Episodit
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Join us for an fun conversation with wine influencers Paige and Lexi as they share their experiences and insights on working with wine brands, creating content, and their personal journeys in the wine industry.
Learn about their favorite wine pairings, the importance of authenticity in influencer marketing, and valuable tips for content creation.
Lastly, on their thoughts about what's working on social media in 2024 and much more.
Timestamps00:00 Intro
03:01 Favorite Chardonnay Pairings
05:26 Journey into the Wine Industry1
2:20 Working with Brands
18:41 Current Trends in Content Creation
30:29 The Power of Authenticity in Influencer Marketing
32:37 Navigating Brand Partnerships
34:53 Wine Tasting and Pairing Experiences
39:38 Overrated or Underrated
46:06 Going Live and Meeting Influencers
Follow Paige:https://instagram.com/winewithpaige
Follow Lexi:https://www.instagram.com/lexiswinelist
📲 Follow us on social media:
instagram.com/jlohrwines
facebook.com/jlohrwines
🍷Taste along with us:
2022 J. Lohr Arroyo Vista Chardonnay
2021 J. Lohr Hilltop Cabernet Sauvignon
2020 J. Lohr Cuvée PAU
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In this episode of the Share the Lohr Podcast, we are joined by Madeline Puckett, an award-winning author and founder of Wine Folly.
Hosted by Josh Baldovino and Steve Peck at the beautiful Harvest Inn in St. Helena, Napa Valley, this engaging conversation delves into Madeline's journey into the wine industry, her challenges, her contributions to wine education, and the development of Wine Folly.
The discussion highlights various aspects of wine tasting, pairing, and producing while exploring how wine consumers interact with content today.
The trio also covers thoughts on achieving a balance between long-form and short-form content, the significance of the James Beard Award, and insights into some of our favorite J. Lohr wines.
Timestamps
00:00 Intro
06:16 Madeline's Unexpected Path to Wine
11:20 Wine Pairing Insights and Techniques
19:50 The Birth and Evolution of Wine Folly
33:52 Investing in YouTube
34:37 The Impact of Winning the James Beard Award
38:54 Exploring Wine Regions
47:35 Developing Wine Education Courses
52:27 The Evolution of Wine Content and Consumer Interaction
56:49 Discussing Wine Prices
Visit Wine Folly:https://winefolly.com/
Connect with Wine Folly on Instagram:
https://www.instagram.com/winefolly/
📲 Follow us on social media:
instagram.com/jlohrwines
facebook.com/jlohrwines
Visit our tasting room:https://www.jlohr.com/visit
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Puuttuva jakso?
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In this episode, Marketing Manager Josh Baldovino and Senior Marketing Director Dave Muret join Steve Lohr, President and CEO of J. Lohr Vineyards & Wines, to explore the wine archives at J. Lohr. The trio takes an exclusive look inside 'the cage,' a special storage area holding nearly every bottle of wine the company has produced since 1974.
Steve shares personal stories about the history of the vineyard, the evolution of J. Lohr's branding, and significant milestones such as the first bottled wines and special varietals. The episode also delves into the intricacies of wine storage, features previous brand partnerships, and previews an upcoming tasting event with some of the rare archived bottles.Grab a glass and let's jump in!Timestamps:01:39 Historical Insights and Early Years03:46 The Evolution of J. Lohr Labels and Brands10:42 Scavenger Hunt for Vintage Bottles20:20 J. Lohr Signature Cabernet33:37 Exploring the Oldest Cabernet Bottles35:11 Favorite Label Designs37:49 The J. Lohr Gesture Series40:58 Discussing J. Lohr Hilltop Cabernet and Skipped Vintages43:32 How to Evaluate Old Wines55:02 Storing Wines at Home📲 Follow us on social media:Instagram: https://instagram.com/jlohrwineshttps://facebook.com/jlohrwinesVisit our tasting room:https://www.jlohr.com/visit
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Ever wondered why some wines are more expensive than others?
Join J. Lohr's marketing manager, Josh Baldovino, and winemakers Brenden Wood and Steve Peck as they delve into the factors that elevate a bottle of wine to $100.
From vineyard locations to barrel aging, learn what truly makes a wine worth the price tag.
📲 Follow us on social media:
Instagram: https://instagram.com/jlohrwines
Facebook: https://facebook.com/jlohrwines
Visit our tasting room:
https://www.jlohr.com/visit
Taste the wines featured:
https://www.jlohr.com/wines/2020-signature-cabernet-sauvignon
https://www.jlohr.com/wines/2021-hilltop-cabernet-sauvignon
https://www.jlohr.com/wines/2021-seven-oaks-cabernet-sauvignon
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Join Founder Jerry Lohr, Senior Marketing Director Dave Muret, and Marketing Manager Josh Baldovino as they explore treasured bottles pulled from the J. Lohr company wine cellar.
Travel back in time as the duo uncork and share library vintages of J. Lohr Chardonnay and Cabernet - some of which span 50 years.
Grab a glass and join us!
jlohr.com
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In this fun and educational video, J. Lohr Winemakers Steve Peck and Brendan Wood alongside Marketing Manager Josh Baldovino discuss the fine art of tasting older vintages.The trio will guide you through a unique tasting experience of our reserve-level J. Lohr Hilltop Cabernet Sauvignon. Discover the nuances of different vintages, from 2014 to 2021, and learn the right way to conduct a vertical tasting. We invite you to pour a splash for yourself and join us!To learn more about the current vintage of our 2021 J. Lohr Hilltop Cabernet Sauvignon click below:https://www.jlohr.com/wines/2021-hilltop-cabernet-sauvignon
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Since 1986, J. Lohr has been Leading the Way in Paso Robles Cabernet. With ten different clones planted on 2,200+ acres spanning 20 vineyard sites, we're dedicated to crafting extraordinary local, sustainably grown Cabernet Sauvignon.
