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What’s the biggest mistake you see entrepreneurs making with their websites that’s killing their chances of attracting leads?
If your website isn’t working as hard as you are, it’s time for a serious upgrade! In this episode, I’m sitting down with Whitney Bateson—a former dietitian turned website strategist—to break down how to create a site that doesn’t just look good, but actually works to attract and convert your ideal clients.
Whitney’s journey from nutrition coaching to digital strategy is packed with insights on how to map out your services, structure your site for better conversions, and finally stop treating your website like a business card (spoiler: it should be your hardest-working salesperson).
If you’re wondering why your website isn’t bringing in more leads or how to turn it into a seamless sales machine, this one’s for you!
On This Week’s Episode, We Discuss:Whitney’s Career Pivot: How she went from dietitian to website strategist (and what she learned about business along the way).Website Mistakes That Kill Conversions: The biggest reasons your website isn’t turning visitors into buyers—and how to fix it fast.How to Map Out Your Services Like a Pro: Whitney’s 5-step framework to organize your offerings so potential clients know exactly how to work with you.Why Your Website Should Be Your Hardest-Working Salesperson: Stop treating your site like a static brochure and start using it to sell for you.Simple Fixes That Instantly Improve Your Website: Easy tweaks that make your site more user-friendly, professional, and conversion-focused.Mobile Optimization Musts: Why designing for mobile first isn’t optional anymore (and what happens if you ignore it).The Role of AI in Web Design: Should you use AI-generated content and images? We break down what works—and what’s a total turnoff.The Future of Website Design: Key trends you need to implement in 2025, from chat functions to strategic email list growth.===
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Connect with Whitney:
Follow Whitney on Facebook: https://www.facebook.com/whitneydigital
Follow Whitney on Instagram: https://www.instagram.com/whitneybateson/
Connect with Whitney on Linkedin: https://www.linkedin.com/in/whitneybateson/
Check out Whitney’s website: https://whitneybateson.com/
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Are you relying too much on social media to find leads—and what happens if that stops working?
Let’s be real—there’s a lot of uncertainty in the air right now. If the news has you wondering how an economic slowdown might impact your business, this episode is a must-listen.
I’m diving deep into future-proofing your business, so no matter what happens in the economy, you’re not just surviving—you’re thriving. After 13+ years in digital marketing and list building, I’ve seen firsthand what works when things get tough, and I’m breaking it all down today.
We’re covering everything from building an engaged email list (because social media alone won’t cut it), leveraging collaborations and bundles, and adjusting your offers to keep customers buying—even when budgets get tight. Plus, I’m sharing real strategies you can implement today to keep your lead generation strong and your revenue steady.
If you want to make sure your business is rock-solid no matter what’s happening in the economy, this episode is for you.
On This Week’s Episode, We Discuss:What’s Really Happening in the Economy – A breakdown of why U.S. and Canadian markets are showing signs of instability and what that means for business owners.Why List Building is More Important Than Ever – The smart way to grow an engaged email list that isn’t controlled by algorithms.Using Bundles, Summits, and Collaborations to Build Authority – Why getting in front of other people’s audiences is a game-changer for organic growth.Fixing Your Lead Magnets for Maximum Conversions – How to audit, tweak, and repackage your lead magnets to keep them fresh and high-converting.Future-Proofing Your Offers – Smart pricing, flexible payment plans, and making sure your services/products stay relevant as customer spending shifts.The Messaging Mistakes You Need to Avoid – How to adapt your marketing so your audience sees your offers as “must-haves” instead of “nice-to-haves.”How to Plan for the Long Haul – My personal approach to staying ahead of economic shifts and keeping business growth steady, no matter what.====
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エピソードを見逃しましたか?
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Are you the reason your business isn’t scaling? (Hint: You might be!)
In today’s episode, I’m sitting down with the one and only Brad Sugars. You’ve probably heard his name before (he’s only the founder of ActionCOACH, a global business coaching franchise!). Brad is a straight-shooter who knows exactly how to take businesses from stuck to scaling, and he’s sharing his no-nonsense strategies to help YOU get out of the weeds and into the CEO seat.
From breaking outdated systems to hiring smarter, to building partnerships that fuel growth, Brad brings the wisdom of scaling nine+ companies to the conversation. If you’ve been looking for actionable advice on how to make your business work without you, this episode is packed with gold nuggets you can start using today.
On This Week’s Episode, We Discuss:Scaling with Strategy: How Brad built multimillion-dollar businesses and the mindset shifts you need to do the same.The Power of Partnerships: Brad’s tried-and-true method of teaming up with media outlets for lead generation and how you can adapt this approach today.Getting Out of Your Own Way: Why you might be the bottleneck in your business and how to focus on systems over self.Smart Hiring Hacks: Why hiring overqualified people is a game-changer and how to manage with clarity and structure.Email Marketing Mastery: The right way to nurture leads with email and why frequency matters more than you think.Breaking Systems to Scale: Why your current systems won’t support the business you want and how to rebuild for the future.Post-COVID Consumer Shifts: How buyer behavior has evolved and why online research now dominates decision-making.Vision + Culture = Success: Setting a clear mission and building a team culture that supports your big goals.Advice for Aspiring Entrepreneurs: Brad’s candid tips for growth, overcoming roadblocks, and building a business that thrives without you.===
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Connect with Brad:
Follow Brad on Facebook: https://www.facebook.com/BradleySugars/
Follow Brad on Instagram: https://www.instagram.com/bradleysugars/
Connect with Brad on Linkedin: https://www.linkedin.com/in/bradsugars/
Watch Brad on YouTube: https://www.youtube.com/user/actioncoach1
Check out Brad’s website: https://www.bradsugars.com/
====
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Are you tired of feeling like your business is at the mercy of algorithm changes?
In this episode, I’m diving into the absolute chaos that’s taken over the social media landscape. From TikTok bans to Meta’s ever-changing algorithms, it feels like the ground is constantly shifting beneath our feet. If you’ve been relying heavily on social platforms to reach your audience, this episode is your wake-up call.
I’ll share how I’ve leaned into organic marketing strategies to regain control and build authentic, sustainable connections with my audience. Whether you’re frustrated with declining reach or worried about the future of your favorite platform, I’ve got actionable insights to help you pivot and grow.
On This Week’s Episode, I Cover:
What’s happening in social media chaos: How TikTok bans and Meta’s unpredictable changes are throwing creators and businesses into a spin.Breaking free from platform dependency: Why relying on social algorithms is risky and how to take back control.Why organic marketing is the way forward: Building authentic connections through email lists, blogs, and evergreen content.The power of email marketing: Why your email list is your most reliable and scalable marketing tool.SEO and evergreen content: How to create blog posts, videos, and other content that work for you long after they’re published.The rise of private communities: Tips for building spaces where your audience can connect and thrive.Repurposing content strategically: How to get the most mileage out of your content without burning out.Future-proofing your strategy: My take on where social media is heading and how to stay ahead of the curve.====
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Feeling like LinkedIn is just another overwhelming platform where your efforts get lost in the noise? Think again.
In this episode, I’m joined by LinkedIn expert and social media strategist, Denise Boswell Buck, who helps women-led businesses crush their LinkedIn marketing goals. Together, we’re diving into all things LinkedIn—from crafting standout profiles to hosting live shows that build connections and amplify your visibility.
Whether you’re a LinkedIn newbie or a seasoned pro looking for fresh ideas, this episode will help you tap into LinkedIn’s massive potential for growth, connection, and brand-building.
On This Week’s Episode, We Discuss:
Using LinkedIn Live to Build Connections and Visibility: Denise breaks down how hosting LinkedIn Live shows creates personal connections and gets you noticed by your target audience.Aligning Your Marketing Strategies with Business Goals: Learn how syncing your LinkedIn efforts with your business objectives can lead to more focused, measurable results.The Secret Power of Video on LinkedIn: Discover why video content on LinkedIn is a game-changer for showcasing your expertise and fostering engagement.Crafting a Profile That Works Overtime: Denise shares how to optimize your LinkedIn profile—think magnetic headlines and an “About” section that packs a punch.Authentic Engagement That Drives Growth: Ditch the spammy connection requests and learn how real, meaningful interactions can skyrocket your visibility.Navigating LinkedIn’s Features Like a Pro: From newsletters to search engine optimization, we explore LinkedIn’s hidden tools that boost your discoverability.Networking Like a Human (Not a Robot): Personalized connection requests and authentic messaging are non-negotiable for building strong professional relationships.Turning LinkedIn DMs Into Contracts: Denise shares a powerful story of how one LinkedIn connection turned into a game-changing business opportunity.Why LinkedIn Is No Longer Just for Job Hunters: We’re busting the myth that LinkedIn is only for resumes and recruiters. This platform is your secret weapon for organic growth and thought leadership.===
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Connect with Dee:
Follow Dee on Facebook: https://www.facebook.com/DeeBoswellBuck/
Follow Dee on Instagram: https://www.instagram.com/deeboswell_buck
Connect with Dee on Linkedin: https://www.linkedin.com/in/dee-boswell-buck/
Watch Dee on YouTube: https://www.youtube.com/@deebusiness
Check out Dee’s website: https://www.deeboswellbuck.com/
====
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Are you trapped in the feast or famine cycle, wondering how to create consistent income in your business?
If you’ve ever felt stuck in the endless loop of feast or famine in your business, you’re not alone. In this episode, I’m sharing my journey of finally breaking free from that rollercoaster ride. I’ll take you behind the scenes of how I went from running a one-off summit business to building multiple revenue streams that fuel sustainable growth. Whether you’re launching your first course, offering services, or pivoting your business, this episode is packed with actionable strategies to help you diversify and grow in 2025.
On This Week’s Episode, We Discuss:Breaking the Feast or Famine Cycle: Why relying on a single revenue stream can stall growth—and what to do instead.Diversifying for Long-Term Success: How I added new income streams to create a more stable and scalable business model.The Power of Visibility: How participating in bundles, summits, and speaking engagements expanded my network and brought in high-quality clients.Branching Into New Roles: My transition to offering fractional operations and CMO services, and why it’s been a game-changer.Owning Your Future: The decision to take an ownership stake in a company and the strategic thinking behind building a sellable asset.Planning for 2025: My step-by-step approach to setting quarterly goals and rolling out new offers without overwhelming myself—or my team.Lessons in Timing and Personal Growth: Why success isn’t always linear and how personal development plays a critical role in scaling.Strategic Planning for Revenue Diversification: Practical tips for entrepreneurs to identify opportunities and reduce over-reliance on any one stream of income.===
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Ever wonder if starting something messy could actually be the key to your success?
In this episode, I sit down with the incredible Stacey Lauren for a raw and refreshing conversation about podcasting, authenticity, and the power of community. Stacey shares her unique approach to launching a “messy” 10-episode podcast—breaking free from perfection and leaning into experimentation. We also talk about the rise of spammy marketing tactics, how to keep things relational in an AI-driven world, and the importance of stepping outside your comfort zone to find your true voice.
If you’ve been feeling stuck, overthinking your next launch, or looking for ways to make authentic connections that actually work, this conversation will give you the strategies and inspiration to keep moving forward.
On This Week’s Episode, We Discuss:
Why launching a “messy” 10-episode podcast might just be your next big moveHow Stacey uses community-driven approaches to validate products before investing in funnels and adsThe real secret to balancing AI, automation, and relational marketing without losing your audience’s trustHow to overcome spammy marketing fatigue by showing up authentically and ditching the buzzwordsThe power of small steps: Why tiny, consistent actions can lead to massive breakthroughsWhy embracing your true voice (and getting outside your comfort zone) is the key to growthThe role of community support in entrepreneurship and why you don’t have to do it aloneThis episode is all about pushing perfection aside, creating from a place of authenticity, and taking meaningful steps toward your goals. Grab your headphones—you’re going to love this one!
===
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Connect with Stacey:
Follow Stacey on Instagram: https://www.instagram.com/dothethingformula/
Join Stacey’s Facebook groups:
https://www.facebook.com/groups/dothethingcollaboration/https://www.facebook.com/groups/dothethingchallenge/Watch Stacey on YouTube: https://www.youtube.com/@dothethingformula
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🎄 It’s Christmas Eve, and I’m bringing you a cozy fireside chat all about digital marketing trends—what worked in 2024 and where we’re headed in 2025!
Grab your favourite holiday drink, settle in, and let’s look at the year’s biggest digital marketing shakeups: AI’s rise in content creation, short-form video domination, and the movement toward authenticity that’s redefining brand connections. But we’re not stopping there.
I’m pulling back the curtain on next year’s most anticipated trends—from personalization and interactive content to balancing AI with human connection (because people-first marketing never goes out of style). Whether you’re reflecting on the year or gearing up to make your mark in 2025, this episode will give you clear, actionable insights to keep your marketing ahead of the curve.
On This Week’s Episode, We Discuss:
AI’s Impact on Marketing: How AI tools transformed content creation in 2024 and what to expect with ChatGPT 5.The Video Content Revolution: The explosion of short-form video and predictions for longer, deeper video content in 2025.Email Marketing’s Staying Power: Why email marketing remained rock-solid and tips to grow your list in the new year.The Authenticity Movement: The rise of brands ditching overly polished content for real, unfiltered connections.Personalized and Interactive Strategies: How personalization and tools like polls and quizzes are reshaping audience engagement.Sustainability in Marketing: The importance of integrating purpose-driven, eco-conscious strategies into your marketing.Balancing AI and Humanity: How to pair AI’s efficiency with human-centric messaging for deeper connections.SEO’s Evolution: Adapting to changes in SEO and the rise of video SEO to stay visible.Subscription and Membership Growth: Why recurring revenue models are driving loyalty and long-term success.Podcasts in 2025: The continued relevance of podcasts and why they should be part of your strategy.Whether you’re sipping hot cocoa or catching this on the go, this episode is your perfect prep for a thriving 2025. Let’s set your business up for success together!
===
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Ever wondered how to scale your coaching business without working yourself to the bone?
In this episode, I sit down with Chris Williams, founder of Group Coach Nation, to dive into the art of group coaching and mastermind strategies. We’re peeling back the curtain on what makes group programs thrive, why technology has changed the game, and how to build authentic relationships with your clients (no slimy tactics here!).
Chris shares his incredible journey—from running high-end masterminds to helping coaches like you design programs that create freedom and growth. Whether you're dreaming of launching your first group offer or refining your existing mastermind, this episode is packed with practical strategies and fresh perspectives to help you succeed.
On This Week’s Episode, We Discuss:The Power of Group Dynamics: How to foster collaboration and pick the right members for your mastermind.Scaling From 1-on-1 to Group Coaching: Why this shift can revolutionize your business—and your life.The Role of Technology: Tools and platforms that make running groups and masterminds more effective than ever.Who Shouldn’t Run a Mastermind: Chris’s no-BS take on what it really takes to lead a successful group program.Building Trust with Clients: Why selling is a lot like dating—and how to nail that first impression.Chris’s 2-Call Strategy for High-Ticket Offers: A simple yet powerful approach to ensure the right client fit.Adventure as a Business Strategy: How embracing your version of adventure fuels creativity and success.The Whole Human Approach: Using personality, temperament, and communication styles to elevate your coaching.Why Masterminds Work: The ripple effect they create in teams, communities, and personal growth.Free Resources From Group Coach Nation: Where to find actionable tools to start building your own scalable coaching program.===
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Make sure to follow and leave a review on Apple Podcasts! Your reviews help me reach and help more entrepreneurs like you. Head over to Apple Podcasts, rate us with five stars, and share your favorite moment from today’s episode!
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Connect with Chris:
Join the Group Coach Nation Facebook Group: https://www.facebook.com/groups/groupcoachnation
Follow Chris on Facebook: https://www.facebook.com/chris.williamshq/
Follow Chris on Instagram: https://www.instagram.com/chriswilliamshq/
Connect with Chris on LinkedIn: https://www.linkedin.com/in/chriswilliamshq/
Watch Chris on YouTube: https://www.youtube.com/@GroupCoachNation
Listen to the Group Coach Nation Podcast: https://feeds.buzzsprout.com/1871496.rss
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What’s your go-to strategy for making connections that stick—do you even have one?
Ever walk out of an event and think, "What was the point of that?" You’re not alone. In this episode, we’re tackling one of the biggest challenges for professionals today: how to leave in-person events with more than just a handful of LinkedIn connections or a few QR codes in your pocket.
I’ll walk you through my step-by-step strategy to turn every handshake, conversation, and business card exchange into actionable leads that actually grow your business. From crafting a memorable introduction to executing a follow-up plan that sets you apart, this episode is all about making the time and energy you spend at events count.
So, if you’re ready to own the room—even if you’re not the speaker—and build connections that last long after the event wraps, this one’s for you.
On This Week’s Episode, We Discuss:The Shift in Networking: Why LinkedIn and QR codes aren’t enough—and what to do instead.Crafting a Killer Introduction: A simple formula to stand out from the “Hi, I’m [Name]” crowd.Meaningful Conversations: How to ask questions that spark genuine, memorable connections.The Power of Follow-Up: Why timing matters and how to use transit time to get ahead.Tailored Communication: Ditching the generic "nice to meet you" notes for personalized follow-ups.Owning the Room: How to leave a lasting impression, even when you’re not on stage.Giving First: The secret to building trust and opening doors by offering value upfront.Stepping Into Boldness: Practical tips to ditch the wallflower mentality and make yourself unforgettable.===
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Be sure to apply to be a contributor on Many Bundles!
I’ve got something exciting to share. If you’re a course creator, coach, or expert in sales, marketing, or business growth, this is your chance to be part of something truly unique!We’re talking about Many Bundles—the first-ever Ultra Bundle. Unlike anything you’ve seen before, this bundle is constantly growing and evolving, bringing in fresh contributors and reaching new audiences. It’s the ultimate way to showcase your digital product, attract leads, and connect with a massive community of business owners and entrepreneurs.If you’re ready to stand out, gain visibility, and grow your email list like never before, head over to https://manybundles.com/be-a-contributor and apply today.
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What if mastering SEO and organic marketing could transform your business without compromising authenticity?
This week, I’m joined by Barb Davids, founder of Compass Digital Strategies and an absolute wizard when it comes to SEO. Barb shares her experiences running a thriving business while living the digital nomad life—and trust me, her insights are as inspiring as they are actionable.
We dive into everything from creating content that truly connects to the evolving role of AI in SEO. Plus, Barb gives us a peek into how she maximizes free tools like Google My Business to amplify organic traffic.
And, yes, her adorable Australian Kelpie, Stone, also makes an appearance in this episode filled with laughter, learning, and next-level marketing strategies.
If you’re ready to refine your SEO game, embrace authenticity, and get ahead in the ever-changing digital landscape, grab your earbuds and tune in now!
On This Week’s Episode, We Discuss:Living the Digital Nomad Life: Barb’s adventures running a business while traveling the globe, including the ups, downs, and surprising lessons.SEO Meets Authentic Marketing: How to create content that resonates with audiences while staying aligned with SEO best practices.The AI Shift in SEO: What AI means for search engines, content creation, and staying visible online.Free Tools for Big Wins: Maximize Google My Business and Google Search Console to boost your organic traffic.EAT and Building Trust: Why Expertise, Authority, and Trust are essential for your website’s success.Video Marketing in SEO: The rising power of video content and how it’s changing the game for organic reach.Staying Ahead of Trends: Predictions for the future of SEO and content creation to keep you competitive.===
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Make sure to follow and leave a review on Apple Podcasts! Your reviews help me reach and help more entrepreneurs like you. Head over to Apple Podcasts, rate us with five stars, and share your favorite moment from today’s episode!
===
Connect with Barb:
Visit Barb’s website: https://compassdigitalstrategies.com/
Follow Barb on Instagram: https://www.instagram.com/compassdigitalstrategies/
Connect with Barb on LinkedIn: https://www.linkedin.com/in/barb-davids/
Watch Barb on YouTube: https://www.youtube.com/@compassdigitalstrategies
Listen to Barb’s podcast:
Spotify - https://open.spotify.com/show/5XGj8OFOaZTfCUosCJ7tI1Apple - https://podcasts.apple.com/us/podcast/small-business-sweet-spot/id1728291369====
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Are you playing it too safe in your business and missing out on growth opportunities? What if stepping out of your comfort zone was the key to doubling your results?
In this week’s episode, we’re diving into the idea that playing it safe might be holding your business back. If you’ve ever felt stuck in a comfort zone or like you’re blending into a sea of sameness, this conversation is for you.
Jennie opens up about her own risk-averse tendencies and shares how pushing through fear and taking calculated risks helped her transform her business—and how it can do the same for you.
This episode is packed with real talk, actionable advice, and even a few vulnerable moments to remind you that growth comes from stepping into the unknown.
On This Week’s Episode, We Discuss:The Comfort Zone Trap: Why staying comfortable leads to stagnation and how stepping out sparks growth.Overcoming “Lookalike Syndrome”: Avoiding copycat strategies and standing out with unique offers.Jennie’s Risk-Taking Journey: From corporate life to entrepreneurship and overcoming her fear of failure.The Power of Vulnerability: How sharing authentic stories can build audience trust and loyalty.A Client Success Story: How breaking traditional summit formats doubled subscriber rates.Your Bold Move Challenge: Encouragement to embrace calculated risks and break out of predictable routines.===
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====
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Be sure to apply to be a contributor on Many Bundles!
I’ve got something exciting to share. If you’re a course creator, coach, or expert in sales, marketing, or business growth, this is your chance to be part of something truly unique!We’re talking about Many Bundles—the first-ever Ultra Bundle. Unlike anything you’ve seen before, this bundle is constantly growing and evolving, bringing in fresh contributors and reaching new audiences. It’s the ultimate way to showcase your digital product, attract leads, and connect with a massive community of business owners and entrepreneurs.If you’re ready to stand out, gain visibility, and grow your email list like never before, head over to https://manybundles.com/be-a-contributor and apply today.
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Have you ever wondered how small tools, like self-coaching cards, can make a big impact on personal growth?
Today’s guest, Julie Greenham, is someone who’s mastered the art of blending connection with empowerment. As a success coach for entrepreneurial moms and the visionary behind the Elevate experience, Julie has crafted self-coaching cards that guide women through life’s biggest challenges, like setting boundaries, defining success, and managing guilt.
In this episode, Julie shares her journey, from discovering inspiration during meditation to building a vibrant event-based community that champions heartfelt connections.
We’ll explore Julie’s latest plans for her Powerhouses Who Brunch initiative, reflect on her success with the Elevate event, and dig into the importance of setting boundaries while maintaining personal alignment.
If you’re ready to feel inspired by fresh ideas for empowerment, connection, and personal growth, this episode is for you.
On This Week’s Episode, We Discuss:The inspiration behind Julie’s self-coaching cards and how they help women navigate success, boundaries, and guilt.The vision for Powerhouses Who Brunch and its role in creating meaningful networking opportunities for women.Julie’s journey from flight attendant to event planner and the creation of the transformative Elevate experience.Why intentional event design—from curated gifts to impactful speakers—elevates the attendee experience.Celebrating success and the importance of reflecting on wins to foster personal and professional growth.The art of setting boundaries and how it empowers women to create unapologetic fulfillment.Creating inclusive spaces by respecting diverse communication styles and fostering safe connections.How Elevate became a model for deep networking, personal growth, and fearless business opportunities.Julie’s plans for the future of Elevate, including expanded offerings and a focus on deeper connection.===
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===
Connect with Julie:
Visit Julie’s website: https://juliegreenham.com/
Follow Julie on Instagram: https://instagram.com/iamjuliegreenham
Connect with Julie on LinkedIn: https://www.linkedin.com/in/juliegreenham/
Follow Julie on Facebook: https://www.facebook.com/thequietpowerhouse
====
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Mentioned in this episode:
Be sure to apply to be a contributor on Many Bundles!
I’ve got something exciting to share. If you’re a course creator, coach, or expert in sales, marketing, or business growth, this is your...
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Have you been pouring time and effort into your funnels but still not seeing those conversions rise?
Today, I’m uncovering the truth about why your funnel isn’t converting the way you’d hoped. With over 12 years in funnel-building, I know what moves the needle—and where things often go awry.
In this episode, I’ll share insights on why landing pages, emails, and even full funnel setups sometimes fall flat and, more importantly, how to fix those “leaks.” From clarifying your messaging and value proposition to avoiding passive language in your calls-to-action, we’ll dissect every critical element of a high-converting funnel.
I’ll also walk you through platform comparisons, from WordPress and Kajabi to ClickFunnels and more, showing you how each can influence your results.
Whether you’re trying to figure out why your landing page doesn’t grab attention or why your CTA isn’t compelling enough, this episode will equip you with the tools to make meaningful tweaks and optimize your funnel for real growth.
On This Week’s Episode, We Discuss:
Nailing the Numbers That Matter: A breakdown of the essential funnel metrics and conversion rates you should be aiming for.Platform Powerhouses: Insights on which platforms—WordPress, Kajabi, ClickFunnels—deliver on conversion, depending on your goals.Value Proposition Essentials: Tips for honing a clear and compelling value proposition that resonates with your ideal customer.Messaging and Offer Alignment: How to refine your funnel’s messaging to align perfectly with what you’re offering, enhancing customer retention.Active Language for Engagement: Why passive language can hurt conversions and how to craft calls-to-action that are confident and clear.Evolution of Landing Pages: How landing pages have evolved and what today’s audiences expect for a higher conversion rate.Design that Converts: The impact of visuals and design elements on your landing page, with real examples for inspiration.Creating a Cohesive Funnel Flow: Viewing your funnel as a unified journey and ensuring each step is calibrated to guide users toward conversion.Actionable Tweaks for Results: Easy but powerful changes you can make to enhance conversions and eliminate "leaks" in your funnel.===
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Be sure to apply to be a contributor on Many Bundles!
I’ve got something exciting to share. If you’re a course creator, coach, or expert in sales, marketing, or business growth, this is your chance to be part of something truly unique!We’re talking about Many Bundles—the first-ever Ultra Bundle. Unlike anything you’ve seen before, this bundle is constantly growing and evolving, bringing in fresh contributors and reaching new audiences. It’s the ultimate
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How can leveraging AI make your podcast stand out and boost your audience growth?
Today we’re diving into a topic that has everyone talking—AI and how it’s transforming the podcasting game. If you’ve been feeling overwhelmed by all the time-consuming tasks that go into running your show, you’re not going to want to miss this episode. I’m joined by Mark Savant, an absolute whiz when it comes to using AI for content creation and automation. We’re breaking down how you can use AI to create more efficiently, save time, and still produce amazing, high-quality episodes that captivate your audience.
Whether it’s generating show notes in a flash or making your video content pop, AI can be a total game changer. Mark’s got some killer insights that are going to make your life a whole lot easier—and I’m so here for that! We’re talking about everything from AI-powered editing to making sure your content cuts through the noise and keeps your listeners coming back for more.
On This Week’s Episode, We Discuss:
Revolutionizing Podcast Content Creation with AI - How to leverage AI for creating, producing, and distributing content effortlessly, from show notes to video edits. Mark shares his favorite tools, including ChatGPT.The Real Impact of AI on Podcasting—and Beyond - We’re exploring the role AI is playing across different industries like healthcare and education, and how this affects content creators like us.How to Find Your Niche and Stick to It - In a crowded digital space, being known for a specific area is essential. Mark and I discuss how having a niche focus can set your podcast apart.Saving Time with AI Tools - Discover time-saving hacks using AI tools like Cast Magic for automating podcast production—because who doesn’t need more hours in their day?Elevate Your Video Content with AI - AI-powered video editing tools that help you add the finishing touches—think subtitles, pattern interrupts, and more to keep your audience hooked.Where to Connect with Mark - Mark’s offering a killer 100-page guide full of AI tips and prompts. Make sure to check it out and connect with him at aiupdate.ai.This episode is jam-packed with actionable advice to help you leverage the power of AI to create smarter, not harder. Whether you’re just starting out or have been in the game for a while, AI could be the secret sauce you need to supercharge your podcasting workflow.
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Don't Forget to Follow and Review:
Loving the Acquire podcast?
Make sure to follow and leave a review on Apple Podcasts! Your reviews help me reach and help more entrepreneurs like you. Head over to Apple Podcasts, rate us with five stars, and share your favorite moment from today’s episode!
===
Connect with Mark:
Visit Mark’s website: https://www.marksavantmedia.com/
Listen to Mark’s podcast: http://www.afterhoursentrepreneur.com/
Follow Mark on Instagram: https://www.instagram.com/marksavantmedia/
Connect with Mark on LinkedIn: https://www.linkedin.com/in/mark-savant-ba777145/
Follow Mark on Twitter: https://twitter.com/marksavantmedia
Watch...
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Are outdated marketing trends keeping you stuck in the past while everyone else is moving forward?
In today’s episode, we're diving deep into something that has been bugging me for a while—outdated marketing trends that everyone keeps holding on to. Inspired by recent conversations at Julie Greenham's Elevate experience, I'm sharing why it's time to shake things up if you want to keep your marketing—and your business—alive and thriving.
We’re talking about breaking free from the tired tactics that no longer serve you, and instead, embracing what’s working today and what will keep working tomorrow.
This episode is packed with real-life insights, personal experiences, and actionable tips to help you navigate the modern marketing landscape while making genuine connections.
On This Week’s Episode, We Discuss:
1. The Rise and Fall of Marketing Trends
Marketing trends come and go—so why are so many of us still clinging to tactics from 2015? We’re breaking down why sticking to outdated methods could be holding your business back and how to adapt to what's working now.
2. The 'Feet in the Sand' Myth
You know those 'work-from-the-beach' photos we see plastered everywhere? Let’s debunk this misleading lifestyle trend and talk about what it really takes to grow a business, even if it means putting those feet in some uncomfortable shoes now and then.
3. Quality vs. Quantity in Lead Generation
More leads don’t always mean more sales. I’m sharing how I hit six-figure success with a modest-sized list and why the numbers game isn’t as important as the quality game.
4. Creating Quality Engagement
Spoiler alert: A smaller audience that’s highly engaged will outperform a large, passive list every time. Let’s explore how to turn those subscribers into raving fans who actually convert.
5. Automation vs. Connection
Automation tools like ChatGPT are incredible, but overusing them? That’s where we can get into trouble. Let’s talk about how to find the right balance between automation and maintaining those genuine human touches that build real trust.
6. The Power of Consistency and Adaptability
Staying relevant means staying adaptable. We'll chat about why keeping up with changes and maintaining consistency is crucial for long-term success—and how to make those shifts without overwhelming yourself.
7. Future-Proofing Your Marketing
Finally, we're looking ahead at what's coming in marketing. I’ll share my tips on how to keep pivoting, evolving, and showing up for your audience, even when the landscape changes.
If outdated strategies have been holding you back or you’re just feeling a little lost in this ever-changing marketing world, I want to help you out. Check out my website for more resources, or let’s connect to chat about how we can move your marketing—and your business—forward.
===
Don't Forget to Follow and Review:
Loving the Acquire podcast?
Make sure to follow and leave a review on Apple Podcasts! Your reviews help me reach and help more entrepreneurs like you. Head over to Apple Podcasts, rate us with five stars, and share your favorite moment from today’s episode!
====
Connect with me here
Want to grow your email list or launch your next product to a ready list of leads?
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Ever wonder how automating your podcast workflow could free up hours of your time?
In today’s episode, I’m chatting with the incredibly talented Joe Casabona. We’re peeling back the curtain on podcasting strategies that actually move the needle, plus some real-life lessons Joe’s learned along the way about managing diabetes and navigating personal growth.
If you’ve ever felt stuck in your podcasting journey, or just wanted to know how someone juggles it all with a health condition like type 2 diabetes, this episode is for you.
Joe is bringing his A-game, sharing his 7-point growth framework for podcasters, giving us the lowdown on why evolving your podcast format can be a game-changer, and how strategic guest appearances can boost your show’s visibility. We even talk automation, how to break through limiting beliefs, and Joe’s secret sauce for podcast monetization.
Oh, and did I mention he’s giving away over 40 free automation templates to make your life easier? Yep, you don’t want to miss this one!
On This Week’s Episode, We Discuss:
Joe’s Journey with Diabetes Management: How he maintains consistency with low-carb strategies while balancing a busy life.The 7-Point Podcast Growth Framework: From positioning to strategic guest appearances, Joe shares the key steps for podcast success.Evolving Podcast Formats: Why keeping your content fresh and adapting your format is crucial for long-term engagement.Monetizing Podcasts: Learn actionable insights on how to turn your podcast into a revenue-generating machine.Strategic Guesting: Joe reveals the power of showing up on other people’s podcasts and how it can elevate your own.Automation and Limiting Beliefs: Discover how automating your processes can break down barriers and boost productivity.The Impact of Coaching: Why changing your perception with an outside perspective can be a game-changer for your podcast and personal growth.Podcast Planning Tips: Practical advice on avoiding burnout with tools like PodMatch and smart scheduling.Joe’s Personal Stories: Including a humorous tale about a hotel mishap that will have you rethinking first impressions!Free Resource Giveaway: Don’t forget to grab Joe’s 40+ free automation templates to streamline your podcast workflow. Available at podcastworkflows.com/acquire.
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Don't Forget to Follow and Review:
Loving the Acquire podcast?
Make sure to follow and leave a review on Apple Podcasts! Your reviews help me reach and help more entrepreneurs like you. Head over to Apple Podcasts, rate us with five stars, and share your favorite moment from today’s episode!
===
Connect with Joe:
Connect with Joe on LinkedIn: https://www.linkedin.com/in/jcasabona/
Follow Joe on X: https://twitter.com/jcasabona
Watch Joe on YouTube: https://www.youtube.com/@JoeCasa
====
Connect with me here
Want to grow your email list or launch your next product to a ready list of leads?
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Have you ever wondered if all the advice you’ve heard about growing your email list is actually true? Or felt like you’re pouring time and energy into lead generation strategies that just don’t seem to deliver?
In this solo episode, I’m diving deep into some of the biggest myths surrounding list building, lead generation, and funnels—especially for those of us who are focused on attracting the right clients, not just any clients.
Here’s the thing: So many "gurus" will tell you that the bigger your list, the better, or that Facebook ads and fancy funnels are your secret weapon. But in reality, it’s all about quality over quantity, building meaningful relationships, and focusing on long-term, sustainable strategies. Tune in as we pull back the curtain on these myths and discover what really works.
On This Week’s Episode, We Discuss:
The List Size Myth - Why "bigger is better" isn’t always true when it comes to your email list, and why engagement beats numbers every time.The Fancy Funnels Fallacy - Why elaborate funnels aren’t the magic solution many claim they are, and how focusing on authentic audience relationships leads to lasting success.Rethinking Ads - Are Facebook ads really the fastest way to grow your list? We’ll dive into when ads make sense and when they could just be wasting your money.What Makes a Lead Magnet Effective - How to create a lead magnet that actually solves a problem and attracts your ideal clients—without the fluff.Building Authentic Connections - Strategies for turning your audience into a community through real, meaningful interactions that keep them coming back.Harnessing Organic Traffic and Collaborations - How to leverage podcast guesting, collaborations, and other organic methods to grow your influence without spending a fortune.The Long Game Approach - Why playing the long game in lead generation is key to building a loyal customer base and sustainable growth.Want to dive even deeper into these strategies and craft a lead generation plan that works for your business? Let’s chat! Head to jenniewright.com to book a strategy call, and I’ll help you create a customized plan that gets real results.
===
Don't Forget to Follow and Review:
Loving the Acquire podcast?
Make sure to follow and leave a review on Apple Podcasts! Your reviews help me reach and help more entrepreneurs like you. Head over to Apple Podcasts, rate us with five stars, and share your favorite moment from today’s episode!
====
Connect with me here
Want to grow your email list or launch your next product to a ready list of leads? Let’s talk
Join the Facebook community
Mentioned in this episode:
Be sure to apply to be a contributor on Many Bundles!
I’ve got something exciting to share. If you’re a course creator, coach, or expert in sales, marketing, or business growth, this is your chance to be part of something truly unique!We’re talking about Many Bundles—the first-ever Ultra Bundle. Unlike anything you’ve seen before, this bundle is constantly growing and evolving, bringing in fresh contributors and reaching new audiences. It’s the ultimate way to...
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What if the secret to successful sales isn’t closing more deals but connecting more deeply?
In this episode, I’m hanging out with the awesome Gazzy Amin, and we’re digging into all things ethical sales and real connections. We’re talking about why those old-school sales scripts just don’t cut it anymore and how bringing in a personal, genuine vibe can totally change the way you sell.
Gazzy’s got some great stories about how she moved away from those rigid scripts and found her groove with sales that are all about respect and real human connection.
So, if you’re over the pushy sales stuff and want to find an approach that feels good and actually works, you’re in the right place. We’re sharing tips on how to tweak your sales systems to fit your style, why permission-based marketing is a game-changer, and how to create a sales process that doesn’t just drive results—but feels authentic every step of the way.
On This Week’s Episode, We Discuss:Building Authentic Sales Strategies – How stepping away from rigid sales scripts and embracing real conversations can lead to better client connections and outcomes.Adapting Sales to Fit Your Style – The importance of making sales strategies your own, and how customizing your approach fosters trust and value.The Power of Ethical Sales – Gazzy and I talk about why ethical sales isn’t just a buzzword, but a core component of creating genuine client relationships.Empowering Clients Through Permission-Based Marketing – Why it’s essential to respect potential clients' choices and empower them through authentic, respectful interactions.Creating Space in Sales Conversations – Why giving potential clients time to make decisions without pressure leads to stronger, more lasting relationships.Ditching Copy-and-Paste Funnels – How relying on authenticity over templates can transform your marketing emails and create deeper connections.Making Sales Automation More Human – Gazzy shares why customized, handwritten sales automations can enhance client trust and loyalty in today’s market.===
Don't Forget to Follow and Review:
Loving the Acquire podcast?
Make sure to follow and leave a review on Apple Podcasts! Your reviews help me reach and help more entrepreneurs like you. Head over to Apple Podcasts, rate us with five stars, and share your favorite moment from today’s episode!
===
Connect with Gazzy:
Follow Gazzy on Facebook: https://www.facebook.com/p/Authentic-Gazzy-100064354950606/
Follow Gazzy on Instagram: https://www.instagram.com/authenticgazzy/
Watch Gazzy on TikTok: https://www.tiktok.com/@authenticgazzy
====
Connect with me here
Want to grow your email list or launch your next product to a ready list of leads? Let’s talk
Join the Facebook community
Mentioned in this episode:
Be sure to apply to be a contributor on Many Bundles!
I’ve got something exciting to share. If you’re a course
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Want your bundle contribution to stand out from the crowd?
In today’s episode, we’re diving into a game-changing strategy for growing your email list and expanding your audience: bundle giveaways.
If you’ve been looking for a way to reach thousands of new people while showcasing your expertise, this episode is for you. We’ll walk through the decision process of whether to repurpose an existing product, offer a sneak peek of something bigger, or create something brand new.
Plus, I’m sharing my top tips for making sure your product doesn’t just blend in with the rest, but truly stands out and captures attention.
By the end of this episode, you’ll have a step-by-step plan for contributing to a bundle giveaway that maximizes your impact—and your list growth!
On This Week’s Episode, We Discuss:
Why Bundle Giveaways Are List-Building Gold: How leveraging pool audiences can expose your product to thousands of potential new subscribers and help you rapidly grow your list.Using an Existing Product vs. Creating Something New: Should you repurpose content you already have or start fresh? We’ll break down the pros and cons of both.Giving a Sneak Peek of a Larger Product: How offering a portion of a paid product can build curiosity and drive future sales.Best Practices for Packaging Your Bundle Product: Crafting a compelling title and ensuring your product looks visually appealing to stand out in the bundle crowd.Promotion Tips to Maximize Exposure: How to get your bundle contribution noticed with a solid promotion strategy, including leveraging social media and email lists.Special Offer: Don’t forget to grab my free guide, "5 Game-Changing Steps to Setting Clear, Achievable Goals for Your Online Event Success." Head to the link in the show notes for your free download!===
Don't Forget to Follow and Review:
Loving the Acquire podcast?
Make sure to follow and leave a review on Apple Podcasts! Your reviews help me reach and help more entrepreneurs like you. Head over to Apple Podcasts, rate us with five stars, and share your favorite moment from today’s episode!
====
Connect with me here
Want to grow your email list or launch your next product to a ready list of leads? Let’s talk
Join the Facebook community
Mentioned in this episode:
Be sure to apply to be a contributor on Many Bundles!
I’ve got something exciting to share. If you’re a course creator, coach, or expert in sales, marketing, or business growth, this is your chance to be part of something truly unique!We’re talking about Many Bundles—the first-ever Ultra Bundle. Unlike anything you’ve seen before, this bundle is constantly growing and evolving, bringing in fresh contributors and reaching new audiences. It’s the ultimate way to showcase your digital product, attract leads, and connect with a massive community of business owners and entrepreneurs.If you’re ready to stand out, gain visibility, and grow your email list like never before, head over to https://manybundles.com/be-a-contributor and apply today.
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