Episodios
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Have you ever dreamed of leaving the corporate world and becoming a digital nomad? For Sha’ Cannon, that dream became reality. As a fractional Chief Operating Officer (COO) for small businesses, Sha’ has been able to take her career on the road and travel the world while still making an impact in the business community. Let’s learn more about how she did it!
Sha’ Cannon had been working in corporate America for several years when she realized that her current job was holding her back. She wanted to broaden her horizon, make an impact in small businesses, and see more of the world. Her solution? Becoming a digital nomad and fractional COO for small businesses. -
In recent years, blockchain and digital currency have been hot topics among tech enthusiasts and investors. These innovations have the potential to disrupt traditional systems and revolutionize the way we live and work. I had the pleasure of sitting down with Steve Vallas, Managing Director at Blockchain APAC and a leading blockchain technology and digital strategist, to discuss the impact and future of these exciting technologies. Read on to discover our conversation on blockchain, digital currency, and the fascinating insights we gained.
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When it comes to online advertising, Facebook is a company that needs no introduction. For years, they have been one of the foremost leaders in social media marketing, and a lot of their success has been thanks to their intelligent use of data and cutting-edge advertising technology. But who are the people behind the campaigns, the people who are responsible for shaping the way ads are created and distributed on the platform? In this blog post, we will be talking to Tevah “The Idea Man”, former Content Strategist on the Global Advertising Team at Meta Facebook, and one of the top minds in advertising today.
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Are you feeling lost and unsure about what your true passion is? Do you want to learn how to manifest your dreams and live the life you truly desire? Look no further because we have a special guest today, JB Glossinger, who will share his insights on how to find and manifest your true passion. JB is an internationally renowned speaker, author, coach, and consultant who has helped thousands of people worldwide to live their best lives. In this blog post, we will dive into some of the highlights of a conversation between him and John on the importance of being authentic, finding confidence, and replicating success.
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In the world of Ecommerce, legal issues can arise without warning. As a seller, it's essential to have a good understanding of the legalities surrounding your business. In this blog post, we will be sharing insights from Paul Rafelson, an expert in Ecommerce law. He was recently interviewed by John Lawson on his podcast and shared valuable information about the importance of legal services, selling on Amazon, and much more. So, let's dive in!
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If you're interested in the world of Ecommerce and sex toy retail, there's a good chance you've heard of Lovehoney. Founded in the UK in 2002, the company has become one of the biggest players in the industry, offering a wide range of products for pleasure seekers of all stripes.
In this episode of the Smartest Podcast, John interviews Rob Godwin, the Australian Director Head of Lovehoney, one of the largest online retailers of sex toys and adult products in the world. In this post, we’ll take an in-depth look at what it takes to start, grow and sustain a successful online business. -
As small business owners, we often face challenges when it comes to advertising our products and services. With technologies evolving every day, it can be hard to keep up with the latest trends and strategies to reach our target audience effectively. Thankfully, there are companies out there like OneScreen.ai that are changing the game in the advertising industry. In this blog post, we will dive into how OneScreen.ai, founded by Sam Mallikarjunan, is accelerating the growth of out-of-home (OOH) advertising and making it easier for marketers to buy and sell this traditional ad medium. In this blog post, we will dive into Sam's insights on OneScreenAI and how they can help small business owners with their marketing and advertising strategies.
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Have you ever wished that your content marketing would reach a wider audience? In this episode, John Lawson introduces us to Yakup Özkardes Cheung, a content AI manager, business owner, and marketer who helps business owners develop AI marketing plans tailored to their individual needs. He believes in leveraging artificial intelligence (AI) and machine learning technologies to help small business owners create more effective marketing plans. Through his experience and insights, we can learn how to make the most of our content and leverage the power of AI for our businesses.
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Steven Pemberton is a well-known name in the business world. He is the CEO of Hollow Co, and has been able to generate over $3M in sales through Ecommerce. He is now focusing on marketing, and is considered an expert in the field. In this interview, Steven shares his story and insights on how to be successful in business.
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Are you having trouble marketing your online course? If so, then you’ll want to hear from today’s guest, Tom Libelt. As founder of We Market Online Courses, Tom has created a successful business helping entrepreneurs and marketers create and market their own digital products. He is also the host of Smart Brand Marketing podcast, sharing tips, tricks, and strategies for creating and marketing online courses. Let’s dive into our interview with him and learn more about his journey.
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Did you know that building an empire is not only possible but achievable? Ron Douglas, an amazing entrepreneur, New York Times best-selling author, investor and digital marketer has proven what can be accomplished when you set your mind to it. Some of the most impressive things he has achieved include buying properties, becoming a webinar sales professional and creating multiple digital marketing businesses that have generated millions of dollars in sales. Listen in on this podcast as we learn more about Ron Douglas' journey and how he achieved success. We will hear about his strategies for building wealth through real estate, his biggest mistake ever made, and why buying slowly but surely is the key to success.
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It is my pleasure to introduce Carolyn Breeze, a leader in empowering organizations to drive inclusion and equality through technology and accessibility. Over the past 20 years, she has gained experience in technology, Ecommerce, fintech, and investments. I have had the privilege of knowing Carolyn for over a decade. She is the CEO of Scalare Partners, a venture capital firm that invests in early stage tech startups. Scalare Partners aims to bridge the gap between tech innovators and investors by creating a network that connects exceptional founders with advisors and investors. Let’s learn more about Carolyn Breeze and her mission.
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Do you have an idea that could revolutionize the digital space but don't know where to start? Look no further than the story of Greg Cesar. A digital entrepreneur, consultant, and internet marketing expert, Greg has gone from selling products online to building his own empires in the digital space.
Everyone dreams of a successful product launch, but few people have the story to back it up. Greg is one of those special few who can tell an incredible tale about his journey to success. In 2003, he attended a seminar and heard that someone had made millions of dollars in just a couple of months by selling bookmarks from a computer. This prompted him to make a major pivot in his career and return to the idea of selling an eBook. This decision led him on a path towards his own success, as he discovered how powerful simplicity can be when it comes to launching products. Let's take a closer look at Greg's story and the two questions he learned to ask potential customers when launching products. -
Do you have an idea that could revolutionize the digital space but don't know where to start? Look no further than the story of Greg Cesar. A digital entrepreneur, consultant, and internet marketing expert, Greg has gone from selling products online to building his own empires in the digital space.
Everyone dreams of a successful product launch, but few people have the story to back it up. Greg is one of those special few who can tell an incredible tale about his journey to success. In 2003, he attended a seminar and heard that someone had made millions of dollars in just a couple of months by selling bookmarks from a computer. This prompted him to make a major pivot in his career and return to the idea of selling an eBook. This decision led him on a path towards his own success, as he discovered how powerful simplicity can be when it comes to launching products. Let's take a closer look at Greg's story and the two questions he learned to ask potential customers when launching products. -
Kasey Brown, Digital Content Creator. Kasey has taken the digital content landscape by storm and is now one of the most sought-after creators in the business. In this episode, Kasey will be discussing her journey in creating digital content and the importance of organic content creation on other platforms. She'll also provide some profound insights into TikTok vs YouTube, as well as what she considers to be the most important thing when uploading videos. Kasey also shares advice on how to batch your video production and which platform Kasey should prioritize when creating content.
Digital Kairos Agency is a digital marketing company founded by Kasey Brown in 2011. The company specializes in different social Ads, content creation, Tiktok short form videos, Instagram reels, and social media management. Recently, the agency has decided to start doing content as ads. This new approach has caused many people to ask - what is content advertising and how does it work? Let's take a look at why content advertising is becoming the go-to for businesses looking to optimize their online presence and reach for success. -
As the world of Ecommerce continues to evolve, it is important to stay up to date with new ideas and trends. Rick Wilson, the CEO of MIVA and a true Ecommerce pioneer. During his conversation with John, Rick shared his insights on Amazon’s peak, search market share, ChatGPT, Tiktok for finding restaurants and email management tips. Let’s dive into some of Rick’s most intriguing ideas. Tune in now to hear Rick Wilson’s exciting insights. Don’t miss out on these amazing insights! Tune in now to get your dose of knowledge from Rick Wilson. You won’t regret it!
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Email marketing optimization is essential for online businesses to succeed. By leveraging the power of automated campaigns, email segmentation, and data-driven strategies, you can maximize your reach and engagement with customers. Optimizing your emails will improve open rates, conversions, and overall customer satisfaction.Danavir is the founder of SupplyDrop, an ecommerce marketing agency that helps 7-8 figure DTC brands make $1M in additional revenue with email & SMS. Danavir and his team have developed an optimization process that helps online businesses drive maximum returns from their email campaigns.Listen to this podcast episode to learn Danavir’s process for email marketing optimization in ecommerce. He discusses best practices for segmentation, personalization, campaign creation, and more. Danavir explains the key metrics you should be tracking to measure success. And, he shares his top tips for improving campaigns for your business.
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Sometimes the light hits just right, and you capture the moment. Marquel Russel is a shining example of this phenomena. He’s an example of determination, grit and belief in oneself to rise from the street corners to the "corner office."Growing up on the west side of Atlanta, Marquel wasn’t blessed with many opportunities for success. His early life was filled with 'opportunity' to not be his best. But Marquel was determined to be different.This was originally recorded in 2020, but Marquel’s wisdom is timeless. He exemplifies what it means to take the tough road and make something out of nothing. His ambition, drive and resourcefulness led him from the street corner to success. He has become a beacon of light for so many, showing that with hard work and determination, everything is possible.
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Shawn Harper knows what it feels like to encounter failures, road blocks and disappointments. Growing up on the south side of Columbus, Ohio, Shawn had to overcome failure, adversity and learning disabilities. But he discovered the secrets to unlocking “The Winning Edge,” and now speaks all over the world, training others to win in business and in life.Shawn Harper talks about what it takes to be a keynote speaker. He shares his experiences as a professional athlete and how those lessons have become invaluable for him in his career.He offers advice to aspiring individuals on the power of personal branding, developing relationships with clients, and giving back to your community. Shawn is "the real deal" with so much experience and great stories of success. He is a WINNER!
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Today, I'm joined by my friend and business podcaster, Troy Nalls. Troy is going to share with us how podcasting can benefit our businesses. Podcasting is a great way to share your message with the world and grow your business. It’s a powerful way to connect with your audience and build relationships with them. But it’s not just for big businesses. Podcasters of all sizes can benefit from this powerful marketing tool.
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