Episodit
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On this episode, Nate explains why creating products & content for the top 10% of earners in America will be absolutely required for success in ecom.
Tactical & Practical is sponsored by Intelligems.io
Intelligems is the ULTIMATE profit optimization tool, and they've become a MASSIVE part of our growth strategy. Testing prices, copy, content, & personalized experiences consistently on our website has driven a huge amount of incremental revenue & profit for us in the last 2 years! If you're testing your website constantly, you're leaving money on the table, so go checkout Intelligems.io ! -
On this episode, Nate explains the simplest, but one of the most
Tactical & Practical is sponsored by Intelligems.io
Intelligems is the ULTIMATE profit optimization tool, and they've become a MASSIVE part of our growth strategy. Testing prices, copy, content, & personalized experiences consistently on our website has driven a huge amount of incremental revenue & profit for us in the last 2 years! If you're testing your website constantly, you're leaving money on the table, so go checkout Intelligems.io ! -
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On this episode, Nate explains how & why he runs Creator Whitelisted Ads On Facebook
Tactical & Practical is sponsored by Intelligems.io & Postscript.io
Intelligems is the ULTIMATE profit optimization tool, and they've become a MASSIVE part of our growth strategy. Testing prices, copy, content, & personalized experiences consistently on our website has driven a huge amount of incremental revenue & profit for us in the last 2 years! If you're testing your website constantly, you're leaving money on the table, so go checkout Intelligems.io !
Postscript is a platform dedicated to one thing and one thing only: becoming the greatest SMS platform the world has ever seen. I wouldn't trust my SMS program to be run through a platform whose main job was e-mail, or reviews, or anything else. If you want an elite SMS program, go with the company that's dedicating every resource they have to being a great SMS platform. Go to Postscript.io and tell 'em I sent you to sign up today! -
On this episode, Nate shows you the moment he has the idea that lead to the copy on this landing page, that resulted in a 20% increase in Revenue Per Session: https://www.originalgrain.com/pages/all-whiskey
Tactical & Practical is sponsored by Intelligems.io & Postscript.io
Intelligems is the ULTIMATE profit optimization tool, and they've become a MASSIVE part of our growth strategy. Testing prices, copy, content, & personalized experiences consistently on our website has driven a huge amount of incremental revenue & profit for us in the last 2 years! If you're testing your website constantly, you're leaving money on the table, so go checkout Intelligems.io !
Postscript is a platform dedicated to one thing and one thing only: becoming the greatest SMS platform the world has ever seen. I wouldn't trust my SMS program to be run through a platform whose main job was e-mail, or reviews, or anything else. If you want an elite SMS program, go with the company that's dedicating every resource they have to being a great SMS platform. Go to Postscript.io and tell 'em I sent you to sign up today! -
On this episode, Nate (28) & Sarah (36) discuss the most common mistakes they see in advertising, and you can trust them, 'cause they've made a TON of mistakes over the years.
Tactical & Practical is sponsored by Intelligems.io & Postscript.io
Intelligems is the ULTIMATE profit optimization tool, and they've become a MASSIVE part of our growth strategy. Testing prices, copy, content, & personalized experiences consistently on our website has driven a huge amount of incremental revenue & profit for us in the last 2 years! If you're testing your website constantly, you're leaving money on the table, so go checkout Intelligems.io !
Postscript is a platform dedicated to one thing and one thing only: becoming the greatest SMS platform the world has ever seen. I wouldn't trust my SMS program to be run through a platform whose main job was e-mail, or reviews, or anything else. If you want an elite SMS program, go with the company that's dedicating every resource they have to being a great SMS platform. Go to Postscript.io and tell 'em I sent you to sign up today! -
Not all products deserve ad spend. You should ONLY be promoting products that produce the MOST PROFITABLE customer journeys.
Tactical & Practical is sponsored by Intelligems.io
Intelligems is the ULTIMATE profit optimization tool, and they've become a MASSIVE part of our growth strategy. Testing prices, copy, content, & personalized experiences on our website has driven a huge amount of incremental revenue & profit for us in the last 2 years! If you're testing your website constantly, you're leaving money on the table, so go checkout Intelligems.io ! -
On this episode, Nate dives into 3 recent email & sms campaigns that CRUSHED
Tactical & Practical is sponsored by Intelligems.io & Postscript.io
Intelligems is the ULTIMATE profit optimization tool, and they've become a MASSIVE part of our growth strategy. Testing prices, copy, content, & personalized experiences on our website has driven a huge amount of incremental revenue & profit for us in the last 2 years! If you're testing your website constantly, you're leaving money on the table, so go checkout Intelligems.io !
Postscript is a platform dedicated to one thing and one thing only: becoming the greatest SMS platform the world has ever seen. I wouldn't trust my SMS program to be run through a platform whose main job was e-mail, or reviews, or anything else. If you want an elite SMS program, go with the company that's dedicating every resource they have to being a great SMS platform. Go to Postscript.io and tell 'em I sent you to sign up today! -
In this episode, MacCoy Merkley is back to share what him and his marketing team are focusing on so far in 2025.
Tactical & Practical is sponsored by Intelligems.io & Postscript.io
Intelligems is the ULTIMATE profit optimization tool, and they've become a MASSIVE part of our growth strategy. Testing prices, copy, content, & personalized experiences on our website has driven a huge amount of incremental revenue & profit for us in the last 2 years! If you're testing your website constantly, you're leaving money on the table, so go checkout Intelligems.io !
Postscript is a platform dedicated to one thing and one thing only: becoming the greatest SMS platform the world has ever seen. I wouldn't trust my SMS program to be run through a platform whose main job was e-mail, or reviews, or anything else. If you want an elite SMS program, go with the company that's dedicating every resource they have to being a great SMS platform. Go to Postscript.io and tell 'em I sent you to sign up today! -
In this episode, MacCoy Merkley is back to share his advice to Nate on building efficient marketing teams.
Tactical & Practical is sponsored by Intelligems.io & Postscript.io
Intelligems is the ULTIMATE profit optimization tool, and they've become a MASSIVE part of our growth strategy. Testing prices, copy, content, & personalized experiences on our website has driven a huge amount of incremental revenue & profit for us in the last 2 years! If you're testing your website constantly, you're leaving money on the table, so go checkout Intelligems.io !
Postscript is a platform dedicated to one thing and one thing only: becoming the greatest SMS platform the world has ever seen. I wouldn't trust my SMS program to be run through a platform whose main job was e-mail, or reviews, or anything else. If you want an elite SMS program, go with the company that's dedicating every resource they have to being a great SMS platform. Go to Postscript.io and tell 'em I sent you to sign up today! -
Nate dives into the all-important topic of COMMUNICATION, and specifically how you should communicate to leadership during the good times, and the bad!
Tactical & Practical is sponsored by Intelligems.io
Intelligems is the ULTIMATE profit optimization tool, and they've become a MASSIVE part of our growth strategy. Testing prices, copy, content, & personalized experiences on our website has driven a huge amount of incremental revenue & profit for us in the last 2 years! If you're testing your website constantly, you're leaving money on the table, so go checkout Intelligems.io ! -
Nate shares 4 tactics that are currently crushing for him in January of 2025
Tactical & Practical is sponsored by Intelligems.io
Intelligems is the ULTIMATE profit optimization tool, and they've become a MASSIVE part of our growth strategy. Testing prices, copy, content, & personalized experiences on our website has driven a huge amount of incremental revenue & profit for us in the last 2 years! If you're testing your website constantly, you're leaving money on the table, so go checkout Intelligems.io ! -
In this episode, Nate & Jimmy discuss how SEGMENTATION strategies are wildly misunderstood, and give a masterclass on how extract the most revenue from your email list.
Follow Jimmy on Twitter: https://x.com/yojimmykim
Listen to both of his podcasts: https://open.spotify.com/show/3Ub2TSCWKYNH1o8riWT87v?si=ff5135405ae348a9 & https://open.spotify.com/show/3IQ8FMRAv6cGKRbx95arMI?si=23f27a0f95344b6f
Get Tix to Commerce Roundtable: https://commerceroundtable.com/
Tactical & Practical is sponsored by Intelligems.io & Postscript.io
Intelligems is the ULTIMATE profit optimization tool, and they've become a MASSIVE part of our growth strategy. Testing prices, copy, content, & personalized experiences on our website has driven a huge amount of incremental revenue & profit for us in the last 2 years! If you're testing your website constantly, you're leaving money on the table, so go checkout Intelligems.io !
Postscript is a platform dedicated to one thing and one thing only: becoming the greatest SMS platform the world has ever seen. I wouldn't trust my SMS program to be run through a platform whose main job was e-mail, or reviews, or anything else. If you want an elite SMS program, go with the company that's dedicating every resource they have to being a great SMS platform. Go to Postscript.io and tell 'em I sent you to sign up today! -
In this episode, Nate discusses how the SYMPTOMS of poor marketing performance (low ROAS/high CAC), don't tell the full story. Instead you need to look at the underlying causes to create a strategy that'll ACTUALLY help you improve marketing efficiency.
THIS SHEET CAN BE USED TO UNDERSTAND WHAT'S GOING WRONG IN YOUR MARKETING: https://docs.google.com/spreadsheets/d/142jKbSzV4wYsBnOW78bbEr8i5Q3ERTBO-20F-SfItmc/edit?usp=sharing
Tactical & Practical is sponsored by Intelligems.io & Postscript.io
Intelligems is the ULTIMATE profit optimization tool, and they've become a MASSIVE part of our growth strategy. Testing prices, copy, content, & personalized experiences on our website has driven a huge amount of incremental revenue & profit for us in the last 2 years! If you're testing your website constantly, you're leaving money on the table, so go checkout Intelligems.io !
Postscript is a platform dedicated to one thing and one thing only: becoming the greatest SMS platform the world has ever seen. I wouldn't trust my SMS program to be run through a platform whose main job was e-mail, or reviews, or anything else. If you want an elite SMS program, go with the company that's dedicating every resource they have to being a great SMS platform. Go to Postscript.io and tell 'em I sent you to sign up today! -
In this episode, Nate discusses how his CRO (PRO) strategy is evolving in 2025.
Tactical & Practical is sponsored by Intelligems.io & Postscript.io
Intelligems is the ULTIMATE profit optimization tool, and they've become a MASSIVE part of our growth strategy. Testing prices, copy, content, & personalized experiences on our website has driven a huge amount of incremental revenue & profit for us in the last 2 years! If you're testing your website constantly, you're leaving money on the table, so go checkout Intelligems.io !
Postscript is a platform dedicated to one thing and one thing only: becoming the greatest SMS platform the world has ever seen. I wouldn't trust my SMS program to be run through a platform whose main job was e-mail, or reviews, or anything else. If you want an elite SMS program, go with the company that's dedicating every resource they have to being a great SMS platform. Go to Postscript.io and tell 'em I sent you to sign up today! -
In this episode, Nate went LIVE on his socials to discuss his new year's resolutions for his marketing department in 2025.
Tactical & Practical is sponsored by Intelligems.io & Postscript.io
Intelligems is the ULTIMATE profit optimization tool, and they've become a MASSIVE part of our growth strategy. Testing prices, copy, content, & personalized experiences on our website has driven a huge amount of incremental revenue & profit for us in the last 2 years! If you're testing your website constantly, you're leaving money on the table, so go checkout Intelligems.io !
Postscript is a platform dedicated to one thing and one thing only: becoming the greatest SMS platform the world has ever seen. I wouldn't trust my SMS program to be run through a platform whose main job was e-mail, or reviews, or anything else. If you want an elite SMS program, go with the company that's dedicating every resource they have to being a great SMS platform. Go to Postscript.io and tell 'em I sent you to sign up today! -
Nate goes full EMO on this episode to understand his true value props - something that's widely misunderstood in ecom. He's joined by @SarahLevinger, who's helped OG uncover their best messaging through her work as the founder of TetherInsights.io - a consumer insights company unlocking huge growth for 8- and 9-figure DTC brands.
Tactical & Practical is sponsored by Intelligems.io & Postscript.io
Intelligems is the ULTIMATE profit optimization tool, and they've become a MASSIVE part of our growth strategy. Testing prices, copy, content, & personalized experiences on our website has driven a huge amount of incremental revenue & profit for us in the last 2 years! If you're testing your website constantly, you're leaving money on the table, so go checkout Intelligems.io !
Postscript is a platform dedicated to one thing and one thing only: becoming the greatest SMS platform the world has ever seen. I wouldn't trust my SMS program to be run through a platform whose main job was e-mail, or reviews, or anything else. If you want an elite SMS program, go with the company that's dedicating every resource they have to being a great SMS platform. Go to Postscript.io and tell 'em I sent you to sign up today! -
Nate chats with CEO of The Ridge, Sean Frank, in an effort to understand how a wallet company now sells luggage, rings, knives, and watches.
Tactical & Practical is sponsored by Intelligems.io & Postscript.io
Intelligems is the ULTIMATE profit optimization tool, and they've become a MASSIVE part of our growth strategy. Testing prices, copy, content, & personalized experiences on our website has driven a huge amount of incremental revenue & profit for us in the last 2 years! If you're testing your website constantly, you're leaving money on the table, so go checkout Intelligems.io !
Postscript is a platform dedicated to one thing and one thing only: becoming the greatest SMS platform the world has ever seen. I wouldn't trust my SMS program to be run through a platform whose main job was e-mail, or reviews, or anything else. If you want an elite SMS program, go with the company that's dedicating every resource they have to being a great SMS platform. Go to Postscript.io and tell 'em I sent you to sign up today! -
It's another edition of Currently Crushing, where I breakdown a tactic that's CRUSHING for us RIGHT NOW.
Tactical & Practical is sponsored by Intelligems.io & Postscript.io
Intelligems is the ULTIMATE profit optimization tool, and they've become a MASSIVE part of our growth strategy. Testing prices, copy, content, & personalized experiences on our website has driven a huge amount of incremental revenue & profit for us in the last 2 years! If you're testing your website constantly, you're leaving money on the table, so go checkout Intelligems.io !
Postscript is a platform dedicated to one thing and one thing only: becoming the greatest SMS platform the world has ever seen. I wouldn't trust my SMS program to be run through a platform whose main job was e-mail, or reviews, or anything else. If you want an elite SMS program, go with the company that's dedicating every resource they have to being a great SMS platform. Go to Postscript.io and tell 'em I sent you to sign up today! -
On this episode, Nate breaks down how setting a MINIMUM profit goal allowed OG to grow 100% this year.
Tactical & Practical is sponsored by Intelligems.io & Postscript.io
Intelligems is the ULTIMATE profit optimization tool, and they've become a MASSIVE part of our growth strategy. Testing prices, copy, content, & personalized experiences on our website has driven a huge amount of incremental revenue & profit for us in the last 2 years! If you're testing your website constantly, you're leaving money on the table, so go checkout Intelligems.io !
Postscript is a platform dedicated to one thing and one thing only: becoming the greatest SMS platform the world has ever seen. I wouldn't trust my SMS program to be run through a platform whose main job was e-mail, or reviews, or anything else. If you want an elite SMS program, go with the company that's dedicating every resource they have to being a great SMS platform. Go to Postscript.io and tell 'em I sent you to sign up today! -
On this episode, Nate shares some of his biggest failures this year - selling out of product at the WRONG times - and how he's going to fix it by creating better systems to align marketing & operations.
Tactical & Practical is sponsored by Intelligems.io & Postscript.io
Intelligems is the ULTIMATE profit optimization tool, and they've become a MASSIVE part of our growth strategy. Testing prices, copy, content, & personalized experiences on our website has driven a huge amount of incremental revenue & profit for us in the last 2 years! If you're testing your website constantly, you're leaving money on the table, so go checkout Intelligems.io !
Postscript is a platform dedicated to one thing and one thing only: becoming the greatest SMS platform the world has ever seen. I wouldn't trust my SMS program to be run through a platform whose main job was e-mail, or reviews, or anything else. If you want an elite SMS program, go with the company that's dedicating every resource they have to being a great SMS platform. Go to Postscript.io and tell 'em I sent you to sign up today! - Näytä enemmän
