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Canadian-owned restaurants with American-sounding names are in a bit of a pickle these days, with Canadian pride on the rise due to Trump's tariffs. Think Boston Pizza, New York Fries and St. Louis Bar and Grill—all 100 per cent Canadian, but now they've got to figure out how to navigate the new "buy Canadian" push. In our latest episode, we talk to Jeff Swystun, author of Why Marketing Works, about how they can crack this tough nut. Then, we chat with Royal Nasager, VP of Marketing & Strategic Partnerships at Aegis Brands Inc., the parent company of St. Louis Bar and Grill, about the creative and cheeky way they're making sure everyone knows St. Louis is Canadian and proud of it. They might have found the secret sauce.
Join hosts Eleanor Coopsammy and Geoff Kirbyson for the latest Manitoba Inc. episode.
Follow Manitoba Inc. on LinkedIn and visit us at manitoba-inc.ca.
Interview with Jeff Swystun: 1:40
Interview with Royal Nasager: 12:29This episode is brought to you by MNP - Wherever business takes you.
Copyright 2025 Geoff Kirbyson Ink. All rights reserved.
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U.S. tariffs on Canadian products continue to dominate business news in Manitoba. On this episode, we dive into the auto sector with an exclusive interview with Steve Chipman, president & CEO of Birchwood Automotive Group, who provides a unique perspective on the pending rise in vehicle costs and how to navigate unpredictability in these unprecedented times. Then we head to Lake of the Woods Brewing Company’s taproom for our first installment of a regular segment we like to call: What We're Drinking.
Join hosts Eleanor Coopsammy and Geoff Kirbyson for this new episode.
This episode is brought to you by MNP - Wherever business takes you.
Follow Manitoba Inc on LinkedIn and visit us at manitoba-inc.ca.
Interview with Steve Chipman: 1:27
What We're Drinking with Lake of the Woods Brewing Company: 15:36
Copyright 2025 Geoff Kirbyson Ink.
All rights reserved. -
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Time for tariff talk: The Manitoba Inc. Podcast launches with an important discussion on the impact of U.S. tariffs on Manitoba's economy. We hear from Ash Modha of Mondetta Clothing on how businesses are adapting, and Minister Terry Duguid shares insights into the federal government's response.
Join hosts Eleanor Coopsammy and Geoff Kirbyson as we try to understand the potential repercussions of tariffs on Canada.
This episode is brought to you by MNP - Wherever business takes you.
Follow Manitoba Inc on LinkedIn and visit us at manitoba-inc.ca.
Why did we launch a podcast? 1:56
Interview with Ash Modha: 6:16
Interview with Terry Duguid: 16:57
Copyright 2025 Geoff Kirbyson Ink.
All rights reserved.
