The rise of American conservatism is the greatest modern example of cultural change in the Western world.
Over the past 70 years, a motley crew of suburban activists, libertarian businessmen, and political opportunists have radically changed America and its national values.
Red, White and Radical explores how they did it.
Based on the book Red, White and Radical: What Organisations can Learn about Change from the Rise of American Conservatism by Warrick Harniess.