Episodes

  • What if executing your vision mattered more than the idea itself? Join Dan Nicholson as he discusses the true value of execution and why building a successful business requires more than just a great concept with Eric Malka, co-founder of The Art of Shaving.

    In this episode, Dan Nicholson chats with Eric Malka about his journey from bootstrapping a small business to building a multi-million dollar brand and selling it to Procter & Gamble. Eric shares hard-won insights into the power of disciplined execution, building an accountability system, and creating an entrepreneurial culture. He also opens up about his emotional journey after selling his business, including navigating personal wellness and transitioning from entrepreneur to investor.

    āœØ Key Takeaways:

    šŸ’” Execution is Everything: Itā€™s not the idea but how you bring it to life that creates a lasting impact.šŸš€ Culture of Ownership: Empower your team to feel like business owners, fostering accountability and passion for growth.šŸ§  Mindset Shift Post-Success: Achieving business goals doesnā€™t always bring happiness. Sometimes, it prompts deeper self-reflection.šŸ’° From Builder to Investor: The mindset shift from business operator to wealth preserver is crucial for long-term success.šŸŒ± Supporting the Next Generation: Ericā€™s focus now is on mentoring young entrepreneurs to help them overcome obstacles and create meaningful change.

    šŸ“£ Notable Quote:

    ā€œSuccess isnā€™t just about making the right decisionsā€”itā€™s about executing them with excellence.ā€

    šŸ“ Where to Find Eric:

    Ericā€™s book On the Razorā€™s Edge is available on Amazon. Learn more about Ericā€™s work at ericmalka.com.

  • How does a Navy SEAL approach resilience, daily performance, and building a purpose-driven business?

    In this compelling episode, Dan Nicholson sits down with Mark Divine, retired Navy SEAL and founder of Unbeatable Mind, to explore how lessons from elite military training apply to entrepreneurship. They delve into the discipline, resilience, and emotional awareness necessary for high-stakes environments and how entrepreneurs can cultivate these qualities to thrive in a volatile, uncertain world.

    Key Takeaways:

    Earn Your "A" Game Daily: Just as SEALs show up every day at peak performance, entrepreneurs need to consistently bring their best, treating each day as a new mastery project.Embrace Resilience in Failure: Mark shares that failure isnā€™t an option in SEAL trainingā€”itā€™s a stepping stone for learning. This mindset helps entrepreneurs learn and adapt instead of fearing setbacks.Purpose over Ego: Ego-driven goals are detrimental in the military and business. Mark explains why a more profound purpose is essential to sustain motivation, especially during challenging times.Double-Loop Learning and the OODA Loop: Adopting iterative reflection and the Observe-Orient-Decide-Act loop helps entrepreneurs stay agile and avoid rigidity in fast-paced environments.Daily and Evening Rituals: Implementing consistent practices, like Markā€™s ā€œevening debrief,ā€ can enhance performance and apparent regrets and keep energy focused on goals.

    Quote: ā€œFailure is expected, but itā€™s how you respond and learn from it that counts. In both life and business, resilience is about bouncing back smarter and stronger.ā€

    Learn More: Find Mark Divine's books, podcast, and training on mental development at MarkDivine.com and explore the 30-day Unbeatable Mind Challenge at unbeatablemind.com/challenge.

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  • Are you prepared to take control of your financial future? Discover how financial literacy can empower you and why Your Future Is Now according to Jeff Panik, author and financial expert.

    In this episode of (UN)Conventional Wealth, guest host Dan Nicholson speaks with Jeff Panik, author of Your Future Is Now: A Guide to Mastering Your Finances and Independence. Jeff shares insights into the importance of financial literacy, particularly for younger generations, and how his experiences shaped his approach to personal finance. They discuss the financial challenges many face today, including the impact of inflation, retirement planning, and how financial avoidance can lead to long-term issues. Jeff emphasizes practical steps for building financial independence and mastering key financial decisions, from budgeting to business valuation.

    Key Takeaways:

    šŸ“š Financial literacy is crucial: Jeff highlights the lack of financial education in schools and how understanding basic financial principles can set the foundation for a successful future.šŸ’ø Debt awareness is essential: Many young adults donā€™t fully grasp the consequences of taking on debt, especially student loans, and need to be better informed before making financial commitments.šŸŽÆ Plan for the future early: Jeff advocates for preparing early for retirement and major life expenses by making informed financial decisions and saving sooner rather than later.šŸ¦ Business valuation is vital: For small business owners, knowing the value of your business and planning for eventual sale or succession is critical to ensure a smooth financial transition.šŸ“Š Manage your financial mindset: The emotional aspect of money management, including the influence of psychological biases, plays a large role in economic decisions. Understanding your "money rules" is key to making better choices.

    Quote from Jeff Panik: "Financial literacy isnā€™t just about making more moneyā€”it's about mastering the basics, like understanding the difference between a checking account and a savings account. Without this foundation, managing larger financial responsibilities becomes a challenge."

    How to Reach Jeff Panik: You can learn more about Jeff Panik and his work by visiting jeffreypanik.com or explore his financial guidance at Balance Wealth Management.

  • How can the lessons from ping pong help you excel in leadership, business, and life?

    In this episode, Dan Nicholson sits down with Justin Bookey, a global ping pong player, US Open medalist, and best-selling author of Ping Pong Leadership: 18 Principles to Succeed at Any Table in Business, Sports, and Life. Justin shares his journey from competitive table tennis to the business world, revealing how the strategies he mastered on the ping pong table can be applied to business leadership and life challenges. He highlights the importance of rhythm, the "ready position," and how success in sports translates into everyday leadership.

    āœ… Key Takeaways:

    āœ”ļø Master the "ready position": Always stay prepared to react effectively to challenges, both in sports and in business.āœ”ļø Embrace rhythm: Every action, whether in life or business, has its rhythm. Master yours and adapt to others.āœ”ļø Learn from losses, not just wins: Just like in ping pong, your failures in business can teach you more than your successes.āœ”ļø Trust your instincts: After mastering the fundamentals, rely on your natural reactions and intuition in high-pressure situations.āœ”ļø Ping-pong principles apply everywhere. The leadership lessons from ping-pong extend to business, relationships, and personal development.

    šŸ’¬ Quotes from Justin:

    "Ping pong is chess at 80 miles an hour. You need to think several moves ahead while reacting in real-time.""If youā€™re ready, you donā€™t have to get ready. Mastering the 'ready position' in life opens doors to success."

    šŸ“± How to Reach Justin:

    Visit Justinā€™s website at pingpongleadership.comConnect with Justin Bookey on LinkedIn.

    šŸŽ§ Conclusion:

    Ping pong isnā€™t just a gameā€”itā€™s a life and leadership strategy. Tune in to hear Justin Bookey share how the principles from this fast-paced sport can transform the way you lead in business and life.

  • What happens when an ambitious young sailor faces the darkest of days, battles severe depression, and rises again to achieve incredible success in fitness, real estate, and mental health advocacy?

    In this episode, host Dan Nicholson talks with Alex Wisch, an inspiring entrepreneur who has turned adversity into opportunity. From being a champion in sailboat racing to experiencing homelessness and severe depression, Alex shares his journey of resilience and personal transformation. Today, he is a thought leader on LinkedIn, a coach to entrepreneurs, and a mental health advocate, helping others unlock their potential. Alex reveals how consistency, mental strength, and purpose led him to thrive in both business and life.

    Key Takeaways:

    āœ… Control what you can: Sailboat racing taught Alex to focus on consistency, a lesson that has applied throughout his life.āœ… Burnout vs. Depression: Understanding the difference can help you determine when to take a break and when to seek deeper support.āœ… Pivotal moment: An 11-hour bike ride became Alexā€™s turning point, proving that mental resilience can be built even in the darkest times.āœ… Physical challenges for mental growth: From ultra-races to fitness feats, Alex uses physical challenges to overcome mental pain.āœ… LinkedIn success: Alex grew his LinkedIn presence to 37 million impressions, using the platform to inspire a global audience and save lives.

    Memorable Quote:

    ā€œAdversity brings opportunities, and when you look at a situation differently, you find strengths that make you authentic and different.ā€

    How to Reach Alex Wisch:

    šŸ”— Connect with Alex on LinkedIn: Alex Wisch LinkedIn

  • Are you leveraging empathy and data to transform customer experiences? Discover how Blake Grewal, founder of Bold Growth, uses a unique approach to boost retention and satisfaction for service-based companies.

    In this episode of (UN) Conventional Wealth, Dan Nicholson sits down with Blake Grewal, the creator of Bold Growth, to discuss the critical role of customer experience in business growth. Blake shares insights on balancing technology and human interaction, using data to drive satisfaction, and creating empathy-driven customer experiences. He also discusses lessons from endurance sports and how they apply to entrepreneurship. Listen in as Blake reveals how service-based companies, financial services, and contingency law firms can transform their customer journeys by focusing on simplicity, empathy, and data.

    5 Key Takeaways:ļ»æ

    Empathy-driven innovations are vital to creating customer-centric services that resonate emotionally and practically with clients.Data is invaluable for customer satisfaction, but many businesses are not utilizing it properlyā€”organizing and analyzing it is crucial for growth.A growth mindset, derived from endurance sports, can help entrepreneurs persist through challenges and simplify complex problems.Balancing tech and touch is criticalā€”customers still value human interaction despite technological advances like AI.Quick wins and personalization build momentum and improve long-term retention in service-based businesses.

    Quote from Blake:

    "Building better customer experiences is the differentiator that will set you apart from the competition. Itā€™s not about more leads; itā€™s about giving the leads you have an exceptional experience.ā€

    How to Reach Blake Grewal:

    Website: Bold Growth

    LinkedIn: Blake Grewal

  • How does someone turn a love for polo, wine, and travel into a luxury lifestyle brand that caters to high-net-worth clients?

    Summary: In this episode, Dan Nicholson interviews Tareq Salahi, a seasoned polo player, wine enthusiast, and founder of Hotels at Sea. Tareq shares his journey from growing up in Virginiaā€™s horse and wine country to becoming a global ambassador for polo and luxury travel. He discusses how his passions for polo and wine led to the creation of unique travel experiences, integrating these elements into a global brand that offers exclusive events and luxury cruises for high-net-worth individuals. Tareq also explains the parallels between teamwork in polo and running a successful business, emphasizing the importance of delivering exceptional client experiences.

    5 Key Takeaways:

    Polo is not just for the eliteā€”itā€™s an accessible sport with opportunities for anyone interested, regardless of financial status.Tareq turned his passion for polo, wine, and travel into a high-end lifestyle brand that offers once-in-a-lifetime experiences for clients.Teamwork, whether in polo or business, is essential for delivering outstanding results and creating memorable experiences.Hotels at Sea combines luxury travel with exclusive events, offering clients unique opportunities like saber-opening champagne and landing helicopters on icebergs.Tareq believes that success in both sports and business comes down to effective communication and building personal connections with clients.

    2 Quotes:

    ā€œThe biggest misconception about polo is that it's a sport only for the rich. In reality, it's an accessible and exciting game for everyone.ā€ā€œIn polo and in business, itā€™s all about teamwork and creating unforgettable experiences for the people youā€™re working with.ā€

    How to Reach the Guest: For more information about Tareq Salahi and the luxury events offered by Hotels at Sea, visit hotelsatsea.com or follow Hotels at Sea on Instagram.

  • How can entrepreneurs stop redlining and transition from Rainmaker to Architect to achieve sustainable growth?

    In this episode of (UN)conventional Wealth, host Dan Nicholson talks with Bradley Hamner, founder of Blueprint OS, about the critical shifts entrepreneurs need to make to grow their businesses sustainably. Bradley shares his personal journey of burnout and heart palpitations, leading to a transformative identity shift from being a "Rainmaker" to becoming the "Architect" of his business. The conversation dives into Bradley's Scale framework and strategies to move from a hard-working operator to a strategic business owner with systems in place, helping companies to scale while maintaining personal freedom.

    Key Takeaways:

    Redlining Dangers: Entrepreneurs often overwork, leading to burnout. Bradley shares his journey of realizing the need to shift gears before hitting a physical and emotional breaking point.From Rainmaker to Architect: Bradley emphasizes the importance of shifting from being the central person driving all sales to becoming the architect of the business, creating systems that allow it to scale without your constant involvement.Scale Framework: Achieving business growth involves sustainable revenue, consistent profitability, leveraging time away, and efficient operationsā€”all integral parts of Bradleyā€™s Scale framework.12 Weeks Off: One goal in business should be to architect your year to take 12 weeks off while ensuring the business operates smoothly, emphasizing the need for proper systems and leverage. Rainmakerā€™s Dilemma: Entrepreneurs' biggest strengthā€”being the Rainmakerā€”can turn into a debilitating weakness when it becomes a bottleneck to business growth.

    Quote from Bradley Hamner:

    "At some point, the thing that got you to where you are will no longer work. The pedal is literally to the floor. Now, what are you going to do?"

    How to Reach Bradley Hamner:

    Website: https://www.blueprintos.com/about/Free Rainmaker to Architect Starter Kit available at the link above.
  • What does it take to build a successful practice in a highly specialized niche? Dr. Stephen Wangen, an expert in irritable bowel syndrome (IBS), shares how he pioneered a unique approach to gut health and grew his business by solving problems others couldnā€™t.

    In this episode, Dan Nicholson speaks with Dr. Stephen Wangen, founder of the IBS Treatment Center, about his journey from general naturopathic medicine to becoming a leading specialist in IBS. Dr. Wangen discusses the challenges he faced in finding his niche, the complexities of treating IBS, and the role of innovation and perseverance in building a successful practice. He also shares valuable insights on maintaining resilience while adapting to industry changes and evolving patient needs. Dr. Wangenā€™s dedication to solving digestive health issues has helped countless individuals regain hope and health.

    Key Takeaways:

    Niche is essential: Dr. Wangen realized early on that specializing in IBS allowed him to stand out in a crowded field and provide deep expertise to his patients.IBS is more than a label: Most people diagnosed with IBS receive little guidance beyond a general label, but Dr. Wangenā€™s approach digs deeper to find the underlying causes.The importance of persistence: Whether in business or healthcare, being ahead of your time means pushing through challenges and continuously adapting.Patient education is key: Dr. Wangen emphasizes the need to educate patients about their digestive issues, as they often don't receive sufficient explanations from general practitioners.Personalized care wins: In an era of cookie-cutter healthcare, Dr. Wangenā€™s personalized approach offers a competitive edge, especially for those who have exhausted other options.

    Quotes from Dr. Stephen Wangen:

    "I specialize in treating IBS because I realized I needed a niche to truly succeed in my business.""Our business model is uniqueā€”we help people get better, and then theyā€™re gone. Thatā€™s the challenge, but also the reward."

    How to Reach Dr. Stephen Wangen:

    https://www.ibstreatmentcenter.com/about-us

    Take the Assessment Test and sign up for newsletter from Dan Nicholson at https://www.unconventionalwealth.cash/newsletter-directory

  • What does it take to continually start over and succeed in both extreme sports and entrepreneurship?

    In this episode, Dan Nicholson interviews Wilson Kriegel, a serial entrepreneur and endurance athlete with a remarkable story. Wilson shares how he navigated adversity, founded multiple companies, and climbed some of the worldā€™s toughest summits. He discusses his unique approach to managing risk, balancing physical and intellectual challenges, and how embracing neuroplasticity helped him transform his life from a challenging childhood to becoming a high achiever. This conversation dives into resilience, mindset, and the importance of continually evolving, both in life and business.

    Key Takeaways:

    Starting Over Builds Resilience: Wilson emphasizes the power of starting over and pushing yourself into uncomfortable situations to grow stronger mentally and physically.Risk Is Inevitable: According to Wilson, not taking risks is the greatest risk of all. Embracing risk leads to the most meaningful accomplishments in life.Physical Challenges Enhance Mental Strength: Wilson found that his physical endeavors in endurance sports helped shape his intellectual growth and success in business.Accountability Is Key: Personal accountability and resilience are foundational for overcoming adversity and reaching new heights in both personal and professional realms.Constant Learning and Evolving: Wilson stresses the importance of never becoming stagnant and continually evolving both your mindset and skill set to succeed at higher levels.

    Quote from Wilson Kriegel:

    "The biggest risk of it all is the regret of not living things that you can live and achieve. The burden of that is unbearable."

    How to Reach Wilson Kriegel:

    You can connect with Wilson Kriegel via LinkedIn: https://www.linkedin.com/in/wilsondk/

    Be sure to take the wealth assessment quiz and sign up for Dan's newsletter: https://www.unconventionalwealth.cash/newsletter-directory

  • How can you navigate financial planning in a chaotic economic and political landscape?

    In this episode, Dan Nicholson interviews Bryan Kuderna, a Certified Financial Planner and author, about the impact of economic trends and political policies on personal finance. Bryan offers insights on staying focused amidst market uncertainties, understanding the potential implications of tax policies, and the importance of long-term planning.

    Key Takeaways:

    Election Impact: Focus on long-term goals rather than short-term political changes.Tax Policy: Stay informed but avoid overreacting to proposed tax changes.National Debt: Addressing entitlement programs is crucial for economic stability.Simplified Advice: Clear, simple financial strategies lead to long-term success.Immigration's Role: Balanced immigration policies are key to sustained economic growth.

    Quote from Bryan Kuderna:

    "If you want to live many lives, read many books. But if you want to live forever, write." ā€” Bryan Kuderna

    How to Reach Bryan Kuderna:

    Visit bryankuderna.com to subscribe to his newsletter and follow his podcast, The Kuderna Podcast. Connect on social media @bkuderna.

    Take the Assessment Test and sign up for newsletter from Dan Nicholson at https://www.unconventionalwealth.cash/newsletter-directory

  • Are you ready to transform your snacking habits while contributing to a more sustainable world?

    In this episode of "(UN) Conventional Wealth," host Dan Nicholson sits down with Nathalia Rojas, the CEO & Co-Founder of 2FIT BRANDS. Nathalia shares her inspiring journey from competitive gymnastics to founding a company dedicated to creating vegan, keto-friendly, gluten-free snacks that are as delicious as they are healthy. She discusses how her background in gymnastics influenced her approach to wellness and sustainability, and how she turned her passion into a thriving business. Nathalia also explores the challenges and rewards of entrepreneurship and offers valuable insights into building a brand that aligns with personal values and global trends.

    Key Takeaways:

    The Power of Purpose: Nathalia emphasizes the importance of aligning your business with a strong personal mission, which can drive success and fulfillment.Sustainable Snacking: Learn how 2FIT BRANDS is revolutionizing the snack industry with its commitment to health and sustainability.Entrepreneurial Insights: Nathalia shares her tips for overcoming obstacles, staying motivated, and growing a successful business.Gymnastics to Business: Discover how Nathaliaā€™s athletic background provided her with the discipline and resilience needed to excel in the business world.

    Quote from Nathalia:

    "Creating a product that not only tastes good but also supports a healthier planet is what drives me every day."

    How to Reach Nathalia Rojas:

    Connect with Nathalia Rojas on LinkedIn or visit the 2FIT BRANDS website at www.2fitbrands.com to learn more about her mission and products.

  • What happens when a former professional athlete channels his competitive spirit and discipline into creating a groundbreaking business?

    In this episode of (UN) Conventional Wealth, host Dan Nicholson dives deep with Alex Neist, a former professional quarterback who has successfully transitioned into entrepreneurship. Alex founded Hostage Tape, a company revolutionizing the sleep aid industry. He shares his compelling journey from the gridiron to the boardroom, detailing how his athletic background shaped his business acumen. This episode is packed with valuable insights into the mindset and strategies that can transform athletic success into entrepreneurial achievement.

    Key Takeaways:

    āœ… Leveraging Athletic Mindset: Discover how Alex harnessed the discipline, resilience, and competitive nature developed in sports to thrive in the business world.

    āœ… Market Disruption: Learn how Alex identified a common yet overlooked problem and turned a simple idea into a thriving, market-leading business.

    āœ… Strategic Growth: Understand the importance of brand differentiation and the bold decisions that helped Hostage Tape stand out in the crowded sleep aid market.

    āœ… Overcoming Challenges: Gain insights into the unique obstacles faced when transitioning from professional sports to entrepreneurship and how Alex successfully navigated them.

    Quote from Alex Neist:

    "Iā€™ve always believed that the discipline and drive I developed as an athlete are the same qualities that fuel my success in business. Itā€™s about pushing through challenges and constantly striving to be the best."

    How to Reach the Guest:

    To learn more about Alex Neist and Hostage Tape, visit HostageTape.com or connect with him on LinkedIn at Alex Neist.

    Be sure to visit https://www.unconventionalwealth.cash/ and take the wealth assessment and sign up for Dan's newsletter! 

  • What do a professional football player and a financial planner have in common? As it turns out, the answer is a strong sense of goal orientation, exceptional perseverance, and the ability to reverse-engineer the process of reaching the finish line.

    Jedidiah Collinsā€™ eclectic story began with a record-breaking stint in college football at Washington State. He then spent 8 years in the NFL, much of which was spent with the Saints. The wealth of knowledge and strategy he gained there unexpectedly carried over to a financial planning career with industry giant Brighton Jones. Ever evolving, Jedidiah got involved with speaking and started the Rookie to Veteran podcast, dedicating himself to teaching others the ins and outs of financial fitness.

    On this episode of the (UN) Conventional Wealth podcast, host Dan Nicholson and Jedidiah share insights on topics ranging from the lessons we can take from Drew Breesā€™ practice rituals to how journaling connects you to your loved ones and yourself and the critical importance of beginning with the end in mind.

    What Youā€™ll Learn

    šŸ‘‰ How incremental gains add up to a lofty goal

    šŸ‘‰ Why following the process will bring the results to you

    šŸ‘‰ What Oreos have to do with your spending habits

    Favorite Quote

    ā€œI can steal inches daily. And thatā€™s how Iā€™m truly going to add up and get to the ultimate objective, is by identifying, where are those marginal gains I can go and get?ā€

    Jedidiah Collins

    Connect with Jedidiah Collins

    šŸ”— LinkedIn https://www.linkedin.com/in/jedidiah-collins/

    Website: https://jedidiahcollins.com/

    How to Get Involved

    šŸš€ Take the Wealth Type Assessment at https://www.unconventionalwealth.cash/.

  • Have you ever taken time to examine the factors that make up your idea of success? For many of us, those factors come from our upbringing, peers, or industry. So, in your case, whoā€™s at the wheel? 

    Justin and Michelle DeMers met in college as fellow art students. As they built their first photography business together, they realized that simple beauty isnā€™t enough to sustain actual meaning or satisfying success. There has to be more. The two of them combined their strengthsā€”Justinā€™s vision and Michelleā€™s organizational mindā€”and created a life and a way forward filled with success and impact as they define it.

    On this episode of the (UN) Conventional Wealth podcast, Dan sits down with Justin and Michelle to discuss the path they took into a world of independent creativity, how putting in the effort to connect deeply with clients changes the game, and structuring a business (and therefore a life) that helps you play your own game to the best of your ability. Listen in to embrace what makes your way the best way.

    What Youā€™ll Learn 

    Why Michelle and Justin believe that beauty should be backed up by substance - and how it impacted their business in the early daysHow to gather social proof from clients without damaging the relationship by making it transactionalWhy seemingly risky choices may actually be a necessary, and safer than you think, part of your upward trajectoryAnd much more!

    Favorite Quote

    ā€œTake a pause and make sure that you're actually going in the direction that you want, not the direction that others may think is more attractive or impressive. And make sure you've got good support to help you make the change when change seems hard or when it's uncertain. But if you can see that where your path is taking you is not where you want to be, you need to make a change somehow.ā€

    - Justin and Michelle DeMers

    How to get involved

    Visit Dan Nicholsonā€™s website - Nth Degree CPAā€™s and the Rigging The Game to learn how he helps small business owners cultivate good accounting and tax practices to achieve their financial goals. To rig the game to win and to set the outcomes that you want in life and business. Get the news that gets you closer to what you want with Certainty News.

    Enjoyed the Podcast? Be sure to subscribe on iTunes and leave a review. We love to hear your feedback and weā€™d love for you to help us spread the word!

  • Have you ever wondered how the discipline from competitive sports can transform a family business? Discover how athletic principles shape business success in this episode!

    In this episode, we sit down with Rustin Yasavolian, the second-generation CEO of Messina Diamonds in Atlanta. Rustin shares how his background in competitive soccer and bodybuilding has influenced his approach to running a successful family-owned jewelry business. He highlights the importance of balancing tradition with innovation, effective client communication, and continuous improvement. Rustin's journey from the sports field to the business world provides valuable insights into the transferable skills that contribute to entrepreneurial success.

    Key Takeaways:

    āš½ Sports Skills in Business: The discipline, teamwork, and competitiveness developed in sports are directly applicable to running a business.šŸ’” Balancing Tradition and Innovation: Successfully integrating new ideas with established practices is crucial for long-term success in family businesses.šŸ“ž Effective Client Communication: Proactive communication throughout the custom design process ensures client satisfaction and prevents misunderstandings.šŸ”„ Continuous Improvement: The mindset of constant refinement and creativity in bodybuilding parallels the approach needed for business growth.šŸ’¼ Reinvesting for Growth: Investing profits back into the business, focusing on technology, marketing, and hiring, yields substantial returns.

    Quote from Rustin: "I would rather make less money on the front end but produce something great for you because that turns into free advertisement for me."

    How to Reach Rustin: https://www.linkedin.com/in/rustin-yasavolian-06ba78bb

    Be sure to subscribe to Dan Nicholson's newsletter: https://www.unconventionalwealth.cash/newsletter-directory

  • How much time do you spend following your advice instead of someone elseā€™s? In life and work, it can be challenging to tune out the ready-made business advice all over the internet and move forward uniquelyā€”but the rewards are worth it.

    Guest Spotlight: Dan Barrett

    Dan Barrett is an artist and an online real estate marketer by trade. As the founder of AdWords Nerds, he combines his creativity with his business acumen to help others live more fulfilling lives.

    Episode Highlights

    In this episode of the (UN) Conventional Wealth podcast, Dan and Dan discuss:

    Creativity Meets Analysis: Exploring how their personalities blend creativity with analytical skills and how bias can affect which trait is more dominant.Preference vs. Binary: The pivotal moment Dan Barrett realized the importance of this concept in his SEO work and the key questions he now asks to ensure heā€™s making the best decisions.Intentional Writing: Consistent, purposeful writing has transformed Dan Barrett's life, work, and sense of self.

    Key Takeaways

    Paths to Success: Discover why Dan Barrett views creativity and analysis as means to achieve the same goal, emphasizing that the result is more important than the method.Standing Out: Learn why mimicking your competition wonā€™t give you an edge and how to pivot to carve your path.Embracing Rebellion: Hear about Dan Barrettā€™s journey to harness his rebellious streak and evolve into his best self.

    Memorable Quote

    ā€œThere is so much more in life that is preference than binary, right? So much more of reality is open to your influence than you think. And that's really, really fun and a little exciting and a little scary sometimes. But it's liberating in the deepest sense of the word.ā€

    ā€” Dan Barrett

    Check out Dan's website: https://adwordsnerds.com/

    Visit Dan Nicholsonā€™s website and Rigging The Game to learn how he helps small business owners cultivate good accounting and tax practices to achieve their financial goals.

    Enjoyed the podcast? Be sure to subscribe on iTunes and leave a review. We love to hear your feedback and appreciate your help in spreading the word! Also, donā€™t miss out on more insights and updatesā€”join our newsletter today!

  • Where do we get our definition of success from, and how often do we challenge it? It's tempting to grow and achieve within the walls we've been taught to surround ourselves with, but breaking through those walls and creating in a way that's uniquely ours can take us further than we ever imagined.

    Randy Massengale is an educator and coach dedicated to helping entrepreneurs and business owners succeed with strategies, philosophies, and habits tailored to their unique blend of creativity and expertise. He has shared his insights with industry giants like Intel and Microsoft and is an avid reader with a passion for self-education.

    In this episode of the Rigging the Game podcast, Dan and Randy delve into why mentorship is crucial for success, the difference between I-shaped and T-shaped people, and the art of staying in your lane. Tune in to start growing on your own terms.

    What Youā€™ll Learn

    Why formal education isnā€™t completely uselessHow doing the research changes the gameWhat to do about the energy-sucking people in your lifeAnd much more!

    Favorite Quote

    ā€œI bring back the creativity as a coach, I'm trying to bring back the creativity and then have you do it within context. You may do it within the financial world. Someone else may do it within technology. Someone else may do it within fashion, but there's still this creativity that we want to bring to bear on it rather than we just reinforce rules all the time.ā€

    - Randy Massengale

    Connect with Randy Massengale

    SPU.edu - Bio of RandySeattle UniversityLinkedIn

    How to Get Involved

    Visit Dan Nicholsonā€™s website - Nth Degree CPAs and Rigging The Game to learn how he helps small business owners cultivate good accounting and tax practices to achieve their financial goals. Rig the game to win and set the outcomes you want in life and business. Get closer to what you want with Certainty News.

    Enjoyed the Podcast?

    Be sure to subscribe on iTunes and leave a review. We love hearing your feedback and would appreciate your help in spreading the word!

  • What does it take to transform a professionā€™s public perception while mastering the art of business and marketing?

     In this episode of the (UN)Conventional Wealth podcast, host Dan Nicholson interviews James Chester, a passionate advocate for holistic health and professional integrity. 

    James has dedicated his career to amplifying the voice of a niche profession, ensuring its true potential is recognized and respected. They discuss the journey of transforming misconceptions, the vital role of philosophy in professional practice, and the blend of old-school and new-school marketing strategies that drive business success. Listeners will gain insights into building a sustainable and impactful business while staying true to core values and philosophies.

    Key Takeaways:

    Public perception can be expanded through clear and consistent messaging.A strong philosophical foundation provides resilience and purpose.Each practitionerā€™s unique approach adds value to their services.Combine traditional community engagement with modern digital marketing.Sharing success stories can change public perception and attract clients.

    Tune in to learn how to harness the power of philosophy, artistry, and strategic marketing to build a thriving and impactful business. Whether youā€™re a seasoned professional or just starting, this episode offers valuable insights to elevate your practice.

    Reach out to James Chester on LinkedIn at: https://www.linkedin.com/in/jim-chester/

  • šŸŽÆ How do the principles of persistence and patience, honed through professional sports and Ironman competitions, empower entrepreneurs to achieve success?

    šŸŽ™ļø Join host Dan Nicholson as he engages in a compelling conversation with guest Andy Neary, former professional athlete and founder of Complete Game Consulting. This episode sheds light on the crucial mindset shifts from sports to entrepreneurship, the importance of resilience in overcoming business challenges, and how lessons from competitive sports translate into entrepreneurial success.

    5 Key Takeaways:

    šŸ§  Mindset Over Mechanics: Transitioning from competitive sports to business requires significant mental adjustments, focusing on long-term growth over short-term wins.

    šŸš€ The Infinite Game: Viewing business as a continuous journey encourages a focus on ongoing improvement and enduring success.

    šŸ’” Conquering Fears: Strategies for overcoming fears of judgment and failure are essential for both personal and professional growth.

    šŸ” Effective Targeting: Understanding your audience and crafting precise messaging is crucial for impactful marketing and operations.

    šŸ‹ļø Relentless Effort: Similar to training for an Ironman, successful entrepreneurship demands unwavering dedication and persistence.

    Memorable Quotes from Andy Neary:

    "Persistence in the face of challenges is keyā€”whether on the sports field or in the business arena."

    "Detaching from immediate outcomes to focus on sustained effort has revolutionized my approach to business."

    Connect with Andy Neary:

    LinkedIn: Visit Andy's LinkedInWebsite: Complete Game Consulting

    Stay Connected and Informed with Unconventional Wealth:

    šŸŒŸ For more insights and strategies from leaders like Andy, subscribe to our newsletter.

    Visit the host Dan Nicholsonā€™s website to sign up for exclusive content delivered to your inbox. Subscribe here!

    Discover the Unique Way Youā€™re Designed to Build Wealth - take the free assessment here! https://assessment.wealthtype.com/