Episodit
-
What does it take to launch one of the most iconic events on the planet?
In this special episode of Upgrade to Luxury, Maddy sits down with Sophie Turkie, Head of Events for Atlantis in Dubai, for an exclusive look behind the scenes of world-class productionsâincluding the unforgettable BeyoncĂ© concert at the grand opening of Atlantis The Royal.
From coordinating international teams with radically different work cultures, to navigating the delicate codes of luxury across continents, Sophie shares the real-life challenges, strategy, and magic that go into delivering spectacular experiences at the highest level.
Whether youâre in events, hospitality, or luxury branding, this conversation will redefine the way you think about scale, pressure, and excellence.
Inside the episode:
The backstage of producing huge events for supe wealthy clients from all over the word
Leading global teams under intense creative pressure
Cultural intelligence in ultra-luxury environments
What true high-end client experience really looks like
Why nothing can be left to chance at this level
Ready to level up how you lead and deliver premium experiences? This is your masterclass.
And don't forget to grow with the CocoSpark Method!
-
đ„ ASK COCO is back â answering your questions, fast and real! This weekâs hot takes:
Should you hide behind-the-scenes content to look more high-end?
Do luxury clients even care about testimonials?
Are there any free resources to get started with CocoSpark?
Got a question for me? Make it clear, specific, and short â something I can answer in 10â20 seconds. Drop it in the comments or DM me đ„
#AskCoco #LuxuryBranding #HighEndBusiness #EntrepreneurTips #BusinessQandA #CocoSpark #ClientAttraction #LuxuryClients #ContentStrategy #MiniCourses
-
Puuttuva jakso?
-
In this solo episode, Maddy, founder of CocoSpark, explores the invisible cycle that keeps creative entrepreneurs attracting the wrong clients â and how to break it. If you're stuck with inquiries that donât align, clients who challenge your pricing, or a brand that no longer reflects your value, this episode is for you.
Discover how to shift your positioning, elevate your visuals, and speak directly to the kind of clients you actually want â without needing to hustle harder.
đĄ Want to go deeper?
Explore The CocoSpark Method â the step-by-step strategy to upgrade your brand, attract aligned clients, and reposition your business with clarity and intention.
đ https://www.cocospark.co/methodđ§ A must-listen for creative service providers ready to move from booked and busy to branded and in demand.
-
In this episode of Upgrade to Luxury, Maddy and Alex unveil one of the most overlooked secrets of premium branding: your space. Whether physical or digital, the environments you create are silently sellingâor sabotagingâyour offers. From marble floors to curated Zoom backgrounds, they explore how design, lighting, scent, and sound can engineer trust and elevate perception instantly.
Packed with real examples (including a Monaco-based wedding photographer who tripled her sales), this episode is your wake-up call: youâre not just selling a serviceâyouâre offering a feeling.
Discover how to align your space with your price, your clients, and your brandâs ambition.
--> Listen now and start designing the experience your premium clients are already expecting.
--> Of course: The Cocospark Method is available!
-
Luxury is decided in seconds.
In this episode of Upgrade to Luxury, Maddy and Alex reveal why 76% of premium clients make their decision within the first minuteâand how you can design every second of that first impression to captivate and convert.Youâll learn how to audit your brand like a luxury mystery shopper, uncover small but powerful upgrades, and hear how The CocoSpark Method helps entrepreneurs attract high-end clients by mastering the art of the magnetic first contact.
âš Want to create unforgettable first impressions?
Explore The CocoSpark Method â your blueprint for building premium client experiences. Link in bio. -
Every week, I reply to 2 to 3 of your questions, so don't hesitate to send us a message! :)
-
This final episode in our CocoSpark Method series reveals what truly fuels growth in the luxury marketâclarity, discipline, and connection.
Discover how elite entrepreneurs manage hidden tasks, protect their focus, and build strategic relationships that open high-end doors. From bullet journals to Bulgari-style collaborations, this episode is your blueprint for working smarterânot just harder.
đ„ Doors to the CocoSpark Method Lab close tomorrow.
Join us for two transformative months of live training, personalized guidance, and deep strategy work designed to elevate your business to premium level.
âš Still available anytime: the full CocoSpark Methodâwith 10+ hours of training, workbooks, and tools.If this episode brought you value, share it, leave a review, and help us spread the clarity.
-
In this episode of Upgrade to Luxury, Maddy and Alex dive into the subtle power of personal touches in the high-end client journey. Discover why handwritten notes, curated gifts, and genuine listening are redefining what luxury truly means today â and how you can apply these timeless gestures to create unforgettable brand experiences.
Want to go deeper? Explore The CocoSpark Method â our signature online training to craft high-impact, emotionally resonant experiences for premium clients. Link in bio.
-
In this special episode, Iâm opening up about the journey behind The CocoSpark Method. Iâll share a bit about who I am, where I come from, and the path that led me here. From personal challenges to professional turning points, youâll hear the real story behind the spark. Iâll also walk you through the vision of the method â how it blends mindset, productivity, and networking to empower your next level. Whether you're just starting out or looking to realign, this episode sets the tone for everything to come.
--> Dive into the Method here: www.maddychristina.com/cocospark-method
-
The Art of Never Saying No â How to Turn Demands into Profits
In this new episode of Upgrade to Luxury, we explore a subtle but powerful mindset shift: stop saying no, and start saying the price.
What happens when a high-end client asks for something outrageous, inconvenientâor just plain exhausting? Instead of refusing, we show you how to turn the request into an opportunity for profit, positioning, and clarity.
We also dive into the importance of setting boundaries with elegance, knowing your values, and pricing based not just on time, but on energy and alignment.
This strategy is straight from The CocoSpark Method, our premium training for mastering luxury client interactions.
âš The CocoSpark Method: www.maddychristina.com/cocospark-method
Listen now and elevate the way you say "yes".
-
Episode 3 â The Codes of Luxury Social Media: How to Create Desire Without Chasing Attention
In this third episode of our 5-part series inspired by The CocoSpark Method â LAB, Maddy and Alex dive into one of the most misunderstood aspects of premium branding: how luxury brands use social media differently.
Discover why the best high-end brands post lessâbut impact more. Learn how to craft a visual identity that whispers elegance, how to write captions that create fascination, and why silence, exclusivity, and precision are your best marketing tools.
This episode is your roadmap to turning your social media into a digital sanctuaryâwhere every post feels like an invitation to something rare.
The CocoSpark Method â LAB opens on May 12 and closes on May 21. Donât miss your chance to elevate your brand presence with intention!
Link to the CocoSpark Method Lab:
www.maddychristina.com/cocospark-method-lab
-
Premium clients donât remember what you gave them. They remember how you made them feel. In this third episode of the CocoSpark Method series, Maddy reveals how to build client experiences that spark emotion, loyalty, and luxury without needing a huge budget.
đŹ Subscribe to the CocoSpark newsletter: https://maddychristina.com/cocospark-comingsoon
#cocospark #clientexperience #luxurybranding #premiumclients #entrepreneurmindset #brandingpodcast #emotionalmarketing
-
Forget pushy scripts and closing hacksâhigh-end clients donât buy pressure, they buy clarity. In this second episode of the CocoSpark Method series, Maddy and Alex AI dive into elegant sales techniques that convert without chasing or convincing.
Ready to sell with confidence and class? This episode will help you ditch old-school tactics and elevate your entire approach.
đŻ Join the waitlist now for the full CocoSpark Method:
#cocospark #luxurysales #premiumclients #highendoffers #salesstrategy #brandingpodcast #entrepreneurcoach
-
Why do some clients say yes to 5-figure offers in a heartbeatâwhile others ghost you for a freebie? In this first episode of the CocoSpark Method series, Maddy breaks down the real reason pricing is never just about numbers. Spoiler: itâs about perception, positioning, and power.
If youâre tired of âitâs too expensive,â this episode will change the way you sellâforever.
đ Join the waitlist to get early access to the full CocoSpark Method experience: https://maddychristina.com/cocospark-waitlist-tccsm
#cocospark #premiumclients #perceivedvalue #luxurymarketing #pricingstrategy #entrepreneurmindset #brandingpodcast
-
In the luxury world, last-minute doesn't mean unpreparedâit means mastered. In this episode, Maddy and Alex dive into how top-tier entrepreneurs turn chaos into charm. From handling urgent client demands to creating surprise-and-delight moments with zero prep time, this is your guide to making it look effortlessâno matter what. Because in luxury, magic is often made in the final hour.
-
In this episode, Maddy (CEO of Cocospark) and Alex (your AI marketing advisor) take you behind the scenes of luxury brand strategy.
Because hereâs the truth: there isnât just one type of luxury client. Some want to shine, others crave discretion. Some love the story, others just want fast results. And if you want to thrive in this space, you have to know who youâre truly meant to serve.What youâll learn in this episode:
The two dominant trends shaping luxury today (quiet vs ostentatious)
What high-end clients really want (itâs not just quality)
The biggest mistakes brands make when trying to âgo premiumâ
A practical framework to identify your aligned client
How to build a brand experience that feels luxurious and true to you
If youâve ever wondered why some clients feel like magic and others feel like a fightâthis episode is your roadmap.
đ Listen now, and share it with someone building their premium brand.
-
đ Lever le voile sur lâupmarket : mon passage dans Marketing Square
Jâai eu la chance dâĂȘtre invitĂ©e par Caroline Mignaux sur le podcast Marketing Square pour parler dâun sujet aussi fascinant que redoutĂ© : le luxe.
Dans cet Ă©pisode, on plonge ensemble dans les coulisses du marchĂ© haut de gamme. Jây partage ce que jâaurais aimĂ© savoir avant de me lancer, les vrais codes du luxe, les attentes (parfois surprenantes) de cette clientĂšle, et surtout, des stratĂ©gies concrĂštes pour construire une offre upmarket qui vous ressemble â sans bullshit, sans jouer un rĂŽle.
đĄ Si tu veux Ă©lever ton business sans te trahir, tu vas adorer cette conversation.
đ§ Bonne Ă©coute, et si lâĂ©pisode tâinspire, pense Ă le partager ou Ă laisser 5 Ă©toiles sur ta plateforme prĂ©fĂ©rĂ©e !
-
Your clients can forgive a mistakeâbut theyâll never forget how you reacted to it.
In this episode, we dive into the art of handling errors with elegance, control, and premium-level professionalism.
đ§ Listen now to learn how to turn slip-ups into trust-building moments.
-
You say your brand is premiumâbut would your clients agree?
In this episode, Maddy asks 3 bold, uncomfortable questions that reveal whether your brand truly belongs in the high-end and luxury space.
No fluff, no surface-level adviceâjust the clarity you need to refine your positioning, elevate your experience, and finally attract clients who value what you do.
If you're aiming for premium... press play now.
-
Tired of clients who negotiate, delay, and drain your energy? This episode is for you. Maddy and Alex dive deep into why the middle-class mindset is holding your brand backâand how shifting your positioning can attract high-end clients who pay more, expect less, and trust faster.
Youâll learn:
âïž The 3 toxic behaviors of middle-market clients
âïž What high-budget buyers really look for
âïž How to stop sounding âaffordableâ and start commanding respect
âïž The subtle signs that scream ânot premiumââand how to fix themItâs time to stop playing small and start acting like the brand luxury clients are already searching for.
đ Ready to upgrade? Hit play.
- Näytä enemmän
