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In today's podcast, we look at the essence of Modern Old Money Style for men, as curated from "Modern Old Money Mastery - The VOU's Style Guide to Timeless Luxury by Laurenti Arnault and Ru Amiri, revealing how GenZ reinvents the classic Old Money style. The book brilliantly deconstructs several modern case studies while revealing the fascinating historical foundations of true old money style. From the 21-gauge knit of a Ralph Lauren Purple Label cashmere sweater to the precise angle of a Savile Row lapel roll, every detail comes with a story that enriches our understanding of contemporary luxury.
Whether you're learning why a Zegna Trofeo wool suit moves differently from its competitors (a 15-year development secret) or discovering how to spot quality construction in vintage pieces, this guide transforms seemingly simple style rules into a riveting journey through fashion history. It's an indispensable resource for anyone who wants to understand and master the art of quiet luxury in the modern age - without falling into the traps that have caught out even the most well-resourced celebrities.
In an era of fast fashion and logomania, this book is a historical document and a practical guide to authentic style. As the authors note in their introduction: "True old money style isn't about what you wear – it's about understanding why you wear it. Every rule has a reason, every tradition a purpose. Once you grasp these fundamentals, the rest becomes effortless."
A Men's Styling Podcast Made with LOVE by The VOU's Expert Image Consultants.
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In today's podcast, we discuss proper men's etiquette for various social situations, including conversation, dining, social calls, and participation in sports like balls and hunting. We'll emphasize the importance of refinement, good manners, and self-control in all aspects of a gentleman's life and offer specific advice on fashion and interacting with others. So, if you have ever wondered what to do if you find an insect in your food or how you should ask a lady to dance, today's podcast has indispensable advice for aspiring gentlemen. Learn the most appropriate behaviour in various social settings, including visiting, attending balls, and participating in sporting activities. The overall purpose of today's take is to instruct young men on navigating social situations gracefully and polish, emphasizing self-awareness, respect for others, and the importance of avoiding vulgarity and ostentation.
A Men's Styling Podcast Made with LOVE by The VOU's Expert Image Consultants.
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"In 1896, tennis champion Bill Tilden shocked the sports world by appearing at Wimbledon in what we now know as tennis whites - but these weren't originally meant for style. The all-white dress code was instituted because early tennis players found that sweat stains showed embarrassingly on coloured clothing. This practical solution would go on to become one of Preppy style's most enduring and iconic factors, influencing everything from polo shirts to summer trousers."
In today's podcast, we discuss "The VOU's Preppy Style Manual." Written by Laurenti Arnault, PhD in Luxury Fashion with over twenty years of front-row fashion experience, and Ru Amiri, PhD in Sustainable Fashion and collaborator with haute-couture houses, this book provides an unparalleled perspective on cultivating authentic old-money style with Preppy sophistication. You'll see how innovations born from necessity shaped America's most refined fashion tradition, discover why Brooks Brothers began making their shirts with button-down collars in 1896 - they were copying polo players who buttoned down their collars to keep them from flapping in their faces during matches, and how the now-iconic penny loafer got its name: prep school students in the 1930s would insert a penny into the shoe's distinctive front slot to pay for emergency phone calls.
Even more fascinating, the ubiquitous crew neck sweater, now a preppy staple, was initially created for football players in the early 1900s to prevent their shoulder pads from chafing their necks. And the famous "Sack Suit" - the undarted, natural-shouldered jacket that became a hallmark of preppy style - was created by Brooks Brothers in 1901 as a rebellion against the overly structured European silhouettes of the time. Featuring rare archival photography documenting how Preppy style evolved from practical campus wear to a global fashion phenomenon, "The VOU's Preppy Style Handbook" isn't just another fashion book for men - it is your gateway to understanding a heritage style where every detail, from the 3 2/8-inch roll of a Shetland sweater to the exact width of a watch strap, carries a fascinating story of American ingenuity and tradition.A Men's Styling Podcast Made with LOVE by The VOU's Expert Image Consultants.
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In 1954, at Harvard's Hasty Pudding Club, an extraordinary battle was quietly raging. A group of students had begun wearing their tweed jackets folded at the seams to create a distinctive rumpled look - a deliberate act of rebellion against the starched formality of the day.
The style caught on so quickly that the campus newspaper ran a scathing editorial condemning this "willful destruction of fine clothing." Yet within months, J. Press was advertising jackets with "natural wrinkles" as their latest innovation. This small act of student defiance had inadvertently created one of Ivy style's most cherished characteristics: the soft, lived-in look that defines American casual elegance.
In today's podcast, we reveal how America's most prestigious fashion tradition was shaped not by rules and formality but by youthful rebellion and athletic necessity. We uncover how each iconic piece evolved - from the way Princeton's football team accidentally created the first layered look by wearing their sweaters under leather practice jackets, to how Yale's baseball squad started the tradition of wearing khakis off the field because they were the only pants sturdy enough to withstand constant sliding.
Beyond the usual focus on clothing, we explore the fascinating social dynamics that made Ivy League style a cultural phenomenon. Discover how Black jazz musicians in the 1950s adopted and revolutionized preppy style, creating bold new combinations that influenced fashion for decades. Learn how the Cold War transformed the humble Shetland sweater into a symbol of American soft power abroad.
A Men's Styling Podcast Made with LOVE by The VOU's Expert Image Consultants.
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Discover the timeless elegance of British upper-class style with this definitive guide to mastering the Sloane Ranger aesthetic. We delve deep into the rich heritage and subtle sophistication that defines one of Britain's most enduring fashion traditions, showcasing how the Sloane Ranger style evolved from its origins in Chelsea's Sloane Square to become a global symbol of refined taste. We'll provide detailed insights into essential wardrobe pieces, from the perfect tweed blazer to the iconic Barbour jacket, complete with expert guidance on selecting the finest examples from heritage British brands.
Moreover, our comprehensive approach to style building includes:
Deep dive into the three key influences: Equestrian, Country Manor, and Military heritage.Seasonal styling guides with practical outfit combinations for every occasion.Expert advice on selecting and styling classic pieces for your body type.Insider tips on investing in quality British heritage brands.A thorough examination of fabric choices, from traditional tweeds to fine cashmere.Whether attending a garden party in the countryside or a formal dinner in the city, we'll provide the knowledge needed to curate and wear a sophisticated wardrobe that communicates quiet confidence and timeless elegance.
An indispensable journey for any gentleman seeking to master the understated refinement of British old money style, today's podcast is your passport to mastering one of British culture's most sophisticated and enduring fashion traditions.
A Men's Styling Podcast Made with LOVE by The VOU's Expert Image Consultants.
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In today's podcast, we discuss "Inside the Westminster Menswear Archive" by Andrew Groves and Danielle Sprecher, a catalogue showcasing a menswear collection. We examine designers and garments from various periods, exploring themes of masculinity, technology, and the evolution of menswear. Specific garments are detailed, highlighting their historical context, design features, and material innovation. With exclusive access to over 120 key garments from the Westminster Menswear Archive, spanning the last 275 years, each piece is brilliantly photographed in close-up detail and annotated with curator commentary to inspire new generations of designers. Highlights include garments from: Alexander McQueen, Dior Men, Burberry, Jean Paul Gaultier, Junya Watanabe, Paul Smith, Prada, Louis Vuitton, Fred Perry, Comme des Garçons, Belstaff, Bernhard Willhelm, A-COLD-WALL, Ahluwalia, Aitor Throup Studio, Casely-Hayford, C.P. Company, Carol Christian Poell, Craig Green, Helmut Lang, Hussein Chalayan, Martine Rose, Meadham Kirchhoff, Nigel Cabourn, Stone Island, Umbro, Undercover, Vexed Generation, and Vollebak.
A Men's Styling Podcast Made with LOVE by The VOU's Expert Image Consultants.
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In today's podcast, we discuss How to Behave by Samuel R. Wells, an etiquette guide that aimed to cultivate true American gentility. While the text was written over a century ago, the content is more relevant than ever, especially in our modern days of misinformation and tik-tok-driven trends that are not always correct or healthy. We'll cover a wide range of topics, from correct personal hygiene (cleanliness of body and breath) and healthy eating habits (avoiding overeating and hot foods) to proper dress (fitness and appropriateness over fashion) and social interactions (respecting the rights and sensibilities of others), while constantly drawing parallels to the modern times, and you'll see why.
A Men's Styling Podcast Made with LOVE by The VOU's Expert Image Consultants.
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Since the 1980s, American sneaker enthusiasts, popularly known as “sneakerheads” or “sneakerholics”, have created a distinctive identity, while sneaker manufacturers such as Nike, Adidas, and Reebok have become global fashion brands. In today's podcast, we tackle Yuniya Kawamura's Sneakers - Fashion, Gender, and Subculture, the first sociological study dedicated entirely to sneakers. We'll see how various theoretical frameworks, including subcultural theory and Durkheimian perspectives, are used to analyze the sneaker subculture and its relationship to gender, fashion, and consumerism. Kawamura's research examines the historical context of sneakers, their evolution as fashion items, and their role in shaping masculine identity.
A Men's Styling Podcast Made with LOVE by The VOU's Expert Image Consultants.
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In today's podcast for stylish men, we discuss "Vintage Menswear - A Collection from the Vintage Showroom by Josh Sims, Douglas Gunn, and Roy Luckett," three experts in vintage menswear. Their work is an extensive collection of approximately 150 vintage menswear garments from The Vintage Showroom, a London-based company. We'll explore garments' history and design details spanning various categories, including sportswear, military attire, and workwear, from the early 20th century to the 1970s. Each garment is meticulously documented with images and descriptions highlighting its historical context, manufacturing techniques, and unique features. We'll also discuss the broader social and cultural influences shaping menswear throughout this period.
A Men's Styling Podcast Made with LOVE by The VOU's Expert Image Consultants.
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In today's podcast, we discuss Aki Choklat's Menswear Trends, a guide to understanding and predicting menswear trends. Choklat traces menswear evolution through societal shifts and technological advancements to detail the methodologies for trend forecasting, including sociological theories and intuitive approaches. He analyses various consumer segments and uses key strategies and in-depth interviews with key players like -
Peter Betsche, CEO, Arvenco
David Edgar, one of the founding partners of Bureaux Design Associates (BDA)
Michael Fisher, Creative Director – Menswear, Fashion Snoops
Jaana Jätyri, founder of Trendstop
Volker Ketteniss, Head of Menswear, WGSN
Sandy MacLennan, founder of East Central Studios
Ember Todd Colour and Trend Manager for Chaco Brand, Wolverine Worldwide
Barbara Vinken, Chair of Comparative and French Literature, University of Munich
Geraldine Wharry, founder of Trend Atelier
- to explore the retail landscape for menswear in detail. As a result, we'll show you how to analyse catwalks, gather information from street-style coverage, and compare short-term and long-term forecasts to predict styling and colour trends in fashion.A Men's Styling Podcast Made with LOVE by The VOU's Expert Image Consultants.
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In today's talk, we discuss "The Suit - Form, Function and Style by Christopher Breward" and unpick the story of the suit, the most familiar menswear garment, from its emergence in Western Europe at the end of the seventeenth century to current days. Suit-wearing individuals, such as the Savile Row gentleman and the Wall Street businessman, have long embodied ideas of tradition, masculinity, power, and respectability. Still, the suit has also been used to disrupt concepts of gender and conformity. Adopted and subverted by women, artists, musicians, and social revolutionaries through the decades- from dandies and Sapeurs to the Zoot Suit and Le Smoking - the suit is also a device for challenging the status quo. We'll examine the suit's construction, connection to masculinity, and role in various social and political contexts. We'll also talk about different cultural perspectives on the suit, including those of England, Italy, Japan, and the Congo, and its representation in art, literature, and film, highlighting its enduring power as a symbol of modernity.
A Men's Styling Podcast Made with LOVE by The VOU's Expert Image Consultants.
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In today's podcast, we discuss Kelvin Davis's "Notoriously Dapper" self-help guide for modern gentlemen. We cover topics ranging from personal style and body confidence to relationship advice and family matters informed by Davis's experiences as a black man navigating societal expectations. We emphasise the importance of kindness, self-love, and positive behaviour while blending personal anecdotes from Davis's life with practical tips and advice on improving various aspects of one's life.
A Men's Styling Podcast Made with LOVE by The VOU's Expert Image Consultants.
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In today's podcast by The VOU (London's leading agency for image consultants and fashion stylists for men), we discuss "The Gentleman's Handbook by Alfred Tong," aiming to redefine traditional notions of gentlemanly conduct for the 21st century. Alfred Tong is a journalist writing for The Times and the Telegraph, as well as The Face, Time Out, Harper's Bazaar, WGSN and Esquire and also fashion trend forecaster and brand consultant for American Express, Ralph Lauren, Nike and Thomas Pink, briefing their PR, design and marketing teams on shifts in male lifestyles, British street style and the future of luxury. In today's podcast, we explore several aspects of a gentleman's life, from specific attire to social etiquette, grooming, and even dating. We draw inspiration from historical fashion figures like Beau Brummell and Oscar Wilde, contrasting their classic styles with contemporary fashion trends. Prepare for an excellent discussion that will empower men to cultivate effortless elegance and confident charisma in all areas of their lives, presenting a refined yet approachable ideal of modern masculinity.
A Men's Styling Podcast Made with LOVE by The VOU's Expert Image Consultants.
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In today's session of The VOU podcast for men, we explore men's grooming throughout history and across diverse cultures, culminating in celebrating modern men's styling choices. Drawing on Captain Fawcett's far-flung travels, culturally rich experiences, and extensive historical research, we'll offer fascinating insights from the world's most respected barbers, tonsorial artists, style aficionados, and master craftsmen of essential male grooming tools. We discuss barbering practices from ancient times to the present, highlighting the power of hair and beards in social, religious, and cultural contexts. You'll learn how perceptions of facial hair change across different eras and societies and unique grooming rituals as expressions of personal style and self-care. We'll provide lots of practical advice on creating powerful, masculine looks from head to toe and essential tips and tricks every man should know.
A Men's Styling Podcast Made with LOVE by The VOU's Expert Image Consultants.
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In today's podcast, we discuss "Dress Your Best Life - Harness the Power of Clothes To Transform Your Confidence" by Dawnn Karen to explore the intersection of fashion and psychology, specifically how clothing choices reflect and influence emotions and self-perception. We'll cover numerous case studies illustrating how clothing can be utilized for self-expression, emotional regulation, and social navigation. Key concepts introduced are Mood Illustration Dress (reflecting current emotional states) and Mood Enhancement Dress (actively modifying mood through clothing). We also delve into the impact of social media, cultural appropriation, and the commercial pressures surrounding fashion consumption, ultimately advocating for a more mindful and intentional approach to dressing that prioritizes individual well-being and authenticity over external validation.
A Men's Styling Podcast Made with LOVE by The VOU's Expert Image Consultants.
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In today's podcast, we'll discuss the history, meaning, and practice of fashion styling. We'll trace its evolution from a behind-the-scenes role to a recognized profession and examine the historical development of image consultancy and styling as a distinct occupation. We'll look at the multifaceted relationship between styling, identity (class, gender, ethnicity, sexuality), and the creation of style narratives within fashion magazines featuring case studies of influential stylists. Finally, we'll discuss global fashion media and geographical variations in styling practices, analyse the impact of digitalization and the rise of influencers on the profession and offer interviews with contemporary stylists across different cultural contexts to illustrate diverse approaches to fashion styling and provide a comprehensive understanding of styling's role in shaping fashion and image-making,
A Men's Styling Podcast Made with LOVE by The VOU's Expert Image Consultants.
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In today's deep dive, we discuss "The Modern Gentleman - A Guide to Essential Manners, Savvy, and Vice by Phineas Mollod and Jason Tesauro", an excellent guide on etiquette and social skills for men. We cover a wide range of topics, from appropriate attire to social situations, parties, dates, family gatherings, digital etiquette, the art of refined conversation, and even phone manners. We also delve into the nuances of relationships, including dating, marriage, affairs, reading material, alcohol choices, and even the ideal type of socks, all while emphasizing self-improvement and cultivating a sophisticated lifestyle.
A Men's Styling Podcast Made with LOVE by The VOU's Expert Image Consultants.
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In today's podcast we exploe "Men's Style - The Thinking Man's Guide to Dress" by Russell Smith, a complex interplay between men's fashion, social class, and personal expression. We examine historical and contemporary perspectives on menswear, tracing the evolution of conventions from the highly formal attire of aristocratic dandies to the more casual styles of the modern era. Key themes include the tension between convention and fashion, clothing as a signifier of social status, and the evolving definition of masculinity. Ultimately, the aims is to guide readers towards developing their own informed and stylish approach to dressing, navigating the complexities of sartorial choices with confidence and self-awareness, ultimately advocating for a sophisticated balance between adhering to established rules and expressing personal taste.
A Men's Styling Podcast Made with LOVE by The VOU's Expert Image Consultants.
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In today’s episode, we’ll be discussing Alan Flusser’s timeless classic, "Style and the Man - How and Where to Buy Fine Mens' Clothes." This essential guide to men’s fashion is packed with expert insights on how to master the art of dressing well, and we’re here to share its most valuable lessons with you. We’ll explore Flusser’s advice on building a wardrobe that exudes confidence and sophistication, including what to wear when shopping for clothes and why it matters. We’ll break down how to distinguish between a $395 suit and a $1,000 one and ensure you’re getting your money’s worth. You’ll also learn what two words to look for on the label of a luxury dress shirt, why the pleats on a cummerbund should always face upward, and how to recognise sportswear that blends timeless style with durability. We’ll also highlight some of Flusser’s recommendations for the best men’s stores around the world, from under-the-radar gems in New York to iconic global fashion destinations. You’ll hear tips on where to find shoes that add instant prestige and discover the go-to spot for the perfect T-shirt. If you’re ready to elevate your style and expand your sartorial knowledge, this episode is for you. Tune in and join us as we uncover the wisdom of "Style and the Man" and take your wardrobe to the next level!
A Men's Styling Podcast Made with LOVE by The VOU's Expert Image Consultants.
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In today's podcast we take a look at the humorous and highly stylised "Fuck Yeah Menswear - Bespoke Knowledge for the Crispy Gentleman" by Kevin Burrows and Lawrence Schlossman. The text blends a satirical staff roster with irreverent commentary on menswear styles (Sprezzatura, Heritage, Preppy, Bohemian, Sloane Ranger, Ametora, Goth Ninja, etc.), defining archetypes with exaggerated strengths and weaknesses. The core message is a tongue-in-cheek guide to navigating the world of men's fashion, emphasising self-discovery and rejecting conformity rather than offering prescriptive advice. The book uses a deliberately outrageous tone and stream-of-consciousness narrative to mock menswear trends and celebrate individuality within a subculture obsessed with "looking mad crispy."
A Men's Styling Podcast Made with LOVE by The VOU's Expert Image Consultants.
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