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SEASON: 4 EPISODE: 36
Episode Overview:
Ever feel like you're not quite living up to your full potential? My guest today is Jane McCarthy, a force of nature dedicated to helping you clear mind clutter, embrace your strengths and thrive with hope.
Jane's a coach, speaker, and strategist who empowers individuals to unlock their hidden talents and create a life they truly love. Get ready to be inspired as we dive into Jane's powerful strategies for maximizing your potential, and living your best life. Join me now for my conversation with Jane McCarthy.
Guest Bio:
With over 30 years of experience, including a trailblazing career at Verizon, Jane McCarthy is a HOPE Activator who empowers people to clear mind clutter and embrace their strengths. A pioneer in telecommuting and job sharing, Jane’s speaking and workshop facilitation are filled with positivity, infectious enthusiasm, and unwavering support.
Jane’s inspired audiences of 700K globally with her message of HOPE: Holding On to Positive Energy. As the founder of JaneSTORM, she connects people and ideas, guiding them to lead with heart and achieve success, both live and virtually.
Resource Links:
Website: Janestorm.comProduct Link: https://www.janestorm.com/deckofhopeInsight Gold Timestamps:
03:41 They said, “When you show up, we don't brainstorm, we JaneStorm!”
04:37 Don Clipton said 50 years ago, “What would we do if we focused on people's strengths instead of their weaknesses?”
06:15 You're kind of renowned for what you talk about as the top 5 strengths
08:22 You talk about maximizing potential
09:03 W hat is the story you're telling yourself?
11:50 All anybody ever wants is to be seen, heard, valued, and understood
14:54 I learned about David Hawkins, who is a scientist
16:26 Knowing what people do well and then having them focus on that
18:47 You always want to come from ‘how’ and ‘what’ questions
20:10 DEI is a trigger word
22:36 How do you want to hold on to positive energy in a team?
23:26 When you become a strengths based culture
25:29 Have you determined an origin for the strengths?
27:30 Are some of these attributes or strengths more important than others to develop?
30:08 It's knowing your audience
33:24 What's required to fix it and create the transformation that's required
35:21 I think you made a very important point where we have to put ourselves in the other person's shoes
36:18 Jane Storm, positive force for your future
37:29 That is my superpower: looking at things absolutely from the glass is half full
Connect Socially:
LinkedIn: https://www.linkedin.com/in/jane-mccarthy-janestorm/
Facebook: https://www.facebook.com/JaneStormHopeActivator
YouTube: https://www.youtube.com/@janestorm6033
Instagram: https://www.instagram.com/janestorm_hopeactivator/
Email: [email protected]
Sponsors:
Rainmaker LeadGen Platform Demo:
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SEASON: 4 EPISODE: 35
Episode Overview:
Ever feel like you are working hard, but not always smart? This week on Becoming Preferred, we're diving into the world of sales enablement with Dr. Stefanie Boyer, a true expert in the field.
Stefanie helps businesses equip their sales teams with the tools, resources, and strategies they need to close deals and boost revenue. She's here to break down what sales enablement really is, why it matters, and how you can implement it in your own organization. Get ready to transform your sales performance with my guest, Stefanie Boyer.
Guest Bio:
Dr. Stefanie Boyer, Professor of Marketing at Bryant University, is the Co-Founder of RNMKRS, a virtual platform for training and assessing sales talent. She is Executive Director of the Northeast Intercollegiate Sales Competition, linking organizations with top talent, and is the recipient of the prestigious American Marketing Association Sales Educator of the Year Award. Stefanie coauthored The Little Black Book of Social Media, Strategies to Ignite Your Business, Influencer, and Professional Brand. She brings unique and valuable experience to the classroom and to organizations that want to build their client base.
Since 2003, Dr. Boyer has held various roles in training and developing sales professionals working in sales and preparing to go into sales. Her expertise leverages self-directed learning philosophies to help organizations get more out of their training resources. What does that mean? Your team will learn more effectively and efficiently and you will see an improvement in performance when you use this approach. Dr. Boyer uses an adaptability approach to training teams to shorten their decision making cycle and capitalize on revenue opportunities.
Dr. Boyer created a sales movement at Bryant University with a sales minor, various sales competitions and events, a vibrant sales team and mentorship programs. She strives to bring together the brightest sales students and leading sales organizations in the northeast and expanding around the country for networking, recruiting, competition and skill-building.
Dr. Boyer has won several teaching, innovation, research and service awards over the years in the sales field.
You can find more information about her research and the training she does in the following outlets: Wall Street Journal, Sales Education Foundation Annual Magazine, Journal of Business Research, Journal of the Academy of Marketing Science, Journal of Selling, International Journal of Education, Journal of Marketing Analytics, Journal of Self-Directed Learning, Marketing Management Journal, Journal of Marketing Channels, Journal of Business to Business Marketing, Journal of Managerial Issues, Journal of Marketing Education, Journal for Advancement of Marketing Education, Academy of Marketing Studies Journal, International Journal of Sales, Marketing and Retailing, and the Journal of Research and Interactive Marketing, among others. B.A., M.B.A., Ph.D. University of South Florida.
Resource Links:
Website: Website: https://www.bryant.edu/academics/faculty/boyer-stefanieProduct Link: -
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SEASON: 4 EPISODE: 34
Episode Overview:
Are you experiencing adversity or challenges, personally or professionally? Life’s storms are inevitable. These storms affect us by bringing anxiety and worry, depression, and lack of motivation. They rob us of our physical, mental, and emotional well-being. Either you are just coming out of one, you are currently in one, or you will soon be in one.
We cannot escape them, but learning how to navigate them is the key. To help us cultivate gratitude, even in adversity, is speaker and life coach, Sandie Eggers.
Guest Bio:
“Do nothing and be dead in a few days,” were the words Sandie Eggers heard from her husband’s surgeon, words that began her greatest season of challenge to date.
The two main things that enabled Sandie to weather this life storm were God and the transformational power of gratitude. Sandie is passionate about helping others by sharing what she’s learned so that they, too, can better navigate through their own life storms.
In addition to having authored the book, “Live Boldly and Embrace Joy” about her life-altering experience, Sandie also shares her knowledge through online courses, webinars, and workshops. She speaks to civic, religious, and corporate groups.
FUN FACT:
Sandie now lives in the low country. By God’s grace and blessing, she has achieved one of her personal goals: living in a place where the only “white stuff” she sees is beach sand.
Resource Links:
Website: https://www.yourlifeabundant.comProduct Link: https://www.amazon.com/Embrace-Each-Day-Joy-Laughing-ebook/dp/B00LK9WKVCInsight Gold Timestamps:
03:44 The greatest adversity that I'd gone through was the terminal illness of my husband
05:02 While we couldn't control this monster called cancer….
06:18 It's easy when we're living in an environment like we're living
08:45 Your work centers a lot on fostering an attitude of gratitude
10:19 You talk about gratitude being a practice
11:19 There's some specific techniques that you can use when you're a pessimist
13:16 You can begin to see the good out of a very bad situation
13:32 Declare an International Be Kind to (Fill in Your Name) Day!
14:47 Having gratitude to something outside yourself
17:56 How does the mechanism of gratitude get us out of that place, that negative space?
19:47 There's physical benefits, though, that come from having gratitude as well
23:12 How can we then cultivate gratitude, not only for the good things in our lives
24:47 Hey, thanks so much, I appreciate you
25:30 Remember that you’re not alone
27:03 Your book, Embrace Each Day with Joy
Connect Socially:
LinkedIn: www.linkedin.com/company/your-life-abundant
Email: [email protected]
Sponsors:
Rainmaker LeadGen Platform Demo: https://bookme.michaelvickers.com/lite/rainmaker-leadgen-platform-demo
Rainmaker Digital Solutions: https://www.rainmakerdigitalsolutions.com/
Resources: https://becomingpreferred-podcast.com/resources/
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SEASON: 4 EPISODE: 33
Episode Overview:
Marketing can be tricky, and expensive if you get it wrong. Choosing the right strategy, and agency partners can be a real game-changer. That’s where my next guest comes in. His company has vetted over 800 marketing agencies to find the best at what they do.
If you are looking to save time and money finding the perfect agency or contractors for business, then you are going to enjoy my conversation with the founder of CJAM Marketing, Behdad Jamshidi.
Guest Bio:
Behdad Jamshidi started CJAM Marketing after realizing that most companies don’t know how to evaluate the value of a marketing agency or assess their own needs. Since every business is different not only in their needs but where they are at in the growth process, it isn’t a one size fits all. In the past 5 years, Behdad (or Bee) has met with and assessed 971+ marketing agencies and vetted them down to a lean 100+ preferred partners across all marketing niches.
After pairing hundreds of businesses with the right partners, he’s found his skillset lies in the matchmaking process. Featured in MarketWatch, Bloomberg, National Post and the Financial Post, Bee’s unique background in marketing, engineering, consulting, leadership, sales and strategy, has allowed him to serve as the conduit between business owners and the marketing teams they need.
Resource Links:
Website: https://cjammarketing.com/Free Consultation: https://cjammarketing.com/book-a-call-general/Insight Gold Timestamps:
02:22 I ended up working for a company called Telus
03:43 There's a gap between marketing agencies
05:52 Most businesses only do one meeting before they end up hiring the marketing agency
08:41 Some of the biggest mistakes I see
10:32 You talk about chemistry as a key factor and how important it is
12:21 Let's talk about price
16:15 So, a couple of the red flags that you'll get
18:04 How important is it to find an agency with niche or niche expertise
20:00 When you talk about the references
22:07 Should businesses or your clients be wary of the agencies that promise guaranteed results?
25:10 Basically you need a marketing executive with an understanding of sales
28:18 You've got to go back to the drawing board
31:28 if you want great customer service, be a great customer
Connect Socially:
LinkedIn: https://www.linkedin.com/company/cjam-marketing/
Facebook: https://www.facebook.com/cjammarketing
Instagram: https://www.instagram.com/cjammarketing/
Email: [email protected]
Sponsors:
Rainmaker LeadGen Platform Demo: https://bookme.michaelvickers.com/lite/rainmaker-leadgen-platform-demo
Rainmaker Digital Solutions: https://www.rainmakerdigitalsolutions.com/
Resources: https://becomingpreferred-podcast.com/resources/
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SEASON: 4 EPISODE: 32
Episode Overview:
Ready to build a thriving business without sacrificing your life? If you want to transform your business into a well-oiled machine by implementing the right processes and systems that drive efficiency and growth, so that you can spend less time struggling and more time achieving the results you’ve always envisioned, then you are going to enjoy my conversation with author, speaker and coach, and founder of the Business Accelerator Institute, James Brown.
Guest Bio:
James is the CEO and Founder of Business Accelerator Institute and Perseverance Squared. He launched his first business in 1994, quickly expanding it to multiple top-performing locations with $8 million in annual revenue. In 2014, James shifted to coaching, guiding over 350 business owners through strategic growth. As a fractional CEO at How To Manage a Small Law Firm, he helped launch Small Law Firm University, generating $3 million in revenue within a year. In 2023, he founded Perseverance Squared, followed by the Business Accelerator Institute to help professional service providers transform their businesses and lives. James also co-founded Welcome Home Legacy Holdings, a real estate investment company aiming for $100 million in assets.
James holds a Business degree from Lindenwood University and a JD from St. Louis University. He has been recognized as “St. Louis’ Best Attorney to Have on Your Side” and “Bankruptcy Lawyer of the Year,” with features in USA Today and The Wall Street Journal.
James is the CEO/Founder of Business Accelerator Institute and Perseverance Squared where he is a business consultant with a strong background in law. He launched his first business in 1994 and rapidly expanded to multiple top-performing locations reaching $8M in annual revenue. In 2014, James transitioned to coaching, guiding over 350 business owners to significant growth through strategic management and marketing. As a fractional CEO/SLFU Program Manager at How To Manage a Small Law Firm, he launched Small Law Firm University, growing it to $3 million in revenue within a year, and developed a C M O program that generated an additional $2 million annually. With a Business degree from Lindenwood University and a JD from St. Louis University, James is a recognized industry expert and co-author of the best-selling book Shift Happens. He has earned numerous accolades for his legal expertise and business acumen.
Resource Links:
Website: https://businessaccelerator.institute/Product Link: https://businessaccelerator.institute/preferredInsight Gold Timestamps:
02:02 D on't ever tell me I can't do something
03:17 They believe their doubts and they doubt their beliefs
03:46 It's called the doctrine of sacrifice
05:28 The biggest challenge always is mindset
06:48 The lowest and worst use of a business owner's time is actually doing the production itself
08:19 They see hiring and they see marketing as an expense
10:28 So let's talk about identifying the accelerator mindset
11:59 I look at it like stories in a building
15:57 What do you think causes the limiting beliefs in the first place?
16:37 Limiting beliefs to me, come from one of two places
17:51 Let's talk about measuring success beyond the bottom line
19:56 Everybody’s 'why' is different
20:49 Do you have examples of a transformation experience
23:19 I call them stop gaps
25:08 I think some people need more hand holding than others
25:45 When you're surrounded by like minded individuals, magic happens
26:29 I just got done reading this
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SEASON: 4 EPISODE: 31
Episode Overview:
Are you tired of feeling like you’re always chasing the next sale or struggling to meet quota? Ready to close more deals with less effort and resistance? Want to set higher-quality appointments that convert? Are you looking to increase your income and career opportunities? All of these are achievable when you learn to ethically and effectively influence others.
My guest today will share with us his insights on how to build genuine relationships and help you transform how you approach every sale or opportunity. Join me now for my conversation with the founder of The Sales Dojo, Christian Jack.
Guest Bio:
Christian Jack is a highly respected sales coach and growth consultant with a proven ability to scale businesses to multiple eight figures. He provides fractional CRO services, one-on-one coaching, and tailored sales training that empower professionals and entrepreneurs to achieve sustainable growth.
Specializing in influence, persuasion, and sales frameworks, Christian has successfully brokered millions in deals and coached hundreds of professionals, managers, leaders, and sales pros on mastering key skills like body language, leadership, and communication. His practical, personalized approach enables clients to maximize their influence, boost performance, and achieve long-term success.
Resource Links:
Website: https://thesalesdojo.co/Insight Gold Timestamps:
01:37 Some of the most important things as I was being raised were discipline and consistency
03:29 What can I do where I will have ultimate job security forever
06:29 Some people call it the ‘post trust era’
08:24 I think AI is still in its infancy
10:23 Let's talk about how people buy
11:20 You've developed a process, Frontal Cortex Persuasion, FCP
12:40 The biggest portion that gets in the way of people making buying decisions is usually the frontal cortex
14:14 How do you get somebody's attention?
16:21 Getting people's attention is the first step towards starting any sort of sales process
17:02 Next one is Bonding
19:04 This one is the comprehension stage
21:35 You're starting to get them problem aware, product aware, etc
23:36 You emphasize the importance of mindset and self belief when it comes to selling
24:38 Comes down to having the consistency and the discipline to realize that your thoughts shape your reality
26:33 I think our role is to not necessarily fake our confidence, but to protect our confidence
29:36 Lots of people will get stuck in one narrow minded view of certain topics in their life
31:14 The biggest hit to a salesperson's confidence is going to be selling a product or service that they don't actually believe in
33:28 The internal voice is so much more powerful than the external voice
34:41 What the prospect says is gospel, and what you say is garbage
35:03 You don't rise to the level of your goals, you fall to the level of your standards
35:39 The biggest thing that a lot of companies miss out on when they're hiring….
37:37 The biggest thing that anybody can do in order to make more sales is….
Connect Socially:
LinkedIn: https://www.linkedin.com/in/christian-jack-989306295/
Facebook: https://www.facebook.com/christian.jack.58152/
TikTok: https://www.tiktok.com/@christianjack.tiktok
YouTube:
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SEASON: 4 EPISODE: 30
Episode Overview:
Feeling stuck, or unfulfilled? Want to learn how to tap into your inner potential and achieve greatness? We often hear about physical performance, but what about neuro-performance? How can entrepreneurs and business professionals optimize their brain function for peak productivity, better decision-making, and increased resilience in the face of challenges?
My guest today, is a global speaker, coach, and serial entrepreneur renowned for his transformative approach to personal and business growth. Please join me for my conversation with Jay Dhahan.
Guest Bio:
Jay Dhahan is a distinguished global speaker, coach, and serial entrepreneur renowned for his transformative approach to personal and business growth. As the founder and CEO of NextGen Wealthy, Jay leverages his expertise in behavioral science, neuro-linguistics, and hypnotherapy to empower leaders to master their mindset, communication, and connections in today's digital age.
With a wealth of experience in commercial real estate development, Jay has built an impressive 8-figure portfolio, underscoring his commitment to excellence and generational wealth creation.
Resource Links:
Website: https://jaydhahan.com/Website: https://nextgenwealthy.com/Product Link: https://www.skool.com/jaydhahan-freeInsight Gold Timestamps:
03:09 I got access to money and that positioned me in the wrong places
05:15 nextgenwealthy.com
06:50 To be successful in organizations, I think we have to be entrepreneurs
08:03 How are we actually helping people take their life to the next level?
10:43 You’ve got to give yourself time to think
11:48 It doesn't teach things like communication skills, it doesn't teach financial literacy
12:32 I think now it's more about ‘people capital’
14:52 You teach a concept called Uncaging Your Roar
16:05 We focus on brotherhood, blessings, and breakthroughs
17:20 There's a fine line between fearlessness and recklessness
19:37 Let's go back to the Boomers
22:07 When we look at the instant gratification
23:00 You also teach the importance of neuro-performance in business
24:10 Of the common 7 emotions that we feel, 6 are negative
25:51 How does Jay start his day in order to get the mindset in the right place?
28:21 Not to overcomplicate it
28:34 T he app called Blinkist.com
29:47 I don't believe in work life balance
31:57 Fulfillment needs to be more of a focus than just sales
Connect Socially:
LinkedIn: https://www.linkedin.com/in/jaydhahan/
Facebook: https://www.facebook.com/JDhahan
X (Twitter): https://x.com/JayDhahan
YouTube: https://www.youtube.com/@jaydhahan
Instagram: https://www.instagram.com/jaydhahan/
Instagram: https://www.instagram.com/nextgenwealthy/
TikTok: https://www.tiktok.com/@jaydhahan
Email:
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SEASON: 4 EPISODE: 29
Episode Overview:
Ready to level up your PR game? In today’s competitive marketplace, one of the best ways to position yourself as a thought leader, enhance your reputation, and attract potential clients or customers is through Podcast interviews.
This popular PR tool provides you a unique opportunity to connect with your target audience, build credibility, and share your story in an authentic and engaging way. To help us understand how to use podcasts as an effective PR strategy, is my guest, PR Podcast Marketing Specialist, Liz Brooks.
Guest Bio:
Liz Brooks is a client and media relations professional with a specialized focus on guiding SMEs and brands through strategic Podcast Interview Marketing campaigns. With a rich background in PR, including experience with prominent traditional media outlets and leading blue-chip agencies, Liz combines her expertise in media relations with innovative podcast marketing strategies.
Her ability to harness the power of creative storytelling allows clients to effectively engage target audiences, build brand authority, and achieve tailored communication goals. Liz’s sophisticated approach to blending podcast marketing and PR ensures maximum outreach and impact, making her a trusted advisor for brands looking to navigate the evolving media landscape with precision and innovation.
Resource Links:
Website: https://interviewvalet.com/liz/Podcast Production Platforms we would recommend:
Descript: https://www.descript.comAlitu: https://alitu.comInsight Gold Timestamps:
01:59 I've been a long life musician
04:01 I didn't realize that I've been doing PR this whole time
06:24 Now with Interview Valet, I act as a PR strategist and also a client account manager
07:48 60 or 70 % of podcasts fail because they don't get past 5 or 6 episodes
08:49 If you want to get into podcasting, first of all, you really have to want it
09:32 Lots of great software programs, Descript
10:09 It's also a statistic that people will trust their favorite podcasters more than other news sources
11:46 Big shoutout to Interview Valet
12:45 There are the folks that go for the daily podcasts
14:44 I think it really matters on the content
15:11 30 to 40 minutes is usually the sweet spot
18:04 If you really want to be able to measure results, start using welcome pages
19:05 What are some of the key coaching techniques
20:43 What is a problem that you help solve?
22:28 What do you recommend from Interview Valet’s perspective?
23:46 You say, and teach, that authenticity is crucial for podcast interviews
25:43 What trends or emerging trends do you see in podcast PR?
27:58 There's some industries or segments that have a reputation for being a little dry and maybe boring
30:15 What advice would you give listeners who want to leverage podcasting as a powerful tool
32:01 InterviewValet.com/Liz
Connect Socially:
LinkedIn: https://www.linkedin.com/in/lizgbrooks/
Email: [email protected]
Sponsors:
Rainmaker LeadGen Platform Demo:
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SEASON: 4 EPISODE: 28
Episode Overview:
In today’s business world, leaders who create workplace cultures that are engaging and energizing, create a distinct advantage for their companies and organizations.
Whether it’s managing teams virtually or at the office, my guest today will share insights and strategies on how to build a strong and cohesive team from the ground up, how you can overcome communication breakdowns within teams, and how to build trust with your team members to take them to the next level. Join me now for my conversation with team building expert, author and speaker, Tyler Hayden.
Guest Bio:
Tyler Hayden CSP, is a keynote speaker like you’ve never experienced before!
Since 1996, Tyler continues to be a sought after internationally respected team building designer, best-selling author, and business speaker. He delivers a powerful punch that inspires teams, innovates management techniques, and invigorates team engagement.
When it comes to empowering audiences and teams to succeed—and to be their best every day—Tyler leads the way with insight and laughter.
His team building workshops and motivational keynote speeches receive rave reviews from managers and business leaders alike. "Energizing," "hilarious," "who knew learning could be this much fun,” and "ideas I can easily implement," are things regularly said by Tyler's clients about his keynotes and team building events.
He is the author of over twenty-five books and the creative mind behind 100s of powerful and fun team building products including: The Business that Cared About People, The 14-Minute Mentor, Livin' Life Large, Father's & Mother's Message in a Bottle, TEAM Activities, and More.
Tyler is a thought leader who works internationally with Fortune 500, Inc 5000 and Premier Associations to level-up their learning design. Tyler's innovative gamification and in-depth understanding of multiple intelligences yields programs that increase engagement and learning in amazingly simple ways.
Make sure your seat backs are up and your table trays are stowed, because he unleashes Canada's Answer to Alternative Energy ...
Resource Links:
Website: https://www.tylerhayden.comProduct Link: https://www.tylerhayden.com/shopTeam Building School: https://teambuildingschool.xperiencify.io/quick-start/order/Insight Gold Timestamps:
01:56 The best way to stay employed was to hire yourself
04:25 I was reading Mihaly Csikszentmihalyi’s book on Flow
04:41
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SEASON: 4 EPISODE: 27
Episode Overview:
Ready to create and live your inspired life? If you have been curious about what more in life you can be, or do, or have, or create, or share, or give, or expand, then this episode is for you. My next guest says that the only thing standing between you and your inspired life is a DECISION.
Without knowing all the answers, your dream, your vision, deserves you. To help us understand how we can create an inspired life and become a better version of ourselves, is speaker, writer, and transformational teacher, Inge Maskun.
Guest Bio:
Inge was born and raised in Indonesia by two strong women after her mom died. She was six years old. These women were her aunt and grandmother. Growing up, she was encouraged to pursue higher education, but she was never asked what she would love to be and do. It was a directive instead of an invitation. It was a statement, by them, instead of a question. And that was how she built a few businesses, and a life -- from her 19-year career in advertising and marketing in Indonesia, as a managing partner alongside her husband building an import business (shortly after moving to Minnesota), and as a network-marketer. She rarely asked herself,
WHAT WOULD I LOVE to be, do, create, have, and give? Better yet, if I knew nothing was impossible? Questions generate ideas.
Inge has been drawn to self-expansion since 1984. She read books, was involved in book clubs for personal growth, joined many courses, and networked with like-minded people. Her continued curiosity about the question ‘what would I love’ gained traction after she closed the import business. She became certified as an Integrative Nutrition Health Coach in 2015 and started working with clients through Community Action Duluth and Safe Haven (a center in her town that provides services to women, whose lives have been affected by physical, emotional, sexual, and economic abuse).
During this working partnership; guiding and workshopping participants, she witnessed the impact of fear and worry on people’s well-being. Inge experimented with a different strategy by introducing the question: WHAT WOULD I LOVE? The feedback she received brought Inge to the next path of understanding – someone’s wellbeing reflects what one loves and worries about. That’s when Inge decided to and pivoted into Life Coaching, providing transformative guidance for her clients to serve a vision of the life they are inspired to and love to live.
Inge’s teacher says, “The quality of our life is framed by the quality of questions we are willing to ask.” Most of us learn to ask very weak questions of the Universe →What do I think I can do? What does my bank account say I can do? What does my current job say I can do?
Since then, Inge has deepened her understanding and the implementation of living from this generative state and vibration: WHAT WOULD I LOVE? She’s certified as a Passion Test Facilitator, a DreamBuilder Coach, and a Life Mastery Consultant.
Inge lives in Duluth, Minnesota, with her husband and a sassy cat named Coco.
Resource Links:
Website: Website: www.ingemaskun.comWorkshop: https://ingemaskun.com/eventsInsight Gold Timestamps:
01:59 My mom died when I was 6
06:36 So it opened my mind and I said, I have a choice
07:52 Until I landed on the dream building program, and it changed everything for me
10:49 How many of us adults were actually introduced to the idea
12:34 Where your attention is, energy flows there
14:06 I thought it was a great question, What would I love?
15:06 When you ask the question, you get the answers
16:58 I use the word...
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SEASON: 4 EPISODE: 26
Episode Overview:
Personal and business success boils down to how effectively you communicate. Anxiety, rambling, or the inability to connect, engage, and deliver a message effectively can hold you back or, even worse, tank your career. Identifying your unique strengths and speaking authentically, supported by a suite of skills, will help you speak confidently so you can be more effective.
To help us understand how we can level up our communication game, is best-selling author, speaker, trainer and coach, Deborah Shames.
Guest Bio:
Deborah is passionate about speaking and training. That’s why she wrote or co-wrote four books on communication and public speaking, including the business best-seller Own the Room.
And because Deborah ran a successful film company in Sausalito, CA. for fourteen years, she knows how difficult it is for women to stand out and succeed. Her latest book is Out Front: How Women Can Become Engaging, Memorable and Fearless Speakers. Deborah won the Author of Influence award for this book from the National Women of Influence organization. She walks the talk by speaking regularly across the country to motivate and inspire professional women.
Deborah has coached and trained thousands of professionals from all industries to communicate more effectively. Her work has supported A-list performers in television and film, CEO’s of major corporations, gold-medal Olympians, and political candidates. Her clients also include professionals in finance, law and insurance.
Deborah ran the successful Calabasas group of a national business organization and was awarded “Consultant of the Year” by the Los Angeles Business Journal.
Deborah uses her experience directing over sixty award-winning films to make her business clients more genuine, effective, and successful. It doesn’t matter whether they are delivering a keynote address, speaking to a Board of Directors, or pitching for new business. Deborah donates her time training MBA candidates in presentation skills at UCLA, Pepperdine, USC and Cal Lutheran, as well as executives of non-profits to increase their fund raising. Her personal goal is to prepare women, from Millennials to seasoned veterans, with the skills they need to be out front.
Resource Links:
Website: https://eloqui.biz/Product Link: https://eloqui.biz/products/Insight Gold Timestamps:
01:26 One of my favorite early jobs was as the communications specialist on the Menominee Indian Reservation
03:00 You say that everything communicates something
03:59 When people are listening to you, if you don't give them specifics and visual specifics….
05:59 Anxiety is a tool to keep you sharp and focused
07:31 It's a challenge for both because people follow old models
09:33 You've got to hook people with the opening and especially with the close
10:06 You say that intention, when we speak, is essential
11:44 I have 500 active verbs that if your listeners want to email me, I'll send them [email protected]
13:44 Here's another simple one: You bridge when you have 15 minutes before you go on
15:03 If you've got butterflies, someone told me one time, get them flying in formation
17:26 Work off an outline
18:07 Keep that ability to think on your feet with some anxiety
22:04 Whether it’s virtual or real, never use PowerPoint for your open or your close
22:47
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SEASON: 4 EPISODE: 25
Episode Overview:
In today’s complex workplace we have a myriad of people with skill sets and attributes that all contribute to the value of the business. One subset of people in the workplace are the neurodivergent.
My guest today is here to help us understand how neurodivergent people function, how their superpowers add value to the organization, and how we can create an environment where they can thrive. Join me now for my conversation with entrepreneur, speaker, and business strategist, Eryn Anitavi.
Guest Bio:
Eryn Anitavi is an autistic and creative visionary with a passion for strategy, an appreciation for a good cup of tea, and a commitment to build a life she doesn’t need a vacation from. Seattle is home as the clan mom to a collection of young adults...some of whom are definitely hers, some of whom are mostly hers, and some that come and go freely, but they're cool, so it's okay.
Her innovative venture, Sapphire Partners, serves fellow visionaries and executives through premier, executive support and chiefs of staff, as a managed service in a fractional or full-time capacity, remote, hybrid, or in-person.
In addition, her Sapphire Academy is a proprietary and intensive training curriculum for high-level executive support, built for admins of any skill level, or those who are doing a career pivot into the highly specialized world of executive support. With its flexible framework model, students learn the skills and insights needed to ‘systematize the abstract'.
Resource Links:
Website: https://choosesapphire.com/Product Link: https://choosesapphire.com/high-impact-solutions/Insight Gold Timestamps:
04:32 Within neurodivergency
06:45 What would you say are some of the superpowers?
06:56 Where you have the superpower, you also have kryptonite
11:02 Neurodivergent info dumping
12:17 Neurodivergency, it's a language
14:56 Knowing the neurodivergent tendencies will give you the night vision goggles
16:01 Bridging the gap
16:44 When you build for the minority, you make it better for the majority, but if you build for the majority, you alienate the minority
20:35 And I'm like, wait a second, why are you doing it that way?
22:38 The one-to-one peers is significantly hard
25:06 A hiring process and work environment that attracts and empowers neurodivergent talent
27:17 You built a company supporting neurodivergent executives
28:45 There's kind of this gap between actionable strategies and holistic wellness
30:44 What are some self care practices or productivity hacks that you rely on
31:31 Body doubling is also a growing thing within neurodevelopment
32:58 Group doubling
34:02 In just neurodivergency, we'll experience some form of trauma or violence before the age of 21
Connect Socially:
LinkedIn: https://www.linkedin.com/in/eryn-anitavi/
LinkedIn Business: https://www.linkedin.com/company/choose-sapphire-partners/
Facebook: https://www.facebook.com/ChooseSapphire
X Twitter: https://x.com/EAnitavi
YouTube: https://www.youtube.com/@Eryn_Anitavi-Sapphire_Partners/videos
Instagram:
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SEASON: 4 EPISODE: 24
Episode Overview:
In today’s fast-paced world, it is easy to feel overwhelmed, stuck, or lost on the path to personal growth and self-improvement. Breaking through your limitations to achieve your goals can seem impossible.
My guest today says that by changing your mindset, growing emotionally, mentally, spiritually, and breaking bad habits is the way to a more fulfilling and purpose driven life. Join me now for my conversation with Joe Rivera.
Guest Bio:
When it comes to life’s ups and downs, Joe has been there and done that. He went from earning 7 figures a year to losing it all while hitting rock-bottom after battling substance abuse. As a result of achieving sobriety and happiness, Joe has bounced back and is hitting the ground running. Based on what he learned from rock-bottom and on his upward path to success, he’s created a road map that empowers top-earning professionals who are feeling exhausted and powerless.
Joe’s system uses simple steps to align an individual’s mind, body, soul, and finances to achieve ultimate productivity and fulfillment.
Joe was inspired to become a life coach and a motivational speaker simply because he knows what it’s like to hit a wall of exhaustion and lack direction. He knows that there are millions of people out there that have their own personal struggles and are going through something similar to what he went through. Joe’s goal is to empower individuals across the nation to use their own resilience to make their own comeback story.
Resource Links:
Website: https://www.withjoerivera.com/Product Link: https://www.withjoerivera.com/servicesInsight Gold Timestamps:
02:53 My life goes dark and becomes completely unmanageable
03:49 I said, I don't want to do this anymore, sis
05:55 Being rich, but spiritually bankrupt, is not fun
08:11 Spirituality is also about walking and living in your purpose
10:15 Are there strategies for handling that procrastination
12:28 You put your goals together and you lost some weight
13:32 Realizing that your past doesn’t define you
15:20 If you're learning from those failures….
17:18 Lead by example and show them
20:06 How do we manage that diverse workforce as leaders?
21:06 How do I communicate with each of those different generations?
22:35 The power of vulnerability
23:26 Vulnerability doesn’t show weakness
25:00 Imagine you were told you only had one year left to live. What would you be doing?
26:36 Building a support network is absolutely vital
28:12 Fail stands for: First Attempt In Learning
28:19 Procrastination is the grave in which opportunity is buried
Connect Socially:
LinkedIn: https://www.linkedin.com/in/joe-rivera-0a27b311b/
Facebook: https://www.facebook.com/withJoeRivera
Twitter: https://x.com/w_Joe_Rivera
YouTube: https://www.youtube.com/@reforgeacademywithjoeriver6288
Instagram: https://www.instagram.com/withjoerivera/
Email: [email protected]
Sponsors:
Rainmaker LeadGen Platform Demo:
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SEASON: 4 EPISODE: 23
Episode Overview:
In a dynamic business landscape, growth relies on relevant data from your customer interactions and marketing insights. Employing Strategic CRM strategies to collect that data, will boost efficiency, enhance your performance, and help you convert more leads into loyal customers.
Navigating the crowded sales enablement technology marketplace can be daunting. To help us understand what we should focus on to improve our productivity and optimize the sales process is my guest, Jason Kramer.
Guest Bio:
Jason Kramer is the founder and CEO of Cultivize, a consulting firm specializing in B2B lead nurturing strategies and “Done for you” custom CRM implementation. With over 20 years of experience in marketing and business development, Jason has worked with renowned brands like Virgin Atlantic Airways and Johnnie Walker. He began his career as a designer, later establishing a boutique agency where he helped launch numerous small businesses.
In 2018, Jason founded Cultivize to empower organizations by connecting customer data with marketing campaigns and sales activities, helping them convert leads into loyal customers. His team focuses on improving collaboration between sales and marketing, identifying warm leads, and optimizing the sales process.
Jason is passionate about helping businesses grow through strategic solutions that streamline the customer journey. He lives in New York with his wife, two children, and two dogs, enjoying family time and boating on the Hudson River when he’s not driving client success.
Resource Links:
Website: https://cultivize.com/Product Link: https://cultivize.com/sharpspring-platinum-certified-partner/Insight Gold Timestamps:
02:56 I built a business for 16 years helping service based businesses with branding, web development
04:52 If they get a no or a maybe they don't know what to do
06:31 Education comes in a different form depending upon the business
07:14 The flip side of nurturing is about the engagement
08:39 What you have to really consider is how long the typical sales process is
10:05 The nurture part
13:34 There's often a misperception
16:50 The CRM Fit Assessment
18:18 How good is the support
21:32 What are the pain points you're having now
23:35 Pipeline leakage, you talk about as a common CRM challenge
25:51 I’m a really big proponent of creating automated reminders for salespeople
26:40 The silos within organizations and companies
28:00 If they're logging their activity in the CRM….
30:54 If I don't find that in my initial call with a prospective client, we probably won't work together
33:05 Afterthelead.com
Connect Socially:
LinkedIn: https://www.linkedin.com/in/jasonleighkramer/
FaceBook: https://www.facebook.com/cultivize/
Twitter (X): https://x.com/cultivize
YouTube: https://www.youtube.com/@CRM-advisor-implementor
Resources:
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SEASON: 4 EPISODE: 22
Episode Overview:
The workplace is changing and changing rapidly, creating chaos, increasing our stress, and causing burnout. To thrive in today’s marketplace, we must level-up our emotional intelligence, strengthen our resiliency, and manage the extreme stress in our personal and professional lives to avoid burnout.
My guest today will share his insights and strategies so that we can learn, laugh, and grow amongst the chaos. Please join me for my conversation with award winning speaker and workshop facilitator, Kit Welchlin.
Guest Bio:
A born public speaker and trainer, Kit Welchlin began public speaking at the age of 9 in 4-H. By 16, he was organizing and facilitating presentations on leadership, citizenship, community service and motivation for the 4-H and Future Farmers of America.
Kit Welchlin purchased his first manufacturing company at age 21, and by 26 was CEO and Chairman of the Board of three manufacturing companies in three states. He’s been an instructor with the Minnesota State Colleges and Universities, where he has been repeatedly nominated Outstanding Faculty. He is a Professional Member of the National Speakers Association.
Kit has a B.S. Degree in Speech Communication, Business Administration and Political Science. He earned an M.A. Degree in Speech Communication and Business Administration.
Resource Links:
Website: https://welchlin.comProduct Link: https://welchlin.com/products/Insight Gold Timestamps:
04:08 How are you seeing emotional intelligence come in to the workplace?
05:42 One of the things on my handling difficult people presentation….
06:42 Being nimble and being agile is very important
08:47 People don't mind change, they just don't like being changed
09:32 When we talk about chaos and change
11:17 The key is to discuss the continuities
12:45 Goals versus desired outcomes
14:16 Quickness, quantity, and quality
15:56 The desired result is the hope or aspiration of how things could turn out
19:22 There's about 16 different reasons why people procrastinate
21:25 If we make this decision or take this action, what could go wrong?
22:26 What roadblock am I putting up on myself that may or may not be real?
24:21 Would that be their fault, or is that just a situation they find themselves in?
26:54 I think empathy is probably the hardest soft skill to develop
28:08 Effective work relationships really help us manage stress
29:59 It really comes down to we need to be well fed, well rested, and well exercised
30:11 There's five criteria to an exercise program that will work if we put it to work
31:00 We have to have physical remedies to reduce stress
32:16 I always tell people that kind of feel stagnant in their careers….
34:40 If you want to learn, you want to laugh, and you want to grow, get Kit Welchlin
Connect Socially:
LinkedIn: https://www.linkedin.com/in/kitwelchlin/
Facebook: https://www.facebook.com/kwelchlin
Twitter: https://twitter.com/kitwelchlin?lang=en
YouTube: https://www.youtube.com/c/KitWelchlin
Email: [email protected]
Sponsors:
Rainmaker LeadGen Platform Demo:
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SEASON: 4 EPISODE: 21
Episode Overview:
Let’s face it, running and growing a business as an entrepreneur in today’s competitive marketplace can be daunting. Whether it's operational challenges, differentiating yourself from the competition with your products or services, or evolving from just surviving to thriving, is the goal for every entrepreneur or business professional.
If you are ready to level up your business, smash through your ceilings to reach business mastery and life success, then you are going to enjoy my conversation with High Performance Entrepreneur, best-selling author, and business coach, Marty Park.
Guest Bio:
Marty Park is a rare breed. At the age of 21, while most students are neck-deep with homework and weekend plans, Marty was running his first company, with 8 staff members on payroll. Since then, he has owned and operated over 13 companies, across industries from software to restaurants, audio production to marketing – he has become an expert at business growth and the personal growth that comes with it.
As well as being an accomplished entrepreneur, Marty is an award-winning business coach and has been involved in the launch, growth, restructuring or financing of a multitude of companies internationally, working with clients to conquer adversity, transform their performance and achieve their ultimate vision of success, in business and in life.
As a serial entrepreneur and veteran business coach, Marty has identified strategies, ideas, and specific actions that can help anyone create a better business and a better life. As a speaker his stories are real, relevant, and the tools and tips he shares are purposeful and immediately implementable.
Resource Links:
Website: https://martypark.com/Website: https://evolvebusinessgroup.com/Website Resources: https://evolvebusinessgroup.com/business-resources/Product Link: https://martypark.com/tiger-by-the-tail-book/Insight Gold Timestamps:
02:20 I’ve always had a business running on the side
04:16 I think there's a bit of a rebound effect and I call it sort of the hybrid period
05:52 I grew up in a house where being in sales was a really positive thing
07:54 How do you get excited about insurance?
09:29 Failure really wasn't failure
11:08 They're just out telling their story and they start to have some success
13:13 Too often, one of the pitfalls is….
15:34 How important is it for us to have a third party, or an outside coach?
17:13 Knowing that they're going to be on a call or on a zoom meeting creates accountability
17:29 Tiger by the Tail: 99 Secrets to Tame and Master your Business
19:06 How do we grow the business without it taking any more of your time?
21:16 Marketing might take 6 months to re-evaluate and re-adjust, but sales we can start to affect right away
23:20 Before you bring on additional people….
26:32 Connection between an entrepreneurial or a business professional's personal development and their business success
29:07 Innovation is such a huge foundational piece for good business
31:28 This word pivot drives me a little crazy
32:40 Results Rule was actually our new slogan
35:18 Profit Pulse
35:32 Evolve Business...
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SEASON: 4 EPISODE: 20
Episode Overview:
As sales professionals, the pressure to perform is unavoidable. One little mistake and you’ve lost what could have been a huge opportunity. Competition is fierce and abundant. Most of the common sales errors we recognize, but even some of the most seasoned sales veterans are unaware of some of the mistakes that are costing them valuable business.
Discover the ‘silent saboteurs’, that are costing you the sale, as you blindly make the same errors over and over. And as you do, you’ll find clarity that will empower you with endless earning potential. Join me now for my conversation with author, speaker, and coach, Jackie Rainforth.
Guest Bio:
As Founder & CEO of Rainmakers Business Solutions, Jackie Rainforth is a force to reckon with in the world of BUSINESS GROWTH. She is a global award-winning sales and leadership expert who earned the nickname “The Rainmaker” among her peers during her career of top sales performance spanning decades. She draws upon her wealth of real-world experience as a former corporate executive and highly successful entrepreneur and has a reputation as a trusted and reliable business partner, helping countless organizations achieve their revenue and performance objectives.
Jackie possesses in-depth knowledge in multiple areas of business and a variety of industries, but she is one of only 34 B2B Sales Speakers & Trainers registered in North America. Her background in the Residential and Commercial Construction Industry as well as Wholesale Distribution, Suppliers and manufacturers, plus her expertise in Social Selling and LinkedIn, allows her to offer the latest in tailored and cutting-edge training and keynote presentations to her clients.
Resource Links:
Website: https://rainmakersgroup.ca/Product Link: https://rainmakersgroup.ca/books/Insight Gold Timestamps:
03:05 You need to sell to personality types that you're talking to
05:24 I'm in agreement with you, I think it's all about process
07:09 The demand for emotional intelligence
08:43 There's so much coming at people these days
09:24 Ask more questions
11:05 If you're dealing with the owner, you have got to be on your game
13:36 It all comes down to benefits
14:15 You have to differentiate to elevate
15:20 You need to know how to network
19:47 I'm doing more and more video posts
21:17 I hired a dog walker, and talk about professional
23:25 When you talk about the wins, it motivates everybody else
25:04 Top performing athletes all have coaches
26:13 When you have complexity, you need a coach
28:27 A lot of great enablement technologies
Connect Socially:
LinkedIn: https://www.linkedin.com/in/jackierainforth/
Facebook: https://www.facebook.com/rainmakersbusinesssolutions
YouTube: https://www.youtube.com/channel/UC6JhjnZI8aw-GKNBInMIWtw
Instagram: https://www.instagram.com/jackierainforth/
Email: [email protected]
Sponsors:
Rainmaker LeadGen Platform Demo:
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SEASON: 4 EPISODE: 19
Episode Overview:
Life can be challenging. Each of us faces our own adversity. Sometimes, your stress can escalate to fear, anxiety, agitation, and even depression.
If you are looking for ways to help build resilience in yourself and others, lighten your load, and brighten your outlook, then you are going to enjoy my conversation with best selling author, therapist and speaker, Patricia Morgan.
Guest Bio:
Patricia Morgan is known as a spunky Seniorpreneur, who lightens your load and brightens your outlook. Patricia has spent the last four decades helping increase emotional resilience, mental health, and well-being. With a master’s degree in psychology, she provides practical stress-reduction, communications, and connection skills. Her counseling clients and audiences describe her as insightful, fun, and uplifting.
Her authorship includes several books comprised of, Return to Center: Simple Strategies to Navigate Distress, Depression and Disconnection, which was chosen as the 2024 Canadian Counselling Book award winner, and the Canadian best seller, Frantic Free: 167 Ways to Calm Down and Lighten Up. Her books are available on Amazon and on her website.
Patricia is a recipient of the YWCA & Global TV’s Woman of Vision award and The Canadian Association of Professional Speakers’ Spirit of CAPS award for her contribution to the speaking industry.
Resource Links:
Website: https://www.solutionsforresilience.com/Product Link: https://www.solutionsforresilience.com/product-category/books/Insight Gold Timestamps:
03:11 Most of us are living with some kind of childhood, a residual trauma
05:12 Well, here's the defining question
05:40 He endorsed the book: From Woe to Wow, How Resilient Women Succeed at Work
07:36 Self first, others second
08:02 There's a lot of perfectionism going on
11:07 The importance of emotional intelligence
13:12 Little girls, little boys, females are typically allowed a broader range of emotions
16:28 How does adopting a growth mindset contribute to the personal resilience?
18:09 What's the number one formula for success?
20:18 Oftentimes people are coming together to fill their own unconscious longings
21:53 Often in couples counseling, the conflict is, he wants it the way it was
24:23 What's one conventional stress management technique
26:06 The trick is the exhale longer than the inhale
29:24 Sleep is very much connected to mental health issues
31:22 Dreams are the unconscious knocking on your door
32:42 Watch your positivity to negativity ratio
33:15 Compliment people on their strengths
36:18 Return to Center: Simple Strategies to Navigate Distress, Depression, and Disconnection
Connect Socially:
LinkedIn: https://www.linkedin.com/in/patriciamorgancalgary/
Facebook: https://www.facebook.com/SolutionsForResilience
YouTube:
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SEASON: 4 EPISODE: 18
Episode Overview:
The way we do business has changed. The way we market and sell has changed. So why is it that there are still so many companies that rely on old strategies and tactics to generate new business?
If you are looking to level up your business development process, set yourself apart from the competition, and regain a competitive advantage, then you are going to enjoy my conversation with author and marketing expert, Jessica Embree.
Guest Bio:
Jessica Embree is an international bestseller and a marketing specialist with a passion for helping businesses grow. With a background in door-to-door sales at the age of ten, she developed a love for marketing, and understanding what drives people to make purchasing decisions.
As the Creative Director at Tulip Media Group, she specializes in both print and digital marketing strategies to help businesses build credibility, brand awareness, and customer retention. Her expertise lies in crafting impactful messaging that resonates with target audiences and implementing effective marketing campaigns that deliver results. With a strong focus on the story brand framework, she has successfully transformed businesses by simplifying their marketing strategies and increasing their revenue.
Resource Links:
Website: https://tulipmediagroup.com/Product Link: https://tulipmediagroup.com/smarketing/Insight Gold Timestamps:
01:16 I had my first business when I was 10 years old
02:48 People don't pick up the phone as much
04:10 Your emptiest inbox is your physical mailbox outside
06:35 I really enjoyed your book, Double Sales, Zero Salespeople
08:04 So one of the best ways to break through noise….
10:07 Where is your core customer and where can you service them the best?
11:21 Something that's in beta testing right now, which is SearchGPT
12:59 Are you putting out content that makes your agency or business credible
14:34 I want you to lean into AI, but I don't want you to depend on AI
17:17 So we're asking you, what are their main pain points?
19:35 Are you getting qualified leads from these keywords?
21:10 I really like your approach because….
23:00 You might have been burnt in the past with another marketing agency
24:27 A great example of that is actually a firetruck manufacturer we work with
26:35 We look at content of what's going to interest your reader
28:00 Is there a way to measure the readership or the impact?
29:24 I always like to tell clients, get your storefront ready
31:30 What's the secret to becoming preferred?
32:05 One of the chapters in the books is never stop optimizing your marketing
34:24 If you're looking for a competitive advantage, start reading
36:01 We can create some levels of engagement within print
37:34 At the end of the day, it's all about staying ahead of the competitor and standing out from the crowd
Connect Socially:
LinkedIn: https://www.linkedin.com/in/jessicaembree/
Facebook: https://www.facebook.com/TulipMediaGroup
Twitter (X): https://x.com/tulipmediagroup
Email:
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SEASON: 4 EPISODE: 17
Episode Overview:
Are you ready to supercharge your LinkedIn presence and transform your career or business with the power of AI? Today we have an absolute powerhouse joining us on the show. It’s my pleasure to introduce Mary Fain Brandt, a true expert in optimizing LinkedIn profiles and leveraging artificial intelligence for explosive business growth. Mary is the go-to guru for professionals looking to stand out in the digital landscape.
Her expertise spans from crafting magnetic LinkedIn profiles to implementing cutting edge AI strategies that propel business forward. So whether you’re an entrepreneur looking to make waves, a marketing pro aiming to stay ahead of the curve, or an executive seeking to amplify your personal brand, Mary’s insights are pure gold. Join me now for my conversation with Mary Fain Brandt.
Guest Bio:
For over two decades, Mary Fain Brandt has been a powerhouse in the training and facilitation world, amassing a wealth of experience that speaks volumes. With a portfolio of over 500 clients, Mary's ability to unlock LinkedIn's full potential is unmatched, making her the go-to expert you need.
Mary is also a Certified AI Consultant, diving deep into AI to deliver cutting-edge insights and strategies for her clients. Saving them hundreds of hours and thousand of dollars. Turning Chaos into Calm and freeing them up to do the work they love [not all the boring mundane behind the scenes tasks!]
Resource Links:
Website: https://www.masteritwithmary.com/Product Link: https://www.masteritwithmary.com/aiservicesInsight Gold Timestamps:
03:21 I had no idea how to start a business, really self-taught
04:31 I just dove all in to learn how to use LinkedIn
08:02 What are the biggest mistakes or challenges that you see
09:32 My tagline is, I take you from boring to badass on LinkedIn
11:45 Personal branding can convey who you are and what you do
13:11 After 2020, one of the biggest changes, what happened on LinkedIn….
15:48 Stories sell, facts tell
17:26 When's the right time to do maybe a text only
18:53 Say what you need to say
20:21 I’m not a fan of emojis all over LinkedIn, those belong on Instagram
24:26 Can you share a success story….
25:38 I think everyone's heard of AI, not everyone's embracing it
27:08 Chat GPT just hit 100 million users
28:24 You call it a level up and elevate tool
29:15 A LinkedIn newsletter is a great marketing tool
31:16 Do not “Pitch-Slap” someone in a DM
33:42 If you don't have a brand, start there
34:02 You have to stay top of mind, and tip of tongue in today's world
Connect Socially:
LinkedIn: https://www.linkedin.com/in/maryfainbrandt/
LinkedIn Post Mentioned : Do Not Pitch Slap People in a DM
Podcast: https://scaleupbusiness.buzzsprout.com
Instagram: https://www.instagram.com/maryfainbrandt/
Freebies:
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