Episodes

  • As a college art professor for twelve years, teachers aim to teach you everything to prepare you for the real world. But there are things that you'll eventually learn as you go out beyond the four corners of art school.

    So, my mission has been to impart the most important thing you need to learn as an artist - how to make money - through my work and experience as a licensed artist, book author, entrepreneur, and podcast show host.

    In this week's episode, I'll let you in on my presentation at Il Lux Con 2022, where I teach how to create a marketing plan that sells your art.

    If you don't know where to start in putting together an effective marketing plan that makes you money as an artist, then you're in the right place. Tune in now!

    Let's jump right in!

    Key Takeaways:

    What is pitching, and why it's effective? (02:55)

    Why pitch as an artist? (05:59)

    Quick licensing basics (11:16)

    Research who you're going to pitch (13:34)

    Ask them what they want to see (18:43)

    On using Adobe's Lightroom and making a collection (19:37)

    How to do some research (24:55)

    The process of following up on your contacts (33:41)

    Question and Answer portion (42:45)

    Wrapping up my presentation (57:10)

    Additional Resources:

    - Learn how to make money as an artist here

    - Grab a copy of my book on Amazon here

    - Visit my website here

    - Book a free 15-minute diagnostic call here

    - Join The Artist Appeals Facebook group here

    --

    The Artist APPEALS is a podcast dedicated to artists who want to learn how to make money with their art WITHOUT having to compromise.

    Be sure to follow the podcast on your favorite platform so you never miss an episode!

  • Do you struggle to find your artistic voice? Are you experiencing artist's block?

    In this week's episode, I'll share the top three tips on tapping into your inner artistic voice so you can make a cohesive art collection.

    And not only that, but I'm also going to… drumroll, please… unbox my latest art supply haul from Amazon for my new year's 52-week art challenge. How fun is that?

    So stick around as we talk about finding your artistic voice, creating a cohesive art collection, design elements, art tips, and more!

    (P.S. I highly recommend you watch this episode on YouTube to check out my 2023 must-have art supplies.)

    Let's get started!

    Key Takeaways:

    Introduction (00:00)

    Unboxing my new art supplies (00:43)

    How to find your artistic voice tip #1 (02:43)

    How to find your artistic voice tip #2 (03:49)

    How to find your artistic voice tip #3 (05:05)

    My 2023 art challenge (15:20)

    Bonus tip #4 (16:40)

    Episode wrap-up (17:30)

    Additional Resources:

    - Learn how to make money as an artist here

    - Grab a copy of my book on Amazon here

    - Visit my website here

    - Book a free 15-minute diagnostic call here

    - Join The Artist Appeals Facebook group here

    - Check out my online courses here

    --

    The Artist APPEALS is a podcast dedicated to artists who want to learn how to make money with their art WITHOUT having to compromise.

    Be sure to follow the podcast on your favorite platform so you never miss an episode!

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  • Are you stressed out? Is life becoming more and more unbearable each day?

    Sir Winston Churchill, an inspirational British statesman, soldier, and writer, has the best recommendation for those who are weary or those who simply want to break free from the mundanity of everyday life.

    Take painting as a hobby!

    Whether you're an artist or not, you can take painting as a hobby. Painting on a canvas or a piece of paper has some exciting benefits that some of us don't realize. And you'd certainly regret not knowing this sooner.

    So, tune in as I read some of the highlights from Churchill's Painting as a Pastime book and discover what painting as a hobby can do for you.

    Key Takeaways:

    Introduction (00:00)

    How I plan my 2023 (00:46)

    Winston Churchill's Painting as a Pastime book (03:00)

    Why should you have a hobby? (06:01)

    The two classes of human beings (08:37)

    Why choose painting as a hobby (13:22)

    One of my big goals this year (17:27)

    Few more striking quotes from the book (18:21)

    The joy of painting (27:37)

    Additional Resources:

    - Learn how to make money as an artist here

    - Grab a copy of my book on Amazon here

    - Visit my website here

    - Book a free 15-minute diagnostic call here

    - Join The Artist Appeals Facebook group here

    - Book mentioned in this episode here

    --

    The Artist APPEALS is a podcast dedicated to artists who want to learn how to make money with their art WITHOUT having to compromise.

    Be sure to follow the podcast on your favorite platform so you never miss an episode!

  • What do most successful artists really do? How do they make money and become full-time artists?

    In last week’s episode, I talked about how building my EyeConnect Crafts business led me to start The Artist APPEALS and help get the word out.

    So today, I’ll be sharing with you HOW The Artist APPEALS podcast and book led me to find more opportunities, like being a licensing artist.

    Let’s uncover what most successful artists really do to scale up their art business and make it their full-time career and not just a hobby.

    If you want to know more about the success method that allows artists to make a steady income, then tune in to find out more!

    Key Takeaways:

    Introduction (00:00)

    Why I started The Artist APPEALS Podcast? (00:57)

    Tips for finding color trends (04:30)

    The APPEALS method (07:33)

    Final thoughts (10:33)

    Additional Resources:

    - Learn how to make money as an artist here

    - Grab a copy of my book on Amazon here

    - Visit my website here

    - Book a free 15-minute diagnostic call here

    - Join The Artist Appeals Facebook group here

    --

    The Artist APPEALS is a podcast dedicated to artists who want to learn how to make money with their art WITHOUT having to compromise.

    Be sure to follow the podcast on your favorite platform so you never miss an episode!

  • How do you make money as an artist? Well, I have to learn the hard way to answer that frequent question. But one thing is certain - the process will teach you how much you don’t know.

    And boy, I’ve learned so much from building my business, EyeConnect Crafts. What started as designing crafts/toys for my son turned out to be a stepping stone for something bigger.

    So, in this week’s episode, I’ll let you in on the backstory of how I started EyeConnect Crafts and the challenges that came with it that gave birth to The Artist APPEALS.

    Let’s get started!

    Key Takeaways:

    Introduction (00:00)

    How I started EyeConnect Crafts (00:38)

    Designing the EyeConnect Crafts (02:45)

    Applying The Artist APPEALS System (07:54)

    The Mistakes that I Made (14:48)

    The Making of The Artist APPEALS (21:35)

    A peek at my EyeConnect Crafts (23:08)

    Additional Resources:

    - Learn how to make money as an artist here

    - Grab a copy of my book on Amazon here

    - Visit my website here

    - Book a free 15-minute diagnostic call here

    - Join The Artist Appeals Facebook group here

    - Check out my EyeConnect Crafts website here

    --

    The Artist APPEALS is a podcast dedicated to artists who want to learn how to make money with their art WITHOUT having to compromise.

    Be sure to follow the podcast on your favorite platform so you never miss an episode!

  • Do you end up having piles of crumpled paper when you draw? Do you judge your work too harshly?

    What we don’t know is that what seems ugly and imperfect to us is a masterpiece to others. And that’s what the book Ish by Peter H. Reynolds wants to convey.

    If what you’re making is far from what you’ve imagined it to be, let it go. Don’t be too hard on yourself because someone out there will see the beauty in your artwork that you don’t normally see.

    When you let go, have fun, and make something ugly, sometimes you end up making a beautiful mess.

    Remember, perfection isn’t the definition of beauty.

    So feel free to share your artwork, and let others see that beautiful mess you’ve created. (Drop your links in the comments, I’d love to see them!)

    Key Takeaways:

    Introduction (00:00)

    Artist tip: a cool way to display paints (00:38)

    What’s an ish? (03:02)

    The book Ish by Peter H. Reynolds (03:45)

    Let your artwork be loose and free (09:17)

    Final thoughts (13:13)

    Additional Resources:

    - Learn more on how to make money as an artist here

    - Grab a copy of my book on Amazon here

    - Visit my website here

    - Book a free 15-minute diagnostic call here

    - Join The Artist Appeals Facebook group here

    --

    The Artist APPEALS is a podcast dedicated to artists who want to learn how to make money with their art WITHOUT having to compromise.

    Be sure to follow the podcast on your favorite platform so you never miss an episode!

  • Art is all about communication. But are your artworks conveying your message as an artist?

    Our guest for this week started as a sculptor for 15 years but realized that it wasn’t the right medium for her message. Then, while visiting a state fair, her eyes were fixated on a particular blue color thread that sparked the beginning of her new artistic journey. And the rest was history!

    Joining me on the podcast today is Susan Hensel, a multidisciplinary artist with over fifty years of experience. She combines mixed media with digital machine embroidery to form beautiful textile art with eye-catching colors and patterns.

    In this episode, Susan talks about her process as a textile artist, product presentation tips, automation and marketing, running a fine art gallery, and a whole lot more.

    If you want to take your creative business to the next level, tune in and learn from someone as established as Susan, and hope you'll get something out of this.

    Key Takeaways:

    Introduction (00:00)

    Rapid-fire questions answered (01:35)

    On pricing artworks (10:34)

    How to connect with Art Consultants (21:30)

    Finding your artistic voice (27:31)

    The process of making fiber artwork (33:20)

    From being a clay sculptor to a textile artist (37:52)

    Presenting textile artworks (47:42)

    How to find assistants that become mentees (49:02)

    Tips for amplifying through automation (52:28)

    On licensing and contracts (59:10)

    Episode wap-up (01:23:25)

    Additional Resources:

    - Learn more on how to make money as an artist here

    - Visit my website here

    - Book a free 15-minute diagnostic call here

    - Join The Artist Appeals Facebook group here

    Connect with Susan

    - Visit her website here

    - Check out her gallery here

    - Follow her on Instagram here

    - Find her on Facebook here

    --

    The Artist APPEALS is a podcast dedicated to artists who want to learn how to make money with their art WITHOUT having to compromise.

    Be sure to follow the podcast on your favorite platform so you never miss an episode!

  • Success is not all about how much money you make but on how you make people feel. And our guest for this week will truly light up the artist in you when you see his works.

    Joining us in this week’s episode is author, illustrator, and professor Jon Sideriadis. Actually, this isn’t his first time on the podcast (see the link below for his first episode with The Artist Appeals).

    Jon is here to delight all of us with his current epic fantasy book- Astromythos. Not only that, but he’s also here to talk about his worldbuilding processes (any Tolkien fans here?), his forthcoming second book, an RPG (role-playing game) based on that book, protecting your intellectual property, and a whole lot more.

    If you want to be inspired and learn how to pivot from one career path to another, tune in to this episode. You don’t want to miss this!

    Key Takeaways:

    Introduction (00:00)

    Rapid-fire questions answered (01:05)

    What makes a piece hit? (14:03)

    Jon's latest project (16:19)

    On world-building processes (19:24)

    How to make connections? (29:24)

    Benefits of being an educator and an artist (33:39)

    A sneak peek of the Astromythos book (38:31)

    On licensing and contracts (40:35)

    How to protect your intellectual property? (42:51)

    Measuring and celebrating success (46:12)

    Additional Resources:

    - Learn more on how to make money as an artist here

    - Visit my website here

    - Book a free 15-minute diagnostic call here

    - Join The Artist Appeals Facebook group here

    Connect with Jon

    - Join Jon’s email community here

    - Listen to Jon’s first episode with me here

    - Check out Jon’s works here

    --

    The Artist APPEALS is a podcast dedicated to artists who want to learn how to make money with their art WITHOUT having to compromise.

    Be sure to follow the podcast on your favorite platform so you never miss an episode!

  • Do you love to paint but are worried that you're not going to sell any of your artwork?

    I'm here to tell you that you can sell them, and our guest for today is proof of that.

    In this week's episode of The Artist Appeals, full-time painter Kelsey Showalter tells it all - from making beautiful paintings using a unique technique to marketing her artworks and selling them at craft shows and fairs.

    And she does all of these while running a household and raising her little kids.

    So, if you want to learn how to make money from your paintings and run a serious business off of them, make sure to tune in now.

    Key Takeaways:

    Introduction (00:00)

    Rapid-fire questions answered (01:12)

    Finding voice as a painter (07:30)

    A unique painting technique (10:20)

    How to get things done, especially when you have kids (13:39)

    On making arts, craft fairs, and pricing (17:50)

    How to qualify for which events to attend (23:57)

    On educating her audience (28:55)

    How to find and reach out to galleries (32:18)

    Favorite systems or apps for doing more (36:32)

    On licensing and contracts (40:34)

    The process behind doing commission works (41:59)

    How to measure and celebrate success (45:52)

    Additional Resources:

    - Learn more on how to make money as an artist here

    - Visit my website here

    - Book a free 15-minute diagnostic call here

    - Join The Artist Appeals Facebook group here

    Connect with Kelsey

    - Check Kelsey’s works here

    - Follow her on Instagram here

    --

    The Artist APPEALS is a podcast dedicated to artists who want to learn how to make money with their art WITHOUT having to compromise.

    Be sure to follow the podcast on your favorite platform so you never miss an episode!

  • What’s holding you back from finishing that painting? Or is your mind telling you that your art is not good enough?

    We all have that inner resistance and go through that phase at some point. And that’s what I want to talk about in this week’s episode of The Artist Appeals.

    In the book War of Art by Steven Pressfield, he talks about how resistance is our greatest enemy, especially for creatives like us, and how it is holding us back from doing what we want to do.

    If you think you’re in that boat right now, stop what you’re doing and tune in to this quick episode.

    Listen in as I talk about what resistance is and how to overcome resistance so you can finally break through that cycle and be better at your craft.

    Key Takeaways:

    Introduction (00:00)

    What is art resistance? (00:51)

    Using a fictitious business name (03:22)

    On fear of making mistakes (07:29)

    Additional Resources:

    - Learn more on how to make money as an artist here

    - Visit my website here

    - Book a free 15-minute diagnostic call here

    - Join The Artist Appeals Facebook group here

    - Listen to this interview episode with Harve and his hot sauce collection

    --

    The Artist APPEALS is a podcast dedicated to artists who want to learn how to make money with their art WITHOUT having to compromise.

    Be sure to follow the podcast on your favorite platform so you never miss an episode!

  • If you know how to present your artwork to your target audience, making a living off of it is a no-brainer.

    In today's episode of The Artist APPEALS, the amazing Jennifer Smelker will talk about how she left her job as an engineer and went full-time to build her illustrated design empire.

    And mind you, her illustrated design company, Tandem For Two, is making a whooping 6 figures in sales annually doing wholesale, retail, and licensing.

    How did she do it? You’re about to find out when you tune in now.

    Listen in and learn how you can make money as an illustrator, build a thriving business out of it, and live a well-balanced life.

    Key Takeaways:

    Introduction (00:00)

    The story behind Tandem For Two (01:20)

    Rapid-fire questions answered (02:39)

    From being an engineer to an artist (10:04)

    On developing a product (16:35)

    Balancing wholesale, retail, and licensing (24:09)

    Advice for those who want to design their own products (31:20)

    Product presentation tips (37:07)

    Tips for educating your audience and marketing (43:26)

    How to get more done without being overwhelmed (53:09)

    On licensing and contracts (1:00:07)

    How do you measure success? (1:09:52)

    Episode wrap-up (1:16:43)

    Additional Resources:

    - Learn more on how to make money as an artist here

    - Visit my website here

    - Book a free 15-minute diagnostic call here

    - Join The Artist Appeals Facebook group here

    Connect with Jennifer

    - Check out Jennifer’s Tandem For Two merch and designs here

    - Join Jennifer’s mastermind class here

    --

    The Artist APPEALS is a podcast dedicated to artists who want to learn how to make money with their art WITHOUT having to compromise.

    Be sure to follow the podcast on your favorite platform so you never miss an episode!

  • Let’s be honest, many artists out there give up their love for art because people often say that artists don’t make that much money.

    But what if I tell you that that adage is a lie?

    After years of researching, interviewing successful creatives, and learning from my personal experience, I developed a system that helps you unlock your true earning potential as an artist. Hence, the birth of The Artist APPEALS.

    In this week’s episode, I’ll share a summary of the APPEALS, a seven-step system that will help you get a good foothold on being a profitable artist.

    After all, what good is following your passion for art when you can’t put food on the table?

    Listen in as I talk about the APPEALS system and learn how you can finally make money as an artist and build a thriving business off of your artwork. (P.S. Check out the Additional Resources section in the Show Notes for added valuable information.)

    Key Takeaways:

    Introduction (00:00)

    What does APPEALS mean? (00:54)

    Making a collection of art (02:14)

    What products would your art fit on? (04:18)

    How are you going to present your work? (05:27)

    Educating your audience about your work (11:35)

    How do you amplify your work? (13:52)

    Licensing and contract terms (16:09)

    Defining what success means to you (18:04)

    The step “zero” (21:17)

    Additional Resources:

    - Season 1: The Artist Appeals System Overview episode here

    - Learn how to find your voice as an artist here

    - Check out the FREE resources mentioned in my book here

    - Need a step-by-step guidance? Check out my online course offer here

    - Learn more on how to make money as an artist here

    - Visit my website here

    - Book a free 15-minute diagnostic call here

    - Join The Artist Appeals Facebook group here

    --

    The Artist APPEALS is a podcast dedicated to artists who want to learn how to make money with their art WITHOUT having to compromise.

    Be sure to follow the podcast on your favorite platform so you never miss an episode!

  • Do you ever wonder what it takes to start a food product business? How is it even remotely similar to creating artwork?

    Joining me in this week's episode of The Artist Appeals is a good friend of mine, a former college professor turned entrepreneur, Harve Tannenbaum.

    Today, he's graciously sharing with us his creative and lip-smacking good Tannenbaum hot sauce collection, how it all started, and the process behind producing and selling it to the public.

    I tell you, though, this hot sauce collection is not your regular kind of hot sauce. It's an art!

    And it shows from the flavor combinations (I sure enjoyed tasting them all!) to the well-thought packaging details and to how these products are distributed.

    Be sure to tune in to learn more about how to incorporate arts in making a food product and build a thriving business.

    Key Takeaways:

    Introduction (00:00)

    Meet Harve and his hot sauce collection (00:49)

    What is a botanical and artisanal hot sauce? (02:10)

    How it all started? (07:31)

    Artwork in entrepreneurship (17:19)

    On the importance of packaging (18:11)

    Marketing and logistics processes (29:05)

    On contracts and licensing (46:11)

    Selling food products in supermarkets (52:32)

    How to measure success? (1:08:04)

    Additional Resources:

    - Learn more on how to make money as an artist here

    - Visit my website here

    - Book a free 15-minute diagnostic call here

    - Join The Artist Appeals Facebook group here

    - Check out Tannenbaum’s hot sauce collection here

    --

    The Artist APPEALS is a podcast dedicated to artists who want to learn how to make money with their art WITHOUT having to compromise.

    Be sure to follow the podcast on your favorite platform so you never miss an episode!

  • Do you find yourself losing motivation and stuck with artist block? Is it even real? How do you get yourself out of it and create an art collection?

    Artist block is real and happens even to the best of us. The causes can be many and varied. And if you're a professional artist, it's a serious matter that could potentially destroy your thriving art business.

    How do we avoid it?

    Well, honestly, it's not about avoiding it but understanding and overcoming it. And in this week's episode of The Artist Appeals, I will share with you how I (hopefully, you can, too) find inspiration from a children's book.

    Listen in as I drop valuable nuggets from this surprisingly inspiring children's book by Peter H. Reynolds and how you can also find that inner voice in you to get going and make more art.

    Key Takeaways:

    Introduction (00:00)

    Reading The Dot by Peter H. Reynolds (01:06)

    Make a mark (06:45)

    Sign your artwork (07:33)

    On minimalism (08:48)

    Find someone to encourage you (09:10)

    Make variations and experiment (10:04)

    The power of repetition (11:58)

    Sharing that inspiration (12:30)

    Episode wrap-up (13:04)

    Additional Resources:

    - Learn more on how to make money as an artist here

    - Visit my website here

    - Book a free 15-minute diagnostic call here

    - Join The Artist Appeals group on Facebook here

    --

    The Artist APPEALS is a podcast dedicated to artists who want to learn how to make money with their art WITHOUT having to compromise.

    Be sure to follow the podcast on your favorite platform so you never miss an episode!

  • When you’ve been around with toys for your entire life, “being serious about having fun” would certainly come naturally. And that’s what our guest for today lives by through the years.

    Joining us today in The Artist Appeals podcast is the toy genius, Matt Nuccio. Matt is a toy designer, inventor, manufacturer, and consultant all rolled into one. He is currently the President of Design Edge Inc. - a family-run toy company based in New York.

    What started to be a graphic design house in a suburban New York home, Design Edge has turned into a toy design powerhouse and development agency over the past three decades - helping toy and game entrepreneurs become big businesses.

    It has worked with big brands like Disney, Marvel, Barnes and Noble, and many others.

    And today, Matt is generous enough to share everything you need to know about toy designing, manufacturing, marketing, licensing, and distribution.

    So, if you’re serious about getting into toy development and making your idea the next big thing, then make sure to tune in to today’s episode with Matt.

    Key Takeaways:

    Introduction (00:00)

    Rapid-fire questions answered (01:05)

    What is the first step in developing a toy? (06:03)

    How do you price a toy? (10:30)

    Finding a toy agent and how it works (18:10)

    Product presentation and marketing (21:33)

    What are the KPIs that make a toy potentially successful? (36:51)

    Testing toy process (38:46)

    How to scale a toy business? (46:23)

    On contracts and licensing (57:17)

    Lessons you can learn from Matt (1:02:14)

    The future of the toy market (1:08:30)

    Additional Resources:

    - Learn more on how to make money as an artist here

    - Visit my website here

    - Book a free 15-minute diagnostic call here

    Connect with Matt:

    - Follow and message him on LinkedIn here

    - Visit Design Edge here

    --

    The Artist APPEALS is a podcast dedicated to artists who want to learn how to make money with their art WITHOUT having to compromise.

    Be sure to follow the podcast on your favorite platform so you never miss an episode!

  • Creating art isn’t always easy. It doesn’t mean that if you’re an artist, making art would just come by naturally every day. No, it doesn’t happen like that because, let’s face it, we all go through blocks from time to time.

    We lose motivation at one point or another, and usually, we wait for inspiration to strike before we get back to work. But I’m here to tell you that you don’t have to wait for that spark; you got to make it happen. You have to work on your art even when you don’t feel like it.

    So, in today’s episode of The Artist Appeals, I’ll share five tried-and-tested quick tips on how to get motivated to make more art even when life gets crazy busy. And if you need some inspiration, take a peek at my newly organized art studio and see how I did mine.

    Key Takeaways:

    Introduction (00:00)

    Clear your studio (01:53)

    Organize your supplies (05:17)

    Take the doors off of your cabinets (06:33)

    Realize what you have (07:39)

    Put your favorite inspirational art books in your studio (08:33)

    Additional Resources:

    - Learn more on how to make money as an artist here

    - Visit my website here

    - Book a free 15-minute diagnostic call here

    - Join us on Facebook here

    --

    The Artist APPEALS is a podcast dedicated to artists who want to learn how to make money with their art WITHOUT having to compromise.

    Be sure to follow the podcast on your favorite platform so you never miss an episode!

  • Joining us today are husband and wife Adam Russell and Kelly Lever of Key West Pottery. And they are here to sit down and share with us how they got into the pottery business and their process of managing a thriving business.

    As artists, we don’t learn entrepreneurship in school. We’re continuously taught the theories and rich techniques for perfecting our craft. And once we set our wings out there, whether you admit it or not, we struggle with the business side of things most of the time.

    Our guests couldn’t agree more with that. Adam and Kelly were painters turned potters who eventually learned the ropes of running a business.

    They started as a young couple in Toledo, Ohio, who found good opportunities to begin anew in Key West, Florida.

    What started as a small business selling in art fairs has become a full-time pottery business in multiple locations and with a team. And now they’re making up to 10,000 pots a year in varying sizes, doing commission works, and running an art gallery.

    Key Takeaways:

    Introduction (00:00)

    Meet Adam and Kelly (00:42)

    Rapid fire questions answered (02:46)

    How Adam and Kelly started Key West Pottery (24:20)

    Tips for hiring a staff (40:00)

    How to be consistent with social media postings (43:27)

    Photography tips and tricks (47:23)

    On licensing and contracts (57:34)

    What’s the commission process for sculptors? (01:02:48)

    How do you measure success and happiness? (01:06:46)

    Additional Resources:

    - Connect with Adam and Kelly here

    - Learn more on how to make money as an artist here

    - Visit my website here

    - Book a free 15-minute diagnostic call here

    --

    The Artist APPEALS is a podcast dedicated to artists who want to learn how to make money with their art WITHOUT having to compromise.

    Be sure to follow the podcast on your favorite platform so you never miss an episode!

  • As promised, for this week’s episode, we’re joined by the esteemed toy designer and artist, Azhelle Wade, who will share her journey with us.

    Make it toyetic! That’s what Azhelle’s mantra is to her followers.

    For over ten years, Azhelle has been making her mark on the toy industry. She has worked with some of the finest toy companies in the world, like Toys R Us, Party City, and Madame Alexander, to name a few. And her toy designs have made MILLIONS of dollars!

    But even with all that success, she felt like something was still missing…

    It was during her climb through the corporate ladder she became aware of her love for teaching. Given her vast knowledge, Azhelle decided to share what she has learned all these years with the newcomers through her highly-rated podcast Making It In The Toy Industry.

    Today, Azhelle is widely-known in the industry as the Toy Coach. Aside from being a rockstar consultant for toy companies, she empowers newbies to explore the industry fearlessly through her online course, The Toy Creators Academy.

    Key Takeaways:

    Introduction (00:00)

    The #1 top-selling toy that she has built (00:44)

    One thing that Azhelle loves to do in the business (02:26)

    What would you tell your younger self? (07:28)

    The first tool she designed professionally (11:31)

    How to come up with ideas (12:55)

    How artists make a profit (27:49)

    Tips and tricks on packaging a product (30:53)

    What makes a toy popular? (34:09)

    How do you come up with a system (52:10)

    How do you measure success? (01:02:32)

    Additional Resources:

    - Learn more on how to make money as an artist here

    - Visit my website here

    - Book a free 15-minute diagnostic call here

    --

    The Artist APPEALS is a podcast dedicated to artists who want to learn how to make money with their art WITHOUT having to compromise.

    Be sure to follow the podcast on your favorite platform so you never miss an episode!

  • Hey friends!

    For this week, I'm bringing you a re-release of one of my favorite episodes. As we're working to produce new exciting episodes, I hope you'll enjoy this full-length interview with none other than Ashley Longshore!

    Ashley is a fine, self-taught artist that has earned A LOT of money.

    In 2015 alone, she sold over 1 MILLION dollars worth of art! She's making it happen!

    AND... She's done all of this WITHOUT galleries.

    Listen along as she shares the secret to her success! This episode is one you won't want to miss.

    Ashley Longshore is entertaining, motivational, and UNFORGETTABLE!

    DISCLAIMER! There is lots of swearing in this episode. If swearing offends you, I recommend taking a pass on this episode.Additional Resources:- Learn more on how to make money as an artist here

    - Visit my website here --The Artist APPEALS is a podcast dedicated to artists who want to learn how to make money with their art WITHOUT having to compromise. Follow the podcast on your favorite platform, so you never miss an episode!

  • Join Erin the host of The Artist APPELAS as she shares some tips and tricks for selling, your art, design, illustration, and photography at craft fairs! This episode comes live from my porch as I prepare for the final day of Kipona in Harrisburg Pennsylvania. It’s Labor Day weekend and I’ve learned a couple things, that shared with you as I prepare for the last day about how to have a successful craft fair.