Episodios
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Jean Liu launched her own firm and proved to herself that she could find success outside of the family business. More than a decade on, she shares why she’s revisiting what it means to be a leader—and charting a path to growth in which bigger isn’t always better.
This episode was sponsored by Klafs.
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Jean Liu
Kaitlin Petersen
Business of Home -
Josh Greene took lessons from working for storied retail and residential design firms to launch his own ventures—first with a partner and then alone. He describes how going solo forced him to take a fresh look at his business’s financials—and how his forays into developing product lines have opened the door to a whole new world of creative opportunities.
This episode was sponsored by Regina Andrew and Room & Board.
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Josh Greene
Kaitlin Petersen
Business of Home -
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Swati Goorha made a splash at the recent Kips Bay showhouse in New York for telling the story of her own growth through design. That approach was more than a one-off: It’s a strategy that underpins many aspects of her firm. She shares how she’s using storytelling for everything from project flow to getting clients on board with a design concept.
This episode was sponsored by Regina Andrew and Room & Board.
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Swati Goorha
Kaitlin Petersen
Business of Home -
Chloe Redmond Warner realized several years ago that she had reached a breaking point. To get back to herself, she took a four-month sabbatical, with the hopes of returning to her firm as a better designer, and a better leader, too. The result wasn’t exactly what she was expecting, but it gave her the clarity she needed to change the way she worked.
This episode was sponsored by Universal Furniture and The Shade Store.
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Chloe Redmond Warner
Kaitlin Petersen
Business of Home -
Leann Conquer is celebrating her firm’s tenth anniversary with some big wins and industry recognition—but also with a fresh perspective on how to evolve in the years to come. With operational excellence top of mind, she’s focused on refining the firm’s systems while protecting space for creative pursuits.
This episode was sponsored by Universal Furniture and The Shade Store.
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Leann Conquer
Kaitlin Petersen
Business of Home -
Anissa Zajac pushed the reset button on her firm a few years ago after a crucial employee left her team. The tumultuous period that followed taught her what it takes to build a team that fits her goals—and how to grow as a leader as she grows her business. In this episode, she shares the community-building power of investing in brick-and-mortar, how she’s implemented new systems to make hiring easier, and why she’s letting her rates communicate her firm’s value.
This episode was sponsored by Four Hands.
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Anissa Zajac
Kaitlin Petersen
Business of Home -
Jim Dove discovered a corner of the industry that played to his strengths when he ended up in kitchen design. After several decades building his business in New Jersey, he relocated his firm to Palm Beach, and quickly realized that he would have to sell his vision to win over local clients and colleagues. In the process, he gained a fresh perspective on what it truly takes to make it in a major luxury market.
This episode was sponsored by Four Hands.
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Jim Dove
Kaitlin Petersen
Business of Home -
Kate Marker turned her firm into a three-part enterprise—complete with an e-commerce shop, vacation rentals and residential design services. In search of a perfect balance, she’s allowing each arm of the business to fuel the others, ultimately charting a path to sustainable growth.
This episode was sponsored by Four Hands.
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Kate Marker
Kaitlin Petersen
Business of Home -
Katie Monkhouse’s firm was moving along at a rapid pace—taking on new employees, new clients and new real estate before she even had a chance to envision its future. To keep the situation from spinning out of control, she enlisted the help of a business coach and soon came to a realization: in order to move her firm forward, she’d have to look inward first.
This episode was sponsored by Four Hands.
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Katie Monkhouse
Kaitlin Petersen
Business of Home -
Courtney McLeod's early encounter with a take-charge client left her project in ruins—and almost derailed her firm’s growth. The story of her rebound is a masterclass in taking steps to secure your clients’ trust before it’s too late. On this episode of the podcast, she shares how her first showhouse experience provided her business with an unexpected lifeline, why she always asks clients to define what a successful project means to them, and how she’s finding purpose in creating opportunities for the industry’s underrepresented groups.
This episode was sponsored by Four Hands.
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Courtney McLeod
Kaitlin Petersen
Business of Home -
Donna Mondi opened a second office in a new city amid the pandemic’s upheaval. As she entered a new phase of growth, she began reckoning with a new era of leadership at her firm—and what it means to chase a professional goal that never stops moving.
This episode was sponsored by Room and Board.
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Donna Mondi
Kaitlin Petersen
Business of Home -
Christopher Courts and Edel Legaspi are a husband-and-wife team who recently decided to split up—not their marriage, but their design firm. They share what it takes to uncouple after more than a decade of working together, and why they’re embracing a new era that will give each of their voices space to grow.
This episode was sponsored by Room and Board.
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Christopher Courts and Edel Legaspi
Kaitlin Petersen
Business of Home -
Ali Budd had a shot at TV stardom—and decided she wanted to bring viewers a side of the industry they hadn’t seen before. As the business she spent years building enters the spotlight, she’s sharing what it took to find her voice—and how she built a team that could carry that vision even further.
This episode was sponsored by Universal Furniture
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Ali Budd
Kaitlin Petersen
Business of Home -
After launching her own image consulting business and scaling a nonprofit from 3 people to a team of 22, Kai Williamson entered the design world with a strong entrepreneurial streak. As she’s found her footing in the industry, she tells us about her innovative approach to refining internal practices that will make her firm more profitable.
This episode was sponsored by Universal Furniture
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Kai Williamson
Studio7 Design Group
Kaitlin Petersen
Business of Home -
Brian Paquette launched his career determined to build a brand. That’s not really his dream today—but his story offers the refreshing reassurance that it’s OK for your goals to change. He tells us about closing his store and downsizing his firm—and, more recently, about turning a scary slow period into an opportunity to perfect his systems.
This episode was sponsored by Hudson Valley Lighting Group.
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Brian Paquette
Kaitlin Petersen
Business of Home -
Michael Hilal spent his first career in the tech world, working for Google and several startups before making the leap into interiors. Though he left Silicon Valley behind, that tech mindset stayed, shaping everything from his approach to design documentation to how he thinks about client education.
This episode was sponsored by Hudson Valley Lighting Group.
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Michael Hilal
Kaitlin Petersen
Business of Home -
Georgia Zikas took her time building a team. When she finally started hiring, she knew exactly what qualities she was looking for. Her story is a lesson in how putting the effort into your company’s culture can attract all the right people—in this case, experienced employees with the skills to take on a higher caliber of clientele.
This episode was sponsored by The Shade Store and Minted.
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Georgia Zikas
Kaitlin Petersen
Business of Home -
Christine Lin kicked off her career with a ten-year stint in the tech world, before using her digital skills to establish a design firm that was easy to find on the internet in an effort to cultivate a following that would outlast her immediate circle of potential clients. As the business grew, she soon found herself at a crossroads: She could keep taking every job that came her way, or she could embrace a new, elevated vision for her firm.
This episode was sponsored by The Shade Store and Minted.
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Christine Lin
Kaitlin Petersen
Business of Home -
Wesley Moon realized early on that he had a gift for understanding a client’s vision, even when the client couldn’t quite articulate it themselves. He shares how what you don’t say to a client is just as important as what you do—and how a change in his personal life prompted him to say goodbye to the hustle that had defined his workload for so long.
This episode was sponsored by Universal Furniture.
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Wesley Moon
Kaitlin Petersen
Business of Home -
Amy Storm has always embraced change within her firm. From reconsidering the brick and mortar space her team occupied to getting more specific about the types of projects she wants to take on, she’s learned to lean into the hard lessons of entrepreneurship and find beauty in a business that changes with time. In this episode, she shares the story of the business consultant that finally pushed her firm into profitability, along with how she navigated a massive overhaul of her team structure.
This episode was sponsored by Universal Furniture.
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Amy Storm
Kaitlin Petersen
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