Episodes
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Running the world’s busiest airport isn’t for the faint-hearted. It demands bold vision, relentless strategy, and the grit to tackle high-stakes challenges day in, day out.
Dubai Airports CEO Paul Griffiths knows this better than anyone. In this episode of Unscripted with Spencer Lodge, Paul gives us a front-row seat to the realities of leading in the aviation industry, sharing the strategies that keep Dubai Airports ahead of the curve and his ambitious vision for the future of air travel.
We dive into his approach to enhancing the passenger experience, Dubai Airports' focus on innovation, and how he’s tackling the critical balance between convenience and sustainability.
This episode is packed with hard-hitting insights on leadership, growth, and the drive required to run a world-class airport. Don’t miss it!
02:47 – Paul's journey to aviation13:11 – The influence of religion on Paul’s life and career
24:15 – The Hawker Siddeley Harrier Jump Jet
29:39 – Paul’s experience with major players like Virgin and Gatwick Airport
30:05 – Leadership insights
45:53 – Paul’s approach to improving the airport experience
55:02 – Details about Dubai Airport’s facilities and innovations
59:21 – Environmental challenges in the aviation industry
Show Sponsors:Allsopp & Allsopp: Redefining real estate, through cutting-edge technology and setting new standards for seamless, elevated customer experience. Keep moving with Allsopp & Allsopp.
https://bit.ly/Allsopp-and-Allsopp
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Donna Benton came to Dubai with just $3,000 and a bold idea. Fast forward, and that idea became The Entertainer, a billion-dollar brand that transformed how people save on dining, leisure, and travel across 15 countries, all while contributing over $1.3 billion a year to Dubai’s economy.
But Donna’s story isn’t your average entrepreneurial journey. She’s a fiercely driven businesswoman and an investment powerhouse, and now she’s returned to The Entertainer to skyrocket the brand to new heights. In this episode, she shares the real story behind her success - the sacrifices, the grit, and her no nonsense approach to leadership.
If you want to learn what it takes to make it big and be inspired to mirror her success, Donna’s story is for you.
04:23 - The purpose behind starting The Entertainer
06:26 - Entrepreneurship and the value of perseverance
13:44 - The truth about fulfilment versus financial gain18:04 - Humility and loyalty in leadership
28:02 - Rejoining The Entertainer
30:35 - Selecting the right team
49:07 - Measuring other people’s success
52:52 - The Entertainer’s expansion plans and market presence
Show Sponsors:Allsopp & Allsopp: Redefining real estate, through cutting-edge technology and setting new standards for seamless, elevated customer experience. Keep moving with Allsopp & Allsopp.
https://bit.ly/Allsopp-and-Allsopp
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Episodes manquant?
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Paul Mallee is a leader in luxury travel and hospitality and the Founder of Maison Privee, a short-term rental company redefining vacation experiences in the UAE and beyond. With a career spanning roles like Chairman of Bus Éireann, Head of Corporate Strategy at Etihad, and consultant for Booz Allen Hamilton, Paul has a knack for spotting opportunities others miss. In this episode, he shares his journey from his family’s hospitality business in Ireland to scaling a startup in a highly competitive market, the mindset behind Maison Privee’s success, and the challenges of crafting a new kind of luxury.
03:04 - Paul introduces himself and Maison Privee04:55 - Maison Privee’s market
09:25 - Paul addresses challenges in the high-end market
13:51 - Examples of successful property owners
24:39 - Paul reflects on his identity as an entrepreneur
32:44 - Insights on team dynamics and leadership
34:35 - The importance of team culture
37:37 - Paul’s personal life and the value of partnership
41:20 - Paul explains how he decompresses
44:00 - Advice for aspiring entrepreneurs
Show Sponsors:Allsopp & Allsopp: Redefining real estate, through cutting-edge technology and setting new standards for seamless, elevated customer experience. Keep moving with Allsopp & Allsopp.
https://bit.ly/Allsopp-and-Allsopp
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Born with a rare birth defect called Hanhart Syndrome, Nick Santonastasso has defied all odds. The rare condition left him with no legs and just one arm, setting him up for a lifetime of unimaginable physical challenges.
But his unstoppable mindset has turned him into a powerhouse. As a bodybuilder, global keynote speaker, entrepreneur, and philanthropist, Nick has trained over a million people on life and business psychology. At just 26, he has shared stages with giants like The Rock and Ed Mylett, and is currently on a world tour with his mentor, Tony Robbins.
In this episode, Nick opens up about the struggles that shaped him, the psychology behind entrepreneurship, and the heartbreaking loss of his brother to addiction – fueling his mission to help others overcome their own obstacles. Folks, if you're ready to kick your victim mentality aside, this episode is the wake-up call you need.
02:07 – Being diagnosed with Hanhart Syndrome at birth
07:33 – The moment he realised he was different
09:27 – The struggles he faced and what drove him to persevere
27:43 – Becoming the best version of yourself39:01 – Insights into entrepreneurial psychology
44:32 – Nick discusses the loss of his brother, Michael, to overdose
53:19 – The non-negotiables Nick follows for mental health
58:06 – Nick’s mission behind moving to Dubai
Show Sponsors:Allsopp & Allsopp: Redefining real estate, through cutting-edge technology and setting new standards for seamless, elevated customer experience. Keep moving with Allsopp & Allsopp.
https://bit.ly/Allsopp-and-Allsopp
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Most folks underestimate the power of subscription-based business models – but Courtney Black is living proof they can transform entire industries.
Meet the powerhouse fitness trainer, multi-million-pound serial entrepreneur, and two-time 'Sunday Times' bestselling author who's taken the UK fitness scene by storm. With her app and a community of over 80,000 members, she’s made fitness accessible, affordable, and engaging for a global audience of over a million.
Tune in as Courtney reveals how she built her fitness empire, overcame setbacks, and mastered the subscription model that made her a millionaire. She also dives into why Dubai is more fitness-focused than the UK and shares exclusive insights into her upcoming headline appearance at the Dubai Active Show, from October 25 to 27 at Expo City. If you're ready for real talk and entrepreneurial wisdom, don't miss this episode!
01:35 – Why Dubai’s more fitness-focused than the UK06:50 – Defining her profession in fitness
10:35 – Courtney on family and relationships
18:38 – Building a fitness career from scratch
27:00 – Owning entrepreneurial failures
35:24 – Tackling self-doubt and insecurities
40:50 – Mastering the subscription business model
55:24 – Courtney on receiving feedback
1:01:18 – Must-hear advice for high achievers
1:02:25 – Inside plans for the Dubai Active event
Show Sponsors:Allsopp & Allsopp: Redefining real estate, through cutting-edge technology and setting new standards for seamless, elevated customer experience. Keep moving with Allsopp & Allsopp.
https://bit.ly/Allsopp-and-Allsopp
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In the face of challenges, you have two choices: accept defeat or learn and rise stronger. Dariush Soudi chose the latter, embracing his ‘gladiator’ mindset.
As the founder of ARENA Capital and the Gladiator Summit, he has navigated over 40 years of business challenges, losing and gaining millions along the way. Even in the toughest times, he remained optimistic, ultimately earning him the title of Gulf News’ ‘Entrepreneur of the Year.’
Tune in as Dariush shares powerful insights on managing ego, key lessons from his entrepreneurial journey, and what it truly means to embody the ‘Gladiator’ spirit while facing setbacks head-on. His story of resilience and triumph will inspire you like never before!
02:25 – Dariush’s take on managing ego07:09 – His childhood hero and inspiring backstory
20:10 – Tasting the first business win
27:28 – Key lessons Dariush learnt from business
38:45 – Experiencing the first heart attack due to stress
56:42 – Challenges encountered after moving to Dubai
1:02:15 – Awful BNI meeting experience
1:05:28 – What the term ‘gladiator’ means to him
1:07:53 – Facing the biggest battle
1:13:21 – The gladiator mentality
Show Sponsors:Allsopp & Allsopp: Redefining real estate, through cutting-edge technology and setting new standards for seamless, elevated customer experience. Keep moving with Allsopp & Allsopp.
https://www.allsoppandallsopp.com/
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Cracking London’s luxury real estate market is no small feat, but Daniel Daggers, aka ‘Mr. Super Prime’ – has not only mastered it but built a billion-dollar empire from scratch.
As the host of Buying London and the visionary behind DDRE, he’s sold over £5 billion worth of properties and is well-versed in the ins and outs of this elite industry. Starting his journey at just 17, Daniel now unlocks the world’s most exclusive homes for the ultra-wealthy, establishing his status as the go-to expert.
Grab your headphones to listen to Daniel’s rise to success, the undeniable influence of social media in real estate, and the comparison between London’s and Dubai’s property markets. Folks, this is more than just real estate talk; it’s a compelling success story you won’t want to miss!
11:57 – Daniel’s journey into real estate20:00 – The trajectory of Daniel’s success
27:00 – Why most people don’t stay in the game
38:04 – The shift towards buying property online
45:06 – Leveraging social media as a realtor
51:46 – Dubai’s ban on cold calling
53:54 – Being influenced by ultra-successful clients
1:05:52 – The characteristics Daniel looks for in young realtors
1:07:29 – Comparing Dubai and London’s real estate markets
Show Sponsors:Allsopp & Allsopp: Redefining real estate, through cutting-edge technology and setting new standards for seamless, elevated customer experience. Keep moving with Allsopp & Allsopp.
https://www.allsoppandallsopp.com/
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90% of the podcasts never go beyond the 7th episode. The reason? Launching is easy – committing isn’t.
Meet James Burtt, founder of Phonic Media, a results-driven agency that's mastered the art of content marketing and brand building. Having launched 179 podcasts for top brands, businesses, and celebrities like BMW, Xbox, and Alex Murphy, his strategic approach has generated millions in revenue, proving that content is king.
In this episode, James shares the cheat codes – why going niche-free works, ways to monetise your podcast, and how an internal podcast can transform company culture. He also dives into overcoming camera fear and reveals five power tips that can transform any podcast into a success.
No fluff, just real strategies that work. If you’re serious about podcasting, tune in to learn from one of the best in the business and get ahead in the game!
0:03:52 – James’ podcasting journey0:06:40 – What separates the top 1% of podcasts from others
0:10:51 – Benefits of having a podcast
0:15:47 – The secret to niche-free podcast success
0:27:56 – Boosting company culture with an internal podcast
0:37:40 – Strategies to monetise your podcast
0:53:49 – Equipment for launching your podcast
0:58:48 – Conquering your fear of being on camera
1:00:51 – Five power tips for podcasting success
Show Sponsors:IOPn: Shaping the future of the internet with revolutionary blockchain technology rooted in decentralised community ownership
https://iopn.io/
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Securing a UAE Golden Visa is now simpler than ever with IOPn’s token investment approach.
Join Mojtaba Asadian, the visionary founder of IOPn, a pioneering Web3 ecosystem shaping the future of decentralised technology. With strong ties to the UAE’s economy, Mojtaba reveals how IOPn offers the most affordable and innovative path to a 10-year residency. By taking IOPn tokens, you not only obtain a Golden Visa but also unlock a three-year free trade licence, comprehensive health insurance, and other exclusive perks.
In this must-listen episode, Mojtaba shares his entrepreneurial journey, launching a crypto exchange, and IOPn’s $100 million partnership with Ras Al Khaimah to drive tech and economic growth.
Folks, this is an episode you don’t want to miss – subscribe now and get ahead of the curve!
3:48 – Mojtaba’s journey to becoming an entrepreneur15:55 – How his interest in crypto developed
23:40 – Launching a crypto exchange
29:05 – Why interest in the metaverse is declining
34:33 – Mo’s latest venture: IOPn
38:00 – Why Ras Al Khaimah is the next big Emirate
42:20 – UAE’s strategy to attract global talent
45:27 – How IOPn facilitates Golden Visas through token investment
54:21 – Mo’s entrepreneurial insights and the importance of mentors
Show Sponsors:IOPn: Shaping the future of the internet with revolutionary blockchain technology rooted in decentralised community ownership
https://iopn.io/
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While the world was gripped with fear during the 2008 financial crisis, he was busy building the UAE’s largest real estate brokerage from the ground up.
Meet Lewis Allsopp, the Chairman of Allsopp & Allsopp, who started his brokerage in the midst of a recession with just four employees and grew it into an empire with over 650 employees, including 420 agents.
In this conversation, Lewis shares his journey from the early days of intense pressure to leading a powerhouse in real estate. He opens up about his greatest skill, shares his strategy for building a strong workplace culture, and discusses how he balances recruitment with real estate. Plus, discover what fuels his passion for running his business. Don’t miss out on wisdom from a true real estate titan — tune in now.
07:34 – Lewis' career journey from day one13:03 – The stress he faced in the first three years
19:05 – Lewis’ greatest skill
23:16 – The breakdown of Lewis' business in recruitment vs. real estate
25:20 – Retaining employees with a healthy workplace culture
28:55 – Why Lewis doesn’t plan for the future
31:50 – What excites Lewis about running his business
36:42 – Highlights of running Allsopp & Allsopp for 17 years
39:45 – Their new private office for ultra-high-net-worth individuals
Show Sponsors:IOPn: Shaping the future of the internet with revolutionary blockchain technology rooted in decentralised community ownership
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What does it take, to become the number one company in your industry? In this episode, Neil Petch – the founder and chairman of Virtuzone – answers this and delivers essential advice every entrepreneur needs to hear. Virtuzone, the UAE’s leading company formation firm, has helped more than 70,000 entrepreneurs from 180 countries establish their businesses in the UAE. If anyone knows the secrets to successful startups, it’s Neil Petch.
Expect unscripted advice on entrepreneurship, tips for setting up a business in the UAE, and the key attributes necessary to become a multi-millionaire founder. Neil also shares his journey to establishing himself as one of the UAE’s most prominent and respected entrepreneurs.
If you’re serious about making it as an entrepreneur, then this episode is going to be your best resource.
06:04 –What Dubai was like 23 years ago14:02 – The story behind ITP and Neil’s career journey
18:56 – Reflections on the most successful publication and the one that flopped, along with the lessons learnt
22:39 – A shift in career path
28:12 – Getting excited about transitioning into a completely different industry
30:51 – Neil explains Virtuzone
36:58 – The journey of Virtuzone from its beginning to now
39:45 – What makes the business exceptionally good and how it became number one
46:35 – Achieving success in a highly competitive market
53:00 – How clients are acquired
1:00:53 – Neil’s key attributes for success in business
Show Sponsors:IOPn: Shaping the future of the internet with revolutionary blockchain technology rooted in decentralised community ownership
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If you’ve been tuning into the hit TV reality show ‘Million Dollar Listing UAE,’ then you’re not alone. This high-stakes drama is smashing viewership records, offering an exclusive look into the glamorous real estate market of Abu Dhabi and Dubai.
Meet Ben Bandari, the mastermind behind the phenomenon. A Canadian-born real estate titan, Ben faced rejection for four and a half years trying to bring his vision to life, transforming from a top 1% broker in the UAE to starring in this TV sensation.
Tune in to hear Ben's incredible journey, from facing bankruptcy and countless rejections to finally securing an investor and launching the show that turned his dream into a multimillion-dollar reality. Folks, if you're curious about the grit it takes to turn an idea into a global success, this episode is a must-listen!
08:20 – Ben’s journey from real estate broker to TV star13:23 – Facing bankruptcy in the early days
18:00 – Experiencing countless rejections
23:51 – Landing an investor for 'Million Dollar Listings'
33:38 – Production journey highlights
37:10 – Auditioning as a cast member
43:02 – How the show impacted Ben’s life
52:53 – Tips for aspiring real estate agents
Show Sponsors:IOPn: Shaping the future of the internet with revolutionary blockchain technology rooted in decentralised community ownership
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You own your data, but let’s face it — you’re not in control. Now, what if you could flip the script and make your data work for you?
Meet Michael Clark, Vice President of Global Digital Transformation at Mastercard, and a leading data futurist with over twenty years of experience shaping the data industry. Top companies rely on his expertise to stay ahead in the data game, and now he’s here to reveal how you can do the same.
In this episode, we break down how companies are cashing in on your data, explore powerful ways for you to harness and monetise it, and share three must-know tips to take back control of your digital footprint. Folks, don’t miss out — learn how to turn your data into your most valuable asset today!
04:20 – A breakdown of ‘data’08:42 – How companies use your data to make money
15:57 – Optimising health with data
29:53 – Linking blockchain and data
34:41 – Mind-blowing examples of how data can be leveraged
38:44 – Harnessing and monetising your own data
43:33 – Losing data: what you need to know
49:04 – Michael's upcoming book: Data Revolutions: The Rise of an Asset
50:52 – Three tips for being highly aware of your data
Show Sponsors:IOPn: Shaping the future of the internet with revolutionary blockchain technology rooted in decentralised community ownership
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Imagine being on the brink of signing a professional sports contract, when one night changes everything.
This is the story of Yannick Rebsamen – an aspiring professional footballer whose dream career was tragically cut short when he lost both of his legs at age 23 in a terrible accident. But he didn’t let that stop him. Grateful for his life, he launched an e-commerce business just one week after the accident. Today, Yannick runs a multi-million-dollar company, driven by his resilient mindset.
Tune in to hear Yannick’s near-death experience, insights on entrepreneurial success, approach towards life and why he believes becoming a millionaire isn’t everyone’s cup of tea.
0:07:47 – Yannick’s childhood in Switzerland0:11:27 – Dreams of becoming a professional footballer
0:20:45 – The tragic accident that changed his life forever
0:29:09 – Struggles after the accident
0:32:19 – Yannick’s discovery after a near-death experience
0:34:58 – Launching his first e-commerce business
0:39:34 – Depression as a state of mind
0:45:05 – Can anyone become a millionaire?
0:54:10 – Measuring personal progress
0:59:00 – Three things you need to succeed
Show Sponsors:IOPn: Shaping the future of the internet with revolutionary blockchain technology rooted in decentralised community ownership
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Cheap corporate medical insurance is a pitfall, often leaving employees vulnerable and uncovered. Sometimes this is intentional to save money, but other times employers just don’t know any better.
Meet Sonny Ridgewell, Managing Director of Beneple, a cloud-based HR software providing a comprehensive suite of insurance broking, consulting, wellness, and business solutions to clients worldwide. As a leading expert in employee healthcare and benefits with over 10 years experience working in UAE insurance, Sonny brings key insights on medical insurance. From the most commonly overlooked insurances, the downside of cheap plans and essential tips for employers who are implementing their medical insurance policy - this is an important episode for anyone concerned with employee wellbeing.
4:04 – Sonny introduces himself and Beneple7:27 – The significance of medical insurance
10:18 – Downsides of cheap employee insurance plans by companies
17:48 – Discussing insurance from an employee's perspective
21:21 – Scary insurance stories
23:10 – Types of insurance corporates often miss
25:50 – Insurance for business owners
27:49 – Shareholder protection in business partnerships
38:40 – An example of an important but easily overlooked insurance
43:03 – Top 3 tips for employers when planning a medical insurance policy
47:01 – Three things HR must look for when buying medical insurance for employees
49:33 – Tips for shareholder protection when a business owner dies
Show Sponsors:IOPN: Shaping the future of the internet with revolutionary blockchain technology rooted in decentralised community ownership
https://iopn.io/
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Securing a groundbreaking $3.9 billion deal with Wynn Resorts and recording over 1.13 million visitors in Ras Al Khaimah, Raki Phillips is the mastermind who is helping the UAE’s tourism sector shatter records.
As a natural risk-taker and the CEO of the Ras Al Khaimah Tourism Development Authority (RAKTDA), Raki boasts an impressive background with Ritz-Carlton and Fairmont Hotels. He’s named one of Forbes Middle East’s ‘Top 100 Travel & Tourism Leaders’ and ‘Businessperson of the Year’ at the Arabian Business Achievement Awards 2023.
Raki’s bold vision for turning the UAE into a global tourist hotspot will force you to think bigger. Tune in to hear his journey, his risk-taking strategies, and why Ras Al Khaimah should be your top choice for business. Grab your headphones and listen now!
0:09:26 – What makes Ras Al Khaimah so special0:17:55 – Will Ras Al Khaimah introduce casinos?
0:24:40 – Raki’s fascinating career backstory
0:34:43 – The impact of the UAE’s changing landscape
0:39:26 – Raki’s source of motivation
0:45:25 – Assessing risk as a CEO
0:48:24 – Thoughts on the UAE’s governance
0:50:56 – The work culture at RAKTDA
0:56:48 – Raki’s leadership style
0:59:20 – Why to choose Ras Al Khaimah as your base
Show Sponsors:Megavrse: Dive into immersive environments in the Metaverse that redefine the future of retail, art, and work
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The World Economic Forum warns that gender pay parity won’t be achieved until 2277 — an undeniable and shocking reality.
To address this, I’m speaking with Emma Burdett, Founder & CEO of WILD: Saudi Arabia’s first and only women’s network, championing growth, leadership, and empowerment for women. As a UN advisory board member in Saudi Arabia and SDG5 Ambassador, Emma brings her expertise in media, public speaking, and executive coaching to drive real change.
In this episode, we delve into Emma’s journey with WILD, the role of women in the workplace, maternity leave’s business impact, and the persistence of gender inequality on expert panels. Tune in for an eye-opening conversation!
0:12:21 – Women's equality and workplace inclusion0:13:20 – The gender pay gap
0:23:50 – What it means to work inclusively
0:32:30 – Employing all women in a company
0:33:54 – Cash flow struggles as a result of maternity leave
0:38:00 – Launching a women's network
0:52:30 – Gen Z and boundaries
0:57:13 – Challenges of equal representation of women
1:01:17 – Gender inequality at conferences
1:06:31 – Advice for women to become their best selves
Show Sponsors:Megavrse: Dive into immersive environments in the Metaverse that redefine the future of retail, art, and work
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Dating apps can be overwhelming, with many people growing tired of the repetitive swiping. But for the ultra-wealthy seeking love, there's a solution: Christiana Maxion, founder and CEO of Maxion, Dubai’s top matchmaker for high-net-worth individuals.
With a database of over 40,000 singles worldwide, Christiana expertly matches people based on their specific preferences and lifestyles. Her matchmaking service, priced between $65,000 and $250,000, offers unlimited personalised assistance and boasts a 96% success rate.
Join us as we explore Christiana's unique business model, her approach to matchmaking, scaling her business, attracting investors, and tips for finding true love. Discover how Christiana redefines dating for the elite and helps them find lasting relationships!
0:06:09 Finding the right partner in Dubai0:07:24 How Christiana became a matchmaker
0:09:25 Christiana’s matchmaking process with a mock scenario
0:13:23 Strategy for finding perfect matches
0:15:17 Process for launching a matchmaking business
0:21:40 Marriage contracts
0:36:59 Scaling her matchmaking business and launching the Maxion app
0:46:06 Christiana’s business goals and milestones achieved
0:55:29 Three tips for raising money for your business
0:56:45 Top advice for men looking for love
Show Sponsors:Megavrse: Dive into immersive environments in the Metaverse that redefine the future of retail, art, and work
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https://www.instagram.com/spencer.lodge/?hl=enChristiana Maxion
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Do you want to generate loads of opportunities for your business online? Today’s episode is an absolute MUST for anyone serious about building a business! Daniel Priestley, a visionary serial entrepreneur and bestselling author breaks down how to build a B2B business from scratch, master client conversions, and dominate LinkedIn with a clear, step-by-step guide to success. As the founder of Dent Global, an award-winning entrepreneur accelerator, and the co-founder of ScoreApp, an AI platform used by 5,000+ companies for surveys and lead generation, Daniel is a titan in the entrepreneurial world. Back for his second interview on the show, Daniel dives deep into why B2B trumps B2C, how to leverage AI for a strategic edge, and the secrets to scaling through effective outsourcing. Plus, he shares his exclusive ‘Cinderella glass slipper’ assessment for qualifying prospects. So, folks, don't miss this game-changing episode – Daniel's insights will, without a doubt, revolutionise your business and impact your life in ways you can’t even begin to imagine. You won’t learn this information anywhere else, so tune in and get ahead of the game!
Catch Daniel’s first appearance ‘Unleashing Your Entrepreneurial Beast: Business Tycoon Daniel Priestley's Secrets Revealed!’ here: https://www.youtube.com/watch?v=-V8q6m91lTE
Discussion points:0:07:22 Daniel’s appearance on ‘The Diary Of A CEO’
0:15:17 Why Daniel is worth an hour of your listening time
0:18:58 Steps to take before starting a business
0:23:55 Why Daniel prefers building B2B businesses over B2C
0:27:40 A roadmap to starting a B2B business
0:46:01 Best meeting strategies for successful client conversion
0:54:26 How to qualify prospects on sales calls
0:59:06 How Daniel grew his LinkedIn profile to 65,000 followers in one year
1:01:40 Daniel’s "Cinderella glass slipper" assessment to qualify prospects
1:18:01 Outsourcing as the next step to scale
1:21:42 How Daniel hired a standout team
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Daniel Priestley
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Personal branding is more than a buzzword – it’s the way to establish yourself and drive business results. Yet many people don't know how to get started or have a fear of oversharing, so they simply don’t take the steps to being more visible. That's where the incredible Maha Abouelenein comes in. She is a strategic communications powerhouse and entrepreneur with over 30 years of experience, and the CEO and founder of Digital and Savvy, a leading global communications consulting firm. Named one of Forbes' Power Women of the Middle East in 2020, Maha is also a keynote speaker, host of the top-rated podcast ‘SavvyTalk,’ author of the highly anticipated book, 7 Rules of Self-Reliance, and a pivotal figure in Gary Vaynerchuk's rise to fame. In this episode, Maha brings her exceptional knowledge and experience to share how to build a strong personal brand, why employees need to focus on personal branding, lessons for people in their 20s, and networking tips for introverts. Her words of wisdom can truly change your life and help you 10x your career growth, so be sure to tune in now!
Discussion points:2:20 Maha’s ethnic identity
3:31 Decoding personal branding
5:32 The difference between a personal brand and corporate brand
7:00 Shift of brand perception from businesses to leaders
10:44 Why LinkedIn is the most profound business tool today
19:04 Why employees must focus on personal branding
24:29 Maha’s opinion on the best learning sources
28:14 Maha’s purpose behind writing her book: 7 Rules of Self-Reliance
32:26 Five life-changing takeaways from Maha’s book
35:33 Invaluable lessons for people in their 20s
38:57 Being self-aware of your learning style
41:26 Networking tips for introverts
45:41 Providing value when networking
49:50 Real-life examples of the power of building relationships
54:11 Three non-negotiables when building your personal brand
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