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Today on The Business of Endurance, we’re joined by the incredible Michael Crawley – a world-class runner, anthropologist, and author of Out of Thin Air and To the Limit. Michael has spent years running alongside Ethiopia’s elite athletes and exploring the farthest edges of human endurance. In this episode, he takes us deep into the mindset, community, and unseen struggles that define world-class endurance running. We’ll discuss the powerful role of ‘tribe’ in building endurance, the pros and cons of relying on technology, and whether books like Born to Run are inspirational or misleading myths. Michael also dives into what it takes to develop an endurance mindset and why so many people are drawn to pushing their limits today. If you’re looking to sharpen your mental game, understand the science behind the sport, or balance performance with sustainability, this conversation is packed with insights you won’t want to miss.
Michael's Running JourneyEthiopian Running CultureTraining as a CommunityTechnology in RunningBorn to Run and Cultural PerspectivesMental Endurance and MotivationEndurance Sports and Environmental ImpactSocial Media and Athlete Branding
Highlights:Links:
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Connect with Michael Crawley on Instagram & Web.
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We are living in a time of abundance, where entrepreneurs have more opportunities than ever before. With the rise of AI, colossal advancements in technology and the scope to reach millions of people in seconds, it has never been a more exciting or easily accessible time for your business to thrive. But are you riding that wave of exhilaration, or are you crashing and burning in a downhill spiral?
Please Subscribe to Business of Endurance on Apple Podcasts, leave a comment, and give us a 5-Star review.This episode was sponsored by The Trusted Team and 4th Discipline
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In this episode, we’re joined by Renee McGregor, a leading sports dietitian, ultra-runner, and expert in eating disorders, particularly in athletes. Renee has spent years bridging the gap between nutrition and endurance sports, working with Olympians and amateur athletes alike to help them fuel their bodies for peak performance. In today’s conversation, we’ll dive deep into her journey—how she became a dietitian, the lessons she's learned from her own running experiences, and how she helps others avoid common pitfalls in nutrition, like underfueling and the dangers of Relative Energy Deficiency in Sport (RED-S). We’ll also explore how to balance proper nutrition with the high demands of endurance training, her thoughts on the rise of personalised nutrition through tech, and why mental health plays such a crucial role in an athlete’s well-being. Whether you’re an endurance athlete or just someone looking to optimise your health, this episode will provide you with actionable insights on longevity, performance, and finding balance.
Rini's Running JourneyPinnacle Moments in RunningTransition to DieteticsClinical Training and Career PathDietitian vs. NutritionistUnderstanding REDSUnderstanding Recovery TimelinesThe Role of Social Media in Nutrition TrendsThe Impact of Technology on Athletic PerformanceCritique of Glucose Monitoring and AI in NutritionChallenges with Popular Nutrition ProgramsMental Health and Eating Disorders Post-COVIDNutrition Strategies for UltramarathonsRecommended Reads for Better HealthThe Importance of Innovation in NutritionWhere to Find More Information
Highlights:
Links:
Click here for additional helpful content mentioned in this episode.
Connect with Renee McGregor on Instagram & Web.
Explore The Limitless Life Workshop:
We are living in a time of abundance, where entrepreneurs have more opportunities than ever before. With the rise of AI, colossal advancements in technology and the scope to reach millions of people in seconds, it has never been a more exciting or easily accessible time for your business to thrive. But are you riding that wave of exhilaration, or are you crashing and burning in a downhill spiral?
Please Subscribe to Business of Endurance on Apple Podcasts, leave a comment, and give us a 5-Star review.This episode was sponsored by The Trusted Team and 4th Discipline
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Welcome to this episode of The Business of Endurance podcast! Today, we're thrilled to have Alex Bok, the visionary founder of Kú Cycle, with us. Alex's journey from a successful banking career to revolutionising the triathlon bike industry is nothing short of inspiring. In this episode, you'll discover how Alex’s insights from Formula 1 engineering and his passion for triathlon led to groundbreaking innovations in bike design. Learn about the importance of marginal gains, the impact of aerodynamics on performance, and how Kú Cycle's unique business model is disrupting the industry. Alex will share stories from his collaboration with top athletes, including his work with the legendary Brett Sutton and the rising star Rico Bogen. Whether you're an athlete, entrepreneur, or cycling enthusiast, this episode is packed with valuable lessons on fitness, business, and personal growth. Don't miss out on Alex’s practical advice and inspirational journey!
Transition from Banking to Bike BoutiqueInnovative Concepts in Bike RetailFounding and Philosophy of Kú CycleTechnical Innovations in Kú CyclesChallenges and Evolution in Bike DesignTeam BB and Professional Triathlon InsightsNextGen Project and Future GoalsThe Evolution of Aerodynamics in CyclingBalancing Innovation and Production in Bike ManufacturingThe Role of AI in Modern CyclingFunding and Business Strategy for Kú CycleKu’s Marmite Effect: Love It or Hate ItTony Robbins' Influence on Personal and Business GrowthThe Power of Books and Compounding in BusinessUnderstanding CDA and Its Impact on PerformanceFuture Goals and Innovations for Kú Cycle
Highlights:Links:
Click here for additional helpful content mentioned in this episode.
Connect with Alex Bok on Instagram & LinkedIn & Web.
Explore The Limitless Life Workshop
We are living in a time of abundance, where entrepreneurs have more opportunities than ever before. With the rise of AI, colossal advancements in technology and the scope to reach millions of people in seconds, it has never been a more exciting or easily accessible time for your business to thrive. But are you riding that wave of exhilaration, or are you crashing and burning in a downhill spiral?
Please Subscribe to Business of Endurance on Apple Podcasts, leave a comment, and give us a 5-Star review.
Launch Your Own Podcast:
ShoRunner is the leading podcast production and strategic content company for brands, organisations, institutions, individuals, and entrepreneurs. Our team sets you up with the right strategy, equipment, training, guidance and content to ensure you sound amazing while speaking to your niche audience and networking with your perfect clients. Get in touch with Jason on LinkedIn.This episode was sponsored by The Trusted Team and 4th Discipline
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Welcome to Season 8 of The Business of Endurance podcast!
We're back with an exciting lineup!
Highlights of the upcoming season include interviews with a clinical dietitian specialising in eating disorders and Olympic sports, a writer on the cusp of a new book launch, an endurance athlete with a transformational story from alcohol dependency, and a dynamic professional triathlon couple.
Please Subscribe to Business of Endurance on Apple Podcasts, leave a comment, and give us a 5-Star review.
Launch Your Own Podcast:
ShoRunner is the leading podcast production and strategic content company for brands, organisations, institutions, individuals, and entrepreneurs. Our team sets you up with the right strategy, equipment, training, guidance and content to ensure you sound amazing while speaking to your niche audience and networking with your perfect clients. Get in touch with Jason on LinkedIn.This episode was sponsored by The Trusted Team and 4th Discipline
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Hosts Charlie Redding and Claire Fudge wrap up the seventh season of The Business of Endurance. They reflect on a successful season of powerful conversations, highlighting 2 key guests:
Ben RosarioDean KarnazesPlease Subscribe to Business of Endurance on Apple Podcasts, leave a comment, and give us a 5-Star review.
Launch Your Own Podcast:
ShoRunner is the leading podcast production and strategic content company for brands, organisations, institutions, individuals, and entrepreneurs. Our team sets you up with the right strategy, equipment, training, guidance and content to ensure you sound amazing while speaking to your niche audience and networking with your perfect clients. Get in touch with Jason on LinkedIn.This episode was sponsored by The Trusted Team and 4th Discipline
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Hosts Charlie Redding and Claire Fudge wrap up the seventh season of The Business of Endurance. They reflect on a successful season of powerful conversations, highlighting 3 key guests:
Lewis RoblingRico BoganAndrea Henkel BurkePlease Subscribe to Business of Endurance on Apple Podcasts, leave a comment, and give us a 5-Star review.
Launch Your Own Podcast:
ShoRunner is the leading podcast production and strategic content company for brands, organisations, institutions, individuals, and entrepreneurs. Our team sets you up with the right strategy, equipment, training, guidance and content to ensure you sound amazing while speaking to your niche audience and networking with your perfect clients. Get in touch with Jason on LinkedIn.This episode was sponsored by The Trusted Team and 4th Discipline
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Hosts Charlie Redding and Claire Fudge wrap up the seventh season of The Business of Endurance. They reflect on a successful season of powerful conversations, highlighting 4 key guests:
Chloe & Jeff SmithAlex HutchinsonMatt FitzgeraldHeather JacksonPlease Subscribe to Business of Endurance on Apple Podcasts, leave a comment, and give us a 5-Star review.
Launch Your Own Podcast:
ShoRunner is the leading podcast production and strategic content company for brands, organisations, institutions, individuals, and entrepreneurs. Our team sets you up with the right strategy, equipment, training, guidance and content to ensure you sound amazing while speaking to your niche audience and networking with your perfect clients. Get in touch with Jason on LinkedIn.This episode was sponsored by The Trusted Team and 4th Discipline
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Welcome to another episode of The Business of Endurance Podcast, where we dive deep into the minds and lives of the world’s most inspiring endurance athletes. Today, I’m thrilled to have a true legend in the world of ultrarunning—Dean Karnazes. Known as the "Ultramarathon Man," Dean has not only redefined the limits of human endurance but has inspired millions with his remarkable stories and insights. In this episode, Dean opens up about the mental and physical strategies that have powered him through some of the world’s most gruelling races. We explore his evolution in race nutrition, tackling post-race blues, and balancing the demands of ultrarunning with family life. Whether you're an aspiring ultrarunner or looking for inspiration to push through life’s challenges, Dean’s wisdom on health, longevity, and mental resilience will leave you motivated to conquer your own limits. Get ready for an unforgettable conversation!
Dean's First Ultra Marathon ExperienceProudest Achievements & Evolution of Ultra RunningNutrition Strategies for Extreme EnvironmentsDealing with Post-Race BluesBalancing Training and Family LifeCultural Experiences Through RunningThe Significance of the Western States 100Mental Strategies for EnduranceReflections on the Olympics
Highlights:
Links:
Click here for additional helpful content mentioned in this episode.
Connect with Dean Karnazes on Instagram & LinkedIn & Web.
Explore The Limitless Life Workshop
We are living in a time of abundance, where entrepreneurs have more opportunities than ever before. With the rise of AI, colossal advancements in technology and the scope to reach millions of people in seconds, it has never been a more exciting or easily accessible time for your business to thrive. But are you riding that wave of exhilaration, or are you crashing and burning in a downhill spiral?
Please Subscribe to Business of Endurance on Apple Podcasts, leave a comment, and give us a 5-Star review.
Launch Your Own Podcast:
ShoRunner is the leading podcast production and strategic content company for brands, organisations, institutions, individuals, and entrepreneurs. Our team sets you up with the right strategy, equipment, training, guidance and content to ensure you sound amazing while speaking to your niche audience and networking with your perfect clients. Get in touch with Jason on LinkedIn.This episode was sponsored by The Trusted Team and 4th Discipline
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Welcome to The Business of Endurance podcast! In today's episode, we have the privilege of hosting Ben Rosario, a powerhouse in the running industry. From his beginnings as an elite athlete to his transformative role as the Executive Director of Hoka Northern Arizona Elite, Ben has a wealth of experience to share. We delve into his inspiring career journey, uncovering insights on fitness, life, business, and health. Ben reveals secrets from his book "Run Like a Pro, Even if You’re Slow," offering practical tips on training, pacing, recovery, and nutrition. We also explore the innovative coaching methods he uses and the unique culture that drives the success of the Hoka NAZ Elite team, and both the importance and challenges that athlete shoe sponsorship poses. Whether you're an aspiring runner, a seasoned athlete, an entrepreneur or someone looking to elevate their endurance game, this episode is packed with invaluable advice and motivation to help you reach new heights.
An Inspiring Coaching StoryTraining Strategies with Matt FitzgeraldBusiness of Running TeamsCulture and Coaching PhilosophyTechnology in RunningStaying Healthy Forever
Highlights:Links:
Click here for additional helpful content.
Connect with Ben Rosario on LinkedIn & Web.
Explore The Limitless Life Workshop
We are living in a time of abundance, where entrepreneurs have more opportunities than ever before. With the rise of AI, colossal advancements in technology and the scope to reach millions of people in seconds, it has never been a more exciting or easily accessible time for your business to thrive. But are you riding that wave of exhilaration, or are you crashing and burning in a downhill spiral?
Please Subscribe to Business of Endurance on Apple Podcasts, leave a comment, and give us a 5-Star review.
Launch Your Own Podcast:
ShoRunner is the leading podcast production and strategic content company for brands, organisations, institutions, individuals, and entrepreneurs. Our team sets you up with the right strategy, equipment, training, guidance and content to ensure you sound amazing while speaking to your niche audience and networking with your perfect clients. Get in touch with Jason on LinkedIn.This episode was sponsored by The Trusted Team and 4th Discipline
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Welcome to The Business of Endurance Podcast! In today’s episode, we are thrilled to have Olympic gold medalist and Biathlon World Cup champion, Andrea Henkel Burke, join us. Andrea's remarkable journey from the challenges of growing up in a divided Germany to the pinnacle of athletic achievement offers a wealth of inspiring stories and invaluable lessons. She will share the pivotal moments that defined her career, insights into her rigorous training regimen, and the mental resilience that propelled her to success. Additionally, Andrea will provide practical advice on fitness, health, and nutrition, including her innovative approach to supporting recovery from Long Covid. Whether you're an aspiring athlete, a seasoned competitor, or simply someone looking to be inspired, Andrea's experiences and wisdom will offer actionable insights and motivation to help you achieve your own goals. Don’t miss this captivating episode!
Andrea's Athletic JourneyDoping in SportsTraining and Competing in BiathlonMental Resilience and RecoveryImpact of the Berlin WallAndrea's Long COVID Program
Highlights:Links:
Click here for additional helpful content.
Connect with Anthea Henkel Burke on Instagram & Web.
Explore The Limitless Life Workshop
We are living in a time of abundance, where entrepreneurs have more opportunities than ever before. With the rise of AI, colossal advancements in technology and the scope to reach millions of people in seconds, it has never been a more exciting or easily accessible time for your business to thrive. But are you riding that wave of exhilaration, or are you crashing and burning in a downhill spiral?
Please Subscribe to Business of Endurance on Apple Podcasts, leave a comment, and give us a 5-Star review.
Launch Your Own Podcast:
ShoRunner is the leading podcast production and strategic content company for brands, organisations, institutions, individuals, and entrepreneurs. Our team sets you up with the right strategy, equipment, training, guidance and content to ensure you sound amazing while speaking to your niche audience and networking with your perfect clients. Get in touch with Jason on LinkedIn.This episode was sponsored by The Trusted Team and 4th Discipline
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Welcome to another exciting episode of the Business of Endurance Podcast, where we delve into the stories, insights, and advice of the world's top endurance athletes. Today, we have a truly inspiring guest, someone who has taken the triathlon world by storm with his remarkable achievements at such a young age. Rico Bogen, the youngest Ironman 70.3 World Champion, joins us to share his journey to the top, his training secrets, and his approach to balancing life, fitness, and the business aspects of being a professional athlete. At just 22 years old, Rico has already made history and is poised for even greater success. We'll discuss his partnership with Ku bikes, explore his strategies for maintaining peak health and nutrition, and learn how he handles the pressures that come with being a world champion. We'll also dive into his thoughts on the strength of German triathletes, his race selection process, and his long-term goals in the sport. This episode promises to be packed with valuable insights and actionable advice, whether you're an aspiring triathlete, a seasoned pro, or someone looking to improve your overall fitness and performance. Stay tuned as we uncover the story behind Rico Bogen's incredible success and what drives him to push the limits of human endurance. So, without further ado, let's welcome Rico Bogen to the Business of Endurance Podcast!
Rico's journey to becoming the youngest ever 70.3 World Champion.The challenges of training at altitude and how he overcame them before the big race.How his preparation and strategy for 70.3 races differ from shorter distances.The importance of nutrition in middle-distance triathlons and how he manages it.The impact of sponsorships and how his approach to them has changed post-World Championship win.Balancing training, social media, sponsorship obligations, and maintaining a social life.The importance of recovery strategies, including physiotherapy and nutrition.
Highlights:
Links:
Click here for additional helpful content.
Connect with Rico Bogen on Instagram & YouTube
Explore The Limitless Life Workshop
We are living in a time of abundance, where entrepreneurs have more opportunities than ever before. With the rise of AI, colossal advancements in technology and the scope to reach millions of people in seconds, it has never been a more exciting or easily accessible time for your business to thrive. But are you riding that wave of exhilaration, or are you crashing and burning in a downhill spiral?
Please Subscribe to Business of Endurance on Apple Podcasts, leave a comment, and give us a 5-Star review.
Launch Your Own Podcast:
ShoRunner is the leading podcast production and strategic content company for brands, organisations, institutions, individuals, and entrepreneurs. Our team sets you up with the right strategy, equipment, training, guidance and content to ensure you sound amazing while speaking to your niche audience and networking with your perfect clients. Get in touch with Jason on LinkedIn.This episode was sponsored by The Trusted Team and 4th Discipline
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Today, we have part 2 of our talk with the incredibly inspiring Lewis Robling, a former professional rugby player who has made a name for himself in the world of endurance sports. Drawing from his experience as both a seasoned ultra runner and a former rugby player, Lewis shares insights on how running can be a powerful tool for mental health, the impact of social media on our well-being, and the critical role of nutrition and sleep in athletic performance and recovery. We also delve into the benefits of a plant-based diet and the importance of understanding your "why" in both sport and business.
Running and Mental HealthThe Two Faces of Social MediaNutrition and PerformanceSleep and RecoveryUnderstanding Your "Why"
Highlights:Links:
Click here for additional helpful content from The 4th Discipline.
Click here to book your free coaching call with The Trusted Team so you can 'find your why'.
Connect with Lewis Robling on LinkedIn
Explore The Limitless Life Workshop
We are living in a time of abundance, where entrepreneurs have more opportunities than ever before. With the rise of AI, colossal advancements in technology and the scope to reach millions of people in seconds, it has never been a more exciting or easily accessible time for your business to thrive. But are you riding that wave of exhilaration, or are you crashing and burning in a downhill spiral?
Please Subscribe to Business of Endurance on Apple Podcasts, leave a comment, and give us a 5-Star review.
Launch Your Own Podcast:
ShoRunner is the leading podcast production and strategic content company for brands, organisations, institutions, individuals, and entrepreneurs. Our team sets you up with the right strategy, equipment, training, guidance and content to ensure you sound amazing while speaking to your niche audience and networking with your perfect clients. Get in touch with Jason on LinkedIn.This episode was sponsored by The Trusted Team and 4th Discipline
This episode was sponsored by The Trusted Team and 4th Discipline
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Today, we have an incredibly inspiring guest whose journey from professional rugby to ultrarunning is nothing short of remarkable. Joining us is Lewis Robling, a former professional rugby player who has made a name for himself in the world of endurance sports. Lewis's story is a testament to the power of resilience and the human spirit. After an impressive career in rugby, he transitioned into ultrarunning, where he not only found a new passion but also a new purpose. His ultrarunning journey, which began as an accident during the lockdown, has led him to complete some of the most grueling races imaginable, including a 125km ultra with just four weeks of preparation and five 250km ultras in just 12 months. But Lewis's story is about more than just physical endurance. He is a strong advocate for mental health, supporting the Big Moose charity, and using his platform to raise awareness about the importance of mental well-being. His belief in the transformative power of running for mental health and his personal experiences in this area offer invaluable insights.
Early Rugby Career and DevelopmentInspirational Rugby MomentsTransition to Ultra RunningFirst Ultra Marathon and Lessons LearnedUsing Running for Personal Growth
Highlights:Links: Click here for additional helpful content.
Connect with Lewis Robling on LinkedIn
Explore The Limitless Life Workshop
We are living in a time of abundance, where entrepreneurs have more opportunities than ever before. With the rise of AI, colossal advancements in technology and the scope to reach millions of people in seconds, it has never been a more exciting or easily accessible time for your business to thrive. But are you riding that wave of exhilaration, or are you crashing and burning in a downhill spiral?
Please Subscribe to Business of Endurance on Apple Podcasts, leave a comment, and give us a 5-Star review.
Launch Your Own Podcast:
ShoRunner is the leading podcast production and strategic content company for brands, organisations, institutions, individuals, and entrepreneurs. Our team sets you up with the right strategy, equipment, training, guidance and content to ensure you sound amazing while speaking to your niche audience and networking with your perfect clients. Get in touch with Jason on LinkedIn.This episode was sponsored by The Trusted Team and 4th Discipline
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Welcome to another episode of The Business of Endurance podcast! Today, we have the pleasure of speaking with the extraordinary Heather Jackson. Heather is a retired professional triathlete with multiple Ironman & 70.3 wins and a Kona podium to her name, who has transitioned into ultra running and gravel cycling, showcasing an incredible journey of endurance and versatility. Known for her mental resilience and ability to push through diverse sporting challenges, Heather nearly made the Olympic ice hockey team before shifting her focus to triathlons. In this episode, Heather shares her favourite win at the iconic Escape from Alcatraz Triathlon, discusses the mental tactics she employs, and provides insights into her unique nutritional strategies for various endurance events. We also delve into her journey into triathlon, her approach to mental recovery, and the business side of her athletic career, including marketing and securing sponsorships. Whether you’re an aspiring athlete or a seasoned professional, Heather’s experiences and advice offer valuable lessons in fitness, life, business, health, and nutrition. Tune in for an inspiring conversation!
Heather's Greatest Win: Escape from AlcatrazThe Challenges and Thrills of the Escape from AlcatrazLearning from Defeats and Bad DaysTransitioning Between SportsTraining and Nutrition StrategiesMarketing and Sponsorship InsightsSwimming Challenges and Group DynamicsBook Recommendations and Final Thoughts
Highlights:
Links: Click here for additional helpful content & click here to book a call with Charlie Reading.
Connect with Heather Jackson on LinkedIn & Website
Explore The Limitless Life Workshop
We are living in a time of abundance, where entrepreneurs have more opportunities than ever before. With the rise of AI, colossal advancements in technology and the scope to reach millions of people in seconds, it has never been a more exciting or easily accessible time for your business to thrive. But are you riding that wave of exhilaration, or are you crashing and burning in a downhill spiral?
Please Subscribe to Business of Endurance on Apple Podcasts, leave a comment, and give us a 5-Star review.
Launch Your Own Podcast:
ShoRunner is the leading podcast production and strategic content company for brands, organisations, institutions, individuals, and entrepreneurs. Our team sets you up with the right strategy, equipment, training, guidance and content to ensure you sound amazing while speaking to your niche audience and networking with your perfect clients. Get in touch with Jason on LinkedIn.This episode was sponsored by The Trusted Team and 4th Discipline
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Welcome to another episode of The Business of Endurance, Matt Fitzgerald, a prolific author with 35 books to his name, shares his captivating journey as a runner and writer. The conversation covers his experiences from starting as an 11-year-old runner, attempting to go pro at 46, to documenting his endeavours in books such as 'Running the Dream' and 'Iron War.' Matt delves into the importance of mindset, the impact of rivalries on performance, and the principles of mental conditioning for runners. He also discusses his books, 'Racing Weight' and 'Diet Cults,' focusing on healthy eating for athletes. Additionally, Matt introduces the concept of the Dream Run Camp, a unique experience for runners to fully immerse themselves in their sport. The episode also touches on Matt's battle with long COVID and his ongoing recovery journey, including the holistic strategies he's employing to improve his condition. He previews his upcoming book 'Dying to Run,' which documents his struggles and hopes for a full recovery. To conclude, Matt shares his insights and advice for those suffering from long COVID and highlights the importance of persistence and marginal gains in both athletic performance and recovery.
Highlights:
Matt's Journey to Becoming a Pro RunnerLessons from the ProsThe Dave Scott and Mark Allen RivalryMental Conditioning for RunnersPain Management and Training as TreatmentBalancing Professional and Personal PassionsDiet and Nutrition InsightsDream Run Camp ExperienceBooks and InspirationsDealing with Long COVIDLinks:
Click here for additional helpful content
Connect with Matt Fitzgerald on his LinkedIn & WebsiteExplore The Limitless Life Workshop
We are living in a time of abundance, where entrepreneurs have more opportunities than ever before. With the rise of AI, colossal advancements in technology and the scope to reach millions of people in seconds, it has never been a more exciting or easily accessible time for your business to thrive. But are you riding that wave of exhilaration, or are you crashing and burning in a downhill spiral?
Please Subscribe to Business of Endurance on Apple Podcasts, leave a comment, and give us a 5-Star review.
Launch Your Own Podcast:
ShoRunner is the leading podcast production and strategic content company for brands, organisations, institutions, individuals, and entrepreneurs. Our team sets you up with the right strategy, equipment, training, guidance and content to ensure you sound amazing while speaking to your niche audience and networking with your perfect clients. Get in touch with Jason on LinkedIn.
This episode was sponsored by The Trusted Team and 4th Discipline
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Welcome to another episode of The Business of Endurance, where we explore the edges of human potential through the lens of science and personal experience. Today, we're honoured to host Alex Hutchinson, the author of "Endure," a book I rate as one of the best I've ever read. "Endure" isn't just a book; it's a journey into the heart of human capacity. Alex delves deep into the mental aspects of endurance sport, sparking more thought on this topic than any other work in the field. His insights are a beacon for athletes, coaches, and anyone fascinated by the limits of human performance. Today's conversation spans from the incredible feats of athletes like Eliud Kipchoge, whose sub-2-hour marathon stands as a testament to breaking mental and physical barriers, to the everyday applications of endurance science in business and personal health. We'll discuss how mental conditioning shapes top-tier athletes, how AI will impact the world of business and sport and dive into how the perception of effort can redefine what we believe is possible. His profound knowledge helps us understand the intricacies of endurance, not just in sport, but in every challenging aspect of our lives, so I know you are going to love this episode with the incredible Alex Hutchinson.
The Sub 2 Marathon ProjectBreaking Mental and Physical LimitsThe Role of Technology in Endurance SportsBalancing Technology in Endurance SportsThe Impact of AI on Endurance SportsAI's Influence on JournalismExciting Developments in Sports NutritionRecommended Reads and Influential BooksCreative Process and Overcoming Blocks
Highlights:Links:
The AI Advance with Charles Reading
The Data Decoder by Claire FudgeConnect with Alex Hutchinson on his LinkedIn & Website
Explore The Limitless Life Workshop
We are living in a time of abundance, where entrepreneurs have more opportunities than ever before. With the rise of AI, colossal advancements in technology and the scope to reach millions of people in seconds, it has never been a more exciting or easily accessible time for your business to thrive. But are you riding that wave of exhilaration, or are you crashing and burning in a downhill spiral?
Please Subscribe to Business of Endurance on Apple Podcasts, leave a comment, and give us a 5-Star review.
Launch Your Own Podcast:
ShoRunner is the leading podcast production and strategic content company for brands, organisations, institutions, individuals, and entrepreneurs. Our team sets you up with the right strategy, equipment, training, guidance and content to ensure you sound amazing while speaking to your niche audience and networking with your perfect clients. Get in touch with Jason on LinkedIn.
This episode was sponsored by The Trusted Team and 4th Discipline
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Welcome to another episode and season of the Business of Endurance, where we explore the inspirational journeys and practical wisdom of remarkable individuals who blend passion with perseverance. Today, we're thrilled to host Chloe and Jeff Smith, the dynamic father-daughter duo behind Bigmoose and Bigmoose Coffee Co. What started from a profound personal loss has grown into a beacon of hope and community support in Cardiff. Jeff, a former professional athlete turned philanthropist, and Chloe, a record-setting mountaineer and passionate advocate for mental health, have combined their adventuresome spirits to create more than just a café. They’ve established a charity dedicated to drastically cutting down the waiting time for mental health services and supporting those in need through innovative community-focused solutions. Join us as we dive into their heartfelt story, learn about their unique business model, and uncover the powerful life lessons they’ve gathered along their impactful journey. As a business coach, there is so much wisdom in this episode that I guarantee you'll take both inspirational and practical life advice away from it, plus if you hang around until the end, I've got a gift for you that will have you creating a legacy as amazing as Jeff & Chloe's!
Highlights:
Climbing Kilimanjaro: A Life-Changing JourneyThe Origin of Big Moose: A Legacy of LoveBig Moose Coffee Company: A Community HubOvercoming Challenges: From Soup Kitchen to Coffee ShopJeff's Mountaineering AdventuresChloe's Mentorship and Community ImpactMental Health Support at the Coffee ShopThe Transformative Power of EverestOvercoming Adversity: The Coffee Shop's StrugglesJeff's Parkinson's Diagnosis and Its ImpactRaising a Million Pounds for Mental HealthBooks That Inspire and GuideFuture Goals and LegacyFollow Bigmoose: Website | LinkedIn
Connect with Chloe Smith and Jeff Smith on LinkedIn
Explore The Limitless Life Workshop
We are living in a time of abundance, where entrepreneurs have more opportunities than ever before. With the rise of AI, colossal advancements in technology and the scope to reach millions of people in seconds, it has never been a more exciting or easily accessible time for your business to thrive. But are you riding that wave of exhilaration, or are you crashing and burning in a downhill spiral?
Please Subscribe to Business of Endurance on Apple Podcasts, leave a comment, and give us a 5-Star review.
This episode was sponsored by The Trusted Team and 4th Discipline
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In anticipation of season seven of 'The Business of Endurance' podcast, the Charlie Reading and Claire Fudge explore recurring themes from past episodes. They delve into the concept of marginal gains in both nutrition and business, referencing specific examples like athletes' performance and business strategies. The importance of goal setting is discussed, highlighting its impact across different life areas. Additionally, they touch on mental resilience and behaviour change, relating it to both nutrition and business practices. The episode closes with information on available resources, workshops, and downloadables to help listeners enhance their endurance in various aspects of life.
Exploring Marginal GainsMarginal Gains in BusinessThe Power of Goal SettingMental Resilience in NutritionBuilding Resilience in Business
Highlights:Please Subscribe to Business of Endurance on Apple Podcasts, leave a comment, and give us a 5-Star review.
Sponsor Messages:
Sign up for the free Limitless Life Workshop from the Trusted Team here
Find out more about the 4th Discipline here
Launch Your Own Podcast:ShoRunner is the leading podcast production and strategic content company for brands, organisations, institutions, individuals, and entrepreneurs. Our team sets you up with the right strategy, equipment, training, guidance and content to ensure you sound amazing while speaking to your niche audience and networking with your perfect clients. Get in touch [email protected]
This episode was sponsored by The Trusted Team and 4th Discipline
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In the final episode of season six of The Business of Endurance, hosts Charlie Redding and Claire Fudge reflect on the standout moments and key takeaways from a memorable season. They discuss inspiring interviews with guests like Nick Kershaw of Impact Marathons, Olympic swimmer Steve Parry, and world record holder Nick Butter. Each guest's unique stories, from community-focused marathon events to pivotal life lessons from sports, offer deep insights into endurance, business, and life. Looking forward, the hosts hint at exciting guests for season seven, including renowned figures in endurance sports and nutrition.
Nick Kershaw's Impact Marathons.Steve Parry's swimming and business lessons.Nick Butter running a marathon in every country.
Highlights:Please Subscribe to Business of Endurance on Apple Podcasts, leave a comment, and give us a 5-Star review.
Sponsor Messages:
Sign up for the free Limitless Life Workshop from the Trusted Team here
Find out more about the 4th Discipline here
Launch Your Own Podcast:ShoRunner is the leading podcast production and strategic content company for brands, organisations, institutions, individuals, and entrepreneurs. Our team sets you up with the right strategy, equipment, training, guidance and content to ensure you sound amazing while speaking to your niche audience and networking with your perfect clients. Get in touch [email protected]
This episode was sponsored by The Trusted Team and 4th Discipline
This episode was sponsored by The Trusted Team and 4th Discipline
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Hosts Charlie Redding and Claire Fudge of 'The Business of Endurance' reflect on the impactful episodes of their sixth season, featuring inspiring guests such as triathletes Indie League and Claire Danson. They revisit key takeaways, including Indie's rapid ascent in the racing world and Claire Danson's remarkable comeback from a tragic accident to para-athlete success. They also delve into personal insights from interviews with each other, discussing goal-setting, growth mindsets, and achieving athletic milestones. As they look forward to season seven, they urge listeners to subscribe and leave feedback to help continue bringing top-tier guests to the show.
Season RecapHighlighting Indie Lee's JourneyClaire Danson's Inspiring StoryHost Interviews and Reflections
Highlights:
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This episode was sponsored by The Trusted Team and 4th Discipline
This episode was sponsored by The Trusted Team and 4th Discipline
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