Episodit

  • Dive into the future of virtual production with Tim Moore, CEO of Vū. Discover the trends he's seen in smaller stages, AI adoption (and looming crash), and the democratization of filmmaking in this insightful interview.

    📧 GET THE VP LAND NEWSLETTER
    Subscribe for free for the latest news and BTS insights on video creation 2-3x a week:
    https://ntm.link/vp_land

    📺 MORE VP LAND EPISODES

    Leveraging AI as a Tool for Better Storytelling with Phil Galler
    https://youtu.be/q4ej4UQfT9Y

    Vū's Tim Moore on The State of Virtual Production
    https://youtu.be/N332flxz3ng

    Inside The Garage: High-Speed Cinematography Meets Virtual Production
    https://youtu.be/iLqnQq6fpHM

    Connect with Tim and Vu Technologies:
    Vū Technologies - https://www.vu.network
    LinkedIn - https://www.linkedin.com/company/vu-network
    YouTube - https://www.youtube.com/@vu.network
    Facebook - https://www.facebook.com/vu.network
    Instagram - https://www.instagram.com/vu.network
    X/Twitter - https://x.com/vu_studio
    Tim @ LinkedIn - https://www.linkedin.com/in/tampatim


    Tim Moore is a three-time Emmy award-winning director and founder of Diamond View, a creative video agency headquartered in Florida. In 2021, Tim co-founded Vū Technologies, a technology provider for the virtual production industry and North America’s fastest growing Network of Virtual Studios. Over the past 15 years, Tim has been an advocate for the positive effects media can play on culture and he authored the book "Sold On Purpose," in 2019, which is a comprehensive guide to purpose-driven marketing.

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    📝 SHOW NOTES & SOURCES

    Vū - State of Virtual Production
    https://www.vu.network/state-of-virtual-production

    Vū - Virtual Studio
    https://www.vu.network/virtual-studio

    Vū - Virtually Everything
    https://www.virtuallyeverything.live/summit

    Luma AI
    https://www.youtube.com/@lumalabsai

    Volinga
    https://www.youtube.com/@Volinga

    KIRI Engine
    https://www.youtube.com/@KIRI_Engine_App

    Topaz Labs
    https://www.youtube.com/@topazlabs

    CNBC
    https://www.youtube.com/@CNBC

    Disguise
    https://www.youtube.com/@disguise_one

    ARwall
    https://www.youtube.com/@ARwall

    TODAY
    https://www.youtube.com/@TODAY

    Pika Labs
    https://www.youtube.com/@Pika_Labs

    With AI, Anyone Can Be a Coder Now | Thomas Dohmke | TED
    https://www.youtube.com/watch?v=nv9WwHpOKEg

    #############

    0:00 Introduction
    1:38 Smaller Stages Trend
    3:15 Generative AI in Production
    5:42 Corporate & Education Adoption
    7:32 AI Market Shakeup Prediction
    9:18 Future of Human-Computer Interaction
    11:45 LED Walls Cost Efficiency
    14:02 Image-Based Lighting Trends
    16:28 AI-Generated Characters
    19:05 Personalized AI Content
    21:32 Simplifying Virtual Production
    23:58 Natural Language in Editing
    26:15 Human Interface Concept
    28:42 AI Energy Consumption
    30:55 Future of Media & Entertainment

  • Dive into the world of high-speed cinematography and virtual production with Steve Giralt, founder of The Garage. Learn how robotics, custom rigs, and LED walls are reinventing food and beverage commercials.

    📧 GET THE VP LAND NEWSLETTER
    Subscribe for free for the latest news and BTS insights on video creation 2-3x a week:
    https://ntm.link/vp_land

    📺 MORE VP LAND EPISODES

    From Optical Compositing to Virtual Production: Jim Rider's VFX Journey
    https://youtu.be/g2QBEJUw754

    Breaking Things to Learn: Inside RIT's VP Research & Education
    https://youtu.be/wgFomkIYRnY

    From The Mandalorian to Pinocchio: Halon Entertainment's Insights in Virtual Production
    https://youtu.be/OwwBMW6zbgg


    Connect with Steve:
    LinkedIn - https://www.linkedin.com/in/stevegiralt
    YouTube - https://www.youtube.com/@SteveGiraltGarage
    Vimeo - https://vimeo.com/stevegiralt
    Facebook - https://www.facebook.com/visualengineersteve
    Instagram - https://www.instagram.com/stevegiralt
    TikTok - https://www.tiktok.com/@stevegiralt6

    Connect with The Garage:
    The Garage - https://www.the-garage.tv
    The Garage Moco - https://thegaragemotioncontrol.com
    The Garage Learning - https://www.youtube.com/@TheGarageLearning
    LinkedIn - https://www.linkedin.com/company/the-garage1
    Instagram - https://www.instagram.com/the_garage.tv
    YouTube - https://www.youtube.com/@TheGarageLearning


    Steve Giralt is a Director, DP, Photographer, and the creative force behind The Garage. He is driven by a perpetual quest for knowledge fuelled by an unquenchable thirst for visual innovation and creative exploration.

    Steve's visionary approach to image-making is a symphony of leveraging cutting-edge tools and boundless imagination. From motion control robotics to Phantom slow-motion cameras, his repertoire is as diverse as it is revolutionary. At the heart of his work lies a commitment to storytelling, weaving narratives that resonate deeply with audiences worldwide.

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    📝 SHOW NOTES & SOURCES

    The Garage
    https://www.the-garage.tv

    The Garage Moco
    https://thegaragemotioncontrol.com

    Steve Giralt @ YouTube
    https://www.youtube.com/@SteveGiraltGarage

    Steve Giralt @ Vimeo
    https://vimeo.com/stevegiralt

    Vision Research Inc.
    https://www.phantomhighspeed.com

    Kino Flo Lighting Systems
    https://www.youtube.com/@KinoFloLightingSystems

    B&H Photo Video Pro Audio
    https://www.youtube.com/@BandH

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    0:00 Introduction to The Garage
    3:03 Steve's Background
    5:40 Skills for High-Speed Cinematography
    8:09 Planning High-Speed Shots
    11:30 Technology Advancements
    15:48 Virtual Production in Food Commercials
    21:17 Phantom Track Technology
    26:13 AI in Commercial Production
    30:03 Behind the Meatball Shot
    51:45 Craziest Rigs and Projects
    55:31 Closing and Contact Info

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  • Jim Rider shares his VFX journey from shooting miniatures to virtual production, offering insights into the evolution of visual effects in filmmaking. Discover the cutting-edge VP setup at Pier59 Studios and learn about the challenges and opportunities in modern filmmaking.

    📧 GET THE VP LAND NEWSLETTER
    Subscribe for free for the latest news and BTS insights on video creation 2-3x a week:
    https://ntm.link/vp_land

    📺 MORE VP LAND EPISODES

    Final Pixel: How this virtual production studio lives up to its name
    https://www.youtube.com/watch?v=t0M0WVPv8w4

    From The Mandalorian to Pinocchio: Halon Entertainment's Insights in Virtual Production
    https://youtu.be/OwwBMW6zbgg

    Breaking Things to Learn: Inside RIT's VP Research & Education
    https://youtu.be/wgFomkIYRnY


    Connect with Jim Rider and Pier59:
    Pier59 Studios - https://www.pier59studios.com
    LinkedIn - https://www.linkedin.com/company/pier59studios
    Facebook - https://www.facebook.com/pier59studio
    Instagram - https://www.instagram.com/pier59studios
    YouTube - https://www.youtube.com/@pier59studios46
    Jim @ LinkedIn - https://www.linkedin.com/in/jim-rider-6916771


    Jim Rider is a Visual Effects Supervisor and Virtual Production Supervisor with over 25 years of experience in film and television. After beginning his career shooting models & miniatures, Jim transitioned to compositing, working as an artist and then VFX supervisor at facilities such as Method Studios, Gravity and The Mill. As an independent Visual Effects Supervisor, some of Jim’s recent clients include HBO and Apple Studios. Some of Jim’s credits include: Titanic, Star Trek (TV series), Requiem for a Dream, Angels in America, Evan Almighty, The Adjustment Bureau, Tower Heist, Non Stop, Foxcatcher, Run All Night, Vinyl, The Deuce, and The Plot Against America.

    Seeing ICVFX as the perfect fusion of his VFX skills and years of on-set experience, since 2020 Jim has veered the ship of his career firmly toward virtual production, having worked as Virtual Production Supervisor at Final Pixel and now at the new Pier 59 Studios volume in Manhattan. Truly exciting times.


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    📝 SHOW NOTES & SOURCES

    Pier59 Studios
    https://www.pier59studios.com

    FinalPixel
    https://www.youtube.com/@_finalpixel

    Mark Roberts Motion Control Ltd
    https://www.youtube.com/@mrmoco1

    Pacific Motion Control
    https://www.youtube.com/@PacificMotionControl

    HTC VIVE
    https://www.youtube.com/@HTCVive

    Quasar Science
    https://www.youtube.com/@QuasarScience

    Kino Flo Lighting Systems
    https://www.youtube.com/@KinoFloLightingSystems

    Rosco Laboratories Inc
    https://www.youtube.com/@rosco_labs

    Perforce
    https://www.youtube.com/@PerforceSoftware

    stYpe
    https://www.youtube.com/@stYpeTV

    Marwan Rassi / RETracker Bliss
    https://www.youtube.com/@adorablemarwan

    WWE
    https://www.youtube.com/@WWE

    Disguise
    https://www.youtube.com/@disguise_one

    Cuebric
    https://www.youtube.com/@CuebricOfficial

    The Garage / Steve Giralt
    https://www.the-garage.tv

    Fandom
    https://memory-alpha.fandom.com/wiki/Image_G

    Xite Labs
    https://xitelabs.com/portfolio/agt/


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    00:00 Intro
    01:58 Jim's VFX Background
    07:17 Transition to Virtual Production
    11:26 Pier59 Studios Setup
    21:44 Camera Tracking Systems
    30:31 Pier59 Hardware Setup
    36:31 Unreal Scene Optimization
    48:23 WWE Promo Breakdown
    55:58 Gaussian Splats and AI in VP

  • In this episode, we dive into the world of virtual production with Meredith Brace Sloss and Jess Marley from Halon Entertainment. They share insights from their work on The Mandalorian, Pinocchio, and other groundbreaking projects

    📧 GET THE VP LAND NEWSLETTER
    Subscribe for free for the latest news and BTS insights on video creation 2-3x a week:
    https://ntm.link/vp_land

    📺 MORE VP LAND EPISODES

    Breaking Things to Learn: Inside RIT's VP Research & Education
    https://youtu.be/wgFomkIYRnY

    This indie sci-fi film used miniatures
    https://youtu.be/n9FnPxlra-I

    This music video tested out every new piece of filmmaking gear
    https://youtu.be/vFFqiyU2wUY


    Connect with Meredith and Jess @ Halon:
    Website - https://halon.com
    Vimeo - https://vimeo.com/halon
    Facebook - https://www.facebook.com/HalonEntertainment
    LinkedIn - https://www.linkedin.com/company/halon-entertainment
    Meredith @ LinkedIn - https://www.linkedin.com/in/meredithbracesloss
    Jess @ LinkedIn - https://www.linkedin.com/in/jess-marley-823a5711

    Meredith Brace Sloss is a Project Manager for the Virtual Art Department at Halon Entertainment. Prior to joining Halon, Meredith has worked for companies such as Netflix, ABC Network, and the British Film Commission. Most recently she was with Lucasfilm, where she worked on Obi-Wan Kenobi and The Book of Boba Fett, as well as the upcoming season of The Mandalorian, Ahsoka, Star Wars: Skeleton Crew. At Halon, Meredith works primarily with the Photogrammetry team and internal projects.

    Jess joined Halon as a Previs artist working on titles such as Ride Along 2, War for the Planet of the Apes, Pacific Rim: Uprising, Logan, and The Call of the Wild before taking on a more specialized role as a Supervisor in Halon’s Virtual Art Department. He has worked on titles such as Red Notice, The Batman, Aquaman and the Lost Kingdom, and a host of blockbuster level films currently in production.


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    📝 SHOW NOTES & SOURCES

    Halon Entertainment @ Vimeo
    https://vimeo.com/halon

    Lux Machina Consulting
    https://www.luxmc.com

    Sweetwater NEP Live Events
    https://www.nepsweetwater.com

    Star Wars @ YouTube
    https://www.youtube.com/@StarWars

    Industrial Light & Magic
    https://www.youtube.com/@ILMVFX

    KitBash3D
    https://www.youtube.com/kitbash3d

    Walt Disney Studios
    https://www.youtube.com/@DisneyMovieTrailers

    Netflix
    https://www.youtube.com/@Netflix

    Screen Rant
    https://www.youtube.com/@ScreenRant

    RIT Magic Center
    https://www.youtube.com/@ritmagiccenter

    Seymour Marine Discovery Center
    https://seymourcenter.ucsc.edu

    CaseyNeistat
    https://www.youtube.com/@casey

    Bad Decisions Studio
    https://www.youtube.com/@badxstudio

    Apple
    https://www.youtube.com/@Apple

    #############

    00:00 Intro
    01:45 Meredith's Background
    02:47 Jess' Background
    04:15 Halon's Services
    05:29 Ideal Virtual Production Process
    08:11 When Virtual Production Makes Sense
    10:54 Contemporary Uses of Virtual Production
    13:30 Making Hard Shots Easy
    15:16 The Mandalorian and Lucasfilm
    21:06 Virtual Scouting Process
    25:08 Baking and Lighting Virtual Sets
    27:22 Photogrammetry for The Sphere
    34:52 New Technologies in Photogrammetry
    37:36 Budget Considerations for Virtual Production
    40:49 Advice for Aspiring Virtual Production Artists
    50:51 Thoughts on Apple Vision Pro

  • In this episode of VP Land, Aaron Gordon from Synapse VP and David Long from RIT dive into the current state and future of virtual production. Learn about the challenges of LED stage design, how they're teaching virtual production, and how emerging tech like AI will impact filmmaking.

    RIT | Certified
    Get Certified in Virtual Production
    http://ntm.link/RITcertified

    📧 GET THE VP LAND NEWSLETTER
    Subscribe for free for the latest news and BTS insights on video creation 2-3x a week:
    https://ntm.link/vp_land

    📺 MORE VP LAND EPISODES

    This indie sci-fi film used miniatures
    https://youtu.be/n9FnPxlra-I

    Inside the ZEISS CinCraft Scenario & Nano Primes
    https://youtu.be/4nnkkR34WwY

    This music video tested out every new piece of filmmaking gear
    https://youtu.be/vFFqiyU2wUY


    Connect with David @ RIT:
    Website - https://www.rit.edu/magic
    Twitter - https://twitter.com/RITMAGIC
    YouTube - https://www.youtube.com/@ritmagiccenter
    Facebook - https://www.facebook.com/ritmagic
    David @ LinkedIn - https://www.linkedin.com/in/davidllong

    Connect with Aaron @ Synapse VP:
    Website - https://www.synapsevp.com
    LinkedIn - https://www.linkedin.com/company/synapse-vp
    David @ LinkedIn - https://www.linkedin.com/in/aaron-gordon-os


    David Long is Director of the RIT Center for Media, Arts, Games, Interaction & Creativity (MAGIC) and MAGIC Spell Studios. David joined the faculty of the School of Film and Animation at Rochester Institute of Technology in 2007, where he also serves as an Associate Professor for the motion picture science program. His research interests at RIT include engineering multispectral video capture and display systems, studying variability in human color vision for artistic applications, and modeling sensory perception of motion media.

    Aaron Gordon is the founder and CEO of the forward-looking technology innovation firm, Optic Sky Productions. Aaron built a global team of award-winning directors, digital artists, storytellers, producers, and creative technologists that has reaped double & triple-digit growth each year. He has also dedicated much of his focus into education and helped nurture the next generation of filmmakers by positioning them in the bleeding edge technologies our industry is undoubtedly moving toward.

    Toward that end, Optic Sky partnered with Rochester Institute of Technology to create one of the first Virtual Production curriculums in the country.

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    📝 SHOW NOTES & SOURCES

    RIT MAGIC Center
    https://www.rit.edu/magic/

    Synapse VP
    https://www.synapsevp.com/

    RIT MAGIC Spell Studios
    https://vimeo.com/user172407267

    College of Art and Design at RIT
    https://www.youtube.com/@CollegeofArtandDesignatRIT

    Visit vp-land.com for the complete show notes.

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    00:00 Intro
    01:48 David Long's backstory and RIT
    06:25 Aaron Gordon's backstory
    09:07 Designing RIT's VP curriculum
    12:35 The Synapse VP stage
    17:59 Transferable skills in VP
    19:07 RIT's immersion course and curriculum
    24:46 Technical skills for cinematographers
    28:38 Scanning and photogrammetry
    31:25 Color challenges in VP
    36:12 AR/VR in virtual production
    41:20 Photogrammetry, NeRF, and 3D scanning
    58:35 AI in virtual production
    01:05:25 Outro

  • In this episode of VP Land, we dive into the world of sci-fi and indie production with Steve Dabal, co-founder of the production house The Family. Steve shares his experience working on the indie sci-fi rom-com, Molli and Max in the Future, and how the filmmakers overcame budget constraints with creative solutions.

    📧 GET THE VP LAND NEWSLETTER
    Subscribe for free for the latest news and BTS insights on video creation 2-3x a week:
    https://ntm.link/vp_land

    📺 MORE VP LAND EPISODES

    Inside the ZEISS CinCraft Scenario & Nano Primes
    https://youtu.be/4nnkkR34WwY

    This music video tested out every new piece of filmmaking gear
    https://youtu.be/vFFqiyU2wUY

    The CPU Powering The Creator, Pixar, and Virtual Production [AMD's James Knight]
    https://youtu.be/F-4bJaOaYlc

    Connect with Steve @ The Family:
    Website - https://www.stevedabal.com
    Instagram - https://www.instagram.com/stevewithav
    Twitter - https://twitter.com/SteveDabal
    LinkedIn - https://www.linkedin.com/in/stevedabal
    Facebook - https://www.facebook.com/stevedabal
    Vimeo - https://vimeo.com/dabal
    IMDB - https://www.imdb.com/name/nm4288461

    The Family
    Website - https://thefamily.tv
    Facebook - https://www.facebook.com/thefamilybts
    YouTube - https://www.youtube.com/@the_family
    Instagram - https://www.instagram.com/family

    Molli and Max in the Future
    Instagram - https://www.instagram.com/molliandmax/


    Steve is an independent film director with a background in visual effects, working with brands (Google, Adidas, Paypal, NFL, etc.) and artists (Joey Bada$$, T-Pain, Scarlett Johansson, Oliver Tree, etc.)

    As the co-founder and creative director of the Family in New York City, he has grown a small art collective into a full service production house creating digital and physical artworks. It is proudly artist owned and operated.

    His work has been recognized at festivals around the world (SXSW, Coachella, Lollapalooza, Clusterfest, New York Film Festival) and he has spoken about using technology for storytelling at SIGGRAPH, Infocomm, Dior, SVA, Villa Albertine, etc.

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    📝 SHOW NOTES & SOURCES

    BTS - Molli and Max in The Future
    https://www.instagram.com/molliandmax/

    Molli and Max in The Future Trailer
    https://www.youtube.com/watch?v=VhFmVkgxveA

    Oculus Rift Development Kit 2 Hands-on
    https://www.youtube.com/watch?v=lzJUcdYQBj8

    Tilt Brush: Painting from a new perspective
    https://www.youtube.com/watch?v=TckqNdrdbgk

    CNN Tech For Good BRAVEMIND PTSD VR Exposure Therapy 2020
    https://www.youtube.com/watch?v=44ymmQ1kdZw&t=2s

    3D virtual reality device for stroke rehabilitation
    https://www.youtube.com/watch?v=LPcpn665O_s

    Hello Apple Vision Pro
    https://www.youtube.com/watch?v=IY4x85zqoJM&t=1s

    A Guided Tour of Apple Vision Pro
    https://www.youtube.com/watch?v=Vb0dG-2huJE&t=203s

    Cuebric
    https://www.youtube.com/watch?v=XK6HndLX7wg

    The Blackmagic Camera App Tutorial - iPhone Filmmaking
    https://www.youtube.com/watch?v=Z9nf7oE75TM

    stYpe RedSpy
    https://stype.tv

    Disguise
    https://www.disguise.one/en/solutions/virtual-production

    #############

    00:00 Intro
    01:45 Steve Dabal's Background and The Family
    03:42 How Molli and Max in the Future Started
    07:10 VR and Storytelling Research
    10:45 Learnings from Early VR Experiments
    13:20 About Molli and Max in the Future
    15:00 Prep and Production Process Timeline
    21:00 Generating Plates and 3D Models
    26:32 Color LUT Process for Backgrounds
    28:28 Stage Hardware and Tracking
    32:15 Tips for Indie Virtual Production
    37:30 How Molli and Max Would Differ Today
    39:53 Photogrammetry and NeRFs
    43:08 Mobile Virtual Production Projects
    48:55 AI as an Alternative to Virt

  • In this episode of VP Land, we dive into the ZEISS CinCraft Scenario with Nick Hayes and Tanner Grimshaw, a powerful camera tracking system for virtual production.

    📧 GET THE VP LAND NEWSLETTER
    Subscribe for free for the latest news and BTS insights on video creation 2-3x a week:
    https://ntm.link/vp_land

    📺 MORE VP LAND EPISODES

    How GhostFrame is Creating Multiple Realities Simultaneously for Virtual Production
    https://youtu.be/hDCHxS8pl1M

    This music video tested out every new piece of filmmaking gear
    https://youtu.be/vFFqiyU2wUY

    The CPU Powering The Creator, Pixar, and Virtual Production [AMD's James Knight]
    https://youtu.be/F-4bJaOaYlc

    Connect with Tanner and Nick @ ZEISS:

    ZEISS Cinematography - https://www.zeiss.com/cine
    YouTube - https://www.youtube.com/c/ZEISSCinematography
    Facebook - https://www.facebook.com/ZEISSCinematography
    Instagram - https://www.instagram.com/zeisscinematography
    LinkedIn - https://www.linkedin.com/showcase/zeiss-cinematography

    Tanner @ Linkedin - https://www.linkedin.com/in/tanner-grimshaw
    Nick @ LinkedIn - https://www.linkedin.com/in/nick-hayes-7130b084

    Tanner Grimshaw is a seasoned industry professional with over a decade of experience in the film & broadcast industry. Possessing a robust technical background and adept skill for troubleshooting, Tanner has supported a wide range of customers such as Netflix, Amazon Studios, NASA, Ross Video, Brainstorm, and numerous others.

    Nick Hayes is an experienced sales professional in the Film, Television, and Broadcast industry. For the past 16 years, Nick has been employed by such technology leaders as: FOX Sports Network, RED Digital Cinema, Angenieux, Teradek, SmallHD, Wooden Camera, Ncam Technologies, and ZEISS Cinema. Nick has also worked 3 years as a Digital Media associate faculty member for Mt San Jacinto Community College and has an intimate knowledge of video production technology for cinema, broadcast, virtual production, and live event applications.

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    📝 SHOW NOTES & SOURCES

    ZEISS Cinematography
    https://www.zeiss.com/cine

    ZEISS CinCraft Scenario
    https://cincraft.zeiss.com

    ZEISS Nano Prime Lenses
    https://www.zeiss.com/consumer-products/int/cinematography/nano-prime-lenses.html

    ZEISS CP.3 Lenses
    https://www.zeiss.com/consumer-products/int/cinematography/compact-prime-cp-3-lenses.html

    ZEISS Supreme Prime Lenses
    https://www.zeiss.com/consumer-products/int/cinematography/supreme-prime-lenses.html

    ZEISS Supreme Prime Radiance Lenses
    https://www.zeiss.com/consumer-products/int/cinematography/supreme-prime-radiance-lenses.html

    ZEISS Cinema Showroom
    https://www.zeiss.com/consumer-products/us/home/local/cinematography/cinema-showroom.html

    ZEISS Nano Primes Review
    https://www.cined.com/zeiss-nano-primes-review-supreme-look-for-the-rest-of-us/

    Artificial Intelligence: Job killer or job creator?
    https://youtu.be/I3lo1UmM4Dw

    How AI Took Center Stage In The Hollywood Writers' Strike
    https://youtu.be/eK9QWB1OOro

    RED Digital Cinema
    https://www.red.com

    Ncam
    https://www.ncam-tech.com

    GhostFrame
    https://youtu.be/hDCHxS8pl1M

    ARRI
    https://www.arri.com

    Teradek
    https://teradek.com

    Intel RealSense
    https://www.intelrealsense.com

    NAB 2024
    https://nabshow.com/2024

    #############

    00:00 Intro
    01:58 Tanner's Background
    03:07 ZEISS Acquisition of Ncam
    03:48 Nick's Background
    05:58 ZEISS CinCraft Scenario
    10:46 Tracking with Digital Markers
    12:33 Choosing the Best Tracking Method
    18:10 Lens Integration & Calibration
    22:57 The Camera Bar Placement & Offset
    34:00 Choosing the Right Lens - Nano Prime/CP.3/Supreme/Radiance
    38:57 AI in the Film Ind

  • In this episode, we dive deep into the making of Project Chimera with Snehal Patel, a music video project that blends classical Indian dance with high-tech filmmaking.

    We dive into:
    ‣ Working backward to figure out when virtual production is the right approach...and when it isn't
    ‣ Snehal's approach to integrating AI in storyboarding and 3D element generation for a futuristic cyberpunk Mumbai (and when AI didn't work out so well)
    ‣ The limitations and breakthroughs encountered during the film's production, like speeding up lens calibration to get over 100 setups in 2 days
    ‣ Using Kino Flo MIMIK lights, SISU camera robot, and more

    And a whole lot more!


    📧 GET THE VP LAND NEWSLETTER
    Subscribe for free for the latest news and BTS insights on video creation 2-3x a week:
    https://ntm.link/vp_land

    📺 MORE VP LAND EPISODES

    The CPU Powering The Creator, Pixar, and Virtual Production [AMD's James Knight]
    https://youtu.be/F-4bJaOaYlc

    Fully Remote: Exploring PostHero's Blackmagic Cloud Editing Workflow
    https://youtu.be/L0S9sewH61E

    Imaginario: Using AI to speed up video search and editing
    https://youtu.be/4WOb5Y1Qcp0

    Connect with Snehal and Project Chimera:

    Project Chimera - https://www.fearlessproductions.tv/project-chimera
    YouTube - https://www.youtube.com/@fearlessproductionstv
    TikTok - https://www.tiktok.com/@fearlessproductions.tv
    Facebook - https://www.facebook.com/fearlessproductions.tv
    Instagram - https://www.instagram.com/fearlessproductions.tv
    LinkedIn - https://www.linkedin.com/company/fearless-productions

    Snehal @ Twitter - https://twitter.com/snehalmp
    Snehal @ LinkedIn - https://www.linkedin.com/in/snehalmp

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    📝 SHOW NOTES & SOURCES

    Music Video: Janaka Selekta - Piya (DnB Remix) ft. Alam Khan, Shrii, Sheela Bringi
    https://www.youtube.com/watch?v=yxN3xrGlAnc

    Check out vp-land.com for all the show notes for this episode.


    #############

    ⏱ CHAPTERS

    0:00 Intro
    01:39 What is Project Chimera
    02:56 Virtual production and AI in Project Chimera
    04:10 The importance of planning and preparation
    05:15 Collaborations and partnerships
    07:02 Lighting in virtual production with Kino Flo MIMIK lights
    09:31 Role of AI in Pre-production
    10:00 ShotDeck
    11:00 Concept and storyline of the video
    13:20 Calibrating lenses and lens tracking with Fujinon Premista Zooms
    15:15 Staging and lighting
    17:15 Camera works with stYpe using Premista Zooms and RED Komodo
    19:30 Lens calibration process with ZEISS and Ncam
    21:15 Learning the principles of virtual production
    24:25 Utilizing AI for mood boarding and world building
    28:00 Collaborating with storyboard artists to create detailed storyboards
    30:48 The Challenges of creating 3D environments
    33:45 The Use of AI in meetings and communication with Fathom
    35:15 Reflections on AI's Impact on filmmaking
    36:40 Introduction and challenges with 3D scanning processes
    37:30 Exploring scanning processes and technologies with DNE and Dengenuity Labs
    39:55 16 Komodo Cameras in the shoot
    42:38 Volumetric 3D in the Shoot
    44:00 Utilizing the SISU Cinema Robot
    47:18 Post-production process with AI
    52:50 Reflections on the budget and cost-saving measures
    58:02 Final thoughts and acknowledgements
    59:48 The potential for future cost reductions
    01:04:38 Outro

  • James Knight, AMD's Global Director of Media and Entertainment, shares some behind-the-scenes insight into his vast history of working on some of the biggest films in Hollywood, from the original Avatar to Gareth Edwards' The Creator to Pixar's Elemental.

    We also dive into:

    ‣ How AMD works with filmmakers and studios to push filmmaking technology forward
    ‣ Why virtual production is not just about GPUs
    ‣ Where AI tools fit into creative workflows

    And a whole lot more!


    📧 GET THE VP LAND NEWSLETTER
    Subscribe for free for the latest news and BTS insights on video creation 2-3x a week:
    https://ntm.link/vp_land

    📺 MORE VP LAND EPISODES

    Inside Coffeezilla's '$10,000,000' Virtual Production Studio
    https://youtu.be/FjAkmqJCbJY

    Fully Remote: Exploring PostHero's Blackmagic Cloud Editing Workflow
    https://youtu.be/L0S9sewH61E

    Imaginario: Using AI to speed up video search and editing
    https://youtu.be/4WOb5Y1Qcp0

    Connect with James and AMD:

    AMD - https://www.amd.com
    YouTube - https://www.youtube.com/@amd
    Twitter/X - https://twitter.com/AMD
    Instagram - https://www.instagram.com/amd
    Facebook - https://www.facebook.com/AMD
    TikTok - https://www.tiktok.com/@amd
    James @ LinkedIn - https://www.linkedin.com/in/james-knight-9a576
    James @ IMDB - https://www.imdb.com/name/nm2595922

    James Knight is the Global Director of Media and Entertainment at AMD (Advanced Micro Devices). He leads a team that supervises alliances with Visual Effects, virtual production, video streaming, and post-production computing applications. Knight and his group also work directly with the world's most prominent studios, media brands, and sports and entertainment platforms. Knight's work spans over two decades in production, post-production, visual effects, and virtual production. He is a member of the Visual Effects Society (VES), a the British Academy of Los Angeles (BAFTA) where he served on the board from 2010-2016, and the Oscars/Academy of Motion Picture Arts and Sciences (AMPAS).

    #############

    📝 SHOW NOTES & SOURCES

    Check out vp-land.com for all the show notes for this episode.

    #############

    ⏱ CHAPTERS

    00:00 Intro
    01:30 James Knight's Journey in Filmmaking
    03:45 The Impact of Avatar on Virtual Production
    07:40 The Virtual Production Umbrella
    12:25 Flipping Post-Production and Previs
    17:19 Evolution of Virtual Production
    21:52 Technical Aspects of Virtual Production
    25:00 CPU and GPU Working in Tandem
    31:24 AMD's Role in The Creator
    35:06 The Impact of AI on Film Production
    40:01 AMD's Collaboration with Pixar for Elemental
    48:12 The Role of AMD in Camera Technology
    52:46 James' Thoughts on Approaching AI
    53:45 Outro

  • In this wide-ranging conversation with Michael Cioni, CEO of Strada, we talk about the future of media workflows, how AI will help us work faster, and why he decided to build his company in public.

    📧 GET THE VP LAND NEWSLETTER
    Subscribe for free for the latest news and BTS insights on video creation 2-3x a week:
    https://ntm.link/vp_land


    Connect with Michael & Strada:
    Strada - https://strada.tech
    YouTube - https://www.youtube.com/@Strada-Tech
    Instagram - https://www.instagram.com/strada.tech
    LinkedIn - https://www.linkedin.com/company/strada-tech
    TikTok - https://www.tiktok.com/@strada.tech
    Michael @ Linkedin - https://www.linkedin.com/in/michaelcioni/


    #############

    📺 WATCH MORE VP LAND EPISODES

    Inside Coffeezilla's '$10,000,000' Virtual Production Studio
    https://youtu.be/FjAkmqJCbJY

    Imaginario: Using AI to speed up video search and editing
    https://youtu.be/4WOb5Y1Qcp0

    Fully Remote: Exploring PostHero's Blackmagic Cloud Editing Workflow
    https://youtu.be/L0S9sewH61E

    🎧 LISTEN IN YOUR FAVORITE PODCAST APP
    Apple Podcast: https://ntm.link/vs-apple
    Spotify: https://ntm.link/vs-spotify
    Overcast: https://ntm.link/vp-overcast

    #############

    📝 SHOW NOTES

    Will we be filming less in a world with AI? A chat with Frame.io's Michael Cioni [NAB 2023]
    https://www.youtube.com/watch?v=qjM1HO3Xghg

    REDucation
    https://www.red.com/reducation

    Light Iron: A Panavision Company
    https://www.panavision.com/post-production

    HuggingFace
    https://huggingface.co

    Y Combinator
    https://www.ycombinator.com

    Remini
    https://remini.ai

    Evoto
    https://www.evoto.ai

    eMastered
    https://emastered.com

    RODE Mics
    https://rode.com/en/microphones

    #############

    ⏱ CHAPTERS

    00:00 Introduction
    01:40 Gen AI vs. UtilityAI
    02:25 Overview of Strada
    03:15 Four Ts of Strada (Transfer, Transcode, Transcribe, Tanalyze)
    08:50 Strada Stacks
    09:50 Private Beta Launch Event
    11:00 Consumer Technology vs. Professional Technology
    14:00 Advanced AI Search and Virtual Folders
    15:30 Bring-Your-Own Storage and Cloud Flexibility
    26:50 Indexing and Duplicate Assets
    28:55 Orchestration Layer and Timeline Visualization
    30:30 Transcibe and Tanalyze (Tag & Analyze)
    32:50 Unlimited Users and Pricing Flexibility
    38:00 Strada as a Marketplace for AI Models
    41:40 Integrating Strada with NLE
    45:35 Documenting Strada's Journey on YouTube
    53:15 Michael's Recommended AI Tools
    53:35 Remini AI
    54:40 Evoto
    56:15 eMastered
    57:15 Filling Skills Gap with AI
    01:00:00 Michael's Thoughts on AI (NAB vs. now)
    01:02:00 Limitations of Generative AI
    01:04:40 AI as a Utility in Real-Life Productions
    01:07:55 Potential of Mobile Filmmaking
    01:12:45 Why Apple's Camera Technology is Impressive
    01:19:20 Upcoming Launch and Roadmap
    01:20:10 Outro

  • Investigative YouTuber Coffeezilla breaks down his 10 million dollar studio, revealing for the first time the tips and tricks behind the virtual production studio he built for the Coffeezilla Cinematic Universe.

    📧 GET THE VP LAND NEWSLETTER
    Subscribe for free for the latest news and BTS insights on video creation 2-3x a week:
    https://ntm.link/vp_land


    Connect with Coffeezilla:

    YouTube - https://www.youtube.com/@Coffeezilla
    Instagram - https://www.instagram.com/coffeebreak_yt/
    Twitter - https://twitter.com/coffeebreak_YT

    #############

    📺 MORE VP LAND PODCAST

    Imaginario: Using AI to speed up video search and editing
    https://youtu.be/4WOb5Y1Qcp0

    HIGH: Virtual Production on an Indie Film Budget
    https://youtu.be/DdMlx3YX7h8

    Fully Remote: Exploring PostHero's Blackmagic Cloud Editing Workflow
    https://youtu.be/L0S9sewH61E


    📝 SHOW NOTES

    Coffeezilla's Virtual Production Journey with Mo-Sys
    https://www.vp-land.com/p/coffeezilla-mo-sys

    3 ways to create a space that moves you by David Korins
    https://youtu.be/SU8JYKGekXo

    Aximmetry
    https://aximmetry.com

    Arri Alexa
    https://www.arri.com

    Previs Pro
    https://www.previspro.com

    Mo-sys StarTracker
    https://www.mo-sys.com/product/camera-tracking/startracker

    Blender
    https://www.blender.org

    GhostFrame
    https://www.ghostframe.com

    Kino Flo MIMIK Lights
    https://kinoflo.com/mimik-120

    Aputure
    https://www.aputure.com

    Sony FX3
    https://electronics.sony.com/imaging/cinema-line-cameras/all-cinema-line-cameras/p/ilmefx3

    Sony FX9
    https://pro.sony/ue_US/products/handheld-camcorders/pxw-fx9

    Sidus Link
    https://www.sidus.link

    Copilot
    https://www.youtube.com/c/copilotco

    Fearless Productions
    https://www.youtube.com/@fearlessproductionstv

    Linus Tech Tips
    https://www.youtube.com/user/linustechtips

    Mandalorian BTS
    https://www.youtube.com/watch?v=gUnxzVOs3rk

    MrBeast
    https://www.youtube.com/@MrBeast

    MKBHD
    https://www.youtube.com/@mkbhd

    Colin and Samir (MKBHD Studio Tour)
    https://www.youtube.com/watch?v=jz_qFyTrS8w

    #############

    ⏱ CHAPTERS

    00:00 Introduction
    02:00 The 10 Million Dollar Studio
    07:15 Virtual Production
    09:16 Green Screen
    12:15 Creating Maxwell, the Bartender Robot
    13:40 Moodboarding
    19:20 Set pieces and props
    22:30 Workflow and tools
    23:25 Previz
    25:00 Mo-Sys
    26:30 Blender
    26:55 Aximmetry
    33:50 Mo-Sys StarTracker
    40:15 LED Panels vs Green Screen
    42:20 GhostFrame and MIMIK
    43:15 Noir Lighting
    44:10 Coffee Steam
    46:00 Production Timeline
    47:05 AI Tools
    49:50 Cameras & Tech
    54:45 Video Editing
    55:38 Advice for New YouTubers
    57:35 Outro

  • In this episode, we talk with Imaginario AI co-founder and CEO Jose Puga on how AI is going to help us search, transform, and create videos faster and cheaper.

    We cover:
    ‣ How Imaginario uses AI to search through videos based on context instead of tags and keywords
    ‣ The importance of content repurposing and customization
    ‣ What roles need to level up to stay ahead of AI
    ‣ Predictions on AI and the role of creatives in 2024

    And a whole lot more!

    📧 GET THE VP LAND NEWSLETTER
    Subscribe for free for the latest news and BTS insights on video creation 2-3x a week:
    https://ntm.link/vp_land


    Connect with Jose @ Imaginario AI:

    Imaginario AI - https://www.imaginario.ai
    YouTube - https://www.youtube.com/@imaginario2030
    Facebook - https://www.facebook.com/imaginarioai
    Instagram - https://www.instagram.com/imaginario.ai
    Twitter - https://twitter.com/Imaginario2030
    LinkedIn - https://www.linkedin.com/company/imaginario-ai/
    Jose @ LinkedIn - https://www.linkedin.com/in/jose-m-puga-a397922b

    #############

    📺 MORE VIDEOS

    Final Pixel: How this virtual production studio lives up to its name
    https://youtu.be/t0M0WVPv8w4

    HIGH: Virtual Production on an Indie Film Budget
    https://youtu.be/DdMlx3YX7h8

    Fully Remote: Exploring PostHero's Blackmagic Cloud Editing Workflow
    https://youtu.be/L0S9sewH61E

    📝 SHOW NOTES

    Midjourney
    https://www.midjourney.com

    Runway ML
    https://runwayml.com

    Pika
    https://pika.art

    ElevenLabs
    https://ntm.link/elevenlabs

    Descript
    https://ntm.link/descript

    Synthesia
    https://www.synthesia.io

    Respeecher
    https://www.respeecher.com

    Zapier
    https://zapier.com

    Apple Vision Pro
    https://www.apple.com/apple-vision-pro

    Magic Leap
    https://www.magicleap.com

    Grand Theft Auto
    https://www.rockstargames.com/gta-v

    Fortnite
    https://www.fortnite.com

    Imaginario.ai Brings Artificial Intelligence to Video Editing
    https://lift.comcast.com/2022/09/22/imaginario-ai-brings-artificial-intelligence-to-video-editing

    How is AI disrupting content marketing and how can this help you
    https://www.linkedin.com/pulse/how-ai-disrupting-content-marketing-can-help-you-jose-m-puga


    #############

    ⏱ CHAPTERS

    00:00 Intro and Overview of Imaginario
    02:48 Multimodal AI and Contextual Understanding
    03:45 Data Storage and Hosting Options
    04:30 Content Repurposing and Enriching Metadata
    07:00 Use Cases for Raw Footage and Completed Media
    08:30 Training AI Models for Specific Use Cases
    10:01 The Vision for Imaginario and AI-Powered Creativity
    13:05 AI Agents in Video Creation
    15:13 The Impact of AI Tools on Creatives
    29:19 The Future of Metaverse and AR
    38:40 The Dominance of Netflix and the Importance of Social Media
    40:18 AI Tools for Content Creation
    42:54 2024 Projections

  • In this episode, we talk with Raymond Mosco (VIVE Mars) and Rene Amador (ARwall) about these 2 tools we discovered that make virtual production intuitive, affordable, and accessible.

    📧 Be sure to subscribe to the free VP Land newsletter to get the latest news and BTS insights 2-3x a week: https://ntm.link/vp_land


    Connect with Raymond Mosco @ VIVE Mars
    YouTube - https://www.youtube.com/@vivemarscamtrack1612
    Instagram - https://www.instagram.com/vivemars
    Facebook - https://www.facebook.com/VIVEMARSVP
    X/Twitter - https://twitter.com/htcvive
    LinkedIn - https://www.linkedin.com/company/vivemars/
    LinkedIn - https://www.linkedin.com/in/mosco/

    Connect with Rene Amador @ ARwall
    LinkedIn - https://www.linkedin.com/company/arwallco/
    YouTube - https://www.youtube.com/@ARwall
    Instagram - https://www.instagram.com/arwallco
    Facebook - https://www.facebook.com/arwallco
    X/Twitter - https://twitter.com/arwallco
    LinkedIn - https://www.linkedin.com/company/arwallco
    LinkedIn - https://www.linkedin.com/in/rlamador


    📝 SHOW NOTES

    How VIVE Mars CamTrack is Making Virtual Production Setups Easier
    https://newterritory.media/how-vive-mars-camtrack-is-making-virtual-reality-setups-easier/

    Virtual Production Made Easy – ARwall’s New StudioBox
    https://newterritory.media/get-studio-grade-professional-results-with-arwalls-arfx-studiobox-a-complete-virtual-production-studio-in-a-box/

    VIVE Mars CamTrack / VIVE Mars FIZTrack
    https://mars.vive.com

    ARwall
    https://arwall.co

    ARFX StudioBox
    https://arwall.co


    #############

    ⏱ CHAPTERS

    00:00 Intro
    01:05 VIVE Mars CamTrack @ NAB 2023
    02:20 How VIVE CamTrack works
    03:15 Timecode and Genlock support
    05:30 Virtual production expertise needed
    08:05 ARwall @ NAB 2023
    10:42 ARFX Pro Unreal plugin
    12:50 ARFX Lens
    16:10 Price breakdown

  • In this episode, we talk with filmmakers Jonathan Mason and Tisha Robinson-Daly about their journey into virtual production and the challenges they faced in filming the teaser for HIGH - an indie film that explores the world of tower climbers.

    We cover:
    ‣ How indie films can use virtual production
    ‣ Mistakes and challenges in working with VP for the first time
    ‣ How to maximize time and budget with your Virtual Art Department

    And a whole lot more

    📧 Be sure to subscribe to the free VP Land newsletter to get the latest news and BTS insights 2-3x a week: https://ntm.link/vp_land


    Connect with Tisha and Jonathan @ HIGH - The Film:

    HIGH - The Film - https://www.highthefilm.com
    HIGH - The Movement - https://highthemovement.com
    YouTube - https://www.youtube.com/@Highthefilm
    Facebook - https://www.facebook.com/highthemovementandfilm
    Instagram - https://www.instagram.com/thefilmhigh
    LinkedIn - https://www.linkedin.com/company/highthefilm
    Jonathan @ LinkedIn - https://www.linkedin.com/in/jonathan-mason-37888217
    Tisha @ LinkedIn - https://www.linkedin.com/in/tisharobinsondaly


    📝 SHOW NOTES

    HIGH - The Film
    https://www.highthefilm.com

    HIGH - The Movement
    https://highthemovement.com

    Reaching the Peak: Exploring Virtual Production on an Independent Budget
    https://filmmakermagazine.com/121951-virtual-production-high-tisha-robinson-daly-jonathan-mason/

    "HIGH" indie film marks another successful proof-of-concept for disguise-powered VP
    https://www.disguise.one/en/insights/news/high-indie-film-marks-another-successful-proof-of-concept-for-disguise-powered-virtual-production/

    HIGH Proof-of-Concept Teaser
    https://www.youtube.com/watch?v=7FH4eI0SJFM

    BTS: How to use VP on an Indie film budget
    https://www.youtube.com/watch?v=IyvHP_6UtuA

    #############

    ⏱ CHAPTERS

    00:00 Introduction and Background
    02:16 HIGH - The Movement
    08:45 Discovering Virtual Production
    09:15 Tribeca Unreal Engine Program
    10:45 Advocacy for Tower Climbers
    12:45 Exploring Virtual Production
    15:35 Budget and Practical Challenges in Virtual Production
    17:59 The Previs Process
    22:50 Changing the Proof of Concept
    27:50 The Production Process
    32:40 Creating a World with Virtual Art Department
    35:50 Cutting Shots and Adding Last-Minute Shots
    38:48 Discovering New Shots and Happy Accidents
    40:35 Lighting Techniques and Capturing Height and Perspective
    46:00 Mistakes and Lessons Learned in Virtual Production
    51:05 Maximizing Time and Money in Virtual Production
    56:00 Virtual Production in Film Schools
    59:00 What's next for HIGH?

  • In this episode, we talk with Secret Weapon Studios Founder & CEO Greg Olliver about the future of post-production management and the pivotal role of environmental responsibility.

    We cover:
    ‣ Secret Weapon Studios' production tools - PostHero, PlanetHero, ProductionHero, and CrewHero - for maximum production efficiency
    ‣ Sustainable film production via PlanetHero
    ‣ Blackmagic's Cloud storage and collaboration tools

    And a whole lot more!

    📧 Be sure to subscribe to the free VP Land newsletter to get the latest news and BTS insights 2-3x a week: https://ntm.link/vp_land

    Connect with Greg @ Secret Weapon Studios:

    Secret Weapon Studios - https://secretweapon.studio
    YouTube - https://www.youtube.com/@secretweaponstudios
    LinkedIn - https://www.linkedin.com/company/secret-weapon-studios
    Twitter/X - https://twitter.com/studios_weapon
    Instagram - https://www.instagram.com/secretweaponstudios
    Facebook - https://www.facebook.com/secretweaponstudio
    Greg Olliver @ LinkedIn - https://www.linkedin.com/in/greg-olliver-92a976164

    📝 SHOW NOTES

    Secret Weapon Studios
    https://secretweapon.studio

    PostHero
    https://secretweapon.studio/posthero/

    CrewHero
    https://secretweapon.studio/crewhero/

    PlanetHero
    https://secretweapon.studio/planethero/

    ProductionHero
    https://secretweapon.studio/productionhero-technology/

    Blackmagic Cloud Store
    https://www.blackmagicdesign.com/products/blackmagiccloudstore

    Blackmagic Cloud Store Mini
    https://www.blackmagicdesign.com/products/blackmagiccloudstoremini

    Blackmagic Cloud Pod
    https://www.blackmagicdesign.com/products/blackmagiccloudpod

    The Conversations Project
    https://press.hulu.com/shows/the-conversations-project/

    Studio 666
    https://www.studio666movie.com

    #############

    PostHero is a collection of tech-enabled tools developed by Secret Weapon Studios to assist filmmakers with post-production workflows.

    👨🏻‍💻 Blackmagic Resolve offers cloud-based editing and real-time collaboration, making it a valuable tool for remote post-production.

    🌍 PlanetHero provides an easy way to offset the carbon footprint of film shoots, helping the industry become more environmentally friendly.

    📊 ProductionHero aims to be a comprehensive hub for managing all aspects of film production, including crew management, scheduling, and more. There is no single solution for managing production processes, and companies often use a combination of tools from different providers.

    🛠️ Large companies often have siloed systems, with different teams using different tools for their specific needs.

    🎬 The film industry requires investment to develop new tools and services that can improve production workflows.

    #############

    ⏱ CHAPTERS

    00:00 Introduction and Overview
    01:10 PostHero for Remote Workflow
    04:15 Case Study: Using PostHero for Hulu's The Conversations Project
    07:10 Challenges and Solutions for Editors
    12:55 Using Blackmagic’s Ecosystem for Remote Post-Production
    17:00 Collaboration and Real-Time Editing in Resolve
    24:50 Carbon Offset and PlanetHero
    31:50 Introduction to ProductionHero
    35:10 Project Management Tools
    37:10 The Lack of a Single Solution
    37:50 Siloed Systems in Large Companies
    38:45 Coming Soon: DroneHero

  • In this episode, we talk with Final Pixel CEO Michael McKenna and Global Head of Production Hanah Draper about the future of virtual production.

    We cover:
    ‣ Final Pixel's Virtual Production Academy
    ‣ Creating the Oracle Red Bull RB19 launch video
    ‣ Where AI fits into filmmaking in the future
    ‣ How virtual production reduces production time, costs, and plays into risk mitigation

    And a whole lot more

    📧 Be sure to subscribe to the free VP Land newsletter to get the latest news and BTS insights 2-3x a week

    Connect with Michael and Hannah @ Final Pixel:

    Final Pixel YouTube Twitter Instagram Facebook Michael Mckenna Hanah Draper


    #############

    📝 SHOW NOTES

    Final Pixel Academy
    https://finalpixelacademy.com

    Cuebric
    https://cuebric.com
    https://www.youtube.com/@seyhanlee9735

    Red Bull Racing RB19
    https://www.redbullracing.com/int-en/cars/rb19

    Sphere Fever, Peachy Bottas, and The Weekend So Far! | 2023 Las Vegas Grand Prix
    https://www.youtube.com/watch?v=nAjHbOCUl84&t=28s

    The Virtual Production of The Mandalorian Season 1
    https://www.youtube.com/watch?v=gUnxzVOs3rk


    #############

    Final Pixel is pioneering innovation in virtual filmmaking—from concept to final pixel. We chatted with CEO Michael McKenna and Head of Production Hanah Draper about pushing creative boundaries.

    🏎️ They helped Red Bull pull off its RB19 reveal with just 6 weeks of lead time. Using photoreal CG environments and drone footage, they built a fictional story of the racecar getting lost on its way to the New York launch event.

    🛡️ Risk mitigation is key. Buttoned-up planning prevents common virtual production pitfalls and helps build client trust. Warner Bros relies on Final Pixel's tight production management.

    ⏱️ Virtual production compresses timelines. By reconceptualizing campaigns around dynamic CG scenes, clients can create content 50% faster than traditional methods. This also reduces costs by up to 20%.

    🤖 AI will become another filmmaking tool, slotted into existing pipelines once iterative workflows improve. The tech is not the focus—it's the experiences it enables.

    👏 The live action aspect uniquely expands creative possibilities, unlike purely animated CG or visual effects. It also breeds spontaneity on set as scenes can be reviewed and shifted in real-time.

    The future of the craft will leverage tech while preserving the human artistry of cinematography and set design that makes viewers feel emotion. Virtual production will transform filmmaking, not replace it.

    #############

    ⏱ CHAPTERS

    00:00 Introduction and Overview
    01:32 The Challenges of Virtual Production
    04:39 What is Final Pixel
    04:39 Final Pixel's Global Reach
    07:56 The Origin of Final Pixel
    10:54 Final Pixel's Educational Programs
    19:35 The Role of AI in Filmmaking
    24:56 The Red Bull RB19 Reveal Project
    27:42 Drone Footage and Car Plates
    28:25 The Carbon Footprint of the Production
    29:13 The Shoot and Challenges
    32:45 The Impact of Virtual Production
    33:39 The Speed of Content Creation
    33:59 The Potential of Unreal Engine Environment
    34:36 The Future of Filmmaking
    48:45 Immersive Experiences & Las Vegas Sphere
    51:18 Closing Remarks

    #############

    New Territory Media ► https://ntm.link/home

  • Let's take an inside look at GhostFrame's brand-new technology, which creates 3+ realities simultaneously on an LED wall, expanding the possibilities for virtual production.

    📬 Get the VP Land newsletter in your inbox: https://ntm.link/vpland

    📺 This episode is from our NAB 2023 video series. Watch the video version of this interview here: https://youtu.be/hDCHxS8pl1M

    🛠 TOOLS & RESOURCES

    GhostFrame
    https://www.ghostframe.com

    *************

    GhostFrame: The Revolutionary Virtual Production Toolset

    GhostFrame is a brand new production toolset that's changing the game in virtual production, live broadcasts, esports, and corporate videos. Able to hide video content in an LED wall and maintain a perfect naked-eye image, GhostFrame enables you to shoot multiple background scenes simultaneously without the need for re-blocking, resetting, or re-lighting. Using GhostFrame, you can save time and achieve greater efficiency in your production process.

    How GhostFrame Works

    Peter from GhostFrame explains that the technology enables you to have multiple images hidden in the wall, which are visible through the camera, but invisible to the naked eye. The system works by shuttering the camera at a higher rate than normal, carving out and chopping out the subframe that is needed to give a perfect image. The lighting is synchronized with the background, and the lights cycle to match whatever is on the background that GhostFrame is recording.

    Applications of GhostFrame

    Fox Sports and Valve are already using GhostFrame to power their analysis and studio analysis, respectively. Fox Sports is using it to put their analysts inside a virtual world, while Valve is using it to be inside their game world. Applications also include extended reality and AR shoots, where multiple cameras can be used to see different backgrounds on the wall. With GhostFrame, you can achieve multi-camera 3D Unreal production, and the realities are always on the wall, making it easy to preview and cut.

    Benefits of GhostFrame

    GhostFrame can help you achieve greater efficiency and creativity in your production process. With the ability to shoot multiple background scenes simultaneously, you can save time and money on re-blocking, resetting, and re-lighting. The lighting is synchronized with the background, and the lights cycle to match whatever is on the background that GhostFrame is recording. It's perfect for car commercials, where the reflections are real, and it enables you to change from day to night quickly and easily. GhostFrame is also great for extended reality and AR shoots, where multiple cameras can be used to see different backgrounds on the wall.

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