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Chasing Revenue vs. Chasing Consistency
In this episode, Rachel is aiming to shift focus from immediate revenue to long-term stability through consistency and tips on how to modify your approach. After her experience with hiring a bookkeeper and seeing how they transformed her financial management views, it helped Rachel gain perspective and remain positive, even if revenue targets for 2024 remain unmet. Laying a rock-solid foundation is crucial for achieving future success.
We also touch on the impact of patience and routine tasks that we do every day and how these tasks are actually what set us up for true success in the long run. Rachel provides tips for organizing roles and responsibilities as well as how analyzing data can enhance business operations. By shifting your mindset from chasing revenue to chasing consistency, your apparel brand will have a better chance to flourish in the industry.
In this episode, you’ll hear:-Rachel opens up about not hitting her financial goals for this year.
-It takes time to lay a good foundation for your business.
-It's the work you don't want to do daily that moves the needle forward.
-Keys to focus on: Clearly defining team roles and data analytics.
We can’t wait to hear what you think of this episode!Purchase the Business of Apparel Online Course: https://www.thebusinessofapparel.com/course
To connect with Rachel, you can join her LinkedIn community here: LinkedIn.
To visit her website, go to: www.unmarkedstreet.com.
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Behind the Scenes of Life As A Design Director with Megan Krajco
In this episode, Rachel connects with Megan Krajco as she navigates her brand new role for Paka as a Design Director. Megan shares her nearly two-decade journey from an intern at Garnet Hill to a design director role, offering just a snapshot of the wisdom she’s gained along the way. Megan's self-direction and perseverance played a pivotal role in her growth through the ranks. From marketing insights to merchandising strategies, her extensive experience with small to mid-sized brands has equipped her with a holistic view of the industry. Megan emphasizes the power of networking, continuous learning, and the invaluable support of industry connections, all of which are essential for anyone looking to craft a thriving career in fashion.
We also touch on the essential role of mentorship and leadership development in shaping a successful professional path. Explore Megan's thoughts on the impact of supportive versus stifling managers and the importance of maintaining a positive attitude amidst challenges. This episode offers an enlightening discussion that focuses on the intersection of creativity and business acumen in the apparel world.
In this episode, you’ll hear:-Megan’s journey into the apparel industry and her self-guided approach to gaining traction in her career.
-Learning to take the ego out is key!
-Working with small startups allows opportunity for testing theories and creating an iconic look for the brand.
-What you do will always affect someone else - you become a better designer when you understand the process along the lifecycle of a garment.
We can’t wait to hear what you think of this episode!Connect with Megan:
LinkedIn: https://www.linkedin.com/in/meganakrajco/
Purchase the Business of Apparel Online Course: https://www.thebusinessofapparel.com/course
To connect with Rachel, you can join her LinkedIn community here: LinkedIn.
To visit her website, go to: www.unmarkedstreet.com.
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California’s New Legislation for Apparel Sustainability
In this episode, Rachel is getting into the nitty gritty about California’s new legislation coming into place that focuses on apparel sustainability, AB 347 and SB 707.. These regulations are not just another legal hurdle but a driving force compelling brands to rethink their materials and processes, particularly in reducing reliance on harmful PFAS (forever chemicals). European precedents have actually been pushing the U.S. to adapt swiftly for years now and we’re examining the innovations emerging from this challenge and the industry's race to maintain product quality without compromising on these new environmental standards.
Rachel breaks down all of the information she has received and goes into detail, helping us to understand what some of the terminology really means. We also focus a bit more on the potential of SB 707 in addressing textile waste. It’s not just about recycling but about building a sustainable framework for the future. We'll dissect how SB 707 is paving the way by encouraging community involvement and innovation in garment recycling. Perfection does not exist though and Rachel is sharing what her personal concerns are regarding the recycling of particular types of goods.
For more information about the new legislation, please visit http://www.californiaoutdoor.org/.
In this episode, you’ll hear:-What exactly are PFAS?
-How does the fashion industry use PFAS and what the industry is doing to lessen the use of these forever chemicals.
-Why you need to take action NOW.
-Detailed breakdown of each bill and the concerns Rachel has about future recycling plans.
We can’t wait to hear what you think of this episode!Purchase the Business of Apparel Online Course: https://www.thebusinessofapparel.com/course
To connect with Rachel, you can join her LinkedIn community here: LinkedIn.
To visit her website, go to: www.unmarkedstreet.com.
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Embracing Empathy and Comfort Through the Apparel Business with Barely Canadian Founder, Kelly Slattery
In this episode, Rachel is chatting with Kelly Slattery, the visionary co-founder of Barely Canadian, who is sharing insights from her journey on establishing a brand with a heartfelt mission. Cozy apparel is only part of the story as Kelly forges a brighter future for youth in the foster care system. Through her nonprofit, Fosterpreneur, she empowers youth to build their own brands and secure stable futures, all while instilling the values of gratitude and positivity that are foundational to her life and work.
Barely Canadian's commitment to using high-quality materials and maintaining high standards sets it apart, even attracting partnerships with major retailers like Neiman Marcus. Kelly's dedication extends beyond business as she fosters and mentors youth, and builds community networks like "Power Ladies" to support women in Los Angeles. Her motto, “the more we give, the more we get back” is a testament to how this episode highlights the power of community, emphasizing how these connections can drive both personal and professional growth.
More about Barely Canadian:
Barely Canadian is a family business that creates insanely soft sweaters, hoodies, onesies, sunsies, smittens, and other comfy apparel and accessories to keep you cozy, feeling at home, and layered in color, love and acceptance. Having both fostered and adopted from foster care, we are passionate about our mission to continue to serve foster youth, and to share the gifts these deserving and brilliant kids bring to our world.Barely Canadian is all about giving back through extreme softness. We're redefining premium apparel and accessories by combining unbeatable softness, sheer luxury, and sustainable practices. We locally source and craft our garments and accessories from unbelievably soft, sustainable materials that leave you feeling as good as you look.
But here's the exciting part: we don't just offer pre-made pieces! We invite you to be part of the creative process, infusing your unique branding and style into our high-quality, custom creations.
In this episode, you’ll hear:
-The mission behind the brand, Barely Canadian.
-Always be kind, even when something has gone wrong.
-How the chosen fabric for the brand embodies the mission of comfort and empathy.
-Mistakes Kelly has made in her business, but always keeping in mind - there’s always an answer.
We can’t wait to hear what you think of this episode!
Connect with Barely Canadian:
IG: https://www.instagram.com/barelycanadian/
Website: https://barelycanadian.com/
Purchase the Business of Apparel Online Course: https://www.thebusinessofapparel.com/course
To connect with Rachel, you can join her LinkedIn community here: LinkedIn.
To visit her website, go to: www.unmarkedstreet.com.
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Our Community Asked, We Have Answers! Unmarked Street Q&A with Rachel
In this episode, Rachel addresses the questions asked by those in the Unmarked Street community like, How has Unmarked Street grown so fast, How have we gotten to 15,000 Instagram followers, and so much more! First, it’s important to know that personal definitions of success can vary greatly. Rachel shares her initial vision of achieving a steady five-figure monthly income and how this mindset, inspired by witnessing other success stories, propelled our company forward.
Rachel answers each question in detail and drops invaluable knowledge about how managing your money mindset is so impactful, why podcasting makes the most sense given Rachel’s personality, and how learning to “get over it” when it comes to being on camera really helped nip insecurities right in the bud. Also, learn how our commitment to exceeding client expectations, authenticity, and a holistic approach to services has fostered strong relationships and community growth.
In this episode, you’ll hear:
-Success looks different to everyone - we’re just getting started.
-Learn to manage your money mentality.
-Engagement is key for Instagram growth.
-Learning to get over your insecurities on camera is essential for not just podcasting, but for the success of your business.
We can’t wait to hear what you think of this episode!
Purchase the Business of Apparel Online Course: https://www.thebusinessofapparel.com/course
To connect with Rachel, you can join her LinkedIn community here: LinkedIn.
To visit her website, go to: www.unmarkedstreet.com.
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Finding the Real Treasures in the Struggles with Youer Founder, Mallory Ottariano
In this episode, Rachel sits down for a fascinating conversation with Mallory Ottariano about her unexpected journey into fashion entrepreneurship and the creation of her brand, Youer.. From dreaming of architecture to finding her true calling in design, Mallory’s story is one of creativity, resilience, and innovation. She recounts her beginnings with a simple Etsy shop and the eventual evolution of her previous brand, Kind Apparel, ultimately leading to the creation of Youer. Her journey is filled with passion and the determination to ultimately make it work, no matter what it took.
In the early days of the pandemic, Mallory faced overwhelming supply chain disruptions, like many, that threatened the very survival of her business. This episode details her struggle to maintain production, operate from a basement, and even code a crowdfunding page from scratch. Through incredible perseverance, she successfully rebranded her business and pivoted to in-house production, setting the stage for a triumphant product launch that would change the trajectory of her business as she knows it.
We also explore the unique marketing strategies that have set Youer apart, including an annual treasure hunt event and various other marketing tactics. Mallory’s approach to being the face of her brand, her engaging social media presence, and her carefully-crafted content make her a must-follow and stand-out in the community of apparel.
More about Youer:
In 2012 I was fresh out of architecture school and looking to keep a creative outlet alive so I bought a $100 serger (a sweet sewing machine) on eBay and started sewing clothes in my parents basement (like, the closet where the Christmas decorations are stored part of the basement) to sell on Etsy. My mom found a great free table on the side of the road and loaded it on to the roof of her ’98 Subaru and that was my work station. My materials were thrift store clothes that I would spend hours shopping for and cutting up to sew into really wacky things that were colorful and weird and one of a kind.In this episode, you’ll hear:
-Mallory’s incredible journey that led to her starting her brands.
-The tough journey through the pandemic and the one product launch that turned everything around.
-Some of the biggest obstacles in manufacturing in the US, particularly from a remote location in Montana.
-The marketing advice Mallory did not take that ultimately worked out for the better.
We can’t wait to hear what you think of this episode!
Connect with Youer:
IG: @shopyouer
Website: https://www.shopyouer.com/
Purchase the Business of Apparel Online Course: https://www.thebusinessofapparel.com/course
To connect with Rachel, you can join her LinkedIn community here: LinkedIn.
To visit her website, go to: www.unmarkedstreet.com.
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Don’t Make This Mistake! The Importance of Product Ownership
In this episode, Rachel is getting really passionate about the possibility of making one huge mistake…not taking ownership of your products in your apparel brand. In Rachel’s 20+ years of experience in the apparel industry, she’s seen and heard it all. She shares real-life stories and recent client calls that demonstrate how skipping certain steps can compromise your product's quality and jeopardize your brand's future. From production mishaps to changing vendors, she goes deep in explaining the significant dangers and highlights why it’s important to retain control over your tech packs, patterns, and materials to ensure consistency, customer loyalty, and brand survival.
In this episode, you’ll hear:
-A lot of start-ups are developing product through their manufacturers - why this is a HUGE mistake.
-At some point, you will need to diversify your sourcing base.
-A real-life example of what can go wrong and what can happen when there’s a mishap with your factory.
-Why it’s important to own your tech packs and patterns and how this helps you in the future.
We can’t wait to hear what you think of this episode!
Purchase the Business of Apparel Online Course: https://www.thebusinessofapparel.com/course
To connect with Rachel, you can join her LinkedIn community here: LinkedIn.
To visit her website, go to: www.unmarkedstreet.com.
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How An Unconventional Childhood Experience Shaped A True Fashion Visionary with Crystal Cave
In today’s episode, Rachel has the pleasure of welcoming Crystal Cave, former celebrity stylist and entrepreneur to the podcast! Crystal is a third-generation entrepreneur with an impressive lineage in the apparel and retail world. From her grandfather's trailblazing efforts in the music industry to her own early achievements, Crystal's story is a masterclass in innovation and perseverance. Along her storied path, Crystal created Poppy Row, one of the pioneering size-inclusive apparel brands. Through candid stories about managing the brand, coping with a head injury, and navigating a health diagnosis, Crystal shares how coaching and faith have helped her use style as a tool for empowerment.
We then tackle the complexities of running a size-inclusive fashion brand, touching on financial pressures, critical feedback, and market realities. Plus, get a sneak peek into the 7-Day Challenge that The Product Visionary is hosting! This episode is NOT to be missed.
About The Product Visionary:
Crystal grew up in upstate New York, where she was lucky enough to spend her childhood creating and dreaming up products for her Poppy’s national retail chain—a place where she discovered her passion for retail, product development + marketing.
Now, with several award-winning products to her name and features in ELLE, SELF, and NBC, She’s made it her mission to help visionary entrepreneurs like you take that leap from dreaming to doing.
In this episode, you’ll hear:
-Crystal’s unconventional upbringing, surrounded by entrepreneurs and being exposed to all facets of retail and business.
-How Crystal was led to start her own size-inclusive apparel company after working on Madison Avenue in New York City, L.A., and on Taylor Swift’s Red Tour.
-The REAL challenges of being in the size-inclusive apparel space.
-Crystal shares actual data she collected from sales in the size-inclusive space with her line, Poppy Row.
-A sneak peek into the 7-Day Challenge, hosted by The Product Visionary!
We can’t wait to hear what you think of this episode!
Connect with The Product Visionary: https://theproductvisionary.com/
Purchase the Business of Apparel Online Course: https://www.thebusinessofapparel.com/course
To connect with Rachel, you can join her LinkedIn community here: LinkedIn.
To visit her website, go to: www.unmarkedstreet.com.
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Fashion Freelancer vs. High-End Consultant: How to Choose the Right Industry Professional For You
Welcome back to The Business of Apparel Podcast! In this episode, Rachel is breaking down the characteristics of both freelancers and high-end consultants in the Fashion industry, and what to think about when making this choice. There is an infectious enthusiasm to freelancers new to the industry, but one thing is for sure, real-world experiences will absolutely come into play here, which you will find out why when we use our recent project with a cycling apparel brand that struggled with fit and communication issues as an example.
There is an art to finding the best fashion freelancers for your projects using platforms like Upwork and LinkedIn, which you will learn. We’ll also talk about which tasks can be efficiently handled by less experienced freelancers and why partnering with a consulting agency like Unmarked Street can save you time and money. We'll get into the importance of understanding factory operations and the order of operations to ensure your designs are production-ready. Whether you're new to the fashion industry or a seasoned professional, this episode has something for everyone looking to optimize their approach to apparel design and production.
In this episode, you’ll hear:
-How Rachel classifies Unmarked Street in the realm of freelancing and high-end consulting.
-Something that Rachel has noticed among freelancers who are fairly new to the industry.
-The perks of hiring freelancers and where to find them.
-There are details only a high-end, experienced consulting agency can help you with.
Purchase the Business of Apparel Online Course: https://www.thebusinessofapparel.com/course
To connect with Rachel, you can join her LinkedIn community here: LinkedIn.
To visit her website, go to: www.unmarkedstreet.com.
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Jumping Into Size-Inclusive, Sustainable Fashion with Hayley Matthews-Jones
In today’s episode, we are back with a brand-new guest interview! This time, Rachel is chatting with Hayley Matthews-Jones, the visionary founder behind The Jump. Discover how Hayley has shaped her understanding of local economies and sustainability, and why her personal struggles with finding the perfect jumpsuit fit inspired her to launch The Jump. We’ll also learn about the importance of domestic manufacturing and the critical role of engaging with customers through surveys can be so helpful in the product development process.
One of the most challenging aspects for any small business is finding funding, which Hayley dives into, including the rigorous application and pitch process of the Hatch Bloomington contest. Additionally, we touch on the importance of business planning, self-accountability, and maintaining a strategic vision for entrepreneurial success. We'll also explore the significance of building an email list from the get-go to ensure reliable customer communication despite the volatility of social media platforms.
About The Jump:
The Jump is a size-inclusive jumpsuit brand that will be sustainably made in the US. We're currently in the research and development phase, with a goal to launch in Fall, 2025. Although we didn't make it to the final round of Hatch Bloomington, we're moving ahead with planning. We're currently conducting a user survey to learn more about our customer needs.
Take the survey here: https://docs.google.com/forms/d/e/1FAIpQLSe03FzrSq-jk8rSBNdXF-OtPr9G9V_tVB0tHOkr9k8ECb9SAQ/viewform
In this episode, you’ll hear:
-How The Jump got started and what Hayley noticed in her own collection of jumpsuits.
-Recent survey findings!
-How Hayley was able to reach the Top 10 in her Pitch Fest!
-It’s so important to stay focused on where you’re going when you’re in the trenches of the day-to-day in your business.
-Always check your local community (Library, Chamber of Commerce, etc.) for free resources in the small business realm.
We can’t wait to hear what you think of this episode!
Connect with The Jump: https://shopthejump.com/
Purchase the Business of Apparel Online Course: https://www.thebusinessofapparel.com/course
To connect with Rachel, you can join her LinkedIn community here: LinkedIn.
To visit her website, go to: www.unmarkedstreet.com.
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New Rebrand Announcement + Exciting Updates for Unmarked Street!
We are so excited!! In this episode, Rachel is announcing the new rebrand of The Business of Apparel and Unmarked Street! You may notice a few changes as you’re watching this new episode and going forward, but that’s not all that’s happening. Rachel and her team have been working around the clock to bring a much-needed refresh including color palette changes and content updates.
The episode begins with a little bit of a personal update and how Rachel is approaching this new era and what exactly led to the change. We also update you on why the brand's visual identity and marketing strategy will change to better reflect Rachel’s personal style. This episode also covers updates to our website and marketing efforts, including fresh ad campaigns and the continued commitment to weekly podcast episodes, including getting back to guest interviews! We’re thrilled to introduce our new live show, "Money Mondays" on YouTube, where Rachel will share budget, finance, and money stories in regards to the fashion and apparel industry.
There’s much more going on behind the scenes as we roll out our new weekly content schedule designed to keep you informed and engaged across multiple platforms. Tune in for more unique content and valuable industry insights as we head into the future!
In this episode, you’ll hear:
-Rachel’s personal update and how she’s approaching this new era.
-Why it was important to come back to Colorado
-All of the visual changes you will see for The Business of Apparel and Unmarked Street.
-So much content coming - new LIVE videos, Facebook group, and an automated “Secrets Behind Billion Dollar Brands” Workshop, just to name a few!
Purchase the Business of Apparel Online Course: https://www.thebusinessofapparel.com/course
To connect with Rachel, you can join her LinkedIn community here: LinkedIn.
To visit her website, go to: www.unmarkedstreet.com.
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40 to 40 Series, Week 6: Confirming and Questioning My Stance on Religion
In this episode, Rachel is wrapping up the 40 to 40 series with the controversial topic of Religion. Rachel grew up in a devout Catholic family, and was accustomed to the rituals and traditions that defined her early years—attending Catholic school, participating in weekly mass, and going through various sacraments like baptism and first communion. She recounts her journey through Catholicism, the doubts that surfaced, and how these experiences prompted her to question if this faith truly resonated with her personal beliefs and values.
Transitioning from a strictly religious upbringing to an agnostic stance opened Rachel’s mind to a broader spectrum of belief systems, allowing her to maintain a non-judgmental outlook. We explore the significance of cultivating personal spirituality outside the confines of organized religion, and how moral and ethical values have consistently guided her life. Emphasizing the importance of self-pride and authenticity, she reflects on how these principles contribute to a fulfilling existence.
Finally, prepare for an exciting future at The Business of Apparel Podcast, which will kick off with a rebranding announcement! So, stay tuned, and don’t miss it!
In this episode, you’ll hear:
-Rachel’s Catholic background and a history of sacraments in the Catholic church.
-When Rachel started to question her relationship with Catholicism and the church.
-Some of the challenges Rachel started to see in regard to her values.
-Why Rachel was devastated after being told she couldn’t be saved and was going to Hell.
-How being Agnostic is a much better fit at the moment for Rachel.
Purchase the Business of Apparel Online Course: https://www.thebusinessofapparel.com/course
To connect with Rachel, you can join her LinkedIn community here: LinkedIn.
To visit her website, go to: www.unmarkedstreet.com.
Like, comment & subscribe to my channel here:
https://www.youtube.com/@unmarkedstreetLearn more at https://www.thebusinessofapparel.com
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Connect with us:
https://www.linkedin.com/company/unmarked-street/
https://www.instagram.com/unmarkedstreet/
https://www.facebook.com/profile.php?id=100076027998346
https://twitter.com/UnmarkedStreet
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40 to 40 Series, Week 5: My Gender Discrimination Story
In this episode, Rachel is discussing another hard-hitting topic in the 40 to 40 Series, this time…gender discrimination. Growing up, Rachel was always told that hard work would pave the way to success, but her journey in the corporate fashion industry has shown a harsher reality. Rachel shares very personal stories of confronting gender discrimination and the systemic biases that undermine women’s ambitions. She touches on the harsh perceptions and roadblocks she faced, especially when her choice to be child-free led to judgments and obstacles that no amount of hard work could change.
The fight for pay equality is a tough battle, one that Rachel knows all too well. She recounts a struggle when she was offered a promotion with a glaring pay gap compared to my male predecessor. With the help of the DEI department, they unearthed shocking systemic pay disparities affecting women in their company. The resistance they faced will shock you.
Finally, Rachel shares a significant personal experience with gender discrimination from a female manager, highlighting how deeply hurtful words can be. Do not miss this episode and prepare to gain valuable insights and learn how we can all contribute to a more inclusive and sustainable world.
In this episode, you’ll hear:
-The TRUE definition of feminism.
-Equity vs Equality.
-The amount of pushback from female leadership Rachel encountered while fighting for equal pay.
-How the fear of being walked all over creates a persona you don’t want to develop.
-The one thing Rachel was told that she still can’t believe to this day!
Purchase the Business of Apparel Online Course: https://www.thebusinessofapparel.com/course
To connect with Rachel, you can join her LinkedIn community here: LinkedIn.
To visit her website, go to: www.unmarkedstreet.com.
Like, comment & subscribe to my channel here:
https://www.youtube.com/@unmarkedstreetLearn more at https://www.thebusinessofapparel.com
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Connect with us:
https://www.linkedin.com/company/unmarked-street/
https://www.instagram.com/unmarkedstreet/
https://www.facebook.com/profile.php?id=100076027998346
https://twitter.com/UnmarkedStreet
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40 to 40 Series, Week 4: Adrenaline Junkie!
In this episode, Rachel is taking us along for the ride in the next part of the 40 to 40 Series! What happens when a skydiving enthusiast, a Formula 1 fanatic, and a triathlete steps into the business world? Rachel is sharing the more thrilling side of her life — from the heart-pounding jump out of a plane to the high-speed excitement of following Lewis Hamilton on the Formula 1 circuit. Plus, Rachel shares details about her journey back into triathlon training and her mutual love for cycling. Let’s also not forget the giant leap from leaving a corporate 6-figure income and benefits behind to solopreneurship - the ultimate calculated risk! This episode promises to offer a unique glimpse into the adventurous side that fuels Rachel’s passion, both in and outside of the business.
In this episode, you’ll hear:
-There is NOTHING like skydiving!
-How incredible it is to feel your heart pounding at a Formula 1 race.
-As an avid cyclist, Rachel begins training again for another adventure!
-An explanation of how walking away from a 6-figure income, podcasting, and owning a business alone is the ultimate calculated risk.
Purchase the Business of Apparel Online Course: https://www.thebusinessofapparel.com/course
To connect with Rachel, you can join her LinkedIn community here: LinkedIn.
To visit her website, go to: www.unmarkedstreet.com.
Like, comment & subscribe to my channel here:
https://www.youtube.com/@unmarkedstreetLearn more at https://www.thebusinessofapparel.com
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Connect with us:
https://www.linkedin.com/company/unmarked-street/
https://www.instagram.com/unmarkedstreet/
https://www.facebook.com/profile.php?id=100076027998346
https://twitter.com/UnmarkedStreet
https://www.pinterest.com/unmarkedstreet/ -
40 to 40 Series, Week 3: Our Childfree by Choice Story
In today’s episode, Rachel is going a little deeper in the 40 to 40 Series and approaching the subject she and her husband rarely, if ever, talk about publicly…the decision to be Childfree by choice. Together with her husband Kyle, Rachel navigated the realm of societal expectations and internal struggles to make a conscious decision that aligns with their values and aspirations. Rachel reflects on her early experiences with babysitting and being a nanny, and how much she absolutely adores kids and supports the lifestyle choice to have them.
Rachel also sheds light on how this life choice has profoundly impacted her personal and professional goals, granting the liberty to scale her business and travel spontaneously, without thinking about school schedules, and other intricacies involved when children are in the mix. In this episode, Rachel truly emphasizes that having children is an extremely personal choice that you get to make and there is support for your choice. We encourage you to listen to the episode in its entirety and embrace perspectives of those contemplating similar decisions. Feel free to connect with Rachel about any of the points discussed in this episode as we encourage dialog and conversation to move forward and achieve success in any area of our lives and businesses.
In this episode, you’ll hear:
-Defining why the term “childfree” over “childless” is preferred in this community.
-How incredibly difficult this decision was and Rachel’s history with babysitting and children, including being certified with the Red Cross!
-The importance of opening up to the discussion about following the feeling of not being ready for kids.
-The opportunities Rachel and Kyle have created for themselves related to the choice they’ve made.
-Utilize resources to help guide you in your own decisions and always know there is support and compassion for whatever choice to do make.
Purchase the Business of Apparel Online Course: https://www.thebusinessofapparel.com/course
To connect with Rachel, you can join her LinkedIn community here: LinkedIn.
To visit her website, go to: www.unmarkedstreet.com.
Like, comment & subscribe to my channel here:
https://www.youtube.com/@unmarkedstreetLearn more at https://www.thebusinessofapparel.com
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Connect with us:
https://www.linkedin.com/company/unmarked-street/
https://www.instagram.com/unmarkedstreet/
https://www.facebook.com/profile.php?id=100076027998346
https://twitter.com/UnmarkedStreet
https://www.pinterest.com/unmarkedstreet/ -
40 to 40 Series, Week 2: You Can Take the Girl Out of the Midwest, but You Can’t Take the Midwest Out of the Girl
In today’s episode, Rachel is continuing the 40 to 40 series with an intimate exploration of how her Midwest upbringing and large family dynamics have shaped her journey as a fashion entrepreneur. Growing up in Ohio with a strong German Catholic background and a very large family, reminiscent of Hulu’s “The Bear,” Rachel certainly took on a few unique experiences and values. She touches on how living near her grandparents' farm instilled a deep respect for nature and animals. Additionally, Rachel reflects on the initial instinct to pursue a career in medicine due to her family's strong medical background, and how she ultimately found my passion for apparel design.
Rachel also discusses her personal journey of stepping outside traditional life expectations as a geriatric millennial. From attending art school to moving to New York City for internships, these experiences broadened her horizons and opened up new opportunities. She started to miss the sense of belonging and community in the fast-paced life of big cities, which led her to seek out the warmth and friendliness of the Midwest which ultimately landed her looking for a balanced lifestyle in Colorado.
In this episode, you’ll hear:
-How “The Bear” relates to many of Rachel’s childhood experiences.
-Why Rachel tended to feel like the family oddball.
-The importance of feeling like you’re ready to move on from where you grew up, but always having an appreciation for it.
-Why Colorado feels really fulfilling right now!
-THE Ohio State culture and how it influenced Rachel’s college career.
Purchase the Business of Apparel Online Course: https://www.thebusinessofapparel.com/course
To connect with Rachel, you can join her LinkedIn community here: LinkedIn.
To visit her website, go to: www.unmarkedstreet.com.
Like, comment & subscribe to my channel here:
https://www.youtube.com/@unmarkedstreetLearn more at https://www.thebusinessofapparel.com
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Connect with us:
https://www.linkedin.com/company/unmarked-street/
https://www.instagram.com/unmarkedstreet/
https://www.facebook.com/profile.php?id=100076027998346
https://twitter.com/UnmarkedStreet
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40 to 40 Series, Week 1: Confessions!
In today’s episode, Rachel is embarking on a special six-week "40 to 40 Countdown" series to celebrate her 40th birthday! In this inaugural episode, Rachel candidly shares her journey of overcoming discomfort with social media and highlighting her commitment to honesty, as it is consistently one of her most treasured values. She bravely opens up about personal experiences, including the need to occasionally lie for security reasons and a traumatic home robbery.
In the second part of the episode, Rachel goes deeper into the critical importance of cybersecurity in her daily routine from secure password managers to avoiding the sharing of sensitive details, Rachel outlines practical steps to protect personal information. She also busts the myth of the "CEO lifestyle" by sharing her own balanced morning routine, NOT starting at 5am like all of the gurus tell you to do to be successful. Stay tuned and get to know Rachel much more in the remainder of this series!
In this episode, you’ll hear:
-This series is all about transparency and honesty and will help you decide if Rachel is the right fit for you!
-How an experience with a home robbery helped Rachel learn to lie for safety reasons.
-Pro tip: Take photos of everything you own in your home!
-Rachel is not a morning person! And you don’t have to be either.
Purchase the Business of Apparel Online Course: https://www.thebusinessofapparel.com/course
To connect with Rachel, you can join her LinkedIn community here: LinkedIn.
To visit her website, go to: www.unmarkedstreet.com.
Like, comment & subscribe to my channel here:
https://www.youtube.com/@unmarkedstreetLearn more at https://www.thebusinessofapparel.com
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Connect with us:
https://www.linkedin.com/company/unmarked-street/
https://www.instagram.com/unmarkedstreet/
https://www.facebook.com/profile.php?id=100076027998346
https://twitter.com/UnmarkedStreet
https://www.pinterest.com/unmarkedstreet/ -
On the Move: Our Crazy Moving Stories from Over the Years, Part 2
In today’s episode, Rachel is continuing the journey with part 2 of the On the Move series. This unique series features part 1 of the crazy moving stories from over the years, beginning with just before the Great Recession all the way up to right before this last move in the last episode. Part 2 covers the recent epic move from California back to Colorado—Rachel’s 12th relocation! From the exceptional service of Atlas Van Lines to the chaotic nightmare with an unnamed moving company, Rachel shares her best and worst moving experiences. You'll walk away with invaluable tips on choosing reliable movers, handling unexpected hiccups, and navigating the emotional rollercoaster of relocating.
The journey from California to Colorado was filled with unexpected roadblocks that would test anyone’s nerves and flexibility. Picture this: the anxiety of a house appraisal, the necessity of walkie-talkies for seamless communication, and the sheer relief of a successful sale. Rachel also recounts a critical moment when her car faltered in the scorching heat of Bakersfield, California. Thanks to the incredible team at Audi Bakersfield, she managed to survive this ordeal, highlighting the importance of being prepared for any emergency during a long move.
In this episode, you’ll hear:
-Why having a moving company you can trust is so, so valuable.
-A recount of an experience with a moving company that was pretty terrible.
-What it was really like trying to sell a house in the San Jose area in 2023.
-A recount of the time between closing on the house in May to actually arriving in Colorado.
-The chaos that ensued on the drive and ways to be better prepared to handle whatever comes at you during a big move.
Purchase the Business of Apparel Online Course: https://www.thebusinessofapparel.com/course
To connect with Rachel, you can join her LinkedIn community here: LinkedIn.
To visit her website, go to: www.unmarkedstreet.com.
Like, comment & subscribe to my channel here:
https://www.youtube.com/@unmarkedstreetLearn more at https://www.thebusinessofapparel.com
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Connect with us:
https://www.linkedin.com/company/unmarked-street/
https://www.instagram.com/unmarkedstreet/
https://www.facebook.com/profile.php?id=100076027998346
https://twitter.com/UnmarkedStreet
https://www.pinterest.com/unmarkedstreet/ -
On the Move: Our Crazy Moving Stories from Over the Years, Part 1
In today’s episode, Rachel has got us wondering…where in the world is Rachel!? This unique series features part 1 of the crazy moving stories from over the years, beginning with just before the Great Recession all the way up to right before this last move JUST made (stay tuned for part 2). We’ll also talk about the latest transformations in our business and podcast. We promise you'll gain practical insights into high-level business ownership and the creative process of rebranding Unmarked Street. Plus, get an exclusive peek into our new series, "40 to 40," as we approach my 40th birthday with a fresh perspective and innovative content.
The first part of our journey takes us from the cold, and a lot of times, dreary state of Ohio to the beach landscapes of Santa Cruz, California, revealing how each move impacted our professional and personal lives. If you’ve ever wondered what it's like to adapt to new communities while running a remote business, we share our firsthand experiences, from the early days of Kyle mastering remote work to the highs and lows of apartment hunting and home building. I guess in a way, we truly were digital nomads.
As we settle back into Colorado, we prep you for part 2 where we offer valuable tips for anyone planning a cross-country move, and some advice based off of what we could have done better!
In this episode, you’ll hear:
-Some of the evolutions you can expect at Business of Apparel and Unmarked Street in the coming months.
-The move that started it off in Ohio.
-How the Great Recession of 2008 affected Rachel and Kyle’s next move.
-Why it’s important to ask for a relocation package when working (and moving) for a corporate company!
-The CRAZY schedule we kept in California that became truly unsustainable.
We can’t wait to hear what you think of this episode!
Purchase the Business of Apparel Online Course: https://www.thebusinessofapparel.com/course
To connect with Rachel, you can join her LinkedIn community here: LinkedIn.
To visit her website, go to: www.unmarkedstreet.com.
Like, comment & subscribe to my channel here:
https://www.youtube.com/@unmarkedstreetLearn more at https://www.thebusinessofapparel.com
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Connect with us:
https://www.linkedin.com/company/unmarked-street/
https://www.instagram.com/unmarkedstreet/
https://www.facebook.com/profile.php?id=100076027998346
https://twitter.com/UnmarkedStreet
https://www.pinterest.com/unmarkedstreet/ -
Don’t Just Survive, Learn How to Thrive in Your Apparel Business!
In today’s episode, Rachel is showing us that it is absolutely possible to thrive in the apparel industry during challenging economic times. She doesn’t hold back on the real struggles—and welcomes triumphs, of running an apparel business. Even as Rachel enters her third year at Unmarked Street, making great money doesn't necessarily translate to annual profit. This episode explores the importance of scrutinizing every dollar spent and assessing the ROI to finally achieve that elusive profitability.
We'll also dive into topics like making sure you’re always learning and brand messaging. Spoiler alert! It’s crucial for increasing visibility and establishing your brand as an industry leader. Finally, we address nurturing brand loyalty, especially in the sustainable apparel sector, and how locking down your systems and processes is essential for future growth. Don't miss out on actionable tips for maintaining customer loyalty, enhancing brand messaging, and fostering collective growth within the apparel industry.
In this episode, you’ll hear:
-Make sure you’re bringing in more money than you are spending.
-Rachel’s huge goal for the year!
-Think about your ROI on anything that you do in your business and really hone in on your brand’s messaging.
-Hard truth: You will not always have new customers coming in.
-Lock down those systems and processes, yes, even the boring stuff, so you are prepared for that growth in the future.
We can’t wait to hear what you think of this episode!
Purchase the Business of Apparel Online Course: https://www.thebusinessofapparel.com/course
To connect with Rachel, you can join her LinkedIn community here: LinkedIn.
To visit her website, go to: www.unmarkedstreet.com.
Like, comment & subscribe to my channel here:
https://www.youtube.com/@unmarkedstreetLearn more at https://www.thebusinessofapparel.com
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Connect with us:
https://www.linkedin.com/company/unmarked-street/
https://www.instagram.com/unmarkedstreet/
https://www.facebook.com/profile.php?id=100076027998346
https://twitter.com/UnmarkedStreet - もっと表示する
