Episodes

  • Ever felt like your brand was just one step away from online sales stardom?

    Listen in as Pinterest Manager Laura Rike joins me to uncover the transformative power of Pinterest for online brands. Far from just a social platform, Pinterest serves as a robust search engine, ripe for businesses to exploit through strategic keyword targeting. Laura generously shares her expertise on organic and paid strategies to drive traffic, leads, and sales, minus the tech-induced headaches.

    In this episode you'll uncover:

    How Laura helped her client generate $90K+ in sales within 90 daysHow to use Pinterest to boost your online salesHow setup your Pinterest account for successCommon Pinterest myths and mistakes to avoid and;How to Use ChatGPT to boost your Pinterest Marketing efforts

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    For more actionable strategies and resources check out www.theopscollective.com/podcast

    About The Ops Collective
    -------------------------------------
    Ready to turn your business into a success story powered by marketing analytics? πŸ“Šβœ¨ Imagine having a second set of eyes solely focused on your business's growth. That's us – your little army of outsourced marketing analysts, meticulously tracking, diagnosing, and strategizing for success. Here's why you shouldn't miss out:

    πŸ“ˆ Customized Dashboards: Sign up for any of our monthly plans now and enjoy a FREE customized dashboard, tailored exclusively for your business. 🎯 Track & Analyze: We're not just numbers – we're your dedicated team of marketing analysts, meticulously tracking and analyzing metrics to unveil hidden opportunities. πŸ’‘ Actionable Insights: From website traffic to conversion rates, we provide insights that empower strategic decisions, ensuring every move contributes to your business's success.

    🌐 Promo Alert: Take the leap this month, and not only supercharge your metrics with our expertise but also claim your FREE customized dashboard. Your business's journey to growth starts here!

    For more visit ---> www.theopscollective.com



  • Struggling with the weight of imposter syndrome and anxiety? You're not alone. Unlock the secrets to thriving in the entrepreneurial world despite the inner critic that whispers doubt with our special guest Ann Robinson, a burnout coach extraordinaire and licensed clinical social worker.

    We tackle the silent signals of stress entrepreneurs often ignore and deliver actionable insights on reclaiming your confidence and control. Ann drops transformative wisdom on why reaching out is the golden key to combating isolation and how the 'opposite action' can be a game-changer in your personal and professional life.

    Prepare to conquer the art of decision-making with grace, network like a pro even if you're an introvert, and pitch with the confidence of a seasoned CEO. In my conversation with Ann, we dissect the 80-20 rule to cut through the noise of perfectionism, and I share nuggets of gold on how to ease the tension that comes with networking and pitching. You'll walk away with your toolkit brimmingβ€”full of practical advice on building a fortress of resilience and tactics to help you keep your cool when the heat of the business pitch flares up. Join us for an episode that promises to transform your entrepreneurial challenges into victories.



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    For more actionable strategies and resources check out www.theopscollective.com/podcast

    About The Ops Collective
    -------------------------------------
    Ready to turn your business into a success story powered by marketing analytics? πŸ“Šβœ¨ Imagine having a second set of eyes solely focused on your business's growth. That's us – your little army of outsourced marketing analysts, meticulously tracking, diagnosing, and strategizing for success. Here's why you shouldn't miss out:

    πŸ“ˆ Customized Dashboards: Sign up for any of our monthly plans now and enjoy a FREE customized dashboard, tailored exclusively for your business. 🎯 Track & Analyze: We're not just numbers – we're your dedicated team of marketing analysts, meticulously tracking and analyzing metrics to unveil hidden opportunities. πŸ’‘ Actionable Insights: From website traffic to conversion rates, we provide insights that empower strategic decisions, ensuring every move contributes to your business's success.

    🌐 Promo Alert: Take the leap this month, and not only supercharge your metrics with our expertise but also claim your FREE customized dashboard. Your business's journey to growth starts here!

    For more visit ---> www.theopscollective.com



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  • Are your online sales stagnant? Need a fresh perspective on how to harness the power of social media and influencer marketing to enhance your brand visibility? We’ve got you covered in this episode with Johanna B. Voss, the trusted talent manager for social media influencers.

    Johanna shares her invaluable insights on how to simplify and stay consistent with content creation for social media marketing. We explore the significance of categorizing content to fuel idea generation and maintain organization.

    We also talk about the key to finding influencers who genuinely resonate with your brand, ensuring authenticity and meaningful brand partnerships. As we navigate the world of influencer marketing, we shed light on how to avoid common pitfalls and understand the costs involved in partnering with influencers. We emphasize the need for research, clear expectations, and openness to feedback to craft successful influencer marketing campaigns.

    -----------------------------------------------------------------
    For more actionable strategies and resources check out www.theopscollective.com/podcast

    About The Ops Collective
    -------------------------------------
    Ready to turn your business into a success story powered by marketing analytics? πŸ“Šβœ¨ Imagine having a second set of eyes solely focused on your business's growth. That's us – your little army of outsourced marketing analysts, meticulously tracking, diagnosing, and strategizing for success. Here's why you shouldn't miss out:

    πŸ“ˆ Customized Dashboards: Sign up for any of our monthly plans now and enjoy a FREE customized dashboard, tailored exclusively for your business. 🎯 Track & Analyze: We're not just numbers – we're your dedicated team of marketing analysts, meticulously tracking and analyzing metrics to unveil hidden opportunities. πŸ’‘ Actionable Insights: From website traffic to conversion rates, we provide insights that empower strategic decisions, ensuring every move contributes to your business's success.

    🌐 Promo Alert: Take the leap this month, and not only supercharge your metrics with our expertise but also claim your FREE customized dashboard. Your business's journey to growth starts here!

    For more visit ---> www.theopscollective.com



  • Discover the world of affiliate marketing with our special guest, Justine Galea, who's helped B2B tech companies like Shopify, FreshBooks, and Gusto run their affiliate programs for over a decade. Get the lowdown on this low-risk customer acquisition channel and unlock the secrets of commission rates, competitive analysis, and more.

    We also dive into crucial affiliate marketing do's and don'ts, exploring everything from generous commission structures to finding the best platform for your affiliates. Justine offers her expert insight on the differences between Pro Networks and non-Pro Networks, and highlights which platforms come with an inbuilt affiliate program. Don't miss out on this opportunity to boost your online sales with a wealth of invaluable affiliate marketing tips and strategies!

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    For more actionable strategies and resources check out www.theopscollective.com/podcast

    About The Ops Collective
    -------------------------------------
    Ready to turn your business into a success story powered by marketing analytics? πŸ“Šβœ¨ Imagine having a second set of eyes solely focused on your business's growth. That's us – your little army of outsourced marketing analysts, meticulously tracking, diagnosing, and strategizing for success. Here's why you shouldn't miss out:

    πŸ“ˆ Customized Dashboards: Sign up for any of our monthly plans now and enjoy a FREE customized dashboard, tailored exclusively for your business. 🎯 Track & Analyze: We're not just numbers – we're your dedicated team of marketing analysts, meticulously tracking and analyzing metrics to unveil hidden opportunities. πŸ’‘ Actionable Insights: From website traffic to conversion rates, we provide insights that empower strategic decisions, ensuring every move contributes to your business's success.

    🌐 Promo Alert: Take the leap this month, and not only supercharge your metrics with our expertise but also claim your FREE customized dashboard. Your business's journey to growth starts here!

    For more visit ---> www.theopscollective.com



  • Have you ever wondered how to take the legal steps to protect your online business? We sat down with Michelle Murphy - a small business attorney who specializes in working with online entrepreneurs - to get the inside scoop on everything from trademark law to registering copyrights.

    Listen in as Michelle shares her expertise on trademarking and copyrighting for business owners, breaking down the differences between copyrights, trademarks, and patents in layman's terms. She also offers invaluable insights on the trademark registration process, including the steps involved, how long it may take, and potential costs associated with registering a trademark. Her expertise will give you the confidence to tackle these legal hurdles with ease.

    For more visit https://theopscollective.com/?p=227

    -----------------------------------------------------------------
    For more actionable strategies and resources check out www.theopscollective.com/podcast

    About The Ops Collective
    -------------------------------------
    Ready to turn your business into a success story powered by marketing analytics? πŸ“Šβœ¨ Imagine having a second set of eyes solely focused on your business's growth. That's us – your little army of outsourced marketing analysts, meticulously tracking, diagnosing, and strategizing for success. Here's why you shouldn't miss out:

    πŸ“ˆ Customized Dashboards: Sign up for any of our monthly plans now and enjoy a FREE customized dashboard, tailored exclusively for your business. 🎯 Track & Analyze: We're not just numbers – we're your dedicated team of marketing analysts, meticulously tracking and analyzing metrics to unveil hidden opportunities. πŸ’‘ Actionable Insights: From website traffic to conversion rates, we provide insights that empower strategic decisions, ensuring every move contributes to your business's success.

    🌐 Promo Alert: Take the leap this month, and not only supercharge your metrics with our expertise but also claim your FREE customized dashboard. Your business's journey to growth starts here!

    For more visit ---> www.theopscollective.com



  • What if we told you that influencer marketing could help boost your sales and stand out online? Our special guest, Jenny Dinh-Safransky, founder of JDS Project's Talent Management Agency spills the ins and outs of influencer marketing. She's on a mission to connect diverse female creators with like-minded brands. By tuning in, you'll learn exactly how influencer marketing can drive sales and build powerful relationships with potential customers.

    We also discuss the ever-evolving influencer landscape and the importance of fostering long-term partnerships. Jenny shares the metrics used to track the effectiveness of influencer campaigns, giving you a glimpse into a successful campaign that generated positive results. We'll cover essential strategies, trends, and best practices that can maximize your return on investment and keep you ahead of the curve in the creator economy.

    -----------------------------------------------------------------
    For more actionable strategies and resources check out www.theopscollective.com/podcast

    About The Ops Collective
    -------------------------------------
    Ready to turn your business into a success story powered by marketing analytics? πŸ“Šβœ¨ Imagine having a second set of eyes solely focused on your business's growth. That's us – your little army of outsourced marketing analysts, meticulously tracking, diagnosing, and strategizing for success. Here's why you shouldn't miss out:

    πŸ“ˆ Customized Dashboards: Sign up for any of our monthly plans now and enjoy a FREE customized dashboard, tailored exclusively for your business. 🎯 Track & Analyze: We're not just numbers – we're your dedicated team of marketing analysts, meticulously tracking and analyzing metrics to unveil hidden opportunities. πŸ’‘ Actionable Insights: From website traffic to conversion rates, we provide insights that empower strategic decisions, ensuring every move contributes to your business's success.

    🌐 Promo Alert: Take the leap this month, and not only supercharge your metrics with our expertise but also claim your FREE customized dashboard. Your business's journey to growth starts here!

    For more visit ---> www.theopscollective.com



  • Ever wondered how a passion for arts and culture can lead to a successful e-commerce fashion business? We had an incredible conversation with the dynamic Caroline Mangosing, Founder and Creative Director of Vinta Gallery, a luxury, ready-to-wear, modern, Filipina and Filipino-inspired fashion brand. Listen as she takes us through her inspiring journey from being a director of a Filipino arts and cultural center in Toronto to starting her own successful e-commerce fashion business.

    We discuss how she got started, the unique cultural aspects that make her brand stand out, and the growth of her business.

    Caroline's passion and energy for her work and community are inspiring. Press play to learn more or visit https://theopscollective.com/podcast

    -----------------------------------------------------------------
    For more actionable strategies and resources check out www.theopscollective.com/podcast

    About The Ops Collective
    -------------------------------------
    Ready to turn your business into a success story powered by marketing analytics? πŸ“Šβœ¨ Imagine having a second set of eyes solely focused on your business's growth. That's us – your little army of outsourced marketing analysts, meticulously tracking, diagnosing, and strategizing for success. Here's why you shouldn't miss out:

    πŸ“ˆ Customized Dashboards: Sign up for any of our monthly plans now and enjoy a FREE customized dashboard, tailored exclusively for your business. 🎯 Track & Analyze: We're not just numbers – we're your dedicated team of marketing analysts, meticulously tracking and analyzing metrics to unveil hidden opportunities. πŸ’‘ Actionable Insights: From website traffic to conversion rates, we provide insights that empower strategic decisions, ensuring every move contributes to your business's success.

    🌐 Promo Alert: Take the leap this month, and not only supercharge your metrics with our expertise but also claim your FREE customized dashboard. Your business's journey to growth starts here!

    For more visit ---> www.theopscollective.com



  • Get ready to uncover the secrets of running a successful online Etsy and Shopify store while skyrocketing your social media following with Jasmine Smith, founder of JaSmith Designs. Discover how Jasmine's strategic use of social media has attracted over 100,000 followers and learn how you can do the same to grow your online presence.

    We dive into the power of social media platforms like Instagram, TikTok, and Pinterest to market your business, as Jasmine shares her valuable insights on building a thriving Etsy shop, maximizing social media success, and even tips on finding the right suppliers.

    Don't miss this opportunity to learn from Jasmine's experiences and get inspired to elevate your own business to new heights!

    For more information on this episode visit https://theopscollective.com/how-to-use-social-media-to-grow-your-etsy-and-shopify-store-sales/

    -----------------------------------------------------------------
    For more actionable strategies and resources check out www.theopscollective.com/podcast

    About The Ops Collective
    -------------------------------------
    Ready to turn your business into a success story powered by marketing analytics? πŸ“Šβœ¨ Imagine having a second set of eyes solely focused on your business's growth. That's us – your little army of outsourced marketing analysts, meticulously tracking, diagnosing, and strategizing for success. Here's why you shouldn't miss out:

    πŸ“ˆ Customized Dashboards: Sign up for any of our monthly plans now and enjoy a FREE customized dashboard, tailored exclusively for your business. 🎯 Track & Analyze: We're not just numbers – we're your dedicated team of marketing analysts, meticulously tracking and analyzing metrics to unveil hidden opportunities. πŸ’‘ Actionable Insights: From website traffic to conversion rates, we provide insights that empower strategic decisions, ensuring every move contributes to your business's success.

    🌐 Promo Alert: Take the leap this month, and not only supercharge your metrics with our expertise but also claim your FREE customized dashboard. Your business's journey to growth starts here!

    For more visit ---> www.theopscollective.com



  • Are you struggling to make an impact on TikTok? Can TikTok truly be a game-changer for brands?

    In this episode, TikTok Expert Caitlin Jenco, uncovers the importance of brands creating personable, behind-the-scenes content on platforms like TikTok to truly engage their audience.

    Learn from the success of CEOs like Tarte Cosmetics’, who actively connect with their audience and share their stories. Caitlin provides tips on getting started, recommends apps for content creation and scheduling, and turning it into a business, and she offers valuable insights on understanding both the analytical and creative aspects of marketing.

    -----------------------------------------------------------------
    For more actionable strategies and resources check out www.theopscollective.com/podcast

    About The Ops Collective
    -------------------------------------
    Ready to turn your business into a success story powered by marketing analytics? πŸ“Šβœ¨ Imagine having a second set of eyes solely focused on your business's growth. That's us – your little army of outsourced marketing analysts, meticulously tracking, diagnosing, and strategizing for success. Here's why you shouldn't miss out:

    πŸ“ˆ Customized Dashboards: Sign up for any of our monthly plans now and enjoy a FREE customized dashboard, tailored exclusively for your business. 🎯 Track & Analyze: We're not just numbers – we're your dedicated team of marketing analysts, meticulously tracking and analyzing metrics to unveil hidden opportunities. πŸ’‘ Actionable Insights: From website traffic to conversion rates, we provide insights that empower strategic decisions, ensuring every move contributes to your business's success.

    🌐 Promo Alert: Take the leap this month, and not only supercharge your metrics with our expertise but also claim your FREE customized dashboard. Your business's journey to growth starts here!

    For more visit ---> www.theopscollective.com



  • Flodesk co-founder Rebecca Shostak shares her journey of building a million-dollar brand and reveals valuable insights on the power of affiliate marketing, the challenges faced while launching a business, and the importance of trust and flexibility when managing remote teams. Learn from the successes of Flodesk customers who have transformed their email marketing into a significant revenue generator with the help of Flodesk. Tune in now to discover how this game-changing platform can help your business soar!

    Try Flodesk for 30 days FREE plus get 50% off your first year! Use promo code "PROMO50" to start growing your email list with Flodesk today. Click here to start

    -----------------------------------------------------------------
    For more actionable strategies and resources check out www.theopscollective.com/podcast

    About The Ops Collective
    -------------------------------------
    Ready to turn your business into a success story powered by marketing analytics? πŸ“Šβœ¨ Imagine having a second set of eyes solely focused on your business's growth. That's us – your little army of outsourced marketing analysts, meticulously tracking, diagnosing, and strategizing for success. Here's why you shouldn't miss out:

    πŸ“ˆ Customized Dashboards: Sign up for any of our monthly plans now and enjoy a FREE customized dashboard, tailored exclusively for your business. 🎯 Track & Analyze: We're not just numbers – we're your dedicated team of marketing analysts, meticulously tracking and analyzing metrics to unveil hidden opportunities. πŸ’‘ Actionable Insights: From website traffic to conversion rates, we provide insights that empower strategic decisions, ensuring every move contributes to your business's success.

    🌐 Promo Alert: Take the leap this month, and not only supercharge your metrics with our expertise but also claim your FREE customized dashboard. Your business's journey to growth starts here!

    For more visit ---> www.theopscollective.com



  • Ever wondered how to skyrocket your online sales through the power of paid ads? Join us as we sit down with Gabriela Marcano, paid ad specialist and founder of GM Ignited, who reveals the secrets to mastering Facebook, Instagram, and TikTok to elevate your business success.

    Discover the essential components of an effective Facebook Ads strategy and the common mistakes that could be holding you back. Gabriela shares her wisdom on having a high-converting, optimized website, the power of video and static image content, and the major benefits of user-generated and influencer content. We also delve into the world of ad testing, creating an optimal funnel strategy, and how to research your competitors for maximum impact on your campaigns.

    By the end of this episode, you'll have a better understanding of Facebook, Instagram, and TikTok Ads, and how to run successful campaigns on each platform.

    Tune in for insider access and expert insights from Gabriela Marcano, and watch your online sales soar like never before!

    -----------------------------------------------------------------
    For more actionable strategies and resources check out www.theopscollective.com/podcast

    About The Ops Collective
    -------------------------------------
    Ready to turn your business into a success story powered by marketing analytics? πŸ“Šβœ¨ Imagine having a second set of eyes solely focused on your business's growth. That's us – your little army of outsourced marketing analysts, meticulously tracking, diagnosing, and strategizing for success. Here's why you shouldn't miss out:

    πŸ“ˆ Customized Dashboards: Sign up for any of our monthly plans now and enjoy a FREE customized dashboard, tailored exclusively for your business. 🎯 Track & Analyze: We're not just numbers – we're your dedicated team of marketing analysts, meticulously tracking and analyzing metrics to unveil hidden opportunities. πŸ’‘ Actionable Insights: From website traffic to conversion rates, we provide insights that empower strategic decisions, ensuring every move contributes to your business's success.

    🌐 Promo Alert: Take the leap this month, and not only supercharge your metrics with our expertise but also claim your FREE customized dashboard. Your business's journey to growth starts here!

    For more visit ---> www.theopscollective.com



  • Where Marketing & Finance collide. The ultimate podcast for entrepreneurs that want to learn from the best launching April 21st 2023.

    Subscribe to the podcast at www.theopscollective.com/podcast to be the first to know when new episodes go live!

    -----------------------------------------------------------------
    For more actionable strategies and resources check out www.theopscollective.com/podcast

    About The Ops Collective
    -------------------------------------
    Ready to turn your business into a success story powered by marketing analytics? πŸ“Šβœ¨ Imagine having a second set of eyes solely focused on your business's growth. That's us – your little army of outsourced marketing analysts, meticulously tracking, diagnosing, and strategizing for success. Here's why you shouldn't miss out:

    πŸ“ˆ Customized Dashboards: Sign up for any of our monthly plans now and enjoy a FREE customized dashboard, tailored exclusively for your business. 🎯 Track & Analyze: We're not just numbers – we're your dedicated team of marketing analysts, meticulously tracking and analyzing metrics to unveil hidden opportunities. πŸ’‘ Actionable Insights: From website traffic to conversion rates, we provide insights that empower strategic decisions, ensuring every move contributes to your business's success.

    🌐 Promo Alert: Take the leap this month, and not only supercharge your metrics with our expertise but also claim your FREE customized dashboard. Your business's journey to growth starts here!

    For more visit ---> www.theopscollective.com