Episodit

  • Want to start your own podcast? Watch my free webinar Podcast Success Secrets to learn how to start, grow, and monetize your own podcast: ⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠https://www.podcastsuccesssecrets.com⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠



    Welcome to the optYOUmize Podcast where we help entrepreneurs build the business AND life of their dreams. Get tips, tactics, stories, and inspiration from interviews with business and personal development experts and lessons from my own successes and failures so you can make more, work less, and live better. You don't have to go it alone--we're here to support and motivate you, and encourage you to keep going until you reach your goals.



    Follow optYOUmize Podcast with Brett Ingram:

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    Summary

    In this podcast episode, Brett Ingram discusses the strategic choices entrepreneurs face regarding marketing methods. He explores the benefits and drawbacks of focusing on a single marketing method versus diversifying across multiple methods. The conversation emphasizes the importance of finding a balance that maximizes sales potential while minimizing risks. Brett shares his personal experiences and a systematic approach to mastering marketing strategies effectively.



    Chapters

    00:00 Introduction to Marketing Strategies

    01:00 Focusing on One Marketing Method

    12:02 Exploring Multiple Marketing Methods

    20:10 Finding the Right Balance in Marketing



    #marketingstrategies #personaldevelopment #entrepreneurship #optyoumize #brettingram #entrepreneurpodcast #podmatch

  • Want to start, grow, and monetize your own podcast? Watch ⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠Podcast Success Secrets⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠



    Welcome to the optYOUmize Podcast where we help entrepreneurs build the business AND life of their dreams. Get tips, tactics, stories, and inspiration from interviews with business and personal development experts and lessons from my own successes and failures so you can make more, work less, and live better. You don't have to go it alone--we're here to support and motivate you, and encourage you to keep going until you reach your goals.



    Follow optYOUmize Podcast with Brett Ingram:

    ⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠LinkedIn⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠ | ⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠YouTube⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠ | ⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠Instagram⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠ | ⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠Facebook⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠ | ⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠Website⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠



    Summary

    Brett Ingram speaks with Danielle Hutchinson, a former English teacher turned entrepreneur, about the journey of storytelling and the importance of sharing personal experiences. They discuss the transition from teaching to ghostwriting, the benefits of the digital nomad lifestyle, and the role of ghostwriters in helping authors structure their stories. Danielle emphasizes the significance of capturing authentic voices, common mistakes in writing, and the importance of vulnerability in connecting with audiences. They also explore publishing options, the impact of AI on writing, and provide actionable advice for aspiring authors.



    Visit https://authorsonmission.com for details about how you can become a published author easier than you think!



    Chapters

    00:00 Introduction to the Journey of Authorship

    03:09 From Teaching to Freelancing: Danielle's Transition

    06:24 The Digital Nomad Lifestyle: Traveling While Working

    09:28 The Role of Ghostwriting in Authoring a Book

    12:28 Capturing the Author's Voice: The Art of Ghostwriting

    15:26 Common Mistakes in Writing: Jargon and Relatability

    18:25 The Importance of Vulnerability in Storytelling

    21:22 Crafting a Great Book: Structure and Market Awareness

    24:29 Publishing Options: Traditional vs. Self-Publishing

    27:33 The Impact of AI on Writing and Publishing

    30:27 Taking the First Step: Starting Your Writing Journey

    32:24 Final Thoughts and Tips for Success



    #writebook #publishbook #ghostwriting #digitalmarketing #personalgrowth #personaldevelopment #entrepreneurship #optyoumize #brettingram #entrepreneurpodcast #podmatch

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  • Want to start, grow, and monetize your own podcast? Watch ⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠Podcast Success Secrets⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠



    Welcome to the optYOUmize Podcast where we help entrepreneurs build the business AND life of their dreams. Get tips, tactics, stories, and inspiration from interviews with business and personal development experts and lessons from my own successes and failures so you can make more, work less, and live better. You don't have to go it alone--we're here to support and motivate you, and encourage you to keep going until you reach your goals.



    Follow optYOUmize Podcast with Brett Ingram:

    ⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠LinkedIn⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠ | ⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠YouTube⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠ | ⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠Instagram⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠ | ⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠Facebook⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠ | ⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠Website⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠



    Summary

    Brett Ingram interviews Justin Snyder, the founder of Forest Super Foods, who shares his journey from starting with just $100 to building a successful superfoods business. Justin discusses the importance of quality in products, the challenges of entrepreneurship, and the significance of customer service and feedback. He emphasizes the need for constant growth and adaptation in business, as well as effective marketing strategies for bootstrapped entrepreneurs. The conversation highlights the shift towards natural health solutions and the importance of understanding product quality in the superfood industry.



    ⁠Visit https://forestsuperfoods.com.au to order super foods with world wide delivery.



    Chapters

    00:00 The Journey of Entrepreneurship

    03:20 Bootstrapping and Building a Brand

    05:57 Quality Over Price: A Business Philosophy

    09:04 Navigating Challenges and Financial Management

    11:52 The Importance of Customer Service

    15:12 The Shift Towards Natural Health

    18:03 The Future of Superfoods and Personal Experience

    22:18 Optimizing Health Through Nutrition and Sleep

    23:07 Understanding Quality in Superfoods

    28:01 The Importance of Transparency in Supplements

    31:12 Marketing Strategies for Business Growth

    36:55 The Journey of Business Growth and Improvement

    42:16 Connecting with Forest Super Foods



    #superfoods #businessgrowth #bootstrap #digitalmarketing #personalgrowth #personaldevelopment #entrepreneurship #optyoumize #brettingram #entrepreneurpodcast #podmatch

  • Want to start your own podcast? Watch my free webinar Podcast Success Secrets to learn how to start, grow, and monetize your own podcast: ⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠https://www.podcastsuccesssecrets.com⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠



    Welcome to the optYOUmize Podcast where we help entrepreneurs build the business AND life of their dreams. Get tips, tactics, stories, and inspiration from interviews with business and personal development experts and lessons from my own successes and failures so you can make more, work less, and live better. You don't have to go it alone--we're here to support and motivate you, and encourage you to keep going until you reach your goals.



    Follow optYOUmize Podcast with Brett Ingram:

    ⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠LinkedIn⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠ | ⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠YouTube⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠ | ⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠Instagram⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠ | ⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠Facebook⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠ | ⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠Website⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠



    Summary

    In this podcast episode, Brett Ingram discusses the strategic choices entrepreneurs face regarding marketing methods. He explores the benefits and drawbacks of focusing on a single marketing method versus diversifying across multiple methods. The conversation emphasizes the importance of finding a balance that maximizes sales potential while minimizing risks. Brett shares his personal experiences and a systematic approach to mastering marketing strategies effectively.



    Chapters

    00:00 Introduction to Marketing Strategies

    01:00 Focusing on One Marketing Method

    12:02 Exploring Multiple Marketing Methods

    20:10 Finding the Right Balance in Marketing



    #marketingstrategies #personaldevelopment #entrepreneurship #optyoumize #brettingram #entrepreneurpodcast #podmatch

  • Want to start, grow, and monetize your own podcast? Watch ⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠Podcast Success Secrets⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠



    Welcome to the optYOUmize Podcast where we help entrepreneurs build the business AND life of their dreams. Get tips, tactics, stories, and inspiration from interviews with business and personal development experts and lessons from my own successes and failures so you can make more, work less, and live better. You don't have to go it alone--we're here to support and motivate you, and encourage you to keep going until you reach your goals.



    Follow optYOUmize Podcast with Brett Ingram:

    ⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠LinkedIn⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠ | ⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠YouTube⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠ | ⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠Instagram⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠ | ⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠Facebook⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠ | ⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠Website⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠



    Summary

    Brett Ingram interviews Andrew Laws, founder of yeseo.io and host of the Business Amplifier podcast. They discuss Andrew's journey into SEO, the importance of amplifying genuine business excellence through SEO, common mistakes entrepreneurs make, and the evolving landscape of digital marketing, especially in relation to AI. Andrew emphasizes the need for authenticity in business practices and the value of providing real solutions to customers. In this conversation, Andrew Laws discusses the evolving landscape of SEO in the context of AI technologies like ChatGPT, emphasizing the importance of maintaining a strong online presence. He provides practical advice for business owners on how to leverage SEO effectively, the significance of building a diverse and curious team, and the value of podcasting as a medium for connection and growth. The discussion also touches on the nature of creativity in business and the importance of authenticity in entrepreneurial endeavors.



    ⁠Visit https://www.youtube.com/@yeseo-agency for great content and to subscribe to Andrew's Youtube channel



    Chapters

    00:00 Introduction to SEO and Podcasting

    02:18 Andrew's Journey into SEO

    09:09 Understanding the Value of SEO

    13:34 Common SEO Mistakes to Avoid

    18:10 The Simplicity of Digital Marketing

    21:35 The Future of SEO in the Age of AI

    23:23 The Evolving Role of SEO in the Age of AI

    27:42 Practical SEO Strategies for Business Owners

    31:55 Building a Strong Team for Business Growth

    35:17 The Power of Podcasting as a Business Tool

    40:00 Creativity in Business and Life

    43:25 Key Takeaway: Be Genuine in Business



    #SEO #podcasting #searchengineoptimization #digitalmarketing #personalgrowth #personaldevelopment #entrepreneurship #optyoumize #brettingram #entrepreneurpodcast #podmatch

  • Want to start, grow, and monetize your own podcast? Watch ⁠⁠⁠⁠⁠⁠⁠⁠⁠Podcast Success Secrets⁠⁠⁠⁠⁠⁠⁠⁠⁠



    Welcome to the optYOUmize Podcast where we help entrepreneurs build the business AND life of their dreams. Get tips, tactics, stories, and inspiration from interviews with business and personal development experts and lessons from my own successes and failures so you can make more, work less, and live better. You don't have to go it alone--we're here to support and motivate you, and encourage you to keep going until you reach your goals.



    Follow optYOUmize Podcast with Brett Ingram:

    ⁠⁠⁠⁠⁠⁠⁠⁠⁠LinkedIn⁠⁠⁠⁠⁠⁠⁠⁠⁠ | ⁠⁠⁠⁠⁠⁠⁠⁠⁠YouTube⁠⁠⁠⁠⁠⁠⁠⁠⁠ | ⁠⁠⁠⁠⁠⁠⁠⁠⁠Instagram⁠⁠⁠⁠⁠⁠⁠⁠⁠ | ⁠⁠⁠⁠⁠⁠⁠⁠⁠Facebook⁠⁠⁠⁠⁠⁠⁠⁠⁠ | ⁠⁠⁠⁠⁠⁠⁠⁠⁠Website⁠⁠⁠⁠⁠⁠⁠⁠⁠



    Summary

    Brett Ingram interviews Brandon Barnum, CEO of HOA.com, who shares his journey from struggling single father to successful entrepreneur known as the 'king of referrals.' The conversation delves into the importance of building connections and community, the power of referrals in business, and effective strategies for networking and communication. Brandon emphasizes the significance of asking for referrals in a way that feels natural and service-oriented, as well as the necessity of following up with referral partners. The discussion also touches on the evolving landscape of online connections and influencer marketing, concluding with Brandon's top tip for success: to be intentional about one's goals and aspirations.



    Visit https://ravingreferrals.com to find Brandon's book and an online course to empower you to grow your business and improve your life.



    Chapters

    00:00 Introduction to Connection and Community

    00:59 Brandon's Journey: From Struggles to Success

    02:52 The Power of Referrals in Business

    05:48 Building a Network: The Key to Growth

    08:45 The Art of Asking for Referrals

    11:56 Effective Communication and Personality Types

    16:03 Finding Clients Through Relationships

    21:00 The Importance of Following Up

    23:59 Navigating Online Connections and Influencer Marketing

    29:53 Final Thoughts and Tips for Success



    #referrals #networking #communitybuilding #digitalmarketing #personalgrowth #personaldevelopment #entrepreneurship #optyoumize #brettingram #entrepreneurpodcast #podmatch

  • Want to start your own podcast? Watch my free webinar Podcast Success Secrets to learn how to start, grow, and monetize your own podcast: ⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠https://www.podcastsuccesssecrets.com⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠



    Welcome to the optYOUmize Podcast where we help entrepreneurs build the business AND life of their dreams. Get tips, tactics, stories, and inspiration from interviews with business and personal development experts and lessons from my own successes and failures so you can make more, work less, and live better. You don't have to go it alone--we're here to support and motivate you, and encourage you to keep going until you reach your goals.



    Follow optYOUmize Podcast with Brett Ingram:

    ⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠LinkedIn⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠ | ⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠YouTube⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠ | ⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠Instagram⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠ | ⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠Facebook⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠ | ⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠Website⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠



    Summary

    Brett Ingram discusses effective strategies for launching new products, emphasizing the importance of building buzz and excitement. He outlines key steps such as understanding the audience, creating a unique selling proposition, and utilizing teaser campaigns. The conversation also covers leveraging influencers, engaging launch events, and the significance of post-launch analysis to adapt strategies for future success.



    Chapters

    00:00 Introduction to Product Launch Strategies

    02:52 The Importance of Building Buzz

    05:48 Understanding Your Audience

    09:05 Creating a Unique Selling Proposition

    11:55 Teaser Campaigns and Anticipation

    14:50 Leveraging Influencers and PR

    17:46 Engaging Launch Events and Promotions

    21:06 Post-Launch Analysis and Adaptation



    #productlaunch #buildbuzz #personaldevelopment #entrepreneurship #optyoumize #brettingram #entrepreneurpodcast #podmatch

  • Want to start your own podcast? Watch my free webinar Podcast Success Secrets to learn how to start, grow, and monetize your own podcast: ⁠⁠⁠⁠⁠⁠⁠⁠⁠https://www.podcastsuccesssecrets.com⁠⁠⁠⁠⁠⁠⁠⁠⁠



    Welcome to the optYOUmize Podcast where we help entrepreneurs build the business AND life of their dreams. Get tips, tactics, stories, and inspiration from interviews with business and personal development experts and lessons from my own successes and failures so you can make more, work less, and live better. You don't have to go it alone--we're here to support and motivate you, and encourage you to keep going until you reach your goals.



    Follow optYOUmize Podcast with Brett Ingram:

    ⁠⁠⁠⁠⁠⁠⁠⁠⁠LinkedIn⁠⁠⁠⁠⁠⁠⁠⁠⁠ | ⁠⁠⁠⁠⁠⁠⁠⁠⁠YouTube⁠⁠⁠⁠⁠⁠⁠⁠⁠ | ⁠⁠⁠⁠⁠⁠⁠⁠⁠Instagram⁠⁠⁠⁠⁠⁠⁠⁠⁠ | ⁠⁠⁠⁠⁠⁠⁠⁠⁠Facebook⁠⁠⁠⁠⁠⁠⁠⁠⁠ | ⁠⁠⁠⁠⁠⁠⁠⁠⁠Website⁠⁠⁠⁠⁠⁠⁠⁠⁠



    Summary

    Brett Ingram explores the challenges entrepreneurs face in balancing work and life, particularly the resistance to scheduling. He shares his personal journey from being schedule-resistant to embracing the structure that scheduling provides. Through his experiences, he highlights the consequences of a lack of organization, the turning point that led him to adopt scheduling, and the numerous benefits it brings to productivity and work-life balance. Ultimately, he emphasizes that scheduling can be liberating rather than confining, allowing for greater achievement and personal fulfillment.



    Chapters

    00:00 The Entrepreneurial Dilemma: Balancing Work and Life

    02:57 The Resistance to Scheduling: A Personal Confession

    05:49 The Consequences of a Lack of Structure

    09:12 The Turning Point: Embracing Scheduling

    12:03 The Benefits of Scheduling: A New Perspective

    14:55 Achieving Balance: The Power of Prioritization

    17:50 The Paradox of Scheduling: Finding Freedom in Structure



    #viralmarketing #influencer #personaldevelopment #entrepreneurship #optyoumize #brettingram #entrepreneurpodcast #podmatch

  • Want to start your own podcast? Watch my free webinar Podcast Success Secrets to learn how to start, grow, and monetize your own podcast: ⁠⁠⁠⁠⁠⁠⁠⁠https://www.podcastsuccesssecrets.com⁠⁠⁠⁠⁠⁠⁠⁠



    Welcome to the optYOUmize Podcast where we help entrepreneurs build the business AND life of their dreams. Get tips, tactics, stories, and inspiration from interviews with business and personal development experts and lessons from my own successes and failures so you can make more, work less, and live better. You don't have to go it alone--we're here to support and motivate you, and encourage you to keep going until you reach your goals.



    Follow optYOUmize Podcast with Brett Ingram:

    ⁠⁠⁠⁠⁠⁠⁠⁠LinkedIn⁠⁠⁠⁠⁠⁠⁠⁠ | ⁠⁠⁠⁠⁠⁠⁠⁠YouTube⁠⁠⁠⁠⁠⁠⁠⁠ | ⁠⁠⁠⁠⁠⁠⁠⁠Instagram⁠⁠⁠⁠⁠⁠⁠⁠ | ⁠⁠⁠⁠⁠⁠⁠⁠Facebook⁠⁠⁠⁠⁠⁠⁠⁠ | ⁠⁠⁠⁠⁠⁠⁠⁠Website⁠⁠⁠⁠⁠⁠⁠⁠



    Summary

    Brett Ingram discusses seven creative viral marketing strategies for entrepreneurs and small businesses. He emphasizes the importance of building connections with audiences through innovative approaches rather than relying solely on large advertising budgets. The episode covers various tactics, including micro-influencer partnerships, user-generated content, humorous social media challenges, behind-the-scenes content, clever product demonstrations, mysterious teaser campaigns, and open-ended storytelling. Each strategy is designed to engage audiences, foster community, and ultimately drive sales organically.



    Chapters

    00:00 Introduction to Viral Marketing for Entrepreneurs

    02:25 Creative Strategies for Engagement

    05:16 Micro-Influencer Partnerships

    08:34 User-Generated Content Campaigns

    11:55 Humorous Social Media Challenges

    15:39 Behind the Scenes Content

    18:35 Clever Product Demonstrations

    20:57 Open-Ended Storytelling on Social Media



    #viralmarketing #influencer #personaldevelopment #entrepreneurship #optyoumize #brettingram #entrepreneurpodcast #podmatch

  • Want to start, grow, and monetize your own podcast? Watch ⁠⁠⁠⁠⁠⁠⁠⁠Podcast Success Secrets⁠⁠⁠⁠⁠⁠⁠⁠



    Welcome to the optYOUmize Podcast where we help entrepreneurs build the business AND life of their dreams. Get tips, tactics, stories, and inspiration from interviews with business and personal development experts and lessons from my own successes and failures so you can make more, work less, and live better. You don't have to go it alone--we're here to support and motivate you, and encourage you to keep going until you reach your goals.



    Follow optYOUmize Podcast with Brett Ingram:

    ⁠⁠⁠⁠⁠⁠⁠⁠LinkedIn⁠⁠⁠⁠⁠⁠⁠⁠ | ⁠⁠⁠⁠⁠⁠⁠⁠YouTube⁠⁠⁠⁠⁠⁠⁠⁠ | ⁠⁠⁠⁠⁠⁠⁠⁠Instagram⁠⁠⁠⁠⁠⁠⁠⁠ | ⁠⁠⁠⁠⁠⁠⁠⁠Facebook⁠⁠⁠⁠⁠⁠⁠⁠ | ⁠⁠⁠⁠⁠⁠⁠⁠Website⁠⁠⁠⁠⁠⁠⁠⁠



    Summary

    Brett Ingram speaks with Phil Treagus-Evans, CEO of Giraffe Social and author of 'Human First Marketing'. They discuss Phil's entrepreneurial journey, the evolution of his marketing agency, and the importance of putting people at the center of marketing strategies. Phil shares insights on the need for authenticity in marketing, the significance of long-term engagement, and the value of building genuine relationships in a digital world. In this conversation, Phil Treagus-Evans discusses the implications of AI in marketing, emphasizing the importance of human connections and authenticity. He shares insights from his entrepreneurial journey, the challenges of writing a book, and offers practical advice for success in business. The discussion highlights the balance between leveraging technology and maintaining a personal touch in marketing efforts.



    Find Phil on LinkedIn at Phil Treagus-Evans: https://www.linkedin.com/in/phil-treagus-evans



    Chapters

    00:00 Introduction to Human First Marketing

    00:54 Phil's Entrepreneurial Journey

    05:02 The Evolution of Giraffe Social

    09:23 Identifying the Human Element in Marketing

    17:11 Defining Human First Marketing

    21:47 The Importance of Long-Term Engagement

    27:28 Building Authentic Relationships in Marketing

    28:53 The Rise of AI in Marketing

    36:12 Emphasizing Human Connections in Marketing

    40:09 Lessons Learned from Entrepreneurship

    44:52 The Journey of Writing a Book

    50:08 Final Tips for Success



    #HumanFirstMarketing #authenticity #digitalmarketing #personalgrowth #personaldevelopment #entrepreneurship #optyoumize #brettingram #entrepreneurpodcast #podmatch

  • Want to start your own podcast? Watch my free webinar Podcast Success Secrets to learn how to start, grow, and monetize your own podcast: ⁠⁠⁠⁠⁠⁠⁠https://www.podcastsuccesssecrets.com⁠⁠⁠⁠⁠⁠⁠



    Welcome to the optYOUmize Podcast where we help entrepreneurs build the business AND life of their dreams. Get tips, tactics, stories, and inspiration from interviews with business and personal development experts and lessons from my own successes and failures so you can make more, work less, and live better. You don't have to go it alone--we're here to support and motivate you, and encourage you to keep going until you reach your goals.



    Follow optYOUmize Podcast with Brett Ingram:

    ⁠⁠⁠⁠⁠⁠⁠LinkedIn⁠⁠⁠⁠⁠⁠⁠ | ⁠⁠⁠⁠⁠⁠⁠YouTube⁠⁠⁠⁠⁠⁠⁠ | ⁠⁠⁠⁠⁠⁠⁠Instagram⁠⁠⁠⁠⁠⁠⁠ | ⁠⁠⁠⁠⁠⁠⁠Facebook⁠⁠⁠⁠⁠⁠⁠ | ⁠⁠⁠⁠⁠⁠⁠Website⁠⁠⁠⁠⁠⁠⁠



    Summary

    Brett Ingram discusses the key habits and traits that successful entrepreneurs possess. He emphasizes the importance of having a clear vision, managing risks, learning from failures, being adaptable, maintaining financial discipline, building a network, focusing on customers, persevering through challenges, delegating tasks, and committing to lifelong learning. By cultivating these traits, entrepreneurs can maximize their chances of success in their business endeavors.



    Chapters

    00:00 Introduction to Entrepreneurial Success

    02:24 Key Traits of Successful Entrepreneurs

    12:05 Adaptability in Entrepreneurship

    16:54 Financial Discipline and Networking

    20:14 Perseverance and Team Building

    21:38 Commitment to Lifelong Learning



    #traits #habits #personaldevelopment #entrepreneurship #optyoumize #brettingram #entrepreneurpodcast #podmatch

  • Want to start your own podcast? Watch my free webinar Podcast Success Secrets to learn how to start, grow, and monetize your own podcast: ⁠⁠⁠⁠⁠⁠https://www.podcastsuccesssecrets.com⁠⁠⁠⁠⁠⁠



    Welcome to the optYOUmize Podcast where we help entrepreneurs build the business AND life of their dreams. Get tips, tactics, stories, and inspiration from interviews with business and personal development experts and lessons from my own successes and failures so you can make more, work less, and live better. You don't have to go it alone--we're here to support and motivate you, and encourage you to keep going until you reach your goals.



    Follow optYOUmize Podcast with Brett Ingram:

    ⁠⁠⁠⁠⁠⁠LinkedIn⁠⁠⁠⁠⁠⁠ | ⁠⁠⁠⁠⁠⁠YouTube⁠⁠⁠⁠⁠⁠ | ⁠⁠⁠⁠⁠⁠Instagram⁠⁠⁠⁠⁠⁠ | ⁠⁠⁠⁠⁠⁠Facebook⁠⁠⁠⁠⁠⁠ | ⁠⁠⁠⁠⁠⁠Website⁠⁠⁠⁠⁠⁠



    Summary

    Brett Ingram discusses the essential actions entrepreneurs should take to build a successful business and life. He emphasizes the importance of building a following, sharing insights on how it can provide security, adaptability, and opportunities for growth. The conversation covers the risks of not having a loyal audience and the tangible benefits that come from engaging with a community. Ingram encourages entrepreneurs to start building their following immediately, as the payoff can be significant and long-lasting.



    Chapters

    00:00 The Entrepreneurial Journey Begins

    02:51 Building a Following: The Key to Success

    06:13 The Importance of Adaptability in Business

    09:02 The Benefits of Having a Loyal Audience

    11:58 Risks of Not Building a Following

    21:09 Final Thoughts: Optimize Your Business and Life



    #buildfollowing #audience #personaldevelopment #entrepreneurship #optyoumize #brettingram #entrepreneurpodcast #podmatch

  • Want to start, grow, and monetize your own podcast? Watch ⁠⁠⁠⁠⁠⁠⁠Podcast Success Secrets⁠⁠⁠⁠⁠⁠⁠



    Welcome to the optYOUmize Podcast where we help entrepreneurs build the business AND life of their dreams. Get tips, tactics, stories, and inspiration from interviews with business and personal development experts and lessons from my own successes and failures so you can make more, work less, and live better. You don't have to go it alone--we're here to support and motivate you, and encourage you to keep going until you reach your goals.



    Follow optYOUmize Podcast with Brett Ingram:

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    Summary

    Brett Ingram speaks with Adam Torres, co-founder of Mission Matters, about his journey from finance to media and the importance of storytelling. Adam shares his initial reluctance to embrace podcasting and how he discovered the impact of sharing stories. He discusses the lessons learned from interviewing over 6,000 people and emphasizes the significance of personal branding for entrepreneurs. Adam offers advice for aspiring podcasters and authors, encouraging them to play to their strengths and think about their end goals. In this conversation, Adam Torres and Brett Ingram discuss the importance of networking, authenticity, and the journey of starting a podcast or writing a book. They emphasize the significance of building an audience before publishing and the value of consistency in achieving success. Adam shares personal experiences and practical advice for aspiring content creators, highlighting the need for education and adaptation in the ever-evolving landscape of media and entrepreneurship.



    Visit https://www.instagram.com/askadamtorres to connect with Adam and follow his content, tips and advice (follow him on Instagram at @AskAdamTorres)


    Chapters

    00:00 Introduction to Adam Torres and His Journey

    03:04 Transition from Finance to Media

    05:54 The Reluctance to Embrace Podcasting

    09:09 The Impact of Sharing Stories

    11:59 Lessons Learned from Interviewing

    15:02 The Importance of Personal Branding

    17:59 Advice for Aspiring Podcasters and Authors

    24:18 Choosing Your Network and Mastermind Groups

    27:46 The Importance of Starting and Authenticity

    32:02 Building an Audience Before Publishing

    37:15 First Steps to Launching a Podcast or Book

    42:31 Consistency and Adaptation for Success



    #podcasting #personalbrand #digitalmarketing #personalgrowth #personaldevelopment #entrepreneurship #optyoumize #brettingram #entrepreneurpodcast #podmatch

  • Want to start, grow, and monetize your own podcast? Watch ⁠⁠⁠⁠⁠⁠Podcast Success Secrets⁠⁠⁠⁠⁠⁠



    Welcome to the optYOUmize Podcast where we help entrepreneurs build the business AND life of their dreams. Get tips, tactics, stories, and inspiration from interviews with business and personal development experts and lessons from my own successes and failures so you can make more, work less, and live better. You don't have to go it alone--we're here to support and motivate you, and encourage you to keep going until you reach your goals.



    Follow optYOUmize Podcast with Brett Ingram:

    ⁠⁠⁠⁠⁠⁠LinkedIn⁠⁠⁠⁠⁠⁠ | ⁠⁠⁠⁠⁠⁠YouTube⁠⁠⁠⁠⁠⁠ | ⁠⁠⁠⁠⁠⁠Instagram⁠⁠⁠⁠⁠⁠ | ⁠⁠⁠⁠⁠⁠Facebook⁠⁠⁠⁠⁠⁠ | ⁠⁠⁠⁠⁠⁠Website⁠⁠⁠⁠⁠⁠



    Summary

    Brett Ingram speaks with Chrissy Conner, a visibility strategist and creator of the Visible CEO movement. They discuss the importance of visibility for entrepreneurs, particularly women, and how overcoming fear can lead to greater impact and income. Chrissy shares her personal journey from struggling with visibility to empowering others to embrace their authentic selves through video and social media. The conversation also covers strategies for creating authentic content that connects with audiences and the significance of serving others in business. In this conversation, Brett Ingram and Crissy Conner explore the importance of emotional connection in marketing, the journey to visibility, and the challenges faced by introverts and women in the business world. They discuss practical steps for starting video content, the significance of authenticity, and the value of building relationships in entrepreneurship. Crissy shares her personal experiences and insights on overcoming fears and embracing discomfort to grow both personally and professionally.



    Visit https://thevisibleceo.com/podmatchguest to discover how visible you REALLY are in your business—and what to do next to step into your power. This quiz will help you assess your mindset, messaging, visibility strategy, and leadership presence so you can identify where you're thriving and where you need to step up your CEO visibility game.



    Chapters

    00:00 Introduction to Visibility and Entrepreneurship

    05:10 Overcoming Fear and Embracing Visibility

    11:33 The Birth of the Visible CEO Movement

    17:08 Strategies for Authentic Content Creation

    21:07 The Power of Emotional Connection in Marketing

    22:28 Starting Your Journey: Baby Steps to Visibility

    25:37 Embracing Authenticity in Video Content

    28:34 Overcoming Introversion: Tips for Visibility

    30:54 Gender Dynamics in Visibility and Confidence

    34:48 Lessons Learned: The Importance of Repetition

    38:44 Building Relationships for Business Success



    #visibility #authenticity #digitalmarketing #personalgrowth #personaldevelopment #entrepreneurship #optyoumize #brettingram #entrepreneurpodcast #podmatch

  • Want to start your own podcast? Watch my free webinar Podcast Success Secrets to learn how to start, grow, and monetize your own podcast: ⁠⁠⁠⁠⁠https://www.podcastsuccesssecrets.com⁠⁠⁠⁠⁠



    Welcome to the optYOUmize Podcast where we help entrepreneurs build the business AND life of their dreams. Get tips, tactics, stories, and inspiration from interviews with business and personal development experts and lessons from my own successes and failures so you can make more, work less, and live better. You don't have to go it alone--we're here to support and motivate you, and encourage you to keep going until you reach your goals.



    Follow optYOUmize Podcast with Brett Ingram:

    ⁠⁠⁠⁠⁠LinkedIn⁠⁠⁠⁠⁠ | ⁠⁠⁠⁠⁠YouTube⁠⁠⁠⁠⁠ | ⁠⁠⁠⁠⁠Instagram⁠⁠⁠⁠⁠ | ⁠⁠⁠⁠⁠Facebook⁠⁠⁠⁠⁠ | ⁠⁠⁠⁠⁠Website⁠⁠⁠⁠⁠



    Summary

    Brett Ingram discusses the challenges of content marketing and emphasizes the importance of consistency in publishing valuable content. He shares eight effective methods for generating content ideas, including listening to customer feedback, utilizing online platforms like Quora and Reddit, analyzing competitors, engaging with social media comments, and researching existing content. Additionally, he highlights the value of leveraging influencers and using keyword research tools to find relevant topics. The episode concludes with a reminder that content marketing can establish authority and build a following if done consistently.



    Chapters

    00:00 Introduction to Content Marketing Challenges

    02:54 The Importance of Consistency in Content Marketing

    05:47 Listening to Customer Feedback for Content Ideas

    09:08 Utilizing Online Platforms for Content Inspiration

    11:57 Analyzing Competitors for Content Strategies

    14:52 Engaging with Social Media Comments for Insights

    18:12 Researching Existing Content for New Ideas

    21:03 Leveraging Influencers and Keyword Research Tools



    #contentmarketing #contentcreation #personaldevelopment #entrepreneurship #optyoumize #brettingram #entrepreneurpodcast #podmatch

  • Want to start your own podcast? Watch my free webinar Podcast Success Secrets to learn how to start, grow, and monetize your own podcast: ⁠⁠⁠⁠https://www.podcastsuccesssecrets.com⁠⁠⁠⁠



    Welcome to the optYOUmize Podcast where we help entrepreneurs build the business AND life of their dreams. Get tips, tactics, stories, and inspiration from interviews with business and personal development experts and lessons from my own successes and failures so you can make more, work less, and live better. You don't have to go it alone--we're here to support and motivate you, and encourage you to keep going until you reach your goals.



    Follow optYOUmize Podcast with Brett Ingram:

    ⁠⁠⁠⁠LinkedIn⁠⁠⁠⁠ | ⁠⁠⁠⁠YouTube⁠⁠⁠⁠ | ⁠⁠⁠⁠Instagram⁠⁠⁠⁠ | ⁠⁠⁠⁠Facebook⁠⁠⁠⁠ | ⁠⁠⁠⁠Website⁠⁠⁠⁠



    Summary

    Brett Ingram explores the complex relationship between ego and entrepreneurship. He discusses how a healthy ego can drive ambition and success, while an unchecked ego can lead to poor decision-making and failure. Through personal anecdotes and case studies, he illustrates the importance of self-awareness and the need to balance ambition with realistic assessments of risk and potential outcomes. The conversation emphasizes the necessity for entrepreneurs to recognize their strengths and weaknesses to optimize their paths to success.



    Chapters

    00:00 The Entrepreneurial Ego: A Double-Edged Sword

    02:53 The Journey of Risk and Reward

    06:10 Lessons from Personal Experience

    09:03 The Role of Ego in Decision Making

    11:56 The Balance of Self-Awareness and Ego

    14:52 Case Studies: Success and Failure in Business

    17:46 Navigating the Entrepreneurial Landscape

    21:09 Conclusion: Optimize Your Path to Success



    #ego #selfawareness #risk #personaldevelopment #entrepreneurship #optyoumize #brettingram #entrepreneurpodcast #podmatch

  • Want to start, grow, and monetize your own podcast? Watch ⁠⁠⁠⁠⁠Podcast Success Secrets⁠⁠⁠⁠⁠



    Welcome to the optYOUmize Podcast where we help entrepreneurs build the business AND life of their dreams. Get tips, tactics, stories, and inspiration from interviews with business and personal development experts and lessons from my own successes and failures so you can make more, work less, and live better. You don't have to go it alone--we're here to support and motivate you, and encourage you to keep going until you reach your goals.



    Follow optYOUmize Podcast with Brett Ingram:

    ⁠⁠⁠⁠⁠LinkedIn⁠⁠⁠⁠⁠ | ⁠⁠⁠⁠⁠YouTube⁠⁠⁠⁠⁠ | ⁠⁠⁠⁠⁠Instagram⁠⁠⁠⁠⁠ | ⁠⁠⁠⁠⁠Facebook⁠⁠⁠⁠⁠ | ⁠⁠⁠⁠⁠Website⁠⁠⁠⁠⁠



    Summary

    Brett Ingram interviews high performance coach Jake Smolarek, who shares his inspiring journey from arriving in the UK with just £150 to becoming a successful entrepreneur. Jake discusses the importance of having a vision, taking risks, and learning from failures. He emphasizes that business skills are learnable and shares valuable leadership principles from scaling a non-profit organization. The conversation also touches on the realities of entrepreneurship, the drive for success, and the role of money in achieving happiness. In this conversation, Jake Smolarek shares insights on entrepreneurship, emphasizing the importance of delegation, vision, and resilience. He discusses common mistakes made by business owners, the necessity of setting clear goals, and the value of feedback in the entrepreneurial journey. Jake also highlights the significance of overcoming setbacks and offers practical advice for those looking to start a business, regardless of their current resources or experience.



    Visit https://jakesmolarek.com to book a free strategy session. It’s not a sales call—it’s 90 minutes of pure value. No fluff. Just clarity and momentum.



    Chapters

    00:00 Introduction to High Performance Coaching

    00:47 Jake's Journey: From Poland to Entrepreneurship

    03:21 The Importance of Vision and Taking Risks

    06:55 Learning from Failure and Building Resilience

    10:55 Business Skills: Learnable and Essential

    12:20 Scaling a Non-Profit: Leadership Principles

    15:11 Recruiting and Motivating Volunteers

    17:01 The Reality of Entrepreneurship: Hard Work and Sacrifice

    19:19 The Drive for Success and the Role of Money

    20:56 The Illusion of Material Fulfillment

    21:31 The Delegation Dilemma

    25:54 Vision and Goal Setting for Success

    30:47 Embracing Evolution and Feedback

    36:16 Overcoming Setbacks and Building Resilience

    39:59 Starting from Scratch: Practical Steps for Entrepreneurs



    #coaching #resilience #digitalmarketing #personalgrowth #personaldevelopment #entrepreneurship #optyoumize #brettingram #entrepreneurpodcast #podmatch

  • Want to start, grow, and monetize your own podcast? Watch ⁠⁠⁠⁠Podcast Success Secrets⁠⁠⁠⁠



    Welcome to the optYOUmize Podcast where we help entrepreneurs build the business AND life of their dreams. Get tips, tactics, stories, and inspiration from interviews with business and personal development experts and lessons from my own successes and failures so you can make more, work less, and live better. You don't have to go it alone--we're here to support and motivate you, and encourage you to keep going until you reach your goals.



    Follow optYOUmize Podcast with Brett Ingram:

    ⁠⁠⁠⁠LinkedIn⁠⁠⁠⁠ | ⁠⁠⁠⁠YouTube⁠⁠⁠⁠ | ⁠⁠⁠⁠Instagram⁠⁠⁠⁠ | ⁠⁠⁠⁠Facebook⁠⁠⁠⁠ | ⁠⁠⁠⁠Website⁠⁠⁠⁠



    Summary

    Brett Ingram speaks with Devin Sizemore about the transformative power of connections in business. They discuss Devin's entrepreneurial journey, the importance of building authentic relationships, and the common pitfalls in networking. Devin introduces his concept of the 'Connection Expansion Exercise,' which emphasizes shifting the focus from seeking referrals to building connections. The conversation highlights the significance of authenticity in networking and offers practical strategies for entrepreneurs to expand their networks effectively. In this conversation, Devin Sizemore and Brett Ingram discuss the importance of building genuine connections in both personal and professional settings. They explore the nuances of conducting connection meetings, the significance of focusing on the other person rather than selling, and the transformative power of networking. Devin shares actionable strategies for effective communication and follow-up, emphasizing the value of nurturing relationships over time. The discussion also highlights the impact of writing a book on establishing credibility and authority in one's field, along with key principles for success as an entrepreneur.



    Visit https://skool.com/aces-connection-society for an invite to build strategic connections in the ACES Connection Group. Enjoy free courses, great people, expert interviews, and more



    Chapters

    00:00 The Power of Connections

    01:19 Devin's Entrepreneurial Journey

    03:19 Lessons from Diverse Business Ventures

    06:27 The Referral Dilemma

    10:12 Authenticity in Networking

    16:13 Implementing the Connection Expansion Exercise

    20:17 The Art of Connection Meetings

    22:00 Building Genuine Relationships

    25:06 Transforming Discovery Meetings

    28:23 The Power of Networking

    32:21 Effective Communication Strategies

    36:29 The Impact of Writing a Book

    39:23 Final Thoughts and Key Takeaways



    #connections #networking #digitalmarketing #personalgrowth #personaldevelopment #entrepreneurship #optyoumize #brettingram #entrepreneurpodcast #podmatch

  • Want to start your own podcast? Watch my free webinar Podcast Success Secrets to learn how to start, grow, and monetize your own podcast: ⁠⁠⁠https://www.podcastsuccesssecrets.com⁠⁠⁠



    Welcome to the optYOUmize Podcast where we help entrepreneurs build the business AND life of their dreams. Get tips, tactics, stories, and inspiration from interviews with business and personal development experts and lessons from my own successes and failures so you can make more, work less, and live better. You don't have to go it alone--we're here to support and motivate you, and encourage you to keep going until you reach your goals.



    Follow optYOUmize Podcast with Brett Ingram:

    ⁠⁠⁠LinkedIn⁠⁠⁠ | ⁠⁠⁠YouTube⁠⁠⁠ | ⁠⁠⁠Instagram⁠⁠⁠ | ⁠⁠⁠Facebook⁠⁠⁠ | ⁠⁠⁠Website⁠⁠⁠



    Summary

    In this podcast episode, Brett Ingram discusses the importance of motivation for entrepreneurs, especially during challenging times. He emphasizes that setbacks are a natural part of the entrepreneurial journey and offers strategies to maintain motivation, such as reframing failure, reconnecting with purpose, breaking goals into manageable steps, seeking support, practicing self-compassion, and taking action. By implementing these strategies, entrepreneurs can cultivate resilience and continue pursuing their goals despite obstacles.



    Chapters

    00:00 Introduction to Entrepreneurial Motivation

    02:53 Understanding Setbacks and Their Impact

    05:49 Reframing Failure as Growth

    09:05 Reconnecting with Purpose

    11:57 Breaking Goals into Manageable Steps

    14:50 Seeking Support and Practicing Self-Compassion

    18:10 Taking Action and Building Momentum

    21:03 Reflecting on Past Resilience and Staying Inspired



    #motivation #setbacks #resilience #personaldevelopment #entrepreneurship #optyoumize #brettingram #entrepreneurpodcast #podmatch

  • Want to start your own podcast? Watch my free webinar Podcast Success Secrets to learn how to start, grow, and monetize your own podcast: ⁠⁠https://www.podcastsuccesssecrets.com⁠⁠



    Welcome to the optYOUmize Podcast where we help entrepreneurs build the business AND life of their dreams. Get tips, tactics, stories, and inspiration from interviews with business and personal development experts and lessons from my own successes and failures so you can make more, work less, and live better. You don't have to go it alone--we're here to support and motivate you, and encourage you to keep going until you reach your goals.



    Follow optYOUmize Podcast with Brett Ingram:

    ⁠⁠LinkedIn⁠⁠ | ⁠⁠YouTube⁠⁠ | ⁠⁠Instagram⁠⁠ | ⁠⁠Facebook⁠⁠ | ⁠⁠Website⁠⁠



    Summary

    In this podcast episode, Brett Ingram discusses the critical role of coaching for entrepreneurs, emphasizing its impact on survival rates, decision-making, productivity, and overcoming common business challenges. He highlights the importance of developing an entrepreneurial mindset and the measurable benefits of coaching, including leadership development and team dynamics. The episode concludes with a call to action for entrepreneurs to consider coaching as a valuable investment in their business success.



    Chapters



    00:00 The Importance of Coaching for Entrepreneurs

    02:53 Survival Rates and Success with Coaching

    06:10 Enhanced Decision Making and Productivity

    09:02 Overcoming Common Challenges in Business

    11:59 Developing an Entrepreneurial Mindset

    14:49 Measurable Business Impacts of Coaching

    18:06 Leadership Development and Team Dynamics



    #businesscoach #personaldevelopment #entrepreneurship #optyoumize #brettingram #entrepreneurpodcast #podmatch