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Vlada Lotkina noticed something wrong at her daughter’s school.So she built the solution and sold it for 8-figures.It’s called ClassTag, and it’s a platform where teachers, parents and school administrators can communicate and send out announcements. No flyers, no ridiculously long emails…My favorite part is that she’s a Mixergy listener herself. She literally called a previous guest of mine and got him to invest before her business took off.
Vlada Lotkina is the co-founder and CEO of ClassTag, an edtech platform that simplifies communication between teachers and parents. She grew up in Ukraine and watched as her father pursued entrepreneurship during the fall of the soviet union. As a mother in the U.S., her own frustrations with poor school-parent communication inspired her. She eventually exited ClassTag for 8-figures.
Sponsored byGusto – The easy payroll and benefits software the Mixergy interviewees love.
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Adam Robinson struggled to compete with MailChimp.So he built software that’s too dangerous for them to build.Businesses that use Retention.com can instantly grab email addresses from anonymous website visitors — even if they never fill out a form.To promote his software he made himself into one of the few interesting follows on LinkedIn by picking fights, bringing drama and adding production values.
Adam Robinson is the founder and CEO of Retention.com, which identifies email addresses from anonymous website visitors.
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He previously worked in finance but launched the email marketing company Robly after the 2008 financial crisis jeopardized his career.
Following an 8-figure exit, he bootstrapped retention.com to over $21M in ARR.Gusto – The easy payroll and benefits software the Mixergy interviewees love.
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Brent Underwood had a business idea: buy an abandoned town and turn it into a tourist destination.It didn’t work. Mostly because he tried running it remotely.Then he moved in. He started looking around, diving into old mines, and finding old treasures.He shot video of what he saw and of his renovations. That got hugely popular on social media, helped him raise money and allowed him to fund his project. It’s all in his book, Ghost Town Living, and in this interview.
Brent Underwood is the founder of Cerro Gordo, an ambitious project aimed at reviving a historic ghost town into a tourist attraction and real estate opportunity. Outside of his entrepreneurial endeavors, Brent has a passion for history, hospitality, and the unique storytelling of the American West, all of which play a central role in his current venture.
Sponsored byGusto – The easy payroll and benefits software the Mixergy interviewees love.
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Ryan Deiss’s business was too chaotic to grow beyond a few team members. So he tried creating SOP’s, you know those how-to docs that every business is told to create, but few people end up using.He figured there had to be a better way. Through experiments with he came up with “an operating system for companies.” He says this approach helped him grow to over a dozen different companies which last year did revenue in excess of $200 million.He explained his process in his book Get Scalable: How to Create an Operating System for Your Business, and in this interview.
Ryan Deiss is the founder of DigitalMarketer and The Scalable Company. His most recent book is “Get Scalable: How to Create an Operating System for Your Business.” Despite the fact that he built a massive online community and offline event business, he’s so shy that we rarely see him at events here in Austin.
Sponsored byGusto – The easy payroll and benefits software the Mixergy interviewees love.
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He built Art.com through the early days of the internet, despite the dotcom bust, and through heavy competition….After all that work, the company sold to a much bigger company….And that’s when the lawsuit came.You’ll hear how Joshua Chodniewicz built that business and how his latest business, Fundify, is changing startup investing by making it super-simple.
Joshua Chodniewicz is the founder of Art.com, a pioneering online platform for art and wall décor. He is deeply passionate about entrepreneurship and enjoys discussing business strategies and ideas with his sons. Currently, Joshua is leading Fundify, focusing on democratizing startup investments.
Sponsored byGusto – The easy payroll and benefits software the Mixergy interviewees love.
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Allbirds were the sustainable shoes known to be worn by Marissa Mayer, Jennifer Garner, and every dude I knew when I lived in San Francisco. How did the company get so big and where is it now? I invited the founders Tim Brown and Joey Zwillinger to talk about it.
Tim Brown and Joey Zwillinger are the founders of Allbirds. Previously, Tim was a footballer and business student. And Joey specialized in biotech and renewable materials.
Sponsored byGusto – The easy payroll and benefits software the Mixergy interviewees love.
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This founder found a niche that Airbnb didn’t reach and rode it to $6 million in revenue.Steve Satoru Naito’s Anyplace, accommodations come with big monitors, high-speed internet, an office setup, ergonomic chairs, webcams, and key lights, all tailored to create an optimal environment for remote work and zoom calls.In this interview, you’ll hear Steve’s entrepreneurial journey from Japan to Silicon Valley, the unique business model that sets Anyplace apart, and strategies for customer acquisition and retention in the competitive accommodation sector.
Steve Satoru Naito is the founder of Anyplace, which offers monthly, furnished accommodations designed for remote work. Originally from Japan, he moved to San Francisco to pursue his entrepreneurial dreams, and he has a background as a tech reporter for TechCrunch Japan.
Sponsored byGusto – The easy payroll and benefits software the Mixergy interviewees love.
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My vision for this interview was to hear Noah Kagan’s process for launching companies, like the $80+ million / year AppSumo – the process he wrote about in his book, Million Dollar Weekend.We did that. You’ll hear his step-by-step business launch process.But, when I asked him how he was proving his process, he told me he was creating an alternative to Docusign and started asking me about the problems I have with it. I got so angry listing my problems that I told him I’d fork up whatever money he wanted to buy his alternative.
Noah Kagan is the founder of AppSumo, which provides entrepreneurs deals on software and other tools. He’s also a popular YouTuber whose channel just broke 1 million subscribers and the author of “Million Dollar Weekend.”
Sponsored byGusto – The easy payroll and benefits software the Mixergy interviewees love.
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Video Husky started with a challenge. Justin Tan challenged himself to get 10 customers in 90 days for his new venture. The company grew to over $1 million in annual sales by providing flat fee remote video editing services.In this interview, we explored how he found his initial customers, how he pivoted to more profitable customers, and the inner-workings or running a subscription-based service business.
Justin Tan, the founder of Video Husky, has navigated the intricacies of growing a video production company from a simple 90-day challenge to over a million in revenue. Outside of his entrepreneurial ventures, Justin enjoys competitive gaming, having reached the top 20 percent of players worldwide in Age of Empires.
Sponsored byGusto – The easy payroll and benefits software the Mixergy interviewees love.
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When I interviewed founders of online courses and asked about their communities, they often said they host them on Facebook. “That’s where everyone is” was the answer. Sometimes they’d use Slack, but FB was dominant. So how did Circle break through? That’s what founder Andrew Guttormsen & I breakdown.
Andrew Guttormsen is the Co-Founder of Circle.so, a modern community platform for creators. Prior to founding Circle, he spent nearly five years at Teachable, where he joined as the seventh employee and led a 15-person growth and marketing team, helping to grow the company’s monthly recurring revenue from $10K to over $25MM in annual recurring revenue.
Sponsored byGusto – The easy payroll and benefits software the Mixergy interviewees love.
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They used TikTok to promote their podcast, but podcasting is painful. There’s no discovery. It’s hard to grow. And there’s little audience feedback. Meanwhile, their short videos took off. This is the story of how the Our Future creators grew their short video business, generated revenue and sold it to Morning Brew.
Michael Sikand and Simran Sandhu are the founders of Our Future, a media company dedicated to inspiring young entrepreneurs. Michael, with a background in finance and a passion for storytelling, has played a pivotal role in shaping the company’s strategic vision. Simran, bringing expertise in digital media and content creation, has been instrumental in driving the brand’s innovative approach and expansive growth.
Sponsored byGusto – The easy payroll and benefits software the Mixergy interviewees love.
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The clearest line to a business success is solving big pain. That’s what Benny Rubin did. Senders.co, optimizes email deliverability for businesses. You’ll hear how he came up with his business idea, how he got clients, why he left the business and why he’s back. And Benny will give you some suggestions for getting better results from your email campaigns.
Benny Rubin is the founder of Senders.co, which specializes in email deliverability solutions, focusing on technical service and scalable business growth.
Sponsored byGusto – The easy payroll and benefits software the Mixergy interviewees love.
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How did Ali Abdaal reach over 5 million YouTube subscribers? How did he build his business? what insights can he offer to aspiring content creators? You’ll hear about that and about his new book, Feel-Good Productivity.
Ali Abdaal is an ex-doctor turned YouTuber, Podcaster, entrepreneur and author. His book is called Feel-Good Productivity.
Sponsored byGusto – The easy payroll and benefits software the Mixergy interviewees love.
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Before we started, I asked Alyssa Ravasio, why she didn’t model her company on other marketplaces. “Why don’t you encourage more people to buy land near national parks and turn them into campgrounds that they list on Hipcamp? It’s a good way for entrepreneurs to make money and for Hipcamp to grow your inventory.”She didn’t seem happy with my suggestion.Alyssa is trying to preserve nature and get more people into it, not “capitalize” on nature. Still, her business is growing. This is the story of why and how she did it.
Alyssa Ravasio is the founder of Hipcamp, the comprehensive resource for discovering and reserving unique tent camping, RV parks, cabins, treehouses, and glamping.
Sponsored byGusto – See how easy payroll and benefits can be.
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Jess Mah was listening to my interviews when I first connected with her, just like you are now. We got to know each other and I invested in her first startup, indinero. It aimed to take on Quickbooks, before pivoting to bookkeeping services.After watching her grow as an entrepreneur and pilot, we lost touch for years. We recently reconnected and I learned she’s now the founder of Mahway, which launches companies with moonshot ambitions.
Jess Mah is the founder of indinero, the tax, financial and bookkeeping company, and of Mahway, a venture builder that aims to create innovative, industry-changing, billion-dollar businesses that improve the world.
Sponsored byGusto – The cloud-based payroll, benefits, and human resource management software Mixergy interviewees use.
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Hiring has been a huge issue for me. And in a past interview with Cameron Herold, I brought it up because he’s the founder of the COO Alliance, the world’s leading network for the second in command.I don’t get embarrassed by a lot of stuff. If you heard my interviews, you hear me get pretty frank about my flaws, my mistakes. But this issue is something I was embarrassed about. I think if I don’t hire somebody to be the second in command at Mixergy, I am probably going to collapse.So, that’s what today is about. It’s not so much an interview as it is a coaching call with the guy who knows hiring better than anyone else. You’ll get to hear what I learned and my hope is that you benefit from it too.
Cameron Herold is the founder of the COO Alliance, the world’s leading network for the second in command.
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Toptal – If you’re having trouble finding developers, Toptal is a network of elite pre-vetted software developers. You tell Toptal what you’re looking for, they search their network for the best people, they test the candidates, and then they present you with only the candidates who meet your individual needs. Once you pick someone you can start work with them the next day. They offer a no-risk trial period. Go to Toptal.com. Get the best of the best right now.
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A topic we don’t talk about on Mixergy is how to actually manage a company. I remember when I was in NYU as an undergrad I loved all my business classes, but management just didn’t feel like me. I always thought of the guys in Dilbert but entrepreneurs were the ones who were creating, the ones who were doing. Mixergy’s grown and I’ve been running it, but I have to be honest, I’m not doing a great job of running it. So earlier in the year, the Mixergy team said, “Andrew, go get a COO.” They kept challenging me. One of things that they told me to do was to talk to Cameron Herold.Cameron Herold was Chief Operating Officer at 1-800-GOT-JUNK? He is also the founder of the COO Alliance, the world’s only organization for those who are second in command.
Cameron Herold was Chief Operating Officer at 1-800-GOT-JUNK? He is also the founder of the COO Alliance, the world’s only organization for those who are second in command.
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About a year ago I realized that no matter how much effort we’ve put into my email list, I could never double the response rate. We kept growing it, but people were not using email much.So I started looking around for solutions and I started looking at bots. Bots are basically software that communicates with humans via a chat app. I came across one company that looked too good to be true. It’s called ManyChat. And I said, “I’ve got to find out who the founder is.”And today, Mikael Yang is the founder of ManyChat. Not only does the software work, but the intelligence behind the scenes of dripping out content, tagging people, interacting with people is brilliant.This whole space is still pretty young but it’s important to have this conversation because he’s gotten very far and because I want you to see the future of chat as a way of interacting with your customers.
Mikael Yang is the founder of ManyChat, a visual bot builder for Facebook Messenger with broadcasts, analytics, scheduled posting and many other features.
Sponsored byAcuity Scheduling – Acuity Scheduling helps businesses offer and manage their appointments online. With this tool, you’ll be able to automate your client bookings, cancellations, reminders & even payments without sacrificing you soul. Plus, automated reminders and follow-ups eliminate your no-shows, and incentivize repeat bookings. Get an exclusive 45-day trial at AcuityScheduling.com/mixergy
Toptal – If you’re having trouble finding developers, Toptal is a network of elite pre-vetted software developers. You tell Toptal what you’re looking for, they search their network for the best people, they test the candidates, and then they present you with only the candidates who meet your individual needs. Once you pick someone you can start work with them the next day. They offer a no-risk trial period. Go to Toptal.com. Get the best of the best right now.
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I’ll be honest with you. I felt guilt about an interview that I did years ago with today’s guest. This was back in, let me see here, 2013. I interviewed Sam Ovens about how he built up this consulting business and was teaching people how to do consulting.I thought maybe I got taken for a ride. It was too good to be true. Then I started hearing people who were in his program talk about how big the program is. Then I started hearing more and more people say they were in the program.I realized, “Actually maybe I underestimated the guy.” And the more research I did into it, the more I realized that was true. Then I went hat in hand and said, “Hey, Sam, can I interview you again on Mixergy?”Sam Ovens is the founder of Consulting.com, it offers online training programs to help everyday people start their own consulting businesses.
Sam Ovens is the founder of Consulting.com, it offers online training programs to help everyday people start their own consulting businesses. Sam’s hosting a free webinar which shows you in detail how to start your own consulting business, click here to register for the free training.
Sponsored byToptal – If you’re having trouble finding developers, Toptal is a network of elite pre-vetted software developers. You tell Toptal what you’re looking for, they search their network for the best people, they test the candidates, and then they present you with only the candidates who meet your individual needs. Once you pick someone you can start work with them the next day. They offer a no-risk trial period. Go to Toptal.com. Get the best of the best right now.
Pipedrive is a sales management tool for small teams with big ambitions. It visualizes one’s sales pipeline and helps to make sure important activities and conversations won’t get dropped. Salespeople really like it because it’s easy to use and intuitive. Managers like it because they don’t need to nag their team to use their CRM. It also sports built-in forecasting, integrations with other software such as Google Apps, MailChimp and Zapier and a powerful API.
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How does a former lawyer build a multi-million dollar company that teaches social skills.Jordan Harbinger is the co-founder of The Art of Charm, a company that teaches confidence and emotional intelligence.
Jordan Harbinger is the co-founder of The Art of Charm, a company that teaches confidence and emotional intelligence, and the host of The Jordan Harbinger Show, which interviews top performers, from legendary musicians to intelligence operatives.
Sponsored byLead Pages – Lead Pages took my most successful page and turned it into a product that you can use—which magically converts strangers into leads. So if you want to use the page that I use to collect email addresses, check out AndrewsWelcomeGate.com. It will work on your site no matter what your site is built on. Even if you have no site, you can use this URL to collect email addresses for your business. It’s AndrewsWelcomeGate.com.
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