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Episode Notes:Guest Introduction: Marcel Petitpas, CEO and co-founder of Parakeeto, specializing in agency profitability optimization.Background: Marcel’s journey from identifying a key gap in agency metrics to creating Parakeeto, which provides actionable data for agencies.Ideal Clients: Agencies in the digital and creative spaces, typically working on website and digital design projects and looking to optimize profitability.Organic Growth: Marcel’s approach to audience building by partnering with industry influencers, rather than focusing on paid ads.Operational Insight: Parakeeto’s framework simplifies understanding profitability, future planning, and project estimation, especially for agencies.Time Tracking & Team Engagement: Marcel shares effective strategies for implementing time tracking without frustrating team members.Big Goals: Parakeeto’s vision of transitioning from consulting to software products to make profitability tools accessible for smaller agencies.Advice on Success: Marcel’s belief in embracing discomfort and doing hard things for lasting growth and fulfillment.Key Questions
(01:26) Tell us how you are where you are today, how you got where you are today.
(02:13) Who is your ideal avatar.
(03:04) Are there certain niches that you work within?
(04:03) How do you get in front of your potential clients?
(05:23) Do you still keep up with that strategy now?
(05:52) What social media do you use?
(07:16) What are some big goals that you guys have in the next year or two?
(08:32) How would that affect your business?
(09:41) What do you feel is the number one roadblock that's stopping you guys from reaching that goal?
(10:53) In the introduction, we had talked about how you help people read those crazy numbers and to be able to interpret it easily. How do you help with that?
(13:03) Is that the same framework that you use for helping with future planning and project estimations and stuff?
(15:17) You had touched on it a bit, but do you have any advice or whatever on how to figure out if I should bill for my time or the value or something else?
(18:59) And that framework or that pricing quadrant, that's different than your four-step agency flywheel system, correct?
(21:26) Let's jump over to staff and time tracking and how to do it the right way that doesn't tick them off, and then maybe something more useful than time sheets. What do you got?
(26:53) What's the best advice advice that you have ever received?
(29:29) What's the best advice you've ever given?
(30:00) We've touched on a bunch of things, but is there anything else that you wanted to touch on or circle back on?
(31:11) Where can we learn more about you and what you do?
(31:40) And what's your podcast name?
Marcel Petitpashttps://parakeeto.com
https://agencyprofitpodcast.simplecast.com/
https://parakeeto.com/blog/the-agency-profitability-flywheel-marcel-petipas-episode-40/
https://www.linkedin.com/in/marcelpetitpas/
https://parakeeto.com/blog/how-to-identify-the-right-pricing-strategy-for-your-produc-with-marcel-petitpas-episode-68/
https://parakeeto.com/toolkit/
Virginia PurnellFunnel & Visibility Specialist
Distinct Digital Marketing
(833) 762-5336
www.distinctdigitalmarketing.com
www.distinctdigitalmarkting.co
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Episode Notes:Guest Introduction: Mark Lumpkin, founder of STR Cribs and avid traveler with a focus on transforming Airbnbs into premier guest destinations.Journey into STRs: Mark shares how his travels and dislike for traditional hotels inspired him to enter the short-term rental industry.Unique Experiences: STR Cribs focuses on high-end, resort-style properties that offer unique stays, setting themselves apart in an increasingly competitive market.Organic Marketing Strategy: Mark’s team avoids traditional advertising and uses organic growth methods, including partnerships, educational content, and social media engagement.Ideal Clients: STR Cribs works with clients interested in distinctive properties, focusing on high-ROI projects.Challenges & Goals: Mark discusses their goals for expanding STR Cribs’ unique project offerings and maintaining quality through company growth.Hospitality Wisdom: Mark shares advice on client engagement, handling guest needs, and creating a true work-life integration.Key Questions
(01:05) All right, so you travel a lot. You don't like hotels. How did you get to where you are today with this whole entrepreneurial journey?
(02:13) I'm sure you've been at this for a few years. And Airbnbs are more, would you say they're more popular now than what they were when you first got started, correct?
(04:07) Does it work really well, too, for even remote locations in a pretty sweet house?
(04:47) Do you teach them the marketing aspect for it, too?
(05:31) All right, let's back up a little bit. So who is your ideal client?
(06:02) How would you get in front of those people?
(08:10) What social media channels are you on?
(09:42) Let's say I'm a new Client, I'm coming into your world. I've signed up. Is there some common mistakes, misconceptions that newcomers like me tend to have when we start with you?
(12:08) What are some big goals that you guys have or that you have in the next year or two?
(13:24) When you say portfolio, is that, let's say, you guys personally, your company personally, or you collectively through those that you teach the process with as well?
(13:48) What do you feel is the number one roadblock that stops you from reaching those goals?
(14:22) With the people, like with your coaching side, let's say, your teaching side, you have people that teach those classes, right?
(15:23) Do you guys have any plans on expanding outside of the US, or is it there Is that just another barrel of worms?
(16:03) Are you everywhere in the States, or is it just those certain areas?
(16:38) What is the best advice that you have ever received?
(17:36) What's the best advice you've ever given?
(19:06) You talked about LinkedIn and organic reach, right? Do you reach out to people then and start conversations and stuff like that?
(21:24) I just got this property and I'm going to come to you. Is there a certain criteria that I need to meet in order to be a good fit for working with you? Or does my property need to have certain criteria to work with you?
(24:48) You travel around a lot for your job, for work, but you also have a family. So how do you make that work?
(26:41) Have you been able to find or do you find it hard to have the work-life balance aspect?
(30:40) Where can we go to learn more about you and what you do?
Mark Lumpkinwww.strcribs.com
https://www.linkedin.com/in/mark-lumpkin-84b173142/
Virginia PurnellFunnel & Visibility Specialist
Distinct Digital Marketing
(833) 762-5336
www.distinctdigitalmarketing.com
www.distinctdigitalmarkting.c
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Episode Notes:Guest: Jarod Spiewak, Founder of CometfuelKey Topics Covered:Jarod’s entrepreneurial journey from freelancing to launching Cometfuel.How Cometfuel helps SaaS and service-based businesses scale by tracking ad performance."Clicks to Cash": Turning clicks into revenue through precision ad strategies.Addressing sales vs. marketing misalignment by focusing on lead quality.The value of trying bold strategies and throwing money at bottlenecks to accelerate growth.Optimizing operations to maintain high efficiency as teams and clients grow.Connect with Jarod:Website: cometfuel.comEmail: [email protected] Questions
(01:18) We got a glimpse into how you got to where you were today. Is there anything that you want to add to that journey?
(04:09) What do you do? Do you do anything differently to know what your ROI is on the ad spend?
(08:23) Let's say I was a client. Is there a certain type of ad on a certain platform that you would run for me, or would you run on different multiple platforms?
(13:11) Who do you generally work with? Because you had mentioned accountants and stuff, but who do you generally work with? What's your niche?
(13:40) How do you get in front of those businesses?
(15:15) A lot of your ideal market, it would appear, would be on LinkedIn. Do you do much on there?
(16:35) What are some of your big goals in the next year or two?
(19:34) How would that affect your business?
(22:36) You have this thing that you've trademarked Clicks to Cash. Do you want to talk about scaring competitors by 15-timesing the ROI?
(26:28) What is the best advice that you have ever received?
(29:04) Did you notice that, in essence, throwing the money at it, you've got money back?
(30:35) Is there anything that we haven't touched on yet that you would like to?
(33:37) Where can we go to find out more about you and what you do?
Jarod Spiewakhttps://cometfuel.com/
https://www.facebook.com/jarod.spiewak/
https://www.linkedin.com/in/jarodspiewak/
https://www.youtube.com/@JarodSpiewak
https://twitter.com/JarodSpiewak
Virginia PurnellFunnel & Visibility Specialist
Distinct Digital Marketing
(833) 762-5336
www.distinctdigitalmarketing.com
www.distinctdigitalmarkting.co
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Episode Notes:Guest: Austin LaRoche, CEO of ATAK InteractiveTopics Discussed:Austin’s entrepreneurial journey, from nonprofit work to building a full-service agency.The M2S (Marketing to Sales) Framework and its role in revenue growth.The importance of RevOps in aligning sales, marketing, and customer success teams.Challenges and lessons in pursuing acquisitions and exponential growth.The significance of embracing failure, accountability, and building a strong company culture.Connect with Austin:Website: atakinteractive.comLinkedIn: Austin LaRochePodcast: Scaling Through StructureKey Questions
(00:55) Can you share your journey me about how you got to where you are?
(03:05) So today, who would you say is your ideal client?
(04:01) No specific niche or anything that you work with?
(04:57) Is there a common mistake or a misconception that new clients have when you take them on?
(05:53) What are some big goals that you guys have in the next year or two?
(06:30) Are you sticking to just the US or one location like that, like a geographical area like that, or are you open to anywhere?
(07:40) How would acquiring other businesses, how would that affect your business?
(08:30) What do you feel is your number one roadblock from stopping you from getting there?
(09:45) Your team, are they local to you, or do you have team members globally?
(10:33) What is working for you guys right now to attract new business?
(11:39) Do you use any other social media channels as well?
(14:38) You do something with RevOps technology, right? Do you want to explain a little bit about that?
(16:19) What's the best advice that you have ever received?
(17:59) What's the best advice advice that you have ever given?
(21:39) Is there anything that you wanted to talk about with marketing frameworks or anything like that?
(23:07) Is there anything that you wanted to touch on that we haven't talked about yet?
(24:42) Where can we go to find out more about you and what you do?
(25:10) What is your podcast called?
Austin LaRochewww.atakinteractive.com
https://www.linkedin.com/in/austinlaroche/
Virginia PurnellFunnel & Visibility Specialist
Distinct Digital Marketing
(833) 762-5336
www.distinctdigitalmarketing.com
www.distinctdigitalmarkting
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Episode Notes
Guest: Darius Lahoutifard
Background: Former robotics engineer and executive at Oracle and PTC; founded multiple startups, with two successful exits.Expertise: Best known for his role in developing the MEDDIC sales methodology and leadership training for top companies like AWS and Google.Key Topics:Always Be Qualifying: A strategy for continuous sales qualification to maximize efficiency.The MEDDIC Academy: Darius’s venture focuses on expanding content rather than growing employee numbers.Leadership Training: Filling gaps in practical leadership education, focusing on actionable strategies over theory.Success Tip: Align passion with purpose and prioritize what brings personal fulfillment.Challenges: Staying focused amidst modern distractions and maintaining meaningful client connections.Darius’s Advice: “Never do anything just for money—monetize what you love, but only if others find it valuable.”Links & Resources:
Website: meddic.academyLinkedIn: Darius LahoutifardKey Questions:(01:24) Just off the bat, what six languages do you know or do you teach in?
(02:05) How did you get on this entrepreneurial journey and end up where you are today?
(04:38) Who are your ideal people that you like to work with?
(06:25) Is there a misconception or a mistake that you find a lot of your new clients have when they go to start working with you?
(10:36) How do you get in front of those clients, those ideal clients?
(11:14) Do you use any other social media or just Google?
(11:38) What are a couple of big goals that you have in the next year or two?
(16:39) What do you think is your number one roadblock from achieving that goal?
(17:44) What is the best advice that you have ever received?
(19:53) What's the best advice that you have ever given?
(27:24) Is there anything that we haven't touched on yet that you would like to talk about?
Darius LahoutifardMe: https://meddic.academy/darius-lahoutifard-2/
My company: https://meddic.academy/
My book: https://meddic.academy/always-be-qualifying-meddic-meddpicc-book/
Linkedin: https://www.linkedin.com/in/meddic/
X : @dalahout
Virginia PurnellFunnel & Visibility Specialist
Distinct Digital Marketing
(833) 762-5336
www.distinctdigitalmarketing.com
www.distinctdigitalmarkting.co
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Episode Notes:Guest: Karl Becker, Founder of Improving Sales Performance, author of Set Up To Win and Iceberg Selling.Topic: How to enhance sales performance through structured processes, systems, and leadership.Karl shares how his early entrepreneurial ventures shaped his understanding of sales.Discusses the transition from running a digital agency to creating a sales consultancy.Insights on the importance of building strong foundations in sales organizations.Addressing the myth that more leads are the key to sales success – it's about building relationships.How to get out of your own way as a leader and empower your sales team.Karl's vision for creating a certification program for fractional VPs of Sales to scale his methodologies.
Key takeaways:
Building a high-performing sales team requires more than just hiring great salespeople – it requires a clear system and strong leadership.Business owners need to learn how to empower their team and let go of trying to do everything themselves.Iceberg Selling offers a new approach to sales by focusing on understanding the underlying issues of prospects to offer better solutions.Connect with Karl Becker:
Website: improvingsalesperformance.comLinkedIn: Karl BeckerBook: Iceberg SellingKey Questions(00:57) Have you always been into sales and been loving sales?
How did you end up from being that persuasive salesperson in college to deciding to open up your sales consultancy?
(05:30) You do help them put the systems in place then, too, yes?
(06:12) You mentioned that you like working with small to medium-sized businesses. Do you have a specific target that you like working with?
(08:40) Is there this common trend that you tend to find with those business owners when you first start to work with them?
(11:10) Do you find that they actually have systems in place to take on more people like that?
(15:22) How do you get in front of your ideal clients?
(18:06) What are a couple of big goals that you have in the next year or two?
(21:08) How would that affect your business?
(23:21) Do you have all of your procedures in place? All your documentation?
(24:54) Yeah, for sure. What's the best advice that you have ever received?
(27:53) What's the best advice that you have ever given people?
(29:40) I think even making space for that on a regular basis would be a good idea, too, right?
(30:33) The head trash, the sales trash talk that goes on, do you have any tips about getting out of our own way?
(33:36) What do you have to share about sales leadership?
(35:43) How do you figure out what each of those people's strengths and dislikes and stuff are?
(38:10) Is there anything that you wanted to touch on that we haven't yet?
(39:29) Where can we go again to learn about you and what you're doing?
Karl Beckerhttps://www.improvingsalesperformance.com/
https://www.icebergselling.com/
https://www.linkedin.com/in/karlbeckeriii/
Virginia PurnellFunnel & Visibility Specialist
Distinct Digital Marketing
(833) 762-5336
www.distinctdigitalmarketing.com
www.distinctdigitalmarkting.co
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Episode NotesGuest: Sondre Rasch, co-founder of SafetyWingKey Topics:Sondre's journey from politics to entrepreneurshipThe inspiration behind SafetyWing and its missionOvercoming challenges in building a remote-first companyFundraising experiences and insights from Y CombinatorCreating a global social safety net for digital nomads and remote workersStrategies for organic growth and scaling a startupThoughts on the future of remote work and international benefitsLearn More: Visit SafetyWing and Plumia for more information on their initiativesKey Questions
(01:19) Can you tell us a little bit about your journey and how you ended up to where you are today?
(04:59) When you say you serve with SafetyWing, who's your ideal client?
(07:15) How do you get in front of your ideal clients?
(11:53) Do you do any posting on social media? Even though you don't run ads or anything, are you guys getting that?
(13:02) What are some big goals that you guys have in the next year or two?
(19:00) So what do you feel is your number one roadblock that is stopping you from reaching your goals?
(21:09) So what's the best advice that you have ever received?
(23:18) What's the best advice you've ever given?
(31:34) With working remotely, what are your thoughts with the financial benefits or just benefits in general? Because you're being pushed back on that, too, right? But what are your thoughts with just... What are your thoughts on that?
(34:29) Is there anything that we haven't touched on yet that you would like to talk about?
(34:51) Your number one roadblock to reaching your goals?
(35:49) So where can we learn more about you, what you do, what Safety Wing is?
Sondre Raschhttps://safetywing.com/
https://www.linkedin.com/in/srasch/
https://www.instagram.com/safetywing/https://www.facebook.com/safetywing/
https://www.linkedin.com/company/safetywing/
Virginia PurnellFunnel & Visibility Specialist
Distinct Digital Marketing
(833) 762-5336
www.distinctdigitalmarketing.com
www.distinctdigitalmarkting.co
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Episode Notes:Guest: Barry Coziahr, founder of Teambuilders and Stampede BrandingTopics Discussed:Barry’s entrepreneurial journey, starting from working with his fatherThe importance of virtual assistants in helping businesses grow by taking tasks off the plate of business ownersInsights on delegating tasks to virtual personnel and how it can lead to rapid growthBarry’s application of the 80/20 principle for productivity and business efficiencyStrategies for team-building and maintaining a strong company culture with remote staffThe significance of continuous expansion in business and personal lifeResources Mentioned:Teambuilders.AgencyStampede Branding249 Things a Virtual Assistant Can Do For You!The 80/20 Principle by Richard Koch and The 80/20 Sales and Marketing by Perry MarshallKey Questions
(01:14) How did you get started on this journey that you're on?
(04:28) I can use your virtual assistant aspect without having to be an agency client first, though, or does it have to be agency client to use your assistance?
(05:25) Who would What would you say is your ideal avatar?
(08:12) When somebody starts to use a virtual assistant through you guys, can it be pretty part-time work or does it have to be more full-time hours?
(08:45) How else are you getting in front of your clients, potential clients?
(11:43) What are some big goals that you have in the next year or two?
(12:53) How would expanding like that affect your business?
(14:00) What do you feel is your number one roadblock from reaching those goals?
(15:45) Can you expand on that a little bit in terms of focus on what matters and what I love using virtual personnel.
(19:03) Do you have any tips on bringing in virtual assistance and the team culture and still having the teamwork atmosphere and stuff?
(20:47) What's the best advice that you have ever been given?
(21:41) What's the best advice you've ever given?
(22:46) Why do you feel that having remote personnel to assist us in our work, or virtual assistance, however you want to word it, in such a fast-paced world is super important?
(23:26) Is there something that we didn't talk about yet that you wanted to touch on?
(24:04) Where can we go to find out more about you and what you do?
(24:21) The website for the places are?
Barry Coziahrhttp://stampedebranding.com/
https://www.teambuilders.agency/
www.linkedin.com/in/barrycoziahr
https://www.teambuilders.agency/249things
Virginia PurnellFunnel & Visibility Specialist
Distinct Digital Marketing
(833) 762-5336
www.distinctdigitalmarketing.com
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Episode Notes:Guest Introduction: Solomon Thimothy, co-founder and CEO of OneIMS and ClickX, entrepreneur, USA Today and Wall Street Journal best-selling author, angel investor, and startup advisor.Key Topics Discussed:Solomon’s entrepreneurial journey and the lessons learned from early mistakes.The challenges of helping small businesses grow and scale, especially with limited budgets.The evolution of OneIMS and ClickX and how they cater to different types of businesses.The importance of systems and processes in scaling a business.Solomon’s passion for supporting small businesses and his innovative approach to providing affordable marketing solutions.The significance of content creation and media presence for modern businesses.The need for entrepreneurs to find the right talent and delegate tasks to scale effectively.Key Takeaways:Small businesses face unique challenges that require tailored solutions, often involving both free and paid marketing strategies.Successful entrepreneurship involves finding the right people, creating systems, and continually adapting to new challenges.Media and content creation are crucial for building a brand and engaging with customers in today's digital age.Key Questions
(01:06) I've had longer, don't worry. So how did you get to where you are today?
(04:47) I had mentioned two companies in your intro. There was IMS and then ClickX.
(08:11) I know that you've mentioned a few different things about the local business and the bigger businesses. Is there a niche that you work in under those or is it just-
(15:14) You had mentioned social media as a way to get in front of your ideal clients. Is that the only avenue that you use or are there others as well?
(17:54) You had touched on one of the new areas that you want to open and start doing. Are there any other big goals that you have in the next year or two?
(23:06) What do you think is your number one roadblock from helping you achieve all of your dreams here that you have.
(25:35) Where do you typically find your talent that you hire?
(28:18) What's the best advice that you have ever been given?
(30:58) Is there anything that you wanted to touch on that we haven't talked about yet?
(32:34) Where can we go to learn more about you and what you do?
Solomon Thimothyhttps://www.oneims.com/
https://www.linkedin.com/in/solomonthimothy/
https://www.tiktok.com/@sthimothy
https://twitter.com/sthimothy
https://www.youtube.com/c/Clickxio
Virginia PurnellFunnel & Visibility Specialist
Distinct Digital Marketing
(833) 762-5336
www.distinctdigitalmarketing.com
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Key Questions
01:25) How did you get to where you are today?
(05:22) How do you get in front of people that are looking to either sell and/or get their business appraised?
(09:17) Do you do business just on the West Coast or can you go everywhere type of thing?
(13:16) Are there usually some common mistakes, if you will, that I tend to make, that people tend to make when they come to you, or misconceptions, stuff like that?
(15:07) You work with B2C companies as well, yes?
(15:19) What are some of your big goals in the next year or two?
(16:38) So how would those goals of growth and stuff affect your business?
(18:23) What do you think is your number one roadblock for helping you reach those
(19:32) What's the best advice you've ever received?
(21:18) What's the best advice you have ever given?
(23:06) What would you like to share with us regarding value-added behaviors for service businesses?
(24:32) Is there anything that we haven't talked about yet that you would like to touch on?
(26:02) Where can we go to learn more about you and what you do?
Episode NotesGuest: Jordi Pujol, financial modeling expert and appraiser at ObjectiveBackground: MBA from Wharton School, BA from Swarthmore College, CFA CharterholderKey Topics Discussed:The journey from equity research to business valuationHow Jordi helps bridge the gap between business value and market priceThe importance of forward-looking financial planning for business valuationHow networking and maintaining industry relationships drive business growthThe role of entrepreneurial operating systems (EOS) in scaling a businessKey advice for entrepreneurs: Simplify processes and focus on client needsTips on managing a business for value, not just sales or profitConnect with Jordi:
LinkedIn
or via email at [email protected]
Jordi Pujolwww.objectivecp.com
https://www.linkedin.com/in/jpujol1/https://www.linkedin.com/company/objective-investment-banking-and-valuation/mycompany/
Virginia PurnellFunnel & Visibility Specialist
Distinct Digital Marketing
(833) 762-5336
www.distinctdigitalmarketing.com
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Key Questions
(01:30) How did you get to where you are today?
(05:19) Who's your ideal client nowadays?
(06:15) Do you go more with the nonprofits just for the purpose aspect, or is their mind frame different?
(07:51) Do you help some nonprofits that, let's say, are a community, gymnastics type aspect, or is it more with some giving back, let's say?
(09:56) How do you get in front of those organizations that help in those ways?
(12:45) You had mentioned LinkedIn for getting in front of people and then your networking groups. Is there any other aspects or other social media platforms or anything?
(17:28) What are a couple, I don't really want to say mistakes, but things that people seem to do consistently when they first start working with you?
(21:21) I think you touched on it a couple of times, like how to fuel high performance teams without being the smartest person in the room. Is there anything on that that you'd like to elaborate on?
(23:53) And that ties in with focusing on organizations at scale without chasing people off, right?
(27:12) How would those affect your business?
(29:40) What do you think is your number one roadblock for getting to those goals?
(31:58) Do you think it was helpful that you had had that experience with selling within the agency before you started selling you?
(34:21) What's the best advice that you have ever received?
(45:07) Giving yourself permission to play?
(45:41) What's the best advice that you have ever given?
(50:55) Is there anything that we haven't talked about yet that you wanted to touch on?
(51:13) Where can we go to find out more about you and what you do?
Episode Notes:
Kenny Lange’s journey from agency owner to coach for nonprofits and purpose-driven founders.Insights on building a people-first, high-performance culture.The importance of communication and psychological safety in teams.Kenny’s work with nonprofits that serve vulnerable youth.Overcoming roadblocks: Scaling organizations without sacrificing culture.Kenny’s personal mission and his unique approach to leadership.How intentional rest and trust are vital to long-term success.Key advice for young and new leaders on finding and using their voice.Kenny Lange
https://kennylange.comhttps://linkedin.com/in/kennylange
https://youtube.com/@kennylange
https://instagram.com/thekennylange
https://facebook.com/thekennylange
Virginia PurnellFunnel & Visibility Specialist
Distinct Digital Marketing
(833) 762-5336
www.distinctdigitalmarketing.com
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Key Questions
(01:04) How did you get to where you are today on this journey?
(06:19) What lead gen do you help practitioners and entrepreneurs with?
(08:37) Who would be the ideal client for you today?
(10:16) What do you do with the entrepreneurs?
(11:50) How do you get in front of your ideal people?
(13:00) Do you have social media presence as well?
(15:33) What are some big goals that you have in the next year or two?
(19:36) Do you think of yourself as a business coach?
(20:19) With pivoting from corporate or the medical or legal profession to an entrepreneurship, do you have anything that you wanted to share with regards to that?
(22:13) What are your thoughts on investing in yourself and your business?
(23:16) What is your thoughts on overcoming the minutiae of the day-to-day and the drudgery of it and to be able to stay focused?
(28:25) What is some of the best advice that you have ever received?
(31:55) Is there something that we haven't touched on that you wanted to?
(33:51) Yes. Where can we go to learn more about you and what you do?
Episode NotesGuest: Jessica Jones, entrepreneur, business coach, and founder of Build Your Cash Medical PracticeBackground: From corporate world to medical practice owner; sold 21 practices by 2017Current Focus: Helping practitioners and entrepreneurs start and scale cash medical practicesKey Insights:Importance of pivoting to grow and learning from successes and failuresOvercoming challenges in medical practice management and adding revenue streamsMarketing strategies including lead generation, digital media, and community engagementBalancing the minutiae of daily tasks with big-picture business growthIdeal Clients: Medical practitioners seeking to leave insurance-based models, entrepreneurs entering the medical space, and practice owners facing roadblocksJessica's Goals: Promote mental health solutions, support nurse practitioners in transitioning to business ownership, and continue personal and professional growth
Jessica Joneswww.buildyourcashmedicalpractice.com
https://www.linkedin.com/in/jessicajonesbuildyourcashpractice/
Virginia PurnellFunnel & Visibility Specialist
Distinct Digital Marketing
(833) 762-5336
www.distinctdigitalmarketing.com
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Key Questions:
(01:01) You've been at this for a while, but how did you get into this gig, let's say?
(03:23) Have you always had the entrepreneurial niche?
(04:52) When you started your coaching aspect, did you do that on the side for a bit and still stayed at the accounting aspect, or did you just cold turkey the accounting and just jump?
(05:58) In our introduction, We mentioned a little bit about a bunch of failure and stuff that you've encountered and had to overcome. And then you mentioned also closing down the cafés. How did you bounce back? I guess not let it hold you down and just keep going.
(08:15) So nowadays, who would you say is your ideal client?
(09:30) How do you get in front of new clients?
(11:19) How would you define a business coach?
(13:27) Do you use any other modalities or anything like that with you when you do your coaching?
(16:06) What are those pillars again?
(18:52) And you have a secret sauce, I heard, for diagnosing and isolating all of that, too, right?
(21:12) Why do you feel that business owners tend to struggle more than they need to?
(22:02) You had mentioned before about employing different ways of getting in front of new people. So what would some of those things... What are you thinking of doing?
(26:02) What is the best advice that you have ever received?
(28:56) What's the best advice that you've ever given?
(30:42) Speaking of goals, what are a couple of big goals that you would like to achieve over the next year or two?
(33:13) How would those goals affect your business?
(34:38) What do you feel is your number one roadblock?
(35:53) With everything that we've talked about today, which has been fun, by the way, is there anything that we haven't touched on that you wanted to talk about?
(38:42) Where can we go to learn about you? And what you're up to?
(39:40) And your podcast is called what again?
Episode NotesGuest: Dan Kent, Founder of Best Self CoachingKey Topics Discussed:Dan's entrepreneurial journey from coffee shop owner to business coach.The importance of resilience and learning from failure in business.The "Three Pillars" framework: Expectations, Relationships, and Balance.The "Five Whys" technique for uncovering the root causes of business issues.The concept of "blissful ambition" and its role in sustainable success.Strategies for getting in front of new clients through referrals, marketing, and content creation.The significance of habits, systems, and continuous learning in business.Advice on balancing ambition with humility and the necessity of seeking help.Dan Kentwww.bestself.coach/about
https://clearingobstacles.podbean.com/
https://lamag.com/contributor-content/professional-consultant-dan-kent-uncovers-business-leaders-obstacles-in-minutes
https://www.linkedin.com/in/itmustbedankent/
https://www.instagram.com/bestselfcoaching/
https://www.youtube.com/@bestselfcoaching/featured
Virginia PurnellFunnel & Visibility Specialist
Distinct Digital Marketing
(833) 762-5336
www.distinctdigitalmarketing.com
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Key Questions
(00:47) Can you share with us your journey about how you got to where you are?
(04:04) Was it hard for you to close those and to step forward and to not let the closing aspect get you down?
(09:02) Did you notice that the tactics and stuff that you were using in that marketing aspect were things that you were already doing, but maybe even unknowingly in the past endeavors?
(10:14) How do you help pull those stories out from your current clients?
(13:11) Who would be your ideal client?
(14:36) Do you have any tips or anything for people that they can use to be able to increase their visibility?
What do you do to get in front of new clients? Or old clients, like retargeting and stuff.
(24:53) What are some of your big goals in the next year or two for your mic drop agency?
(27:05) You can work with people from all over, though, correct?
(27:46) How would your new office, the new location, the new reach and stuff like that, how would that affect your business?
(29:04) What do you feel is your number one roadblock from reaching your goal?
(31:54) How are your systems?
(33:28) What is the best advice that you have ever received?
(38:54) What's the best advice that you have ever given?
Episode Notes:Guest Introduction: Katie Zeppieri, TEDx speaker, author, and founder of MicDrop Agency.Katie's Journey: From aspiring TV reporter to running a successful PR and marketing firm.Challenges in Social Enterprises: The difficulties of sustaining youth-focused businesses and the decision to pivot.MicDrop Agency: Founded in 2021, specializes in brand amplification and PR for startups, especially in tech.Storytelling in Branding: The power of personal stories in connecting with audiences.Tips for Entrepreneurs: Practical advice on increasing visibility, pitching to media, and leveraging content creation.Future Goals: Expansion plans for MicDrop Agency, including opening a new office in a tech-centric city.Best Advice: The importance of seizing opportunities and starting today, no matter where you are in your journey.Connect with Katie: LinkedIn and Instagram for more insights and personal interaction.Katie Zeppierihttps://ca.linkedin.com/in/katie-zeppieri-1b58983b
https://themicdropagency.com/
https://ca.linkedin.com/in/katie-zeppieri-1b58983b
https://www.instagram.com/katiezeppieri/?hl=en
Virginia PurnellFunnel & Visibility Specialist
Distinct Digital Marketing
(833) 762-5336
www.distinctdigitalmarketing.com
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Key Questions
(00:41) How did you get to be where you are today?
(03:31) With your social media company, who is your ideal client?
(07:24) Where do you go to get in front of your ideal people?
(09:12) How do you find time to do all of the networking and getting out there and stuff?
(10:29) How did you find out about your Zoom networking events?
(11:39) So what are some big goals that you have over the next year or two?
(13:05) What do you feel is the number one roadblock for you to simplify?
(14:37) Do you use AI in your marketing and stuff?
(16:36) What's the best advice that you have ever received?
(17:43) What's the best advice that you have ever given?
(19:25) So you shared where you make pockets of time. But how do you seem to juggle it all? Do your kids do extracurricular activities and stuff like that, too?
(21:13) Is there anything that we haven't talked about yet, though, that you did want to share?
(21:28) Oh, you have a podcast.
(22:56) I'm a new client with And which social media platform content do you like to focus on, or is it wherever I am?
(24:24) Do you have any tips on LinkedIn, on using LinkedIn on this side of it?
(25:40) Where can we go to learn more about you and what you do?
Introduction: Virginia introduces Trae Bohlen, a content creator for business owners, serial entrepreneur, and homeschooling mom.Trae's Journey: Trae shares her entrepreneurial origin story, influenced by her parents' businesses and her early experiences with marketing.Multiple Streams of Income: Trae discusses the importance of having various income sources and how she manages multiple businesses.Authentic Marketing: Trae emphasizes the value of being true to oneself in marketing and how that attracts the right clients.Social Media Strategy: Insights on how Trae helps clients uncover their stories to create engaging content, focusing on platforms like LinkedIn and Facebook.Balancing Act: Trae talks about balancing business with family life, setting boundaries, and creating systems to simplify her workflow.Advice and Goals: Trae shares the best advice she’s received, her goals for the future, and how she integrates her personal and professional lives.Trae's Podcast: Trae briefly discusses her own podcast, "Origin Stories," available on YouTube.Trae Bohlen
Episode Notes:https://photographybytrae.mypixieset.com
https://www.linkedin.com/in/traebohlen/
https://www.youtube.com/@traebohlen
Virginia PurnellFunnel & Visibility Specialist
Distinct Digital Marketing
(833) 762-5336
www.distinctdigitalmarketing.com
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Key Questions
(01:05) Can you share a little bit about how you ended up where you are?
(03:47) Are there certain types of business owners that you're looking to have on your show?
(05:18) How do you find people to interview?
(06:39) How do you repurpose your show? How do you get your show out there?
(07:39) What are a couple of your big goals the next year or two?
(08:47) How would having a book and increasing your publishing, how would that affect your movement and what you're doing?
(11:38) Do you have any tips on how you overcame that setback that happened where you couldn't do what you used to do anymore, and you really had to shift and self-soul search or stuff like that.
(13:36) Have you found living with passion prevents burnout?
(14:34) What are some things you like to do for self-care?
(16:00) What's the best advice that you have ever received?
(16:42) What's the best advice you've ever given?
(18:51) Do you have any tips on letting go?
(20:10) Is there anything that we haven't talked about yet that you did want to talk about? To touch on?
Virginia Purnell (21:44) On social media, do you post more than just, Hey, we had so and so on our podcast?
(23:26) Where can we go to learn more about you and what you're up to?
(23:54) Your podcast is on all the main platforms as well?
Episode Notes:Guest: Candice Snyder, market partner and team leader with Monat, and host of the Passion, Purpose, and Possibilities podcast.Topics Discussed:Candice's transition from dental hygienist to direct sales.Her role as a gratitude ambassador with Monat.The inception and growth of her podcast.Inspirational stories and the impact of sharing them.Goals for expanding her podcast and publishing a book.The significance of self-care, resilience, and gratitude.Key Takeaways:Embrace change and seek new opportunities.Share your story to inspire others.Practice self-care and gratitude to prevent burnout.Collaboration and community efforts can amplify impact.Candice Snyderhttps://podcasts.apple.com/us/podcast/passion-purpose-and-possibilities/id1617133237 www.hairheathvitality.com
www.candysnyder.mymonat.com
https://www.facebook.com/candice.hirst
IG @candicesny17
IG @passionpurposepossibilities
https://thekindnesscause.com/
Virginia PurnellFunnel & Visibility Specialist
Distinct Digital Marketing
(833) 762-5336
www.distinctdigitalmarketing.com
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Key Questions
(01:18) Tell us about your company name.
(02:54) I think you kind of shared a little bit about how you got to where you are today, but are there any gaps to fill in at all?
(06:52) On that note, so do you work with any of the states or is there just certain states that you work with?
(07:36) Who would you say is your ideal avatar?
(09:08) How do you get in front of those people?
(11:06) You did mention YouTube channel. So any other social media that you're.
(12:21) Are there any common mistakes, misconceptions, not know about that your clients seem to have when they come to you?
(16:01) Do you work with nonprofits and charities, too?
(16:41) What are a couple big goals that you have in the next year or two?
(20:57) You know how some industries like you need to do that continuing education aspect? So would your courses classify as that, or does that kind of fall under something different?
(21:26) How would having all of that content in there, how would that affect your business?
(23:34) What do you think is like a number one roadblock that's stopping you from getting all of that going?
(24:56) Do you do networking events?
(25:41) What's the best advice that you have ever received?
(27:29) It sounds like you can have a lot on your plate. How do you find balance with work and you and personal life and you time and stuff like that?
(32:46) What's the best advice you have ever given?
(34:45) Do you have any advice for those who are growing their business and stuff, but that they end up kind of hiring that person that didn't quite work out like they had hoped?
(38:58) Have you ever run into, like, your clients putting down the magic unicorn list? Like, they're just looking for that magic unicorn to fill that position?
(40:56) Where can we go to find out more about you and what you do?
Episode Notes:Guest: Vicky Brown, founder of Idomeneo Enterprises, HR consulting firmTopics Discussed:Vicky's transition from corporate roles and opera singing to founding her own HR firm.Challenges and learning experiences in starting Idomeneo Enterprises.Importance of HR compliance and common mistakes in classifying employees.Overview of the Leaders Journey Experience, an educational platform for entrepreneurs and HR professionals.Strategies for balancing personal life and business responsibilities.Marketing challenges and the importance of getting the company in front of new clients.Best advice received and given, focusing on financial control and work-life balance.Fun Fact: Vicky is a best-selling author and a former opera singer.Resources:
More Human, More Resources podcast gift
Vicky Brownwww.idomeneoinc.com
https://www.facebook.com/IdomeneoHR/
https://www.youtube.com/@leadersjourneytv
https://www.linkedin.com/company/712759/
Virginia PurnellFunnel & Visibility Specialist
Distinct Digital Marketing
(833) 762-5336
www.distinctdigitalmarketing.com
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Key Questions:
Virginia Purnell (00:50) How did you end up where you are today?
(04:52) Do you guys do group coaching with that then?
(08:54) So how do you get in front of those people?
(09:41) Are you on LinkedIn then? Do you guys do posting on there and stuff like that
(11:00) So why do you feel like leadership is so important? Is it more than just the shadow or the light aspect?
(18:30) What are some big goals that you guys have in the next year or two?
(19:39) So how would your reach affect your business?
(20:34) So how many people are in your, typically, are in your groups that when you do your group coaching?
(21:28) Yeah. But What do you feel like is your number one roadblock with growing your visibility, your reach?
(24:06) What would be some actionable advice that you can share with us that we can implement immediately.
(25:08) Do you help people set that up or like, develop it if they don't have it?
(27:41) What's the best advice that you have ever given somebody?
(35:21) Is there something that we haven't touched on that you did want to talk about?
(35:32) Where can we go to learn more about you and what you do?
Episode Summary: In this episode of Entrepreneur Conundrum, host Virginia Purnell speaks with Susan Ireland, a leadership powerhouse with over 30 years of experience at Boeing and co-founder of Seasons Leadership. Susan shares her journey from her extensive career at Boeing to her current role in empowering business leaders through coaching and consulting. Alongside her partner, Debbie Collard, Susan is dedicated to addressing gaps in leadership quality and making leadership education accessible through their company, Seasons Leadership. They offer one-on-one coaching, business consulting, training, and a free bi-weekly podcast and blog.
Key Topics Discussed:
Susan's career journey and her transition from Boeing to leadership coaching.The founding of Seasons Leadership and its mission to enhance leadership quality.The importance of leadership in creating positive work environments and cultures.How leadership extends beyond positional titles to influence various areas of life.Strategies for improving visibility and reach for leadership initiatives.The significance of implementing a structured leadership and management system.Practical advice for entrepreneurs and business owners on leadership and self-care.Actionable Advice:
Start by defining your vision, mission, and values clearly.Implement a structured leadership and management system to ensure repeatable and disciplined business practices.Take care of yourself first to be able to lead effectively.Focus on building a positive and inclusive work culture.Embrace continuous improvement and progress over perfection.Susan Irelandseasonsleadership.com
https://www.susanireland.coach
https://www.seasonsleadership.com/podcast
https://lnkd.in/gkBpesRy
https://www.facebook.com/seasonsleadership
https://www.instagram.com/seasons_leadership/
https://www.youtube.com/@seasonsleadership
Virginia PurnellFunnel & Visibility Specialist
Distinct Digital Marketing
(833) 762-5336
www.distinctdigitalmarketing.com
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Key Questions
(00:59) How did you get started on all of this?
(04:48) Do you also sell any of your businesses?
(05:12) Do you help people learn how to acquire businesses using alternative funding methods rather than just their own money?
(07:11) You help other people buy or get into buying acquisition and companies and stuff. So who is your ideal customer in that?
(08:48) Do you or do you teach, if I acquire a business, am I then... Is it already set up where, let's say, I don't necessarily have to be in the business all the time, so I didn't just buy myself a job type of aspect?
(11:20) How do you get in front of those people who are looking to inquire businesses?
(13:18) Would you feel like now where the economy is projecting and stuff like that would be a good time to buy businesses? And then if so, why?
(16:19) How can you love uncertainty?
(18:19) What are some mistakes or misconceptions that prospective buyers have going into a deal or into your world?
(22:29) What are your goals in the next year or two?
(25:10) What do you feel is your number one roadblock from spreading the word?
(27:22) When you buy your business, let's say I buy a business. For Would you then buy another business within that and then amalgamate them type of idea? Does that make sense?
(29:22) Do you think it's possible to buy up? So a smaller company buy up a bigger company?
(30:56) What's the best advice that you have ever received?
(34:04) How is the process of hiring up gone for you? Have you still had challenges with the hiring choices and stuff?
(35:40) What's the best advice that you have ever given?
(38:16) Is there something that we haven't touched on yet that you did want to talk about?
(41:36) Do you consult for equity?
(42:36) Where can we learn more about you and what you do?
Episode Notes:
In this episode, Virginia Purnell interviews Richard Parker, an expert in business acquisitions with over 30 years of experience. Richard shares his personal story of turning a financial setback into a successful career, buying and selling multiple businesses. He discusses his popular program, "How to Buy a Good Business at a Great Price," and provides practical advice on acquiring businesses with alternative funding methods. Richard emphasizes the current buyer's market and debunks myths about buying businesses without capital. He also highlights the importance of leveraging seller financing and understanding one's skill set in the acquisition process.
Key Points:
Richard’s journey from losing $60,000 in the stock market to buying 13 successful businesses.Insights into his program, "How to Buy a Good Business at a Great Price," and its global impact.Discussion on alternative funding methods and the role of seller financing.Current market conditions and why it’s an ideal time to buy a business.Common misconceptions and mistakes in the business acquisition process.Importance of aligning your skill set with the business you acquire.Richard’s approach to growth through acquisition and his success with larger companies.Personal and professional goals, emphasizing relationships and helping others achieve their business dreams.Richard ParkerRichardParker.com
Diomo.com
YouTube: https://www.youtube.com/@richardparkerbuybusiness
Facebook: https://www.facebook.com/RichardParkerDiomo
Instagram: https://www.instagram.com/richardparkerdiomo/
LinkedIn: https://www.linkedin.com/in/richparker1/
Virginia PurnellFunnel & Visibility Specialist
Distinct Digital Marketing
(833) 762-5336
www.distinctdigitalmarketing.com
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Key Questions
(01:24) So how did you get to where you are today?
(12:11) So your first six months was that... Were all your events in the same geographical area, or did you move around?
(14:07) So you had mentioned just throwing a dart on the map, picking a place that has food. Is there any other criteria based on the population size?.
(18:36) Do you still do a lot of mailers then, especially with people having like the, I don't want junk in my mailbox and stuff like that?
(23:04) How long do you wait before you retarget the same area again?
(24:37) Now if we flip it over to the businesses that you help, how do you get in front of them? Do you still mailer them?
(29:42) Who is your ideal client in the coaching space?
(33:50) Do you have a geographical restriction or do you work with anybody?
(35:05) How many books have you written?
(36:08) What's the best advice you have ever received?
(41:42) What's the best advice you've ever given?
(45:13) What are some of your big goals in the next year or two?
(48:26) What do you think is your number one roadblock for reaching that goal?
(49:43) We've talked about a bunch of stuff, but is there something that we haven't touched on yet that you would like to?
(52:20) Where can we go to learn more about you and what you do?
Episode Summary: In this episode of Entrepreneur Conundrum, host Virginia Purnell interviews Rylee Meek, the founder and CEO of the Social Dynamic Selling System. Rylee shares his inspiring journey from having just $673 in his bank account to generating over $125 million in sales through his innovative dinner seminar marketing system. Learn how Rylee perfected his model, helping entrepreneurs achieve their revenue goals and live their desired lifestyles.
Key Takeaways:
Rylee's Background: From growing up in South Dakota to discovering entrepreneurship at 15, Rylee's journey is filled with personal development and relentless pursuit of opportunities.The Turning Point: How a small ad on Craigslist led Rylee to discover the concept of social dynamic selling and revolutionize his approach to sales.Social Dynamic Selling System: An in-depth look at how Rylee developed and perfected his dinner seminar marketing system, making it a predictable, sustainable, and scalable selling system.Overcoming Challenges: Rylee shares the challenges he faced, including sleeping on his sister's couch after a failed business venture in Mexico, and how he turned setbacks into comebacks.Direct Mail Marketing: Insights into why direct mail remains a powerful tool for filling events and generating leads, despite the digital age.Success Metrics: Understanding the importance of measuring response rates, show-up rates, appointment rates, and more to optimize marketing efforts.Rylee's Advice: The importance of taking action, learning from feedback, and maintaining a clear vision to achieve entrepreneurial success.Rylee Meeksocialdynamicselling.com
Instagram and twitter - @theryleemeek
Virginia PurnellFunnel & Visibility Specialist
Distinct Digital Marketing
(833) 762-5336
www.distinctdigitalmarketing.com
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