Episodit
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In this episode of RevOps Champions, Brendon Dennewill sits down with Sean Steigerwald, a serial entrepreneur and the CEO of CustomerIQ. Sean brings a wealth of experience from founding and growing SaaS and analytics companies, with deep expertise in business development, sales, and RevOps strategy. The conversation kicks off with Sean introducing CustomerIQâa platform designed to automate and enrich CRM data entry while simplifying email automation for companies with complex sales cycles, particularly those using HubSpot or Salesforce.
The discussion dives into the operational challenges of B2B companies, especially those in enterprise SaaS, professional services, and manufacturing. Sean emphasizes that the main pain point for sales and revenue teams is updating and leveraging the CRM efficiently. He stresses the importance of removing tedious manual tasks, and automating processes only after they've been validated manually. Both Sean and Brendon highlight the need for strong RevOps leadership to ensure cross-team alignment and operational efficiency, and share their appreciation for business operating systems like EOS to help teams remain focused and empowered during growth phases.
Throughout the episode, Sean champions the value of consistent execution (âlead bulletsâ over âsilver bulletsâ) and warns against overcomplicating tech stacks with unnecessary tools. They agree that alignmentâacross people, process, data, and technologyâis key to scaling and customer retention. Sean concludes with practical advice: focus on process clarity before automation, use your CRM as a central hub for alignment, and keep things simple. For further learning, he recommends business books like âThe Hard Thing About Hard Thingsâ and entrepreneurial podcasts such as âInvest Like the Bestâ and âFounders.âFind more at revopschampions.com
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In this episode of RevOps Champions, Brendon Dennewill sits down with Torben Rytt, a leader well-known for his success at Siteimprove and now as the founder of Gainbox. Torben brings a unique background, having moved from Europe to Minneapolis driven by both personal and professional opportunities. With deep roots in building and scaling data-driven businesses, Torbenâs journey reflects his ongoing commitment to leveraging technology, curiosity, and ownership as core tenets of leadership.
The discussion centers around the pivotal role of data in driving organizational growth and effective sales strategies. Torben explains how, at Siteimprove, deliberate data collection and operationalization made a significant difference, allowing his teams to continually refine their approach and set themselves apart from competitors. Both speakers underscore the importance of not just amassing data, but actually using it to inform decisions, shape company culture, and define ideal customer profiles (ICP). Torben shares how curiosity pushed his teams to seek out unique data points and patterns, going beyond industry basics to truly understand why some customers thrive while others churn.
As the conversation evolves, Torben outlines how emerging technologies like AI are transforming CRM and sales operations. He describes Gainbox as the toolset he wishes he had earlier in his careerâa scalable, AI-powered platform for uncovering actionable data signals and keeping CRMs efficient and up-to-date. The episode wraps up with advice for RevOps leaders: remain open to experimentation, make bold leadership decisions rooted in company values, and focus on intelligent, targeted outreach rather than generic, high-volume tactics. The result is a refreshingly practical perspective on preparing businesses for the next wave of technological innovation in revenue operations.Find more at revopschampions.com
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In this episode, Jackie Pfriender discusses the key updates from HubSpot's 2025 Spring Spotlight, focusing on the themes of unified experiences, fast ROI, and the importance of AI agents and workspaces.
The episode highlights how these updates are designed to enhance customer experience, particularly for mid-market businesses, and how they streamline operations through features like multi-account management and improved collaboration tools.
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In this episode, Ken Babcock, co-founder and CEO of Tango, discusses the evolution of Tango from a documentation tool to a comprehensive platform that enhances sales team efficiency through process automation and AI. He emphasizes the importance of process in driving innovation and consistency within organizations, particularly in the context of revenue operations. Ken also shares insights on targeting sales teams, leveraging Tango internally, and the critical role of company culture in scaling businesses effectively.
Ken discusses the essential components for scaling a business effectively, emphasizing the importance of culture, leadership, and process. He highlights the need for accountability and metrics to drive performance, as well as the significance of reinforcing communication within the organization. Ken also addresses the necessity of adapting to change and leveraging technology to enhance scalability, ultimately stressing that user adoption is a critical metric for success.Find more at revopschampions.com
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In this episode, Dick Polipnick discusses the importance of leadership, communication, and core values in scaling businesses effectively. He emphasizes the role of frameworks and methodologies, such as EOS, in structuring organizations for success. The discussion also highlights the significance of technology and data in decision-making processes, using GoRout as a case study for effective implementation. Finally, Polipnick draws parallels between SaaS metrics and practices that can benefit various industries, advocating for the adoption of these strategies to enhance business efficiency. In this conversation, Dick Polipnick discusses various strategies for enhancing productivity and performance in organizations, drawing on historical examples and modern applications. He emphasizes the importance of data-driven decision-making, competitive dynamics in workplace environments, and the implementation of technology to improve customer success. The discussion also covers the significance of structured decision-making processes and the use of monthly data reviews to facilitate growth and agility in scaling businesses.
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In this episode, Joe Sandin, president of OnSharp, discusses the intersection of technology, process, and data in business operations. He emphasizes the importance of having a clear understanding of business processes before implementing technology, the critical role of data in ensuring successful outcomes, and the necessity of a strong team to optimize these systems. Joe also highlights the growing trend of custom portals as a solution for businesses seeking to enhance efficiency and customer experience, while addressing the need for integration across various systems.
Joe Sandin also discussed the development of a new customer portal called Core, designed to integrate seamlessly with HubSpot and provide a holistic experience for users. He emphasizes the importance of change management in technology implementations, particularly for larger companies, and highlights the need for businesses to adapt to the increasing velocity of change driven by technology and AI. Joe shares insights on entrepreneurship, the significance of patience and progress, and the importance of building a strong team to complement individual strengths. He also offers book recommendations that align with his journey towards transitioning from a service-based to a product-based business.Find more at revopschampions.com
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Welcome to the latest episode of our Podcast Flashback Compilation series! In this special edition, weâre revisiting some of the most impactful conversations on leadership and company culture. From fostering high-performing teams to confidently navigating change, these expert insights will help you cultivate a workplace where people thrive.
Whether youâre leading a growing team or refining your companyâs culture, this curated collection of thought-provoking discussions will equip you with strategies to inspire, motivate, and drive success. Tune in for a fresh perspective on what makes great leaders and strong cultures!Find more at revopschampions.com
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In this episode of RevOps Champions, we sit down with Alex Bratton, entrepreneur, technologist, and author of Practical AI for Leaders, to explore how AI is transforming the way businesses operate. From AI-powered sales coaching to digital team members and automation, Alex shares practical insights on leveraging AI to empower teams, streamline operations, and drive growth.
We discuss the shift from traditional SaaS to AI-driven business models, the importance of AI readiness, and why the real competitive advantage lies in human and AI collaborationânot replacement. Alex also shares insights from his latest book and his approach to helping leaders integrate AI into their organizations in a meaningful way.
If you want to stay ahead of the curve in AI and RevOps, donât forget to like, subscribe, and turn on notifications so you never miss an episode. You can also check out Alexâs book and his AI leadership community to dive deeper into these topics.Find more at revopschampions.com
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Welcome to the latest episode of our Podcast Flashback Compilation series! In this special edition, weâre diving into some of the most impactful discussions on processes, frameworks, and models that drive efficiency and success. Weâre revisiting expert insights from past episodes, exploring the structured approaches that help businesses streamline operations, scale effectively, and make data-driven decisions. Whether you're refining your RevOps strategy or looking to implement proven methodologies, this curated collection offers valuable takeaways to elevate your business. Tune in and rediscover the power of smart systems!
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Welcome to the latest episode of our Podcast Flashback Compilation series! In this special edition, weâre revisiting standout moments from past conversations, featuring expert insights on AI, technology, and innovation. From the evolving role of artificial intelligence in business to the latest tech trends shaping the future, this curated collection offers valuable perspectives on how innovation drives growth and transformation. Whether you're a tech enthusiast or a business leader looking to stay ahead, tune in for a fresh look at the strategies and ideas powering tomorrow's success!
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Welcome to another episode of our Podcast Flashback Compilation series!
In this special edition, weâre revisiting some of the most valuable insights on data and analytics, highlighting key takeaways that can transform the way you approach revenue operations. From leveraging data for smarter decision-making to optimizing analytics for business growth, this curated collection of expert conversations will help you harness the power of data to drive success.
Whether youâre refining your strategy or just getting started, these insights will give you the tools to make data-driven decisions with confidence. Tune in for a fresh perspective on the numbers that matter!
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Welcome to the latest episode of Podcast Flashback! In this special edition, weâre revisiting key conversations on the power of revenue operations. Our expert guests share insights on improving data integrity, streamlining processes, and driving better alignment across teams.
Whether you're looking to refine your automation strategies, enhance scalability, or get more out of your RevOps tech stack, this curated collection of insights will help you unlock new efficiencies. Tune in for a fresh perspective on the strategies that fuel operational success!Find more at revopschampions.com
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Welcome to the first episode of our Podcast Flashback Compilation series! In this special edition, weâre revisiting some of the most insightful moments from past episodes, highlighting key takeaways on business growth, customer-centric strategies, and the power of HubSpot partnerships. Whether you're new to the podcast or a longtime listener, this curated collection of expert conversations will help you optimize operations, choose the right tools, and solve for the customer. Tune in for a fresh look at the strategies that drive success!
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In our latest episode, we reflect on the valuable lessons shared by our incredible guests throughout 2024. From unplanned but recurring topics like customer experience, leadership and culture, and AI to deeper discussions on data and analytics, scalable technology, and revenue operations (RevOps), this year has been packed with insights to help drive growth and efficiency.
Looking ahead to 2025, weâre excited to explore these themes even further, bringing on more industry-specific guests to share how they optimize operations, enhance customer experiences, and fuel revenue growth.
Tune in for a recap of 2024 and a glimpse of the transformative conversations to come in 2025!
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Hereâs a sneak peek of some of the 2024 podcast highlights from RevOps Champions, hosted by Brendon Dennewill! 2024 has been packed with insightful conversations, actionable strategies, and thought-provoking discussions that resonate with leaders in the RevOps space. But this is just the beginningâstay tuned as we dive deeper and share more of our favorite highlights from a variety of topics in upcoming episodes. Donât miss out on the inspiration and insights to comeâsubscribe now and join us for more!
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In this episode of RevOps Champions, Brendon Dennewill and Paul Roetzer dive into the transformative power of AI and its impact on marketing, business, and the future of work. They explore the shift from traditional software to AI-driven systems, the urgency for organizations to adapt, and how to build an effective AI roadmap. Paul shares insights on driving personalization, scaling AI initiatives, and fostering AI literacy through education and training. Plus, learn about SmarterX, a bold initiative tackling societal challenges with AI. Tune in to discover how businesses and individuals can embrace AI to innovate, grow, and thrive in a rapidly evolving landscape.
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In this episode of RevOps Champions, host Therese Brinkman and guest Tina Bishop explore the ADKAR change management model, emphasizing the importance of personal connections and effective user adoption strategies in CRM implementations. Therese underscores the need for one-on-one conversations during the "Desire" phase of ADKAR to secure buy-in and build personal connections. They discuss the crucial role of change managers in identifying both engaged change champions and less enthusiastic team members, aiming to address resistance more effectively.
Tina highlights the necessity of thorough knowledge analysis and gap identification during the "Knowledge" phase, stressing early involvement of change managers and training strategists. The conversation shifts to the "Ability" phase, focusing on the need for role-specific and process-oriented training to ensure users can effectively utilize the CRM platform. Tina advocates for practical and tailored training over generic approaches, urging that just technological features are insufficient without a structured user adoption strategy.
The episode concludes by emphasizing continuous reinforcement and monitoring to sustain effective adoption, with Therese highlighting the importance of early communication and transparent information sharing. The discussion underscores the need to address individual motivations and personal ownership during the Desire phase to achieve high user adoption rates. Finally, both speakers, who are PROSCI certified, stress the critical role of dedicated change management personnel throughout the CRM implementation process, inviting listeners to connect with the Denamico team and explore more content at revopschampions.com.Find more at revopschampions.com
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In this episode of RevOps Champions, Brendon Dennewill sits down with Bill Himmelstein, CEO of Tenant Advisory Group, to explore the role of technology in commercial real estate and its impact on client relationships. Bill shares how technology has made information more accessible, enhancing customer experiences and fostering long-term, client-centric connections.
The episode covers key elements of business success, including leadership, process, and culture. Bill and Brendon discuss the shift from hard work to working smarter, the lasting effects of COVID-19 on business strategies, and the importance of talent management. Bill also emphasizes the âgiverâs gainâ philosophy and offers practical advice for business leaders preparing for the challenges of 2025.Find more at revopschampions.com
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In this episode of RevOps Champions, host Therese Brinkman engages with sales expert Sam Annala to explore the transformative role of Customer Relationship Management (CRM) systems in modern sales operations. The main topics discussed include the importance of CRM in automating tasks and speeding up sales processes, the need for effective sales leadership and coaching backed by CRM insights, and the critical factor of user adoption in successful CRM implementation. The episode also highlights the ADKAR model for change management, emphasizing the importance of creating awareness and desire for new systems before training employees.
Therese and Sam delve into misconceptions about CRMs, stressing that they are tools that require strategic change processes and clear objectives to drive business growth. They also discuss the importance of aligning people, processes, and technology to optimize CRM usage. Sam shares insights on leveraging data for personalized client interactions, particularly in the engineering, construction, and design sectors, and praises AI advancements for easing administrative burdens on salespeople.
Sam Annala, an experienced sales leader, consultant, and trainer, emphasizes the importance of continuous coaching, data integrity, and clear CRM processes in achieving revenue goals. The episode concludes with both speakers expressing enthusiasm for AI and CRM systems' potential to enhance efficiency and foster better client relationships.Find more at revopschampions.com
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