Episodios
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Ready to level up your marketing game in 2025?
In this episode of the S.O.B. Marketing podcast, weโre sharing our top 5 marketing tools every small business owner needs to crush their goals this year! From simplifying your social media to automating your email marketing (hello, more free time ๐), weโve got the insider scoop on the tools that will make running your business smoother than ever.
Scroll to the RELATED CONTENT section for links to each of the tools we mentioned.
๐๐ฆ๐ฆ๐ฅ ๐ฎ๐ข๐ณ๐ฌ๐ฆ๐ต๐ช๐ฏ๐จ ๐ด๐ถ๐ฑ๐ฑ๐ฐ๐ณ๐ต, ๐ฃ๐ถ๐ต ๐ฅ๐ฐ๐ฏ'๐ต ๐ธ๐ข๐ฏ๐ต ๐ต๐ฐ ๐ฉ๐ช๐ณ๐ฆ ๐ข๐ฏ ๐ฆ๐น๐ฑ๐ฆ๐ฏ๐ด๐ช๐ท๐ฆ ๐ฎ๐ข๐ณ๐ฌ๐ฆ๐ต๐ช๐ฏ๐จ ๐ข๐จ๐ฆ๐ฏ๐ค๐บ?
Join our monthly membership ๐.๐.๐ (๐๐ฆ๐๐ฅ๐ฅ ๐๐ฐ๐ง๐๐ ๐๐ฎ๐ฌ๐ข๐ง๐๐ฌ๐ฌ) ๐๐จ๐ฆ๐ฆ๐ฎ๐ง๐ข๐ญ๐ฒ: https://www.skool.com/sob
PLEASE REMEMBER TO FOLLOW AND LEAVE A 5 STAR REVIEW!
_________________
Chapters:
00:00 Thank You For Listening & Please Leave a Review
02:09 Essential Marketing Tools for Small Businesses in 2025
04:11 Opus Clip: Revolutionizing Short-Form Video Content Creation
11:04 Flodesk: The Ultimate Email Marketing Tool
17:02 Google Analytics: Understanding Your Audience
20:14 Building Communities with Skool
24:35 Streamlining Customer Interactions with ManyChat
31:15 TLDL: Top Marketing Tools for Small Businesses in 2025
_________________
๐๐๐๐๐๐๐ ๐๐๐๐๐๐๐:
Flodesk: https://flodesk.com/c/THESEASONEDMARKETER
Opus Clip: https://www.opus.pro/?via=TSM
ManyChat: https://manychat.com
Google Analytics: https://marketingplatform.google.com/about/analytics/
Skool: https://www.skool.com/referref=6b726cada2eb410685edbef08a9a8071
๐.๐.๐ (๐๐ฆ๐๐ฅ๐ฅ ๐๐ฐ๐ง๐๐ ๐๐ฎ๐ฌ๐ข๐ง๐๐ฌ๐ฌ) ๐๐จ๐ฆ๐ฆ๐ฎ๐ง๐ข๐ญ๐ฒ: https://www.skool.com/sob
_________________
If you like the show, telling a friend about it would be helpful! You can text, email, Tweet, or send this link to a friend: https://sobmarketing.com
This podcast is brought to you by THE SEASONED MARKETER. For more free marketing resources, follow us here:
**Youtube: https://www.youtube.com/@TheSeasonedMarketer
**Facebook: https://www.facebook.com/theseasonedmarketer
**Instagram: https://www.instagram.com/theseasonedmarketer
COLLABORATION REQUESTS TO: [email protected]
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Happy Holidays, small business owners!
This week on the Small Owned Business (S.O.B.) Marketing Podcast, weโre putting a marketing spin on the 12 Days of Christmas.
Weโre sharing 12 actionable marketing tips and strategies that every small business owner should take into 2025. Make sure to save this episode so that you can come back to it later next year and double check that your small business is on the right track.
๐๐ฆ๐ฆ๐ฅ ๐ฎ๐ข๐ณ๐ฌ๐ฆ๐ต๐ช๐ฏ๐จ ๐ด๐ถ๐ฑ๐ฑ๐ฐ๐ณ๐ต, ๐ฃ๐ถ๐ต ๐ฅ๐ฐ๐ฏ'๐ต ๐ธ๐ข๐ฏ๐ต ๐ต๐ฐ ๐ฉ๐ช๐ณ๐ฆ ๐ข๐ฏ ๐ฆ๐น๐ฑ๐ฆ๐ฏ๐ด๐ช๐ท๐ฆ ๐ฎ๐ข๐ณ๐ฌ๐ฆ๐ต๐ช๐ฏ๐จ ๐ข๐จ๐ฆ๐ฏ๐ค๐บ? Join our monthly membership ๐.๐.๐ (๐๐ฆ๐๐ฅ๐ฅ ๐๐ฐ๐ง๐๐ ๐๐ฎ๐ฌ๐ข๐ง๐๐ฌ๐ฌ) ๐๐จ๐ฆ๐ฆ๐ฎ๐ง๐ข๐ญ๐ฒ: https://www.skool.com/sob
PLEASE REMEMBER TO FOLLOW AND LEAVE A 5 STAR REVIEW!
_________________
Chapters:
00:00 Thank You For Listening & Please Leave a Review
06:40 1. Understanding Your Target Audience
09:02 2. Data Driven Marketing Adjustments
12:30 3. Focus on Three Marketing Initiatives
14:58 4. Quarterly Marketing Plan Reviews
19:43 5. Networking: The Key to Small Business Success
22:55 6. The Power of Gratitude in Business
26:42 7. Data Driven Decisions: The Seven Week Rule
30:19 8. Embracing Creativity: New Marketing Strategies
33:39 9. Build Community: The Importance of Connections
38:22 10. Engaging on Social Media
44:30 11. Mapping the Customer Journey
50:04 12. The Importance of Consistency in Marketing
55:42 TLDL: 12 Tips You Need to Take into 2025 as a Small Business _________________
๐๐๐๐๐๐๐ ๐๐๐๐๐๐๐:
Podcast episodes mentioned:
3 Reasons to Create a Marketing Plan for Your Small Business: https://youtu.be/YY7Hmk8u-uU
How to Create a Marketing Plan that ACTUALLY Works: https://youtu.be/3ouST--c9gA
Practicing Gratitude in Your Small Business: https://youtu.be/eLH8jTtAC-Y
๐.๐.๐ (๐๐ฆ๐๐ฅ๐ฅ ๐๐ฐ๐ง๐๐ ๐๐ฎ๐ฌ๐ข๐ง๐๐ฌ๐ฌ) ๐๐จ๐ฆ๐ฆ๐ฎ๐ง๐ข๐ญ๐ฒ: https://www.skool.com/sob
_________________
If you like the show, telling a friend about it would be helpful! You can text, email, Tweet, or send this link to a friend: https://sobmarketing.com.
This podcast is brought to you by THE SEASONED MARKETER. For more free marketing resources, follow us here:
**Youtube: https://www.youtube.com/@TheSeasonedMarketer
**Facebook: https://www.facebook.com/theseasonedmarketer
**Instagram: https://www.instagram.com/theseasonedmarketer
COLLABORATION REQUESTS TO: [email protected]
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¿Faltan episodios?
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Struggling to stand out in your niche? This is the episode for you!
In this weekโs episode of the Small Owned Business (S.O.B.) Marketing Podcast, weโre joined by Hailey from Cork and Fizz, whose mission is to make wine fun and accessible for everyone. ๐ท
Hailey shares her journey of building a brand that resonates with her audience and how sheโs carved out a unique space in the wine education niche. Together, we discuss:
โจ How to define your brand and communicate it effectively๐ฃ Tips for standing out in a crowded market๐ค Building a loyal audience by staying authentic to your mission
Whether youโre in wine education or any other industry, this episode is packed with actionable advice to help you establish a standout brand and grow with confidence!
Thank you again to Hailey for joining us! Scroll down to the Related Content section to find more information about Cork & Fizz.
โก๏ธ ๐๐ฆ๐ฆ๐ฅ ๐ฎ๐ข๐ณ๐ฌ๐ฆ๐ต๐ช๐ฏ๐จ ๐ด๐ถ๐ฑ๐ฑ๐ฐ๐ณ๐ต, ๐ฃ๐ถ๐ต ๐ฅ๐ฐ๐ฏ'๐ต ๐ธ๐ข๐ฏ๐ต ๐ต๐ฐ ๐ฉ๐ช๐ณ๐ฆ ๐ข๐ฏ ๐ฆ๐น๐ฑ๐ฆ๐ฏ๐ด๐ช๐ท๐ฆ ๐ฎ๐ข๐ณ๐ฌ๐ฆ๐ต๐ช๐ฏ๐จ ๐ข๐จ๐ฆ๐ฏ๐ค๐บ?
Join our monthly membership community ๐.๐.๐ (๐๐ฆ๐๐ฅ๐ฅ ๐๐ฐ๐ง๐๐ ๐๐ฎ๐ฌ๐ข๐ง๐๐ฌ๐ฌ) ๐๐จ๐ฆ๐ฆ๐ฎ๐ง๐ข๐ญ๐ฒ: https://www.skool.com/sob
PLEASE REMEMBER TO FOLLOW AND LEAVE A 5 STAR REVIEW!
_________________
Chapters:
00:00 Thank You For Listening & Please Leave a Review
05:14 The Beginnings of Cork & Fizz
23:15 Understanding Your Target Audience
26:26 Marketing and Unique Selling Points
30:19 Community Engagement and Learning
36:59 Overcoming Imposter Syndrome
42:18 The Importance of Experimentation in Wine AND Marketing
48:11 Finding Your Niche and Unique Selling Point
51:50 More About Cork & Fizz
_________________
๐๐๐๐๐๐๐ ๐๐๐๐๐๐๐:
Cork & Fizz: https://www.corkandfizz.com
The Cork & Fizz Guide to Wine podcast: https://www.buzzsprout.com/2189095
๐.๐.๐ (๐๐ฆ๐๐ฅ๐ฅ ๐๐ฐ๐ง๐๐ ๐๐ฎ๐ฌ๐ข๐ง๐๐ฌ๐ฌ) ๐๐จ๐ฆ๐ฆ๐ฎ๐ง๐ข๐ญ๐ฒ: https://www.skool.com/sob
_________________
If you like the show, telling a friend about it would be helpful! You can text, email, Tweet, or send this link to a friend: https://sobmarketing.com
This podcast is brought to you by THE SEASONED MARKETER. For more free marketing resources, follow us here:
**Youtube: https://www.youtube.com/@TheSeasonedMarketer
**Facebook: https://www.facebook.com/theseasonedmarketer
**Instagram: https://www.instagram.com/theseasonedmarketer
COLLABORATION REQUESTS TO: [email protected]
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Happy Thanksgiving S.O.Bโs!
This weekโs episode is a little different. For the past couple of months Vivian and I have practiced gratitude - and we want to share how it has positively impacted The Seasoned Marketer.
Thank you for listening to the Small Owned Business (S.O.B.) Marketing podcast. We are grateful for you all. Please consider leaving us a review and following/subscribing. If you have something you want us to discuss, send us a dm or email us at [email protected].
We hope you have a wonderful Thanksgiving with friends and family.
โก๏ธ ๐๐ฆ๐ฆ๐ฅ ๐ฎ๐ข๐ณ๐ฌ๐ฆ๐ต๐ช๐ฏ๐จ ๐ด๐ถ๐ฑ๐ฑ๐ฐ๐ณ๐ต, ๐ฃ๐ถ๐ต ๐ฅ๐ฐ๐ฏ'๐ต ๐ธ๐ข๐ฏ๐ต ๐ต๐ฐ ๐ฉ๐ช๐ณ๐ฆ ๐ข๐ฏ ๐ฆ๐น๐ฑ๐ฆ๐ฏ๐ด๐ช๐ท๐ฆ ๐ฎ๐ข๐ณ๐ฌ๐ฆ๐ต๐ช๐ฏ๐จ ๐ข๐จ๐ฆ๐ฏ๐ค๐บ?
Join our monthly ๐.๐.๐ (๐๐ฆ๐๐ฅ๐ฅ ๐๐ฐ๐ง๐๐ ๐๐ฎ๐ฌ๐ข๐ง๐๐ฌ๐ฌ) ๐๐จ๐ฆ๐ฆ๐ฎ๐ง๐ข๐ญ๐ฒ: https://www.skool.com/sob
PLEASE REMEMBER TO LIKE AND SUBSCRIBE!
_________________
Chapters:
00:00 Thank You For Listening & Please Leave a Review
02:28 The Impact of Gratitude on Productivity and Perspective
10:03 The Non-Linear Growth of Small Businesses
16:33 Creativity and Idea Generation from Gratitude
23:57 TLDL: Embracing Gratitude in Business
_________________
๐๐๐๐๐๐๐ ๐๐๐๐๐๐๐:
๐.๐.๐ (๐๐ฆ๐๐ฅ๐ฅ ๐๐ฐ๐ง๐๐ ๐๐ฎ๐ฌ๐ข๐ง๐๐ฌ๐ฌ) ๐๐จ๐ฆ๐ฆ๐ฎ๐ง๐ข๐ญ๐ฒ: https://www.skool.com/sob
_________________
If you like the show, telling a friend about it would be helpful! You can text, email, Tweet, or send this link to a friend: https://sobmarketing.com
This podcast is brought to you by THE SEASONED MARKETER. For more free marketing resources, follow us here:
**Youtube: https://www.youtube.com/@TheSeasonedMarketer
**Facebook: https://www.facebook.com/theseasonedmarketer
**Instagram: https://www.instagram.com/theseasonedmarketer
COLLABORATION REQUESTS TO: [email protected]
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Marketing a minority-owned small businesses comes with unique opportunities. โจ
In this episode of the Small Owned Business (S.O.B.) Marketing Podcast, weโre joined by Brรจ from Sweet Rose Waxing Company to share her insights as a minority business owner navigating marketing.
Learn more about available resources and strategies to amplify your brand.
โก๏ธ ๐๐ฆ๐ฆ๐ฅ ๐ฎ๐ข๐ณ๐ฌ๐ฆ๐ต๐ช๐ฏ๐จ ๐ด๐ถ๐ฑ๐ฑ๐ฐ๐ณ๐ต, ๐ฃ๐ถ๐ต ๐ฅ๐ฐ๐ฏ'๐ต ๐ธ๐ข๐ฏ๐ต ๐ต๐ฐ ๐ฉ๐ช๐ณ๐ฆ ๐ข๐ฏ ๐ฆ๐น๐ฑ๐ฆ๐ฏ๐ด๐ช๐ท๐ฆ ๐ฎ๐ข๐ณ๐ฌ๐ฆ๐ต๐ช๐ฏ๐จ ๐ข๐จ๐ฆ๐ฏ๐ค๐บ?
Join our monthly membership community ๐.๐.๐ (๐๐ฆ๐๐ฅ๐ฅ ๐๐ฐ๐ง๐๐ ๐๐ฎ๐ฌ๐ข๐ง๐๐ฌ๐ฌ) ๐๐จ๐ฆ๐ฆ๐ฎ๐ง๐ข๐ญ๐ฒ: https://www.skool.com/sob
PLEASE REMEMBER TO FOLLOW AND LEAVE A 5 STAR REVIEW!
_________________
Chapters:
00:00 Thank You For Listening & Please Leave a Review
01:25 Marketing for Minority-Owned Businesses
04:22 The Impact of Identity on Business Promotion
15:30 Building Community and Networking as a Minority-Owned Business
20:55 Marketing Strategies for Minority-Owned Business
21:58 Resources for Minority-Owned Businesses
29:58 Final Tips for Minority-Owned Businesses
_________________
๐๐๐๐๐๐๐ ๐๐๐๐๐๐๐:
๐.๐.๐ (๐๐ฆ๐๐ฅ๐ฅ ๐๐ฐ๐ง๐๐ ๐๐ฎ๐ฌ๐ข๐ง๐๐ฌ๐ฌ) ๐๐จ๐ฆ๐ฆ๐ฎ๐ง๐ข๐ญ๐ฒ: https://www.skool.com/sob
_________________
If you like the show, telling a friend about it would be helpful! You can text, email, Tweet, or send this link to a friend: https://sobmarketing.com
This podcast is brought to you by THE SEASONED MARKETER. For more free marketing resources, follow us here:
**Youtube: https://www.youtube.com/@TheSeasonedMarketer
**Facebook: https://www.facebook.com/theseasonedmarketer
**Instagram: https://www.instagram.com/theseasonedmarketer
COLLABORATION REQUESTS TO: [email protected]
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Confused about the difference between marketing and advertising? Youโre not alone!
In this episode of the Small Owned Business (S.O.B.) Marketing Podcast, we dive into why marketing and advertising arenโt the same thingโand why understanding this can transform your small businessโs marketing strategy. Learn the key differences between marketing and advertising, and why focusing on both will help you reach your target audience.
If youโre a small business owner looking to take control of your marketing, you NEED to listen to this episode!
โก๏ธ ๐๐ฆ๐ฆ๐ฅ ๐ฎ๐ข๐ณ๐ฌ๐ฆ๐ต๐ช๐ฏ๐จ ๐ด๐ถ๐ฑ๐ฑ๐ฐ๐ณ๐ต, ๐ฃ๐ถ๐ต ๐ฅ๐ฐ๐ฏ'๐ต ๐ธ๐ข๐ฏ๐ต ๐ต๐ฐ ๐ฉ๐ช๐ณ๐ฆ ๐ข๐ฏ ๐ฆ๐น๐ฑ๐ฆ๐ฏ๐ด๐ช๐ท๐ฆ ๐ฎ๐ข๐ณ๐ฌ๐ฆ๐ต๐ช๐ฏ๐จ ๐ข๐จ๐ฆ๐ฏ๐ค๐บ?
Join our monthly membership community ๐.๐.๐ (๐๐ฆ๐๐ฅ๐ฅ ๐๐ฐ๐ง๐๐ ๐๐ฎ๐ฌ๐ข๐ง๐๐ฌ๐ฌ) ๐๐จ๐ฆ๐ฆ๐ฎ๐ง๐ข๐ญ๐ฒ: https://www.skool.com/sob
PLEASE REMEMBER TO FOLLOW AND LEAVE A REVIEW!
_________________
Chapters:
00:00 Thank You For Listening & Please Leave a Review
04:16 Defining Marketing and Advertising
09:26 Marketing Goals vs. Advertising Goals
10:48 Building Relationships for Small Business Growth
19:05 The Importance of Feedback in Marketing
23:43 TLDL: Key Takeaways on Marketing vs. Advertising
_________________
๐๐๐๐๐๐๐ ๐๐๐๐๐๐๐:
๐.๐.๐ (๐๐ฆ๐๐ฅ๐ฅ ๐๐ฐ๐ง๐๐ ๐๐ฎ๐ฌ๐ข๐ง๐๐ฌ๐ฌ) ๐๐จ๐ฆ๐ฆ๐ฎ๐ง๐ข๐ญ๐ฒ: https://www.skool.com/sob
_________________
If you like the show, telling a friend about it would be helpful! You can text, email, Tweet, or send this link to a friend: https://sobmarketing.com
This podcast is brought to you by THE SEASONED MARKETER. For more free marketing resources, follow us here:
**Youtube: https://www.youtube.com/@TheSeasonedMarketer
**Facebook: https://www.facebook.com/theseasonedmarketer
**Instagram: https://www.instagram.com/theseasonedmarketer
COLLABORATION REQUESTS TO: [email protected]
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Thinking about monetizing your social media as a small business owner? It might not be as necessaryโor as easyโas you think! ๐ก
In this weekโs episode of the Small Owned Business (S.O.B.) Marketing Podcast, we discuss the realities of social media monetization and why itโs often more work than itโs worth for small businesses. Learn why focusing on core business growth can be a better strategy than trying to monetize, and what makes monetization more effort than it is worth.
If you're feeling overwhelmed by the pressure to monetize on social, this episode is for you!
Follow now for more down-to-earth marketing advice to help your small business grow confidently. ๐ฑ
โก๏ธ ๐๐ฆ๐ฆ๐ฅ ๐ฎ๐ข๐ณ๐ฌ๐ฆ๐ต๐ช๐ฏ๐จ ๐ด๐ถ๐ฑ๐ฑ๐ฐ๐ณ๐ต, ๐ฃ๐ถ๐ต ๐ฅ๐ฐ๐ฏ'๐ต ๐ธ๐ข๐ฏ๐ต ๐ต๐ฐ ๐ฉ๐ช๐ณ๐ฆ ๐ข๐ฏ ๐ฆ๐น๐ฑ๐ฆ๐ฏ๐ด๐ช๐ท๐ฆ ๐ฎ๐ข๐ณ๐ฌ๐ฆ๐ต๐ช๐ฏ๐จ ๐ข๐จ๐ฆ๐ฏ๐ค๐บ?
Join our monthly membership community ๐.๐.๐ (๐๐ฆ๐๐ฅ๐ฅ ๐๐ฐ๐ง๐๐ ๐๐ฎ๐ฌ๐ข๐ง๐๐ฌ๐ฌ) ๐๐จ๐ฆ๐ฆ๐ฎ๐ง๐ข๐ญ๐ฒ: https://www.skool.com/sob
PLEASE REMEMBER TO FOLLOW AND LEAVE A 5 STAR REVIEW!
_________________
Chapters:
00:00 Thank You For Listening & Please Leave a Review
02:30 Monetizing on Social Media: Is It Necessary?
05:07 The Pyramid Scheme Analogy
08:43 The Reality of Content Creation
11:00 Aligning Goals with Monetization
15:35 The Financial Reality of Monetization
21:04 Recommendations for Small Business Owners
25:49 TLDL: Brief Summary of Conversation
_________________
๐๐๐๐๐๐๐ ๐๐๐๐๐๐๐:
๐.๐.๐ (๐๐ฆ๐๐ฅ๐ฅ ๐๐ฐ๐ง๐๐ ๐๐ฎ๐ฌ๐ข๐ง๐๐ฌ๐ฌ) ๐๐จ๐ฆ๐ฆ๐ฎ๐ง๐ข๐ญ๐ฒ: https://www.skool.com/sob
_________________
If you like the show, telling a friend about it would be helpful! You can text, email, Tweet, or send this link to a friend: https://sobmarketing.com
This podcast is brought to you by THE SEASONED MARKETER. For more free marketing resources, follow us here:
**Youtube: https://www.youtube.com/@TheSeasonedMarketer
**Facebook: https://www.facebook.com/theseasonedmarketer
**Instagram: https://www.instagram.com/theseasonedmarketer
COLLABORATION REQUESTS TO: [email protected]
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In this special Halloween episode of the Small Owned Business (S.O.B.) Marketing podcast, we are exploring examples of marketing โtricksโ and โtreatsโ.
Through various examples, we discuss the importance of understanding your audience and executing marketing strategies thoughtfully, especially for small business owners.
Join us for this fun conversation and Happy Halloween!
โก๏ธ ๐๐ฆ๐ฆ๐ฅ ๐ฎ๐ข๐ณ๐ฌ๐ฆ๐ต๐ช๐ฏ๐จ ๐ด๐ถ๐ฑ๐ฑ๐ฐ๐ณ๐ต, ๐ฃ๐ถ๐ต ๐ฅ๐ฐ๐ฏ'๐ต ๐ธ๐ข๐ฏ๐ต ๐ต๐ฐ ๐ฉ๐ช๐ณ๐ฆ ๐ข๐ฏ ๐ฆ๐น๐ฑ๐ฆ๐ฏ๐ด๐ช๐ท๐ฆ ๐ฎ๐ข๐ณ๐ฌ๐ฆ๐ต๐ช๐ฏ๐จ ๐ข๐จ๐ฆ๐ฏ๐ค๐บ?
Join our monthly membership community ๐.๐.๐ (๐๐ฆ๐๐ฅ๐ฅ ๐๐ฐ๐ง๐๐ ๐๐ฎ๐ฌ๐ข๐ง๐๐ฌ๐ฌ) ๐๐จ๐ฆ๐ฆ๐ฎ๐ง๐ข๐ญ๐ฒ: https://www.skool.com/sob
PLEASE REMEMBER TO LIKE AND SUBSCRIBE!
_________________
Chapters:
00:00 Thank You For Listening & Please Leave a Review
01:57 Trick or a Treat in Marketing
03:11 Meme Marketing
12:45 Combining Serious Topics with Menial Tasks
23:41 Navigating Brand Statements and Public Pressure
30:13 Sharing Advice BUT Leaving Out KEY Elements
35:35 Hashtag Campaigns
40:55 Gen Z Lingo: The Fine Line Between Trendy and Cringe
_________________
๐๐๐๐๐๐๐ ๐๐๐๐๐๐๐:
๐.๐.๐ (๐๐ฆ๐๐ฅ๐ฅ ๐๐ฐ๐ง๐๐ ๐๐ฎ๐ฌ๐ข๐ง๐๐ฌ๐ฌ) ๐๐จ๐ฆ๐ฆ๐ฎ๐ง๐ข๐ญ๐ฒ: https://www.skool.com/sob
_________________
If you like the show, telling a friend about it would be helpful! You can text, email, Tweet, or send this link to a friend: https://sobmarketing.com
This podcast is brought to you by THE SEASONED MARKETER. For more free marketing resources, follow us here:
**Youtube: https://www.youtube.com/@TheSeasonedMarketer
**Facebook: https://www.facebook.com/theseasonedmarketer
**Instagram: https://www.instagram.com/theseasonedmarketer
COLLABORATION REQUESTS TO: [email protected]
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Small Business Saturday is a little more than a month away!
In this weekโs episode of the Small Owned Business (S.O.B.) Marketing podcast, we are sharing insights and advice from real-life small business owners - both general advice and specifically for Small Business Saturday.
If this is your first year participating in Small Business Saturday, or you are just looking for friendly advice from fellow business owners - listen to this episode!
Thank you to the SOBโs who gave us advice to share:
Sweet Rose Waxing Company
Instagram: @SweetRoseWaxCo
Facebook: https://www.facebook.com/SweetRoseWaxco
Website: https://mysite.vagaro.com/sweeterosewaxco
Southern Curiosities
Instagram: @SouthernCuriosities
Facebook: https://www.facebook.com/southerncuriosities
Website: https://www.southerncuriosities.com
Paper Daisy Press
Instagram: @paper.daisy.press
Facebook: https://www.facebook.com/paperdaisypressnc
Website: https://www.paperdaisypress.com
The Design Demon
Instagram: @TheDesignDemon
Facebook: https://www.facebook.com/thedesigndemon
Website: https://shopdesigndemon.com
Quarry Shoppe
Instagram: @QuarryShoppe
Facebook: https://www.facebook.com/quarryshoppe/
Website: https://quarryshoppe.com
โก๏ธ ๐๐ฆ๐ฆ๐ฅ ๐ฎ๐ข๐ณ๐ฌ๐ฆ๐ต๐ช๐ฏ๐จ ๐ด๐ถ๐ฑ๐ฑ๐ฐ๐ณ๐ต, ๐ฃ๐ถ๐ต ๐ฅ๐ฐ๐ฏ'๐ต ๐ธ๐ข๐ฏ๐ต ๐ต๐ฐ ๐ฉ๐ช๐ณ๐ฆ ๐ข๐ฏ ๐ฆ๐น๐ฑ๐ฆ๐ฏ๐ด๐ช๐ท๐ฆ ๐ฎ๐ข๐ณ๐ฌ๐ฆ๐ต๐ช๐ฏ๐จ ๐ข๐จ๐ฆ๐ฏ๐ค๐บ? Join our monthly membership community ๐.๐.๐ (๐๐ฆ๐๐ฅ๐ฅ ๐๐ฐ๐ง๐๐ ๐๐ฎ๐ฌ๐ข๐ง๐๐ฌ๐ฌ) ๐๐จ๐ฆ๐ฆ๐ฎ๐ง๐ข๐ญ๐ฒ: https://www.skool.com/sob
PLEASE REMEMBER TO FOLLOW AND LEAVE A 5 STAR REVIEW! _________________
๐๐๐๐๐๐๐ ๐๐๐๐๐๐๐:
S.O.B. Marketing Episodes with Sweet Rose Waxing Company: Rebranding Your Small Business: https://youtu.be/YsXkpShd05o
S.O.B. Marketing Episodes with Southern Curiosities: Turning Passion into Profit: https://youtu.be/yY199O114Dw
S.O.B. Marketing Episodes with The Design Demon:
Authenticity in Your Small Business: https://youtu.be/9Ipub1BF24I
Picking the Right Vendor Market: https://youtu.be/zPA3dyIVF4M
๐.๐.๐ (๐๐ฆ๐๐ฅ๐ฅ ๐๐ฐ๐ง๐๐ ๐๐ฎ๐ฌ๐ข๐ง๐๐ฌ๐ฌ) ๐๐จ๐ฆ๐ฆ๐ฎ๐ง๐ข๐ญ๐ฒ: https://www.skool.com/sob
_________________
If you like the show, telling a friend about it would be helpful! You can text, email, Tweet, or send this link to a friend: https://sobmarketing.com
This podcast is brought to you by THE SEASONED MARKETER. For more free marketing resources, follow us here:
**Youtube: https://www.youtube.com/@TheSeasonedMarketer
**Facebook: https://www.facebook.com/theseasonedmarketer
**Instagram: https://www.instagram.com/theseasonedmarketer
COLLABORATION REQUESTS TO: [email protected]
-
Are you overthinking your marketing? Too many options and overthinking can cause serious delays in your small businessโs marketing efforts - and youโre not alone!
In this episode of the Small Owned Business (S.O.B.) Marketing podcast, we dive into how analysis paralysis and choice overload can stall your marketing progress, and share practical tips to overcome it.
If youโre feeling stuck and unsure about your marketing strategy, this episode will help you gain clarity and build momentum!
โก๏ธ ๐๐ฆ๐ฆ๐ฅ ๐ฎ๐ข๐ณ๐ฌ๐ฆ๐ต๐ช๐ฏ๐จ ๐ด๐ถ๐ฑ๐ฑ๐ฐ๐ณ๐ต, ๐ฃ๐ถ๐ต ๐ฅ๐ฐ๐ฏ'๐ต ๐ธ๐ข๐ฏ๐ต ๐ต๐ฐ ๐ฉ๐ช๐ณ๐ฆ ๐ข๐ฏ ๐ฆ๐น๐ฑ๐ฆ๐ฏ๐ด๐ช๐ท๐ฆ ๐ฎ๐ข๐ณ๐ฌ๐ฆ๐ต๐ช๐ฏ๐จ ๐ข๐จ๐ฆ๐ฏ๐ค๐บ?
Join our monthly membership community ๐.๐.๐ (๐๐ฆ๐๐ฅ๐ฅ ๐๐ฐ๐ง๐๐ ๐๐ฎ๐ฌ๐ข๐ง๐๐ฌ๐ฌ) ๐๐จ๐ฆ๐ฆ๐ฎ๐ง๐ข๐ญ๐ฒ: https://www.skool.com/sob
PLEASE REMEMBER TO LIKE AND SUBSCRIBE!
_________________
Chapters:
00:00 Please Leave Us a Review!
2:00 Understanding Choice Overload
08:18 The Impact of Analysis Paralysis in Marketing
10:40 Identifying Signs of Analysis Paralysis in Marketing
14:05 The Importance of Knowing Your Target Audience
23:40 Overcoming Perfectionism in Marketing
31:29 The Dangers of Comparison: Finding Your Unique Path
35:00 Understanding Metrics: Beyond Vanity Metrics
41:04 TLDL; Strategies to Overcome Analysis Paralysis and Succeed In Your Marketing
_________________
๐๐๐๐๐๐๐ ๐๐๐๐๐๐๐:
๐.๐.๐ (๐๐ฆ๐๐ฅ๐ฅ ๐๐ฐ๐ง๐๐ ๐๐ฎ๐ฌ๐ข๐ง๐๐ฌ๐ฌ) ๐๐จ๐ฆ๐ฆ๐ฎ๐ง๐ข๐ญ๐ฒ: https://www.skool.com/sob
_________________
If you like the show, telling a friend about it would be helpful! You can text, email, Tweet, or send this link to a friend: https://sobmarketing.com
This podcast is brought to you by THE SEASONED MARKETER. For more free marketing resources, follow us here:
**Youtube: https://www.youtube.com/@TheSeasonedMarketer
**Facebook: https://www.facebook.com/theseasonedmarketer
**Instagram: https://www.instagram.com/theseasonedmarketer
COLLABORATION REQUESTS TO: [email protected]
-
Hurricane Helene has impacted countless small businesses, but help is available! โค๏ธ
This weekโs episode of the S.O.B. Marketing podcast is a little different. We are discussing valuable resources available for small business owners affected by Hurricane Helene. Plus, we explore how you can help a small business in need.
Keep reading for all the links to the resources we discuss in this episode, and please consider helping out someone in need.
Know of a resource or a way to help that we did not mention in this video? Leave a comment or send us a DM @TheSeasonedMarketer on social media so we can add it to our list! We will be posting a downloadable page of these resources on our website.
โก๏ธ ๐๐ฆ๐ฆ๐ฅ ๐ฎ๐ข๐ณ๐ฌ๐ฆ๐ต๐ช๐ฏ๐จ ๐ด๐ถ๐ฑ๐ฑ๐ฐ๐ณ๐ต, ๐ฃ๐ถ๐ต ๐ฅ๐ฐ๐ฏ'๐ต ๐ธ๐ข๐ฏ๐ต ๐ต๐ฐ ๐ฉ๐ช๐ณ๐ฆ ๐ข๐ฏ ๐ฆ๐น๐ฑ๐ฆ๐ฏ๐ด๐ช๐ท๐ฆ ๐ฎ๐ข๐ณ๐ฌ๐ฆ๐ต๐ช๐ฏ๐จ ๐ข๐จ๐ฆ๐ฏ๐ค๐บ?
Join our monthly membership community ๐.๐.๐ (๐๐ฆ๐๐ฅ๐ฅ ๐๐ฐ๐ง๐๐ ๐๐ฎ๐ฌ๐ข๐ง๐๐ฌ๐ฌ) ๐๐จ๐ฆ๐ฆ๐ฎ๐ง๐ข๐ญ๐ฒ: https://www.skool.com/sob
PLEASE REMEMBER TO LEAVE A 5 STAR REVIEW!
_________________
๐๐๐๐๐๐๐ ๐๐๐๐๐๐๐:
New Origin Brewing is the brewery that was completely washed away in Asheville: https://www.gofundme.com/f/support-for-new-origin-brewing-after-hurricane-helene
U.S. Small Business Administration resources: https://www.sba.gov/funding-programs/disaster-assistance/hurricane-helene
Downtown Spruce Pine: https://www.discoversprucepinenc.com/
Craft Emergency Relief Fund: https://cerfplus.org/
U.S. Business Grants website: https://usbusinessgrants.org
Disaster Assistance website: https://www.disasterassistance.gov/get-assistance/by-category-or-agency
FloridaCommerce: https://floridacommerce.my.site.com/RebuildFloridaBusinessLoanFund/s/
OneSpartanburg Inc: https://www.onespartanburginc.com/helene
IRS Tax Relief Announcement: https://www.irs.gov/newsroom/irs-provides-relief-for-helene-various-deadlines-postponed-to-may-1-2025-part-or-all-of-7-states-qualify
South Carolina Department of Commerce: https://www.sccommerce.com/state-economy/emergency-management
Daily Coffee News: https://dailycoffeenews.com/2024/10/02/help-small-coffee-businesses-devastated-by-helene/
GoFundMe: https://www.gofundme.com/c/act/hurricane-helene
_________________
If you like the show, telling a friend about it would be helpful! You can text, email, Tweet, or send this link to a friend: https://sobmarketing.com
This podcast is brought to you by THE SEASONED MARKETER. For more free marketing resources, follow us here:
**Youtube: https://www.youtube.com/@TheSeasonedMarketer
**Facebook: https://www.facebook.com/theseasonedmarketer
**Instagram: https://www.instagram.com/theseasonedmarketer
COLLABORATION REQUESTS TO: [email protected]
-
A marketing plan is your small business's treasure map to growth!
In this episode of the Small Owned Business (S.O.B.) Marketing podcast, we explore 3 key reasons why every small business needs a marketing plan.
Discover how a marketing plan helps you:
๐ฐStick to your budget
๐ Maintain consistency in your marketing efforts
๐ Track and measure success effectively
If you want to grow your business, stay organized, and maximize results, this episode is a must-listen! Learn how creating a marketing plan can transform your small business.
โก๏ธ ๐๐ฆ๐ฆ๐ฅ ๐ฎ๐ข๐ณ๐ฌ๐ฆ๐ต๐ช๐ฏ๐จ ๐ด๐ถ๐ฑ๐ฑ๐ฐ๐ณ๐ต, ๐ฃ๐ถ๐ต ๐ฅ๐ฐ๐ฏ'๐ต ๐ธ๐ข๐ฏ๐ต ๐ต๐ฐ ๐ฉ๐ช๐ณ๐ฆ ๐ข๐ฏ ๐ฆ๐น๐ฑ๐ฆ๐ฏ๐ด๐ช๐ท๐ฆ ๐ฎ๐ข๐ณ๐ฌ๐ฆ๐ต๐ช๐ฏ๐จ ๐ข๐จ๐ฆ๐ฏ๐ค๐บ?
Join our monthly membership community ๐.๐.๐ (๐๐ฆ๐๐ฅ๐ฅ ๐๐ฐ๐ง๐๐ ๐๐ฎ๐ฌ๐ข๐ง๐๐ฌ๐ฌ) ๐๐จ๐ฆ๐ฆ๐ฎ๐ง๐ข๐ญ๐ฒ: https://www.skool.com/sob
PLEASE REMEMBER TO LEAVE A 5 STAR REVIEW!
_________________
Chapters:
00:00 Please Remember to Leave Us a 5 Star Review
02:19 The Importance of a Marketing Plan
04:20 Reason 1: Sticking to Your Budget
08:18 Reason 2: Tracking Success and Setting Goals
21:23 Reason 3: Consistency is Key
_________________
๐๐๐๐๐๐๐ ๐๐๐๐๐๐๐:
๐.๐.๐ (๐๐ฆ๐๐ฅ๐ฅ ๐๐ฐ๐ง๐๐ ๐๐ฎ๐ฌ๐ข๐ง๐๐ฌ๐ฌ) ๐๐จ๐ฆ๐ฆ๐ฎ๐ง๐ข๐ญ๐ฒ: https://www.skool.com/sob
How to Create a Simple Marketing Plan that Works: https://youtu.be/3ouST--c9gA?si=p2YKc-1zf-Swpnew
โโโโโโโ
If you like the show, telling a friend about it would be helpful! You can text, email, Tweet, or send this link to a friend: https://sobmarketing.com
This podcast is brought to you by THE SEASONED MARKETER. For more free marketing resources, follow us here:
**Youtube: https://www.youtube.com/@TheSeasonedMarketer
**Facebook: https://www.facebook.com/theseasonedmarketer
**Instagram: https://www.instagram.com/theseasonedmarketer
COLLABORATION REQUESTS TO: [email protected]
-
Not all markets are created equally. In this episode of the S.O.B. Marketing podcast, we talk with special guest Rae (The Design Demon) about the upcoming holiday market season and how to find a market worth your time as a small business. Finding a well run market involves more than quality branding.
Learn how to recognize a market worth your time, and how to avoid markets that may not work for your small business.
Where to find The Design Demon:
website: https://shopdesigndemon.com
socials: @TheDesignDemon
โก๏ธ ๐๐ฆ๐ฆ๐ฅ ๐ฎ๐ข๐ณ๐ฌ๐ฆ๐ต๐ช๐ฏ๐จ ๐ด๐ถ๐ฑ๐ฑ๐ฐ๐ณ๐ต, ๐ฃ๐ถ๐ต ๐ฅ๐ฐ๐ฏ'๐ต ๐ธ๐ข๐ฏ๐ต ๐ต๐ฐ ๐ฉ๐ช๐ณ๐ฆ ๐ข๐ฏ ๐ฆ๐น๐ฑ๐ฆ๐ฏ๐ด๐ช๐ท๐ฆ ๐ฎ๐ข๐ณ๐ฌ๐ฆ๐ต๐ช๐ฏ๐จ ๐ข๐จ๐ฆ๐ฏ๐ค๐บ? Join our monthly membership community ๐.๐.๐ (๐๐ฆ๐๐ฅ๐ฅ ๐๐ฐ๐ง๐๐ ๐๐ฎ๐ฌ๐ข๐ง๐๐ฌ๐ฌ) ๐๐จ๐ฆ๐ฆ๐ฎ๐ง๐ข๐ญ๐ฒ: https://www.skool.com/sob
____________________
๐๐๐๐๐๐๐ ๐๐๐๐๐๐๐:
๐.๐.๐ (๐๐ฆ๐๐ฅ๐ฅ ๐๐ฐ๐ง๐๐ ๐๐ฎ๐ฌ๐ข๐ง๐๐ฌ๐ฌ) ๐๐จ๐ฆ๐ฆ๐ฎ๐ง๐ข๐ญ๐ฒ: https://www.skool.com/sob
____________________
PLEASE REMEMBER TO FOLLOW AND LEAVE A 5 STAR REVIEW!
If you like the show, telling a friend about it would be helpful! You can text, email, Tweet, or send this link to a friend: https://sobmarketing.com
This podcast is brought to you by THE SEASONED MARKETER. For more free marketing resources, follow us here:
**Youtube: https://www.youtube.com/@TheSeasonedMarketer
**Facebook: https://www.facebook.com/theseasonedmarketer
**Instagram: https://www.instagram.com/theseasonedmarketer
COLLABORATION REQUESTS TO: [email protected]
-
Want a fun and interactive way to generate more leads for your small business? Quizzes are your answer! In this episode of the Small Owned Business (S.O.B.) Marketing podcast, we discuss using quizzes as lead magnets for your small business.
Join us as we explain the effectiveness of quizzes for establishing credibility, segmenting leads, and personalizing marketing messaging. ______________________________
๐๐๐๐๐๐๐ ๐๐๐๐๐๐๐:
Interested in learning more about the S.O.B. Community? Visit skool.com/sob
Lead Magnets Episode: https://youtu.be/7o_TRgtn8tU
Interact Quiz Maker: https://get.tryinteract.com/sob
What is Your Marketing Personality Quiz: https://www.tryinteract.com/share/quiz/66b94e5c5bb2260015d99e36
______________________________
Do not forget to check out our SOB Community! The S.O.B. Community was designed to help small business owners feel comfortable handling their own marketing - while still giving them the support they need.
A membership includes: an extensive library of tutorials, a community of like minded small owned businesses, free downloads and templates for you to jumpstart your marketing, and a weekly hour long Zoom call with marketing professionals to talk shop or answer any questions you may have when it comes to marketing your small business.
Interested in learning more about the S.O.B. Community? Visit skool.com/sob
______________________________
PLEASE REMEMBER TO FOLLOW AND LEAVE A REVIEW!
If you like the show, telling a friend about it would be helpful! You can text, email, Tweet, or send this link to a friend: https://sobmarketing.com
This podcast is brought to you by THE SEASONED MARKETER. For more free marketing resources, follow us here:
**Youtube: https://www.youtube.com/@TheSeasonedMarketer
**Facebook: https://www.facebook.com/theseasonedmarketer
**Instagram: https://www.instagram.com/theseasonedmarketer
COLLABORATION REQUESTS TO: [email protected]
-
DIY marketing does NOT mean doing it ALL by yourself. In this episode of the Small Owned Business (S.O.B.) Marketing podcast, we discuss all the resources small business owners have access to while handling their marketing in-house, or DIY-ing their marketing. From internet resources to our new S.O.B. community - weโre here to help you feel confident in handling your own marketing!
The S.O.B. Community was designed to help small business owners feel comfortable handling their own marketing - while still giving them the support they need.
A membership includes:
๐ฅ An extensive library of tutorials
๐ฏโโ๏ธA community of like minded small owned businesses
๐ Free downloads and templates for you to jumpstart your marketing
๐ฑ A weekly hour long Zoom call with marketing professionals to talk shop or answer any questions you may have when it comes to marketing your small business.
Interested in learning more about the S.O.B. Community? Visit skool.com/SOB
________________________
DONโT FORGET TO JOIN OUR GIVEAWAY! Win a free S.O.B. shirt by:
1. Leaving us a review on whatever platform you listen on.
2. Take a screenshot of the review!
3. Send us the screenshot at [email protected]
Two winners will be selected on Thursday, September 20th. Good luck!
__________________________
๐๐๐๐๐๐๐ ๐๐๐๐๐๐๐:
Join Our S.O.B. Community waitlist: https://theseasonedmarketer.com/resources/ __________________________
PLEASE REMEMBER TO LIKE AND SUBSCRIBE! If you like the show, telling a friend about it would be helpful! You can text, email, Tweet, or send this link to a friend: https://https://sobmarketing.com
This podcast is brought to you by THE SEASONED MARKETER. For more free marketing resources, follow us here:
**Youtube: https://www.youtube.com/@TheSeasonedMarketer
**Facebook: https://www.facebook.com/theseasonedmarketer
**Instagram: https://www.instagram.com/theseasonedmarketer
COLLABORATION REQUESTS TO: [email protected]
-
Rebranding as a small business can be daunting - but it is also an opportunity to redefine your brand.
This week on the Small Owned Business (S.O.B.) Marketing podcast, we talked with Bre` from Sweet Rose Waxing Company about her recent rebrand after leaving the franchise world to go independent!
Join us as we discuss the benefits and challenges of rebranding - including starting from scratch on social media and the importance of the right business name.
DON'T FORGET TO FOLLOW!
DONโT FORGET TO JOIN OUR GIVEAWAY!
Win a free S.O.B. shirt by:
1. Leaving us a review on whatever platform you listen on.
2. Take a screenshot of the review!
3. Send us the screenshot at [email protected]
Two winners will be selected on Thursday, September 20th. Good luck!
__________________________
๐๐๐๐๐๐๐ ๐๐๐๐๐๐๐:
Sweet Rose Waxing Company:
social media platforms: @SweetRoseWaxCo
website: www.SweetRoseWaxCo.com
Join Our S.O.B. Community waitlist: https://theseasonedmarketer.com/resources/
โโโโโโโ
PLEASE REMEMBER TO FOLLOW!
If you like the show, telling a friend about it would be helpful! You can text, email, Tweet, or send this link to a friend: https://https://sobmarketing.com
This podcast is brought to you by THE SEASONED MARKETER. For more free marketing resources, follow us here:
**Youtube: https://www.youtube.com/@TheSeasonedMarketer
**Facebook: https://www.facebook.com/theseasonedmarketer
**Instagram: https://www.instagram.com/theseasonedmarketer
COLLABORATION REQUESTS TO: [email protected]
-
Is your small business missing out on the power of a website?
In this episode of the Small Owned Business (S.O.B.) Marketing Podcast, we break down why having a website is crucial for small business success and how to create an effective one. Learn why a website is essential for: establishing legitimacy, boosting visibility, gaining valuable data insights, and maintaining control over your brand.
We dive into key topics like: mobile optimization, reducing website clutter, enhancing website navigation, strategic planning & branding, improving website speed, and cost-effective website building.
Plus, discover how to ensure your website is user-friendly, secure, and aligned with your small business goals. Listen now for actionable tips to build a website that drives your small business forward! ___________________
๐๐๐๐๐๐๐ ๐๐๐๐๐๐๐:
FREE Website Speed Check: https://developers.google.com/speed
Free Training - 3 BIGGEST mistakes small business owners make at events, craft fairs & pop-ups: https://seasonedmarketer.kartra.com/page/free-training __________________________
PLEASE REMEMBER TO FOLLOW AND LEAVE A 5 STAR REVIEW!
If you like the show, telling a friend about it would be helpful! You can text, email, Tweet, or send this link to a friend: https://https://sobmarketing.com
This podcast is brought to you by THE SEASONED MARKETER. For more free marketing resources, follow us here:
**Youtube: https://www.youtube.com/@TheSeasonedMarketer
**Facebook: https://www.facebook.com/theseasonedmarketer
**Instagram: https://www.instagram.com/theseasonedmarketer
COLLABORATION REQUESTS TO: [email protected]
-
If you are an Apple ๐ user and use Facebook ads or boost any of your Meta posts - you need to listen to this episode!
Apple is now charging a 30% service fee for small business owners (and any user) who are funning Facebook or Instagram ads through their iPhones. ๐
In this episode of the Small Owned Business (S.O.B.) Marketing podcast you will learn who exactly is affected by this fee and how to avoid it.
Do NOT let Apple steal your hard earned money!
___________________
๐๐๐๐๐๐๐ ๐๐๐๐๐๐๐:
Free Training - 3 BIGGEST mistakes small business owners make at events, craft fairs & pop-ups: https://seasonedmarketer.kartra.com/page/free-training
โโโโโโโ
PLEASE REMEMBER TO LIKE AND SUBSCRIBE!
If you like the show, telling a friend about it would be helpful! You can text, email, Tweet, or send this link to a friend: https://https://sobmarketing.com
This podcast is brought to you by THE SEASONED MARKETER. For more free marketing resources, follow us here:
**Youtube: https://www.youtube.com/@TheSeasonedMarketer
**Facebook: https://www.facebook.com/theseasonedmarketer
**Instagram: https://www.instagram.com/theseasonedmarketer
COLLABORATION REQUESTS TO: [email protected]
-
Thinking about turning your passion into a business? This episode is for you! โจ
In this weekโs episode of the Small Owned Business (S.O.B.) Marketing Podcast, weโre joined by Jessica Shoemaker from Southern Curiosities to explore how to build a successful business from your passion.
Jessica shares her journey of creating Southern Curiosities, an entomology art and whimsical taxidermy business. Discover how she:
๐จ Turned her passion into a thriving business
๐ Found her community and built strong relationships
๐ Leveraged markets to achieve success
๐ข Promotes herself through meaningful customer communication
Learn the importance of community and connection in event marketing, and gain insights on how to make your passion-driven business thrive!
Make sure you read the Related Content section for more information on Southern Curiosities!
____________________________
Chapters:
00:00 Introduction
01:59 Southern Curiosities: Ethical Taxidermy and Art
10:15 Finding Your Audience and Building a Community
19:00 Finding Markets and Success
30:00 Success Metrics and Building Relationships
34:43 Post Communication to Build a Community
38:43 Navigating Pricing and Competition in the Market Industry
42:37 Support and Camaraderie in the Small Business Community
51:54 Taking the Leap: Pursuing Your Passion as a Business
____________________________
๐๐๐๐๐๐๐ ๐๐๐๐๐๐๐:
Southern Curiosities:
Website: https://www.southerncuriosities.com
**Instagram: https://www.instagram.com/southerncuriosities/
**Facebook: https://www.facebook.com/southerncuriosities
**Tiktok: https://www.tiktok.com/@southerncuriosities
Free Training - 3 BIGGEST mistakes small business owners make at events, craft fairs & pop-ups: https://seasonedmarketer.kartra.com/page/free-training
โโโโโโโ
PLEASE REMEMBER TO FOLLOW AND LEAVE A 5 STAR REVIEW!
If you like the show, telling a friend about it would be helpful! You can text, email, Tweet, or send this link to a friend: https://https://sobmarketing.com
This podcast is brought to you by THE SEASONED MARKETER. For more free marketing resources, follow us here:
**Youtube: https://www.youtube.com/@TheSeasonedMarketer
**Facebook: https://www.facebook.com/theseasonedmarketer
**Instagram: https://www.instagram.com/theseasonedmarketer
**TikTok: https://www.tiktok.com/@theseasonedmarketer
COLLABORATION REQUESTS TO: [email protected]
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Can direct mail marketing help your small business stand out in the digital age? ๐ฌ
In this weekโs episode of the Small Owned Business( S.O.B.) Marketing Podcast, we explore the enduring power of direct mail marketing and how it can set your small business apart. Learn how to:๐ฏ Get granular with your target audience๐ Build your own direct mail campaign using postcards๐ Make educated decisions to optimize your marketing efforts Discover why direct mail is still relevant and how it can boost your small business. Tune in for actionable insights and strategies!_____________________ ๐๐๐๐๐๐๐ ๐๐๐๐๐๐๐: Mailpiece Design Requirements: https://about.usps.com/publications/pub600/pub600_006.htm#ep1006734 Free Training - 3 BIGGEST mistakes small business owners make at events, craft fairs & pop-ups: https://seasonedmarketer.kartra.com/page/free-trainingโโโโโโโ PLEASE REMEMBER TO LIKE AND SUBSCRIBE! If you like the show, telling a friend about it would be helpful! You can text, email, Tweet, or send this link to a friend: https://https://sobmarketing.com This podcast is brought to you by THE SEASONED MARKETER. For more free marketing resources, follow us here: **Youtube: https://www.youtube.com/@TheSeasonedMarketer **Facebook: https://www.facebook.com/theseasonedmarketer **Instagram: https://www.instagram.com/theseasonedmarketer COLLABORATION REQUESTS TO: [email protected] - Mostrar más
