Episodes
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High turnover, unsatisfactory productivity, slow workflows, inconsistent or low sales, poor morale... if any of this reminds you of your current business, it may be time to bring in a new performance management system.
Vince Ripoli, the man who helped Bill Glazer and countless others take their businesses to the next level via implementing proven performance management systems, shares from the Super Conference stage the key components to building a system that inspires team members to improve day by day and grow your company week after week.
MagneticMarketing.com
NoBSLetter.com -
In a world jam packed with ads everywhere you go, does your advertising stand out? Bill Glazer, longtime business partner of Dan Kennedy and outrageous advertising expert, knows A LOT about what it takes to get prospects to pay attention (and pay you money!)
Speaking from stage, Bill uses examples from his and Dan's marketing, as well as their students' marketing to illustrate which techniques work best for grabbing your audience's attention and getting them to do business with you. Get ready to think way outside the box on this one!
MagneticMarketing.com
NoBSLetter.com -
Episodes manquant?
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There are MANY ways to make grievous mistakes in selling. How many might you be making?
In the second half of this two-part episode, Dan Kennedy reveals more big errors commonly made in selling, as well his method for writing sales scripts that ensure consistent results. Be sure to check out part one first before diving in!
MagneticMarketing.com
NoBSLetter.com -
You spend valuable time and resources on effective marketing that drive people to your business wanting to know more. All that effort and money can be thrown down the drain all too easily if you don't make sure to mind the giant gap that tends to open up for so many entrepreneurs at this stage.
In part one of this two-part episode, Dan Kennedy explains the true relationship between marketing and sales, the purpose of each and the common mistakes that must be avoided once prospects find their way to you. Make sure to check out part two next week!
MagneticMarketing.com
NoBSLetter.com -
Tom Hopkins, "America's #1 sales trainer", returns to the Magnetic Marketing podcast to continue his coaching on the vital fundamentals of sales that every entrepreneur should know.
From test questions, to handling concerns, to actually closing the sale, Tom expertly teaches each topic with wit, experience and humor. Be sure to check out part one first!
MagneticMarketing.com
NoBSLetter.com -
One of the most important steps in the learning process after internalization is reinforcement, meaning you regularly revisit the basics in order to keep your skills sharp. Tom Hopkins, known as America's #1 sales trainer, advises that the same principle applies to mastering sales.
In part one of this two-part episode, Tom takes to the stage at one of Dan Kennedy's powerful Super Conferences to share the most important fundamentals of sales on which every entrepreneur/salesperson must build their foundation. Don't forget to tune in next week for part two!
MagneticMarketing.com
NoBSLetter.com -
Who are you allowing to have the most influence on you, your life and your business decisions? Is it the pessimists? The nay-sayers? Or those who mean well but really don't understand at all? How can you expect to make swift progress when you're continually slowed down by these voices?
Lee Milteer returns to share the incredible speed-boosting benefits of joining a mastermind group, and how associating with like-minded people can be the game changer your business has been waiting for!
MagneticMarketing.com
NoBSLetter.com -
In the second part of this two-part episode, Bill Glazer reveals the remainder of the critical components entrepreneurs need to implement if they want to take their businesses to the next level.
Joining Bill on stage to talk about some of his "100k ideas" is Dean Killingbeck, expert in outrageous, attention-grabbing advertising. Be sure to check out part one first for maximum impact!
MagneticMarketing.com
NoBSLetter.com -
Bill Glazer, veteran entrepreneur and longtime president of the Glazer-Kennedy Insider's Circle (GKIC), has a vast wealth of entrepreneurial knowledge gained from his previous 34 years in the retail business. He's here to share some of what he considers to be the most critical concepts you need to know as you navigate the business and marketing world.
Be sure to catch part two next week, where Bill covers the remaining critical components and welcomes outrageous advertising expert Dean Killingbeck to the stage to help him do it!
MagneticMarketing.com
NoBSLetter.com -
You don't need to be a mind reader in order to know HOW your market thinks. Once you understand the 7 factors that drive human beings to either make or not make certain decisions, you can use those factors to your benefit!
In part two, Dan Kennedy continues to elaborate from stage the seven "e-factors" that, when utilized in copy, create an irresistible offer your audience can't bear to say "no" to! Be sure to give part one a listen first!
MagneticMarketing.com
NoBSLetter.com -
Psssst... Dan Kennedy has some secrets to share, but ONLY if you are an honorable and ethical person who is dedicated to actually providing value to your customers.
Speaking from stage, Dan goes in depth on seven factors that, when catered to in your messaging, can pull your audience in and mightily persuade them to buy! Don't forget to come back next week for part two!
MagneticMarketing.com
NoBSLetter.com -
Do you know how to write the perfect copy for YOUR niche? Thankfully, you don't have to reinvent the wheel every time you draft a sales letter - that is, if you cracked the copywriting code...
Dan Kennedy teaches from stage how anyone in any line of business can crack the code and create reusable copy templates that are incredibly effective for your specific niche. Though Dan's code-cracking process takes time and careful attention upfront, the time and energy you'll save in the long run makes this strategy incredibly invaluable.
MagneticMarketing.com
NoBSLetter.com -
Selling to millionaires... Is it dramatically different than selling to everyone else? Susan Adams, expert in the field of selling to those in the well-to-do community, would say there are many similarities but key differences as well.
Dan Kennedy and Susan chat in depth about how they approach selling to the ultra wealthy, as well as common pitfalls and mistakes to avoid.
MagneticMarketing.com
NoBSLetter.com -
"You can have anything you want, if you just position yourself to be famous". Is that really true? Steve Harrison, free publicity expert, would say it absolutely is, particularly when it comes to obtaining incredible free press for your business.
Using real world examples, Steve reveals some of his top notch strategies for positioning yourself as an expert and getting your product or service featured in all kinds of news media... for FREE!
MagneticMarketing.com
NoBSLetter.com -
Are you staying relevant with your audience? Or have many of your past customers/clients forgotten you even exist?
Ali Brown aka the "e-zine queen" outlines how she found not only confidence in selling, but an incredible way of boosting her sales online using the power of personable newsletters sent regularly to her list.
MagneticMarketing.com
NoBSLetter.com -
You may think Chat GPT and other AI bots have solved all your copywriting woes, but how do you know if the copy they create is effective if you don't even know the characteristics of effective copy yourself?
Bill Glazer steps on stage to share his top copywriting concepts and building blocks that he and Dan Kennedy use to create copy that actually sells. These techniques boost the effectiveness of the copy, no matter what the medium: Sales letters, emails, newsletters, sales funnels, postcards, signs, even internal memos!
MagneticMarketing.com
NoBSLetter.com -
Ever wish you could magically get your prospects to agree with you? Wish you could make their objections and hangups disappear? Expert marketer Dave Dee is here to show you how it's possible.
Not only is Dave an expert in marketing and the psychology of selling, but he's an incredible magician and entertainer as well. In this episode, Dave teaches listeners tips and tricks he's used countless times in sales presentations that help you hack into your prospects' minds and subtly convince them to buy from you.
MagneticMarketing.com
NoBSLetter.com -
Picking right back up where part one left off, Bill Glazer continues on the topic of top sales strategies that prime your potential customers to do business with you, using examples from his own work helping clients improve their sales prowess.
Be sure to listen to the very end to get the answer to Bill's "secret sales weapon" question, and don't forget to listen to Dan Kennedy's sales weapons in part one first!
MagneticMarketing.com
NoBSLetter.com -
The process of going through a sale can be painful for buyers. The process you lead them through may be good enough to get them to buy, but if it's not good enough for them to recommend you to their friends, you can't say it was a successful sale.
In part one of this two part episode, Dan Kennedy uses real world examples to illustrate sales weapons you can use to better prepare for a sales experience that will leave prospects "wowed". Don't forget to tune in text week to learn more sales weapons from Bill Glazer!
MagneticMarketing.com
NoBSLetter.com -
Who do you spend the majority of your time with, and how much influence do you let these people have in your life? Do they support you in your business endeavors, or do they struggle to believe in your vision?
Lee Milteer offers her sage advice on forming and maintaining strong friendships with like minded entrepreneurs who can build you up and drive you toward your goals, and how you can provide that support for others in return.
MagneticMarketing.com
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