Episodit

  • the effort trap no one talks about

    you’re showing up. tracking. trying harder than ever.
    but your body? not responding.
    and that kills your motivation faster than anything.

    what happens when you’re doing all the things… and your body still isn’tchanging?
    you don’t just lose motivation.
    you lose trust. in your process. in your body. in yourself.

    this episode is for the woman who’s stuck in the effort trap—whereyou’re doing “everything right” but not seeing the payoff.
    you’ll hear why it’s not about working harder… it’s about setting your body upto actually respond.

    💡 mini win 1: learn the signs you’re in a false deficit (and why you’renot lazy, just exhausted).
    💡 mini win 2: walk away knowing how to rebuild belief by shifting frommicromanaging to training with intention.

    because real results don’t come from being stricter—they come from theright setup.

    if you’ve ever thought:
    “i’ve got nothing left to cut”
    “maybe i’m just not meant to have that body”
    “why do i always burn out or backslide...”

    this is for you.

    i also share how control masquerades as commitment, why maintenanceisn’t a luxury, and how to finally stop second guessing every bite, scaleshift, or training session.

    if you're ready to stop grinding and actually get traction—listen in.

    → if this hit home, share it with a friend who’s stuck in the samecycle.
    → want to come on the pod and talk through your story or struggles? dm me orfill out the question box below. i’d love to have you on.

    find me @transformxruby on instagram
    ask podcast questions:
    https://docs.google.com/forms/d/e/1FAIpQLSczwoVPaIPvsLDkqjnkvFy2MjCG2vwYj7u9Uq3bJLMTiS-q8w/viewform?usp=sf_link
    apply for a free consult:
    https://docs.google.com/forms/d/e/1FAIpQLSfqaxMDfbPYPYVui3BgSClnDXTj4BWjRvPkbBHuK5CP7SQsIw/viewform?usp=sf_link
    direct link to dm me on ig:
    https://ig.me/m/transformxruby

  • most women think they need to eat less and do more to get lean.

    but what if the thing you're chasing — that lean, strong, defined look — actually requires more food, heavier lifting, and a different version of progress tracking than what you've been taught?

    in this episode, i sit down with brandon smith to unpack the difference between what women think they need to do vs. what actually gets them results they can see and feel.

    we break down:

    • why the scale going up can be a sign you’re on the right track

    • what “toning” actually looks like with food and training + what it really takes to build shape beyond the initial couple months

    • how your training might be keeping you in maintenance (not transformation)

    • why building muscle often feels like fat gain — and how to handle it (+ what to focus on so you make sure its muscle)

    • the emotional wins you’re overlooking that signal real change

    6 HUGE tracks for you to get started on:

    how to rewire the way you define progress (so you stop sabotaging it)

    what to track instead of obsessing over your weight

    how to know if you’re actually progressing (or just maintaining)

    what emotional growth looks like, and why it’s just as important as physical

    why progress isn’t always scale-based—but it is always effort-based

    the real difference between looking strong… and being strong

    this is for every woman who’s done the deficit, followed the plan, and still felt like her body didn’t match her effort.

    and if that’s you? you’re not broken. you’ve just been trained to look in the wrong places.

    want to come on and share your own story or struggles?i’d love to hear it.

    find me @transformxruby on instagram
    ask podcast questions: https://docs.google.com/forms/d/e/1FAIpQLSczwoVPaIPvsLDkqjnkvFy2MjCG2vwYj7u9Uq3bJLMTiS-q8w/viewform?usp=sf_link
    apply for a free consult: https://docs.google.com/forms/d/e/1FAIpQLSfqaxMDfbPYPYVui3BgSClnDXTj4BWjRvPkbBHuK5CP7SQsIw/viewform?usp=sf_link
    direct link to DM me on IG: https://ig.me/m/transformxruby

    BRANDON: https://tfgu.net/

  • Puuttuva jakso?

    Paina tästä ja päivitä feedi.

  • feel like you’ve tried every macro calculator, but still don’t know what you should actually be eating?

    what if you’ve been asking the wrong question this whole time?

    because if you think the solution is just finding the right macro ratio or calorie target,

    i’m going to show you why that’s actually what’s keeping you stuck.

    in this episode, we’re not just talking about macros — we’re dismantling the entire way you’ve been taught to think about them. if you’ve ever googled “how many calories should i eat?” or felt stuck between obsessively tracking and totally winging it, this episode is your permission slip to stop blaming your body and start asking better questions.

    we’re going deep into:

    • why 1400–1600 cals isn’t “maintenance” — it’s survival

    • the reason macro calculators keep failing you

    • how to build habits in maintenance (not deficits)

    • the missing piece between numbers and results: trust

    takeaway #1: if your digestion is wrecked, your energy’s tanked, or your sleep sucks — your macros won’t work.

    takeaway #2: stop optimizing before you’re even consistent. standardize first. then build.

    this isn’t just about macros. this is about reclaiming your progress. so if you’re stuck in food fear, low energy, or chronic second-guessing — this one’s for you.

    if you’ve tracked for years, still feel lost, and are ready to do it differently – this episode is here to explain it all to you. ground up. and why it matters to put the time in to getting it right.

    want to come on the podcast to share your story or struggles? message me on instagram or fill out the link below.

    find me @transformxruby on instagramask podcast questions: https://docs.google.com/forms/d/e/1FAIpQLSczwoVPaIPvsLDkqjnkvFy2MjCG2vwYj7u9Uq3bJLMTiS-q8w/viewform?usp=sf_linkapply for a free consult: https://docs.google.com/forms/d/e/1FAIpQLSfqaxMDfbPYPYVui3BgSClnDXTj4BWjRvPkbBHuK5CP7SQsIw/viewform?usp=sf_linkdirect link to dm me on ig: https://ig.me/m/transformxruby

  • ever feel like you’re doing everything right—training consistently, eating clean, tracking your food… but still not seeing the body you want?

    this one’s for the woman who feels like she’s spinning her wheels. Like your body was changing… but now its just staying the same…

    burn, bloat, and confusion: the real cost of false progress

    what i wish i knew before training 6x a week for 2 years is packed into this episode

    this episode dives into the real reasons women get stuck in false progress—even when they’re consistent. i’ll walk you through why “just lift and eat enough protein” isn’t enough if your effort, fueling, and recovery don’t match your goals.

    you’ll learn:

    • why grazing and “clean eating” aren’t helping your body change

    • what to shift when your training isn’t building anything

    • how to finally get results without doing more or cutting harder

    → we’ll talk about what effort actually looks like

    → why muscle is the missing piece in your fat loss puzzle

    → and how to rewire your progress markers for good

    2 mini takeaways:

    • eating more isn’t the problem—it’s the solution if you know how to use it

    • progress isn’t always visible right away, but it’s happening when you train with purpose

    2 mini wins:

    • figure out if your training is actually stimulating growth or just burning energy

    • understand how to fuel for real physique change—not just fat loss

    if this sounds like your story, let’s talk. i’d love to have you on the pod.

    Find mack @mackfitness305

    & our first episode https://open.spotify.com/episode/4YzJADIP9UkttRg5heog7U

    find me @transformxruby on instagram

    ask podcast questions: https://docs.google.com/forms/d/e/1FAIpQLSczwoVPaIPvsLDkqjnkvFy2MjCG2vwYj7u9Uq3bJLMTiS-q8w/viewform?usp=sf_link

    apply for a free consult: https://docs.google.com/forms/d/e/1FAIpQLSfqaxMDfbPYPYVui3BgSClnDXTj4BWjRvPkbBHuK5CP7SQsIw/viewform?usp=sf_link

    direct link to DM me on IG: https://ig.me/m/transformxruby

  • why your calorie deficit isn't working and how to break free from the endless dieting cycle

    this is why tiny deficits and weekend “cheat days” aren’t harmless, why your body isn’t responding the way it should, and what actually needs to happen before you ever start dieting. we cover how to prime your body, fuel your metabolism, build a maintenance lifestyle, and create real results that don’t disappear the second life gets busy. if you’ve been spinning your wheels, scared of food, or stuck between tracking obsessively and throwing in the towel—this one will change the game.

    this isn’t another “how to lose weight” episode.

    this is the real reason you’re stuck in diet jail

    and the exact path out. the truth about “effective” deficits

    you’re not failing. you’re just skipping the one phase that actually makes fat loss work.

    this isn’t another “cut calories and hope for the best” episode. this is about the part no one talks about—the pre-diet phase. the part where your body actually gets the chance to respond to what you’re doing. where fat loss finally becomes possible.

    we’re walking through the real reason you feel like you’re doing everything “right” but getting nowhere—and what needs to happen before you ever cut calories again.

    inside, we break down:

    why fat loss doesn’t start with the diet—it starts with your environment

    why “eating clean” and eating enough are not the same

    how trying to live in a deficit is keeping you stuck in chaos

    the reason you feel like a failure when you’re actually just exhausted\

    how to get out of survival mode and into a body that works with you

    you’ll leave this episode knowing exactly why you’ve been spinning your wheels—and how to shift into a fat loss phase that actually works (without it taking over your whole life).

    📌 fat loss isn’t supposed to be your full-time job. it’s supposed to end. and this is how you make sure it does.

  • The real reason you keep finding yourself in a loop or just trying harder

    you don’t need another diet — you need a new way to see yourself.

    in this raw and real episode with executive coach jayme shiarla, we unpack the actual reasons you keep sabotaging progress… even when you know what to do.

    every woman who’s dieted for years knows this feeling: you want to change, but you keep circling the same stuckness. if you’ve ever felt like you know what to do but can’t seem to do it—this one’s for you.

    🧠 2 mini wins you’ll leave with:

    -how to build awareness without judgment (yes, even mid-binge)

    -the mindset reframe that turns rest into progress, not punishment

    your “stuck” is a nervous system strategy youve learnt through repetition and your upbringing

    Its now become a habit

    Like any habit… it just needs some nudging toward one that SERVES vs sabotages. ready to change the story?

    👇 let’s go deeper:

    comment your biggest takeaway.

    share this with a friend who needs it.

    or come chat about your own story — i want your voice in this.

    Jayme Shiarla is an Executive Wellness Coach, speaker, author, and workshop facilitator who empowers high-achieving professionals to find fulfillment beyond their titles and to finally feel aligned in their personal and professional lives. Through her 1:1 coaching programs, Jayme helps her clients break free from autopilot living and reclaim joy, peace, and purpose. She’s also the host of the Make Time For Your Mind With Coach Jayme podcast, where she shares practical tools and powerful conversations that challenge listeners to grow mentally, emotionally, and spiritually.

    Off the stage and outside the coaching room, Jayme is a lover of Christ, CrossFit, and coffee. She finds joy in serving through her church, losing herself in a good book, and showing up as the ultimate hype-woman for those around her. Her energy is contagious, her heart is big, and her mission is clear: to help others rise by living with intention and truth.

    Www.coachjayme.com

    Www.instagram.com/jaymethecoach

    Www.linkedin.com/in/jaymethecoach

    https://open.spotify.com/show/4xaWKbOKdpCdeDvocYuIl7?si=0c345dbf1f544261

    https://www.amazon.com.au/Beyond-Words-Quotes-Inspire-Action/dp/B0F6M3ZCP2

    https://open.spotify.com/episode/4Q2f6PwZYHcg1meQqeXxBF?si=th2Zns5nRNWzEOMnzEQgDw

    https://open.spotify.com/episode/3JdRwOQ7xDKDLvoKrCyofG?si=-xLc1nGKRAKnzR3jKEZR6g

    https://open.spotify.com/episode/7GkZEsla8umNVJ91dLPijJ?si=d2bd403ec3aa49c1&nd=1&dlsi=1cb3bdfb9b704fbd


    find me @transformxruby on instagramask podcast questions: https://docs.google.com/forms/d/e/1FAIpQLSczwoVPaIPvsLDkqjnkvFy2MjCG2vwYj7u9Uq3bJLMTiS-q8w/viewform?usp=sf_linkapply for a free consult: https://docs.google.com/forms/d/e/1FAIpQLSfqaxMDfbPYPYVui3BgSClnDXTj4BWjRvPkbBHuK5CP7SQsIw/viewform?usp=sf_linkdirect link to dm me on ig: https://ig.me/m/transformxruby

  • think it’s just cortisol causing belly fat after 35? here’s the real reason your body’s not responding

    and what to fix if fat loss keeps stalling.

    you’ve been told it’s your hormones. that it’s cortisol’s fault.

    but what if the real reason belly fat is sticking around after 35 isn’t your hormones—it’s your recovery?

    in this episode, we break down what’s actually happening with cortisol, fat storage, and why the things that used to work just… don’t anymore.

    we cover:

    • why cortisol isn’t the villain (and what is)

    • how your stress response is sabotaging your progress

    • why fasted training, low carb, and HIIT might be keeping you puffy

    • how your 40s body responds to under-recovery

    • what to focus on instead: muscle, meals, and metabolism

    • the shift every woman needs to make if she wants real, lasting change

    this episode is your no-bs guide to understanding why your belly feels softer, your cravings are louder, and your results are slower—even when you’re doing “everything right.”

    because the answer isn’t harder. it’s smarter.

    🎯 if your body feels inflamed, stuck, or like it’s fighting you every step of the way, this one’s for you.

    🎧 share it with the women in your life who’ve been blaming themselves—or their age—without seeing what’s really going on underneath.

    message me on instagram @transformxruby with your biggest takeaway or question—i’d love to hear from you.

    #womenshealth #cortisol #bellyfat #perimenopause #metabolismafter40 #musclebuilding #recoverymatters #strengthtrainingforwomen #fatlossafter35 #fueloverfear

  • most women are stuck in a cycle of overtraining and under-eating—and still not seeing results.

    this episode breaks down the truth about why that’s happening.

    in this episode, we go straight into the real reason most women are stuck spinning their wheels. if you’ve been training 5–7 days a week, living on 1600 calories, and still not seeing results—you’re not alone. and no, it’s not your hormones. it’s the hole you’ve dieted yourself into.

    betty’s story is one we see far too often: starting with good intentions, chasing calorie burn, training nonstop, obsessing over the scale—and ending up exhausted, bloated, bingeing on the weekends, and blaming her body. she thought she was doing everything right. until she realized nothing was working.

    this isn’t a weight loss episode. it’s a wake-up call.

    you’ll learn:

    why training more and eating less is not the path to getting lean

    the hidden signs that you’re under-recovering and over-stressing your system

    how maintenance (not deficit) changed her body more than any diet ever did

    the mental trap of chasing control and punishing yourself with food and training

    what “doing everything right” really means—and how to spot when you’re not

    this episode will challenge everything you’ve been taught about fat loss, metabolism, and what it takes to build a strong, defined body. it’ll call out the glamorization of grind culture, the fear of food, and the myth that your worth is tied to shrinking yourself.

    if you’re ready to stop burning yourself into the ground—and start building a body (and life) that actually feels good—this is your episode.

    share this episode with a friend who needs to hear it. follow me on instagram and shoot me a message if this resonated

    #womensfitness #fatlosswithoutburnout #musclebuildingforwomen #overtrainingrecovery #undereatingtruth #maintenancephase #strongwomen #dietrecovery

  • youre actually doing the hard yards. youre not always dieting. youre training hard... yet you’re not seeing the shape, definition, or energy you know you should be seeing by now.

    and the worst part? you start questioning yourself. wondering if something’s broken. if this is just what happens as you get older.

    let me be clear.... this isn’t just about age either. this is going to be a strategy that can appply to everyone and anyone with an explanation on what matters most...

    this is about fuel. not just for training. not just for muscle. but for all the in between.

    and most women—especially in their 40s and 50s—are drastically underfueling the exact systems they’re trying to optimize.

    in this episode, we go deep into the misunderstood role of carbs. not just for performance, but for recovery, hormone support, better sleep, better moods, and the ability to actually look like you train.

    i walk you through:

    • why “eating more” didn’t work last time—and how to fix it

    • the difference between gaining fat and holding water (and why that puffy feeling is often a good thing)

    • what carbs are really doing inside your body (hint: it’s not just about gym fuel)

    • the emotional resistance to carbs after 40—and why it makes sense

    • how to stop fueling like you’re dieting and start eating like you train with intent

    • why 200g of carbs isn’t extreme—it’s the baseline for most active women

    we’ll also talk about how things do shift as you age—but not in the way you’ve been told. you don’t need to slow down. you need to support your body better. carbs aren’t the reason you feel bloated, fluffy, or frustrated. they’re the key to changing that.

    if you’ve ever said, “i can’t eat like i used to,” this one’s for you. because maybe the problem isn’t that you’re eating more—it’s that you’re still underfueling in all the wrong ways.

    and the biggest gains come from the moments we stop repeating old tactics that never worked for the body we have now.

    this isn’t about a bulk. it’s about building something stronger.

    because the women i work with don’t want to be smaller. they want to be solid. powerful. defined.

    and that starts with your food actually doing something for you.

    🎧 want my guide on how to eat to actually perform? DM me on instagram @transformxruby and i’ll send it over.

    you’re not alone. and there’s nothing wrong with your body.

    you just need a new plan—one that finally matches your effort.

  • think your scan results are telling the truth? they’re not.

    in this episode of 100% real with ruby, we expose the inaccuracies in body fat testing—from DEXA to InBody to those dodgy bathroom scales. these tools promise precision but deliver confusion, making you question progress that’s actually real.

    you’ll learn:

    • why your "lean mass" isn't just muscle

    • how carbs, hydration, and timing screw with results

    • why gym challenges use misleading data to sell success

    • what actually matters if you want to change your physique and feel better in your body

    you’ll walk away knowing exactly why these metrics lie—and how to measure progress in a way that empowers, not derails you.

    stop letting skewed data run the show. your body is smarter than the tech trying to track it.

    follow ruby on instagram @transformxruby

    free resources + coaching: DM me on Instagram or transformxruby.com

    hashtags: #bodyfatlies #ditchthescale #fitnessmindset #performanceoverperfection #buildnotshrink

  • Eating less but not seeing results? Learn why your body isn’t responding and what it actually takes to get leaner, stronger, and finally feel in control again.

    If you’ve ever thought, “I’m barely eating... so why isn’t anything changing?”—this episode is for you.

    Because the truth is, eating less doesn’t always lead to weight loss. In fact, for many women in their 30s, 40s, and 50s, it’s the very thing keeping you stuck.

    Today, we’re diving into what you were never taught about metabolism, suppressed maintenance, and why 1500 calories isn’t your magic number—it’s your red flag. I break down the real reason your body isn’t responding, even though your calories are already low and you’re training 4–5x per week.

    We’ll talk about:

    • The difference between unintentional vs. strategic maintenance
    • Why you feel like you’re in a deficit… but your body doesn’t agree
    • How weekend habits, stress, under-fueling, and training mismatches keep you plateaued
    • What your body actually needs to build shape, definition, and finally respond again
    • Why reverse dieting isn’t the “fix”—and what works better
    • The mindset shift that helps you stop fearing food and start seeing results

    If you’re training hard, eating clean, and wondering why the hell nothing’s changing—this is the missing link. You’re not broken. You’re just not being told the full story.

    🎯 Listen now if you want to finally get out of the calorie trap and build a body that actually feels good to live in.

    👉 DM me "MAINTENANCE" on Instagram @transformxruby if you're ready to fix what’s keeping you stuck.

    ready to learn the truth about suppressed maintenance, metabolic adaptation, and why your fat loss plateau is NOT about your body being f*kd. its not/ If you’ve been tracking, training, and under-eating without results, this is the episode you need. lemme show you the smarter, more strategic way to build muscle, support your metabolism, and finally see change—without slashing more calories.

  • she did it all “right.”

    ran herself into the ground.

    trained 7 days a week.

    powerlifted. ate low carb. cut calories.

    but nothing really changed.

    her strength stalled. her back hurt.

    and she was exhausted by 3pm most days.

    she blamed age.
    until she stopped.

    and started eating carbs.

    and she’ll tell you straight:

    → overtraining didn’t build muscle

    → low carb didn’t make her lean

    → all-or-nothing made her miserable

    for years, she did everything “right”

    until nothing worked.

    until her body said: “i’m done.”

    until she finally tried the thing that scared her most—eating more.

    and that’s when it clicked.

    we didn’t just give her more food.

    we gave her structure. purpose.

    a plan she could actually recover from.

    and a body that could finally respond.

    now she trains less and lifts more.

    she eats carbs. she has energy.

    she’s stronger, leaner, and more empowered than ever.

    and most importantly?

    she’s free.

    ➝ if you’re done doing everything but still getting nowhere...

    you know where to find me.

  • its not a real plateau!!

    and heres how you can break it....

    the real dieting dilemma is this; where by and Tom go all in on one of the most misunderstood topics in the fitness world: maintenance calories. Spoiler? If you’ve been stuck at 1500 calories for months and still feel flat, tired, or like your body is holding onto everything… that is not your maintenance—that’s your body surviving.

    We break down the difference between true maintenance and the plateau trap, why you’re not “doing something wrong” by eating more, and how metabolic suppression sneaks in when you stay in diet mode too long. You’ll learn what foundational habits actually look like, how to fuel like someone who trains, and why your fear of eating more is keeping you stuck.

    We also cover:

    • The illusion of maintenance vs. real fuel needs

    • Why most women confuse survival with success

    • How training effort must match intake

    • What to do when fat loss stops working

    • Why maintenance is a strategy, not a break

    Whether you’ve been spinning your wheels for months, terrified to eat more, or just confused about why “doing everything right” still isn’t working—this episode will call you out and call you forward.

    Because real progress doesn’t come from tracking less—it comes from training better, fueling more, and finally choosing a phase that works.

    instagram.com/transformxrubytransformxruby.com100% Real with Ruby Podcast

  • in this episode, ruby joins nikias to dismantle one of the biggest paradoxes in fitness: how your constant pursuit of fat loss might be the very thing keeping you stuck. if you’ve ever felt like you’re trying your hardest—but the scale won’t budge, your body won’t change, and you’re exhausted from tracking and starting over—this conversation is for you.

    we dig deep into the psychological traps behind chronic dieting, accidental maintenance, body image identity, and the fear of gaining fat. you’ll learn why eating more doesn’t always lead to weight gain, why most women aren't building the body they want (even in a deficit), and how to finally create a system that actually works long term—without extremes.

    expect tough love, real-life analogies, and a perspective shift that could change the way you train, eat, and think about progress forever. if you’ve been feeling stuck despite doing everything “right”—this episode will help you understand why, and what to do next.

  • want long term results? this is what noone tells you about finding your "why"

    wanting goals and knowing how great is is for you isnt enough to get you consistently doing the thing

    If you know what to do but still can’t stick to it... this episode is for you.

    You keep saying you want it. You keep starting over. And you’re tired of feeling like you’re the problem.

    In this episode, I talk with Dal about what really holds women back—even when we want it so badly. We dive into why motivation isn’t enough, why you keep sabotaging even though you know better, and why trying harder just leads to more burnout.

    This isn’t about finding a better plan. It’s about looking at what’s underneath the patterns that keep pulling you off track.

    In this brutally honest and refreshingly human episode, Ruby sits down with Dal to unpack the real reasons women stay stuck—even when they’re motivated, even when they "know better," and even when they’ve done all the right things before.

    Dal shares how she lost over 100 pounds without starving, without shame, and without burning herself into the ground. She reveals the identity shifts, scheduled maintenance phases, emotional unraveling, and deep mindset work that led her to long-term success.

    If you’ve ever felt broken for not being able to "just stick to it," this episode will leave you seen, grounded, and ready to focus on the real work that actually creates change.

    What we cover:

    Why 1500 calories isn’t your maintenance

    Why cycle syncing & fasting advice often hurts women

    How the nervous system makes or breaks consistency

    Why "finding your why" doesn't help if you're still dysregulated

    Emotional eating, overtraining, self-trust & what actually works

    This episode blends education, empowerment, and emotional truth—without fluff or performance.

    Keywords: female fat loss, emotional eating, muscle gain for women, nervous system and fat loss, self-sabotage, cycle syncing myths, carbs and training, consistency struggles, diet culture recovery, maintenance mindset, weight loss plateau, women's strength training

    CTA: Share this with the women in your life who keep starting over. And if this hit home? Take a walk and really sit with it.

  • You thought you were ready to diet. You felt strong, focused, and "mentally there." But somehow, despite your best intentions, you're stuck. You’re tired, nibbling more, lifting less, and your body? Not responding like it used to.

    In this raw, real episode, Ruby breaks down one of the most frustrating places to be as a high-performing woman in a fat loss phase: when your body slips into a suppressed maintenance, and you don’t even see it happening. It’s not a lack of discipline—it’s that you're unknowingly dieting in limbo.

    We tackle the real reasons behind metabolic stalls, carb fear, recovery gaps, and why obsessively "tightening up" after results start to slow actually leads to burnout, not breakthroughs.

    This is a must-listen if you’re:

    Afraid of increasing calories after seeing progress

    Confused by your cravings and constant fatigue

    Feeling like you’re stuck in a loop of trying harder but getting nowhere

    Scared to let go of dieting even when you know it's time to

    You’ll leave this episode with permission to pause, pivot, and rebuild trust in your body again—with clear, grounded steps on how to get out of that unintentional maintenance trap.

    Because dieting isn’t the goal—being fueled, strong, and thriving is.

    If this hits, share it with the woman still white-knuckling her plan. Take a moment to reflect, breathe, and ask: is this still serving me?

    Follow us on Instagram: @transformxruby @100realwithrubypodcast

    topics: female fat loss, sustainable fat loss, carb myths, women over 40, fat loss over 40, muscle gain for women, recovery and fat loss, cycle syncing, fat loss for performance

  • do you keep telling yourself "i'll build muscle after this next fat loss phase"... but that phase never really ends?

    : you can't out-diet poor training. and you can't shortcut the time it takes to actually build muscle.

    • what if your "maintenance" calories are actually holding you back?

    • why obsessing over the scale is stopping your physique progress

    • how to break free from the bulk-cut-bulk-cut loop for good


    this is the episode that will change how you see training, fueling, and results.

    refocus on your training intensity—are you truly pushing close enough to failure?

    fuel like you mean it—undereating doesn’t build muscle (and yes, carbs are your friend).

    commit to a building phase that lasts longer than you think you need (12 months minimum).

    stop measuring your worth by the scale—track your strength gains instead.

    like this convo? share it with a friend who needs the tough love.

    i want to hear from you—want to come on the podcast and talk about your journey? message me.

    find me @transformxruby on instagram

    ask podcast questions:

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    apply for a free consult: https://docs.google.com/forms/d/e/1FAIpQLSfqaxMDfbPYPYVui3BgSClnDXTj4BWjRvPkbBHuK5CP7SQsIw/viewform?usp=sf_link direct link to

    dm me on ig: https://ig.me/m/transformxruby

    Find jeff here; https://www.instagram.com/jeffhoehn_/

    scroll down for time stamps

    Building muscle requires a training stimulus, not just diet.

    Many women make the mistake of not eating enough to build muscle.

    Focus on performance metrics rather than just scale weight.

    Training close to failure is essential for muscle growth.

    Nutrition plays a critical role in optimizing training performance.

    Body composition is key to understanding fat loss and muscle gain.

    Mindset affects how individuals approach training and nutrition.

    Optimizing metabolism can enhance fat loss phases.

    Finding joy in training can lead to better long-term results.

    The scale should not be the only measure of progress. Your body needs fat to function properly.

    Training properly can lead to muscle growth.

    Nutrition must align with training for effective results.

    Quality food choices are crucial for muscle building.

    Managing stress is essential for muscle retention.

    Building muscle takes time and patience.

    You can maintain muscle without being in a surplus.

    Cardio can aid recovery and overall health.

    Tracking nutrition can help create awareness.

    Stress management is key to achieving body composition goals.

    "You can't diet on muscle."

    "It's glorified yo-yo dieting."

    "You actually never give it time."

    "Women need to train differently than men."

    "We want fat loss, not weight loss."

    "Muscle growth is a slow process."

    "You're not made out of wood."

    "You can start to build muscle."

    "Nutrition needs to match training."

    "Training is super important."

    "Building muscle is a slow process."

    "You can't be in a deficit forever."

    "Eat enough for long enough to see changes."

    "Stress on the body is a huge factor."

    00:00

    Introduction to Muscle Building and Nutrition

    02:51

    Common Mistakes in Muscle Building for Women

    06:07

    Training Techniques for Effective Muscle Growth

    08:50

    The Importance of Nutrition in Muscle Building

    12:06

    Understanding Body Composition and Fat Loss

    14:58

    The Role of Mindset in Training and Nutrition

    17:48

    Optimizing Metabolism for Better Results

    21:03

    Finding Joy in the Process of Building Muscle

    23:49

    The Relationship with the Scale and Body Image

    27:06

    Conclusion and Key Takeaways

    36:06

    Understanding Body Composition and Nutrition

    39:21

    The Importance of Inputs in Muscle Building

    43:09

    Training Techniques for Effective Muscle Growth

    49:42

    Balancing Cardio and Strength Training

    01:00:19

    Nutrition Strategies for Optimal Performance

    01:05:24

    The Role of Stress in Body Composition

  • Why Eating More Might Be the Missing Piece in Your Fat Loss JourneyAre you stuck in a fat loss phase but secretly burning out? Are you scared that taking a break means failure, laziness, or losing progress?

    In this episode of 100% Real with Ruby, we tackle one of the most misunderstood—and most important—strategies in sustainable body transformation: the strategic diet break. This isn’t about quitting. It’s about learning to pull back so you can move forward with more strength, clarity, and long-term success.

    What you’ll learn:

    The real reason you’re not losing fat (hint: it’s not lack of effort)

    What a diet break actually is—and how to do it right

    Why your metabolism hasn’t “broken”—but your strategy might be

    The research behind why breaks protect muscle + improve results

    How to shift your identity from dieter to strong, fuelled, and in control

    Why you might need a break even if you're not "lean enough"

    The difference between pushing harder vs. pushing smarter

    How diet breaks preserve muscle, improve results, and prevent burnout

    The studies that prove breaks work better than constant dieting

    Real-world mindset shifts and client stories that prove this works

    This episode is for high-achievers, all-or-nothing thinkers, and women stuck in the loop of always trying but never quite getting there. If you want to break free from chronic dieting and finally build the physique you want—without running yourself into the ground—this one’s for you.

    Topics: diet break, fat loss plateau, weight loss burnout, muscle preservation, metabolic health, training fatigue, female transformation, strategic nutrition, sustainable fat loss, intentional maintenance, high-achiever weight loss, diet fatigue, training recovery

  • In this engaging conversation, Ruby Cherie and Sarah Carne delve into the complexities of body transformation, emphasizing the importance of building muscle before focusing on fat loss. They discuss the common obsession with scale weight among women and how it can hinder progress. The conversation highlights the need for a mindset shift towards performance and strength training, rather than merely chasing numbers. They also explore the significance of training intensity, recovery, and the long-term journey of achieving a desired physique. In this conversation, Ruby Cherie discusses the importance of nutrient density, muscle building, and the impact of mindset on health and fitness. She emphasizes the need for personalized coaching and the essential habits for aging gracefully, including the role of alcohol in fitness journeys. The discussion highlights the significance of building muscle for overall health and aesthetics, as well as the mental aspects of dieting and maintaining a healthy lifestyle.

    • Building your best physique takes time and patience.

    • Women often need to focus on gaining muscle before losing fat.

    • The scale can be misleading and detrimental to self-image.

    • Chasing a specific weight can lead to unhealthy habits.

    • Performance and strength should be prioritized over aesthetics.

    • Muscle takes up space, and gaining it can change body composition.

    • Training intensity is crucial for muscle growth.

    • Recovery is just as important as training for building muscle.

    • Body transformation is a long-term journey, not a quick fix.

    • Mindset shifts are essential for sustainable progress. Nutrient density is crucial for body transformation.

    • Building muscle can significantly improve skin and overall appearance.

    • Mindset plays a vital role in dieting and health.

    • Alcohol consumption can hinder fitness progress.

    • It's important to focus on habits that support aging gracefully.

    • Personalized coaching is more effective than group programs.

    • Consistency in training is key, even with limited time.

    • Mental audits can help identify unhealthy dieting patterns.

    • Building muscle should be prioritized as we age.

    • Healthy habits should be treated as essential as brushing teeth.

    Sound Bites

    "The body that you want takes way longer to build."

    "Most women refuse to be patient."

    "The scale is huge for most women."

    "You can't just gain 10 pounds and do nonchalant training."

    "You need to be in a building phase."

    "You need to continue lifting to keep what's there."

    "Muscles let go of this thing called myoclines."

    "If you build the muscle under there, that's gonna push up."

    "It's generational, and kids pick up on things."

    "You can't want the outcome without the habits."

    "You have to mentally take the reprieve."

    "You need to take a mental audit."

    "You can't think about it even outside of coaching."

    "Step away from fat loss for a while, build your physique."

    Chapters

    00:00Introduction to Body Transformation Goals

    02:54The Importance of Building Muscle First

    06:09The Scale Obsession and Its Impact on Women

    09:00Chasing Numbers: The Misconception of Weight Loss

    11:48Performance Over Aesthetics: Shifting Mindsets

    15:04The Reality of Building Muscle and Fat Loss Phases

    17:52Training Intensity and Recovery: Key to Muscle Growth

    21:11Understanding Body Composition Changes

    24:01The Long-Term Journey of Body Transformation

    35:18Nutrient Density and Body Transformation

    40:21The Role of Muscle in Health and Aesthetics

    46:32Mindset and the Dieting Mentality

    52:05Essential Habits for Aging Gracefully

    01:01:05The Importance of Personalized Coaching

  • what if i told you that macros, steps, and even protein aren’t the things keeping you stuck?

    this episode is a reality check for anyone doing "everything right" and still not seeing the results they want.

    we’re talking about the big lie that’s sold to women in fitness: that if you just eat clean and train hard, you’ll get the body you want. but here’s the truth: it’s not about training harder — it’s about training smarter.

    if you feel like you're stuck in a loop of tracking, tweaking, doubting, and overthinking... this conversation is going to hit home.

    we’ll break down:

    why your food focus might actually be a distraction

    how training (not nutrition) drives body composition

    why your program might be failing you

    and how to shift your attention to what actually gets results

    you’ll leave this episode with a renewed sense of clarity and direction, especially if you're someone who keeps asking "why don’t i look like i lift?"

    this isn’t just another pep talk. it’s the perspective shift you didn’t know you needed.

    listen in — and let’s reroute your progress back onto the path that actually leads somewhere.