Episodes

  • Lisa tells the tale of a proud rose that learns humility from a kind cactus. Themes of true value versus superficial beauty enrich this desert story. Discover how these ancient lessons offer entrepreneurs insights to look beyond appearances and unearth genuine worth in their business ventures.

    Story Coach Lisa Bloom is the go-to expert on business story-telling. For decades she’s helped entrepreneurs master this important but overlooked skill. In Once Upon a Business, she’s turning her attention from the craft of storytelling to the stories themselves — the densely evocative folk and fairy tales that we’re all exposed to.

    In each episode of Once Upon a Business, Lisa tells a fairy or folk tale and then extracts rich business lessons that are applicable for entrepreneurs of all stripes. As she puts it, a tiny tale of nine sentences can encompass worlds.

    “There's almost a sense of debt towards people who are beautiful. Like they owe the world something, they owe other people something.” — Lisa Bloom

    Host Bio:

    Following a successful corporate career, Lisa Bloom became an entrepreneur, author, speaker and coach. She built a global business Story Coach, supporting corporates, entrepreneurs and coaches with speaking mastery, leadership capability and marketing impact. Lisa is the author of Seven Stories That Sell and The Story Advantage.

    Lisa is also the Director of Mirasee’s ACES Business Acceleration Program, helping entrepreneurs to achieve outstanding results in the growth of their business. There’s nothing Lisa loves more than to spend time with her partner and their four sons, walk her dog, travel, read, and share stories.

    Resources or websites mentioned in this episode:

    Mirasee
    The Story Coach
    Lisa Bloom’s books: The Story Advantage and Seven Stories That Sell

    Credits:

    Host: Lisa Bloom
    Producer: Michi Lantz
    Executive Producer: Danny Iny
    Audio Editor: Marvin del Rosario
    Music Soundscape: Chad Michael Snavely

    To catch more great episodes coming up on Once Upon A Business, please follow us on Mirasee FM's YouTube channel or your favorite podcast player. And if you enjoyed the show, please leave us a comment or a starred review. It's the best way to help us get these ideas to more people.

    If you have a question for Once Upon a Business, put the show title in the subject line and send it to [email protected].

    Music credits:

    Track Title: Places in Dreams
    Artist Name: Alsever Lake
    Writer Name: Adrian Dominic Walther
    Publisher Name: A SOUNDSTRIPE PRODUCTION

    Track Title: Emeralds
    Artist Name: Hale
    Writer Name: Cory Hale Williams
    Publisher Name: A SOUNDSTRIPE PRODUCTION

    Track Title: Looking Forward
    Artist Name: Caleb Fincher
    License code: QHMBNG0TNQ87VRFN
    Publisher Name: Uppbeat

    Special effects credits:
    24990513_birds-chirping_by_promission used with permission of the author and under license by AudioJungle/Envato Market.

    All other sound effects are licensed under Soundstripe.

    Episode transcript: The Proud Rose.

  • Lisa tells the tale of Nasruddin and his perplexing sermons, diving deep into themes of self-awareness and open-mindedness. Through this story, she highlights the importance of shared learning and the need for intuition in entrepreneurship, offering valuable insights for business owners and leaders.

    Story Coach Lisa Bloom is the go-to expert on business story-telling. For decades she’s helped entrepreneurs master this important but overlooked skill. In Once Upon a Business, she’s turning her attention from the craft of storytelling to the stories themselves — the densely evocative folk and fairy tales that we’re all exposed to.

    In each episode of Once Upon a Business, Lisa tells a fairy or folk tale and then extracts rich business lessons that are applicable for entrepreneurs of all stripes. As she puts it, a tiny tale of nine sentences can encompass worlds.

    “The more people interact and work together, the more the learning gets embedded and has impact.” — Lisa Bloom

    Host Bio:

    Following a successful corporate career, Lisa Bloom became an entrepreneur, author, speaker, and coach. She built a global business Story Coach, supporting corporates, entrepreneurs, and coaches with speaking mastery, leadership capability, and marketing impact. Lisa is the author of Seven Stories That Sell and The Story Advantage.

    Lisa is also the Director of Mirasee’s ACES Business Acceleration Program, helping entrepreneurs to achieve outstanding results in the growth of their business. There’s nothing Lisa loves more than to spend time with her partner and their four sons, walk her dog, travel, read, and share stories.

    Resources or websites mentioned in this episode:

    Mirasee
    The Story Coach
    Lisa Bloom’s books: The Story Advantage and Seven Stories That Sell

    Credits:

    Host: Lisa Bloom
    Producer: Michi Lantz
    Executive Producer: Danny Iny
    Audio Editor: Marvin del Rosario
    Music Soundscape: Chad Michael Snavely

    To catch more great episodes coming up on Once Upon A Business, please follow us on Mirasee FM's YouTube channel or your favorite podcast player. And if you enjoyed the show, please leave us a comment or a starred review. It's the best way to help us get these ideas to more people.

    If you have a question for Once Upon a Business, put the show title in the subject line and send it to [email protected].

    Music credits:

    Track Title: Places in Dreams
    Artist Name: Alsever Lake
    Writer Name: Adrian Dominic Walther
    Publisher Name: A SOUNDSTRIPE PRODUCTION

    Track Title: Emeralds
    Artist Name: Hale
    Writer Name: Cory Hale Williams
    Publisher Name: A SOUNDSTRIPE PRODUCTION

    Track Title: Before Time
    Artist Name: Moments
    Writer Name: Adrian Dominic Walther
    Publisher Name: A SOUNDSTRIPE PRODUCTION

    Special effects credits:
    24990513_birds-chirping_by_promission used with permission of the author and under license by AudioJungle/Envato Market.

    All other sound effects are licensed under Soundstripe.

    Episode transcript: The Sermon.

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  • Lisa tells the tale of Nasruddin, who avoids lending his donkey to a neighbor, and reveals profound business lessons. Through the amusing story, she emphasizes the importance of authenticity, the pitfalls of people-pleasing, and the necessity of honest communication in entrepreneurial success.

    Story Coach Lisa Bloom is the go-to expert on business story-telling. For decades she’s helped entrepreneurs master this important but overlooked skill. In Once Upon a Business, she’s turning her attention from the craft of storytelling to the stories themselves — the densely evocative folk and fairy tales that we’re all exposed to.

    In each episode of Once Upon a Business, Lisa tells a fairy or folk tale and then extracts rich business lessons that are applicable for entrepreneurs of all stripes. As she puts it, a tiny tale of nine sentences can encompass worlds.

    “We have a hard time saying no. I’ve seen this particularly with women business owners. Not being able to say no is very common when you start a business.” — Lisa Bloom

    Host Bio:

    Following a successful corporate career, Lisa Bloom became an entrepreneur, author, speaker, and coach. She built a global business Story Coach, supporting corporates, entrepreneurs, and coaches with speaking mastery, leadership capability, and marketing impact. Lisa is the author of The Story Advantage and Cinderella and the Coach.

    Lisa is also the Director of Mirasee’s ACES Business Acceleration Program, helping entrepreneurs to achieve outstanding results in the growth of their business. There’s nothing Lisa loves more than to spend time with her partner and their four sons, walk her dog, travel, read, and share stories.

    Resources or websites mentioned in this episode:

    Mirasee
    The Story Coach
    Lisa Bloom’s book, The Story Advantage
    Reference mentioned: Byron Katie

    Credits:

    Host: Lisa Bloom
    Producer: Michi Lantz
    Executive Producer: Danny Iny
    Audio Editor: Marvin del Rosario
    Music Soundscape: Chad Michael Snavely

    To catch more great episodes coming up on Once Upon A Business, please follow us on Mirasee FM's YouTube channel or your favorite podcast player. And if you enjoyed the show, please leave us a comment or a starred review. It's the best way to help us get these ideas to more people.

    If you have a question for Once Upon a Business, put the show title in the subject line and send it to [email protected].

    Music credits:

    Track Title: Places in Dreams
    Artist Name: Alsever Lake
    Writer Name: Adrian Dominic Walther
    Publisher Name: A SOUNDSTRIPE PRODUCTION

    Track Title: Emeralds
    Artist Name: Hale
    Writer Name: Cory Hale Williams
    Publisher Name: A SOUNDSTRIPE PRODUCTION

    Track Title: Weightless
    Artist Name: Michael Briguglio
    Writer Name: Michael Briguglio
    Publisher Name: A SOUNDSTRIPE PRODUCTION

    Special effects credits:

    24990513_birds-chirping_by_promission used with permission of the author and under license by AudioJungle/Envato Market.

    All other sound effects are licensed under Soundstripe.

    Episode transcript: Whom Do You Believe?

  • Lisa tells the tale of Nasruddin and his grapes, revealing how business success relies on clear communication and realistic expectations. Through personal anecdotes, she emphasizes the power of independence and resourcefulness, urging listeners to build lasting achievements with consistent effort.

    Story Coach Lisa Bloom is the go-to expert on business story-telling. For decades she’s helped entrepreneurs master this important but overlooked skill. In Once Upon a Business, she’s turning her attention from the craft of storytelling to the stories themselves — the densely evocative folk and fairy tales that we’re all exposed to.

    In each episode of Once Upon a Business, Lisa tells a fairy or folk tale and then extracts rich business lessons that are applicable for entrepreneurs of all stripes. As she puts it, a tiny tale of nine sentences can encompass worlds.

    So, come now. Gather around the fire. Lisa’s about to begin….

    “‘There is no difference whether you have a basketful or a small piece. They all taste the same.’” — Lisa Bloom

    Host Bio:

    Following a successful corporate career, Lisa Bloom became an entrepreneur, author, speaker and coach. She built a global business Story Coach, supporting corporates, entrepreneurs and coaches with speaking mastery, leadership capability and marketing impact. Lisa is the author of The Story Advantage and Cinderella and the Coach.

    Lisa is also the Director of Mirasee’s ACES Business Acceleration Program, helping entrepreneurs to achieve outstanding results in the growth of their business. There’s nothing Lisa loves more than to spend time with her partner and their four sons, walk her dog, travel, read, and share stories.

    Resources or websites mentioned in this episode:

    Mirasee
    The Story Coach
    Lisa Bloom’s book, The Story Advantage
    Book: Built to Last by Jim Collins

    Credits:

    Host: Lisa Bloom
    Producer: Michi Lantz
    Executive Producer: Danny Iny
    Audio Editor: Marvin del Rosario
    Music Soundscape: Chad Michael Snavely

    To catch more great episodes coming up on Once Upon A Business, please follow us on Mirasee FM's YouTube channel or your favorite podcast player. And if you enjoyed the show, please leave us a comment or a starred review. It's the best way to help us get these ideas to more people.

    If you have a question for Once Upon a Business, put the show title in the subject line and send it to [email protected].

    Music credits:

    Track Title: Places in Dreams
    Artist Name: Alsever Lake
    Writer Name: Adrian Dominic Walther
    Publisher Name: A SOUNDSTRIPE PRODUCTION

    Track Title: Emeralds
    Artist Name: Hale
    Writer Name: Cory Hale Williams
    Publisher Name: A SOUNDSTRIPE PRODUCTION

    Track Title: Dialogues
    Artist Name: Rest & Settle
    Writer Name: Dustin Ransom
    Publisher Name: A SOUNDSTRIPE PRODUCTION

    Special effects credits:
    24990513_birds-chirping_by_promission used with permission of the author and under license by AudioJungle/Envato Market.

    All other sound effects are licensed under Soundstripe.

    Episode transcript: Taste The Same.

  • Lisa tells a tale of why elephants have such big ears and the lion is the “King of the Jungle.” Through this story, she explores themes of courage, vulnerability, and the deceptive nature of fear — offering entrepreneurs a fresh perspective on overcoming challenges and embracing authenticity.

    Story Coach Lisa Bloom is the go-to expert on business story-telling. For decades she’s helped entrepreneurs master this important but overlooked skill. In Once Upon a Business, she’s turning her attention from the craft of storytelling to the stories themselves — the densely evocative folk and fairy tales that we’re all exposed to.

    In each episode of Once Upon a Business, Lisa tells a fairy or folk tale and then extracts rich business lessons that are applicable for entrepreneurs of all stripes. As she puts it, a tiny tale of nine sentences can encompass worlds.

    So, come now. Gather around the fire. Lisa’s about to begin….

    “‘Yes,’ came a deep voice. ‘It is I, the eater of Bushbooks, and I’m coming to eat you.’” — Lisa Bloom


    Host Bio:

    Following a successful corporate career, Lisa Bloom became an entrepreneur, author, speaker and coach. She built a global business Story Coach, supporting corporates, entrepreneurs and coaches with speaking mastery, leadership capability and marketing impact. Lisa is the author of The Story Advantage and Cinderella and the Coach.

    Lisa is also the Director of Mirasee’s ACES Business Acceleration Program, helping entrepreneurs to achieve outstanding results in the growth of their business. There’s nothing Lisa loves more than to spend time with her partner and their four sons, walk her dog, travel, read, and share stories.


    Resources or websites mentioned in this episode:

    Mirasee
    The Story Coach
    Lisa Bloom’s book, The Story Advantage

    Credits:

    Host: Lisa Bloom
    Producer: Michi Lantz
    Executive Producer: Danny Iny
    Audio Editor: Marvin del Rosario
    Music Soundscape: Chad Michael Snavely

    To catch more great episodes coming up on Once Upon A Business, please follow us on Mirasee FM's YouTube channel or your favorite podcast player. And if you enjoyed the show, please leave us a comment or a starred review. It's the best way to help us get these ideas to more people.

    If you have a question for Once Upon a Business, put the show title in the subject line and send it to [email protected].

    Music credits:

    Track Title: Places in Dreams
    Artist Name: Alsever Lake
    Writer Name: Adrian Dominic Walther
    Publisher Name: A SOUNDSTRIPE PRODUCTION

    Track Title: Emeralds
    Artist Name: Hale
    Writer Name: Cory Hale Williams
    Publisher Name: A SOUNDSTRIPE PRODUCTION

    Track Title: Meadowcroft
    Artist Name: Cody Martin
    Writer Name: Cody Kurtz Martin
    Publisher Name: A SOUNDSTRIPE PRODUCTION

    Special effects credits:

    24990513_birds-chirping_by_promission used with permission of the author and under license by AudioJungle/Envato Market.

    All other sound effects are licensed under Soundstripe.

    Episode transcript: Who’s In My House?

  • Lisa tells the tale of a Zen master and student that challenges conventional wisdom, exploring the burning away of past lessons to forge a unique path. Through this lens, she offers powerful insights on independence, transformation, and the importance of personal experience in entrepreneurship.

    Story Coach Lisa Bloom is the go-to expert on business story-telling. For decades she’s helped entrepreneurs master this important but overlooked skill. In Once Upon a Business, she’s turning her attention from the craft of storytelling to the stories themselves — the densely evocative folk and fairy tales that we’re all exposed to.

    In each episode of Once Upon a Business, Lisa tells a fairy or folk tale and then extracts rich business lessons that are applicable for entrepreneurs of all stripes. As she puts it, a tiny tale of nine sentences can encompass worlds.

    So, come now. Gather around the fire. Lisa’s about to begin….

    “Once a student of Zen came to visit her master. He was old and frail. She knew he did not have long to live.” — Lisa Bloom

    Host Bio:

    Following a successful corporate career, Lisa Bloom became an entrepreneur, author, speaker and coach. She built a global business Story Coach, supporting corporates, entrepreneurs and coaches with speaking mastery, leadership capability and marketing impact. Lisa is the author of The Story Advantage and Cinderella and the Coach.

    Lisa is also the Director of Mirasee’s ACES Business Acceleration Program, helping entrepreneurs to achieve outstanding results in the growth of their business. There’s nothing Lisa loves more than to spend time with her partner and their four sons, walk her dog, travel, read, and share stories.


    Resources or websites mentioned in this episode:

    Mirasee
    The Story Coach
    Lisa Bloom’s book, The Story Advantage

    Credits:

    Host: Lisa Bloom
    Producer: Michi Lantz
    Executive Producer: Danny Iny
    Audio Editor: Marvin del Rosario
    Music Soundscape: Chad Michael Snavely

    To catch more great episodes coming up on Once Upon A Business, please follow us on Mirasee FM's YouTube channel or your favorite podcast player. And if you enjoyed the show, please leave us a comment or a starred review. It's the best way to help us get these ideas to more people.

    If you have a question for Once Upon a Business, put the show title in the subject line and send it to [email protected].

    Music credits:

    Track Title: Places in Dreams
    Artist Name: Alsever Lake
    Writer Name: Adrian Dominic Walther
    Publisher Name: A SOUNDSTRIPE PRODUCTION

    Track Title: Emeralds
    Artist Name: Hale
    Writer Name: Cory Hale Williams
    Publisher Name: A SOUNDSTRIPE PRODUCTION

    Track Title: Late Night Thoughts
    Artist Name: GEMM
    Writer Name: Molly Cherryholmes
    Publisher Name: A SOUNDSTRIPE PRODUCTION

    Special effects credits:
    24990513_birds-chirping_by_promission used with permission of the author and under license by AudioJungle/Envato Market.

    All other sound effects are licensed under Soundstripe.

    Episode transcript: The Master and the Student.

  • Lisa tells a short story of an apple tree and rosebush that grew up next to each other. Sadly, the pettiness of comparison soon takes hold on one of them. Lisa then pulls forth a number of key business lessons, namely that comparison is a trap that rarely leads anywhere but hubris or insecurity.

    Story Coach Lisa Bloom is the go-to expert on business story-telling. For decades she’s helped entrepreneurs master this important but overlooked skill. In Once Upon a Business, she’s turning her attention from the craft of storytelling to the stories themselves — the densely evocative folk and fairy tales that we’re all exposed to.

    In each episode of Once Upon a Business, Lisa tells a fairy or folk tale and then extracts rich business lessons that are applicable for entrepreneurs of all stripes. As she puts it, a tiny tale of nine sentences can encompass worlds.

    So, come now. Gather around the fire. Lisa’s about to begin….

    “Beauty is one thing, but kind-heartedness is another.” — Lisa Bloom

    Host Bio:

    Following a successful corporate career, Lisa Bloom became an entrepreneur, author, speaker and coach. She built a global business Story Coach, supporting corporates, entrepreneurs and coaches with speaking mastery, leadership capability and marketing impact. Lisa is the author of The Story Advantage and Cinderella and the Coach.

    Lisa is also the Director of Mirasee’s ACES Business Acceleration Program, helping entrepreneurs to achieve outstanding results in the growth of their business. There’s nothing Lisa loves more than to spend time with her partner and their four sons, walk her dog, travel, read, and share stories.


    Resources or websites mentioned in this episode:

    Mirasee
    The Story Coach
    Lisa Bloom’s book, The Story Advantage

    Credits:

    Host: Lisa Bloom
    Producer: Michi Lantz
    Executive Producer: Danny Iny
    Audio Editor: Marvin del Rosario
    Music Soundscape: Chad Michael Snavely

    To catch more great episodes coming up on Once Upon A Business, please follow us on Mirasee FM's YouTube channel or your favorite podcast player. And if you enjoyed the show, please leave us a comment or a starred review. It's the best way to help us get these ideas to more people.

    If you have a question for Once Upon a Business, put the show title in the subject line and send it to [email protected].

    Music credits:

    Track Title: Places in Dreams
    Artist Name: Alsever Lake
    Writer Name: Adrian Dominic Walther
    Publisher Name: A SOUNDSTRIPE PRODUCTION

    Track Title: Emeralds
    Artist Name: Hale
    Writer Name: Cory Hale Williams
    Publisher Name: A SOUNDSTRIPE PRODUCTION

    Track Title: Chamomile
    Artist Name: Lunareh
    Writer Name: Wiriyapa Chansuwong
    Publisher Name: A SOUNDSTRIPE PRODUCTION

    Special effects credits:

    24990513_birds-chirping_by_promission used with permission of the author and under license by AudioJungle/Envato Market.

    All other sound effects are licensed under Soundstripe.

    Episode transcript: The Apple Tree and the Rosebush.

  • Lisa Bloom tells the story of a boy who loves drumming, much to the annoyance of his parents and aunt. Bloom then draws parallels between the tale and entrepreneurial journeys, the value of pursuing one's passion, overcoming challenges creatively, and following your unique path to success.

    Story Coach Lisa Bloom is the go-to expert on business story-telling. For decades she’s helped entrepreneurs master this important but overlooked skill. In Once Upon a Business, she’s turning her attention from the craft of storytelling to the stories themselves — the densely evocative folk and fairy tales that we’re all exposed to.

    In each episode of Once Upon a Business, Lisa tells a fairy or folk tale and then extracts rich business lessons that are applicable for entrepreneurs of all stripes. As she puts it, a tiny tale of nine sentences can encompass worlds.

    So, come now. Gather around the fire. Lisa’s about to begin….

    “There was once a boy who loved to play the drum. His mother and father would often tell him to stop. But his auntie was the worst of all. She couldn’t stand the sound of the thing.” — Lisa Bloom

    Host Bio:

    Following a successful corporate career, Lisa Bloom became an entrepreneur, author, speaker and coach. She built a global business Story Coach, supporting corporates, entrepreneurs and coaches with speaking mastery, leadership capability and marketing impact. Lisa is the author of The Story Advantage and Cinderella and the Coach.

    Lisa is also the Director of Mirasee’s ACES Business Acceleration Program, helping entrepreneurs to achieve outstanding results in the growth of their business. There’s nothing Lisa loves more than to spend time with her partner and their four sons, walk her dog, travel, read, and share stories.


    Resources or websites mentioned in this episode:

    Mirasee
    The Story Coach
    Lisa Bloom’s book, The Story Advantage

    Credits:

    Host: Lisa Bloom
    Producer and Editing: Michi Lantz
    Executive Producer: Danny Iny
    Audio Editor: Marvin del Rosario
    Music Soundscape: Chad Michael Snavely

    To catch more great episodes coming up on Once Upon A Business, please follow us on Mirasee FM's YouTube channel or your favorite podcast player. And if you enjoyed the show, please leave us a comment or a starred review. It's the best way to help us get these ideas to more people.

    Music credits:

    Track Title: Places in Dreams
    Artist Name: Alsever Lake
    Writer Name: Adrian Dominic Walther
    Publisher Name: A SOUNDSTRIPE PRODUCTION

    Track Title: Emeralds
    Artist Name: Hale
    Writer Name: Cory Hale Williams
    Publisher Name: A SOUNDSTRIPE PRODUCTION

    Track Title: Quiet Courage
    Artist Name: LNDÖ
    Writer Name: Landon Bailey
    Publisher Name: A SOUNDSTRIPE PRODUCTION

    Special effects credits:

    24990513_birds-chirping_by_promission used with permission of the author and under license by AudioJungle/Envato Market.

    All other sound effects are licensed under Soundstripe.

    Episode transcript: The Boy and His Drum Transcript.

  • Lisa Bloom tells the story “The Giant Fear,” which teaches that ignoring fear only makes it grow, while facing it makes it smaller. Specific to business, she sheds light on how strong leadership can mitigate fears as well as how entrepreneurs can transform giant fears into manageable challenges.

    Story Coach Lisa Bloom is the go-to expert on business story-telling. For decades she’s helped entrepreneurs master this important but overlooked skill. In Once Upon a Business, she’s turning her attention from the craft of storytelling to the stories themselves — the densely evocative folk and fairy tales that we’re all exposed to.

    In each episode of Once Upon a Business, Lisa tells a fairy or folk tale and then extracts rich business lessons that are applicable for entrepreneurs of all stripes. As she puts it, a tiny tale of nine sentences can encompass worlds.

    So, come now. Gather around the fire. Lisa’s about to begin….

    “Once there was a city surrounded by a high wall with only one gateway. Then one day, a fierce and terrible giant came and placed himself right outside.” — Lisa Bloom

    Host Bio:

    Following a successful corporate career, Lisa Bloom became an entrepreneur, author, speaker and coach. She built a global business Story Coach, supporting corporates, entrepreneurs and coaches with speaking mastery, leadership capability and marketing impact. Lisa is the author of The Story Advantage and Cinderella and the Coach.

    Lisa is also the Director of Mirasee’s ACES Business Acceleration Program, helping entrepreneurs to achieve outstanding results in the growth of their business. There’s nothing Lisa loves more than to spend time with her partner and their four sons, walk her dog, travel, read, and share stories.

    Resources or websites mentioned in this episode:

    Mirasee
    The Story Coach
    Lisa Bloom’s book, The Story Advantage

    Credits:

    Host: Lisa Bloom
    Producer and Editing: Michi Lantz
    Executive Producer: Danny Iny
    Audio Editor: Marvin del Rosario
    Music Soundscape: Chad Michael Snavely

    To catch more great episodes coming up on Once Upon A Business, please follow us on Mirasee FM's YouTube channel or your favorite podcast player. And if you enjoyed the show, please leave us a comment or a starred review. It's the best way to help us get these ideas to more people.

    If you have a question for Once Upon a Business, put the show title in the subject line and send it to [email protected].

    Music credits:

    Track Title: Places in Dreams
    Artist Name: Alsever Lake
    Writer Name: Adrian Dominic Walther
    Publisher Name: A SOUNDSTRIPE PRODUCTION

    Track Title: Emeralds
    Artist Name: Hale
    Writer Name: Cory Hale Williams
    Publisher Name: A SOUNDSTRIPE PRODUCTION

    Track Title: Sucka Punch
    Artist Name: Nu Alkemi$t
    Writer Name: Matthew Wigton
    Publisher Name: A SOUNDSTRIPE PRODUCTION

    Special effects credits:

    24990513_birds-chirping_by_promission used with permission of the author and under license by AudioJungle/Envato Market.

    All other sound effects are licensed under Soundstripe.

    Episode transcript: The Giant Fear.

  • Lisa tells the tale of a wise fool who plays a single note on his instrument, confident in his unique sound. She then explores the tension between originality and tradition, urging entrepreneurs to find their authentic voice while repurposing existing ideas to create something powerful and distinct.

    Story Coach Lisa Bloom is the go-to expert on business story-telling. For decades she’s helped entrepreneurs master this important but overlooked skill. In Once Upon a Business, she’s turning her attention from the craft of storytelling to the stories themselves — the densely evocative folk and fairy tales that we’re all exposed to.

    In each episode of Once Upon a Business, Lisa tells a fairy or folk tale and then extracts rich business lessons that are applicable for entrepreneurs of all stripes. As she puts it, a tiny tale of nine sentences can encompass worlds.

    So, come now. Gather around the fire. Lisa’s about to begin….

    “When Nasradin played the instrument on and on, he played the same note, the very same note, for hours. His wife was going crazy.” — Lisa Bloom

    Host Bio:

    Following a successful corporate career, Lisa Bloom became an entrepreneur, author, speaker and coach. She built a global business Story Coach, supporting corporates, entrepreneurs and coaches with speaking mastery, leadership capability and marketing impact. Lisa is the author of The Story Advantage and Cinderella and the Coach.

    Lisa is also the Director of Mirasee’s ACES Business Acceleration Program, helping entrepreneurs to achieve outstanding results in the growth of their business. There’s nothing Lisa loves more than to spend time with her partner and their four sons, walk her dog, travel, read, and share stories.


    Resources or websites mentioned in this episode:

    Mirasee
    The Story Coach
    Lisa Bloom’s book, The Story Advantage

    Credits:

    Host: Lisa Bloom
    Producer and Editing: Michi Lantz
    Executive Producer: Danny Iny
    Audio Editor: Marvin del Rosario
    Music Soundscape: Chad Michael Snavely

    To catch more great episodes coming up on Once Upon A Business, please follow us on Mirasee FM's YouTube channel or your favorite podcast player. And if you enjoyed the show, please leave us a comment or a starred review. It's the best way to help us get these ideas to more people.

    If you have a question for Once Upon a Business, put the show title in the subject line and send it to [email protected].

    Music credits:

    Artist Name: Alsever Lake
    Writer Name: Adrian Dominic Walther
    Publisher Name: A SOUNDSTRIPE PRODUCTION

    Track Title: Emeralds
    Artist Name: Hale
    Writer Name: Cory Hale Williams
    Publisher Name: A SOUNDSTRIPE PRODUCTION

    Track Title: Inner Peace
    Artist Name: Reveille
    Writer Name: Brendan St. Gelais
    Publisher Name: A SOUNDSTRIPE PRODUCTION

    Special effects credits:

    24990513_birds-chirping_by_promission used with permission of the author and under license by AudioJungle/Envato Market.

    All other sound effects are licensed under Soundstripe.

    Episode transcript: Nasruddin’s Note.

  • Lisa Bloom tells the classic tale of “The Fox and the Cat.” Through this Brothers Grimm narrative, Lisa explores profound business lessons about the value of simplicity, humility, and staying true to one’s core expertise while navigating the entrepreneurial journey.

    Story Coach Lisa Bloom is the go-to expert on business story-telling. For decades she’s helped entrepreneurs master this important but overlooked skill. In Once Upon a Business, she’s turning her attention from the craft of storytelling to the stories themselves — the densely evocative folk and fairy tales that we’re all exposed to.

    In each episode of Once Upon a Business, Lisa tells a fairy or folk tale and then extracts rich business lessons that are applicable for entrepreneurs of all stripes. As she puts it, a tiny tale of nine sentences can encompass worlds.

    So, come now. Gather around the fire. Lisa’s about to begin….

    “It happened once that The Cat met Mister Fox in the woods. And because she thought he’s clever and experienced in all the ways of the world, she addressed him in a friendly manner.” — Lisa Bloom

    Host Bio:

    Following a successful corporate career, Lisa Bloom became an entrepreneur, author, speaker and coach. She built a global business Story Coach, supporting corporates, entrepreneurs and coaches with speaking mastery, leadership capability and marketing impact. Lisa is the author of The Story Advantage and Cinderella and the Coach.

    Lisa is also the Director of Mirasee’s ACES Business Acceleration Program, helping entrepreneurs to achieve outstanding results in the growth of their business. There’s nothing Lisa loves more than to spend time with her partner and their four sons, walk her dog, travel, read, and share stories.


    Resources or websites mentioned in this episode:

    Mirasee
    The Story Coach
    Lisa Bloom’s book, The Story Advantage

    Credits:

    Host: Lisa Bloom
    Producer & Editing: Michi Lantz
    Supervising Producer: Cynthia Lamb
    Executive Producer: Danny Iny
    Audio Editor: Marvin del Rosario
    Music Soundscape: Chad Michael Snavely

    To catch more great episodes coming up on Once Upon A Business, please follow us on Mirasee FM's YouTube channel or your favorite podcast player. And if you enjoyed the show, please leave us a comment or a starred review. It's the best way to help us get these ideas to more people.

    If you have a question for Once Upon a Business, put the show title in the subject line and send it to [email protected].

    Music credits:

    Track Title: Places in Dreams
    Artist Name: Alsever Lake
    Writer Name: Adrian Dominic Walther
    Publisher Name: A SOUNDSTRIPE PRODUCTION

    Track Title: Emeralds
    Artist Name: Hale
    Writer Name: Cory Hale Williams
    Publisher Name: A SOUNDSTRIPE PRODUCTION

    Track Title: Pages
    Artist Name: Shimmer
    Writer Name: Matthew Wigton
    Publisher Name: A SOUNDSTRIPE PRODUCTION

    Special effects credits:
    24990513_birds-chirping_by_promission used with permission of the author and under license by AudioJungle/Envato Market.

    All other sound effects are licensed under Soundstripe.

    Episode transcript: The Fox and the Cat.

  • This special episode features Lisa’s guest appearance on To Lead Is Human hosted by Sharon Richmond. Lisa tells a story of monkeys trying to rescue the moon — which she and Sharon discuss as a metaphor for the danger of not checking assumptions and ignoring quieter voices in the organization.

    Story Coach Lisa Bloom is the go-to expert on business story-telling. For decades she’s helped entrepreneurs master this important but overlooked skill. In Once Upon a Business, she’s turning her attention from the craft of storytelling to the stories themselves — the densely evocative folk and fairy tales that we’re all exposed to.

    In each episode of Once Upon a Business, Lisa tells a fairy or folk tale and then extracts rich business lessons that are applicable for entrepreneurs of all stripes. As she puts it, a tiny tale of nine sentences can encompass worlds.

    So, come now. Gather around the fire. Lisa’s about to begin….

    “The moon has fallen into the water! If we do not rescue it immediately, the night sky will be doomed forever to darkness!” — Lisa Bloom

    For more than 30 years, Sharon Richmond has partnered with C-level executives from mid-size and small, fast-growing companies who want to up-level their leadership and build companies they are proud of. Clients accelerate their leadership by embracing mindset and behavior changes, building self-awareness and self-management skills, and focusing on the three things all leaders must ensure: focus, energy and delivery.

    Sharon’s purpose as an executive coach is to help leaders 10X their impact by leveraging the power afforded by their roles to build organizations that are forces for good, both economically and socially. She also advises CEOs on shaping organization culture and leading change.

    Sharon has taught leadership at Stanford GSB, where she now helps leaders increase influence, manage conflict, and prepare to build high-performing teams.

    To see a list of Sharon’s clients, please visit LeadingLarge.com.


    Following a successful corporate career, Lisa Bloom became an entrepreneur, author, speaker and coach. She built a global business Story Coach, supporting corporates, entrepreneurs and coaches with speaking mastery, leadership capability and marketing impact. Lisa is the author of The Story Advantage and Cinderella and the Coach.

    Lisa is also the Director of Mirasee’s ACES Business Acceleration Program, helping entrepreneurs to achieve outstanding results in the growth of their business. There’s nothing Lisa loves more than to spend time with her partner and their four sons, walk her dog, travel, read, and share stories.


    Resources or websites mentioned in this episode:

    Mirasee
    Lisa’s website: Story-Coach.com
    Lisa’s book, The Story Advantage
    Sharon’s website: LeadingLarge.com
    The Friction Project (book): Goodreads.com/en/book/show/105735152
    Amy C. Edmondson’s work on psychological safety

    Credits:

    Host: Lisa Bloom
    Producer: Michi Lantz
    Supervising Producer: Cynthia Lamb
    Executive Producer: Danny Iny
    Audio Editor: Marvin del Rosario
    Music Soundscape: Chad Michael Snavely

    To catch more great episodes coming up on Once Upon A Business, please follow us on Mirasee FM's YouTube channel or your favorite podcast player. And if you enjoyed the show, please leave us a comment or a starred review. It's the best way to help us get these ideas to more people.

    If you have a question for Once Upon a Business, put the show title in the subject line and send it to [email protected].

    Music credits:

    Track Title: Escaping Light
    Artist: Aaron Sprinkle
    Writer: Aaron Sprinkle
    Publisher: A SOUNDSTRIPE PRODUCTION

    Track Title: Bright Future
    Artist: Be Still The Earth
    Writer: Marshall Usinger
    Publisher: A SOUNDSTRIPE PRODUCTION

    Special effects credits:

    24990513_birds-chirping_by_promission used with permission of the author and under license by AudioJungle/Envato Market.

    Episode transcript: Storytelling Stokes Business (Sharon Richmond).

  • Lisa Bloom tells the Brothers Grimm tale The Fox and the Horse. She explores the dynamics between the characters, reflecting on parallels in the workplace. The story reminds us to consider the importance of kindness, ethical behavior, and the impact of self-centered motives in business.

    Story Coach Lisa Bloom is the go-to expert on business story-telling. For decades she’s helped entrepreneurs master this important but overlooked skill. In Once Upon a Business, she’s turning her attention from the craft of storytelling to the stories themselves — the densely evocative folk and fairy tales that we’re all exposed to.

    In each episode of Once Upon a Business, Lisa tells a fairy or folk tale and then extracts rich business lessons that are applicable for entrepreneurs of all stripes. As she puts it, a tiny tale of nine sentences can encompass worlds.

    So, come now. Gather around the fire. Lisa’s about to begin….

    “A peasant once had a faithful horse, but he had grown old and could no longer work.” — Lisa Bloom

    Host Bio:

    Following a successful corporate career, Lisa Bloom became an entrepreneur, author, speaker and coach. She built a global business Story Coach, supporting corporates, entrepreneurs and coaches with speaking mastery, leadership capability and marketing impact. Lisa is the author of The Story Advantage and Cinderella and the Coach.

    Lisa is also the Director of Mirasee’s ACES Business Acceleration Program, helping entrepreneurs to achieve outstanding results in the growth of their business. There’s nothing Lisa loves more than to spend time with her partner and their four sons, walk her dog, travel, read, and share stories.


    Resources or websites mentioned in this episode:

    Mirasee
    The Story Coach
    Lisa Bloom’s book, The Story Advantage

    Credits:
    Host: Lisa Bloom
    Producer: Michi Lantz
    Supervising Producer: Cynthia Lamb
    Executive Producer: Danny Iny
    Audio Editor: Marvin del Rosario
    Music Soundscape: Chad Michael Snavely

    To catch more great episodes coming up on Once Upon A Business, please follow us on Mirasee FM's YouTube channel or your favorite podcast player. And if you enjoyed the show, please leave us a comment or a starred review. It's the best way to help us get these ideas to more people.

    If you have a question for Once Upon a Business, put the show title in the subject line and send it to [email protected].

    Music credits:

    Track Title: Places in Dreams
    Artist Name: Alsever Lake
    Writer Name: Adrian Dominic Walther
    Publisher Name: A SOUNDSTRIPE PRODUCTION

    Track Title: Emeralds
    Artist Name: Hale
    Writer Name: Cory Hale Williams
    Publisher Name: A SOUNDSTRIPE PRODUCTION

    Track Title: European Sunrise
    Artist Name: Anthony Catacoli
    Writer Name: Anthony Catacoli
    Publisher Name: A SOUNDSTRIPE PRODUCTION

    Special effects credits:

    24990513_birds-chirping_by_promission used with permission of the author and under license by AudioJungle/Envato Market.

    All other sound effects are licensed under Soundstripe.

    Episode transcript: The Fox and the Horse.

  • Lisa tells the tale “The Starfish” (inspired by Lauren Isley’s “The Star Thrower”) and explores the profound impact of small, seemingly insignificant actions. Listen as we walk along the beach with a man who learns a vital lesson from a young girl — even the smallest steps can create ripples of change, inspiring us to act, no matter the scale of the challenge.

    In each episode of Once Upon a Business, Lisa tells a fairy or folk tale and then extracts rich business lessons that are applicable for entrepreneurs of all stripes. As she puts it, a tiny tale of nine sentences can encompass worlds.

    So, come now and gather around. Lisa’s about to begin….

    “Once upon a time there was a man who was used to taking a walk by the sea. . . ” — Lisa Bloom



    Host Bio:

    Following a successful corporate career, Lisa Bloom became an entrepreneur, author, speaker and coach. She built a global business Story Coach, supporting corporates, entrepreneurs and coaches with speaking mastery, leadership capability and marketing impact. Lisa is the author of The Story Advantage and Cinderella and the Coach.

    Lisa is also the Director of Mirasee’s ACES Business Acceleration Program, helping entrepreneurs to achieve outstanding results in the growth of their business. There’s nothing Lisa loves more than to spend time with her partner and their four sons, walk her dog, travel, read, and share stories.


    Resources or websites mentioned in this episode:

    Mirasee
    The Story Coach
    Lisa Bloom’s book, The Story Advantage

    Credits:

    Host: Lisa Bloom
    Producer: Michi Lantz
    Supervising Producer: Cynthia Lamb
    Executive Producer: Danny Iny
    Audio Editor: Marvin del Rosario
    Music Soundscape: Chad Michael Snavely

    To catch more great episodes coming up on Once Upon A Business, please follow us on Mirasee FM's YouTube channel or your favorite podcast player. And if you enjoyed the show, please leave us a comment or a starred review. It's the best way to help us get these ideas to more people.

    If you have a question for Once Upon a Business, put the show title in the subject line and send it to [email protected].

    Music credits:

    Track Title: Places in Dreams
    Artist Name: Alsever Lake
    Writer Name: Adrian Dominic Walther
    Publisher Name: A SOUNDSTRIPE PRODUCTION

    Track Title: Emeralds
    Artist Name: Hale
    Writer Name: Cory Hale Williams
    Publisher Name: A SOUNDSTRIPE PRODUCTION

    Track Title: Precious Time
    Artist Name: Cody Martin
    Writer Name: Cody Kurtz Martin
    Publisher Name: A SOUNDSTRIPE PRODUCTION

    Special effects credits:

    24990513_birds-chirping_by_promission used with permission of the author and under license by AudioJungle/Envato Market.

    All other sound effects are licensed under Soundstripe.

    Episode transcript: The Starfish.

  • Lisa tells an old Jewish tale of a king whose deep desire for a child leads him on a transformative path for himself and his kingdom — and we likewise learn how we can gain health, wealth, and peace in our businesses and lives.

    Story Coach Lisa Bloom is the go-to expert on business story-telling. For decades she’s helped entrepreneurs master this important but overlooked skill. In Once Upon a Business, she’s turning her attention from the craft of storytelling to the stories themselves — the densely evocative folk and fairy tales that we’re all exposed to.

    In each episode of Once Upon a Business, Lisa tells a fairy or folk tale and then extracts rich business lessons that are applicable for entrepreneurs of all stripes. As she puts it, a tiny tale of nine sentences can encompass worlds.

    So, come now. Gather around the fire. Lisa’s about to begin….

    “One day, an old, wise woman came to the king and queen and proclaimed that a child could be theirs if the king would perform one task. . . .” — Lisa Bloom


    Host Bio:

    Following a successful corporate career, Lisa Bloom became an entrepreneur, author, speaker and coach. She built a global business Story Coach, supporting corporates, entrepreneurs and coaches with speaking mastery, leadership capability and marketing impact. Lisa is the author of The Story Advantage and Cinderella and the Coach.

    Lisa is also the Director of Mirasee’s ACES Business Acceleration Program, helping entrepreneurs to achieve outstanding results in the growth of their business. There’s nothing Lisa loves more than to spend time with her partner and their four sons, walk her dog, travel, read, and share stories.

    Resources or websites mentioned in this episode:
    Mirasee
    The Story Coach
    Lisa Bloom’s book, The Story Advantage

    Credits:
    Host: Lisa Bloom
    Producer: Michi Lantz
    Supervising Producer: Cynthia Lamb
    Executive Producer: Danny Iny
    Audio Editor: Marvin del Rosario
    Music Soundscape: Chad Michael Snavely

    To catch more great episodes coming up on Once Upon A Business, please follow us on Mirasee FM's YouTube channel or your favorite podcast player. And if you enjoyed the show, please leave us a comment or a starred review. It's the best way to help us get these ideas to more people.

    If you have a question for Once Upon a Business, put the show title in the subject line and send it to [email protected].

    Music credits:

    Track Title: Places in Dreams
    Artist Name: Alsever Lake
    Writer Name: Adrian Dominic Walther
    Publisher Name: A SOUNDSTRIPE PRODUCTION

    Track Title: Emeralds
    Artist Name: Hale
    Writer Name: Cory Hale Williams
    Publisher Name: A SOUNDSTRIPE PRODUCTION

    Track Title: In My Dreams
    Artist Name: Strength To Last
    Writer Name: Adrian Dominic Walther
    Publisher Name: A SOUNDSTRIPE PRODUCTION

    Special effects credits:

    24990513_birds-chirping_by_promission used with permission of the author and under license by AudioJungle/Envato Market.

    All other sound effects are licensed under Soundstripe.

    Episode transcript: The Bountiful King.

  • Story Coach Lisa Bloom is the go-to expert on business story-telling. For decades she’s helped entrepreneurs master this important but overlooked skill. In Once Upon a Business, she’s turning her attention from the craft of storytelling to the stories themselves — the densely evocative folk and fairy tales that we’re all exposed to.

    In each episode of Once Upon a Business, Lisa tells a fairy or folk tale and then extracts rich business lessons that are applicable for entrepreneurs of all stripes. As she puts it, a tiny tale of nine sentences can encompass worlds.

    So, come now. Gather around the fire. Lisa’s about to begin….

    “There was a time when no one who lived on earth had to work because the sky provided everything. If the people were hungry, they had only to reach up, and they received exactly what they needed.” — Lisa Bloom


    Following a successful corporate career, Lisa Bloom became an entrepreneur, author, speaker and coach. She built a global business Story Coach, supporting corporates, entrepreneurs and coaches with speaking mastery, leadership capability and marketing impact. Lisa is the author of The Story Advantage and Cinderella and the Coach.

    Lisa is also the Director of Mirasee’s ACES Business Acceleration Program, helping entrepreneurs to achieve outstanding results in the growth of their business. There’s nothing Lisa loves more than to spend time with her partner and their four sons, walk her dog, travel, read, and share stories.

    Resources or websites mentioned in this episode:
    Mirasee
    The Story Coach
    Lisa Bloom’s book, The Story Advantage

    For show notes, visit Eating the Sky

    Credits:
    Host: Lisa Bloom
    Producer: Michi Lantz
    Supervising producer: Cynthia Lamb
    Executive Producer: Danny Iny
    Audio Editor: Marvin del Rosario
    Music Soundscape: Chad Michael Snavely

    To catch more great episodes coming up on Once Upon A Business, please follow us on Mirasee FM's YouTube channel or your favorite podcast player. And if you enjoyed the show, please leave us a comment or a starred review. It's the best way to help us get these ideas to more people.

    If you have a question for Once Upon a Business, put the show title in the subject line and send it to [email protected].

    Music credits:

    Track Title: Places in Dreams
    Artist Name: Alsever Lake
    Writer Name: Adrian Dominic Walther
    Publisher Name: A SOUNDSTRIPE PRODUCTION

    Track Title: Emeralds
    Artist Name: Hale
    Writer Name: Cory Hale Williams
    Publisher Name: A SOUNDSTRIPE PRODUCTION

    Track Title: By My Side
    Artist Name: Alsever Lake
    Writer Name: Adrian Dominic Walther
    Publisher Name: A SOUNDSTRIPE PRODUCTION

    Special effects credits:
    24990513_birds-chirping_by_promission used with permission of the author and under license by AudioJungle/Envato Market.

    All other sound effects are licensed under Soundstripe.

    Episode transcript: Eating the Sky.


    ~~~~~

  • Story Coach Lisa Bloom is the go-to expert on business story-telling. For decades she’s helped entrepreneurs master this important but overlooked skill. In Once Upon a Business, she’s turning her attention from the craft of storytelling to the stories themselves — the densely evocative folk and fairy tales that we’re all exposed to.

    In each episode of Once Upon a Business, Lisa tells a fairy or folk tale and then extracts rich business lessons that are applicable for entrepreneurs of all stripes. As she puts it, a tiny tale of nine sentences can encompass worlds.

    So, come now. Gather around the fire. Lisa’s about to begin….

    “A very long time ago, when all the parts of the body were just beginning to get together, they gathered for a conference.” — Lisa Bloom


    Following a successful corporate career, Lisa Bloom became an entrepreneur, author, speaker and coach. She built a global business Story Coach, supporting corporates, entrepreneurs and coaches with speaking mastery, leadership capability and marketing impact. Lisa is the author of The Story Advantage and Cinderella and the Coach.

    Lisa is also the Director of Mirasee’s ACES Business Acceleration Program, helping entrepreneurs to achieve outstanding results in the growth of their business. There’s nothing Lisa loves more than to spend time with her partner and their four sons, walk her dog, travel, read, and share stories.

    Resources or websites mentioned in this episode:
    Mirasee
    The Story Coach
    Lisa Bloom’s book, The Story Advantage

    For show notes, visit Who Is Important?

    Credits:
    Host: Lisa Bloom
    Producer: Michi Lantz
    Supervising Producer: Cynthia Lamb
    Audio Editor: Marvin del Rosario
    Executive Producer: Danny Iny
    Music Soundscape: Chad Michael Snavely

    To catch more great episodes coming up on Once Upon A Business, please follow us on Mirasee FM's YouTube channel or your favorite podcast player. And if you enjoyed the show, please leave us a comment or a starred review. It's the best way to help us get these ideas to more people.

    If you have a question for Once Upon a Business, put the show title in the subject line and send it to [email protected].

    Music credits:

    Track Title: Places in Dreams
    Artist Name: Alsever Lake
    Writer Name: Adrian Dominic Walther
    Publisher Name: A SOUNDSTRIPE PRODUCTION

    Track Title: Emeralds
    Artist Name: Hale
    Writer Name: Cory Hale Williams
    Publisher Name: A SOUNDSTRIPE PRODUCTION

    Track Title: Dorset Summer
    Artist Name: Moments
    Writer Name: Adrian Dominic Walther
    Publisher Name: A SOUNDSTRIPE PRODUCTION

    Special effects credits:
    24990513_birds-chirping_by_promission used with permission of the author and under license by AudioJungle/Envato Market.

    All other sound effects are licensed under Soundstripe.

    Episode transcript: Who Is Important?


    ~~~~~

  • Story Coach Lisa Bloom is the go-to expert on business story-telling. For decades she’s helped entrepreneurs master this important but overlooked skill. In Once Upon a Business, she’s turning her attention from the craft of storytelling to the stories themselves — the densely evocative folk and fairy tales that we’re all exposed to.

    In each episode of Once Upon a Business, Lisa tells a fairy or folk tale and then extracts rich business lessons that are applicable for entrepreneurs of all stripes. As she puts it, a tiny tale of nine sentences can encompass worlds.

    So, come now. Gather around the fire. Lisa’s about to begin….

    “The pain grew stronger with every word that was spoken until finally, in anger and in grief, the woman left their home.” — Lisa Bloom


    Following a successful corporate career, Lisa Bloom became an entrepreneur, author, speaker and coach. She built a global business Story Coach, supporting corporates, entrepreneurs and coaches with speaking mastery, leadership capability and marketing impact. Lisa is the author of The Story Advantage and Cinderella and the Coach.

    Lisa is also the Director of Mirasee’s ACES Business Acceleration Program, helping entrepreneurs to achieve outstanding results in the growth of their business. There’s nothing Lisa loves more than to spend time with her partner and their four sons, walk her dog, travel, read, and share stories.


    Resources or websites mentioned in this episode:
    Mirasee
    The Story Coach
    Lisa Bloom’s book, The Story Advantage

    For show notes, visit The Fruit of Letting Go

    Credits:
    Host: Lisa Bloom
    Producer: Michi Lantz
    Supervising Producer: Cynthia Lamb
    Audio Editor: Marvin del Rosario
    Executive Producer: Danny Iny
    Music Soundscape: Chad Michael Snavely

    To catch more great episodes coming up on Once Upon A Business, please follow us on Mirasee FM's YouTube channel or your favorite podcast player. And if you enjoyed the show, please leave us a comment or a starred review. It's the best way to help us get these ideas to more people.

    If you have a question for Once Upon a Business, put the show title in the subject line and send it to [email protected].

    Music credits:

    Track Title: Places in Dreams
    Artist Name: Alsever Lake
    Writer Name: Adrian Dominic Walther
    Publisher Name: A SOUNDSTRIPE PRODUCTION

    Track Title: Emeralds
    Artist Name: Hale
    Writer Name: Cory Hale Williams
    Publisher Name: A SOUNDSTRIPE PRODUCTION

    Track Title: Suzhou Canal
    Artist Name: Door to Penglai
    Writer Name: Adrian Dominic Walther
    Publisher Name: A SOUNDSTRIPE PRODUCTION

    Special effects credits:
    24990513_birds-chirping_by_promission used with permission of the author and under license by AudioJungle/Envato Market.

    All other sound effects are licensed under Soundstripe.

    Episode transcript: The Fruit of Letting Go coming soon.


    ~~~~~

  • Melinda Cohan is the CEO of The Coaches Console and host of the Mirasee FM podcast Just Between Coaches.

    “They've been in this spot for so long that they just don't know how to think or feel or behave any other way. It’s just what they know, it’s become their norm.”— Melinda Cohan


    Melinda Cohan is the author of The Confident Coach and CEO of The Coaches Console. Through her coaching and software, she removes the complexities of your business so you can build a business you love, attract ideal clients, and make a lasting impact. She is also the host of the Mirasee FM podcast Just Between Coaches.


    Dr. Irena O'Brien teaches coaches and care professionals how to achieve better results for their clients through neuroscience.

    She is the founder of Neuroscience School, which helps practitioners understand and apply insights from cutting-edge neuroscience research. She loves seeing her students gain confidence in their ability to evaluate neuroscience findings and use them successfully in their own practices. Her Certificate Program in Neuroscience is certified by the International Coaching Federation (ICF) for Continuing Coaching Education credit.

    Dr. O'Brien has studied neuroscience for 25 years and holds a Ph.D. in the field from the Université du Quebec à Montréal (UQAM), where she did brain-imaging studies. She completed her postdoctoral fellowship at the Centre for Language, Mind, and Brain at McGill University.


    Resources mentioned in this episode:
    Mirasee
    Dr. Irena O'Brien website: The Neuroscience School
    Melinda’s website: CoachesConsole.com
    Melinda’s podcast: Mirasee.com/podcast/just-between-coaches

    For show notes, visit Presenting Neuroscience of Coaching (Melinda Cohan)

    Credits:
    Host: Dr. Irena O’Brien
    Producer: Cynthia Lamb
    Audio Editor: Marvin del Rosario
    Executive Producer: Danny Iny
    Music Soundscape: Chad Michael Snavely
    Making our hosts sound great: Home Brew Audio

    Music credits:

    Track Title: Sneaker Smeaker
    Artist: Avocado Junkie
    Writer: Sander Kalmeijer
    Publisher: A SOUNDSTRIPE PRODUCTION

    Track Title: Coo Coos
    Artist: Dresden, The Flamingo
    Writer: Matthew Wigton
    Publisher: A SOUNDSTRIPE PRODUCTION

    Track Title: In This Light
    Artist: Sounds Like Sander
    Writer: Sander Kalmeijer
    Publisher: A SOUNDSTRIPE PRODUCTION

    Special effects credits:

    24990513_birds-chirping_by_promission used with permission of the author and under license by AudioJungle/Envato Market.

    To catch the great episodes coming up on Neuroscience of Coaching, please follow us on Mirasee FM's YouTube channelor your favorite podcast player. And if you enjoyed the show, please leave us a comment or a starred review. It’s the best way to help us get these ideas to more people.

    Episode transcript: Presenting Neuroscience of Coaching coming soon.


    ~~~~~

  • Story Coach Lisa Bloom is the go-to expert on business story-telling. For decades she’s helped entrepreneurs master this important but overlooked skill. In Once Upon a Business, she’s turning her attention from the craft of storytelling to the stories themselves — the densely evocative folk and fairy tales that we’re all exposed to.

    In each episode of Once Upon a Business, Lisa tells a fairy or folk tale and then extracts rich business lessons that are applicable for entrepreneurs of all stripes. As she puts it, a tiny tale of nine sentences can encompass worlds.

    So, come now. Gather around the fire. Lisa’s about to begin….

    “At last the man returned and said, ‘Holy man, my life is in ruins. Please tell me what I must do.’” — Lisa Bloom


    Following a successful corporate career, Lisa Bloom became an entrepreneur, author, speaker and coach. She built a global business Story Coach, supporting corporates, entrepreneurs and coaches with speaking mastery, leadership capability and marketing impact. Lisa is the author of The Story Advantage and Cinderella and the Coach.

    Lisa is also the Director of Mirasee’s ACES Business Acceleration Program, helping entrepreneurs to achieve outstanding results in the growth of their business. There’s nothing Lisa loves more than to spend time with her partner and their four sons, walk her dog, travel, read, and share stories.

    Resources or websites mentioned in this episode:
    Mirasee
    The Story Coach
    Lisa Bloom’s book, The Story Advantage

    For show notes, visit A Matter of Perspective

    Credits:
    Host: Lisa Bloom
    Producer: Michi Lantz
    Supervising Producer: Cynthia Lamb
    Audio Editor: Marvin del Rosario
    Executive Producer: Danny Iny
    Music Soundscape: Chad Michael Snavely

    To catch more great episodes coming up on Once Upon A Business, please follow us on Mirasee FM's YouTube channel or your favorite podcast player. And if you enjoyed the show, please leave us a comment or a starred review. It's the best way to help us get these ideas to more people.

    If you have a question for Once Upon a Business, put the show title in the subject line and send it to [email protected].

    Music credits:

    Track Title: Places in Dreams
    Artist Name: Alsever Lake
    Writer Name: Adrian Dominic Walther
    Publisher Name: A SOUNDSTRIPE PRODUCTION

    Track Title: Emeralds
    Artist Name: Hale
    Writer Name: Cory Hale Williams
    Publisher Name: A SOUNDSTRIPE PRODUCTION

    Track Title: Cape Town
    Artist Name: In This World
    Writer Name: Matthew Wigton
    Publisher Name: A SOUNDSTRIPE PRODUCTION

    Special effects credits:
    24990513_birds-chirping_by_promission used with permission of the author and under license by AudioJungle/Envato Market.

    All other sound effects are licensed under Soundstripe.

    Episode transcript: A Matter of Perspective coming soon.


    ~~~~~