Episodes
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Occasional heartburn is one of the most common digestive complaints in the U.S., with an estimated 60 million Americans experiencing occasional heartburn at least once a month, and 20% suffering at least once a week. While prevention is key, many are making the right lifestyle choices yet can’t seem to find the right solution. In this episode, Todd Pauli of 24 Stories Marketing and Maggie Jaqua of WholeFoods Magazine talk with Julia Craven, VP Education & Innovation at Enzymedica, to learn:
Why occasional heartburn so prevalent in America.
Why common over the counter medications may not be the best choice for long term use.
How to reclaim comfort and balance in managing occasional heartburn with a safe and holistic approach. There's more to know on Occasional Heartburn!
This video was sponsored by Enzymedica.
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In this episode of The Natural View, Todd Pauli of 24 Stories Marketing and Maggie Jaqua of WholeFoods Magazine sit down with Kyle Turk, Director of Government Affairs at the Natural Products Association (NPA). Turk offers an update on one of the most pressing issues facing the industry right now: efforts to put age restrictions on certain supplements in the sports nutrition and weight loss categories. In New York, NPA filed litigation asserting that the state's dietary supplement prohibition is unconstitutional. Discussing the lawsuit, Turk stressed, "This is a critical lawsuit for us because if we don't win this we're gonna see places like California, New Jersey, Maryland, and some of these other more progressive states follow suit." Get the full story on the push to age-restrict certain supplements, plus:
The negative implications for the industry and consumers.
The importance of advocacy, and what role it is playing in this current fight.
Specific calls to action for industry.
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Episodes manquant?
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On this episode of The Natural View, Todd Pauli of 24 Stories Marketing and Maggie Jaqua of WholeFoods Magazine sit down with Agostina Riganti, Protective Health Strategy Lead at Novozymes OneHealth, to discuss postbiotics and exciting new developments related to digestive health. Tune in to learn: _What are postbiotics, and how do they differ from probiotics and prebiotics? _How has the demand for protective health products evolved in recent past few years? _With the rising concern about antibiotic or antimicrobial resistance and the complexity of H. pylori treatment, how might postbiotics address the market need for alternative options? _What is unique about Pylopass, and how does it contribute to the world of postbiotic products? *Content sponsored by Novozymes One Health.
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Maggie Jaqua and Heather Wainer from Wholefoods Magazine catch-up with CRN CEO Steve Mister to discuss the supplement industry and the issues CRN is currently addressing.
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In this episode of The Natural View, Todd Pauli of 24 Stories Marketing and Maggie Jaqua of WholeFoods Magazine sit down with Shaheen Majeed, CEO, BGG Americas, Algae Health Sciences, HB Natural Ingredients. Majeed discusses science-backed branded ingredients, including one that is generating a lot of buzz lately: astaxanthin.
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In this episode of The Natural View, Todd Pauli of 24 Stories Marketing and Maggie Jaqua of WholeFoods Magazine sit down with Daniel Fabricant, Ph.D., President and CEO of the Natural Products Association (NPA). Dr. Fabricant discusses: The most pressing issues facing the industry right now, and how is NPA working on behalf of the industry on these issues. The importance of advocacy, and positive outcomes that have stemmed from the industry's collective efforts. How NPA helps make it easier for industry members to get involved and play an active role in the future of the industry. Bright spots...and areas of concern...for 2024.
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William J. Rowe, Co-Founder, President, and CEO of Nutrasource, reflects on the company’s growth, and looks ahead to the future. For more insights from Will, enjoy this leadership profile: https://www.wholefoodsmagazine.com/ar... *Sponsored content.
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Bonnie Shershow, founder of this women-owned business, shares the mindset that fuels success and uplifts fellow female entrepreneurs. For more from Bonnie, read her leadership profile: https://www.wholefoodsmagazine.com/ar...
*Sponsored content
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In this episode of The Natural View, Todd Pauli of 24 Stories Marketing and Maggie Jaqua of WholeFoods Magazine sit down with Shawn Baier, VP of Business Development, Innovative Product Division at TSI Group, to discuss healthy aging and science-backed support that can help us live our best lives. Why is muscle health such an important part of a proactive approach to healthy aging? Why is HMB is important to everyday exercisers and the aging population? What is the threat of oxidative stress as we age? What is Hobamine, and where does it fit into the healthy aging conversation? Get the answers to these questions and more.
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In this episode, Heather Wainer and Maggie Jaqua, of WholeFoods Magazine, talk with Julia Craven, VP Education & Innovation at Enzymedica, to learn about a supplement that is trending right now: Berberine. Find out about the latest science, mechanisms of action, bioavailability, sustainability, and more. This video was sponsored by Enzymedica.
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How is magnesium able to address sleep, mood & anxiety issues? In this episode, Todd Pauli of 24 Stories Marketing, and Maggie Jaqua of WholeFoods Magazine, talk with Dr. Heather Hausenblas, CEO of health behavior research company Wellness Discovery Labs, about how magnesium can offer support, and research showing how the branded ingredient Magtein can help with mental and physical performance. This video was sponsored by AIDP. Plus, find The Natural View on Apple Podcasts and Spotify.
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Todd Pauli of 24 Stories Marketing and Maggie Jaqua of WholeFoods Magazine talk with George Kokkinis, Pharmako Biotechnologies’ Technical Director and Co-founder. Kokkinis coordinates all technical aspects of Pharmako with focus on new delivery technologies and advanced manufacturing methods. In this episode of The Natural View, he discusses the latest science and innovation.
Tune in to learn:
What are the benefits of liposome-based encapsulation and delivery? Is liposome technology a fit for all supplements?
What are the opportunities for brands? Podcast sponsored by Gencor.
Learn more at https://www.gencorpacific.com and https://www.pharmako.com.au.
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Todd Pauli of 24 Stories Marketing and Maggie Jaqua of WholeFoods Magazine talk with Brendan Kesler, R&D Innovation Director for Van Drunen Farms and FutureCeuticals. Learn about the role of dietary fiber, bound polyphenols, and gut health.
This podcast is sponsored by FutureCeuticals.
Learn more at https://www.futureceuticals.com/natur....
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Special Episode: NutraViews
This episode of NutraViews by Nutrasource explores issues surrounding marketing, messaging, product positioning, and merchandising, to help companies in the natural products industry reach target customers. Host Maggie Jaqua, Content Director of WholeFoods Magazine, is joined by Michele Arent of the Arnold School of Public Health at the University of South Carolina, Traci Kantowski of Industry Transparency Center, and Ruth Rodrigues of Nutrasource.
This podcast is sponsored by Nutrasource: https://www.nutrasource.ca
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Dr. Barrie Tan, founder of American River Nutrition and author of The Truth About Vitamin E: The Secret to Thriving with Annatto Tocotrienols, is well known for championing the benefits of tocotrienols to the nutrition industry. In this episode of The Natural View, Dr. Tan educates natural products industry members on another supplement, called GG.
This podcast is sponsored by American River Nutrition.
Learn more at https://americanrivernutrition.com.
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CPG industry strategist Joshua Schall offers an update on a surging market: Nootropics and Brain Health eGames & eSports. In the world of Nootropics, outdoor and sports enthusiasts, as well as gamers, are looking for products that deliver mental energy, focus and attention to help them excel. And increasingly people want great tasting food and beverages with proven ingredients that can give them a competitive edge.
This podcast is sponsored by Kyowa Hakko USA.
Learn more at:
https://www.kyowa-usa.com
https://cognizin.com/en
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In this special leadership series, we're getting to know industry veterans and changemakers. Alkemist Labs Co-founder and CEO shares the mission and thoughtful actions that help lift up not only his company, but the industry as a whole. Learn more! https://wholefoodsmagazine.com/column...
This content is sponsored by Alkemist Labs. Visit their website https://www.alkemist.com/
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In this special leadership series, we're getting to know industry veterans and changemakers.Greg Arabatzis, Vice President Practitioner Division, discusses what sets ChromaDex apart from the competition. Learn more! https://wholefoodsmagazine.com/column...
This content is sponsored by Chromadex. Visit their website https://www.chromadex.com/
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In this special leadership series, we're getting to know industry veterans and changemakers. The Natural Products Industry veteran shares the leadership approach that helps the company achieve its goals of bettering the health of both people and the planet. Learn more! https://wholefoodsmagazine.com/column...
This content is sponsored by Enzymedica. Visit their website https://enzymedica.com/
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In this special leadership series, we're getting to know industry veterans and changemakers. Cynthia Kelly, CEO of the Gluten Intolerance Group (GIG), and Channon Quinn, COO of GIG and Executive Director of GIG Cares share the organization’s mission, milestones, and more! Learn more! https://wholefoodsmagazine.com/column...
This content is sponsored by GIG. Visit their website https://gluten.org/
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