work all around the idea of the mind-body-gut-immune connection, which are all things that I'm really interested in, in my practice, and increasingly I think that we need to incorporate into the way that we work, otherwise we're ignoring a lot of really good science.
Full show notes for this episode are available at The Business of Psychology
Links/references:
The Immune Mind by Monty Lyman
The Body Keeps the Score by Bessel van der Kolk
Rosie on Instagram:
@rosiegilderthorp
@thepregnancypsychologist
The Business Growth PackReady to grow your practice beyond one person and a laptop?
We are here to support you to build a thriving, impactful and profitable business.
Invest in our growth pack to confidently grow your service with associates, organisational work or passive income.
Our unique package includes strategy and marketing training from Dr Rosie Gilderthorp, Founder of Psychology Business School, and legal contracts from Clare Veal, Commercial Lawyer from Aubergine Legal.
Together, we will ensure that you have the strategy and documents you need for growth so you can expand your impact and income while maintaining your work-life balance.
Sign up now: The Business Growth Pack
Thank you so much for listening to the Business of Psychology podcast. I'd really appreciate it if you could take the time to subscribe, rate and review the show. It helps more mental health professionals just like you to find us, and it also means a lot to me personally when I read the reviews. Thank you in advance and we'll see you next week for another episode of practical strategy and inspiration to move your independent practice forward.
ShownotesIt has been ages since I've recorded a Books That Make You Think episode, but I absolutely had to revive the format for the book I'm talking about this week because it has completely changed the way that I think about my work fundamentally. Or rather, I would say it's actually given me more confidence to express opinions that I previously held, but didn't fully understand the evidence base for.
So today we're talking about âThe Immune Mindâ, which is a book by Dr Monty Lyman. Some of you might have seen a documentary that he made previously, he's also written a book about chronic pain. There's a whole heap of really interesting work that he's done, and it's all around the idea of the mind-body-gut-immune connection. And as you know, if you've listened to this podcast for a while, these are all things that I'm really interested in, in my practice, and increasingly I think that we need to incorporate into the way that we work, otherwise we're ignoring a lot of really good science.
So, I'll give you a quick summary of the book, and then we'll dive
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Celebrating 150 episodes of Business of Psychology with Dr Claire Plumbly
Dr Claire Plumbly takes over as guest host of the Business of Psychology podcast to interview Rosie on the occasion of celebrating 150 episodes!
Full show notes and a transcript of this episode are available at The Business of Psychology
Episode Links:
Episode 106: A model for truly integrative therapy: SIP with Dr Melanie Lee and Bridger Falkenstein
Episode 120: All That We Are: Best Selling Author Gabriella Braun
Episode 62: Which social media platform works best for psychologists and therapists?
Top 3 Downloaded Episodes:
Episode 1: Business planning to supercharge your psychology private practice
Episode 18: Systematic reviews: How to do a systematic review in independent practice
Episode 41: How to set your fees in your psychology private practice with âpricing queenâ Sally Farrant
Marketing an online course mini series:
Episode 84: Creating and marketing an online course for psychologists and therapists part 1: Creating a freebie to grow your online audience
Episode 85: Marketing an online course for psychologists part 2: Landing page essentials for psychologists and therapists with with Vicki Jakes
Episode 86: Marketing an online course for psychologists and therapists part 3: Promoting your freebie with Dr Catherine Hallissey
Episode 87: Marketing an online course for psychologists part 4: Do you have the authority to launch an online course?
Episode 88:
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Selling mental health services to organisations with Jessica Lorimer
Welcome to the Business of Psychology podcast. In this episode, I'm interviewing Jessica Lorimer, sales expert and the person that taught me how to break into the world of corporates through her program, The C Suite. Jess specialises in consultative selling, in other words, helping clients to make sense of their problems. I can honestly say that following her process and keeping the emphasis on consultation at the forefront of my mind has helped me to feel completely comfortable with the extremely high levels of cold outreach that Iâve had to do to get my foot in the corporate door. This episode is a must listen for you if you're interested in selling your services to corporates or other organisations, but it's also a really great one if you've ever struggled with your mindset around taking money for your services.
Full show notes and a transcript of this episode are available at The Business of Psychology
Links for Jessica:
LinkedIn
sellingtocorporate.com
Selling to Corporate Podcast
Rosieâs affiliate link for The C-Suite: https://rosiegilderthorp--smartleaderssell.thrivecart.com/the-c-suite-self-study-course-2024bnpl/
Rosie on Instagram:
@rosiegilderthorp
@thepregnancypsychologist
The highlightsJess tells us a little bit about who she is, how she helps people and the sorts of services that corporates might be interested in buying from independent psychologists and therapists 01:26Jess talks about why it would be worth corporates working with small providers like us 08:53Jess tells us how consultative selling is different 14:42We discuss the fear of reaching out to corporates and how our skills are relevant to consultative selling 21:06Jess talks about the need in public sector and not for profit for external support and guidance, and how if we are from a public sector background, we will still know people who need our skill set 32:32Jess gives us a good first move to make if we are thinking about offering services to an organisation 36:18Jess tells us where to find her and her podcast, Selling to Corporate 40:32
The Business Growth PackReady to grow your practice beyond one person and a laptop?
We are here to support you to build a thriving, impactful and profitable business.
Invest in our growth pack to confidently grow your service with associates, organisational work or passive income.
Our unique package includes strategy and marketing training from Dr Rosie Gilderthorp, Founder of Psychology Business School, and legal contracts from Clare Veal, Commercial Lawyer from Aubergine Legal.
Together, we will ensure that you have the strategy and documents you need for growth so you can expand your impact and income while maintaining your work-life balance.
Sign up now:
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Therapeutic knitting with Dr Mia Hobbs and Dr Paula Redmond
Welcome to the Business of Psychology podcast. I am really excited to have Dr Paula Redmond and Dr Mia Hobbs here to talk to me about their new venture in the world of therapeutic knitting. They are both clinical psychologists and avid knitters, and also both alumni of Psychology Business School, so Iâm particularly pleased to have them here to talk about their new audio course, which is guiding people in using knitting for self care.
Full show notes and a transcript of this episode are available at The Business of Psychology
Links for Mia and Paula:
creativerestoration.org
www.therapeuticknitting.org
Why I Knit Podcast
@knittingistherapeutic - Instagram
drpaularedmond.com
When Work Hurts Podcast
Dr Paula Redmond - LinkedIn
Rosie on Instagram:
@rosiegilderthorp
@thepregnancypsychologist
The highlightsMia tells us about life as a professional and her background 00:50Mia talks about when she first had an inkling that knitting could be helpful 05:00Paula tells us about her professional background and what led her to this path 09:00Mia and Paula talk about how therapeutic knitting works to support self care 14:08Paula and Mia tell us how they got the ball rolling with their therapeutic knitting project 27:24Mia and Paula give their advice for people who would like to develop a podcast or a blog 35:24Paula and Mia share the more challenging moments from their journey so far 41:24I ask Paula and Mia for their one piece of advice theyâd give to another psychologist or therapist who would love to do something like this 48:09
The Business Growth PackReady to grow your practice beyond one person and a laptop?
We are here to support you to build a thriving, impactful and profitable business.
Invest in our growth pack to confidently grow your service with associates, organisational work or passive income.
Our unique package includes strategy and marketing training from Dr Rosie Gilderthorp, Founder of Psychology Business School, and legal contracts from Clare Veal, Commercial Lawyer from Aubergine Legal.
Together, we will ensure that you have the strategy and documents you need for growth so you can expand your impact and income while maintaining your work-life balance.
Sign up now: The Business Growth Pack
Thank you so much for listening to the Business of Psychology podcast. I'd really appreciate it if you could take the time to subscribe, rate and review the show. It helps more mental health...
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Summer School: Legal contracts and celebration episode
Hello and welcome to the Business of Psychology Summer School edition.
Over the six weeks of the English school holidays, we are doing things a little bit differently around here. If you're looking to start up an independent practice in September, then this is the place to be as each week I'm dropping in with a quick lesson and tasks that can be completed in 30 minutes or less from your sun lounger.
By the end of the six weeks, you will feel ready to step into your practice in September, confident that you can find clients and have a safe and viable business foundation.
Each week, the lessons will go out on this podcast feed, but if you want the weekly tasks, workbooks, private community, and a live session with me at the end of the summer to hold you accountable and make sure nothing stands in your way, you will need to sign up here: PBS Summer School
I would love to see you in the community.
Full show notes of this episode are available at The Business of Psychology
Links & References:
PBS Start and Grow
Discount code for Start and Grow: SUMMER200 valid until Wednesday the 11th September at 10pm
Episode 146: Data Protection for Psychologists in 2024 with Clare Veal
Rosie on Instagram:
@rosiegilderthorp
@thepregnancypsychologist
Legal contracts and celebration episodeWe have come to the end of Summer School, and as you might have noticed from the title of this episode, I'm combining two rather odd things here today, because firstly, I really want to say what an amazing summer this has been. Thank you so much for joining along with this journey. I have loved watching your budding businesses develop and hearing how your confidence has grown over the past few weeks.
I know September is going to be the start of so many epic psychology and therapy practices, and that is a fantastic thing. But one thing we haven't got sorted yet is your essential contracts and data protection policies, the legal bits. And these are critically important, but they couldn't really be fit into 30 minutes or less, and I did not consider them to be particularly sun lounger friendly, if I'm honest. But I do have a good solution for you for that one.
Firstly, listen to the podcast that I recorded with Clare Veal, where we talk about data protection contracts and policies, the ones that you need and what needs to be in them. So do go and listen to that podcast. It's really amazing free advice from a leading lawyer in this space.
Then I have to recommend that you consider using your special summer school discount to join us in Start and Grow and get:
All the legal training policies and contracts that you could possibly need. My clear step by step course to build a practice that supports your values and rewards your hard work. Twice a month, -
Summer School Lesson 6: Third parties and insurance companies
Hello and welcome to the Business of Psychology Summer School edition.
Over the six weeks of the English school holidays, we are doing things a little bit differently around here. If you're looking to start up an independent practice in September, then this is the place to be as each week I'm dropping in with a quick lesson and tasks that can be completed in 30 minutes or less from your sun lounger.
By the end of the six weeks, you will feel ready to step into your practice in September, confident that you can find clients and have a safe and viable business foundation.
Each week, the lessons will go out on this podcast feed, but if you want the weekly tasks, workbooks, private community, and a live session with me at the end of the summer to hold you accountable and make sure nothing stands in your way, you will need to sign up here: PBS Summer School
I would love to see you in the community.
Full show notes of this episode are available at The Business of Psychology
Links & References:
PBS Summer School Sign Up
PBS Start and Grow
Rosie on Instagram:
@rosiegilderthorp
@thepregnancypsychologist
Week 6: Third parties and insurance companiesWelcome to Lesson 6 of Summer School, our final lesson! Today I'm going to be talking to you about third parties and insurance companies, because often when we start out in private practice, it can be helpful to supplement our own referrals with some from third parties, the most common being associate work for a larger, well established practice, referrals directly from insurance companies, or referrals from case managers representing medico legal firms.
Associate workAssociate work can be great to help you get your confidence and practice processes up and running at the beginning of your practice. In fact, many people choose to stay working as an associate rather than creating their own referrals.
The upside is you get the benefit of steady referrals and the best associate practices offer training and supervision opportunities or other benefits like free room rental when you see their clients. They also tend to handle the admin for you, so it can be very welcome in the scary early days.
The downside of associate work is less money, but less costs as well, so that might actually be fine. Just check that you don't go below your minimum fee that we worked out a couple of lessons ago, and also possible limitations on your own business growth. You need to check an associate contract very carefully for non compete clauses. These are clauses that state that you can't poach clients from the associate practice, which is very much fair enough. But, some of them do have some quite drastic terms in them. The chunkiest I've ever read was, 'You can never work with any mental health client within a 50 mile radius of the associate practice for one year after you finish with your last patient with usâ. And I won't get into the pros and cons of that type of clause here, but just be aware, and if you see one that you think might limit your potential business growth in the future, then walk...
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