エピソード
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From my "8-Episode Remake for 2025" from my original podcast mini series I launched back in 2020 that turned Selling on Amazon with Andy Isom into one of the top Amazon podcasts in the world.
In this episode, I break down one of the biggest lessons I’ve learned in my Amazon FBA journey: Execution beats ideas—every time.
When I first started, I thought success came from finding a groundbreaking product idea. But I quickly realized that even an average product can outperform a "genius" one if you execute better than everyone else.
I’ll share my early mistakes, the mindset shift that changed everything for me, and a step-by-step approach to choosing and launching products in 2025.
You’ll learn why waiting for the perfect idea is holding you back, how to identify opportunities in "ordinary" products, and what great execution actually looks like on Amazon today.
Key Topics Covered:
Why execution matters more than the product idea How to identify high-potential "ordinary" products Practical steps to out-execute your competitionAll My Resources: https://www.andyisom.com
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From my "8-Episode Remake for 2025" from my original podcast mini series I launched back in 2020 that turned Selling on Amazon with Andy Isom into one of the top Amazon podcasts in the world.
In this kickoff episode of my updated Amazon FBA mini-series, I break down why now is still one of the best times to start selling on Amazon—even in 2025.
Discover the opportunities behind Amazon FBA, why it’s still one of the most powerful side hustles, but what it takes to succeed in 2025.I share key insights on how the Amazon marketplace has evolved, what’s changed since the early days, and why strategic execution beats a "perfect" product idea every time. If you’ve been thinking about starting an Amazon business or need the motivation to take the leap, this series is here to help.
Key Topics Covered:
Why Amazon is still a good opportunity in 2025 for the right people How beginners can start with minimal risk The mindset shift needed to build a sustainable side hustleAll My Resources: https://www.andyisom.com
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エピソードを見逃しましたか？
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In this Amazon Quick Tip, I answer the question: What is considered a good Click Through Rate?
⬇️ Click to view my available resources!
https://www.andyisom.com/
Sellerboard: http://sellerboard.com/?p=01393
SmartScout: https://smartscout.com/?fpr=andy71
Some products and resources mentioned in this episode may no longer be offered. Please visit my website or DM me on social media for currently available downloads, resources, and coaching programs!
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In this Amazon Quick Tip, I answer the question: How soon should I aim to have my LLC established?
⬇️ Click to view my available resources!
https://www.andyisom.com/
Sellerboard: http://sellerboard.com/?p=01393
SmartScout: https://smartscout.com/?fpr=andy71
Some products and resources mentioned in this episode may no longer be offered. Please visit my website or DM me on social media for currently available downloads, resources, and coaching programs!
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In this Amazon Quick Tip, I answer the question: What are the steps or checklist you go through when trying to increase your conversion rates on your listing?
⬇️ Click to view my available resources!
https://www.andyisom.com/
Sellerboard: http://sellerboard.com/?p=01393
SmartScout: https://smartscout.com/?fpr=andy71
Some products and resources mentioned in this episode may no longer be offered. Please visit my website or DM me on social media for currently available downloads, resources, and coaching programs!
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Topics this week include: Create A+ Content easily with generative AI tools, New customer service quality insights now available, Create percent-off price discounts with minimum discounted price floor
In the news links:
Marketplace Pulse Year in Review⬇️ Click to view my available resources!
https://www.andyisom.com/
Some products and resources mentioned in this episode may no longer be offered. Please visit my website or DM me on social media for currently available downloads, resources, and coaching programs!
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In this Amazon Quick Tip, I answer the question: What's the ideal timeline to start making social media content?
⬇️ Click to view my available resources!
https://www.andyisom.com/
Sellerboard: http://sellerboard.com/?p=01393
SmartScout: https://smartscout.com/?fpr=andy71
Some products and resources mentioned in this episode may no longer be offered. Please visit my website or DM me on social media for currently available downloads, resources, and coaching programs!
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Topics this week include: Amazon drone delivery takes off in Arizona, Updates to 2025 fees for Buy with Prime, Multi-Channel Fulfillment, Amazon Warehousing and Distribution, and Supply Chain by Amazon Managed Service, 2025 Updates to US Referral and Fulfillment by Amazon Fees
In the news:
Will Court Uphold TikTok Ban? What To Know As Ruling Expected This Week Wired Investors New York MagazineQuestions:
You have mentioned in previous calls about the opportunity within clothing/apparel. Can you elaborate more on this and where you are seeing opportunities based on your experience with students/clients. What are the pros and cons for going the apparel route as a new seller as opposed to non-apparel products? Where have you seen sellers find success in this category?⬇️ Click to view my available resources!
https://www.andyisom.com/
Some products and resources mentioned in this episode may no longer be offered. Please visit my website or DM me on social media for currently available downloads, resources, and coaching programs!
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In this Amazon Quick Tip, I answer the question: When would you suggest we start selling on other platforms if we just launched on Amazon 4 months ago?
⬇️ Click to view my available resources!
https://www.andyisom.com/
Sellerboard: http://sellerboard.com/?p=01393
SmartScout: https://smartscout.com/?fpr=andy71
Some products and resources mentioned in this episode may no longer be offered. Please visit my website or DM me on social media for currently available downloads, resources, and coaching programs!
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In this Amazon Quick Tip, I answer this question: How do you know when it's time to invest in a variation of your product versus investing in more inventory?
⬇️ Click to view my available resources!
https://www.andyisom.com/
Sellerboard: http://sellerboard.com/?p=01393
SmartScout: https://smartscout.com/?fpr=andy71
Some products and resources mentioned in this episode may no longer be offered. Please visit my website or DM me on social media for currently available downloads, resources, and coaching programs!
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Topics include this week include: Limited-time coupon fee reimbursement for new FBA selection, Drive ad engagement during Black Friday and Cyber Monday, We've updated our A to Z Guide for New Product Launches, Check out the new Consumer Search Trends & Insights Report
In the News:
Scott Needham’s Podcast episode Accio.com Helium10 Video SeriesQuestions:
I’ve been trying to think of a baby product that’s missing in the market and feel like I’ve found one but the exact thing doesn’t exist. If I wanted to create it, can you/your agency help with checking the demand and with designing it? Are you willing to price lower on TikTok than on Amazon? I'm afraid to price lower and potentially hurt Amazon ranking. Question for the Q&A: what is your recommendation for sourcing outside of China? Do you still recommend using Alibaba or are there other platforms that are better for other countries? How do you manage the returns that come back to your house. I feel like I am only getting a small portion of what Amazon is telling me they sent. I remember you mentioned at some point that you’re putting your agency focus towards the clothing side of Amazon. Would you still help with other categories?⬇️ Click to view my available resources!
https://www.andyisom.com/
Some products and resources mentioned in this episode may no longer be offered. Please visit my website or DM me on social media for currently available downloads, resources, and coaching programs!
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In this Amazon Quick Tip, I answer this question: I want to sell on Shopify where I can do TikTok Shop, etc. Is there something I should consider now when setting up my website?
⬇️ Click to view my available resources!
https://www.andyisom.com/
Sellerboard: http://sellerboard.com/?p=01393
SmartScout: https://smartscout.com/?fpr=andy71
Some products and resources mentioned in this episode may no longer be offered. Please visit my website or DM me on social media for currently available downloads, resources, and coaching programs!
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Topics this week include: Display videos across related product detail pages, Customer Loyalty Analytics dashboard, available in Seller Central
In the News:
Amazon Haul, Delivered a Little More Slowly⬇️ Click to view my available resources!
https://www.andyisom.com/
Some products and resources mentioned in this episode may no longer be offered. Please visit my website or DM me on social media for currently available downloads, resources, and coaching programs!
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In this Amazon Quick Tip, I answer this question: After Black Friday and Christmas, what's the next big selling holiday or date to consider?
⬇️ Click to view my available resources!
https://www.andyisom.com/
Sellerboard: http://sellerboard.com/?p=01393
SmartScout: https://smartscout.com/?fpr=andy71
Some products and resources mentioned in this episode may no longer be offered. Please visit my website or DM me on social media for currently available downloads, resources, and coaching programs!
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Topics this week include: Image Manager’s country-specific features give you more control over visuals, New AI ad tools launch at unBoxed, our flagship advertising conference, Percentage off coupons can now be applied on up to five items per order, FBA Export expands to new destinations, Brand Tailored Promotions enables advanced audience segmentation, Improving packaging for better sustainability
In the News:
Trump's election Amazon’s Shopping AI Is Confident and WrongQuestions:
I want to give a scenario in which in my first month selling I had $850 in sales for my product. I spent $75 on PPC advertising and Amazon fees were a shocking $474. That left me with a profit of $305. Can you explain at what point do these numbers start to switch where Amazon fees are not higher than your profit. I assume it's as simple as selling more product, however, I also feel like the more product I sell these Amazon fees are just going to stay higher. Maybe it's girl math :) but makes me feel stuck. I didn't know if you could help me make sense of the numbers.⬇️ Click to view my available resources!
https://www.andyisom.com/
Some products and resources mentioned in this episode may no longer be offered. Please visit my website or DM me on social media for currently available downloads, resources, and coaching programs!
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Donald Trump has been declared the winner of the 2024 U.S. Presidential election. He's publically announced dramatic increases on tariffs for China and other countries. In this episode, I dive deeper into how this could affect your Amazon business, especially if you source in China or are thinking about it...
If you'd like to learn more about what we're doing and stay on top of all the policy and market changes each week, check out my website www.andyisom.com to learn more about joining our online community.
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In this Amazon Quick Tip, I answer this question: What's the common order of financing options for new sellers?
⬇️ Click to view my available resources!
https://www.andyisom.com/
Sellerboard: http://sellerboard.com/?p=01393
SmartScout: https://smartscout.com/?fpr=andy71
Some products and resources mentioned in this episode may no longer be offered. Please visit my website or DM me on social media for currently available downloads, resources, and coaching programs!
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In this Amazon Quick Tip, I answer this question: What process do you take when forecasting inventory orders for Q4 and when do you open that inventory order?
⬇️ Click to view my available resources!
https://www.andyisom.com/
Sellerboard: http://sellerboard.com/?p=01393
SmartScout: https://smartscout.com/?fpr=andy71
Some products and resources mentioned in this episode may no longer be offered. Please visit my website or DM me on social media for currently available downloads, resources, and coaching programs!
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In this Amazon Quick Tip, I answer this question: What are the ways we can be better than Chinese manufacturer brands since we can't compete on price?
⬇️ Click to view my available resources!
https://www.andyisom.com/
Sellerboard: http://sellerboard.com/?p=01393
SmartScout: https://smartscout.com/?fpr=andy71
Some products and resources mentioned in this episode may no longer be offered. Please visit my website or DM me on social media for currently available downloads, resources, and coaching programs!
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Topics this week include: Use correct labels to help us identify Ships in Product Packaging items, Get a reduced Vine enrollment fee with FBA New Selection, Updated Product Bundling policy for consumables, Make product compliance easier with Compliance Fast-Track
In the News:
The New E-Commerce Innovation Imperative for Retailers⬇️ Click to view my available resources!
https://www.andyisom.com/
Some products and resources mentioned in this episode may no longer be offered. Please visit my website or DM me on social media for currently available downloads, resources, and coaching programs!
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