Episodes

  • In this episode of Prodity: Product by Design, Kyle sits down with Ari Tulla, co-founder and CEO of Elo, a smart nutrition service using AI and data to personalize health solutions. Ari shares his fascinating journey from his early passion for gaming and technology to becoming a leading figure in the healthcare space. He discusses how Elo is turning the concept of "food as medicine" into reality, using biometric data, wearable devices, and AI to create personalized nutrition solutions. Ari also delves into the challenges and innovations that come with building a product in a space where technology, health, and human experience intersect, emphasizing the importance of balance in life and business. Join us to learn more about the future of health and how personalized nutrition is set to revolutionize wellness.


    Ari Tulla

    Ari Tulla is a San Francisco-based entrepreneur, co-founder, and CEO of the smart nutrition service Elo


    Links from the Show:
    LinkedIn: Ari Tulla

    Website: elo.health

    Instagram: Elo Health

    Books: Expeditionary Force Series

    Links: Hardcore History


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  • In this episode of Prodity: Product by Design, Kyle sits down with the duo behind Oak Theory, Hannah Ryu and Veronica Shelton. These co-founders share their story of turning a chance encounter into a thriving design studio, all while navigating the chaos of a pandemic. Get an inside look at how Oak Theory is redefining UX/UI with a bold focus on inclusivity and raw authenticity.

    Hannah and Veronica break down the latest trends in design, from the rise of AR to the subtle shift toward softer, more organic visuals. They also offer a candid glimpse into the rollercoaster ride of entrepreneurship—highlighting the grit, resilience, and creativity it takes to build something truly unique. If you're into cutting-edge design, tech innovation, or just love a great startup story, this episode is a must-listen.


    Veronica Shelton and Hannah Ryu

    Hannah Ryu and Veronica Shelton are the Co-Founders behind Oak Theory, a design studio specializing in UX/UI, web and application design.


    Links from the Show:
    LinkedIn: Veronica Shelton, Hannah Ryu

    Company: Oak Theory
    Instagram: Oak Theory
    Books: What Doesn’t Kill Us, Build the Damn Thing

    Other Links from Show: Figma, Clickup, Moleskin


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  • In this episode of Prodity: Product By Design, Kyle welcomes Aaron Painter, CEO of Nametag, to discuss the critical role of identity verification in preventing social engineering attacks. Aaron shares his extensive experience working at Microsoft and leading global teams, emphasizing the importance of understanding diverse cultural and business contexts. Together, we explore the challenges and innovations in cybersecurity, particularly how Nametag addresses the vulnerabilities in traditional authentication methods. Aaron highlights the impact of AI in both facilitating and combating cyber threats and underscores the importance of design and UX in building trusted products. Join us for a deep dive into the future of identity verification and its implications for personal and corporate security.


    Aaron Painter

    Aaron Painter is the CEO of Nametag Inc, the identity verification company that stops social engineering attacks at the employee IT Helpdesk.


    Links from the Show:
    LinkedIn: Aaron Painter

    Company: GetNametag
    Book: Loyal: Listen or You'll Always Lose

    Other Links from Show: Elon Musk Biography, Ring Doorbell


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  • In this episode of Prodity: Product by Design, Kyle interviews Dr. Lorenzo Conti, founder and managing director of Crover Ltd, a groundbreaking startup based in Scotland. Dr. Conti shares his unique journey from academia to entrepreneurship, detailing the development of the world’s first subterranean drone designed to revolutionize grain storage. They discuss the challenges of creating technology that moves through grain without damaging it, the significant impact of customer feedback on product development, and the importance of resilience in building a successful startup. Dr. Conti also touches on the potential future applications of Crover’s technology, including space exploration, and the exciting expansion plans into the U.S. market. Join us to learn about the innovative advancements in grain storage technology and the inspiring story behind Crover’s success.

    Lorenzo Conti

    Dr. Lorenzo Conti is Founder & Managing Director of Crover Ltd, a Scotland-based startup that developed the world’s first ‘subterranean drone’ (i.e. a CROVER).


    Links from the Show:
    LinkedIn: Lorenzo Conti

    Company: Crover

    Email: [email protected]

    Other Links from Show: Altium


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  • In this episode of Prodity: Product by Design, Kyle interviews Debbie Levitt, often referred to as the Mary Poppins of CX and UX. With a wealth of experience in strategy, research, and customer experience, Debbie shares her insights on the importance of good UX, the need to challenge conventional wisdom, and the critical role of research in product development. Whether you're a product manager, designer, or someone passionate about customer experience, this episode is packed with valuable insights and actionable tips about making products that don't suck.

    Debbie Levitt

    Debbie Levitt, MBA, is the CXO of Delta CX, and since the mid-1990s has been a CX and UX consultant focused on strategy, research, training, and Human-Centered Design/User-Centered Design. She’s a change agent and business design consultant focused on helping companies of all sizes transform towards customer-centricity while using principles of Agile and Lean.

    Clients have given her the nickname, “Mary Poppins,” because she flies in, improves everything she can, sings a few songs, and flies away to her next adventure.


    Links from the Show:
    LinkedIn: Debbie Levitt

    Company: Delta CX Website

    Books: Customers Know You Suck

    YouTube: Customer Experience - Customer Centricity

    Other Links from Show: Ryan George - Pitch Meetings (YouTube)


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  • Ben Johnson is the CEO and founder of Particle41, a dev firm specializing in software development, DevOps, and data science. In this episode, Kyle and Ben explore the interaction between product management and software engineering, and how important both are to product development. Ben shares his journey as a serial entrepreneur and his approach to balancing work and life through the four pillars of faith, family, fitness, and finance. He delves into the importance of agile scrum processes, the role of a fractional CTO, and the significance of outcome-based communication in business. We also discuss the challenges and strategies for app modernization and team formation, exploring the importance of blamelessness and system optimization.

    Ben Johnson

    Benjamin Johnson is a serial technical co-founder with a track record of success and hands-on open-source programming experience. He has a wide range of being both a board-level advisor and founder but also an in-depth understanding of how things work. Through his 20+ years as a software developer and leader, he has gained extensive experience with remotely distributed development teams and business hacks.

    Benjamin is the CEO & Founder of Particle41, a dev firm founded by industry veterans that aims to help companies accelerate their initiatives through Software Development, DevOps, and Data Science.


    Links from the Show:
    LinkedIn: Ben Johnson

    Books: Building a Story Brand

    Links: Claude.ai, 99designs

    Site: particle41.com


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  • It's hard to believe we're at episode 100! Who would have thought? Not me. So to celebrate, we've decided to talk about a few things we've learned through the past 100 episodes and highlight some discussions that have been part of the journey so far.

    I wish I could highlight all the moments, but here are some episodes that will give you a sample of the topics and insights:

    Learning from Others

    Episode 29 - Balancing life and productEpisode 37 - Writing as a forcing functionEpisode 93 - Evolution and future of product management

    Prioritizing is Everything

    Episode 33 - 3 predictors of burnoutEpisode 67 - Emptying and refilling the tankEpisode 80 - Gathering and prioritizing feedback

    Focus on People

    Episode 49 - Human-centered designEpisode 70 - Breaking down silosEpisode 50 - Diverse perspectives

    Creating a Clear Vision

    Episode 58 - CreativityEpisode 69 - Product vision and strategy

    Adaptability

    Episode 63 - Pivoting and inventionEpisode 91 - Evolution of technology


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  • In this episode of Product by Design, host Kyle welcomes Chuck Rinker, founder and CEO of PRSONAS. Chuck shares his journey from a cattle farmer to a pioneer in AI and digital human technology. He delves into the creation of PRSONAS, one of the earliest AI avatar companies, and its mission to humanize technology. Chuck and Kyle discuss the transformative potential of AI avatars in healthcare, their impact on patient experiences, and their broader applications in various industries. We also explore the importance of empathy, trust, and practical implementation in leveraging AI for better human engagement. The conversation also touches on Chuck's personal experiences and the inspiration behind his passion for making technology more accessible and effective for people. Don't miss this incredibly enlightening conversation!

    Chuck Rinker

    Chuck Rinker is the founder of PRSONAS, one of the earliest digital human and AI Avatars companies, where he currently serves as its Chief Executive Officer. As an innovative tech leader, Chuck is deeply committed to transforming businesses through cutting-edge technologies.

    Beyond his accomplishments in the tech industry, Chuck is a late-stage colon cancer survivor, which has instilled in him an unwavering determination to make a meaningful impact in everything he does. Alongside his tech pursuits, he is also an experienced aviation pilot, finding solace and inspiration in the skies.


    Links from the Show:
    Links: Prsonas.com
    Linkedin: Chuck Rinker


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  • In this episode, I sit down with Varag Gharibjanian, the founding partner of Actuate, a boutique advisory firm. Varag shares his personal journey from an engineering background to pioneering in business strategy and technology partnerships, especially within AR/VR spaces. We delve into his early career challenges, significant milestones at major tech companies, and the lessons learned from merging technology with business. Varag also discusses the current trends in XR and AI technologies, providing insights into future developments. If you're interested in business strategy, the future of technology, or growing a business, you won't want to miss this discussion.

    Varag Gharibjanian

    Varag Gharibjanian is a visionary leader known for his ability to drive growth through innovative strategies, disruptive technologies, and transformative deals. With a clear purpose of leaving the world better than he found it, Varag is passionate about bridging business opportunities with technology to create tech-enabled products that make a meaningful impact.

    Over the last 10+ years, Varag has dedicated himself to untangling the knots and bottlenecks faced by enterprise and start-up technology companies. Drawing upon his expertise, he has assembled a team of unique strategists, operators, and technologists who share his vision of helping companies grow through better strategy and powerful deep technologies, including AI, AR, VR, hardware, semi, wireless, mobile, and IoT.


    Links from the Show:
    Links: actuatetech.io


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  • Video has become ubiquitous in our communication. From virtual meetings and virtual doctor visits, to social media, virtual events, and live commerce, we expect video everywhere. But the technology that makes this happen isn’t easy, and needs and expectations are changing rapidly. So what does the future hold for our virtual communications? How have we solved these challenges in the past and how will we continue to solve them? How do we think about the UX of virtual communication and video? What should you do if you want to get into design and what communities should you join or create? We explore these questions and many others in this episode.

    Pete Hawkes:
    I’m a designer and developer, tinkerer and mentor, with a passion for human-centered design and development. I have built next generation interfaces and experiences at the intersection both the digital and physical. I have contributed to patents in gestural and spatial design, developed remote collaboration prototypes and products to define new modes of work, and led cross-functional teams to envision and implement large-scale, immersive environments for fortune 500 companies including IBM, Lockheed Martin, and McKinsey. Storytelling and iteration are central to my work and process. I leverage narrative and prototyping at scale to align contributors and stakeholders around a shared vision and to connect and motivate the individuals and teams I work with.

    Links from the Show:
    LinkedIn: Petehawkes.com, Peterhawkes.com

    Books: So Anyway, Something Incredibly Wonderful Happens

    Links: Swiss Army Knife, Daily.co


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  • In this episode, host Kyle Evans interviews Vikram Chalana, the founder behind Pictory, an innovative AI video creation tool for content marketers. With a deep background in technology and entrepreneurship, Chalana shares his journey from building a startup in his garage to leading a groundbreaking AI venture. Together, we delve into the evolution of content creation, emphasizing the shift towards video and the role of AI in enhancing productivity and storytelling, including Pictory's mission to democratize video creation, allowing professionals across various fields to craft compelling narratives without the need for complex tools. We also discuss the broader implications of AI in business and society, including the challenges and opportunities it presents.

    Whether you're an entrepreneur, marketer, or tech enthusiast, this episode provides valuable insights into the intersection of AI, content creation, and business strategy.

    Vikram Chalana

    Vikram Chalana is a visionary entrepreneur and trailblazer in the world of AI-driven content creation. As the CEO of Pictory, Vikram leads a team dedicated to revolutionizing the way we generate video and social content. With Pictory’s groundbreaking AI technology, long-form content, such as blogs and webinars, undergoes a miraculous transformation into a month’s worth of engaging visual and social media content – all accomplished in a matter of minutes.


    Links from the Show:
    LinkedIn: Vikram Chalana

    Books: Crossing the Chasm
    Podcast: This American Life

    Links: Pictory.ai - Use code Podcast25


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  • In this episode, Kyle interviews Suman Kanuganti, co-founder and CEO of Personal.ai. Suman discusses his journey from an engineer with a robotics background to launching innovative ventures like Aira, assisting visually impaired individuals, and Personal AI, aimed at extending cognitive abilities through AI. The conversation explores the technology behind Personal.ai, its unique approach to personalizing user experiences, and the importance of data privacy. Suman also shares his insights on entrepreneurship in the AI space and the ethical considerations of AI development.

    Suman Kanuganti:
    Two-time venture-backed entrepreneur, AI enthusiast, and accessibility champion awarded Forbes 40 Under 40 and Smithsonian’s Top Innovator to Watch awards Suman Kanuganti is the Co-Founder and Chief Executive Officer at Personal.ai.

    Links from the Show:
    LinkedIn: Linkedin

    Books: Sapiens

    Links: s.personal.ai

    TV: Painkiller, Altered Carbon


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  • In this episode, Ryan Glasgow, the founder and CEO of Sprig, shares his insights on product management and the impact of AI. He and Kyle discuss his background in product management and his experience scaling companies like Weebly and Vurb from startup to successful exit. Ryan also explains the importance of product market fit and how to determine if a product is meeting customer needs. We also explore the concept of feature market fit and the role of AI in analyzing user data. Ryan provides advice for aspiring founders and product managers and shares his recommendations for interesting podcasts and products.

    Takeaways

    Put in the time and gain experience in product management before starting a company.
    Product market fit is determined by how disappointed customers would be if the product no longer existed.
    Feature market fit is about understanding the importance of specific features to users, even if they are infrequently used.
    AI is revolutionizing product management by providing insights and analysis at scale.
    Consider using AI to analyze user data and gain deeper understanding of the product experience.
    Founders should focus on building enduring businesses and not just raising seed funding.
    Google Bard is an AI tool that has shown promise in providing accurate and real-time responses. OpenAI requires advanced prompt engineering and custom instructions, while Google provides more basic prompts and easier responses.
    Google's approach to product management focuses on polished consumer-grade experiences, while OpenAI's models require more hand-holding.
    The ease of use of AI models is becoming more apparent in Google's offerings, potentially impacting user preferences.
    The future outlook involves observing the race between OpenAI and Google in terms of mainstream adoption and product development.

    Chapters

    00:00 Introduction and Background
    03:28 Getting into Product Management
    06:09 Starting as a Product Manager at Early Companies
    11:32 The Process of Patenting
    16:27 Understanding Product Market Fit
    20:03 The Importance of Feature Market Fit
    28:01 The Impact of AI on Product Management
    31:02 Incorporating AI into Product Insights
    42:24 Advice for Founding a Company
    47:18 Advice for Product Managers
    49:05 Interesting Recommendations
    50:12 Product Recommendations
    51:11 Comparison between OpenAI and Google
    52:42 Ease of Use and Product Management
    53:29 Conclusion and Future Outlook


    Links from the Show:
    LinkedIn: https://www.linkedin.com/in/ryanglasgow/

    Books: Competing Against Luck, Amp It Up

    Website: https://sprig.com/


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  • Welcome to another episode of Prodity: Product by Design with your host, Kyle. In this insightful episode, we're joined by Hubert Palan, founder and CEO of Product Board, to explore the evolving landscape of product management and its impact on the tech industry. In this episode, we discuss the evolution of product management, the importance of gaining a deep understanding of customers, and leveraging AI and other tools to amplify your impact. Join us for an incredibly insightful discussion as we dive deep into product management and design!

    Hubert Palan Bio:
    Hubert Palan is the founder and CEO of ProductBoard, a company focused on product management. He was previously the VP of product management at GoodData. Palan holds a master's degree in computer science from Czech Technical University in Prague and an MBA in entrepreneurship from UC Berkeley.


    Links from the Show:
    LinkedIn: https://www.linkedin.com/in/hubertpalan/

    Books: Outlive

    Website: Productboard.com
    Links: Lex Fridman Podcast


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  • In this episode, Kyle interviews Vidya, founder of Product Rebels, who shares her experience in coaching product teams and transforming organizations. We explore the importance of understanding the customer problem and achieving product-market fit. We also discuss the challenges of pricing and the characteristics of successful product teams.

    Additionally, Vidya shares advice for those interested in getting into product or starting a company. She emphasizes the importance of curiosity, understanding human behavior, and having the desire to learn and ask questions. Vidya also highlights the fun and end-to-end perspective of working in product. For those considering starting a company, she suggests looking for unmet needs and pain points that can be solved. Additionally, she highlights her work in investing in female founders and startups and the importance of diversity early on.

    Takeaways

    Focus on understanding the customer problem and achieving product-market fit.Consider the pricing model that aligns with the customer's willingness to pay.Build a strong product team with a customer-centric mindset and effective communication skills.Invest in female founders and startups to address implicit biases and promote diversity. Curiosity, understanding human behavior, and the desire to learn are important qualities for those interested in getting into product.Working in product offers a fun and end-to-end perspective on the growth of a company.When starting a company, look for unmet needs and pain points that can be solved.AI and video are fascinating areas to explore and experiment with.


    Links from the Show:
    LinkedIn: https://www.linkedin.com/in/vdinamani

    Books: https://www.amazon.com/Groundwork-Get-Better-Making-Products/dp/0578776324

    Links: https://podcasts.apple.com/sk/podcast/product-rebels/id1663094377


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  • From the early days of AI and AI assistants, Kevin has spent his career building technology and companies. With his experience at General Magic paving the way for OnStar, Siri, and Alexa, to modern applications of AI, we discuss Nobel prize winning auction theory, biometric cybersecurity, and AI driven software testing, along with lessons learned and what is coming next.

    In this episode, we explore AI tools that amplify productivity today, from coding to finding bugs in software, and how these tools will become as intertwined in our lives as computers or the internet. We also discuss becoming an expert in a field and applying expertise from one field into other areas of your life, whether in business or personal, like music or theater.

    Kevin Surace
    Kevin is a Silicon Valley innovator, serial entrepreneur, CEO, TV personality and EDUTAINER. He has been featured by Businessweek, Time, Fortune, Forbes, CNN, ABC,MSNBC,FOXNews,and has keynoted hundreds of events,from INC5000 to TED to the US Congress. He was INC Magazines’ Entrepreneur of the Year, a CNBC top Innovator of the Decade, World Economic Forum Tech Pioneer, Chair of Silicon Valley

    Forum, Planet Forward Innovator of the Year nominee, featured for 5 years on TechTV’s Silicon Spin, and inducted into RIT’s Innovation Hall of Fame. Mr. Surace led pioneering work on the first cellular data smartphone (AirCommunicator), the first plastic multi-chip semiconductor packages, the first human-like AI virtual assistant (Portico), soundproof drywall, high R-value windows, AI-driven building management technology, Generative AI for QA, supply-chain multivariate auctions, and the window/energy retrofits of the Empire State Building

    and NY Stock Exchange. He is also an accomplished music director, conductor, Broadway and streaming producer,and percussionist.

    Links from the Show:
    LinkedIn: Kevin Surace

    Books: Impromptu

    Links: 1660vine, Adcreative.ai

    Companies: Appvance.ai, Tokenring


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  • Felix is an art director and former competitive skier. In this episode, we discuss creating a brand voice and effectively communicating with your audience. This often means embracing new ways of engaging with your audience and meeting customers where they are, which can be difficult for big companies. We talk about companies who do branding and advertising well, and those who do not, and what you can do to reach customers effectively. We also explore the psychology of advertising and the importance of empathy.

    Links from the Show:
    LinkedIn: Felix Lundqvist

    Books: This is not my memoir

    Shows: Black Mirror, I know this much is true


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  • In this episode, Kyle interviews Shirish Nadkarni, a serial entrepreneur and author. We talk about his early experience as a product manager at Microsoft, and his work on the acquisition of Hotmail, which inspired him to eventually start his own company. We discuss the companies Shirish founded, Livemocha and TeamOn Systems, and the lessons he learned from each of those.

    We also discuss his latest book, Winner Takes All, and the history of digital marketplaces as well as what we can learn from the largest marketplaces in the world. And how to compete against monopolies and regulate monopolies like TicketMaster and Amazon. You won’t want to miss this amazing discussion.

    Shirish Nadkarni

    Shirish Nadkarni is a serial entrepreneur with proven success in creating multiple consumer businesses that have scaled to tens of millions of users worldwide. Shirish was the co-founder of Livemocha, the world’s largest language learning site with 15+ million registered members from over 200 countries. Livemocha was acquired by RosettaStone in 2013. Prior to Livemocha, Shirish was the founder of TeamOn Systems, a mobile wireless email pioneer that was acquired by BlackBerry in 2002. The TeamOn technology served as the core foundation for Blackberry Internet E-mail which serviced over 50 million BlackBerry users. Shirish started his career at Microsoft where engineered the acquisition of Hotmail and launched MSN.Com which became a leading web portal in the early days of the internet.

    Shirish received his MBA from Harvard Business School and a BSE in Electrical Engineering from the University of Michigan. He serves on the board of TiE Seattle where he chairs a number of programs including the GoVertical Startup Creation Workshop, the TiE Entrepreneur Institute and the Z5 Catalyst funding initiative.


    Links from the Show:
    LinkedIn: Shirish Nadkarni
    Book: Winner Takes All: How Online Marketplaces Are Creating Modern Monopolies

    Links: ShirishNadkarni.com


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  • Evie is a product consultant who has taken her experience as a product leader and now works with companies to help them grow their products, refine their product strategies, and shift their focus. On this episode, Kyle and Evie discuss how product managers can grow their careers, both within companies or moving into product consulting roles.

    We also discuss managing your career in the context of your broader life vision and goals. And how what makes great product managers and great product teams. As well as bridging the gap between expectations and reality for ourselves and our teams as we align around priorities


    Evie Brockwell:
    Evie is a Product Leader who has gained valuable insights into what it was like to grow a PM career successfully. Now she's on the path to find the perfect balance between career satisfaction and life, all whilst consulting with huge businesses & continuing to learn and grow in the product field.

    Links from the Show:
    LinkedIn: Evie Brockwell
    Book: Breaking the Habit of Being Yourself

    Links: Down Dog Yoga


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  • With extensive experience in mobile gaming, as well as spatial data and real estate, Beau Button co-founded Atlas Reality, a mobile gaming company that bridges the digital and physical worlds. On this episode, we discuss how he’s created augmented reality games like Atlas Earth, plans for Web3 games like Atlas Mars, and the future of blockchain in gaming, content creation, and beyond.

    We also discuss our favorite old school video game consoles from NeoGeo to Commodore 64. And the future of AR/VR, designing games in VR, and the future of the metaverse as a presentation layer. As well as the use of artificial intelligence in gaming and software development.

    Beau Button:
    Beau Button has been actively involved with software development since he was 11 years old. He got his start learning about computers around age 9, digging into the hardware side of things first, and eventually picked up software development at age 11. Having spent most his career as a serial entrepreneur working in the government space, Beau has now transitioned into the mobile gaming space through his company Atlas Reality, Inc. Beau has become a technology & automation enthusiast, even in his personal life. He spends a majority of his time outside of work building through 3d printing, and is very passionate about hunger/food scarcity, education and veganism.

    Links from the Show:
    LinkedIn: Beau Button

    Links: AtlasEarth.com


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