Episodit
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In our final episode of this season, we discuss a broad range of topics from succeeding on Twitter, understanding how experience impacts our careers and how to leverage instinct.
FOLLOW
That's The Job
Instagram https://www.instagram.com/thats_the_job_/
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Podcast https://thats-the-job.captivate.fm/
Rich Baird
Web: https://bpando.org/
Twitter: https://twitter.com/RichBaird
BP&O Twitter: https://twitter.com/bpandopinion
BP&O Instagram: https://www.instagram.com/bpandopinion/
Logo Archive Twitter: https://twitter.com/logoarchive
Logo Archive Instagram: https://www.instagram.com/logoarchive/
Buy Logo Archive issues: https://logoarchive.bigcartel.com/
Craig Burgess
Web: https://getdoingthings.com
Twitter: https://twitter.com/craigburgess
Instagram: https://www.instagram.com/craigburgess
YouTube: https://www.youtube.com/channel/UCBoobSPKTPGviy41A6vBc6w
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This week Rich and Craig talk about trends and how they both serve and hinder the design industry.
Inevitably, they finally mention coronavirus (with a design twist).
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0:01 - Trends.
6:19 - 10% new.
8:42 - The desperate need to be original.
12:49 - It's good enough and learning when to stop.
15:02 - Branding is now iterative.
19:14 - Where we finally talk about coronavirus (in a design context).
24:08 - The design and culture of a crisis.
FOLLOW
That's The Job
Instagram https://www.instagram.com/thats_the_job_/
Twitter https://www.twitter.com/thats_the_job_/
Podcast https://thats-the-job.captivate.fm/
Rich Baird
Web: https://bpando.org/
Twitter: https://twitter.com/RichBaird
BP&O Twitter: https://twitter.com/bpandopinion
BP&O Instagram: https://www.instagram.com/bpandopinion/
Logo Archive Twitter: https://twitter.com/logoarchive
Logo Archive Instagram: https://www.instagram.com/logoarchive/
Buy Logo Archive issues: https://logoarchive.bigcartel.com/
Craig Burgess
Web: https://getdoingthings.com
Twitter: https://twitter.com/craigburgess
Instagram: https://www.instagram.com/craigburgess
YouTube: https://www.youtube.com/channel/UCBoobSPKTPGviy41A6vBc6w
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We decided to go off-script this week and covered a variety of subjects such as promotion, how to find the next thing, design secrets and selling and talking about design.
0:16 - A British sense of promotion.
5:51 - Becoming known for being known.
9:19 - Whatâs the next thing?
12:36 - Spend time to improve your craft before you promote yourself
18:55 - There are no secrets.
30:12 - How we sell and talk about design.
CONNECT WITH ME:
Web: https://getdoingthings.com/
Twitter: https://twitter.com/craigburgess
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Podcast: https://getdoingthings.com/podcast
Buy Extreme Production: https://getdoingthings.com/extreme-production-book
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A few weeks ago we covered how to get started as a freelancer. This week weâre returning to the topic.
00:11 - Qualifying a lead
02:06 - Explain what theyâre getting.
04:55 - Saying no to things (red flags).
10:01 - Setting expectations with clients.
14:23 - Red flags. Part Two.
16:43 - Writing proposals and winning work.
24:31 - Explain your design work to a client.
27:09 - Getting things wrong.
30:34 - Red flags. Part three.
31:11 - Do you get nervous when you present work?
37:34 - Don't send angry emails.
44:30 - Stepping away from projects.
49:57 - The one piece of advice for getting started as a freelancer.
FOLLOW
That's The Job
Instagram https://www.instagram.com/thats_the_job_/
Twitter https://www.twitter.com/thats_the_job_/
Podcast https://thats-the-job.captivate.fm/
Rich Baird
Web: https://bpando.org/
Twitter: https://twitter.com/RichBaird
BP&O Twitter: https://twitter.com/bpandopinion
BP&O Instagram: https://www.instagram.com/bpandopinion/
Logo Archive Twitter: https://twitter.com/logoarchive
Logo Archive Instagram: https://www.instagram.com/logoarchive/
Buy Logo Archive issues: https://logoarchive.bigcartel.com/
Craig Burgess
Web: https://getdoingthings.com
Twitter: https://twitter.com/craigburgess
Instagram: https://www.instagram.com/craigburgess
YouTube: https://www.youtube.com/channel/UCBoobSPKTPGviy41A6vBc6w
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This week Rich and Craig are joined by Adam Sandler (no, not that one) to discuss creative process.
Where to find Adam Sandler online
Twitter: https://twitter.com/NotTheFamous0ne
Web: http://asgd.co/
0:54 - Intro to Adam Sandler (no, not THAT one).
1:50 - The pressure to productise.
6:05 - Designing for fun or for money?
9:33 - Providing your design work for free to promote yourself.
12:26 - Making design for in your style for clients.
14:10 - To Adam: what's the aspiration for your work?
16:46 - How close to getting Tame Impala are you?
18:01 - How much does nostalgia feature in your work?
21:12 - The line between design and art
25:41 - How restraint boosts ideas.
27:12 - How to improve your creative process.
31:13 - Helping other designers
33:29 - Becoming an "authority".
36:33 - Do follower numbers matter?
41:37 - Social is easier to achieve than getting featured in magazines.
44:54 - Can you be an artist and a designer?
50:37 - Creating a challenge to help you improve as a designer.
52:15 - Adam Sandler creates a piece of 180 second art. Live.
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Richard and Craig discuss how to start out as a freelancer.
CONTENTS
0:43 - The fundamentals of starting out as a freelancer
1:50 - Craig's experience of starting out as a freelancer
3:33 - The freelancer business basics.
6:10 - Feast or famine: how to deal with it as a freelancer
8:14 - Build a recurring income as soon as you can.
10:14 - How can you provide a retainer?
12:47 - Keep in touch with previous clients.
13:18 - Maintain the quality of your product with retainers.
16:04 - Producing passive income.
18:10 - Producing passive income by selling assets.
22:25 - Legitimate alternatives to Adobe Creative Cloud.
23:02 - Say yes more.
31:32 - Before you start: network and build connections where you can.
33:38 - How Richard got started with promotion.
35:00 - Likes don't mean clients.
38:33 - Deposits. Deposits. Deposits.
43:54 - Setting up contracts and terms of business.
FOLLOW
That's The Job
Instagram https://www.instagram.com/thats_the_job_/
Twitter https://www.twitter.com/thats_the_job_/
Podcast https://thats-the-job.captivate.fm/
Rich Baird
Web: https://bpando.org/
Twitter: https://twitter.com/RichBaird
BP&O Twitter: https://twitter.com/bpandopinion
BP&O Instagram: https://www.instagram.com/bpandopinion/
Logo Archive Twitter: https://twitter.com/logoarchive
Logo Archive Instagram: https://www.instagram.com/logoarchive/
Buy Logo Archive issues: https://logoarchive.bigcartel.com/
Craig Burgess
Web: https://getdoingthings.com
Twitter: https://twitter.com/craigburgess
Instagram: https://www.instagram.com/craigburgess
YouTube: https://www.youtube.com/channel/UCBoobSPKTPGviy41A6vBc6w
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Richard and Craig dig deeper into promotion as a designer. And: does having 150,000 subscribers on Instagram make you money?
0:33 - Profile vs Capital.
2:56 - Promoting yourself in 2020 is hard.
5:48 - People who have built profiles might not be making money.
6:45 - Promotion. Itâs got to be about the work.
11:54 - Can you teach ideas?
13:59 - Read widely to help you have better conversations.
20:22 - There's levels to promotion.
21:36 - There's no rush.
25:13 - Try lots of different stuff.
27:39 - Putting yourself out in public is a hard first step.
32:45 - Your work is still valuable with no likes
33:48 - Use other designers as a catalyst
35:04 - Is there money in having a big social following?
41:28 - Having a blog as a designer
42:40 - Catalogue your interests
44:06 - Try new things.
46:30 - Promotion is now a necessity.
51:22 - Create your own TV channel.
FOLLOW
That's The Job
Instagram https://www.instagram.com/thats_the_job_/
Twitter https://www.twitter.com/thats_the_job_/
Podcast https://thats-the-job.captivate.fm/
Rich Baird
Web: https://bpando.org/
Twitter: https://twitter.com/RichBaird
BP&O Twitter: https://twitter.com/bpandopinion
BP&O Instagram: https://www.instagram.com/bpandopinion/
Logo Archive Twitter: https://twitter.com/logoarchive
Logo Archive Instagram: https://www.instagram.com/logoarchive/
Buy Logo Archive issues: https://logoarchive.bigcartel.com/
Craig Burgess
Web: https://getdoingthings.com
Twitter: https://twitter.com/craigburgess
Instagram: https://www.instagram.com/craigburgess
YouTube: https://www.youtube.com/channel/UCBoobSPKTPGviy41A6vBc6w
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How do you promote yourself as a designer? There's lots of ways.
This week we talk about promotion. Richard discusses his experiences with BP&O and Logo Archive, and Craig talks about his experience with lots of side projects.
CONTENTS
1:04 - Getting comfortable with promoting yourself. Or not.
3:55 - Different parts of your personality arenât exclusive.
6:38 - Design is an opportunity to learn.
7:15 - Finding your niche as a designer. Or not.
8:42 - Making that 10% difference.
10:09 - Becoming known for being a specialist.
12:13 - Self-promotion.
13:54 - The Design Press.
15:10 - Finding your own way with marketing.
19:35 - Promotion: youâre competing with everybody, not just designers.
21:00 - Cut through the noise.
21:46 - Clients want to know who you are, not just your results.
27:17 - A better way to promote yourself.
28:35 - Interaction is networking.
33:50 - How to outreach to design studios.
34:48 - A tip on self-promotion.
35:36 - Don't make it about you.
36:19 - Side projects can help build your career.
37:56 - Look to your own style to promote yourself.
40:18 - There's always value to a side project.
43:53 - Take on lots of side projects and try stuff out.
FOLLOW
That's The Job
Instagram https://www.instagram.com/thats_the_job_/
Twitter https://www.twitter.com/thats_the_job_/
Podcast https://thats-the-job.captivate.fm/
Rich Baird
Web: https://bpando.org/
Twitter: https://twitter.com/RichBaird
BP&O Twitter: https://twitter.com/bpandopinion
BP&O Instagram: https://www.instagram.com/bpandopinion/
Logo Archive Twitter: https://twitter.com/logoarchive
Logo Archive Instagram: https://www.instagram.com/logoarchive/
Buy Logo Archive issues: https://logoarchive.bigcartel.com/
Craig Burgess
Web: https://getdoingthings.com
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Rich Baird and Craig Burgess discuss the realities and practicalities of working as a designer.
Our first two episodes are dedicated to pricing, money, and finding your way as a freelancer and an agency.
CONTENTS
1:22 - Winning awards.
7:02 - Survival is more important than anything. Part two.
8:34 - The reality of graphic design.
16:37 - To make money, youâll need to speed up.
20:08 - An employed designer needs to understand this.
23:31 - Has Fiverr lowered the value of design?
27:35 - Weâre all in it together.
28:36 - How can you elevate your value as a designer?
30:52 - The inflation of job titles.
33:35 - It takes 15 years to design simple stuff.
35:50 - The uncomfortable relationship with âvalueâ.
38:13 - When do you decide to raise your prices?
39:54 - Time and money.
41:35 - Do you charge different clients the same amount of money for the same job?
46:12 - The morals of pricing.
48:50 - Think for yourself.
49:29 - How much should I charge for my work?
54:44 - You donât need to conform.
59:26 - Algorithmic governance.
1:00:40 - Itâs all about doing what you like and love.
FOLLOW
That's The Job
Instagram https://www.instagram.com/thats_the_job_/
Twitter https://www.twitter.com/thats_the_job_/
Rich Baird
Web: https://bpando.org/
Twitter: https://twitter.com/RichBaird
BP&O Twitter: https://twitter.com/bpandopinion
BP&O Instagram: https://www.instagram.com/bpandopinion/
Logo Archive Twitter: https://twitter.com/logoarchive
Logo Archive Instagram: https://www.instagram.com/logoarchive/
Buy Logo Archive issues: https://logoarchive.bigcartel.com/
Craig Burgess
Web: https://getdoingthings.com
Twitter: https://twitter.com/craigburgess
Instagram: https://www.instagram.com/craigburgess
YouTube: https://www.youtube.com/channel/UCBoobSPKTPGviy41A6vBc6w
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Rich Baird and Craig Burgess discuss the realities and practicalities of working as a designer.
Our first two episodes are dedicated to pricing, money, and finding your way as a freelancer and an agency.
This is part 1 of 2.
CONTENTS
1:09 - What is That's The Job?
8:56 - Dealing with external freelancers.
13:10 - Marking up on freelancers as an agency.
19:03 - Running an agency in Barnsley.
23:59 - Developing (and finding) staff in an agency.
27:07 - When to hire staff.
28:50 - Hire somebody to help.
30:47 - Making the jump.
34:36 - Occasions of neccesity.
36:38 - Survival is more important than anything.
38:44 - It's always an accident.
40:02 - Don't look at success as unreachable.
41:26 - Followers does not equal credibility.
44:30 - Winning awards.
FOLLOW
That's The Job
Instagram https://www.instagram.com/thats_the_job_/
Twitter https://www.twitter.com/thats_the_job_/
Rich Baird
Web: https://bpando.org/
Twitter: https://twitter.com/RichBaird
BP&O Twitter: https://twitter.com/bpandopinion
BP&O Instagram: https://www.instagram.com/bpandopinion/
Logo Archive Twitter: https://twitter.com/logoarchive
Logo Archive Instagram: https://www.instagram.com/logoarchive/
Buy Logo Archive issues: https://logoarchive.bigcartel.com/
Craig Burgess
Web: https://getdoingthings.com
Twitter: https://twitter.com/craigburgess
Instagram: https://www.instagram.com/craigburgess
YouTube: https://www.youtube.com/channel/UCBoobSPKTPGviy41A6vBc6w
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Rich Baird and Craig Burgess discuss the realities and practicalities of working as a designer.
FOLLOW
That's The Job
Instagram https://www.instagram.com/thats_the_job_/
Twitter https://www.twitter.com/thats_the_job_/
Rich Baird
Web: https://bpando.org/
Twitter: https://twitter.com/RichBaird
BP&O Twitter: https://twitter.com/bpandopinion
BP&O Instagram: https://www.instagram.com/bpandopinion/
Logo Archive Twitter: https://twitter.com/logoarchive
Logo Archive Instagram: https://www.instagram.com/logoarchive/
Buy Logo Archive issues: https://logoarchive.bigcartel.com/
Craig Burgess
Web: https://getdoingthings.com
Twitter: https://twitter.com/craigburgess
Instagram: https://www.instagram.com/craigburgess
YouTube: https://www.youtube.com/channel/UCBoobSPKTPGviy41A6vBc6w