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You may be surprised to read that the Mind-Body-Spirit connection can show up and support your branding. (I know I was!) But once I sat down to discuss the topic with Erin Davis, it all clicked into place & made perfect sense! Erin shares how a strong brand strategy supports marketing on days you’re just not feeling it, how it makes content marketing easier, & even walks you through an exercise to identify or go deeper with your why-how-what of business. You know authenticity is critical to business success in 2024 & beyond—this conversation is the bridge that’ll help you embrace & embody what makes you you faster!
➡️ Get the full show notes here!
Connect w/ Erin:
Website
Supercharge your podcast show notes with SEO—and easily turn podcast episodes into blog posts with templates & training videos created by SEO podcaster & copywriter, Brittany Herzberg!
Get SEO to work for you—with done for you SEO Optimization from SEO copywriter, Brittany Herzberg. More details here!———
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Admittedly, I’m not the best at keeping up with all of the changes in the SEO world as they unfold. In just the last year, there have been Google updates, AI has taken off, & so much more. My happy place is in supporting CEO’s as they solidify their SEO basics, which is why I’m so grateful to have SEO pros like Laura Jawad around me! Laura joins me to share how generative AI is reshaping the SEO landscape, what we need to be paying attention to with user engagement, the importance of a robust digital ecosystem, & where to go once you’ve taken care of those SEO basics on your site. You’re not gonna want to miss this jam-packed conversation!
➡️ Get the full show notes here!
Connect w/ Laura:
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Supercharge your podcast show notes with SEO—and easily turn podcast episodes into blog posts with templates & training videos created by SEO podcaster & copywriter, Brittany Herzberg!
Get SEO to work for you—with done for you SEO Optimization from SEO copywriter, Brittany Herzberg. More details here!———
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Knowing what to tasks to prioritize in order to improve your SEO sounds… daunting. (I felt the same way when I jumped into SEO!) For those of us (🙌) with never-ending to do lists—both personally and professionally—adding something else like SEO doesn’t sound appealing in the least. Well… that’s before you hear my conversation with Sarah Light! That’s because as a mom of five & a business of her own, Sarah knows a thing or two about prioritization & productivity. (She also knows the power of SEO.) Not only is she joining me inside SEO & Grow 🌱 as a guest expert, we created this podcast episode so everyone could have access to a timeless SEO resource.
➡️ Get the full show notes here!
Connect w/ Sarah:
Instagram
Join SEO & Grow 🌱 — the group coaching program for CEO's who want to monetize their magic & stop giving ALL their precious time to the algorithm! (Join us for Month 1 & ensure your website SEO strategy is solid for just $400 🎉)
Get SEO to work for you—with done for you SEO Optimization from SEO copywriter, Brittany Herzberg. More details here!———
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There are so many benefits to business owners who take the time to optimize their website SEO strategy! It can help them spend less time on social media, attract more ideal clients, grow their email list—the list goes on & on. And that’s exactly why I want to introduce you to Laura Litwiller! She’s a Career Coach for Teachers and one of my recent SEO clients. In this conversation, you’ll hear why Laura decided it was time to improve her SEO, what she learned about keyword research, & how things look just 3 months later! Then Laura turns the tables & asks me questions about SEO!
➡️ Get the full show notes here!
Connect w/ Laura:
LinkedIn
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You’re wondering what exactly this SEO & Grow group coaching experience is all about & what to expect—and I’m here to tell you! In this quick lil solo episode, I’m taking you BTS of my newest SEO experience for entrepreneurs. This is a time-sensitive episode, so I suggest you throw me in 2x & click below to join the waitlist! I would love to see you inside 🎉
➡️ Get more info about SEO & Grow 🌱!
Mentioned Links:
Private SEO Podcast
SEO Sprint
Blogging email course
Podcast SEO Download
DFY SEO Optimization
SEO 1-off Call
Contact Brittany:
Voxer @beehere
Telegram @brittany_herzberg
Instagram
Email
Get SEO to work for you—with done for you SEO Optimization from SEO copywriter, Brittany Herzberg. More details here!———
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Case studies are an incredibly powerful marketing tool—especially for service providers. Think about it… it’s the one way someone gets to “try before they buy” with a service. Joining me today is Erin Ollila, a fellow SEO strategist & copywriter! She’s sharing the best ways to use case studies for your business, how to optimize them for SEO, if it’s better to create a case study as a blog post or web page, AND what data you should be tracking after you hit “publish.”
Connect w/ Erin:
Instagram
➡️ Grab all the links & resources mentioned in this episode here!
Supercharge your podcast show notes with SEO—and easily turn podcast episodes into blog posts with templates & training videos created by SEO podcaster & copywriter, Brittany Herzberg!
Get SEO to work for you—with done for you SEO Optimization from SEO copywriter, Brittany Herzberg. More details here!———
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🎉 This podcast is brought to you in partnership w/ Leah Bryant Co. -
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What do SEO & spiritual hypnotherapy have in common? Although they seem far apart, both exist to support entrepreneurs. All sorts of “issues” show up in business that are impacting our personal lives—and vice versa. If this is the first time you’re hearing about hypnotherapy, I hope you’ll stay & join me in this conversation with Leo Max! We touch on authenticity, marketing strategies, getting referrals, & what I’ve experienced during hypnotherapy with Leo.
➡️ Sign up for the next Group Hypnosis with Leo!
Connect w/ Leo:
Instagram
➡️ Grab all the links & resources mentioned in this episode here!
Supercharge your podcast show notes with SEO—and easily turn podcast episodes into blog posts with templates & training videos created by SEO podcaster & copywriter, Brittany Herzberg!
Get SEO to work for you—with done for you SEO Optimization from SEO copywriter, Brittany Herzberg. More details here!———
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Having a safe, approachable, fun way to put your focus on money will completely change your relationship to it! And that will show up in your bank account, personal life, and business. I would know—I’ve done this with support from Natalia Benson & her MWMM membership!
Finding a money mentor who spoke my language & was excited to hold my hand through the process has been life-changing. Truly! I’ve hit my highest revenue generating month while working with Natalia. But most importantly—I’ve completely transformed my relationship with money. I’ve addressed subconscious beliefs, stopped fearing my finances, & been able to learn about money through the lens of astrology.
I read all the books, but having a supportive space full of like-minded women was the catalyst I never knew I needed. Maybe it’s just the thing for you, too… Join Natalia Benson & I for this dual interview—I ask her Q’s about MWMM’s origin and methods & she turns the table to ask me about my experience inside the MWMM membership!
Connect w/ Natalia:
Instagram
Website
➡️ Grab all the links and resources mentioned in this episode here!
Supercharge your podcast show notes with SEO—and easily turn podcast episodes into blog posts with templates & training videos created by SEO podcaster & copywriter, Brittany Herzberg!
Get SEO to work for you—with done for you SEO Optimization from SEO copywriter, Brittany Herzberg. More details here!———
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Have you been feeling like the fun got zapped out of your marketing activities? I mean, not only did we not get the memo that as entrepreneurs we would need to get good at marketing—we felt pressured to do ALL the things! But according to Latesha Lynch, we can reevaluate our marketing channels & efforts based on our energy and the amount of fun we’re having.
Grab all the links and resources mentioned in this episode at: https://brittanyherzberg.com/blog/how-to-find-the-fun-marketing-strategies
Connect w/ Latesha:
Threads
Connect w/ Brittany:
Threads
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Specificity is Queen 👑 when it comes to social proof—especially during an online launch! You can get specific with testimonials, case studies, and hard data. That’s right! We’re talking cold, hard numbers, friend! And for this in-depth convo, I’ve got my fellow copywriter friend, Grace Fortune with me. She’s sharing what good, realistic testimonials look like, where to sprinkle in social proof during launches, and how to add personality to your social proof! Keep your notebook handy for this one!
Discover why you should bother with testimonials, hard data, & case studies for a launch.Uncover language Grace sees in testimonials that waves a great big red flag.Learn how you can add personality to your social proof.
With this episode you’ll be able to:
Links & Resources:
Testimonial Template + Training
Case Study Interview Questions
Connect w/ Grace:
Website
Instagram
Podcast
Related Episodes:
Social Proof w/ Chantelle
Pre-Launches w/ Brenna
Riverside Roundtable
Thanks for joining me on
Supercharge your podcast show notes with SEO—and easily turn podcast episodes into blog posts with templates & training videos created by SEO podcaster & copywriter, Brittany Herzberg!
Get SEO to work for you—with done for you SEO Optimization from SEO copywriter, Brittany Herzberg. More details here!———
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Social proof is one thing every entrepreneur needs—but also kinda dreads. (Possibly more than SEO…) But think about what happens if you have SEO in place → your ICA gets to your site & there’s no testimonial from a client. 👀 They’re gonna click away so fast, friend! Chantelle Andercastle is here to help you make sure that does NOT happen. She’s giving us the full 411 on all things social proof: what it is, how to ask for it, & what to do with it. This is a great conversation you’re not gonna want to sleep on!
Discover how to make it less awkward to ask for client testimonials.Uncover if you should even ask for testimonials or reviews.Learn the best way to phrase questions for testimonials or case studies.
With this episode you’ll be able to:
Links & Resources:
HoneyBook
Testimonial Template + Training
Case Study Interview Questions
Brittany’s 3/5 Profile Experience
Connect w/ Chantelle:
Website
Instagram
Related Episodes:
Ashleigh’s Case Study
Automate Testimonials w/ Colie
Thanks
Supercharge your podcast show notes with SEO—and easily turn podcast episodes into blog posts with templates & training videos created by SEO podcaster & copywriter, Brittany Herzberg!
Get SEO to work for you—with done for you SEO Optimization from SEO copywriter, Brittany Herzberg. More details here!———
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🎉 This podcast is brought to you in partnership w/ Leah Bryant Co. -
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Sharing your unique selling proposition (USP) is not enough to get hired, friend. So… what are you supposed to share instead? Well—think about your own vetting & buying behavior. What do you like seeing from a person you want to work with? And if you’re drawing a blank—don’t worry! Belinda Weaver is here to help! She’s sharing why USP’s aren’t enough to help you land clients, what the 5 P’s are, & how to use them in your marketing. Break out your notebook, buddy!
Discover what clients actually need to see & hear in order to book with you.Uncover how to talk about yourself & share your personality.Learn how to find your 5 P’s and use them in your marketing.
With this episode you’ll be able to:
Links & Resources:
Thread that blew up
Glamour article
Biz Shortcut Quiz
Connect w/ Belinda:
Instagram
LinkedIn
Website
Related Episodes:
Sanjana: Becoming a Copywriter
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Get SEO to work for you—with done for you SEO Optimization from SEO copywriter, Brittany Herzberg. More details here!———
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If you’re anything like me, you just want to get an aesthetically pleasing, functional website up & running fast for your business! Good news—that’s totally doable! Better news—SEO will make that website work even better for you! Best news—Rebekah Read is here to share all about creating a website from scratch! She’s sharing mistakes to avoid, best practices to implement right off the bat, & a lil something special just for us.
Discover the importance of website SEO.Uncover mistakes most website DIY’ers make.Learn best practices to design a website from scratch.
With this episode you’ll be able to:
Join Bekah for her 30-min masterclass!
Links & Resources:
2024 Web Design Trends
Beyond the Template (Bekah’s DIY course to create a high-converting website in a weekend!)
Connect w/ Bekah:
Website
Instagram
Related Episodes:
Kelly: Sacred Money Archetypes
Heal Your Relationship with Money
Why Improve Your SEO?
SEO for Buttons
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🎉 This podcast is brought to you in partnership w/ Leah Bryant Co. -
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As introverted entrepreneurs, networking events can feel super intimidating! Which one should you go to? How can you make friends? And the dreaded—what if something embarrassing happens? Lucky for us, Angela Tan is here to give us the scoop on everything from virtual events to in-person conferences, travel plans, & even how to handle that unfortunate event. 👀 Tune in & get ready to book your next business vacay—err… networking event!
Discover how to decide which in-person & virtual conferences to attend.Uncover how to approach conferences strategically for your business.Learn how to make the most out of events as an introverted entrepreneur.
With this episode you’ll be able to:
Links & Resources:
Funnel Pharmacy
Efficient Emails
Connect w/ Angela:
Website
Instagram
Join her Email List
Related Episodes:
Dolly DeLong
5 Missed Opportunities w/ Relationship Marketing
Thanks for joining me on The Basic B podcast! Help me reach more service providers like you by following the show & leaving a rating or review on
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Get SEO to work for you—with done for you SEO Optimization from SEO copywriter, Brittany Herzberg. More details here!———
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SEO mentorship with me is liiiiive! But what does that even mean? What can you actually get help with & what are the details? 🧐 I’m sharing all of that & more in this episode! Because not all SEO pros are created equal. And I can almost guarantee no one else makes SEO as doable or fun as I do!
Discover what SEO mentorship is like with Brittany.Uncover what improving your SEO actually takes.Learn what’s possible when you have an SEO strategy.
With this episode you’ll be able to:
The SEO Sprint, my 4-week group mentorship experience starts 9/11/24 & there are 2 spots left! Is one of them yours?
Links:
Instagram Post
Related Episodes:
DFY SEO with Brittany
How Much does SEO Help Cost
Help me reach more service providers like you by following the show & leaving a rating or review on Apple & Spotify!
Get SEO to work for you—with done for you SEO Optimization from SEO copywriter, Brittany Herzberg. More details here!———
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Buzzsprout (get $20 off)
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Styled Stock Society
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(*affiliate links included, which means I might make a lil money when you click. I only recommend people, products, & programs I use & ❤️)
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Look, there are mistakes we have got to stop making in our email marketing campaigns! We’re making it SO much more complicated than it needs to be. Allison Hardy joins me to share what we’ve been doing wrong & what we can do better with our emails! From not selling to overgiving to self doubt (kinda wild how lots of these things have to do with us, right?)—let us all be done with the negative email marketing practices & make Allison proud! Psst: do not forget your notebook with this one!
Discover how often you should be sending emails to your list.Uncover how to use emails to get more visible online.Learn the mistakes we’re making in our email marketing funnels.
With this episode you’ll be able to:
Links & Resources:
Pitch Perfect
Headline Analyzer
Connect w/ Allison:
Podcast
Website
Instagram
Related Episodes:
SEO Cold Pitch Emails
Turn an Email into a Blog Post
Storytelling in Email w/ Breanna
Thanks for joining me on The Basic B podcast! Help me reach more service providers like you by fo
Supercharge your podcast show notes with SEO—and easily turn podcast episodes into blog posts with templates & training videos created by SEO podcaster & copywriter, Brittany Herzberg!
Get SEO to work for you—with done for you SEO Optimization from SEO copywriter, Brittany Herzberg. More details here!———
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Email marketing & storytelling go together like summer nights & fireflies. (Bet you thought I would say PB&J 😜) But let’s say—hypothetically—that email writing is not your favorite thing. In fact, you STRONGLY dislike it. What do you do? What do you need to know? Breanna Owen is back, but this time I get to interview her! She’s sharing where to find inspiration for stories, the best way to structure stories in emails, & a raw truth about subject lines. We’ll see you inside!
Discover how to spice up emails for a boring/dry industry.Uncover how storytelling helps establish your authority.Learn the best way to structure stories in your emails.
With this episode, you’ll be able to:
Links & Resources:
Pet Lab Co.
MailerLite
Related Episodes:
Laura Belgray (Organic Marketing)
Breanna Interviews Brittany
My Case Study Fail w/ Ashleigh
Connect w/ Breanna:
10 Tips for Growing Your List
Instagram
Thanks for joining me on The Basic B podcast! Help me reach more service providers like you by following the show & leaving a rating or review on
Supercharge your podcast show notes with SEO—and easily turn podcast episodes into blog posts with templates & training videos created by SEO podcaster & copywriter, Brittany Herzberg!
Get SEO to work for you—with done for you SEO Optimization from SEO copywriter, Brittany Herzberg. More details here!———
Find B on: Instagram, YouTube, Threads, LinkedIn
Get 40% off any new Hello Audio plan (offer ends 12/2/24)
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If you’re looking for practical and simple ways to include SEO in your Instagram profile—you’re in the right place! Instagram is the first place I really learned to market my business. Because of that, I’m always on the hunt for best practices & helpful insights into the platform. Today, you’ll hear from social media manager, Attaliah Strubel! Instagram SEO brought us together—and we want you to know exactly what to do to make your profile more findable & higher-converting. You’re definitely gonna need a notebook for this one!
Discover which elements of your Instagram profile to optimize for SEO.Uncover the best ways to increase genuine engagement on IG.Learn a super hot tip 🔥 for including SEO in your Reels & Stories.
With this episode you’ll be able to:
Grab The SEO Bundle by August 23rd!
Links & Resources:
7-day free trial
Related Episodes:
Brittany on Attaliah’s Podcast
Instagram: Jera Bean
Connect w/ Attaliah:
Instagram
Website
Podcast
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Supercharge your podcast show notes with SEO—and easily turn podcast episodes into blog posts with templates & training videos created by SEO podcaster & copywriter, Brittany Herzberg!
Get SEO to work for you—with done for you SEO Optimization from SEO copywriter, Brittany Herzberg. More details here!———
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🎉 This podcast is brought to you in partnership w/ Leah Bryant Co. -
📲 Text me! (Seriously—just click this)
The word “authenticity” shows up a lot online—and especially in relation to marketing. But what the h-e-double-hockey-sticks does that even mean in a practical sense?! After seeing this Instagram post by the one & only Jera Bean, I asked her to join me for this very conversation. And OMG, she delivered in this episode! She gets into showing up through the suck, things we need to normalize as entrepreneurs marketing on social media, and her Four Quadrants of Secret Sauce. If you’ve ever been on the struggle bus with social media as an entrepreneur—DO NOT SLEEP on this episode!
Discover actual examples of types of authentic, “truly you” content to share.Uncover how to get comfortable with recording videos of yourself (like Stories or Reels).Learn what The Four Quadrants of Secret Sauce are—and how they can help you be more authentic.
With this episode you’ll be able to:
Links & Resources:
Video Editing Rodeo
Connect w/ Jera:
Instagram
Website
Related Episodes:
Sarah Weiss
Celi Arias
Rae Embrey
Thanks for joining me on The Basic B podcast! Help me reach more service prov
Supercharge your podcast show notes with SEO—and easily turn podcast episodes into blog posts with templates & training videos created by SEO podcaster & copywriter, Brittany Herzberg!
Get SEO to work for you—with done for you SEO Optimization from SEO copywriter, Brittany Herzberg. More details here!———
Find B on: Instagram, YouTube, Threads, LinkedIn
Get 40% off any new Hello Audio plan (offer ends 12/2/24)
Often mentioned:
Buzzsprout (get $20 off)
Legal templates ($50 off w/ code: BASICB)
Styled Stock Society
Brain.fm (1 mo. free!)
Book of the Mo. Club
HoneyBook (25% off)
(*affiliate links included, which means I might make a lil money when you click. I only recommend people, products, & programs I use & ❤️)
🎉 This podcast is brought to you in partnership w/ Leah Bryant Co. -
📲 Text me! (Seriously—just click this)
Marketing—especially social media marketing—can be intimidating AF as an entrepreneur. Whether you’re a new business owner or a seasoned one, there are always things to learn & do! Which is exactly why you need to meet the ONLY social media manager I run to (literally) with all my questions! Kristina Hall is a marketing badass, a dear friend, and a client-slash-collaborator. You’re definitely gonna want to take notes on this one, boo!
With this episode you’ll be able to:
Discover the BTS of being a solo podcast host.Uncover the real magic of social media marketing for entrepreneurs.Learn what it’s like to work with Brittany for SEO blog writing.Grab The SEO Bundle (feat. Brittany) this August!
Links & Resources:
Podcast SEO Resources
Connect w/ Kristina:
Website
Instagram
LinkedIn
Thanks for joining me on The Basic B podcast! Help me reach more service providers like you by following the show & leaving a rating or review on Apple & Spo
Supercharge your podcast show notes with SEO—and easily turn podcast episodes into blog posts with templates & training videos created by SEO podcaster & copywriter, Brittany Herzberg!
Get SEO to work for you—with done for you SEO Optimization from SEO copywriter, Brittany Herzberg. More details here!———
Find B on: Instagram, YouTube, Threads, LinkedIn
Get 40% off any new Hello Audio plan (offer ends 12/2/24)
Often mentioned:
Buzzsprout (get $20 off)
Legal templates ($50 off w/ code: BASICB)
Styled Stock Society
Brain.fm (1 mo. free!)
Book of the Mo. Club
HoneyBook (25% off)
(*affiliate links included, which means I might make a lil money when you click. I only recommend people, products, & programs I use & ❤️)
🎉 This podcast is brought to you in partnership w/ Leah Bryant Co. - もっと表示する
