Episodes

  • Toni Holbein, founder of Growblocks, joins the podcast to discuss the critical role of revenue operations in modern go-to-market strategies. With years of experience as a CRO and RevOps leader, Toni shares his insights on how RevOps professionals can position themselves as strategic partners in their organizations. From leveraging AI-driven solutions to creating high-impact QBRs, Toni dives deep into actionable strategies that help RevOps teams drive meaningful impact.

    We cover:

    Why RevOps needs a strategic seat at the table

    Leveraging AI to reduce go-to-market costs and boost efficiency

    Creating QBRs to gain visibility and recognition from leadership

    The importance of analytical skills and data storytelling

    Understanding business acumen and aligning with company goals

    How RevOps can support planning processes and navigate organizational challenges

    Toni Holbein on LinkedIn: https://www.linkedin.com/in/tonihohlbein/

    RevOps Letter: https://www.getweflow.com/revopsletter

    Janis on LinkedIn: https://www.linkedin.com/in/philippstelzer

    Philipp on LinkedIn: https://www.linkedin.com/in/janiszech

    Weflow: https://www.getweflow.com

    Chapters:

    (00:00:00) Introduction

    (00:01:08) Toni’s Background and the Founding of Growblocks

    (00:02:10) The Case for RevOps as a Strategic Partner

    (00:05:10) Using AI to Drive Go-to-Market Efficiency

    (00:08:44) Building High-Impact QBRs

    (00:13:18) Analytical Skills and Data Storytelling

    (00:20:33) Understanding Business Acumen

    (00:24:52) RevOps’ Role in Organizational Planning

    (00:28:10) Final Advice and Book Recommendations

  • Gabe Rothman, Vice President of Operations at Rescale, returns to the podcast to share his approach to building a scalable tool stack for enterprise-level organizations. From foundational CRM systems to advanced business intelligence tools, Gabe discusses the importance of aligning tools with business needs, the trade-offs between building and buying, and strategies to avoid common pitfalls like tool sprawl.

    We cover:

    The essential components of a scalable tool stack

    Prioritizing tools based on company maturity and goals

    Navigating the build vs. buy decision-making process

    Managing tool sprawl and optimizing integrations

    Lessons learned from implementing CPQ and forecasting solutions

    Gabe Rothman on LinkedIn: https://www.linkedin.com/in/gprothman/

    RevOps Letter: https://www.getweflow.com/revopsletterJanis on LinkedIn: https://www.linkedin.com/in/philippstelzerPhilipp on LinkedIn: https://www.linkedin.com/in/janiszechWeflow: https://www.getweflow.com

    Chapters:

    00:00:00 Introduction

    00:01:17 Gabe’s Background and Experience at Rescale

    00:03:59 Starting with Foundational Tools: CRM and Prospecting

    00:07:31 Expanding the Stack: Marketing Automation and CI

    00:14:39 Build vs. Buy: Making the Right Choice

    00:19:06 Avoiding Tool Sprawl and Ensuring Scalability

    00:24:00 Forecasting and Business Intelligence Tools

    00:35:30 Final Thoughts and Book Recommendations

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  • Robert scaled Camunda’s GTM motion for over a decade. In this episode of The RevOps Lab, he’ll share his learnings and best practices with you:

    Camunda’s sales process

    Pipeline generation at Camunda

    Running a highly accurate forecast process

    Robert’s key sales metrics

    You can find more information about Robert here:

    ⁠⁠https://www.linkedin.com/in/robert-gimbel-gtm/⁠

    RevOps Letter: ⁠⁠https://www.getweflow.com/revopsletter⁠⁠

    Janis on LinkedIn: ⁠⁠https://www.linkedin.com/in/philippstelzer/⁠ ⁠

    Philipp on LinkedIn: ⁠⁠https://www.linkedin.com/in/janiszech/⁠ ⁠

    Weflow: ⁠⁠https://www.getweflow.com/⁠⁠

    Markers:

    (00:00:00) Camunda’s GTM motion

    (00:06:28) Opportunity criteria

    (00:13:50) The most important part in the sales cycle

    (00:18:17) Forecasting setup

    (00:24:05) Increasing predictability

    (00:25:37) Key sales metrics

    (00:31:07) Most important learnings

  • Eric Portugal-Welsh, Director of Revenue Operations at Deputy, shares his insights on growing a successful RevOps team. Having scaled his team from 3 to 7 people over the last 14 months, Eric dives into the nuances of organizational design, the importance of hiring the right talent, and the key elements of leading a high-performing team. He also offers practical advice on how to effectively onboard new team members and foster a collaborative culture.

    We cover:

    Scaling a RevOps team from 3 to 7 members

    Organizational design and the importance of customer, marketing, and sales ops alignment

    Best practices for hiring and onboarding in RevOps

    Building cross-functional collaboration across go-to-market functions

    Leadership principles for empowering RevOps teams

    Eric Portugal-Welsh on LinkedIn: https://www.linkedin.com/in/ericwelsh1/

    RevOps Letter: https://www.getweflow.com/revopsletter

    Janis on LinkedIn: https://www.linkedin.com/in/philippstelzer

    Philipp on LinkedIn: https://www.linkedin.com/in/janiszech

    Weflow: https://www.getweflow.com

    Chapters:

    (00:00:00) Introduction

    (00:01:23) Eric’s Background and Role at Deputy

    (00:03:29) Designing and Growing the RevOps Team

    (00:07:31) Hiring and Organizational Design Strategy

    (00:14:39) Onboarding and Leadership in RevOps

    (00:19:06) Building Cross-Functional Collaboration

    (00:24:00) Lessons on Team Scaling and Organizational Structure

    (00:35:30) Final Thoughts and Leadership Advice

  • Justin Norris, Senior Director of Marketing Ops at 360 Learning and host of the RevOps FM podcast, joins us to dive into outbound strategies and the evolving role of AI in sales. Justin shares his approach to outbound, focusing on experimentation, signals, and leveraging technology to make outbound motions more effective. He also discusses the importance of flexibility in trying new outbound approaches and creating a system where teams can experiment and learn what works best.

    We cover:

    The shift from traditional outbound methods to AI-driven strategies

    How signals play a critical role in outbound success

    The importance of flexibility and experimentation in outbound

    Using tools like MadKudu to streamline outbound workflows

    AI’s role in the future of outbound and sales engagement

    Justin Norris on LinkedIn: https://www.linkedin.com/in/justinnorris/

    RevOps FM Podcast: https://revops.fm/

    RevOps Letter: https://www.getweflow.com/revopsletter

    Janis on LinkedIn: https://www.linkedin.com/in/philippstelzer

    Philipp on LinkedIn: https://www.linkedin.com/in/janiszech

    Weflow: https://www.getweflow.com

    Chapters:

    (00:00:00) Introduction

    (00:01:17) Justin’s Background and Journey in RevOps

    (00:03:59) Outbound in the Modern Sales Environment

    (00:07:31) Signals and AI in Outbound Strategy

    (00:14:39) Building Flexibility into Outbound Motions

    (00:19:06) The Future of AI and Sales Engagement

    (00:24:00) Experimentation and Learning in Outbound

    (00:35:30) Final Thoughts and Advice

  • Alex Freeman, Head of Sales Operations and Enablement at YouGov, discusses his approach to making sales teams more effective by removing unnecessary admin tasks and focusing on what really matters, helping sellers close more deals. Alex shares insights from his experience managing RevOps in a fast-growing, publicly listed company, highlighting the importance of aligning internal processes with seller needs and creating a more collaborative environment between sales and operations.

    We cover:

    Redefining RevOps to prioritize seller success

    Strategies for reducing admin tasks and streamlining CRM workflows

    The role of data and automation in enhancing sales productivity

    Aligning internal processes to create a seamless customer journey

    Building trust and buy-in from sellers by showing how RevOps efforts help them learn more

    Alex Freeman on LinkedIn: https://www.linkedin.com/in/alex-david-freeman/

    RevOps Letter: https://www.getweflow.com/revopsletter

    Janis on LinkedIn: https://www.linkedin.com/in/philippstelzer

    Philipp on LinkedIn: https://www.linkedin.com/in/janiszech

    Weflow: https://www.getweflow.com

    Chapters:

    (00:00:00) Introduction

    (00:01:17) Alex’s Background and Career Journey

    (00:04:22) Prioritizing Seller Success in RevOps

    (00:09:42) Reducing Admin and Streamlining CRM Workflows

    (00:14:39) Using Data and Automation to Boost Productivity

    (00:19:06) Aligning Internal Processes for a Better Customer Experience

    (00:24:00) Building Trust with Sellers and Showing ROI

    (00:35:30) Final Thoughts and Advice

  • Ben Murray, widely known as The SaaS CFO, joins the RevOps Lab Podcast to share his expertise on SaaS finance metrics, forecasting, and how revenue operations and finance can collaborate effectively. Drawing from his extensive experience as a CFO in SaaS companies, Ben dives deep into the importance of understanding key SaaS metrics and the relationship between RevOps and financial planning.

    We cover:

    Understanding the key SaaS financial metrics: bookings, revenue, and MRR

    The role of RevOps in forecasting and planning

    The relationship between bookings and revenue recognition

    Best practices for revenue forecasting and pipeline management

    How to align RevOps with finance for better business outcomes

    Ben Murray on LinkedIn: https://www.linkedin.com/in/benrmurray/

    RevOps Letter: https://www.getweflow.com/revopsletter

    Janis on LinkedIn: https://www.linkedin.com/in/philippstelzer

    Philipp on LinkedIn: https://www.linkedin.com/in/janiszech

    Weflow: https://www.getweflow.com

    Chapters:

    (00:00:00) Introduction

    (00:01:17) Ben’s Background and the Start of The SaaS CFO

    (00:03:59) Key SaaS Metrics: Bookings, Revenue, and MRR

    (00:07:31) Revenue Recognition and SaaS Finance

    (00:14:39) Forecasting and the Role of RevOps

    (00:19:06) How Finance and RevOps Collaborate

    (00:24:00) SaaS P&L Structure and COGS

    (00:28:56) Best Practices for Sales and Marketing Expenses

    (00:35:30) Final Thoughts and Advice

  • Steve Silver, ex-Vice President and Research Director at Forrester, joins us to discuss the critical elements of creating a RevOps charter. With decades of experience in sales operations and RevOps research, Steve provides actionable insights into how to structure, design, and activate a RevOps charter that aligns with the broader business goals. He shares his approach to creating a unified revenue operations strategy that breaks down silos between marketing, sales, and customer success.

    We cover:

    - The importance of a RevOps charter and how to develop one

    - Structuring RevOps responsibilities across planning, process, technology, data, and measurement

    - How to align key stakeholders, including sales, marketing, finance, and customer success

    - The evolving role of technology in sales and RevOps, including the rise of AI and automation

    - Best practices for measuring success in RevOps beyond activity metrics

    Steve Silver on LinkedIn: https://www.linkedin.com/in/stevesilver/

    RevOps Letter: https://www.getweflow.com/revopsletter

    Janis on LinkedIn: https://www.linkedin.com/in/philippstelzer

    Philipp on LinkedIn: https://www.linkedin.com/in/janiszech

    Weflow: https://www.getweflow.com

    Chapters:

    (00:00:00) Introduction

    (00:01:18) Steve’s Background and Evolution of RevOps

    (00:03:59) Why Create a RevOps Charter?

    (00:06:24) Defining the Scope of RevOps Responsibilities

    (00:10:30) Structuring the RevOps Organization

    (00:15:40) The Role of Data and Metrics in RevOps

    (00:19:33) Aligning RevOps with the CFO and FP&A Teams

    (00:26:01) The Future of Sales Technology and AI in RevOps

    (00:34:08) Final Thoughts and Advice

  • Samarth Mital, Director of Global Sales Strategy, GTM, Planning, Analytics & Ops at Rubrik, shares his insights on the company's journey to IPO. From scaling revenue to $919 million in ARR to expanding the RevOps team from 5 to 40 people, Samarth discusses the strategic moves Rubrik made to secure its position as a leader in the cybersecurity space. He emphasizes the importance of building a strong team, maintaining operational rigor, and aligning cross-functional departments to achieve sustainable growth.

    We cover:

    • Scaling Rubrik from $70M to $919M ARR and achieving 120% NRR

    • The critical role of RevOps in IPO preparation

    • Building a high-performing RevOps team from 5 to 40 members

    • Managing pipeline, forecasting, and sales compensation effectively

    • The importance of cross-functional collaboration in driving revenue growth

    • Key takeaways for navigating a company’s IPO journey

    Samarth Mital on LinkedIn: https://www.linkedin.com/in/samarth-mital-33b1888/

    RevOps Letter: https://www.getweflow.com/revopsletter

    Janis on LinkedIn: https://www.linkedin.com/in/philippstelzer

    Philipp on LinkedIn: https://www.linkedin.com/in/janiszech

    Weflow: https://www.getweflow.com

    Chapters:

    (00:00:00) Introduction

    (00:01:17) Samarth’s Background and Role at Rubrik

    (00:03:53) Scaling Rubrik and the Role of RevOps

    (00:07:31) Hiring and Building a High-Performing Team

    (00:14:39) Key Metrics for Scaling and IPO Preparation

    (00:19:06) Aligning Cross-Functional Teams for Success

    (00:24:00) Strategic Forecasting and Pipeline Management

    (00:28:56) Lessons Learned on the Journey to IPO

    (00:35:30) Final Thoughts and Advice

  • Crissy Saunders, CEO and Co-Founder of CS2, shares insights from her decade of experience in go-to-market operations for fast-growing B2B tech companies. Crissy discusses the evolution of CS2’s service offerings, the importance of building scalable frameworks, and how to align marketing, sales, and operations to deliver impactful results.

    We cover:

    -The evolution from marketing operations to go-to-market operations

    -Building scalable go-to-market frameworks

    -Aligning marketing, sales, and operations teams

    -The role of data in improving sales and marketing effectiveness

    -How to create a reporting model that enhances business planning

    Crissy Saunders on LinkedIn: https://www.linkedin.com/in/crveteresaunders/

    RevOps Letter: https://www.getweflow.com/revopsletter

    Janis on LinkedIn: https://www.linkedin.com/in/philippstelzer

    Philipp on LinkedIn: https://www.linkedin.com/in/janiszech

    Weflow: https://www.getweflow.com

    Chapters:

    (00:00:00) Introduction

    (00:01:17) Crissy’s Background and CS2’s Evolution

    (00:07:31) From Marketing Ops to Go-to-Market Ops

    (00:14:39) Building a Scalable Go-to-Market Framework

    (00:19:06) Aligning Sales and Marketing Teams

    (00:24:00) The Role of Data in Sales Effectiveness

    (00:28:56) Creating a Reporting Model for Success

    (00:35:30) Final Thoughts and Advice

  • Jordan Shaheen, Revenue Strategy Lead at Candid, shares his experiences on leading a significant shift from a B2C to a B2B go-to-market strategy. Jordan explainshow his team managed this transition, the challenges they faced, and theimportance of building a strong, versatile team capable of adapting to rapidchanges in the business landscape.

    We cover:

    Transitioning from a B2C to a B2B sales model Building a versatile team of generalists Overcoming challenges in sales and marketing alignment The importance of leadership and transparency in major transitions

    JordanShaheen on LinkedIn: https://www.linkedin.com/in/jordanshaheen/

    RevOpsLetter: https://www.getweflow.com/revopsletter

    Janis on LinkedIn: https://www.linkedin.com/in/philippstelzer

    Philipp on LinkedIn: https://www.linkedin.com/in/janiszech

    Weflow: https://www.getweflow.com

    Chapters:

    (00:00:00) Introduction

    (00:01:17) Jordan’s Background and Career Journey

    (00:04:22) The Move from B2C to B2B

    (00:09:42) Building a Generalist Team

    (00:14:20) Sales and Marketing Alignment

    (00:19:55) Managing the Transition

    (00:25:18) Final Thoughts and Advice

  • Matt Volm, CEO and Co-Founder of RevOps Co-op, joins the podcast to discuss the incredible growth of the global RevOps community. Matt shares insights into how thecommunity supports RevOps professionals, the challenges they face, and how RevOps Co-op fosters learning and connection among its members.

    We cover:

    The mission and vision behind RevOps Co-op Scaling a global community for RevOps professionals The role of RevOps in modern organizations Key trends and challenges in the RevOps field Strategies for learning and growth within the RevOps community

    Matt Volm on LinkedIn: https://www.linkedin.com/in/matthewvolm

    RevOps Letter: https://www.getweflow.com/revopsletter
    Janis on LinkedIn: https://www.linkedin.com/in/philippstelzer
    Philipp on LinkedIn: https://www.linkedin.com/in/janiszech
    Weflow: https://www.getweflow.com

    Chapters:

    (00:00:00) Introduction

    (00:01:21) Matt’s Background and Career Journey

    (00:07:31) The Vision for RevOps Co-op

    (00:14:10) Key Trends and Challenges in RevOps

    (00:19:06) Supporting RevOps Professionals

    (00:24:00) Learning Opportunities and Programs at RevOps Co-op

    (00:35:30) Final Thoughts and Advice

  • Laura Fu, Head of Revenue Operations atDevRev, discusses her journey from the field to the back office, theintricacies of sales productivity, and the importance of leadership in drivingteam performance. Laura shares her insights on how to effectively manage andimprove sales teams, emphasizing the role of rigorous processes and continuouslearning.

    We cover:

    Transitioning from sales to RevOps Defining and measuring sales productivity Strategies for moving reps through performance buckets The critical role of leadership in sales success Importance of research and preparation in sales meetings

    Laura Fu on LinkedIn: https://www.linkedin.com/in/laurafu/

    RevOps Letter: https://www.getweflow.com/revopsletter
    Janis on LinkedIn: https://www.linkedin.com/in/philippstelzer
    Philipp on LinkedIn: https://www.linkedin.com/in/janiszech
    Weflow: https://www.getweflow.com

    Chapters:

    (00:00:00) Introduction

    (00:01:17) Laura's Background and Career Journey

    (00:07:31) Defining Sales Productivity

    (00:14:39) Strategies for Enhancing Sales Performance

    (00:19:06) The Role of Leadership in Sales

    (00:24:00) Research and Preparation for Success(00:35:30) Final Thoughts and Advice

  • Laura Adint and Sean Lane, both seasoned RevOps leaders, discuss their experiences in revenue operations, the evolution of RevOps as a strategic function, and how their new book, The Revenue Operations Manual, captures the essence of operational excellence. They explore the importance of RevOps as a strategic partner within organizations and share insights on creating value through effective communication and alignment

    We cover:

    • The strategic role of RevOps beyond support functions

    • The evolution of customer success metrics

    • How to prepare and run effective board meetings

    • Insights from their new book, The Revenue Operations Manual

    Laura Adint on LinkedIn:

    https://www.linkedin.com/in/lauraadint/

    Sean Lane on LinkedIn:

    https://www.linkedin.com/in/seanrlane/

    RevOps Letter:

    https://www.getweflow.com/revopsletter

    Janis on LinkedIn: https://www.linkedin.com/in/philippstelzer

    Philipp on LinkedIn: https://www.linkedin.com/in/janiszech

    Weflow:

    https://www.getweflow.com

    Chapters:

    (00:00:00) Introduction

    (00:01:17) Laura and Sean's Background

    (00:07:31) The Strategic Role of RevOps

    (00:14:39) Customer Success Metrics Evolution

    (00:19:06) Effective Board Meeting Preparation

    (00:24:00) Insights from The Revenue Operations Manual

    (00:35:30) Final Thoughts and Advice

  • In this episode: Jeremy Donovan, Executive Vice President of Revenue Operations Strategy at Insight Partners, joins us to discuss the intricacies of territory planning. With a wealth of experience in revenue strategy and operations, Jeremy shares his analytical approach to creating effective territory plans that drive sales performance and efficiency.

    We cover:

    The importance of territory planning in sales success

    Key frameworks and methodologies for effective territory planning

    Balancing account assignments for maximum impact

    The role of dynamic factors like intent data and triggers

    Strategies for managing and optimizing sales territories

    Jeremy Donovan on LinkedIn: https://www.linkedin.com/in/jeremydonovan/

    RevOps Letter: https://www.getweflow.com/revopsletter

    Janis on LinkedIn: https://www.linkedin.com/in/philippstelzer

    Philipp on LinkedIn: https://www.linkedin.com/in/janiszech

    Weflow: https://www.getweflow.com

    Chapters:

    (00:00:00) Introduction

    (00:01:17) Jeremy's Background and Career Journey

    (00:04:22) The Importance of Territory Planning

    (00:09:42) Frameworks for Territory Planning

    (00:14:20) Balancing Account Assignments

    (00:19:55) Utilizing Intent Data and Triggers

    (00:25:18) Managing Sales Territories Effectively

    (00:35:31) Final Thoughts and Advice

  • Alexandra Schimpf, Director of Sales andRevenue Operations at Causaly, discusses her career transition from WP Engineto Causaly, the challenges and strategies in sales and revenue operations, andthe importance of cross-functional collaboration in achieving business success.

    We cover:

    ● Transitioningfrom WP Engine to Causaly

    ● Differencesin sales operations between high-volume, low-ACV, and low-volume, high-ACVenvironments

    ● Buildingand maintaining effective sales processes

    ● The role ofcross-functional teams in driving deal success

    You can find more information aboutAlexandra here:

    https://www.linkedin.com/in/alexandra-schimpf-858452a0/

    RevOps Letter: ⁠https://www.getweflow.com/revopsletter ⁠

    Philipp on LinkedIn: ⁠https://www.linkedin.com/in/philippstelzer/ ⁠

    Janis on LinkedIn: ⁠https://www.linkedin.com/in/janiszech/⁠

    Weflow: ⁠https://www.getweflow.com/⁠

    Marker:

    (00:00:00) Introduction

    (00:01:17) Alexandra's Background &Career Transition

    (00:07:31) Differences Between WP Engineand Causaly

    (00:14:39) Building Effective SalesProcesses

    (00:19:06) Importance of Cross-FunctionalCollaboration

    (00:24:00) Managing High-Value Deals

    (00:28:56) Forecasting and Deal Indicators(00:35:30) Final Thoughts and Advice

  • Tomvan Langen, Vice President of Revenue Operations at Ontinue, shares hisinsights on preparing, running, and following up on board meetings from aRevOps perspective. Drawing from his extensive experience in various operationsleadership roles across B2B SaaS companies, Tom provides practical advice onhow to make board meetings impactful and strategically valuable.

    We cover:

    ¡ Therole of RevOps in board meetings

    ¡ Keymetrics for board reporting

    ¡ Preparingand presenting effective board reports

    ¡ Theimportance of strong commentary and storytelling in board meetings

    ¡ Buildingcross-functional relationships to enhance board meeting outcomes

    Tomvan Langen on LinkedIn: https://www.linkedin.com/in/tomvanlangen/

    RevOpsLetter: https://www.getweflow.com/revopsletter

    Janison LinkedIn: https://www.linkedin.com/in/philippstelzer

    Philippon LinkedIn: https://www.linkedin.com/in/janiszech

    Weflow:https://www.getweflow.com

    Chapters:

    (00:00:00)Introduction

    (00:01:17)Tom's Background and Career Journey

    (00:04:22)The Role of RevOps in Board Meetings

    (00:05:34)Key Metrics for Board Reporting

    (00:09:42)Forward-Looking Metrics and Forecasting

    (00:14:20)Preparing Effective Board Reports

    (00:19:55)The Importance of Strong Commentary

    (00:25:18)The Cadence of Board Meeting Preparation(00:35:31) Final Thoughts and Advice

  • Daphne Costa Lopez, Director of Customer Success at HubSpot, shares her extensive experience in customer success, discussing the evolution of customer success metrics, the importance of onboarding, and strategies for driving customer growth.

    We cover:

    Transitioning from churn and happiness metrics to revenue retention

    The significance of customer outcomes as leading indicators

    The impact of effective onboarding on customer retention

    Strategies for driving customer expansion and growth

    You can find more information about Daphne here: https://www.linkedin.com/in/daphnecostalopes/

    RevOps Letter: https://www.getweflow.com/revopsletterJanis on LinkedIn: https://www.linkedin.com/in/philippstelzerPhilipp on LinkedIn: https://www.linkedin.com/in/janiszechWeflow: https://www.getweflow.com

    Marker:

    (00:00:00) Introduction

    (00:01:17) Daphne's Background

    (00:07:31) Evolution of Customer Success Metrics

    (00:14:39) Importance of Onboarding

    (00:19:06) Customer Outcomes and Value Metrics

    (00:24:00) Strategies for Customer Expansion

    (00:28:56) Effective Renewal Management

    (00:35:30) Final Thoughts and Advice

  • To make your summer more enjoyable, we're re-sharing some of our best episodes. New episodes will be back in late July. Enjoy!

    In this episode, Paul shows us how he runs a 25-people RevOps team at HeyJobs - and how it’s quite similar to product management. To Paul, product management is a lot about understanding customer problems (that is, internal users) and their behavior.

    What you’ll learn in this episode:

    How HeyJobs structures its RevOps org

    What effective RevOps planning & roadmapping looks like

    How to run RevOps with a product mindset

    You can find more information about Paul here:

    ⁠https://www.linkedin.com/in/dr-paul-kallenberger-882a65130⁠

    RevOps Letter: ⁠https://www.getweflow.com/revopsletter⁠ Janis on LinkedIn: ⁠https://www.linkedin.com/in/philippstelzer/⁠ Philipp on LinkedIn: ⁠https://www.linkedin.com/in/janiszech/⁠ Weflow: ⁠https://www.getweflow.com/⁠

    Marker:

    (00:00:00) Introduction/What do we have to know about HeyJobs

    (00:05:39) How do you structure your RevOps org?

    (00:07:20) Ratio of sales/marketing org to RevOps

    (00:09:09) Running RevOps like a product team

    (00:11:05) Are you using specific frameworks for RevOps and how do they work?

    (00:19:56) RevOps planning & roadmapping at HeyJobs

    (00:32:33) How do you do user-research in your revenue organization?

    (00:36:55) What would you tell your younger self when starting RevOps again?

  • To make your summer more enjoyable, we're re-sharing some of our best episodes. New episodes will be back in late July. Enjoy!

    Stefan Mersch shares his journey of building out RevOps from scratch at Sastrify. From tooling, processes, to key learnings, Stefan shares many valuable nuggets on how to build a RevOps organization in a high-growth SaaS company.What you’ll learn in this episode:

    How Stefan built the RevOps team at Sastrify How to choose and implement new tools AI in your sales tech stack

    You can find more information about Stefan here:⁠https://www.linkedin.com/in/stefan-mersch/⁠

    RevOps Letter: ⁠https://www.getweflow.com/revopsletter⁠

    Janis on LinkedIn: ⁠https://www.linkedin.com/in/philippstelzer/⁠

    Philipp on LinkedIn: ⁠https://www.linkedin.com/in/janiszech/

    ⁠Weflow: ⁠https://www.getweflow.com/