Episodit
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Whether you are 3 years or 33 years away from selling your chiropractic practice / business, this is truly an Oak Tree ConversationâŠWhen is the best time to plant an oak tree? 50 years ago. When is the next best time? Today!
Listen in as Exit Experts Dr. Stephen Franson and Exit DNA author Mac Lackey walk you through the 5 Steps of the Remarkable Exit Process, highlighting the best practices to execute - and the common pitfalls to avoid along the way.
âBusinesses are not bought - they are SOLD.â Listen in on this conversation and set yourself up for a business that will not only give you a great return âone dayâ - but will start to pay you handsomely MONDAY! You will never regret owning a chiropractic business that you built to sell!
Episode Highlights
00:46 - Introduction of Mac Lackey and his expertise, highlighting his journey and mistakes towards optimizing the business exit process
03:19 - The importance of creating strategic value in a business, not just relying on traditional financial multiples, and how this approach can help achieve high-value exits.
04:25 - The concept of building a business that is ready to sell, with practical and tactical tips on optimizing operations, systems, and processes to increase value.
12:06 - The necessity of a proactive approach to selling a business, highlighting that businesses are sold, not just bought, and outlining steps owners can take to attract the right buyers.
17:13 - How both the owner and the business need to be prepared for the sale, focusing on emotional readiness, operational systems, and financial organization.
23:32 - Implementing specific actions over time to drive up business value, likening the process to enhancing a home's value before putting it on the market.
29:17 - Different sale routes, including internal sales to existing team members and external sales to new buyers or corporate entities, and how to attract the best deals.
34:48 - Reducing risks during the due diligence phase, such as ensuring accurate financial records and legal agreements, to build trust and secure the deal.
42:01 - Managing the personal and professional transition post-sale, with tips on planning for the next stage of life or career to ensure a smooth shift.
45:07 - continuously enhancing the appeal of the business by reducing dependency on the founder and integrating exit-thinking into everyday operations.
49:45 - Dr. Adrian welcomes Success Partner Susanne Temperley from Investorus to discuss practical financial strategies for individuals and businesses. Susanne shares insights from her extensive background in finance, emphasizing the importance of personalized financial planning that aligns with individual goals and values. Discover how her and her team provide comprehensive services, from budgeting and investment advice to mortgage broking and financial planning, all aimed at empowering clients to achieve financial freedom and success.
Resources Mentioned
Register now for the Remarkable Attraction Immersion here: https://theremarkablepractice.com/attraction-immersion/
To learn more about the REM CEO Program, please visit: http://www.theremarkablepractice.com/rem-ceo
For more information about Investorus please visit: https://investorus.com.au/
Subscribe to our newest podcast "Build Your Remarkable Practice" here: https://podcasts.apple.com/us/podcast/build-your-remarkable-practice-for-chiropractors/id1734107477
Schedule a Brainstorming call with Dr. Pete
Dr. Stephenâs LinkedIn
Dr. Peterâs LinkedIn
The Remarkable CEO Website
Dr. Stephenâs Book â The Remarkable Practice: The Definitive Guide to Build a Thriving Chiropractic Business
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Listen in on a hardcore business conversation w Dr. Stephen Franson and business savant and author, Mark Murphy:
The business of running a business Adding value as your Modus Operandi When to hold and when to sell your business And countless other business truths and insights!Episode Highlights
00:58 - Introduction of Mark Murphy, author of "The Ultimate Investment," and how they met through the Ultimate Achievers Club (UAC).
02:46 - The importance of measuring business growth by the impact on patients rather than just revenue or patient numbers.
03:40 - The concept of separating the practice from the business, noting that chiropractors often use these terms interchangeably.
05:37 - The three ways to create wealth: investing in a business or operating company, investing in real estate, and financing deals.
09:50 - The importance of having cash confidence and the ability to make long-term plays during tough times.
12:38 - Investing in oneself and one's business to achieve a robust return on investment.
14:53 - Having a team of experts to support the business, including accountants, lawyers, and financial advisors.
16:12 - Leveraging the strengths of a team to free up time and energy for the business owner.
20:17 - The importance of having a high-trust relationship with team members and the ability to provide honest feedback.
27:37 - The need for emotional preparedness to sell a business and the importance of having something to do after retirement that is fulfilling.
36:07 - Recognizing failure as part of the journey to success and learning from mistakes.
40:04 - Seeing people at their highest potential and lifting them up to believe in themselves.
42:33 - The ability to turn problems into opportunities and the importance of being able to handle adversity with grace.
43:36 - The importance of being consistent and grounded as a leader, especially during challenging times.47:12 - Dr. Chris sits down with Success Partner, Dr. Jeff Langmaid of Spark, to dive into an often-missed goldmine: inactive patients who already know, like, and trust their chiropractor. Dr. Jeff introduces "Spark," a game-changing initiative that blends cutting-edge technology with smart, targeted messaging to seamlessly automate patient reactivations. Unlike traditional marketing, Sparkâs pay-per-performance model ensures chiropractors only invest when patients actually return, providing an ethical, results-driven approach to reigniting old connections and sparking new growth from within their existing patient base.
Resources Mentioned
Register now for the Remarkable Attraction Immersion here: https://theremarkablepractice.com/attraction-immersion/
To learn more about the REM CEO Program, please visit: http://www.theremarkablepractice.com/rem-ceo
For more information about Spark please visit:https://sparkpatients.com/
Subscribe to our newest podcast "Build Your Remarkable Practice" here: https://podcasts.apple.com/us/podcast/build-your-remarkable-practice-for-chiropractors/id1734107477
Schedule a Brainstorming call with Dr. Pete
Dr. Stephenâs LinkedIn
Dr. Peterâs LinkedIn
The Remarkable CEO Website
Dr. Stephenâs Book â The Remarkable Practice: The Definitive Guide to Build a Thriving Chiropractic Business
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Puuttuva jakso?
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In this episode, you'll discover:
The 3 drivers that impact profit - and the one that stands above the rest Which has the biggest impact on profit: Increase Price by 1%?Decrease Cost / Expense by 1%?Increase Volume by 1%?The language of business is accounting, and you need to understand it. Are you on track? Time to get your money metrics in orderEpisode Highlights
02:20 - The significance of small actions, such as one encouraging word or going the extra mile, and how they can make a big difference.
04:58 - The concept of the "1% rule" and its relevance to making a bigger impact and income in their coaching business.
06:26 - The significance of profit margin and distributable cash in measuring the health of a business.
07:25 - The 1% Rule: Increasing Price, Decreasing Costs, and Increasing Volume
15:02 - A real-life example to illustrate how increasing price by 1% can significantly impact profit margin.
19:46 - The importance of having the right mindset and tools, such as the "Remarkable Money Metrics" PDF, to guide business decisions.
21:21 - Understanding business metrics and accounting to manage a business effectively.
22:28 - Testing market responses to price changes and recognizing the potential impact on other metrics like referrals and retention.
22:43 - The need for chiropractors to balance different metrics and recognize the competing numbers in their business.
27:45 - Join REM Coach, Dr, Chris as he sits down with Success Partner, Justin Maxwell from Big Life Financial. Justin shares his inspiring journey from grappling with financial ceilings to mastering wealth management, and how he now dedicates his expertise to helping chiropractic office owners achieve financial clarity and growth. Dive deep into Big Life Financialâs unique family office approach, tailored specifically for high-impact businesses, and unveil the systems, strategies, and professional support that can drive significant returns on investment. If you're a chiropractic CEO looking to maximize your businessâs financial potential, this interview will provide invaluable insights on elevating your financial strategy and making a lasting impact.
Resources Mentioned
Download your copy of the REM Money Metrics here: https://theremarkablepractice.com/podcast-ep269-rem-money
Register now for the Remarkable Attraction Immersion here: https://theremarkablepractice.com/attraction-immersion/
To learn more about the REM CEO Program, please visit: http://www.theremarkablepractice.com/rem-ceo
For more information about Big Life Financial please visit: https://www.biglifefinancial.com/
Subscribe to our newest podcast "Build Your Remarkable Practice" here: https://podcasts.apple.com/us/podcast/build-your-remarkable-practice-for-chiropractors/id1734107477
Schedule a Brainstorming call with Dr. Pete
Dr. Stephenâs LinkedIn
Dr. Peterâs LinkedIn
The Remarkable CEO Website
Dr. Stephenâs Book â The Remarkable Practice: The Definitive Guide to Build a Thriving Chiropractic Business
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Get some free legal insight (NOT advice*) from Dr. Stephenâs very own business attorney, John Colucci. Dr. Stephen and John walk through the 5 Stages of the Remarkable Exit Process with an eye on the legal elements of each. Building your Chiropractic Practice with an eye on an eventual sale is very smart⊠A business âbuilt to sellâ will be more productive, more profitable, more fulfilling - and more fun to operate.
Get Johnâs insights around the following stages:
Vision: Your Ideal Exit StrategyReadiness: What you need to do to get your practice / business ready for saleGo to Market: Start your legal check-list nowTransaction: the paperwork, documents, contracts and checksTransition: whatâs the next chapter for you?Episode Highlights
01:09 - An outline of the five phases of the remarkable exit process: vision, readiness, go-to-market strategy, transaction, and transition.
04:10 - Advice on the vision and readiness phases, emphasizing the importance of starting with the end in mind.
06:03 - The importance of documenting all processes and procedures from the beginning to make the practice more attractive to buyers.
09:32 - The go-to-market and readiness phases, focusing on making the business more attractive to buyers.
10:30 - The importance of accurate financial reporting and having a financial team in place.
17:45 - Legal Considerations for the transition phase.
20:27 - Having key team members in place and ensuring their contracts are secure.
21:45 - The typical process of a transaction, starting with a letter of intent or memorandum of understanding.
23:07 - The timeline for due diligence, document drafting, and negotiation, leading to the closing.
29:57 - The differences between an asset sale and a stock sale, including tax implications.
33:23 - The pros and cons of seller financing and the importance of securing the promissory note.
36:23 - The importance of having a post-sale plan to maintain personal identity.
41:23 - State tax planning strategies, such as gifting interests to an irrevocable trust to avoid estate taxes.
45:59 - Being open-minded about the value of their business and listening to prospective buyers and brokers.
48:39 - Final advice on the importance of being prepared and having a clear plan for the transition.
Resources Mentioned
Register now for the Remarkable Attraction Immersion here: https://theremarkablepractice.com/attraction-immersion/
To learn more about the REM CEO Program, please visit: http://www.theremarkablepractice.com/rem-ceo
Subscribe to our newest podcast "Build Your Remarkable Practice" here: https://podcasts.apple.com/us/podcast/build-your-remarkable-practice-for-chiropractors/id1734107477
Schedule a Brainstorming call with Dr. Pete
Dr. Stephenâs LinkedIn
Dr. Peterâs LinkedIn
The Remarkable CEO Website
Dr. Stephenâs Book â The Remarkable Practice: The Definitive Guide to Build a Thriving Chiropractic Business
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In this episode, you'll discover:
Be as intentional with sharing your struggles and challenges as you are with your winsFailure is a part of success, get good at sharing your Wins AND LearnsLeaders are courageous and transparent about âfailuresâ Get beyond your need to be âperfectâ as a leader Action Increases as transparency and trust go upEpisode Highlights
00:52 - The importance of hiring motivated people and inspiring them to achieve their best.
02:58 - The significance of assessment and being brutally honest are crucial for leaders.
05:04 - The impact of unrealistic expectations and the need for support in navigating challenges.
07:52 - Embracing the struggles as part of success.
11:26 - Sharing personal struggles for its impact on growth and development.
13:33 -The importance of humility in leadership.
16:12 - The impact of building trust in your relationships and what it takes to maintain that.
21:55 - Dr. Pete sits down with Mark Lewis, Director of Sales and Marketing for Platinum Systems. Mark shares his remarkable journey from being a PGA golf professional to becoming a pivotal figure in chiropractic software solutions, emphasizing the importance of effective systems and procedures in scaling chiropractic practices. Highlighting the evolution of Platinum Systems, Mark reveals exciting advancements with Platinum 2.0, aimed at providing holistic web-based solutions to enhance efficiency and patient care. If you are looking to increase your practice efficiency, while freeing up your staffâs time, then you will want to listen to what Platinum Systems has to offer.
Resources Mentioned
Register now for the Remarkable Attraction Immersion here: https://theremarkablepractice.com/attraction-immersion/
To learn more about the REM CEO Program, please visit: http://www.theremarkablepractice.com/rem-ceo
For more information about Platinum Systems please visit: https://www.platinumsystem.com/
Subscribe to our newest podcast "Build Your Remarkable Practice" here: https://podcasts.apple.com/us/podcast/build-your-remarkable-practice-for-chiropractors/id1734107477
Schedule a Brainstorming call with Dr. Pete
Dr. Stephenâs LinkedIn
Dr. Peterâs LinkedIn
The Remarkable CEO Website
Dr. Stephenâs Book â
The Remarkable Practice: The Definitive Guide to Build a Thriving Chiropractic Business
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Rick Sapio is a brilliant, battle-hardened business mind with a soft-side. Rickâs experience inside and outside of the Chiropractic Industry - specifically around EXITING and building businesses to sell them - lends him a sharp insight into how to best build your chiropractic practice with EXITING in mind. Listen in on the first of several conversations between Dr. Stephen Franson and Rick and discover:
How to turn your job into a businessThe importance of Core Values and Values-Based Decision MakingThe critical nature of separating the Founder from the Brand and the BusinessHow to create permanence in your offering and processCreating Uniformity and building a World Class TeamHow to build a business that is bigger than you!Creating the business that will attract your Ideal Buyers (eventually)Episode Highlights
00:41 - Optimizing business for sale with a focus on exit strategies.
01:51 - Rick shares his background in helping his business and chiropractic expertise optimize exits.
07:17 - The shift from a culture of resourcefulness to victimhood, with a focus on entrepreneurial parents training their children to be resourceful rather than victims.11:36 - The shift from a culture of resourcefulness to victimhood, with a focus on entrepreneurial parents training their children to be resourceful rather than victims.
14:24 - The concept of the Business Frame, starting with the purpose of the business and catalyzing statements to inspire employees and potential partners.16:57 - The importance of values-based decision making for business success.
24:08 - The value of commitment and permanence in achieving success.
29:58 - Creating a community and having a clear purpose and values to build referability.
32:39 - The importance of soft skills in business, such as purpose, values, and decision-making philosophy.
35:03 - The need for business owners to prepare themselves and their businesses for exit, avoiding language barriers and tactical mistakes.
39:52 - Join REM Coach, Dr, Chris as he sits down with Success Partner, Justin Maxwell from Big Life Financial. Justin shares his inspiring journey from grappling with financial ceilings to mastering wealth management, and how he now dedicates his expertise to helping chiropractic office owners achieve financial clarity and growth. Dive deep into Big Life Financial's unique family office approach, tailored specifically for high-impact businesses, and unveil the systems, strategies, and professional support that can drive significant returns on investment. If you're a chiropractic CEO looking to maximize your businessâs financial potential, this interview will provide invaluable insights on elevating your financial strategy and making a lasting impact.
Resources Mentioned
Register now for the Remarkable Attraction Immersion here: https://theremarkablepractice.com/attraction-immersion/
To learn more about the REM CEO Program, please visit: http://www.theremarkablepractice.com/rem-ceo
For more information about Big Life Financial please visit: https://www.biglifefinancial.com/
Subscribe to our newest podcast "Build Your Remarkable Practice" here: https://podcasts.apple.com/us/podcast/build-your-remarkable-practice-for-chiropractors/id1734107477
Schedule a Brainstorming call with Dr. Pete
Dr. Stephenâs LinkedIn
Dr. Peterâs LinkedIn
The Remarkable CEO Website
Dr. Stephenâs Book â The Remarkable Practice: The Definitive Guide to Build a Thriving Chiropractic Business
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In this episode, you'll discover:
Donât skip the most important step to accelerate mastery and scalabilityThe Demo: the one thing that will change everything Unlock the uniqueness and power of demonstration Alert! If youâre role playing - youâre not trainingEpisode Highlights
01:01 - The importance of continuing education for chiropractors.
02:59 - Requiring patients to engage in continuous education to achieve optimal health.
05:41 - Valuing education in all aspects of business, from marketing to team building and collections.
09:44 - The importance of demonstrating and role-playing in training doctors.
12:22 - Utilizing workshops for personal growth and professional passion.
15:01 - Challenging yourself to deliver the message with conviction and purpose.
16:58 - Demonstrating and role-modeling for team members as a leader.
19:43 - Leaders should show, not just tell, to accelerate mastery and scale their business or practice.
22:36 - Join Dr. Sebastian as he speaks with Joe Hagan, founder of Wealth Colony, a company focused on wealth accumulation through blockchain and cryptocurrency. Joe shares his journey from Wall Street to embracing blockchain technologies and the importance of understanding and utilizing Web 3.0. Learn how Wealth Colony educates small business professionals, including doctors and accountants, on cryptocurrency investments and Web 3.0 tools to enhance their businesses. Discover the significance of digital ownership, cybersecurity, and advanced tools like smart contracts to improve efficiency and engagement.
Resources Mentioned
Download your copy of the Dirty Dozen Poster here: https://theremarkablepractice.com/podcast-ep265-dirtydozen
To learn more about the REM CEO Program, please visit: http://www.theremarkablepractice.com/rem-ceo
Build your dream team with Chiro Match Makers. Learn more at https://chiromatchmakers.com/
For more information about Wealth Colony please visit: www.wealthcolony.com
Subscribe to our newest podcast "Build Your Remarkable Practice" here: https://podcasts.apple.com/us/podcast/build-your-remarkable-practice-for-chiropractors/id1734107477
Schedule a Brainstorming call with Dr. Pete
Dr. Stephenâs LinkedIn
Dr. Peterâs LinkedIn
The Remarkable CEO Website
Dr. Stephenâs Book â The Remarkable Practice: The Definitive Guide to Build a Thriving Chiropractic Business
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In this episode, you'll discover:
Defining your chiropractic USP for humanity (Unique Success Proposition) We have a SIMPLE and ELEGANT solution - donât confuse people You have a COMPELLING story - Are you telling it? Applying the principle of the âHard-Easyâ in practice Itâs never about price - itâs always about VALUEEpisode Highlights
00:57 - Gratitude for the in-person training and the power of the product they deliver.
06:33 - Combining conversion and retention for better results.
08:32 - The importance of understanding the core principles of chiropractic and their unique value proposition.
10:48 - Reinvigorating the chiropractic process through a renewed understanding of the product's power.
13:05 - The importance of an immersive environment for chiropractors to level up and improve their skills.
17:41 - The transformative concepts and takeaways from a recent event, including the importance of engaging people's hearts before their heads.
19:31 - Removing interference to the flow of nerve impulses, likening it to CPR and the Heimlich maneuver.
22:13 - The importance of addressing patients' belief systems for successful chiropractic care.
25:06 - Addressing patients' belief systems before introducing chiropractic care.
27:54 - Dr. Bobby chats with Dr. Andrew Powell from Success Partner, Better Balance Orthotics about a unique product that enhances patient outcomes through proprioception rather than traditional arch support. These orthotics stimulate foot muscles, improving posture, balance, and gait. Initially designed for scoliosis, they've been found to benefit people of all ages. Dr. Powell discusses how implementing these orthotics can boost patient results and significantly increase a practice's revenue. Discover the effectiveness of the product and its potential to boost profitability.
Resources Mentioned
To learn more about the REM CEO Program, please visit: http://www.theremarkablepractice.com/rem-ceo
Build your dream team with Chiro Match Makers. Learn more at https://chiromatchmakers.com/
For more information about Better Balance Orthotics please visit: https://betterbalanceorthotics.com/
Subscribe to our newest podcast "Build Your Remarkable Practice" here: https://podcasts.apple.com/us/podcast/build-your-remarkable-practice-for-chiropractors/id1734107477
Schedule a Brainstorming call with Dr. Pete
Dr. Stephenâs LinkedIn
Dr. Peterâs LinkedIn
The Remarkable CEO Website
Dr. Stephenâs Book â The Remarkable Practice: The Definitive Guide to Build a Thriving Chiropractic Business
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In this episode, you'll discover:
Is your practice Exit Ready?The 5 Stages of a Remarkable ExitThe Remarkable Exit RoadmapPractice Sales happen at the speed of TRUSTHow to get the most for your practice20 Value-Drivers Cheat SheetHow to make your practice IRRESISTIBLE to your Ideal BuyerEpisode Highlights
00:49 - Exiting a chiropractic business with a focus on practice sales and brokerage services.
04:33 - Finding the right buyer for your practice, ensuring a win-win situation for all parties involved.
06:23 - Understanding your personal goals and priorities for selling your practice.
09:01 - The challenges of balancing emotional considerations with transactional factors.
12:06 - Limitations in scaling and transferring value in chiropractic practices make selling difficult.
14:54 - The customary way to arrive at the value of a business, including sales multiple and owners' discretionary earnings.
15:52 - The different types of sales and the role of private equity in the industry.
17:54 - The lack of understanding of chiropractic on new investors.
19:22 - The common pitfalls, such as false expectations and blind spots, and the need for diligence and homework when selling a business.
21:26 - The importance of preparation and documentation for a successful practice sale.
24:09 - Common traits of sellable practices, such as readiness and curbside value.
26:39 - The importance of systems perspective when selling a chiropractic practice.
29:15 - Dr. Adrian and Success Partner, Dr. David Fletcher converse about the benefits of using CLA technology in chiropractic practices. They emphasize its role in patient care improvement, practice efficiency, and enhancing patient-practice interactions. They underscore its use in growing practices through effective patient communication, retention, and internal referrals. Additionally, they highlight the benefits of tracking patient care progression with systematic re-exams, and the substantial patient data collected by CLA, illustrating chiropractic's profound effects on the nervous system.
Resources Mentioned
For more information about selling your practice visit: https://www.progressivepracticesales.com
To learn more about the REM CEO Program, please visit: http://www.theremarkablepractice.com/rem-ceo
Build your dream team with Chiro Match Makers. Learn more at https://chiromatchmakers.com/
Subscribe to our newest podcast "Build Your Remarkable Practice" here: https://podcasts.apple.com/us/podcast/build-your-remarkable-practice-for-chiropractors/id1734107477
For more information about CLA please visit: https://insightcla.com/about/
Schedule a Brainstorming call with Dr. Pete
Dr. Stephenâs LinkedIn
Dr. Peterâs LinkedIn
The Remarkable CEO Website
Dr. Stephenâs Book â The Remarkable Practice: The Definitive Guide to Build a Thriving Chiropractic Business
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In this episode, you'll discover:
Be CLEAR NOT CLEVER when it comes to your communication Audit the communication in all your forms of marketing Why it is critical that you protect your CONFIDENCE as an entrepreneur What METRICS really matter - and WHY you need to monitor them The most valuable asset in your business right nowEpisode Highlights
01:33 - Introduction to Dr. Jeff Langmaid, a multi-faceted chiropractor with a strong business mind.
04:24 - The importance of persistence, diligence, and confidence-building for business growth.
07:42 - Choosing between manifesting your vision or playing problem-solving "whack-a-mole."
09:48 - The difficulties chiropractors face in consuming and applying research-based information to build their certainty and confidence.
11:44 - Analyzing and improving communication methods to better guide patients and grow your business.
14:11 - Insights on how to build bridges and connect with key leaders in the community.
16:37 - Tracking data to monitor and improve business performance.
20:12 - The value of having the right team with diverse skill sets and tapping into resources beyond local communities.
22:58 - Monitoring metrics regularly to drive success and make informed decisions.
25:52 - The value of controllable marketing assets, such as podcasts, and the opportunity for doctors to leverage these assets for growth.
30:15 - Reaching inactive patients through consistent teaching and inviting.
32:37 - Building a successful practice with a team of virtual assistants.
37:32 - Dr. Kale sits down with Success Partner Dr. Erik Kowalke, co-founder of SKED, a software designed to improve efficiency in chiropractic practices. Dr. Kowalke shares his journey from running a busy clinic to developing SKED in 2016 to automate patient communication and scheduling, thereby saving time and enhancing patient experience. He highlights SKEDâs ability to increase show-up rates and streamline operations with intelligent automations. Dr. Kowalke underscores SKEDâs reliability and commitment to future innovations.
Resources Mentioned
To learn more about the REM CEO Program, please visit: http://www.theremarkablepractice.com/rem-ceo
Build your dream team with Chiro Match Makers. Learn more at https://chiromatchmakers.com/
For more information about SKED please visit: www.sked.life
Subscribe to our newest podcast "Build Your Remarkable Practice" here: https://podcasts.apple.com/us/podcast/build-your-remarkable-practice-for-chiropractors/id1734107477
Schedule a Brainstorming call with Dr. Pete
Dr. Stephenâs LinkedIn
Dr. Peterâs LinkedIn
The Remarkable CEO Website
Dr. Stephenâs Book â
The Remarkable Practice: The Definitive Guide to Build a Thriving Chiropractic Business
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In this episode, you'll discover:
Do the preparation so that when you speak you can focus your attention on your audienceThe secret sauce that will make the information lead to transformation.Understand what people want so you can give them what they needHow to anchor yourself into in CERTAINTY - the ultimate people magnetEpisode Highlights
02:40 - Marketing and educating clients through virtual and live events.
05:12 - The importance of execution in a five-part process.
08:53 - Being in the moment for presentations - letting go and having fun.
11:04 - Speaking to a room with the mindset of speaking to one person.
14:26 - Treating people based on their destiny, not history.
16:14 - The importance of understanding audience and message in chiropractic marketing.
20:04 - Shifting from focus on self to audience, reducing anxiety and increasing excitement.
22:01 - Delivering a message that resonates with the audience's wants and needs.
23:58 - Dr. Eric DiMartino welcomes Success Partner, Dr. Jason Green from Simplified Functional Medicine to discuss how their program helps chiropractors incorporate functional medicine into their practices without the need for additional extensive training. Offering comprehensive support in clinical systems, business management, and marketing to drive new patient acquisition, their approach streamlines the treatment of common chronic conditions with simplified protocols. They have also seen an attractive ROI, aiming for a 6 to 7 times return on investment for their clients. Tune in to learn how this system works and can benefit your practice.
Resources Mentioned
To learn more about the REM CEO Program, please visit: http://www.theremarkablepractice.com/rem-ceo
Build your dream team with Chiro Match Makers. Learn more at https://chiromatchmakers.com/
For more information about Simplified Functional Medicine please visit: https://simplifiedfunctionalmedicine.com/
Subscribe to our newest podcast "Build Your Remarkable Practice" here: https://podcasts.apple.com/us/podcast/build-your-remarkable-practice-for-chiropractors/id1734107477
Schedule a Brainstorming call with Dr. Pete
Dr. Stephenâs LinkedIn
Dr. Peterâs LinkedIn
The Remarkable CEO Website
Dr. Stephenâs Book â The Remarkable Practice: The Definitive Guide to Build a Thriving Chiropractic Business
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In this episode, you'll discover:
How we mentally prepare for productive LIVE EVENTS / SPEAKINGInvest 50% of your preparation focusing on these 2 things Make it easy for the people to learn from you Stories move people out of their heads and into their hearts Commit to being TRANSFORMATIONAL - not just informational What to FOCUS on 5 mins before you take the stage Create a COMPELLING Call to Action that MOVES peopleEpisode Highlights
02:03 - An introduction to planning and executing live events, including immersions, marketing, and team building.
05:45 - The importance of consistency in repeating key messages.
07:33 - Developing continuing education for both patients and practitioners.
10:12 - Using frameworks and color-coding to help practitioners learn and stay on track, with a focus on creating a consistent and predictable outcome.
12:29 - Focusing on the right things during preparation for events, such as mindset and execution, rather than just working on a PowerPoint deck or presentation.
14:38 - Preparing for events by visualizing attendees' intentions and goals.
19:34 - The importance of clear objectives and measurable outcomes for events.
22:17 - Understanding patients' needs and delivering on both their wants and needs to create a compelling experience and long-term trusting relationship.
24:52 - Join Dr. Malcolm Rudd as he sits down with Sam Ogutucu, CEO of Medicloud, an IT solutions company based in Australia. Learn how Medicloud ensures regulatory compliance, offers strategic IT planning, and assists clinics in focusing on patient care. Sam also provides a compelling case study of how one clinic expanded from three to over fifty locations with his team's help. Whether you're in healthcare or business, this episode is packed with insights on leveraging technology for growth and compliance.
Resources Mentioned
To learn more about the REM CEO Program, please visit: http://www.theremarkablepractice.com/rem-ceo
Build your dream team with Chiro Match Makers. Learn more at https://chiromatchmakers.com/
For more information about Medic Cloud please visit: mediccloud.com.au
Subscribe to our newest podcast "Build Your Remarkable Practice" here: https://podcasts.apple.com/us/podcast/build-your-remarkable-practice-for-chiropractors/id1734107477
Schedule a Brainstorming call with Dr. Pete
Dr. Stephenâs LinkedIn
Dr. Peterâs LinkedIn
The Remarkable CEO Website
Dr. Stephenâs Book â
The Remarkable Practice: The Definitive Guide to Build a Thriving Chiropractic Business
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In this episode, you'll discover:
Resist the Tyranny of Distraction Step 1: Build a World-Class Chiropractic PracticeStep 2: Do Whatever the Heck You Want To Do How to navigate the distractions in both your business and life Building a great business is going to take 100% FOCUS for a whileEpisode Highlights
04:54 - The importance of vitalistic chiropractic colleges and the launch of a new club on Sherman College Campus.
07:13 - The importance of promoting chiropractic values and the significance of aligning actions with the mission and vision of chiropractic.
10:57 - The significance of focus and commitment in achieving success and producing meaningful results.
13:23 - Finding that fulfillment on purpose and with success being able to invest in other businesses as an equity partner and advisor.
15:41 - Drawing parallels from baseball, the key to success is like keeping you eye on the ball; being focused and productive.
18:03 - Focus is a binary concept. Either you are focused or distracted, and there's no in-between.
21:47 - How the lack of focus can lead to mediocrity, unfulfillment, and unfulfilled potential. Build a successful practice, then focus on other endeavors.
22:32 - Dr. Pete sits down with Success Partner, Dr. Clint Steele,to dive deep into the transformative world of Brain Based Health Solutions. Dr. Steele shares his inspiring journey from struggling practice to incredible success by shifting his focus towards the brain and nervous system. He discusses how this paradigm shift not only revitalized his practice but also enabled him to help other chiropractors make a bigger impact in their communities. From measuring brain function to improving patient outcomes and increasing practice referrals, Dr. Steele offers practical insights and powerful strategies.
Resources Mentioned
To learn more about the REM CEO Program, please visit: http://www.theremarkablepractice.com/rem-ceo
Build your dream team with Chiro Match Makers. Learn more at https://chiromatchmakers.com/
For more information about Brain Based Health Solutions please visit: brainbasedhs.com
Subscribe to our newest podcast "Build Your Remarkable Practice" here: https://podcasts.apple.com/us/podcast/build-your-remarkable-practice-for-chiropractors/id1734107477
Schedule a Brainstorming call with Dr. Pete
Dr. Stephenâs LinkedIn
Dr. Peterâs LinkedIn
The Remarkable CEO Website
Dr. Stephenâs Book â The Remarkable Practice: The Definitive Guide to Build a Thriving Chiropractic Business
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In this episode, you'll discover:
Understand the difference between your muse and your avatarMarketing is messaging and you are the messenger.How to stop broadcasting and mobilize with your marketing messageSpeak to your target audience and you will pick up an additional 30% of the surrounding audienceEpisode Highlights
00:48 - The importance of finding your gratitude in your practice and your life.
04:20 - Tailoring messages for specific audiences for connection and trust.
06:00 - Utilizing âyouâmessages to make your communication feel personal and relevant.
08:22 - Learning to speak directly to your ideal customer, whether in person or virtually, to elicit empathy and create connection.
12:44 - The difference between avatars and muses when it comes to your communication.
15:25 - Speaking directly to the patient or their representative when creating a message or offering.
17:46 - Dr. Lona is joined by Success Partner, Dr. Kendall Price, the mind behind Elevate Marketing Solutions. Dr. Price discusses the core mission of Elevate Marketing in helping chiropractors scale up their patient influx with customized digital marketing strategies and follow-up systems. He emphasizes the importance of personalized market analysis and creating nurturing sequences to re-engage prospects. Plus, discover how Elevate's coordinators can boost your practice's appointments. Tune in to gain insights on optimizing your marketing efforts and making a larger impact in the chiropractic community with these innovative approaches.
Resources Mentioned
To learn more about the REM CEO Program, please visit: http://www.theremarkablepractice.com/rem-ceo
Build your dream team with Chiro Match Makers. Learn more at https://chiromatchmakers.com/
For more information about Elevate Marketing please visit: https://www.goelevatemarketing.com/
Subscribe to our newest podcast "Build Your Remarkable Practice" here: https://podcasts.apple.com/us/podcast/build-your-remarkable-practice-for-chiropractors/id1734107477
Schedule a Brainstorming call with Dr. Pete
Dr. Stephenâs LinkedIn
Dr. Peterâs LinkedIn
The Remarkable CEO Website
Dr. Stephenâs Book â The Remarkable Practice: The Definitive Guide to Build a Thriving Chiropractic Business
-
In this episode, you'll discover:
You are leaving a lot of money on the tableWhy Optimizing every function of your business will increase profitWhat does OPTIMIZE mean for your practice/business? What is the Remarkable Standard for Optimization? What is your business capacity? In the end, all roads lead to revenue and profitEpisode Highlights
00:52 - A problem is an opportunity for optimization, not just a practice issue.
02:45 - The potential for chiropractors to increase their revenue by optimizing their business operations.
05:14 - Pushing the envelope to see what's possible in business and personal growth.
07:51 - Testing limits to uncover hidden opportunities.
10:36 - The challenges of scaling a practice, including managing complexity and optimizing productivity.
12:55 - Profit is the ultimate target for optimizing business, beyond just focusing on revenue.
16:36 - Dr. Kale sits down with Success Partner Dr. Erik Kowalke, co-founder of SKED, a software designed to improve efficiency in chiropractic practices. Dr. Kowalke shares his journey from running a busy clinic to developing SKED in 2016 to automate patient communication and scheduling, thereby saving time and enhancing patient experience. He highlights SKEDâs ability to increase show-up rates and streamline operations with intelligent automations. Dr. Kowalke underscores SKEDâs reliability and commitment to future innovations.
Resources Mentioned
To learn more about the REM CEO Program, please visit: http://www.theremarkablepractice.com/rem-ceo
Build your dream team with Chiro Match Makers. Learn more at https://chiromatchmakers.com/
For more information about SKED please visit: www.sked.life
Subscribe to our newest podcast "Build Your Remarkable Practice" here: https://podcasts.apple.com/us/podcast/build-your-remarkable-practice-for-chiropractors/id1734107477
Schedule a Brainstorming call with Dr. Pete
Dr. Stephenâs LinkedIn
Dr. Peterâs LinkedIn
The Remarkable CEO Website
Dr. Stephenâs Book â The Remarkable Practice: The Definitive Guide to Build a Thriving Chiropractic Business
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In this episode, you'll discover:
Identify the Operational Pain Lines of your PRACTICE right now Identify the Economic Pain Lines of your BUSINESS right now When does your Team start to âpump the breaksâ? Reset business Superior (the ceiling) and Inferior (the floor) pain lines Where is your current Operational Ceiling? Where is your current Economical Floor?Episode Highlights
01:45 - Insights on pain and scar tissue, emphasizing that pain is not the problem but a gift leading to the root cause.
03:29 - The importance of addressing pain in businesses, providing insights and strategies for growth
05:56 - How the "pain line" concept is applied to the chiropractic practice, using the three operational domains of attraction, conversion, and retention.
08:16 - Understanding the ceiling and floor in each domain to optimize business performance.
10:30 - An introduction to the Capacity Tachometer as a tool to check in with team members' capacity and identify areas for improvement.
13:09 - Knowing the requirements for each stage of the patient journey to stay in the zone of optimization.
15:47 - Optimizing business metrics and data analysis.
18:53 - How to analyze a business using leading metrics, not just lagging metrics.
21:36 - Keeping an eye on the floor and ceiling to avoid pain associated with outsized returns.
24:13 - The importance of listening to team members and considering their input when making decisions.
29:22 - The impact of compliance rates on chiropractic practices.
33:01 - Dr. Bobby chats with Dr. Andrew Powell from Success Partner, Better Balance Orthotics about a unique product that enhances patient outcomes through proprioception rather than traditional arch support. These orthotics stimulate foot muscles, improving posture, balance, and gait. Initially designed for scoliosis, they've been found to benefit people of all ages. Dr. Powell discusses how implementing these orthotics can boost patient results and significantly increase a practice's revenue. Discover the effectiveness of the product and its potential to boost profitability.
Resources Mentioned
Download your copy of the Capacity Tachometer here: https://theremarkablepractice.com/podcast-ep256-capacity
To learn more about the REM CEO Program, please visit: http://www.theremarkablepractice.com/rem-ceo
To register for the 2024 Conversion Retention Immersion, please click here: https://theremarkablepractice.com/conv-ret-immersion/
Build your dream team with Chiro Match Makers. Learn more at https://chiromatchmakers.com/
For more information about Better Balance Orthotics please visit: https://betterbalanceorthotics.com/
Subscribe to our newest podcast "Build Your Remarkable Practice" here: https://podcasts.apple.com/us/podcast/build-your-remarkable-practice-for-chiropractors/id1734107477
Schedule a Brainstorming call with Dr. Pete
Dr. Stephenâs LinkedIn
Dr. Peterâs LinkedIn
The Remarkable CEO Website
Dr. Stephenâs Book â The Remarkable Practice: The Definitive Guide to Build a Thriving Chiropractic Business
-
In this episode, you'll discover:
The best businesses in the world are established on 2 solid rocks: E and AExpectations: stating clearly what you expect to bring to and get from a relationshipAgreements: the explicit and written pledge and promise; a pact The only way to get what you want is to get what you needEpisode Highlights
02:20 - The importance of the mindset of setting expectations and agreements in leadership.
05:00 - An introduction to a four-column format to set expectations and form agreements.
08:36 - Utilizing retention-focused conversion strategies from the start.
13:26 - Helping the patient get what they need, now just what they want.
16:54 - Setting core values and policies to optimize practice potential.
18:37 - Dr. Pete sits down with Success Partner, Dr. Omar Ayouby of Innate Radiology, which provides teleradiology services for Australian chiropractors. Driven by a desire to solve a problem and leveraging his background in radiography, Dr. Ayouby found a way to bring government-funded X-rays to chiropractors and create a win-win situation for all parties involved. Join us as we explore how they can help you decrease your liability while increasing your services as well as your bottom line.
Resources Mentioned
To learn more about the REM CEO Program, please visit: http://www.theremarkablepractice.com/rem-ceo
To register for the 2024 Conversion Retention Immersion, please click here: https://theremarkablepractice.com/conv-ret-immersion/
Build your dream team with Chiro Match Makers. Learn more at https://chiromatchmakers.com/
For more information about Innate Radiology please visit: https://www.innateradiology.com.au/
Subscribe to our newest podcast "Build Your Remarkable Practice" here: https://podcasts.apple.com/us/podcast/build-your-remarkable-practice-for-chiropractors/id1734107477
Schedule a Brainstorming call with Dr. Pete
Dr. Stephenâs LinkedIn
Dr. Peterâs LinkedIn
The Remarkable CEO Website
Dr. Stephenâs Book â The Remarkable Practice: The Definitive Guide to Build a Thriving Chiropractic Business
-
In this episode, you'll discover:
Proven best practices and strategies to drive productivity and profit How to becoming the leader worth followingHow Accountability is will get you the GROWTH that you want5 elements to effectively manage peopleEpisode Highlights
01:02 - All management and leadership styles have their place at the right time and in the right way.
02:26 - Challenging common beliefs about management and accountability.
05:16 - How coaching helps guide teams with proven principles and cultural revolution.
08:07 - The importance of understanding cultural nuances in leadership.
10:42 - Leadership, teaching, training, coaching, and managing are essential elements of development.
14:12 - Immersion training for chiropractic teams to grow practices.
16:01 - The need for accountability, coaching, and regular check-ins to achieve desired outcomes.
18:27 - The role of accountability in all aspects of leadership.
22:24 - The value of discipline in maintaining a cohesive community.
25:39 - Join Dr. Eric DiMartino and Success Partner, Jonathan McAlees from Fortis. Jonathan shares his moving chiropractic family story, stemming from his fatherâs life-changing experiences with chiropractic care. Dive into how Fortis has innovated payment processing solutions specifically tailored for chiropractic practices, enhancing efficiency and patient care focus. Join us to discover the transformative impact of these advancements on the chiropractic profession.
Resources Mentioned
To learn more about the REM CEO Program, please visit: http://www.theremarkablepractice.com/rem-ceo
To register for the 2024 Conversion Retention Immersion, please click here: https://theremarkablepractice.com/conv-ret-immersion/
Build your dream team with Chiro Match Makers. Learn more at https://chiromatchmakers.com/
For more information about Fortis please visit: www.fortispay.com
Schedule a Brainstorming call with Dr. Pete
Dr. Stephenâs LinkedIn
Dr. Peterâs LinkedIn
The Remarkable CEO Website
Dr. Stephenâs Book â The Remarkable Practice: The Definitive Guide to Build a Thriving Chiropractic Business
-
In this episode, you'll discover:
Change your expectation and relieve your frustration Shift your perspective and your experience If you made this one mindset shift, how would that change things for you? You will not experience true scalability or durability unless you do this rightEpisode Highlights
00:44 - The frustration with chiropractors' quality and work ethic coming out of the schools.
03:34 - Shaping future chiropractors through mentorship and leadership.
06:59 - Shifting perspective to prioritize Associate Doctor growth and success.
08:42 - Recognizing the need for training and development within your businesses.
11:25 - Building confidence to raise performance.
14:47 - The challenges of integrating new doctors into a clinic and recognizing the need for trade-offs.
17:42 - Investing time and energy in Associate Doctor development.
23:31 - The importance of viewing associate doctors as investments rather than expenses
28:08 - Dr. Eric Martino is joined by Success partner, Today, Michael Tokash, the visionary behind Imaging Services. With over four decades in the X-ray business, Michael specializes in providing cutting-edge imaging solutions exclusively for chiropractors. With an impressive 47-year tenure in the X-ray business, focusing primarily on solutions for chiropractic practices, Michael shares his journey of significant business growth from $2 million to $5 million and discusses new, innovative products that are revolutionizing chiropractic care. Michael is here to shed light on how advanced imaging solutions are enhancing patient care and operational efficiency for chiropractors nationwide.
Resources Mentioned
Download your copy of 10 Steps to Onboarding a Remarkable Associate here: https://theremarkablepractice.com/podcast-ep253-assoconboarding
To register for the 2024 Conversion Retention Immersion, please click here: https://theremarkablepractice.com/conv-ret-immersion/
Build your dream team with Chiro Match Makers. Learn more at https://chiromatchmakers.com/
For more information about Imaging Services please visit: https://www.theimagingservices.com/
Schedule a Brainstorming call with Dr. Pete
Dr. Stephenâs LinkedIn
Dr. Peterâs LinkedIn
The Remarkable CEO Website
Dr. Stephenâs Book â The Remarkable Practice: The Definitive Guide to Build a Thriving Chiropractic Business
-
In this episode, you'll discover:
Raise the relationship bar in your practice and your practice will growNeeding everyone to âlike youâ is a terrible place to lead fromReplace the need to be liked with the desire to be trustedIf people TRUST you, they will do what you tell them to doIf people do what you tell them to do, they will get great results - and LOVE youEpisode Highlights
00:53 - How the struggle with having people like you can hinder your vision.
03:16 - Leading patients by anchoring to chiropractic story and principles.
08:12 - The importance of setting intentional anchors for patient outcomes.
12:37 - Overcoming need to be liked in chiropractic practice, focusing on trust instead.
15:48 - Being rooted in principles to build trust with patients.
17:48 - How developing oneself is key to building trust within a team.
22:17 - Prioritizing consistency over perfection.26:40 - Dr. Pete is joined by Dr. Steve Tullius, a Success Partner who along with building his own practice, now helps other doctors through his company Waitlist Workshops. Dr. Tullius shares his journey from overcoming a fear of public speaking to using workshops as a powerful tool for educating the public about chiropractic care. He discusses the expansion of his topics to include neurodevelopment, mental health, and autoimmune conditions, and the impact it has had on attracting new patients. Dr. Tullius also provides insights into the ROI of workshops and the importance of not overselling to patients.
Resources Mentioned
To register for the 2024 Conversion Retention Immersion, please click here: https://theremarkablepractice.com/conv-ret-immersion/
To learn more about the REM CEO Program, please visit: http://www.theremarkablepractice.com/rem-ceo
Build your dream team with Chiro Match Makers. Learn more at
https://chiromatchmakers.com/
For more information about Waitlist Workshops please visit:
https://www.waitlistworkshops.com/
Schedule a Brainstorming call with Dr. Pete
Dr. Stephenâs LinkedIn
Dr. Peterâs LinkedIn
The Remarkable CEO Website
Dr. Stephenâs Book â The Remarkable Practice: The Definitive Guide to Build a Thriving Chiropractic Business
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