Episodes
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Ep. 45: The 30-Day Podcast Content Blueprint:
Welcome back to another episode of "Podcast Marketing Secrets," I'm your host, Al Morentin, and today we're diving deep into Podcast Marketing with Aaron Witnish, co-founder of ContentOnly AU.
In a world where content is king, Aaron brings us his game-changing methodology for creating a whopping 30 days' worth of content in just 90 minutes!
Are you tired of sitting on the sidelines, struggling with what to post and when to engage your audience? Aaron is here to urge you to lace up your sneakers and hit the content track. He'll share how, like running, content creation is all about practice and consistent action.
This episode isn't just about ideas; it's about actionable strategies. Aaron will walk us through the importance of human touch in content despite the rise of AI, how to tailor marketing strategies for specific goals, and his clever "one URL rule" that makes it easy for your prospects to do business with you.
Strap in as we explore the synergy between content quality and consumer decisions, why email collection is crucial for relationship building, and how to curate for depth over width to truly captivate your audience.
Prepare to be motivated and take action as Aaron explains his balanced approach to maintaining a presence on social media platforms and positions content as a cornerstone for building passive relationships with potential customers.
From leveraging short-form content to understanding the 7-11-4 strategy, this episode is packed with secrets that will transform your marketing efforts.
Get ready to unleash the power of podcast marketing with guest Aaron Witnish!
π KEY TAKEAWAYS:
π **Action Beats Perfection**:
- The path to mastery in content creation is consistent action. Aaron compared it to fitness - you won't see results without getting on the track and running. You improve as you go; perfect content comes from constant practice.
π **30 Days of Content in 90 Minutes**
- Imagine having your entire month of marketing content ready in just an hour and a half. Aaron offers this intriguing system for free at contentonly.au. For anyone strapped for time, itβs a game-changer in staying ahead in the content game.
π **Know Your Audience; Serve Your Purpose**:
- Deep understanding of your audienceβs search behavior is crucial. Aaron advises using tools like Vidiq for strategic content planning. Moreover, itβs about the quality that leads to conversion - focus on depth, not width, to keep your audience engaged.
#PodcastMarketing #ContentCreation #MarketingStrategy #DigitalMarketingTips #Entrepreneurship #PodcastGrowth
π§ Dive deeper into these Podcast Marketing Secrets and beef-up your content marketing skills. Check out the full episode now.
β Subscribe to our channel to keep up to date with Podcast Marketing tips to grow your Brand and grow your business.
π CHAPTERS:
0:00 - Intro
0:48 - Getting Started in Marketing
6:26 - Challenges in Content Creation
9:12 - Generating Podcast Content Ideas
11:41 - Choosing the Right Platform for Podcasts
16:53 - Identifying Your Podcast Target Market
18:12 - The One URL Rule
20:13 - MTTM and MMTT Explained
25:25 - Content's Invisible Hand in Podcasting
27:18 - Understanding the 7-11-4 Rule in Client Acquisition
31:54 - Crafting a Content Creation Schedule
33:44 - Optimal Video Content Length
35:45 - Strategies for Podcast Traffic Generation
37:08 - Leveraging Live Streaming for Podcasts
38:43 - The Debate: To Schedule or Not to Schedule Podcasts
39:50 - AI in Podcast Content Creation
44:09 - Key Takeaway from the Podcast Episode
45:30 - Outro
π CONNECT WITH...
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Ep. 44: How to Build Authority, Attract Clients, and Make More Sales through the power of podcast guesting.
Unlock the secrets of leveraging podcasts to skyrocket your business growth with this insightful interview on Podcast Marketing Secrets. In this interview, Josef Schinwald, CEO of Guest Experts On Air, shares his rich expertise in television interviews, podcast guesting, and digital marketing.
π₯ Episode Highlights:
π Boost Your Business:
Whether you're an entrepreneur, coach, or CEO, this episode will guide you through the nuances of using podcasts as a compelling marketing tool. Learn how to use social media, newsletters, and podcasting synergistically to build your brand and nurture an ecosystem of profitability.
π Learn From the Best:
Get firsthand insights into Josef's success in media, TV appearances, consulting, and how he helps experts make their mark on prestigious podcasts. Understand why focusing on high-level podcasts can yield a smaller, elite audience that resonates deeply with your brand's message.
π Elevate Your Online Presence:
Josef and I dive into the transformative potential of podcasts for branding and marketing. Learn to combine education with entertainment to capture and engage your audience effectively.
π Connect and Thrive:
Grasp the importance of strong connections, like those made through high-level podcast appearances, which can significantly elevate your website's authority and SEO.
π KEY TAKEAWAYS:
πΈ View innovation and marketing as investments rather than costs. Position your strategies to continuously create and retain customers.
β¨ Leverage the gold mine of assets derived from each podcast episode. Think YouTube videos, social posts, blog content, and other interactive media.
π€ Tap into elite podcast communities to position your brand through storytelling and expert knowledge sharing.
π Josef introduces his free ebook detailing exactly how to get booked as a guest on targeted high level podcasts that grow your business and amplify your brand's visibility.
π Are you ready to take your brand to new heights? Tune in to this episode and begin your journey to podcast marketing mastery with Josef Schinwald and me, Al Morentin.
π Don't forget to like, subscribe, and hit the bell icon to stay updated on the latest episodes that can transform the way you think about marketing and business growth!
π CHAPTERS:
0:00 - Intro
0:59 - Josef's Podcasting Journey
9:56 - Elite Podcast Importance
15:21 - Booking High-End Podcasts
21:04 - Pre-Marketing Essentials
26:13 - Social Media Traffic Boost
31:10 - El's Podcasting Passion
35:35 - Final Thoughts & El's Contacts
39:20 - One Big Idea
42:40 - FREE eBook: How to Get Booked on Authority Podcasts
#PodcastMarketingSecrets #attractionmarketing #makemoresales
π CONNECT WITH JOSEF:
Website: https://guestexpertsonair.com/podcastpromo/
Facebook Page: https://www.facebook.com/profile.php?id=100093020447823
LinkedIn: https://www.linkedin.com/in/josefschinwald/
====================
READY TO GROW YOUR BUSINESS WITH A PODCAST?
π Schedule a Strategy Call with Me:
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ποΈ PODCAST PRODUCTON SERVICES
Video Podcast Pros: https://vppros.com
π― LET'S GET SOCIAL:
Facebook: https://www.facebook.com/thepodcastmarketer
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Episodes manquant?
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π Critical Thinking in the Digital Age: AI's Impact on Business π
π Recently, I had the honor of sitting down with the incredibly insightful Dr. Bo Bennett on episode 43 of *Podcast Marketing Secrets*. As a seasoned entrepreneur and a scholar in psychology, Bo shared a wealth of knowledge that is invaluable for anyone looking to navigate the ever-evolving landscape of business, tech, and artificial intelligence. We explore how artificial intelligence is reshaping the landscape of entrepreneurship, coaching, and beyond.
π KEY TAKEAWAYS:
β‘οΈ **Embrace AI Innovations**: Learn how AI is revolutionizing industries and discover strategies to integrate these technologies into your business for efficiency and creative enhancement.
β‘οΈ **Critical Thinking Is Key**: Bo's insights into the importance of critical thinking in decision-making are a reminder that in a world filled with information overload, the ability to analyze and evaluate is more crucial than ever.
β‘οΈ **Evolution Is Inevitable**: Our candid talk about the impact of automation on job markets sheds light on the necessity of adapting to change and using it to our advantage.
Dr. Bo Bennett's journey is a testament to the power of continuous learning and adapting. For any business professionals out there, this episode is a must-listen for understanding how to leverage technology and sharpen your critical decision-making skills.
π§ Tune in to Episode 43 for the full conversation with Bo Bennett and walk away with insights to propel you forward in business and in life!
#PodcastMarketingSecrets #Episode43 #BoBennett #AIMarketing #CriticalThinking #BusinessGrowth #Innovation #Entrepreneurship #MarketingStrategies #Podcasting #Adaptation #SuccessMindset
π CHAPTERS:
0:00 - Intro
0:46 - Bo's Background
7:13 - Bo's Psychology Journey
10:57 - Bo's Programming Path
14:25 - Teaching Critical Thinking
18:00 - Attractive Business Ventures
19:51 - Ethical AI in Business
26:46 - Age Inquiry
29:43 - Missing Information
30:41 - Final Question
33:30 - Connecting with Bo
34:25 - Outro
π CONNECT WITH BO:
Website: https://www.bobennett.com/
Facebook Page: https://www.facebook.com/thedrboshow/
====================
READY TO GROW YOUR BUSINESS WITH A PODCAST?
π Schedule a Strategy Call with Me:
https://calendly.com/vppros/strategy-call
ποΈ PODCAST PRODUCTON SERVICES
Video Podcast Pros: https://vppros.com
π― LET'S GET SOCIAL:
Facebook: https://www.facebook.com/thepodcastmarketer
LinkedIn: https://www.linkedin.com/in/myfitlife/
YouTube: https://www.youtube.com/@thepodcastmarketer
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Instagram: https://www.instagram.com/thepodcastmarketer/
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π In this episode of Podcast Marketing Secrets, host Al Morentin interviews Michael Del Prete, Executive Director of the Arizona Real Estate Investor Association (AZREIA), for a deep dive into real estate investing.
Michael shares his journey from working in a cubicle to becoming a successful real estate investor and educator. He also provides valuable insights into the world of real estate investing, debunking myths, and explaining why real estate is an ideal investment.
π KEY TAKEAWAYS:
1. Real estate investing is accessible to everyone - Michael shares how he made $4,200 in just 45 days without using any of his own money, highlighting the potential for quick returns in the real estate market.
2. Understanding the fundamentals - Michael emphasizes the importance of getting educated and building a team of professionals around you to navigate the real estate market successfully, regardless of the economic climate.
3. Leveraging social media and podcasts - Discover how AZREIA is using organic and paid marketing strategies, including podcasts, YouTube videos, and social media content to educate and engage with aspiring real estate investors.
π§ If you're interested in real estate investing, this podcast episode is a must-listen for valuable tips and insights from an experienced industry professional. Tune in for a comprehensive guide to navigating the world of real estate investing and learn how to grow your investments successfully.
#RealEstateInvesting #InvestmentTips #PodcastMarketingSecrets #MichaelDelPrete #AZREIA #VideoMarketing
π CHAPTERS:
0:00 - Intro
0:46 - Michael's Real Estate Investing Journey
4:45 - Introduction to AZREIA
6:15 - Real Estate License for Investing?
8:50 - Real Estate vs. Other Investments
12:08 - Benefits of Investing in Real Estate
15:23 - Marketing Strategies in Real Estate
17:43 - Podcasting for Real Estate Marketing
19:37 - Real Estate Investing Insights for 2024
21:00 - Contacting Charles for Real Estate Advice
21:40 - Outro
π CONNECT WITH MICHAEL:
Website: https://azreia.org/
LinkedIn: https://www.linkedin.com/company/arizona-real-estate-investors-association-azreia-/
====================
READY TO GROW YOUR BUSINESS WITH A PODCAST?
π Schedule a Strategy Call with Me:
https://calendly.com/vppros/strategy-call
ποΈ PODCAST PRODUCTON SERVICES
Video Podcast Pros: https://vppros.com
π― LET'S GET SOCIAL:
Facebook: https://www.facebook.com/thepodcastmarketer
LinkedIn: https://www.linkedin.com/in/myfitlife/
YouTube: https://www.youtube.com/@thepodcastmarketer
Twitter: https://twitter.com/videopodcaster
Instagram: https://www.instagram.com/thepodcastmarketer/
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π‘ "In the gym business, selling is just as important as the workout. It's the oxygen that keeps your business alive." - Dustin Bogle
ποΈ In this episode, I dive deep with sales expert and fitness entrepreneur Dustin Bogle. We dissect the intricacies of marketing, sales, and retention in the fitness industry and uncover strategies that gym owners can use to amplify their growth. Dustin shares gems from his 15-year journey from pro wrestling to trailblazing in the fitness world.
π KEY TAKEAWAYS:
β‘οΈ **Sales as Oxygen**: Without sales, your gym can't breathe. Learn why sales shouldn't be an afterthought and how to make them your first priority for business survival and growth.
β‘οΈ **Retention Reigns**: It's not just about getting clients through the door; it's about keeping them coming back for more. Discover actionable retention strategies to improve attendance, accountability, and minimize no-shows.
β‘οΈ **Storytelling Sells**: From the wrestling ring to the gym floor, storytelling captivates and motivates. Dustin shares how to end your sessions on a motivational high, leaving a lasting impression on your clients.
π§ Don't miss out on these powerful insights, especially if you're in the fitness industry or looking to master your sales game. Remember, a workout can change a day, but the right marketing and retention strategies can change your business!
Listen, learn, and lift your FitBiz to new heights. Check out the full episode.
#PodcastMarketingSecrets #SalesStrategies #FitnessBusiness #Retention #StorytellingInSales #DustinBogleInterview #MarketingTips #BusinessGrowth #GymOwnersUnite
π CHAPTERS:
0:00 - Intro
0:20 - Dustin Bogle's Fitness Journey
3:20 - Marketing Insights from Pro Wrestling
7:35 - From Wrestling Rings to Fitness Gyms
10:25 - Building Successful Gyms with Bedros
17:15 - Selling Fitness: Overcoming Objections
22:04 - Boosting Gym Member Retention
26:38 - Effective Sales Training for Gyms
28:00 - The Role of Founders in Gym Sales
30:46 - Top Lead Generation Tactics 2023
35:30 - Maximizing Referrals in the Fitness Industry
39:07 - Key Takeaways for Fitness Entrepreneurs
41:19 - Outro
π MEET DUSTIN
Dustin Bogle isn't your average sales coach. With a unique background as a professional wrestler, Dustin transitioned his passion for fitness into a successful entrepreneurial journey, opening six gyms in six years. His approach to sales is all about serving rather than selling, ensuring that your clients feel valued and understood. Today, Dustin helps gym owners harvest more sales, improve client retention, and ultimately, grow their businesses.
π CONNECT WITH DUSTIN:
Website: http://www.gymreinforcements.com/
Facebook Page: https://www.facebook.com/DustinBogle
YouTube: https://www.youtube.com/@DustinBogle
====================
READY TO GROW YOUR BUSINESS WITH A PODCAST?
π Schedule a Strategy Call with Me:
https://calendly.com/vppros/strategy-call
ποΈ PODCAST PRODUCTON SERVICES
Video Podcast Pros: https://vppros.com
π― LET'S GET SOCIAL:
Facebook: https://www.facebook.com/thepodcastmarketer
LinkedIn: https://www.linkedin.com/in/myfitlife/
YouTube: https://www.youtube.com/@thepodcastmarketer
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Instagram: https://www.instagram.com/thepodcastmarketer/
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ποΈ In this episode, I interview Jeff Barnes, former US Navy nuclear submarine operator turned tech visionary and angel investor. Dive deep into the world of raising capital, strategic investing, and learn how military strategies can revolutionize business growth. π
π‘ EPISODE HIGHLIGHTS
- Jeff's transformation from a nuclear submarine operator to a technology division leader.
- The abundance of untapped money in capital markets and the challenge of finding the right investment partners.
- An inside look at the Angel Investors Network (AIN) and how live pitch events can connect entrepreneurs with investors.
- The significance of creating standard operating procedures and autonomy for business success.
- Plus, explore the pressures that come with large-scale investments and the considerations necessary for scalability.
π§ Subscribe and tune in to gain insights from Jeff's remarkable journey and expertise. Whether you're an entrepreneur, CEO, or simply looking to expand your business horizons, this episode is packed with secrets to propel you to your next level of success.
π CHAPTERS:
0:00 - Intro
1:02 - Jeffβs Professional Journey
6:48 - Military to Corporate Transition
9:58 - Mastering Capital Raising
14:22 - Securing Strategic Partnerships
17:47 - Leveraging Remote Visualization Tools
20:17 - Exploring Angel Investment Networks
22:46 - Engaging with Angel Investors
25:06 - Scaling Your Business: Investment Essentials
33:02 - Integrating Podcasting into Business Strategy
35:15 - Key Lessons from Jeff
36:54 - Connecting with Jeff
37:25 - Outro
π CONNECT WITH JEFF:
Website: https://angelinvestorsnetwork.com/
LinkedIn: https://www.linkedin.com/in/jeffpbarnes/
====================
READY TO GROW YOUR BUSINESS WITH A PODCAST?
π Schedule a Strategy Call with Me:
https://calendly.com/vppros/strategy-call
ποΈ PODCAST PRODUCTON SERVICES
Video Podcast Pros: https://vppros.com
π― LET'S GET SOCIAL:
Facebook: https://www.facebook.com/thepodcastmarketer
LinkedIn: https://www.linkedin.com/in/myfitlife/
YouTube: https://www.youtube.com/@thepodcastmarketer
Twitter: https://twitter.com/videopodcaster
Instagram: https://www.instagram.com/thepodcastmarketer/
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ποΈ Attraction Marketing: Mastering the Law of Attraction in Business π― with June Edward
πIn this episode, I had the pleasure of interviewing June Edward, a renowned platform psychic and medium. She has an amazing story to share, having passed to the other side at the young age of 27 and returned by choice. June has worked on missing person cases and consulted with well-known paranormal groups and authors. She is also an author and teacher, specializing in psychic and mediumship development.
π KEY TAKEAWAYS:
1οΈβ£ June's Journey: June shares her personal journey of discovering her psychic abilities and how she initially tried to block them out. She grew up in a business-oriented family and enjoyed a successful career as a trained chef, cosmetologist, and medical esthetician. However, when her gifts resurfaced, she had to learn a way to embrace them and incorporate them into her life.
2οΈβ£ Energy and Relationships: June created the Relationship Mastery Program, which focuses on changing energy, learning love lessons, repairing relationships, and attracting positive connections. She emphasizes the importance of being kind to one another, not just during the holiday season, but throughout the year. June also offers a free webinar on energy and provides resources for those interested in her program.
3οΈβ£ Business and Energy: June and I delve into the intersection of business and energy. She explains how maintaining a high vibration and happy workforce can lead to a more successful business. We discuss the importance of self-worth, balance, and equal exchange in business transactions. This perspective offers a refreshing and holistic approach to entrepreneurship.
Join us on this uplifting journey with June Edward and unlock the secrets to attracting your ideal clients through the timeless wisdom of the universe. Don't forget to subscribe for more episodes of Podcast Marketing Secrets, where we unravel the mysteries of marketing success one episode at a time.
#LawOfAttractionForBusiness #IdealClients #LawOfAttractionManifestation #AttractClients #ManifestingIdealClients
π CHAPTERS:
0:00 - Intro
0:59 - June Edward's Spiritual Journey
3:16 - Understanding Energy Dynamics
8:11 - Five Key Love Lessons
13:58 - Psychic vs Medium Explained
17:20 - Karma & Reincarnation Insights
18:32 - Transformative Power of Spiritual Knowledge
22:37 - Trusting Your Inner Soul
25:45 - Accessing Your Soul's Wisdom
29:40 - Techniques in Energy Reading
31:35 - Applying Law of Attraction in Business
35:36 - Managing Psychic Abilities
40:45 - Remote Spiritual Consultations
42:25 - Energy Exchange Principles
48:50 - Concluding Insights
49:15 - Connecting with June Edward
50:07 - Outro
π CONNECT WITH JUNE:
Website: https://juneedward.com/
Facebook Page: Https://Facebook.com/juneedward111
LinkedIn: HTTPS://linkedin.com/juneedward
Instagram: Https://instagram.com/Juneedwardmassmedium
Twitter: HTTPS://Twitter.com/junemassmedium
====================
READY TO GROW YOUR BUSINESS WITH A PODCAST?
π Schedule a Strategy Call with Me:
https://calendly.com/vppros/strategy-call
ποΈ PODCAST PRODUCTON SERVICES
Video Podcast Pros: https://vppros.com
π― LET'S GET SOCIAL:
Facebook: https://www.facebook.com/thepodcastmarketer
LinkedIn: https://www.linkedin.com/in/myfitlife/
YouTube: https://www.youtube.com/@thepodcastmarketer
Twitter: https://twitter.com/videopodcaster
Instagram: https://www.instagram.com/thepodcastmarketer/
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ποΈ Personal Branding: Become an Authority in Your Industry Through Podcasting π with Ed Parcaut
π In this episode, we dive into the power of podcasting and how it can help you gain authority and influence in your industry. We discuss the benefits of being both a host and a guest on podcasts, as well as the potential for busy executives to leverage podcasting to their advantage.
Our guest, Ed Parcaut, shares insights on how radio shows, podcasts, books, and even documentaries can build your personal brand and establish you as an authority in your industry. We also explore the various opportunities available today that were not possible years ago, and the importance of consistency in podcasting.
Don't miss out on this valuable discussion that will inspire you to take your podcasting journey to the next level!ποΈπΌ
π KEY TAKEAWAYS
1οΈβ£ Content is Key: One of the biggest mistakes many people make when starting a podcast is focusing too much on their business and products. Instead, we emphasize the importance of storytelling and connection. By sharing relatable stories and engaging with your audience, you can create a powerful connection that will help you gain traction and grow your podcast.
2οΈβ£ Building Authority: Want to stop being the best-kept secret? The secret lies in having others talk about you. By featuring guests on your show, collaborating with local nonprofits, and being a guest on other podcasts, you can expand your reach and build authority in your niche. Remember, it's not about self-promotion, but about letting others vouch for your expertise and value.
3οΈβ£ Time and Patience: Building a successful podcast takes time and patience. Just like our guest shared, it took them five years to establish an amazing following on their radio show. So, don't get discouraged if you don't see immediate results. Keep putting in the effort, explore opportunities to be a guest on other podcasts, and leverage platforms like PodMatch to connect with like-minded individuals.
π§ So, whether you're a podcasting newbie or a seasoned pro, this episode has something for everyone. Tune in now to learn more about how to create compelling content, build authority, and grow your podcast. Don't forget to share your thoughts and insights in the comments below. Happy listening! β¨
#PodcastingTips #GrowYourPodcast #ContentIsKey #BuildingAuthority #PodcastSuccess
π CHAPTERS:
0:00 - Intro to Personal Branding
2:17 - Becoming an Authority in Your Field
6:05 - Writing a Book for Personal Branding
11:52 - Military Experience and Personal Branding
13:22 - Starting a Personal Brand Podcast
17:53 - The 10-23 Rule of Successful Podcasting
20:50 - Benefits of Daily Podcasting
23:14 - Engaging with Live Audiences
26:12 - Podcasting for Busy Executives
28:31 - Marketing Strategies for Personal Branding
32:25 - Content Creation Tips for Personal Brands
34:04 - Segmenting Your Podcast for Maximum Engagement
36:53 - The Importance of Consistency in Branding
39:58 - Becoming a Center of Influence
41:48 - Key Takeaways from This Episode
44:57 - Conclusion
π CONNECT WITH ED:
Website: www.edparcaut.com
Facebook Page: https://www.facebook.com/edparcaut
YouTube: https://www.youtube.com/c/edparcaut
LinkedIn: https://www.linkedin.com/in/edparcaut/
Instagram: https://www.instagram.com/edparcaut/
Twitter: https://twitter.com/edparcaut
====================
READY TO GROW YOUR BUSINESS WITH A PODCAST?
π Schedule a Strategy Call with Me:
https://calendly.com/vppros/strategy-call
ποΈ PODCAST PRODUCTON SERVICES
Video Podcast Pros: https://vppros.com
π― LET'S GET SOCIAL:
Facebook:...
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ποΈ Paid Ads Mastery: How to Grow & Scale DTC & E-Commerce Brands π° with John Chan.
π Welcome to another info packed episode of "Podcast Marketing Secrets," where we delve into the world of Paid Ads to supercharge the growth and scaling of DTC & E-Commerce Brands. In this episode, I sit down with digital marketing expert, John Chan, to unravel the secrets behind leveraging paid advertising to skyrocket your brand's online presence and sales. π
π KEY TAKEAWAYS:
- **Expert Insights:** John Chan brings a wealth of knowledge from his journey as an entrepreneur, renowned for his prowess in web UX design and digital marketing. Discover how his agency, 2x Growth Agency, has managed over $6 million in ad spend to generate over $30 million in revenue for their clients.
- **Strategies Revealed:** Get an inside look into the strategies that have made John a sought-after expert in growing e-commerce and DTC brands.
- **Practical Tips:** Learn actionable tips on ad creative development and how to effectively utilize paid ads to not just attract but retain your ideal customer base.
π§ Join us for this uplifting exploration of paid ads mastery with John Chan on "Podcast Marketing Secrets." Subscribe and stay tuned for more episodes that light the path to your business's success. π
#KeyPersonOfInfluence #VideoMarketing #MarketingTips #VideoPodcast #PodcastProduction
#UxDesign #OwnedAudiences #MarketingTips #KeyPersonOfInfluence #PodcastProduction
π CHAPTERS:
0:00 - Intro
1:15 - John's Marketing Expertise Background
7:46 - Founding 2x Growth Agency
8:43 - Services of 2x Growth Agency
10:12 - Necessity of Paid Ads in 2024
12:18 - Ideal Product Price Points for Ads
15:09 - Optimal Platforms for Paid Advertising
19:15 - Exploring Various Ad Formats
19:35 - Advanced Marketing Techniques
22:09 - Crafting Sustainable Advertising Campaigns
26:37 - Comparing Organic and Paid Advertising
30:16 - Integrating Podcasting with Marketing Strategies
34:18 - The Impactful Marketing Idea
37:20 - Contacting John for Marketing Insights
37:58 - Outro
π CONNECT WITH JOHN:
Website: https://2x.agency/
linkedIn: https://www.linkedin.com/in/jtcchan/
Instagram: https://www.instagram.com/jtcchan
Twitter: https://twitter.com/jtcchan
====================
READY TO GROW YOUR BUSINESS WITH A PODCAST?
π Schedule a Strategy Call with Me:
https://calendly.com/vppros/strategy-call
ποΈ PODCAST PRODUCTON SERVICES
Video Podcast Pros: https://vppros.com
π― LET'S GET SOCIAL:
Facebook: https://www.facebook.com/thepodcastmarketer
LinkedIn: https://www.linkedin.com/in/myfitlife/
YouTube: https://www.youtube.com/@thepodcastmarketer
Twitter: https://twitter.com/videopodcaster
Instagram: https://www.instagram.com/thepodcastmarketer/
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Ep. 36: Unlock Your Best Self: The 2% Solution for Success π with Dai Manuel
SUMMARY:
π Join us on today's Podcast Marketing Secrets where host Al Morentin engages in an enlightening conversation with Dai Manuel, a lifestyle mentor, executive performance coach, and keynote speaker who offers a wealth of knowledge on the holistic approach to wellbeing.
In this episode, we delve into the importance of aligning fitness, family, faith, finances, and fun to not only succeed in our professional lives but to thrive in personal development and health.
π KEY TAKEAWAYS:
Key takeaways from this episode include the significance of intentional movement and exercise, the impact of community and support on maintaining a healthy lifestyle, along with Dai Manuel's own journey from morbid obesity to a fitness enthusiast and role model. We also discuss the 2% solution from Dai's Whole Life Fitness Manifesto, which emphasizes dedicating 30 minutes a day to personal health and development.
π§ Stay until the end for Al and Dai's perspectives on aging, the non-linear nature of health spans, and the influence of the choices we make every day.
Don't forget to subscribe, leave a positive review, and help us spread these powerful messages even further! Your engagement means the world to us and contributes significantly to the growth and impact of this podcast. Enjoy the episode!
π CHAPTERS:
0:00 - Introduction
1:23 - Dai Manuel's Wellness Background
4:16 - Holistic Health and Wellness Strategy
12:38 - Managing Life's Challenges
16:50 - Pursuing Harmony in Life
17:55 - Embracing an Upward Spiral
18:12 - Life Transformation through Movement
22:13 - Benefits of Resistance Training
24:50 - Embracing the Power of Choice
28:15 - Celebrating Personal Victories
30:31 - Health and Business Success Parallels
33:18 - Secrets to a Longer, Healthier Life
35:00 - Social Influences on Health
39:23 - Implementing the 2% Solution Strategy
41:30 - Starting Your Health Journey
45:39 - Key Takeaways from the Discussion
50:02 - Conclusion and Farewell
π CONNECT WITH DAI:
Website: https://www.daimanuel.com
Facebook Page: https://www.facebook.com/daimanuel
YouTube: https://www.youtube.com/@DaiManuelOfficial
LinkedIn: https://www.linkedin.com/in/daimanuel/
Instagram: daimanuel
Twitter: daimanuel
====================
READY TO GROW YOUR BUSINESS WITH A PODCAST?
π Schedule a Strategy Call with Me:
https://calendly.com/vppros/strategy-call
ποΈ PODCAST PRODUCTON SERVICES
Video Podcast Pros: https://vppros.com
π― LET'S GET SOCIAL:
Facebook: https://www.facebook.com/thepodcastmarketer
LinkedIn: https://www.linkedin.com/in/myfitlife/
YouTube: https://www.youtube.com/@thepodcastmarketer
Twitter: https://twitter.com/videopodcaster
Instagram: https://www.instagram.com/thepodcastmarketer/
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Ep. 35 ποΈThe Financial Freedom Playbook: How Businesses Use Their Numbers to Make More Moneyπ° with Colin Sanburg
SUMMARY:
π In this episode of Podcast Marketing Secrets, I interview Colin Sanburg, a multi-business owner and founder of FinElevate, a strategic finance firm. Colin shares his journey of becoming passionate about small business finance and helping entrepreneurs understand their numbers. He emphasizes the importance of using numbers to make money rather than just categorizing expenses.
Colin explains how his first business experience as a young entrepreneur led him to realize the importance of understanding the financial side of a business. He shares how his passion for numbers and helping other entrepreneurs led him to start FinElevate, where they provide a three-step process to help businesses achieve their financial goals.
Colin advises entrepreneurs to focus on developing a scalable and sustainable business model. He highlights the importance of recurring revenue and automating repeat orders to build a stronger and more profitable business. He also encourages entrepreneurs to join mastermind groups and develop a peer network to gain insights and support along their entrepreneurial journey.
π KEY TAKEAWAYS:
Understanding the financial side of your business is crucial for success
Develop a scalable and sustainable business model
Focus on recurring revenue and automating repeat orders
Join mastermind groups and develop a peer network for support and insights
π§ Tune in now to gain Colin's valuable insights on financial management and business growth.
π CHAPTERS:
0:00 - Intro to Financial Entrepreneurship
0:55 - Finance Passion Origins
3:17 - Business's Most Overlooked Aspect
4:56 - Leveraging MBA Knowledge for Finances
6:32 - Ideal Business Stage for Financial Guidance
9:33 - CRM Necessity for Client Management
10:40 - Maximizing Profits Through Financial Analysis
14:35 - Frequency of Financial Reviews for Success
19:25 - Entrepreneurial vs Corporate Path Comparison
22:15 - Easiest Types of Businesses to Start
28:10 - Starting a Business: Tips for 2024
30:10 - Connecting with Finance Expert Colin
31:34 - Networking's Role in Entrepreneurship
33:11 - Closing Thoughts on Financial Freedom
π CONNECT WITH COLIN:
Website: https://finelevate.com/
linkedIn: https://www.linkedin.com/in/colinsanburg/
====================
READY TO GROW YOUR BUSINESS WITH A PODCAST?
π Schedule a Strategy Call with Me:
https://calendly.com/vppros/strategy-call
ποΈ PODCAST PRODUCTON SERVICES
Video Podcast Pros: https://vppros.com
π― LET'S GET SOCIAL:
Facebook: https://www.facebook.com/thepodcastmarketer
LinkedIn: https://www.linkedin.com/in/myfitlife/
YouTube: https://www.youtube.com/@thepodcastmarketer
Twitter: https://twitter.com/videopodcaster
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ποΈ Triumph After Trauma: A Veteran's Business Success Story π Episode 34
Welcome to another inspiring episode of Podcast Marketing Secrets, where entrepreneurs, coaches, and CEOs uncover the power of podcasting to grow their influence and attract their ideal clients. In this uplifting installment, host Al Morentin sits down with combat veteran and serial entrepreneur, William Yeske. As a testament to triumph after trauma, Will shares his remarkable journey from the battlefield to the boardroom, revealing how he leveraged military discipline and marketing savvy into business success.
π Meet Our Guest: William Yeske π
- 11-year United States Army combat veteran
- Founder of No Limits Marketing Group, helping small businesses thrive
- Author of "Damn the Valley," a raw account of his deployment with the 82nd Airborne
- Active contributor to veteran-based projects and nonprofits
- Pursuing advanced business studies while balancing entrepreneurship and family life
π Business and Battlefield Insights π
- Discover how military tactics inform winning marketing strategies
- Learn about Will's nonlethal targeting framework for client success
- Understand the importance of historical context in telling veterans' stories
- Gain insight into the struggles and triumphs of transitioning from military to civilian life
π "Damn the Valley" - A Veteran's Voice π
- Reveals the untold stories and hardships of the Argonaut River Valley deployment
- Offers a boots-on-the-ground perspective, distinct from typical military literature
- Provides a voice for conventional soldiers often overshadowed by special operations narratives
ποΈ Episode Highlights ποΈ
- A deep dive into Will's motivation for writing and the impact of his book
- The role of marketing in promoting a story that resonates with a broad audience
- Insights into adapting business strategies for survival and growth amidst crises like COVID-19
π§ This episode is a beacon of hope and a guide to success for anyone facing adversity. Join us as we explore how the indomitable spirit of a veteran can translate into entrepreneurial triumph. Don't miss this incredible story of resilience and resolve; tune in now to "Triumph After Trauma: Veteran's Business Success Story" on Podcast Marketing Secrets.
π CHAPTERS:
0:00 - Introduction to William Yeske
0:17 - William Yeske's Origin Story
1:31 - Inspiration Behind "Damn the Valley"
5:58 - Exploring the Argandab River Valley
11:20 - Pre-Army Business Experience Inquiry
13:21 - Founding No Limits Marketing Group
19:55 - Insights into Marketing Strategies
22:38 - Marketing and Book Promotion Synergy
27:39 - Networking with High-Level Executives
31:32 - Business Ideas for 2024
32:49 - Supporting Veterans in Business
35:53 - Military to Civilian Transition Advice
39:10 - William's Key Takeaway
41:22 - Connecting with William Yeske
42:18 - Interview Conclusion
π CONNECT WITH :
Website: https://damnthevalleybook.com
Facebook Page: https://www.facebook.com/damnthevalleybook
YouTube: https://youtube.com/@damnthevalleybook
linkedIn: https://www.linkedin.com/in/williamyeske
Instagram: damnthevalleybook
Twitter: Wyeske
====================
READY TO GROW YOUR BUSINESS WITH A PODCAST?
π Schedule a Strategy Call with Me:
https://calendly.com/vppros/strategy-call
ποΈ PODCAST PRODUCTON SERVICES
Video Podcast Pros: https://vppros.com
π― LET'S GET SOCIAL:
Facebook: https://www.facebook.com/thepodcastmarketer
LinkedIn: https://www.linkedin.com/in/myfitlife/
YouTube: https://www.youtube.com/@thepodcastmarketer
Twitter:...
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Ep. 33: ποΈMoney Management Mastery: How Entrepreneurs Build Wealth and Acquire Assets with Afsha Butt.
SUMMARY:
πIn this episode of Podcast Marketing Secrets, I welcome wealth strategist Afsha Butt, CEO and founder of Wealthverse, to the show.
Afsha has an impressive background with 12 years of experience managing over $55 million in assets for her affluent clients. Known for her skill in unbiased investing, she aims to help established business professionals unlock their financial potential through intelligent money management and mindset development.
Afsha, who also has a Bachelor of Science degree from the University of Alberta with majors in Neuropsychology, Mathematical Sciences, and Financial Mathematics, applies a data-driven approach to wealth management.
π§ Join us as Afsha shares her journey to becoming a financial industry leader, her strategies for wealth accumulation, and insights on how to bridge the gap between your current financial status and the lifestyle you aspire to achieve.
#PodcastMarketingSecrets #FinanceMatters #WealthManagement #Entrepreneurship #FinancialLiteracy
π CHAPTERS:
0:00 - Introduction to Wealth Management
1:59 - Becoming a Financial Advisor Journey
3:59 - Financial Literacy for Entrepreneurs
6:28 - Investing in Business vs. Personal Growth
7:56 - Financial Education Services
10:34 - Long-Term Client Relationships
13:35 - Seeking Financial Advisory Help
15:02 - Initial Steps with a Financial Advisor
17:40 - Contacting Afsheen for Financial Advice
19:57 - Wealth Management Video Outro
π CONNECT WITH AFSHSA:
Website: https://wealthverse.ca/
linkedIn: https://www.linkedin.com/in/afsha-butt/
Instagram: afshaofficial
====================
Ready to Grow Your Business with a Podcast?
π Schedule a Strategy Call with Me: https://calendly.com/vppros/strategy-call
ποΈ PODCAST PRODUCTON SERVICES
Video Podcast Pros: https://vppros.com
π― LET'S GET SOCIAL:
Facebook: https://www.facebook.com/thepodcastmarketer
LinkedIn: https://www.linkedin.com/in/myfitlife/
YouTube: https://www.youtube.com/@thepodcastmarketer
Twitter: https://twitter.com/videopodcaster
Instagram: https://www.instagram.com/thepodcastmarketer/
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Ep. 32: How to 10X Your Income: Referral Marketing Strategies for Business Growth with Brandon Barnum
π In this episode, host Al Morentin sits down with Brandon Barnum, the CEO of hoa.com, a referral network for home service professionals. Brandon, known as the king of referrals, shares his expertise and insights on using AI, the art of the ask, and the value of giving back through charity. He also discusses the impact of influencers and the future of marketing. This episode is packed with valuable information that can transform your business and marketing strategies.
During the conversation, Brandon reveals how he significantly increased his income through referrals, closing over $500 million in transactions. He shares his journey and the creation of HOA dot com, a platform that connects homeowners with trustworthy professionals.
Brandon and Al explore the services provided by HOA dot com, including an automated system for house valuation alerts, a network of trusted professionals, and a referral partner blueprint to help professionals build their business. They discuss the importance of becoming the solution for other business owners and professionals, which can lead to a strong and successful business.
The conversation also delves into the future of influencer marketing and the rise of tribalism, where individuals resonate with specific communities and influencers. Brandon emphasizes the importance of authenticity, serving others, and giving first. He shares insights on setting clear goals, asking for help and referrals, and the art of the ask.
Throughout the episode, Brandon provides valuable tips and strategies for generating more referrals, building trust with clients, and creating a win-win situation for all parties involved. He discuss the power of communication, relationships, and the impact of AI on the referral space.
Brandon's passion for empowering business owners shines through as he shares his personal experiences and success stories. He emphasizes the importance of clarity, understanding people's personalities, and the value of being part of a community.
π§ This episode is a must-listen for anyone looking to take their business to the next level, build strong relationships with clients, and harness the power of referrals. Don't miss out on the valuable insights shared by Brandon Barnum, the king of referrals!
π CHAPTERS:
0:00 - Introduction
2:16 - Referral Marketing Explained
3:24 - Creating HOA.com Platform
10:24 - Growth Strategies for Businesses
12:22 - Mastering the Referral Ask
16:43 - Influencer Marketing Evolution
20:07 - Effective Communication Tactics
24:10 - Leveraging Artificial Intelligence
28:17 - Generating Leads Without Ads
30:52 - Engaging Referral Partners
33:03 - Discovering Brandon's Insights
38:04 - Starting with Raving Referrals
38:52 - HOA.com Overview
44:50 - Key Takeaway for Audience
47:28 - Contacting Brandon
#CommunityBuilding #BusinessGrowth #CharityChampions #BusinessEvents #ClientAcquisition
π CONNECT WITH BRANDON:
Website: https://ravingreferrals.com/
Facebook Page: https://www.facebook.com/ravingreferralsdotcom
Facebook Group: https://www.facebook.com/HomeOwnerAlliance
YouTube: https://www.youtube.com/@hoa_com
linkedIn: https://www.linkedin.com/in/brandonbarnum/
Instagram: raving_referrals
Twitter: RavingReferrals
====================
Ready to amplify your business with a podcast and become a thought leader in your industry?
π Schedule a Strategy Call with Me: https://calendly.com/vppros/strategy-call
ποΈ PODCAST PRODUCTON SERVICES
Video Podcast Pros: https://vppros.com
π― LET'S GET SOCIAL:
Facebook:...
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π Ep. 31: Simplifying Small Business Operations & Optimizing Business Processes
In this episode, we have a special guest, Pete Romano, the founder of SegWik, a company that simplifies and streamlines the way small businesses operate in today's digital age.
Pete Romano has a unique background as a music producer, sound designer, and film producer. With his passion for music and innovation, he has become a luminary in the tech industry, combining artistic talent with technical proficiency.
Pete's journey to founding SegWik was quite circuitous, but it all came down to recognizing the importance of the creative process and the need for a framework to operate within. He realized that small businesses needed systems to succeed, and the existing CRMs in the market didn't meet their needs.
Pete's aim with SegWik was to build a business based on systems, providing small businesses with the autonomy to create their own frameworks. Unlike other software providers, SegWik takes a hands-on approach, working closely with clients to ensure their success on the platform.
SegWik differentiates itself by being more than just a technology provider. They are a service provider, helping businesses integrate the software into their operations for maximum success. They prioritize the success of their clients and provide direct access to account reps and even the founder himself.
SegWik's software is designed for complex service businesses, providing a versatile platform with an amazing set of tools. They actively develop the tool based on the needs of their boutique clients, going deep on a smaller number of clients to provide maximum value.
π KEY TAKEAWAYS:
1. Building a business requires creating systems and processes that help push products and services out the door.
2. The success of a business is determined by the ability to solve bigger problems and provide value to customers.
3. Transitioning to a new CRM or software requires a change in mindset and a clear understanding of the business's needs.
4. Handoffs between employees and departments are crucial and can make or break the efficiency of a business.
5. Mapping out and refining the processes and systems of a business is essential for success and should be shared with the entire organization.
π§ If you're looking for insights and strategies on how to simplify and streamline your business operations, check out this episode of Podcast Marketing Secrets.
π CHAPTERS:
0:00 - Introduction
1:29 - Music Producer to Tech Entrepreneur Transition
5:09 - Segwik's Impact on Businesses
8:16 - Onboarding Process for Segwik
9:44 - Segwik for Various Business Types
13:17 - User Adoption of Segwik Software
17:37 - Unique Features of Segwik CRM
19:16 - Segwik for Startups and Established Companies
22:10 - Marketing Strategies for Segwik
23:24 - Podcasting as a Marketing Tool
24:45 - Key Takeaways from the Interview
28:51 - Contact Information
π CONNECT WITH PETE:
Website: https://segwik.com/
LinkedIn: https://www.linkedin.com/in/pete-romano/
====================
Ready to amplify your business with a podcast and become a thought leader in your industry?
π Schedule a Strategy Call with Me: https://calendly.com/vppros/strategy-call
ποΈ PODCAST PRODUCTON SERVICES
Video Podcast Pros: https://vppros.com
π― LET'S GET SOCIAL:
Facebook: https://www.facebook.com/thepodcastmarketer
LinkedIn: https://www.linkedin.com/in/myfitlife/
YouTube: https://www.youtube.com/@thepodcastmarketer
Twitter: https://twitter.com/videopodcaster
Instagram: https://www.instagram.com/thepodcastmarketer/
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ποΈ Ep. 30: Building a StoryBrand: The Power of Messaging in Marketing with Tom Conlon
SUMMARY:
π In this episode, Tom Conlon, the founder and CEO of North Street Creative, discusses the importance of focusing on a niche and defining your target audience for business growth.
Tom also emphasizes the significance of messaging in marketing and how it helps businesses connect with their audience and drive conversions.
We discuss the concepts of brand strategy, brand identity, and brand experience, highlighting the need for a cohesive and thoughtful approach to branding and messaging. The importance of developing a thoughtful brand and messaging, creating a brand guide, and seeking mentorship is also discussed.
Additionally, Tom emphasizes the challenges of running a business, the value of podcasting for branding and thought leadership, and the importance of audience-focused branding and messaging.
π KEY TAKEAWAYS:
β‘οΈ Brand strategy is essential for businesses to define their target audience, messaging, and market approach.
β‘οΈ Brand identity encompasses the visual elements that represent a brand, such as logos, colors, and typography.
β‘οΈ Brand experience involves creating consistent touchpoints that align with the brand's visual identity and messaging.
β‘οΈ Podcasting can be a valuable tool for businesses to establish thought leadership and connect with their target audience.
β‘οΈ Seek mentorship and guidance from experienced entrepreneurs to navigate the challenges of starting and growing a business.
π§ Check out the full episode to gain valuable insights on branding and marketing strategies for growing your business.
π CHAPTERS:
CHAPTERS:
0:00 - Introduction
1:20 - North Street Creative's Growth Strategies
2:41 - Sharpening Business Focus
7:17 - Choosing Branding in Marketing
9:58 - Branding Significance in Business
13:18 - Defining Brand Strategy
16:34 - Exploring Brand Identity
18:17 - Crafting Brand Experience
23:07 - Messaging for Employee Engagement
25:01 - Mentorship in Business Startup
31:14 - Tips for Coaches and Business Leaders
34:10 - Podcasting for Business Enhancement
37:58 - Tom's Key Business Insight
40:10 - Connecting with Brand Expert Tom
π KEYWORDS:
- Thought Leadership
- Brand Strategy
- Podcast Marketing
π CONNECT WITH :
Website: https://northstreetcreative.com/work/
LinkedIn: https://www.linkedin.com/in/thomas-conlon/
====================
Ready to amplify your business with a podcast and become a thought leader in your industry?
π Schedule a Strategy Call with Me: https://calendly.com/vppros/strategy-call
ποΈ PODCAST PRODUCTON SERVICES
Video Podcast Pros: https://vppros.com
π― LET'S GET SOCIAL:
Facebook: https://www.facebook.com/thepodcastmarketer
LinkedIn: https://www.linkedin.com/in/myfitlife/
YouTube: https://www.youtube.com/@thepodcastmarketer
Twitter: https://twitter.com/videopodcaster
Instagram: https://www.instagram.com/thepodcastmarketer/
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Ep. 29: Unlock Growth: Video Content Strategies for B2B Success
Unlock Growth: Video Content Strategies for B2B Success
Key Insights include:
Starting Small and Scaling: Chris advises starting small and gradually scaling up when taking on new content creation tasks, emphasizing the importance of a clear and valuable message over flashy editing and production tricks in the B2B space.
Strategies for Quality Content: The discussion centers on strategies for creating and distributing high-quality, thoughtful video content, emphasizing the importance of authenticity in communication to attract like-minded individuals and build strong client relationships through βattraction marketing.β
Multi-Platform Content Creation: Weiher stresses the significance of consistent, multi-platform content creation and explores the differences in posting content on platforms like YouTube and LinkedIn... highlighting the need to tailor content for each platform to effectively engage the audience.
Future of Video Production: The discussion also explores the future of video production, including the potential impact of AI-generated videos, while stressing the importance of staying abreast of the evolving landscape of video production, while focusing on releasing high grade content.
Join us as we delve into the world of B2B video content creation, learning about effective strategies, platform-specific approaches, and the evolving future of video production from the insightful perspective of Chris Weiher.
CHAPTERS:
0:00 - Video Marketing Introduction
0:48 - Video Marketing Origin Stories
2:30 - Importance of B2B Video Content
4:56 - Video Content Strategy Creation
6:33 - Essential Skills for Video Content
8:01 - Video Content Volume Recommendations
11:21 - Topics for Effective Video Content
15:51 - Starting Video Marketing Journey
22:41 - YouTube vs LinkedIn Video Differences
28:53 - Target Audience for Video Services
31:36 - Beginning with Video Marketing Services
37:26 - Predicting Video Production Trends
42:54 - Key Video Marketing Concepts
43:38 - Contacting Video Marketing Expert Chris
44:24 - Video Marketing Conclusion
Connect With Chris:
Website: http://www.cleavercreates.com
LinkedIn: https://www.linkedin.com/in/chrisweiher/
YouTube: https://www.youtube.com/user/CleaverFilmFX
====================
Ready to amplify your business with a podcast and become a thought leader in your industry?
π Schedule a Strategy Call with Me: https://calendly.com/vppros/strategy-call
Podcast Production Website:
Video Podcast Pros: https://vppros.com
Let's Get Social:
Facebook: https://www.facebook.com/thepodcastmarketer
LinkedIn: https://www.linkedin.com/in/myfitlife/
Twitter: https://twitter.com/videopodcaster
Instagram: https://www.instagram.com/thepodcastmarketer/
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Ep. 28: The Power of StoryBrand: Boost Your Business with Effective Messaging and AI-Driven Campaigns
In this episode, Amy delves into:
- Her transition from the medical field to founding a digital marketing agency
- How HITE Digital transforms websites into lead generation machines
- The significance of StoryBrand in crafting compelling messages
- Why not every business needs a podcast, but how it can be a game-changer for those ready to leverage it
In this episode, Amy discusses the significance of individuality and authenticity in the modern business landscape. The discussion emphasizes how traditional appearances and backgrounds are no longer prerequisites for success. Instead, the focus is on marketing strategies that center around approachability, tailored communication, storytelling, and effective problem-solving.
The conversation also explores client reactivation campaigns, messaging refinement, and the utilization of client websites as lead generation tools.
The importance of well-designed, mobile-friendly websites that resonate with customers is also highlighted.
Tune in to learn more about the evolving landscape of business and how embracing individuality can shape success.
CHAPTERS:
0:00 - Introduction to Digital Marketing Journey
1:23 - Nurse to Marketer Career Transition
5:36 - Starting a Podcasting Venture
7:58 - Mission and Vision of Queens Lead
11:41 - Podcasting for Business Growth
16:42 - Embracing Struggle in Entrepreneurial Success
17:54 - Business Opportunities for Misfits
21:23 - Effective Marketing Strategies Today
24:18 - Revitalizing with Client Reactivation Campaigns
25:05 - Website Optimization for Lead Generation
26:30 - Benefits of StoryBrand Certification
29:40 - Key Takeaways from Amy's Interview
30:18 - Connecting with Amy
32:30 - Conclusion of the Interview
Connect With Amy:
Website: https://amysingleton.net/
LinkedIn: https://www.linkedin.com/in/therealamysingleton/
Facebook: https://www.facebook.com/therealamysingleton
YouTube: https://www.youtube.com/@amysingleton
Instagram: therealamysingleton
====================
Ready to amplify your business with a podcast and become a thought leader in your industry?
π Schedule a Strategy Call with Me: https://calendly.com/vppros/strategy-call
Podcast Production Website:
Video Podcast Pros: https://vppros.com
Let's Get Social:
Facebook: https://www.facebook.com/thepodcastmarketer
LinkedIn: https://www.linkedin.com/in/myfitlife/
Twitter: https://twitter.com/videopodcaster
Instagram: https://www.instagram.com/thepodcastmarketer/
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Ep. 27: Embracing Technology: Balancing AI & Humanity in the Workplace
π In this episode of βPodcast Marketing Secrets,β Shakeel Mohamed, founder of a health and safety data analytics company, discusses the evolving landscape of workplace productivity. He emphasizes the shift from a primary focus on safety to a more comprehensive approach that integrates health considerations.
Mohamed also highlights the importance of balancing human skills with AI and educating clients about this paradigm shift. The conversation delves into the challenges posed by rapid technological advancements, the significance of data analytics, concerns surrounding AI, and the potential risks of overreliance on machines.
Additionally, the interview explores the impact of technology on the workforce, the evolving nature of work, and the critical role of personal and professional growth.
π Key Takeaways:
Balancing Health and Safety: Mohamed advocates for a shift in workplace priorities from solely focusing on safety to incorporating a greater emphasis on health. This holistic approach aims to enhance overall workplace productivity and employee well-being.
Human-AI Collaboration: The interview underscores the importance of advancing human skills alongside AI, emphasizing the need for clients to understand and embrace this dual approach to maximize productivity and innovation.
Strategic Personal and Professional Growth: Mohamed stresses the responsibility of companies to support employee growth and the significance of individuals pursuing diverse career paths. He emphasizes the importance of developing a strategic roadmap towards personal and professional goals.
This episode offers valuable insights into the evolving dynamics of workplace productivity, the role of technology, and the necessity for a balanced approach that prioritizes humanity in the workplace.
Join us as Shakeel shares his expert insights on fostering a workplace environment where AI empowers rather than encroaches, where data analytics drives safety and productivity, and where companies invest in their greatest asset β their people. Discover how embracing technology can lead to a brighter future for humanity in the workplace.
π CHAPTERS:
0:00 - Introduction to AI in the Workplace
1:00 - Health & Safety Data Analytics Explained
6:12 - Business Challenges with AI Integration
8:11 - Shaquille O'Neal Discusses AI Concerns
13:38 - Automation: Robots vs. Human Jobs
19:57 - Pathegy: Enhancing Human Potential
25:50 - Corporate Responsibility in Employee Welfare
29:53 - Aligning Personal Goals with AI Advancements
31:15 - Concluding Insights on AI and Humanity
31:55 - Contacting Shaquille O'Neal
Connect With Shakeel:
Website: https://pathegy.com/business-3/
LinkedIn: https://www.linkedin.com/in/shakeelmohammedhse/
Facebook Page: https://www.facebook.com/shakeel.mohammed.528
YouTube: https://youtu.be/j5xoh-dnXFw?si=j88OsmNl8g64Ii7j
Twitter: shakeel3383
====================
Ready to amplify your business with a podcast and become a thought leader in your industry?
π Schedule a Strategy Call with Me: https://calendly.com/vppros/strategy-call
Podcast Production Website:
Video Podcast Pros: https://vppros.com
Let's Get Social:
Facebook: https://www.facebook.com/thepodcastmarketer
LinkedIn: https://www.linkedin.com/in/myfitlife/
Twitter: https://twitter.com/videopodcaster
Instagram: https://www.instagram.com/thepodcastmarketer/
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Ep. 26: Unleashing the Power of Email Marketing
Andriy Boychuk, the founder of Flowium, shares his journey from a corporate project manager to becoming an email marketing expert. His experience helping Ukrainian immigrants assimilate into American life using email marketing led him to freelance and eventually start Flowium, recognizing a lack of competition in the field. Despite the rise of social media, Andriy highlights the enduring relevance and effectiveness of email marketing.
Andriy emphasizes the importance of refining email marketing strategies and automations for e-commerce businesses, focusing on lead capture, retention marketing, and customer lifecycle management. Andriy also stresses the significance of nurturing customers through various stages and the impact of lifecycle marketing on business growth and customer retention.
Join us as we uncover the enduring impact of email marketing and its profound role in scaling ecommerce businesses.
π Key Insights from Andriy:
- Mastering Email Marketing: Andriy unveils his journey from side-hustle to creating his email marketing agency, Flowium.
- Customer Retention Techniques: Discover how a strong retention strategy translates into consistent revenue growth for your business.
- Lifecycle Marketing Tactics: Learn the importance of nurturing customer relationships to ensure a stable and growing clientele.
π CHAPTERS:
0:00 - Introduction to Email Marketing
1:17 - Andriy's Journey into Email Marketing
4:55 - Developing an Entrepreneurial Mindset
9:33 - Starting Your Own Email Marketing Agency
11:20 - Target Audience for Andriy's Services
12:14 - Recommended Email Marketing Platforms
13:52 - Scaling E-commerce with Email Marketing
19:00 - Strategies for Lead Capture
21:51 - Integrating Paid Advertising
23:00 - Leveraging YouTube for Lead Generation
24:55 - Choosing a Competent Email Marketing Agency
26:34 - The Role of Lifecycle Marketing
28:23 - Benefits of Customer Retention
32:10 - Essential Email Marketing Tips
33:30 - Connecting with Andriy
Connect With Andriy:
Website: https://flowium.com/
LinkedIn: https://www.linkedin.com/in/andriyboychuk/
Facebook Page: https://www.facebook.com/andriy.boychuk/
YouTube: https://www.youtube.com/channel/UCwEqtZC2XXySTH1ln1PC5wQ
Instagram: andriyboychuk
====================
Ready to amplify your business with a podcast and become a thought leader in your industry?
π Schedule a Strategy Call with Me: https://calendly.com/vppros/strategy-call
Podcast Production Website:
Video Podcast Pros: https://vppros.com
Let's Get Social:
Facebook: https://www.facebook.com/thepodcastmarketer
LinkedIn: https://www.linkedin.com/in/myfitlife/
Twitter: https://twitter.com/videopodcaster
Instagram: https://www.instagram.com/thepodcastmarketer/
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