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What is the ultimate combination that you need?
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Please pardon the audio quality as it was recorded live on Twitter Spaces.
This is a conversation between myself, Saba Karim, and Adam Soccolich (twitter.com/BestLiveAudio) on growth and marketing. At first, we riff on what marketing channels we like the best, how to reach out to people - and then bring up founders from the audience to tell us about their current growth plans as we offer them ideas on how to get their next customers.
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On this episode:
Three things to avoid when reaching out for help
And how to craft the perfect email: Connection Identification Admiration Question Introduction Reiteration Appreciation:
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Ali Tamaseb recently wrote Super Founders, a book that uses a data-driven approach to understand what really differentiates billion-dollar startups from the rest—revealing that nearly everything we thought was true about them is false.
Ali spent thousands of hours manually amassing what may be the largest dataset ever collected on startups, comparing billion-dollar startups with those that failed to become one—30,000 data points on nearly every factor: number of competitors, market size, the founder’s age, his or her university’s ranking, quality of investors, fundraising time, and many, many more.
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A discussion on ideation, validation and passion – with Andrew Hutton, CEO and Co-founder of Day One, and Heather Hartnett, CEO and Founding Partner of Human Ventures.
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Naval gets asked questions from the audience and covers an array of topics like: Happiness and life, Curiosity and education, Life's most important decisions, Bitcoin, Ethereum, DeFi, blockchain, decentralized systems, NFT's, Building communities, social media, and media, Investing in Clubhouse, Work, leisure and entertainment, Simulations, Pineapples on pizza, and much more.
Read the full recap here: https://www.sabakarim.com/blog/2021/4/27/recap-of-naval-ravikant-on-clubhouse
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clearpitch42.com
INTRO
[__________], is my Xth startup.
I have [_____] co-founders and/or [_____] people on the team.
The HQ is in [__________], and we were founded [_____] months ago.
OVERVIEW
We’re focused on [____________________] (target audience),
that helps/solves [____________________] (problem),
by offering a [____________________] (solution).
CLOSING
To date, we’ve had [____________________] (traction)
ie. revenue > funds raised > users > PoC’s > LOI’s > signups > surveys
My ask is [____________________].
*SITUATIONAL
If you have time left or if you think it’s very relevant, two common additions are:
We are different/better than [__________] because of [__________] (competition)
The time is now because [__________] (market).
Note: If you’re in the early-stages of building and don’t have any traction, replace with:
My past experience/expertise is in [__________] which is why we’ll win. (relation) -
CORE
Lean Canvas - Business Plan – leanstack.com/leancanvas.
Pitch-Deck - Template Guide – sabakarim.com/pitchdeck.
Crunchbase - Company Insights Platform – crunchbase.com.
FounderSuite – Investor CRM – foundersuite.com.
Paperstreet - Investor Updates – paperstreet.vc.
EXTRAS
Investor pipeline workshop – toolkit.techstars.com/build-your-investor-pipeline.
Venture Deals – venturedeals.com.
SAFE Notes – upcounsel.com/safe-notes.
FAST Agreements – fi.co/fast.
Carta – carta.com. -
Free your mind from worries.
You’ve all heard the saying.
Time block to do things.
Surround yourself with mentors.
Say thank you.
If you’re not having fun, stop. -
Exit strategy Trillion dollar market Company valuation We don’t have any competition We know everything The first company that buys into our platform will dominate their industry We are going to be the next “Facebook” This is revolutionary We plan to be the Theranos of X industry
Not telling, because the best founders know what to leave out. -
8 suggestions to keep in mind to run a great event.
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Pro-tips to ensure you look good and can be found
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Don't just promote. Also:
educate inspire connect provide insight entertain show you're human throwback engage+ one more type of post that made me go viral over the weekend.
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So what do you know better than anyone else. Write about that.
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Come Up With An Idea → Prototype → Build MVP → Closed Beta → Launch → Launch Again
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Mistakes to avoid when getting on an investor call.
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You can't just create an event, tweet it out and expect people to come. You've gotta go through the paces and make as many touch-points as you can.
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No market need Ran out of cash The team
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